Patent ID: 8136044

Claim:
A method comprising: receiving, by a network server, a request for map information; determining, by the network server, based on at least one criterion, a set of advertisements relating to the requested map information; causing, at least in part, sending the requested map information and the determined set of advertisements; and causing, at least in part, displaying, within a map view area of a display, a map image corresponding to the requested map information that shows indicators relating to locations of providers associated with the determined set of advertisements, and displaying the determined set of advertisements in a separate area of the display surrounding the map view area; and wherein the determined set of advertisements includes at least one advertisement associated with a provider of a location outside of the map image, the method further comprising causing, at least in part, displaying the at least one advertisement at a position within the separate area of the display surrounding the map view area of the display, where the position indicates a direction, relative to the map image, of the location of the provider outside the map image.