Patent ID: 7716159

Claim:
A computer-implemented method comprising: providing one or more initial questions, including a first question, selected from a database of possible questions; receiving a first response to the first question; determining, via a processor, a sales phase of a sales opportunity, wherein the sales opportunity includes a plurality of sales phases; providing one or more additional questions, wherein each additional question is based at least in part on the first response to the first question and wherein the one or more additional questions is selected based on the determined sales phase of the sales opportunity; receiving additional responses to the additional questions; calculating a quantitative value for a likelihood of success in the sales opportunity based on the first response and the additional responses; determining a sales strategy associated with the sales phase of the sales opportunity wherein the sales strategy is anticipated to increase the likelihood of success in the sales opportunity; and providing the sales strategy including one or more actions to perform, wherein the one or more actions are selected from a database of possible actions based on their anticipated ability to increase the likelihood of success of the sales opportunity.