Patent ID: 8543529

Claim:
A machine adapted to select content to be presented to a consumer, the machine comprising: at least one storage medium comprising processor-executable instructions and storing a content library, the content library being stored as a collection of sets of content, each first set of content comprising one or more pieces of content and being related to at least one other set with an indication of a likelihood that the consumer will want to consume content of the first set close in time to content of the other set; and at least one processor that, upon executing the processor-executable instructions stored in the at least one storage medium, selects content to be presented to the consumer from the content library stored on the at least one storage medium by performing acts of: presenting a first content from a first set to the consumer; if the consumer consumes the first content in entirety, selecting a second content from the first set to present to the consumer next; and if the consumer skips the first content, selecting content from a second set, wherein the second set is related to the first set by the likelihood, and the second set is selected to have a likelihood inversely proportional to a number of recent skips of the consumer in the first set.