Patent ID: 7929958

Claim:
A method for processing a product identifying code said method comprising: receiving, from a wireless device, the product identifying code and a request for an item comprising information pertaining to a product, wherein the product identifying code identifies the product, wherein a database stores items and codes, wherein the stored codes are cross-referenced to the stored items, and wherein the stored items comprise the requested item; matching the received product identifying code against the stored codes in the database to determine a matched code from the stored codes; extracting the requested item from the database by cross-referencing the matched code to the requested item; and transmitting, to the wireless device, the requested item that was extracted from the database, wherein the information pertaining to the product comprises informational content selected from the group consisting of (i) data from which a geographic location may be determined such that the information pertaining to the product is specific to the geographic location, (ii) names and associated addresses of a plurality of establishments in the geographic location, (iii) an availability of the product at each establishment, and (iv) combinations thereof.