Patent ID: 8739038

Claim:
A system comprising: one or more processors; a processor-accessible storage medium to store instructions; one or more modules maintained in the processor-accessible storage medium and executable by the one or more processors to perform operations comprising: determining that a focus has entered a first hot zone; causing presentation of a first set of one or more floating action buttons associated with the first hot zone, the first set of one or more floating action buttons corresponding to a first set of one or more actions, the first set of one or more actions based at least in part on actions associated with contents of the first hot zone; determining that the focus has entered a second hot zone; causing presentation of a second set of one or more floating action buttons associated with the second hot zone, wherein the second set of one or more floating action buttons is different than the first set of one or more floating action buttons, the second set of one or more floating action buttons corresponding to a second set of one or more actions, the second set of one or more actions based at least in part on actions associated with contents of the second hot zone, at least one of the second set of one or more actions corresponding to the second set of floating action buttons being different from the first set of one or more actions corresponding to the first set of floating action buttons; presenting upon activation of one of the first set of one or more floating action buttons or the second set of one or more floating action buttons a group of items; and affecting an object associated with the first hot zone or second hot zone upon activation of one of the group of items.