Patent ID: 8745023

Claim:
A method of providing content-related interactivity services to a mobile device, comprising: receiving automatically by a content server from a wireless access point first information related to browsing interests of a user of the mobile device, wherein the wireless access point is in intermittent communication with the mobile device; receiving automatically by the content server metadata describing live content, wherein the live content is scheduled for over-the-air broadcast and potentially receivable by the mobile device, wherein the broadcast of the live content is not under control of the content server; retrieving automatically based on the first information and the metadata, web content related to the browsing interests of the user, by an adaptive search engine in communication with the content server, wherein the search by the adaptive search engine is based upon one or more criteria selected from the group comprising the user's content viewing history, the content location, the content schedule, the user's preferences, recommendations from one or more social networks of which the user is a member, the geographic location of the user, and the user environment, wherein the web content is selected from the group comprising application programs, non-scheduled audio-visual content, textual content, and graphics content; storing the web content in memory associated with the content server; and forwarding automatically by the content server the web content to the mobile device using a facility selected from the group comprising an over-the-air broadcast transmitter and the wireless access point.