Patent ID: 8638344

Claim:
A method comprising: determining a first size for presentation of content on a display of a mobile device at a distance from a user; determining that the mobile device is the distance from the user; presenting content on the mobile device using the first size; analyzing an appearance of a user and a background depicted in one or more images obtained via the mobile device; after presentation of the content, based on analysis of the appearance of the user and the background, detecting a visible condition of the environment that distracts the user, wherein the user responds to the visible condition with a degree of change in movement of a facial feature of the user, wherein the degree of change in the movement of the facial feature corresponds to a degree of preference for a size of the content; accessing a data store associated with the mobile device, wherein the data store indicates a description of the degree of change of the movement of the facial feature; detecting a value in the data store associated with the visible condition of the environment depicted in the one or more images, wherein the value associated with the visible condition of the environment is associated with the degree of change of the movement of the facial feature; selecting from the data store one or more settings for presentation of the content via the mobile device, wherein the one or more settings are associated with one or more of the value and the description of the degree of change of the movement of the facial feature in the data store; incrementing the size of the content on the display of the mobile device, proportional to the degree of change in the movement of the facial feature according to the one or more settings; and presenting the content via the display of the mobile device in accordance with the one or more second sizes.