Patent ID: 8177220

Claim:
A feeding device comprising: a pickup unit which is configured to pivot towards and away from a loaded feeding medium, the pickup unit including: an arm unit that rotates around an arm shaft formed in a first end of the arm unit; a pickup roller formed in a second end of the arm unit which is opposite to the first end, the pickup roller being configured to pick up the loaded feeding medium and send the feeding medium to a downstream side of a feeding direction; and a regulator that is provided in the second end of the arm unit at a location different from the pickup roller in a widthwise direction of the feeding medium and regulates the posture of the feeding medium by rotating around a regulator shaft which is formed in the widthwise direction of the feeding medium which is urged in a direction of approaching the feeding medium, the regulator moving from a first position where the regulator comes into contact with and regulates the loaded feeding medium to a second position where the regulator is located away from the loaded feeding medium, the first position being retreated further from the loaded feeding medium than the a location of the pickup roller in the direction of approaching the feeding medium, the second position being retreated further from the loaded feeding medium than the first position in the direction of approaching the feeding medium, wherein when the regulator comes into contact with the loaded feeding medium, the regulator pivots around the regulator shaft so as to be positioned at a position which is further from the feeding medium than the pickup roller in the direction that the pickup unit pivots towards and away from the loaded feeding medium.