Patent ID: 7028326

Claim:
A method of linking terms in an electronic message to program information in an electronic program guide (EPG), said method comprising the steps of: receiving an electronic message; comparing terms in said electronic message to terms in the program information of the EPG; displaying said electronic message so that any terms in said electronic message which have a match in said program information based on said step of comparing terms, are distinguishable from terms which have no such match; establishing an electronic link between at least one term in said electronic message and any program information which has a match for said at least one term; and displaying an electronically generated menu of program identifiers in response to user selection of said at least one term in said electronic message, wherein said at least one term appears in the program information of more than one program in the EPG, each of the program identifiers corresponding to a respective one of said more than one program and being user selectable to effect implementation of said respective one of said more than one program.