Patent ID: 7196733

Claim:
An apparatus for receiving broadcast data, comprising: a receiving unit for receiving image data of the image of an object and size information relating to the object, transmitted through data broadcasting; an input unit for inputting from a display unit, through a connection between said apparatus and the display unit, screen information, stored in a memory of the display unit, relating to a display screen of the display unit; a scaling unit for determining a scale factor of the object image based on the screen information input by the input unit and the size information received by the receiving unit so that the object image is displayed on the display unit at a predetermined size; and a display control unit for controlling the display unit, through the connection between said apparatus and the display unit, to display the object image expanded or contracted at the scale factor determined by the scaling unit, wherein the screen information includes both (a) a size of the display screen, the size being a physical measurement of the display screen, and (b) an aspect ratio of the display screen.