Patent ID: 8336787

Claim:
A media asset system comprising: (a) a portable reader having a sensor enabled to detect a part of a surface; said reader having means for selecting an output action by correlating said detected part with a preselected output action; (b) output means for presenting audio and video presentation; said output being responsive to said reader's selection of said output action, (c) said surface containing a visible image and a discrete visually colored zone which codes for a particular medium of expression, said colored zone being overlaid or surrounded by a zone of an invisible fluorescent substance; and (d) said reader, including (i) means for directing a first beam of light capable of causing said invisible fluorescent substance to fluoresce, (ii) means for directing a second beam of light within the visible spectrum, (iii) a light detector, (iv) means activated by said light detector when light emanating from said invisible fluorescent substance is detected which causes said reader to emit said second beam of light, and, (v) means to activate a presentation coded for by the visually colored zone when light of a particular wavelength reflected from said visually colored zone is detected.