Patent ID: 8248940

Claim:
A system for targeted content delivery based on Internet video traffic analysis, comprising: a packet-based communication network in communication with a terminal device, the packet-based communication network using deep packet inspection (DPI) technology in a metadata information collector to identify and extract metadata associated with video content information and included in traffic flows, collecting and comparing traffic flows between the terminal device and one or more video content sources to known protocol signatures, identifying one or more matches between the traffic flows and the known protocol signatures, identifying, monitoring and analyzing a flow sequence of video content information for the identified one or more matches between the traffic flows and the known protocol signatures, identifying and extracting metadata associated with the video content information and included in the traffic flows, and harmonizing the identified and extracted metadata into a common format, wherein the common format is a hierarchy of class structure; a behavior analyzer that formulates a behavioral profile of a user of the terminal device, the user of the terminal device requesting the video content information through the terminal device and receiving the requested video content information at the terminal device; and a targeted content delivery infrastructure that establishes behavioral profile data regarding the user of the terminal device and delivers targeted content to the terminal device of the user.