Patent ID: 8108256

Claim:
A system for advertising on a networked printer, the system comprising: a target entity including a networked printer and a plurality of workstations operated by a respective plurality of users each in communication with the networked printer, the networked printer including a controller configured to generate a banner sheet page having user identifying printing indicia for distinguishing different print jobs that are printed by the networked printer and an administrator that maintains account information, requests trusted source status from a target source network administrators, records trusted source status, authenticates source entities as trusted sources prior to sending an advertising message, communicates agreements with target source administrators and places specific advertisements for distribution from trusted sources to selected target entities; a trusted source entity including an advertisement delivery device in communication with the controller of the networked printer, wherein the advertisement delivery device communicates with the controller of the networked printer to deliver an advertisement that is printed on the banner sheet page generated by the networked printer, the advertisement being printed in addition to the user identifying printing indicia, wherein the advertisement spans the width of the banner sheet page and less than half of the height of the banner sheet an intermediate entity comprised of: an advertising information delivery system containing a controller which received advertising content from a source, alters advertising content, sends advertising content to an approved target, indicates whether advertisement should inserted before or after a print job, receives confirmation messages from target entities indicating the advertisement was received or printed; and a report generator which generates printed reports on a daily, weekly, or on a number of advertisements run periodic basis; and an incentive entity system located between the intermediate entity and the target entity that monitors confirmation of advertisement delivery and delivers compensation remuneration to the target entity upon confirmation.