id int64 1 20 | domain stringlengths 12 22 | audit_type stringclasses 6
values | seo_score int64 82 90 | technical_seo_score int64 78 92 | geo_score int64 78 92 | ai_visibility_score int64 74 90 | content_score int64 80 92 | audit_coverage_score int64 82 88 | overall_audit_index int64 80 87 | priority_action stringclasses 3
values | google_search_score int64 82 90 | chatgpt_score int64 74 90 | gemini_score int64 74 90 | perplexity_score int64 74 90 | industry stringlengths 4 14 | notes stringlengths 18 37 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
1 | ecommerce-brand.com | seo-audit | 88 | 82 | 84 | 78 | 90 | 86 | 85 | AI Visibility | 88 | 78 | 78 | 78 | E-commerce | Full SEO audit with AI visibility gap |
2 | local-restaurant.com | geo-audit | 82 | 78 | 90 | 74 | 80 | 84 | 81 | AI Visibility | 82 | 74 | 74 | 74 | Local Business | Strong local SEO weak AI presence |
3 | saas-platform.com | technical-seo | 90 | 88 | 80 | 82 | 88 | 86 | 86 | GEO | 90 | 82 | 82 | 82 | SaaS | Technical SEO strong geo gaps |
4 | law-firm.com | full-audit | 86 | 82 | 88 | 76 | 84 | 86 | 84 | AI Visibility | 86 | 76 | 76 | 76 | Legal | Professional service full audit |
5 | health-clinic.com | ai-visibility | 84 | 80 | 84 | 88 | 86 | 84 | 84 | Technical SEO | 84 | 88 | 88 | 88 | Healthcare | High AI visibility focus |
6 | fintech-startup.com | technical-seo | 90 | 92 | 82 | 80 | 88 | 88 | 87 | GEO | 90 | 80 | 80 | 80 | FinTech | Strong technical SEO profile |
7 | travel-agency.com | content-audit | 86 | 80 | 86 | 76 | 92 | 84 | 84 | AI Visibility | 86 | 76 | 76 | 76 | Travel | Content strength AI gap |
8 | real-estate.com | geo-audit | 84 | 80 | 92 | 74 | 84 | 86 | 83 | AI Visibility | 84 | 74 | 74 | 74 | Real Estate | Local search dominant |
9 | digital-agency.com | full-audit | 88 | 86 | 84 | 84 | 90 | 88 | 87 | GEO | 88 | 84 | 84 | 84 | Marketing | Agency full visibility audit |
10 | b2b-software.com | ai-visibility | 86 | 84 | 78 | 90 | 88 | 86 | 85 | GEO | 86 | 90 | 90 | 90 | B2B Software | AI visibility leader |
11 | retailer-uk.com | seo-audit | 84 | 80 | 86 | 76 | 86 | 84 | 83 | AI Visibility | 84 | 76 | 76 | 76 | Retail | UK retail SEO audit |
12 | consultant-firm.com | content-audit | 88 | 82 | 82 | 78 | 92 | 86 | 85 | AI Visibility | 88 | 78 | 78 | 78 | Consulting | Content quality audit |
13 | healthcare-brand.com | full-audit | 90 | 86 | 84 | 82 | 90 | 88 | 87 | GEO | 90 | 82 | 82 | 82 | Healthcare | Healthcare full audit |
14 | news-publisher.com | technical-seo | 86 | 90 | 80 | 84 | 88 | 86 | 86 | GEO | 86 | 84 | 84 | 84 | Media | News technical SEO |
15 | education-platform.com | ai-visibility | 84 | 80 | 82 | 88 | 86 | 84 | 84 | Technical SEO | 84 | 88 | 88 | 88 | EdTech | Education AI visibility |
16 | startup-brand.com | seo-audit | 82 | 78 | 80 | 76 | 84 | 82 | 80 | AI Visibility | 82 | 76 | 76 | 76 | Startup | Early stage SEO audit |
17 | insurance-broker.com | full-audit | 86 | 82 | 86 | 74 | 86 | 84 | 83 | AI Visibility | 86 | 74 | 74 | 74 | Insurance | Insurance full audit |
18 | hotel-chain.com | geo-audit | 84 | 80 | 92 | 76 | 84 | 84 | 83 | AI Visibility | 84 | 76 | 76 | 76 | Hospitality | Hotel local search |
19 | software-vendor.com | technical-seo | 90 | 92 | 80 | 82 | 88 | 88 | 87 | GEO | 90 | 82 | 82 | 82 | Software | Vendor technical audit |
20 | nonprofit-org.com | content-audit | 82 | 78 | 82 | 78 | 88 | 82 | 82 | Technical SEO | 82 | 78 | 78 | 78 | Nonprofit | Nonprofit content audit |
SERP Audit Engine Benchmarks
Benchmark dataset of 20 SERP audit cases with individual scores for SEO, Technical SEO, GEO, AI Visibility, Content, and Audit Coverage across Google, ChatGPT, Gemini, and Perplexity.
Built by SERPAudit.fyi.
Dataset Description
This dataset contains benchmark data for an AI-powered SEO and search visibility audit framework helping businesses identify website issues and improve their visibility across traditional search and AI platforms.
Columns
| Column | Type | Description |
|---|---|---|
| id | integer | Case ID |
| domain | string | Target domain |
| audit_type | string | Type of audit run |
| seo_score | integer | SEO score (0-100) |
| technical_seo_score | integer | Technical SEO score (0-100) |
| geo_score | integer | GEO score (0-100) |
| ai_visibility_score | integer | AI visibility score (0-100) |
| content_score | integer | Content score (0-100) |
| audit_coverage_score | integer | Audit coverage score (0-100) |
| overall_audit_index | integer | Overall audit index (0-100) |
| priority_action | string | Lowest scoring signal to act on first |
| google_search_score | integer | Google Search visibility score |
| chatgpt_score | integer | ChatGPT visibility score |
| gemini_score | integer | Gemini visibility score |
| perplexity_score | integer | Perplexity visibility score |
| industry | string | Industry category |
| notes | string | Audit notes |
AI Platforms Covered
| Platform | Coverage |
|---|---|
| Google Search | Organic, Local, AI Overviews |
| ChatGPT | Brand and content mention analysis |
| Gemini | Google AI search visibility |
| Perplexity | AI answer engine brand presence |
Score Interpretation
| Score | Status | Action |
|---|---|---|
| 0-30 | Critical | Immediate audit intervention required |
| 31-60 | At Risk | Significant visibility improvements needed |
| 61-80 | Healthy | On track — optimise and expand |
| 81-100 | Excellent | Strong visibility — scale strategy |
Usage
import pandas as pd
df = pd.read_csv("serp_audit_benchmarks.csv")
print(df.head())
Links
License
MIT — SERPAudit.fyi
- Downloads last month
- -