Patent ID: 7840563

Claim:
A computer-implemented method for determining a ranking for a set of digital content items in a digital content hosting website, the method comprising: storing a ranked set of digital content items, the ranked set describing a current ranking position for each digital content item in the set; providing the ranked set of digital content items to a plurality of users; for each digital content item in the ranked set: receiving from one or more of the plurality of users a ranking vote, the ranking vote for the digital content item indicative of a change in the ranking position for the digital content item in the set, the change in the ranking position moving the digital content item to another position above or below one of the other ranked digital content items in the ranked set; determining a new ranking score for each digital content item in the ranked set based at least on a current ranking score for the digital content item and the ranking votes received for the digital content item; and updating the ranking position for each digital content item in the set based on the new ranking score for the digital content item to create an updated ranking for the ranked set of digital content items.