Patent ID: 7409352

Claim:
A computer-readable medium having computer-executable instructions stored thereon which, when executed by a computer, cause the computer to: receive a request for sponsorship from a requester, the request for sponsorship from the requester including a request that an entity provide sponsorship as a sponsor according to the request for sponsorship from the requestor; in response to receiving the request for sponsorship from the requester, determine whether the request for sponsorship from the requestor is approved; in response to determining that the request for sponsorship from the requester is approved, provide the requester with access to an agreement between the sponsor and the requester regarding terms and conditions for use of controlled sponsor content that is otherwise not available to the requestor; in response to receiving acceptance by the requestor of the agreement, provide the requester with access to the controlled sponsor content; provide a communication to the requestor requesting a sample use of the controlled sponsor content for monitoring use by the requester of the controlled sponsor content; and determine whether the sample use of the controlled sponsor content complies with the agreement if the sample use of the controlled sponsor content is received from the requestor.