Patent ID: 8219465

Claim:
A computer-implemented method to facilitate an on-line purchase of an item, said method comprising: receiving, by a host computer, a product feed from a source, wherein said source is at least one of: a supplier and provider; extracting, by said host computer, an image from said product feed in response to said source being said supplier; retrieving, by said host computer, an image from a web site associated with said provider in response to said source being said provider; creating, by said host computer, a normalized product feed from said product feed such that said supplier product feed and said provider product feed are in the same format; storing, by said host computer, said images and said product feed in a database, wherein said database includes product data from a plurality of web sites; displaying, by said host computer, said product data including said images for viewing on a single user interface; receiving, by said host computer, a request to purchase said item from among said product data, wherein said request includes order data entered into a first electronic form of a first website, and wherein said request is received at said first website; and, placing an order, by said host computer, for said item on a second website by automatically inserting said order data into a second electronic form of said second website without redirecting said consumer to said second website, wherein said second website offers said item for sale.