Patent ID: 8099323

Claim:
A computerized system with a platform having software on a non-transitory computer readable medium which when executed by a computer operates through a web-based interface, a market of future advertising contracts, wherein the contracts are tradable or re-sellable prior to delivery of the advertising, comprising: a server; a software sub-system embodied on a non-transitory computer readable medium that operates on the server for sellers of future advertising space to create re-sellable advertising contracts displayed on a web-based interface; a software sub-system embodied on a non-transitory computer readable medium that operates on the server for presenting the re-sellable advertising contracts to purchasers of advertising space displayed on the web-based interface; a software sub-system embodied on a non-transitory computer readable medium that operates on the server for the purchasers of future advertising space to purchase the sellers' re-sellable advertising contracts displayed on the web-based interface, thereby executing the re-sellable advertising contracts; a software sub-system embodied on a non-transitory computer readable medium that operates on the server to integrate purchased re-sellable advertising contracts to a delivery mechanism that displays purchasers' advertising in the sellers advertising space; a software sub-system embodied on a non-transitory computer readable medium that operates on the server for re-listing the executed re-sellable advertising contracts for re-sale prior to delivery; and a software sub-system embodied on a non-transitory computer readable medium that operates on the server for transferring funds from the purchasers to the sellers on purchase, completion or audit of the executed re-sellable advertising contracts, wherein the advertising contracts are executed, and then re-sold and then delivered.