Patent ID: 8678932

Claim:
An online computer network system utilization method for encouraging online public involvement in viewing and judging a skill competition and viewing advertising, said method comprising the steps of: (a) providing a web site over global computer networks by a supporting system for a plurality of online entrants in a skill competition; (b) communicating with said web site by the entrants by uploading self-produced preliminary representations of their skills and personal information to said web site in order to pre-screen said entrants; (c) pre-screening said entrants to select a plurality of competitors; (d) managing a skill competition involving said competitors in a series of successive rounds; (e) conducting an online consumer contest via said web site, wherein said conducting comprises: accepting a plural number of online viewer contestants from public consumers; and, for each of said contestants: viewing by said contestant of at least one of said preliminary representations; selecting by said contestant a preferred subset of said entrants; awarding points to said contestant based on the performance success of the entrants associated with said preferred subset in said skill competition; and, wagering points by said contestant in association with said selecting during at least one of said rounds; (f) maintaining a database of advertisements; and, (g) directing at least one of said advertisements to each of said contestants during said contest.