Patent ID: 8683310

Claim:
A method comprising: presenting, by a computer-based system for managing digital content, a component created by a content author to a content approver for review, wherein said content approver designates said component as an approved component; storing, by the computer-based system, said approved component created by said content author in a globally accessible database, wherein said approved component is decoupled from a content page, wherein said approved component includes a category tag corresponding to user preferences; retrieving, by the computer-based system, a category tag click count for said approved component corresponding to a user; analyzing, by said computer-based system, said category tag click count and said category tag to determine a level of interest for establishing said user preferences; retrieving, by said computer-based system, said approved component according to said established user preferences; and positioning, by said computer-based system, said retrieved component on an updated content page, according to component content information comprising content mapping data, said content mapping data comprising: instructions for mapping said retrieved component to said updated content page; and information relating to at least one of: navigation components, cross-sell components, copyright components, page key word relationships, component type information, and information used in generating items on a page.