Patent ID: 7572025

Claim:
A showcase to display commodities, the showcase comprising: a display chamber formed in an insulating wall; a cooler to generate cold air to cool the commodities; a plurality of shelves disposed in the display chamber; LED lights which illuminate the inside of the display chamber from above, the shelves comprising a transparent material; wherein the cold air is discharged from a cold air discharge port provided in an upper edge of a front surface opening of the display chamber, and sucked into a cold air suction port provided in a lower edge of the opening, to form a cold air curtain in the front surface opening of the display chamber, the showcase further comprising: a canopy which protrudes forward from an upper front end of the insulating wall; and a reflective plate provided on an inner side of the canopy and positioned before the cold air discharge port, the LED lights being attached to the reflective plate, the front surface opening of the display chamber being irradiated with light emitted from the LED lights.