Patent ID: 8315252

Claim:
A system for mass multimedia messaging by a service provider, the system comprising: a processing platform which receives a multimedia message and a list of subscribers; a retrieval platform in communication with the processing platform which receives the multimedia message from the processing platform, generates a unique message identifier for the multimedia message, and returns the message identifier to the processing platform; a subscriber information database in communication with the processing platform, the subscriber information database containing messaging capabilities of a plurality of subscriber terminals; a user agent profiles database, the user agent profiles database containing format requirements information for each of the plurality of subscriber terminals; and an adaptation engine in communication with the user agent profiles database and the retrieval platform, the adaptation engine operative to receive the multimedia message, adapt the multimedia message into adapted content messages meeting the format requirements for each of the plurality of subscriber terminals, and send the adapted content messages to the retrieval platform, wherein the retrieval platform indexes the adapted content messages in a table associated with the unique message identifier, wherein the processing platform sends format message notifications to subscriber communication terminals on the list of subscribers, the subscriber communication terminals having different format requirements and different messaging capabilities, the format message notification formatted according to the messaging capabilities and the format requirements information of each respective subscriber communication terminal.