Patent ID: 8271901

Claim:
A method comprising: providing, via a computing device, a representation of a crumb trail for a currently accessed web page in a taxonomy of web pages to a user interface on a user device, the trail comprising a navigation sequence, the navigation sequence comprising a series of links selected by the user to arrive at the currently accessed web page; receiving, via the computing device, an indication to a first crumb within the crumb trail from the user interface, wherein the first crumb indicates a category of the taxonomy of web pages and wherein the first crumb is linked to a first web page in the taxonomy of web pages; providing, via the computing device, to the user interface, a second crumb in response to receiving the indication to the first crumb, wherein the second crumb is linked to a second web page in the taxonomy of web pages, wherein the second web page is in the same category of the taxonomy as the first web page, wherein the user interface comprises a browser that renders the first crumb with the first web page and renders the second crumb upon receiving the indication of the first crumb, and wherein the second crumb is dynamically determined based on user profile data of a user associated with the user device; providing, via the computing device, to the user interface, a third crumb in response to receiving the indication of the first crumb, wherein the third crumb is linked to an advertisement relating to the same category of the taxonomy of web pages as the first web page, wherein the advertisement is independent of the taxonomy of web pages; receiving, via the computing device, an indication of selection of the second crumb from the user interface; and providing, via the computing device, the second web page to the user interface in response to selection of the second crumb.