Patent ID: 8848022

Claim:
A video conference apparatus, comprising: a communication unit configured to connect to another video conference apparatus at another site; and a processor configured to control the video conference apparatus to: initiate transmission of an image of shared content to the other video conference apparatus through the communication unit; determine, when the transmission of the image of the shared content is initiated, a first region and a second region of a display connected to the video conference apparatus, the first region configured to display the image of the shared content, and the second region configured to display a captured image, the first region including at least a portion different from the second region, the captured image being received from the other video conference apparatus; monitor the shared content, the image of the shared content being transmitted; determine whether an instruction for full-screen display is issued regarding the monitored shared content; determine whether an image of full-screen display content generated on the basis of the shared content is to be displayed in full-screen separately from the monitored shared content, when determining that the instruction for full-screen display is issued; and display the image of the full-screen display content at a region including the first region and continue to display the captured image at the second region when determining that the instruction for full-screen display is issued.