Patent ID: 8787540

Claim:
A non-transitory computer-readable medium embodying a program executable in a computing device, the program comprising: code that receives a call request from a mobile computing device, the call request including an identifier of a network page but excluding a callee phone number; code that retrieves the network page in response to the call request; code that semantically analyzes the network page to determine one or more keywords; code that identifies a plurality of candidate topics on the network page based at least in part on the one or more keywords; code that, in response to identifying the plurality of candidate topics, prompts a user of the mobile computing device to select at least one of the plurality of candidate topics; code that identifies a topic specialist based at least in part on a user selection of at least one of the plurality of candidate topics; code that maps the identified topic specialist to a phone number associated with a computing device used by the topic specialist; and code that uses the phone number to complete the call request by connecting a call between the mobile computing device and the computing device used by the topic specialist.