Patent ID: 8758126

Claim:
A system for in-vehicle gaming for one or more users, the system comprising: an electronic data store configured to store items of gameplay content, at least one item of gameplay content being associated with one or more users; a computing device in communication with the electronic data store, the computing device configured to: identify one or more users in a vehicle, wherein one of the one or more users is an operator of the vehicle; retrieve an item of gameplay content associated with at least one of the one or more users from the electronic data store; cause presentation, to the one or more users in the vehicle, of the item of gameplay content for game play; monitor one or more environmental factors related to at least one of the vehicle or the operator as the operator operates the vehicle; determine a distraction index indicative of a distraction level of the operator based at least in part on the monitored one or more environmental factors; modify the item of gameplay content based at least in part on the determined distraction index as the item of gameplay content is presented to the one or more users for continued game play, the item of gameplay content modified to improve the distraction index; and receive input from the one or more users in response to the modified item of gameplay content.