Patent ID: 8630915

Claim:
A non-transitory computer readable medium embodying a program executable by at least one computing device, comprising: an item feed application configured to periodically generate an item feed of a subset of a plurality of items for provision to a comparison shopping network site over a network, the items being offered to a plurality of customers through an electronic commerce network site, the item feed including a classification recommendation associated with individual ones of the subset of the plurality of items; and an item classification application comprising: code that obtains taxonomy information associated with a plurality of categories of the comparison shopping network site; code that determines related catalog nodes of the electronic commerce network site based at least in part upon one of the plurality of categories of the comparison shopping network site; code that expands the taxonomy information based at least in part upon at least one item included in the related catalog nodes; code that determines keywords corresponding to individual ones of the plurality of categories based at least in part upon the taxonomy information; code that matches at least one of the subset of the plurality of items to at least one of the plurality of categories based at least in part upon the corresponding keywords; and code that stores the classification recommendation associated with the at least one item for inclusion in the item feed, the classification recommendation including the at least one category.