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id
int64
1
20
domain
stringlengths
12
22
audit_type
stringclasses
6 values
seo_score
int64
82
90
technical_seo_score
int64
78
92
geo_score
int64
78
92
ai_visibility_score
int64
74
90
content_score
int64
80
92
audit_coverage_score
int64
82
88
overall_audit_index
int64
80
87
priority_action
stringclasses
3 values
google_search_score
int64
82
90
chatgpt_score
int64
74
90
gemini_score
int64
74
90
perplexity_score
int64
74
90
industry
stringlengths
4
14
notes
stringlengths
18
37
1
ecommerce-brand.com
seo-audit
88
82
84
78
90
86
85
AI Visibility
88
78
78
78
E-commerce
Full SEO audit with AI visibility gap
2
local-restaurant.com
geo-audit
82
78
90
74
80
84
81
AI Visibility
82
74
74
74
Local Business
Strong local SEO weak AI presence
3
saas-platform.com
technical-seo
90
88
80
82
88
86
86
GEO
90
82
82
82
SaaS
Technical SEO strong geo gaps
4
law-firm.com
full-audit
86
82
88
76
84
86
84
AI Visibility
86
76
76
76
Legal
Professional service full audit
5
health-clinic.com
ai-visibility
84
80
84
88
86
84
84
Technical SEO
84
88
88
88
Healthcare
High AI visibility focus
6
fintech-startup.com
technical-seo
90
92
82
80
88
88
87
GEO
90
80
80
80
FinTech
Strong technical SEO profile
7
travel-agency.com
content-audit
86
80
86
76
92
84
84
AI Visibility
86
76
76
76
Travel
Content strength AI gap
8
real-estate.com
geo-audit
84
80
92
74
84
86
83
AI Visibility
84
74
74
74
Real Estate
Local search dominant
9
digital-agency.com
full-audit
88
86
84
84
90
88
87
GEO
88
84
84
84
Marketing
Agency full visibility audit
10
b2b-software.com
ai-visibility
86
84
78
90
88
86
85
GEO
86
90
90
90
B2B Software
AI visibility leader
11
retailer-uk.com
seo-audit
84
80
86
76
86
84
83
AI Visibility
84
76
76
76
Retail
UK retail SEO audit
12
consultant-firm.com
content-audit
88
82
82
78
92
86
85
AI Visibility
88
78
78
78
Consulting
Content quality audit
13
healthcare-brand.com
full-audit
90
86
84
82
90
88
87
GEO
90
82
82
82
Healthcare
Healthcare full audit
14
news-publisher.com
technical-seo
86
90
80
84
88
86
86
GEO
86
84
84
84
Media
News technical SEO
15
education-platform.com
ai-visibility
84
80
82
88
86
84
84
Technical SEO
84
88
88
88
EdTech
Education AI visibility
16
startup-brand.com
seo-audit
82
78
80
76
84
82
80
AI Visibility
82
76
76
76
Startup
Early stage SEO audit
17
insurance-broker.com
full-audit
86
82
86
74
86
84
83
AI Visibility
86
74
74
74
Insurance
Insurance full audit
18
hotel-chain.com
geo-audit
84
80
92
76
84
84
83
AI Visibility
84
76
76
76
Hospitality
Hotel local search
19
software-vendor.com
technical-seo
90
92
80
82
88
88
87
GEO
90
82
82
82
Software
Vendor technical audit
20
nonprofit-org.com
content-audit
82
78
82
78
88
82
82
Technical SEO
82
78
78
78
Nonprofit
Nonprofit content audit

SERP Audit Engine Benchmarks

DOI

Benchmark dataset of 20 SERP audit cases with individual scores for SEO, Technical SEO, GEO, AI Visibility, Content, and Audit Coverage across Google, ChatGPT, Gemini, and Perplexity.

Built by SERPAudit.fyi.

Dataset Description

This dataset contains benchmark data for an AI-powered SEO and search visibility audit framework helping businesses identify website issues and improve their visibility across traditional search and AI platforms.

Columns

Column Type Description
id integer Case ID
domain string Target domain
audit_type string Type of audit run
seo_score integer SEO score (0-100)
technical_seo_score integer Technical SEO score (0-100)
geo_score integer GEO score (0-100)
ai_visibility_score integer AI visibility score (0-100)
content_score integer Content score (0-100)
audit_coverage_score integer Audit coverage score (0-100)
overall_audit_index integer Overall audit index (0-100)
priority_action string Lowest scoring signal to act on first
google_search_score integer Google Search visibility score
chatgpt_score integer ChatGPT visibility score
gemini_score integer Gemini visibility score
perplexity_score integer Perplexity visibility score
industry string Industry category
notes string Audit notes

AI Platforms Covered

Platform Coverage
Google Search Organic, Local, AI Overviews
ChatGPT Brand and content mention analysis
Gemini Google AI search visibility
Perplexity AI answer engine brand presence

Score Interpretation

Score Status Action
0-30 Critical Immediate audit intervention required
31-60 At Risk Significant visibility improvements needed
61-80 Healthy On track — optimise and expand
81-100 Excellent Strong visibility — scale strategy

Usage

import pandas as pd
df = pd.read_csv("serp_audit_benchmarks.csv")
print(df.head())

Links

License

MIT — SERPAudit.fyi

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