Patent ID: 6992650

Claim:
A liquid crystal display apparatus comprising: a liquid crystal display device including: (i) a pair of substrates arranged to face each other, (ii) opposing electrodes including at least one electrode on each of opposing surfaces of said pair of substrates, and (iii) a homogeneously aligned liquid crystal layer which is provided between said opposing electrodes and which has liquid crystal molecules having long axes that are aligned without being twisted when an electric field is not applied between said opposing electrodes; and a drive device which applies a voltage corresponding to image data between said opposing electrodes, after applying a reset voltage for causing said liquid crystal molecules to be in a predetermined alignment state between said opposing electrodes; wherein said image data comprises one of a plurality of pieces of data representing voltages corresponding to a plurality of gradations, and said drive device comprises a control device which applies, as said reset voltage, a highest voltage of the voltages corresponding to said plurality of gradations.