Patent ID: 8130083

Claim:
A system for displaying audio visual presentations based on customer preferences comprising: an RFID writer for writing a descriptive code onto a customer's RFID tag, said descriptive code containing customer specific information based on a customer's purchase; a reader for reading said descriptive code from the customer's RFID tag when the tag enters a predetermined proximity of said reader; a plurality of display screens for displaying an audio-visual presentation showing a product, wherein each display screen contains a display RFID tag identifying the location of that display; a product RFID tag affixed to the product; a movement sensor which scans for movement of said customer's RFID tag and said product RFID tag; and a control system operatively coupled to said plurality of display screens, said reader, and said movement sensor, said control system being adapted to store a plurality of audio-visual presentations, capable of initiating display of an audio-visual presentation on one of said plurality of display screens based on said descriptive code, wherein said control system is adapted to play the audio-visual presentation on the display screen in nearest proximity to the customer's RFID tag as determined by the location of the customer's RFID tag and the display RFID tag, and capable of ceasing display of the audio-visual presentation when said customer's RFID tag and said product RFID tag are moving in tandem.