Patent ID: 8548876

Claim:
A non-transitory computer-readable medium embodying a program executable in a computing device, the program comprising: code that monitors transactions of product items offered for sale on a retail website across a plurality of tracked metrics, wherein a plurality of categories used in merchandising is associated with the product items and a subset of the product items is grouped under each category of the plurality of categories; code that receives the plurality of categories used in merchandising associated with the product items offered for sale on the retail website; code that receives a selection of at least one of the plurality of tracked metrics; code that ranks the plurality of categories based on the selected at least one of the plurality of tracked metrics, wherein the selected at least one of the plurality of tracked metrics measures a level of interest by customers in the product items grouped under the plurality of categories; code that automatically selects, based at least in part on the ranking of the plurality of categories, a subset of the plurality of categories that is determined to include product items that are of greater interest to customers than remaining categories that are not selected; code that automatically formulates merchandising presentations based at least in part on the subset of categories that has been selected; and code that encodes for display at least one network page of the retail website having an option to view each of the subset of product subcategories that has been selected.