Patent ID: 7490756

Claim:
A method of issuing an invitation to a show at a movie theater wherein compiling a database on a database server comprises the steps of: forming a website comprising computer instructions to generate at least one ticket by a user using the database; using an invitation server comprising: computer instructions instructing the processor to identify screenings from screening data, identify demographics for screening from user data, selecting users to receive invitations using identified demographics and user data, forming an invitation using invitation data having an individuation code, theater data, and movie data, transmitting the formed invitation to at least one user; printing a ticket by the user comprising a name of the user, a bar code, a ticket code, title of show, date and time of show, location of show, a not for resale statement; reading the bar code at the show to control access to the show only to selected users; transmitting the bar code to a report server for comparing the transmitted bar code data with user data; compiling the bar code data and transmitting the compared bar code data to the database; and after viewing the show, the user provides a review on the show via the website, wherein the review is stored on a database server for viewing by a studio, a promotions company, or both.