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id
int64
1
20
release_title
stringlengths
13
27
channel
stringclasses
6 values
release_quality_score
int64
80
92
media_match_score
int64
80
88
distribution_reach_score
int64
82
90
publication_rate_score
int64
78
88
syndication_score
int64
80
92
ai_visibility_score
int64
78
90
overall_distribution_index
int64
80
88
priority_action
stringclasses
4 values
newswire_score
int64
80
92
media_outlets_score
int64
80
88
online_pr_score
int64
82
90
ai_platforms_score
int64
78
90
industry
stringlengths
3
13
notes
stringlengths
17
33
1
Product Launch Announcement
newswire
90
84
88
80
92
84
86
Publication Rate
90
84
88
84
Technology
Major product launch distribution
2
Quarterly Earnings Report
media-outlets
88
86
84
82
88
80
85
AI Visibility
88
86
84
80
Finance
Financial media targeting
3
Partnership Announcement
online-pr
86
82
88
80
86
84
84
Publication Rate
86
82
88
84
B2B
Strategic partnership release
4
Award Recognition
newswire
84
80
84
82
88
82
83
Media Match
84
80
84
82
General
Industry award press release
5
Leadership Appointment
media-outlets
88
84
82
80
86
82
84
Publication Rate
88
84
82
82
Corporate
C-suite appointment release
6
Research Publication
industry-press
86
88
84
78
84
82
84
Publication Rate
86
88
84
82
Research
Academic research distribution
7
Event Announcement
regional-press
82
80
84
80
82
78
81
AI Visibility
82
80
84
78
Events
Regional event press release
8
Product Update
newswire
88
82
86
80
90
84
85
Publication Rate
88
82
86
84
Technology
Software update announcement
9
CSR Initiative
online-pr
84
80
82
78
84
82
82
Publication Rate
84
80
82
82
Nonprofit
Corporate social responsibility
10
Funding Announcement
newswire
92
86
90
82
92
86
88
Publication Rate
92
86
90
86
Startup
Series funding press release
11
Market Research Report
industry-press
86
88
84
80
84
82
84
Publication Rate
86
88
84
82
Research
Industry research distribution
12
Brand Rebrand
newswire
88
84
86
80
88
84
85
Publication Rate
88
84
86
84
Marketing
Brand identity announcement
13
Crisis Response
media-outlets
84
82
82
86
80
80
82
Syndication
84
82
82
80
Corporate
Reactive crisis PR
14
Acquisition Announcement
newswire
90
86
88
82
90
84
87
Publication Rate
90
86
88
84
Finance
M&A press release
15
Product Recall
media-outlets
86
84
84
88
80
78
83
AI Visibility
86
84
84
78
Manufacturing
Recall announcement distribution
16
Industry Report
industry-press
84
88
82
78
84
82
83
Publication Rate
84
88
82
82
Research
Sector analysis release
17
Technology Partnership
online-pr
88
84
86
80
86
84
85
Publication Rate
88
84
86
84
Technology
Tech integration announcement
18
Community Initiative
regional-press
80
80
82
78
80
78
80
Publication Rate
80
80
82
78
Nonprofit
Local community press release
19
AI Product Launch
ai-platforms
88
84
88
80
88
90
86
Publication Rate
88
84
88
90
Technology
AI-first distribution strategy
20
Annual Report
media-outlets
86
84
84
82
86
80
84
AI Visibility
86
84
84
80
Corporate
Annual company report release

PressRelease Distribution Engine Benchmarks

DOI

Benchmark dataset of 20 press release distribution cases with individual scores for release quality, media match, distribution reach, publication rate, syndication, and AI visibility across 6 distribution channels.

Built by PressRelease.fyi.

Dataset Description

This dataset contains benchmark data for the PressRelease Distribution Engine — a software toolkit for preparing, organizing, and managing press release distribution workflows.

Columns

Column Type Description
id integer Case ID
release_title string Press release title
channel string Primary distribution channel
release_quality_score integer Release content quality score (0-100)
media_match_score integer Media targeting match score (0-100)
distribution_reach_score integer Distribution reach score (0-100)
publication_rate_score integer Publication and pickup rate score (0-100)
syndication_score integer Syndication breadth score (0-100)
ai_visibility_score integer AI platform visibility score (0-100)
overall_distribution_index integer Overall distribution index (0-100)
priority_action string Lowest scoring signal to act on first
newswire_score integer Newswire channel score
media_outlets_score integer Media outlets channel score
online_pr_score integer Online PR channel score
ai_platforms_score integer AI platforms channel score
industry string Industry category
notes string Distribution notes

Distribution Channels

Channel Description
newswire Newswire and press release syndication
media-outlets Direct journalist and media outreach
online-pr Online PR platforms
industry-press Industry-specific publications
regional-press Regional and local news
ai-platforms AI search and discovery platforms

Score Interpretation

Score Status Action
0-30 Critical Major distribution improvements required
31-60 At Risk Significant workflow improvements needed
61-80 Healthy On track — optimise and expand
81-100 Excellent Strong distribution — scale reach

Usage

import pandas as pd
df = pd.read_csv("distribution_benchmarks.csv")
print(df.head())

Links

License

MIT — PressRelease.fyi

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