Patent ID: 8523012

Claim:
A merchandise display hook for supporting and dispensing items of merchandise comprising: a display arm having a first end for attachment to a display fixture and a second end extending in a forward direction away from the display fixture, the display arm comprising an elongate first rod extending from the first end to the second end and an elongate second rod extending from the first end to the second end and configured for supporting the items of merchandise on the display arm; and a time delay mechanism configured to be removably attached to at least one of the first rod and the second rod adjacent the second end, the time delay mechanism comprising a helix that is at least partially disposed about both the first rod and the second rod; wherein the helix is operable for increasing the amount of time required for dispensing the items of merchandise from the second rod at the second end of the display arm, while permitting bulk loading of the items of merchandise onto the second rod at the second end of the display arm.