Patent ID: 7565671

Claim:
A system for distributing picture objects comprising a communications network, at least one media center connected to the communications network, a user interests database connected to the media center, in which user interests profiles are stored, a picture object database connected to the media center, in which the picture objects and picture object information assigned to these picture objects are stored, and one or more communications terminals connectible to the communications network which each have a display unit by which the picture objects are made visible to a user of one of the communications terminals, wherein user identification data assigned to the user interests profiles are stored in the user interests database, the media center is configured to carry out the following functions: receive user identification data which is transmitted in each case by one of the communications terminals via the communications network to the media center, determine the user interests profile which is assigned to the received user identification data, determine picture objects to which picture object information is assigned having at least one correlation with information from the determined user interests profile, and transmit at least one of the determined picture objects over the communications network to the respective communications terminal from which the received user identification data was transmitted; each communications terminal comprises a direction-of-view-determining module for determining the current direction of view of at least one eye of the user with respect to the display unit, the direction-of-view determining module determining a direction of view of a pupil by detecting a position of the pupil using light reflected off of the pupil which is detected by an eye tracker; the media center further comprises a direction-of-view-evaluation module, which, on the basis of the current direction of view that is transmitted in each case by the respective communications terminal over the communication network to the media center, and on the basis of video objects and/or picture objects transmitted from the media center over the communications network to the respective communications terminal, determines viewed spots of the video objects and/or picture objects, and determines picture objects being located at these spots and viewed by the user of the respective communications terminal; and the media center further comprises an interests-determining module which, on the basis of the picture objects determined through the direction-of-view-evaluation module, determines user interest profiles and stores them in the user interests database.