Patent ID: 8478251

Claim:
An automated system enabling optimization of a dynamic response to an event affecting a user of a mobile communication device, said optimization occurring by connection through the mobile communication device operated by the user, the automated system comprising non-transitory computer readable memory programmed to implement steps, the steps comprising: receiving ownership data concerning a new mobile phone account provided to the user by a third party, the third party comprising a mobile phone carrier, the mobile phone account enabling communication using the mobile communication device; creating a template applicable to the user, the template comprising an activity block and an activity cell for the event, wherein: the activity block comprises a matrix of information associated with the event, the matrix of information comprising: a description of the event; additional user input required by an event responder upon the occurrence of the event; an explanation of a responding action expected of the event responder upon the occurrence of the event; and an identity of a person with whom the responding action is to be made; the activity cell comprises code programmed to implement the responding action as dictated by the event responder; receiving a decision by the user to participate in the automated system with respect to the event; receiving notice of the occurrence of the event; and implementing automatically the responding action with the person in response to the occurrence of the event.