Patent ID: 8806540

Claim:
A method comprising: presenting, by an interactive media content presentation system, a first media content instance on a display screen associated with a media content access device, wherein the first media content instance is configured to serve as a gateway to first enhanced content related to and temporally synchronized with the first media content instance; detecting, by the interactive media content presentation system during the presentation of the first media content instance, a pinch touch gesture performed by a user with the first media content instance being presented on the display screen, the pinch touch gesture representing a request to access the first enhanced content by way of the display screen; dynamically transitioning, by the interactive media content presentation system in response to the request, from presenting the first media content instance on the display screen to presenting an interactive portal on the display screen, the interactive portal comprising both a continued presentation of the first media content instance and the first enhanced content; and dynamically updating, by the interactive media content presentation system, the first enhanced content presented within the interactive portal as the first media content instance transpires; dynamically transitioning, by the interactive media content presentation system, from the first media content instance to a second media content instance configured to serve as a gateway to second enhanced content related to and temporally synchronized with the second media content instance; dynamically modifying, by the interactive content presentation system in response to the dynamically transitioning from the first media content instance to the second media content instance, the interactive portal to include the second enhanced content related to and temporally synchronized with the second media content instance.