Patent ID: 8195512

Claim:
A method for advertising, comprising: (a) at least one server searching at least one database and selecting at least one question from the at least one database; wherein the at least one question is itself a question based advertisement associated with at least one advertiser; (b) providing the at least one question on at least one terminal to at least one participant wherein the at least one question is selected based on adjacent material; wherein the adjacent material is material other than an advertisement that corresponds to the at least one question, wherein the adjacent material is material other than another question based advertisement, wherein the at least one question is provided in a form factor other than a website of the at least one advertiser; (c) transmitting the at least one question to the at least one terminal over a network connection capability between the at least one terminal and the at least one server; (d) the at least one terminal receiving an answer to the at least one question from the at least one participant; (e) transmitting information related to the at least one participant and related to the answer to the at least one question over the network connection capability to the at least one server; and (f) the at least one server using said information to associate the answer-related information with the at least one participant.