Patent ID: 8645988

Claim:
A digital device implemented method of providing personalized content comprising: receiving incoming content including primary content being content originally intended for use in a program designated with packet identifiers (PIDs) for packets and personalized replacement content being content for replacing the primary content in the program designated with replacement PIDs for packets, wherein the received incoming primary content and personalized replacement content is received from a digital broadcast stream; determining if the personalized replacement content is more appropriate than the primary content based upon personalization parameters, wherein the personalization parameters include name, sex, and age; and if personalization functionality is enabled, substituting the primary content including a name PID, a sex PID, and an age PID with the personalized replacement content including a replacement name PID including audio information, a replacement sex PID, and a replacement age PID if the personalized replacement content is determined to be more appropriate to create a complete personalized program for a user such that the personalized replacement content is displayed or played to a user in video and audio format, respectively.