Patent ID: 7216002

Claim:
A method for providing content, comprising: identifying a first user profile corresponding to a first user and a second user profile corresponding to a second user, the user profiles containing at least one content characteristic for a respective user; determining first content characteristics common to at least the first user and the second user based on the first user profile and the second user profile; outputting content including the first content characteristics to the first user and the second user in a first location; detecting movement of the first user from the first location to a second location in which said content is not being outputted; if a third user is present at the second location, determining an amount of time the first user remains at the second location; determining second content characteristics common to the third user and the first user if the first user remains at the second location for at least a threshold amount of time while the third user is present at the second location; and establishing an orientation of the first user and the second user with regards to a first device and a second device, wherein the orientation is utilized to determine at least one characteristic of the first content characteristics common to users oriented with regard to at least one of the first device and the second device.