Patent ID: 8826180

Claim:
An image display apparatus comprising: a storage section to store a plurality of content items sorted using categories of a higher level; a display section to display either the content items in a contents display screen or the categories in a category display screen; an operating section to generate a first operation signal according to a first operation performed with a first pressing force and a second operation signal according to a second operation performed with a second pressing force, the first and second pressing forces being different in magnitude; and a control section to receive input of the first operation signal and the second operation signal and to control a display image displayed on the display section, wherein the control section controls the storage section and the display section such that: when the contents display screen is displayed, the first operation causes the content items displayed at the display section to be sequentially switched without causing a transition to the category display screen, and the second operation causes a transition from the contents display screen to the category display screen, resulting in the categories being displayed on the display section instead of the content items; and when the category display screen is displayed, the first operation causes a transition from the category display screen to the contents display screen, resulting in the content items being displayed on the display section instead of the categories, and the second operation causes the categories displayed at the display section to be sequentially switched without causing a transition to the contents display screen, wherein a first transient screen intervenes when the transition from the contents display screen to the category display screen takes place and a second transient screen intervenes when the transition from the category display screen to the contents display screen takes place, the second transient screen being different from the first transient screen.