Patent ID: 7707073

Claim:
A method for providing augmented shopping information to a user of a mobile terminal in a store, comprising: providing a shopping list identifying a plurality of items; obtaining information regarding physical locations of respective ones of the items in the store; establishing a location of the mobile terminal in the store; obtaining an image of a view from the location, wherein a perspective of the view is defined by the user pointing a camera in the mobile terminal used to obtain the image and represents a view from the user's location in the store; identifying at least one of the items having an associated location in the obtained image based on the obtained information regarding physical locations; determining a position within the image corresponding to the respective physical location of the identified at least one of the items; adding a graphic indication of the identified at least one of the items to the obtained image at the determined position within the image to provide an augmented image of the view; and displaying the augmented image of the view to the user on a display of the mobile terminal.