Patent ID: 8595088

Claim:
A computerized method for providing customized or personalized memorabilia to an end user comprising the steps of: storing, at a service provider system of a service provider, a commitment from a sponsor to pay a first fee to the service provider in return for establishing a connection between the sponsor and an end user; receiving an order at the service provider for customized memorabilia from an end user; selecting, by a processor, a vendor to fulfill the order at a cost to the end user, wherein the cost to the end user includes a second fee specific to the service provider and a third fee specific to the vendor; identifying, by a processor, a sponsor to lower the cost by partially compensating the service provider; and providing, by the sponsor directly to the service provider, an amount associated with the first fee; retaining, by the service provider, a portion of the first fee; reducing the cost to the end user by subtracting a remaining portion of the first fee from the cost to the end user, the remaining portion corresponding to the amount of the first fee not retained by the service provider.