Patent ID: 8366570

Claim:
A method for displaying advertising content at a sporting event, the method comprising: storing a netting apparatus at a stadium; raising the netting apparatus from a stored configuration to a raised configuration in the stadium, wherein in the raised configuration, the netting apparatus is adapted for displaying advertising content to spectators, wherein the netting apparatus exhibits no visible wrinkles to spectators sitting in the stadium viewing the netting apparatus when the netting apparatus is raised from the stored configuration, further wherein the netting apparatus comprises: a first panel comprising an open mesh netting, wherein the open mesh netting is adapted to safely stop a ball without significant obstruction of view through the open mesh netting; and a second panel comprising a solid material, wherein the solid material comprises a nonwoven fabric, wherein the second panel is attached to the first panel and the second panel is located either in front of the first panel or behind the first panel, wherein the open mesh netting is colored or painted with an image of a first logo and the solid material is colored or painted with an image of a second logo, wherein the first logo and the second logo include matching words or design and wherein the location of the first logo on the open mesh netting is in front of or behind the location of the second logo on the solid material and aligned therewith when the second panel is attached to the first panel; and lowering the netting apparatus to the stored configuration, thereby removing the netting apparatus from the raised configuration.