Patent ID: 7499866

Claim:
A method for marketing of a client's medical product or therapy to a patient via a marketer's web site, comprising: a. finding potential patients who are suitable candidates for a specific medical condition including the steps of; 1) posting a non-branded, informational website with information relevant to the specific medical condition; 2) providing interactive technical assistance reachable via the site to assist potential patients with questions relating to said specific medical condition; b. qualifying interested parties utilizing predetermined criteria comprising; verifying whether specific alternative medical options for treating the patient's medical condition have been considered, including the steps of 1) interactively querying the interested party as to the potential patient's medical condition with respect to the subject matter of the web site, 2) verifying whether specific alternative medical options for treating the patient's medical conditions, not supported by the client's product or therapy, have been considered and rejected; connecting the qualified interested party to at least one preferred health care professional capable of offering the client's specific product comprising; 1) contracting, in advance, with preferred health care professionals which can provide medical services utilizing client's product or therapy, 2) querying a database of said preferred health care professionals providing the patient with a preferred health care professional most appropriate to the patient; in advance of booking appointments, contracting with preferred health care professionals to obtain pre-approved appointment slots which may be scheduled by the marketer; and storing said data in marketer's data base; querying the patient to schedule an appointment for the patient with a preferred health care professional drawing from the data base of pre-approved appointment slots.