Patent ID: 8210939

Claim:
A computer-implemented method for providing real-time incentives to a player at gaming machines in a casino, the method comprising: initiating a gaming session for a player at a first gaming machine, the first gaming machine having a first theoretical win for the casino; collecting real time information about the player's gaming activity at the gaming machine during the gaming session; determining, automatically by the computer, a theoretical win for the player based upon the collected real time information; determining automatically, by the computer during or at the end of the gaming session, that the player's theoretical win is less than the first theoretical win; responsive to the player's theoretical win being less than the first theoretical win, selecting an incentive for the player to switch to a second gaming machine having a second theoretical win for the casino higher than the first theoretical win, the incentive selected based on the real time information; and delivering the incentive to the player during or immediately after the gaming session.