Patent ID: 8521616

Claim:
A method of displaying footwear information comprising: maintaining a database on a computer readable medium, the database including a plurality of footwear representations wherein each footwear representation comprises data for at least the following plurality of data fields: full length, tapering, effective length, and at least one width measurement; receiving, at a processing device in communication with the computer readable medium, a user selection of a reference footwear model; retrieving, by the processing device, a footwear representation of the reference footwear model from the database; retrieving, by the processing device, footwear representations for a plurality of additional models of footwear from the database; comparing, by the processing device, the footwear representation for the reference footwear model and the footwear representations for the additional models of footwear to identify at least one of the additional models of footwear having full length, tapering, effective length and at least one width measurement that are within an acceptable range of the reference footwear model; and displaying, on a display device operably connected to the processing device, the footwear model of the identified one of the additional models of footwear to the user as a recommendation, wherein the footwear model of the identified at least one of the additional models of footwear comprises a visual representation of the identified at least one of the additional models of footwear showing a fit comparison between the reference footwear model and the identified at least one of the additional models of footwear, wherein the fit comparison comprises: highlighted areas where the reference footwear model is tighter than the identified at least one of the additional models of footwear, highlighted areas where the reference footwear model is looser than the identified at least one of the additional models of footwear, and highlighted areas where the reference footwear model and the identified at least one of the additional models of footwear have the same fit.