Patent ID: 7242525

Claim:
A container adapted for producing a graphical image observable by a viewer external to the container, comprising: a lenticular lens insert comprising a plurality of lenticules for focusing a line of sight of the viewer on an area; a front container wall comprising an indentation, wherein the lenticular lens insert is positioned within the indentation with the lenticules distal to the front container wall; a rear container wall; and a printed image element positioned at the focusing area of the lenticules proximal to a side of the lenticular lens insert opposite the lenticules, the focusing area being within the indentation; wherein the front container wall has an arcuate cross section and wherein the lens insert has an arcuate cross section and is formed of a rigid glass or plastic such that the arcuate cross section of the lens insert is configured prior to insertion in the indentation for focusing on the area.