Patent ID: 8566861

Claim:
A computer-implemented method, comprising: accessing, by a computer system, television advertisements stored in a television advertisement data store; transcoding, by the computer system, each television advertisement into a plurality of different presentation formats, wherein the presentation formats include television formats utilized by television providers; accessing, by the computer system, corresponding approval criteria for each presentation format, the approval criteria for each particular presentation format being criteria by which a television advertisement transcoded into the particular presentation format is evaluated against; for each presentation format in which the television advertisement is transcoded: evaluating, by the computer system, the television advertisement transcoded into the presentation format against the corresponding approval criteria for the presentation format; automatically approving, by the computer system, the television advertisement in each presentation format that meets the corresponding approval criteria for the presentation format based on the evaluations against the corresponding approval criteria; and automatically disapproving, by the computer system, the television advertisement in each presentation format that does not meet the corresponding approval criteria for the presentation format based on the evaluations against the corresponding approval criteria.