Patent ID: 7912459

Claim:
A method for use by a mobile device for providing an entertainment presentation to a user commuting from a departure location to an arrival location using a commuting system, the method comprising: downloading a multimedia presentation control software by the mobile device, wherein the mobile device includes a controller and a smart chip operable to support electronic commerce transactions; registering a first action by the mobile device in response to a first smart chip event caused by the user, wherein the first smart chip event includes obtaining a commute duration, the commute duration being a commute time for the user to travel from the departure location to the arrival location using the commuting system; activating a function of the multimedia presentation control software in response to the first action; obtaining the entertainment presentation from a local services network associated with the commuting system based on the commute duration; providing the entertainment presentation to the user of the mobile device using the multimedia presentation control software; detecting an exit of the user from the commuting system; storing travel credits accumulated based on the entertainment presentation on the first smart chip upon the detecting; and gaining an entrance to the commuting system using the travel credits stored by the first smart chip of the mobile device.