Patent ID: 8609070

Claim:
A process for preparing an oral care composition having improved taste, color, odor and/or clarity, wherein said composition comprises a dentifrice component; wherein said process comprises the steps of: a) providing an unfiltered dentifrice component selected from unfiltered alkyl phosphate surfactants, alkyl phosphate ethoxylated surfactants, lauryl sulfate surfactants, betaine surfactants, antibacterial agents, cetyl pyridinium chloride, metal salts, phytic acids, or mixtures thereof; b) filtering the unfiltered dentifrice component with an adsorbent selected from activated carbon having a macro-mesoporous:microporous ratio of at least about 0.9 and a mean particle size of less than 30 microns, to form a filtered dentifrice component; and c) incorporating the filtered dentifrice component into the oral care composition.