Patent ID: 7668180

Claim:
A communication system which provides multimedia and messaging communication services to local End point devices, over a Local Area Network (LAN) and an external Wide Area Network (WAN), said system comprising: at least one Local Server, having at least one LAN interface and at least one WAN interface; at least one End point Interface unit, having a unique Media Access Control (MAC) address, wherein each of the End point Interface unit and the Local Server are arranged to communicate therebetween over a specified layer 2 communication protocol; wherein the specified layer 2 communication protocol exhibits multimedia information combined with control signals associated with specified MAC addresses; wherein the Local Server is arranged to attribute directly specific multimedia or control information to a specific End point device, by associating the specific multimedia or control information to the MAC address of the End point Interface unit associated with the specific End point device over the specified layer 2 communication protocol; and wherein the specified layer 2 communication protocol establishes bidirectional multimedia and control communication over the LAN network between the local server and the END point devices and between each two END point devices.