Patent ID: 8407287

Claim:
A method for identifying and associating user devices in a communications system, the method comprising: receiving a plurality of data streams from a plurality of endpoints; receiving at least one media segment from a user device; determining whether the at least one media segment from the user device corresponds with one of the plurality of data streams from the plurality of endpoints; in response to being unable to match the at least one media segment, inserting a media cue into one of the plurality of data streams; and in response to detecting that the media cue inserted into the one of the plurality of data streams is received by the user device, transmitting identification information to the user device that associates the user device with one or more services on a communications server; wherein the at least one media segment is captured and received from a user device, wherein the at least one media segment is at least a portion of media provided by one of the plurality of endpoints; wherein the media cue is one of: an audio cue, a video cue, an audio watermark, a video watermark, a two-dimensional code, a bar code, a QR code, and a matrix code.