Patent ID: 7146631

Claim:
A terminal for receiving and outputting a transmitted video content, said terminal comprising: a reception unit operable to receive the video content containing tag information which corresponds to the video content, which is used to select a plurality of CMs, and which indicates a correspondence between the video content and the plurality of CMs, which are each assigned a URL; a URL specifying unit operable to specify the URL assigned to at least one of the plurality of CMs based on location information indicating an area where said terminal is located and the tag information, with reference to CM specifying information indicating a correspondence between the location information and the tag information; a fetch unit operable to fetch the at least one of the plurality of CMs by using the URL specified by said URL specifying unit; and an output unit operable to output the video content and the at least one of the plurality of CMs which corresponds to the video content, wherein: at least a portion of the video content is scrambled; the at least one of the plurality of CMs is embedded with key information for descrambling the video content; and said output unit is operable to extract the key information from the at least one of the plurality of CMs fetched by said fetch unit, and descramble the video content by using the key information.