Patent ID: 7739819

Claim:
In combination with a free standing security system having first and second sides and which is adapted to be arranged in proximity to an ingress/egress opening to a store, an advertising sign having axially aligned open ends and which is sized and shaped to slidably fit over a lengthwise portion of said free standing security system, said advertising sign having first and second opposed side edges along with top and bottom edges, said advertising sign further including first and second surfaces with an advertisement provided upon each of said first and second surfaces, and wherein, after being fitted about said security system, a distance between the top and bottom edges of said advertising sign is less than a distance between the top and bottom edges of said free standing security system but with more than 60% of both sides of said free standing security system being covered by said advertising sign such that the advertisement on both sides of said advertising sign allows said security system to also serve as a point-of-purchase advertising medium viewable from either side of said free standing security system whereby guaranteeing at least two visual advertising impressions are presented by said advertising sign to every person passing the security system.