Patent ID: 8545664

Claim:
A tape applying device for applying electrically conductive tape onto a board, comprising: an applying head which presses the conductive tape; a tape holding unit including a reel section having a feed reel from which the conductive tape laminated on a separator is fed and a wind-up reel to which the separator is to be wound up, and a tape guide section guiding the conductive tape along with the separator to a pressing position by the applying head; and a base section having a tape guide driving unit which moves up and down the tape guide section, the tape holding unit being fittable to and removable from the base section, wherein the tape guide section, while in a fitted state to the base section, is separated from the reel section and moved up and down by driving force of the tape guide driving unit, and the tape guide section is slid and moved relative to the reel section in the fitted state, thereby switching over between a separated state of being separated from the reel section and a coupled state of being coupled to the reel section.