Patent ID: 8718439

Claim:
A method of distributing second multi-media content items into a list having at least one first multi-media content item, wherein the list of first multi-media content items is to be reproduced on a personal TV system, comprising the steps of selecting a playlist of first multi-media content items from a plurality of first multi-media content items available on different TV channels, determining potential second multi-media content items from a plurality of available second multi-media content items by matching information from the first and second multi-media content items, selecting at least one of the determined second multi-media content items based on a user profile, metadata of the first and second multi-media content items and/or a distribution scheme for distributing the second multi-media content item into the playlist of first multi-media content items, wherein the selection of one of the determined second multi-media content items includes determining how many potential second multi-media content items have been determined by matching information from the first and second multi-media content items, and when more than one potential second multi-media content item has been determined, sorting the potential second multi-media content items according to a first relevance coefficient and, when more than one second multi-media content item is present with a highest first relevance coefficient, sorting the potential second multi-media content items according to a second relevance coefficient, and determining potential second multi-media content items having a highest second relevance coefficient, and presenting the selected at least one of the determined second multi-media content items along with the first multi-media content items to the personal television system.