Patent ID: 8578010

Claim:
A web-based analytics tracking system, said tracking system comprising: a data structure comprising a plurality of web page identifiers that are each associated with a respective web page, the web pages each located on a respective one of a plurality of first servers connected together using a network, said data structure further comprising information specific to each of the plurality of respective web pages, said data structure located on a second server different than said first servers; a tracking script comprising a first line of code programmed to load a loader program located on the second server, said loader program configured to load a dynamic wrapper, wherein said tracking script comprises a second line of code programmed to transmit an abbreviated tag request if a script language or a multimedia language of a client browser accessing a selected web page is not enabled, the dynamic wrapper programmed to instruct a microprocessor to: retrieve an address of a selected one of the plurality of respective web pages; parse the retrieved address using a predetermined process; query said data structure for information relating to the selected web page; build an image tag request using the information; and insert the image tag request into the selected web page.