Patent ID: 6859785

Claim:
A computer implemented method for quantitatively determining a strategic growth mix, the growth mix including a reenergize component, an adjacency component and a transformation component, the method comprising using said computer to perform the steps of: storing company data of companies exhibiting successful growth; defining from the stored company data, a model that quantifies respective amounts of reenergizing activities, adjacency activities and transformation activities for different strategic growth mixes, and the step of defining a model including, for each of the companies exhibiting a successful growth: calculating respective quantitative values for determining factors indicative of business activities and market position of the companies; (i) providing, for each determining factor, a respective changeably predetermined range of factor values and a changeably predefined weight for each of the reenergize component, adjacent component and transformation component, and (ii) selecting, for each determining factor, as a function of the calculated quantitative value for the determining factor and the predetermined ranges, one of the reenergize component, adjacency component and transformation component for associating with that factor; summing, for each component, the respective weights of the component corresponding to each selection of the component across the different determining factors, such that a respective weighted sum is produced for each of the reenergize component, adjacency component and the transformation component, and determining, based on the weighted sums, relative percentage of the reenergize component, the adjacency component and the transformation component, the set of the determined relative percentages forming a model growth plan, such that plural different model growth plans are formed and define the model, and applying the model to a given company such that respective quantitative amounts of a reenergize component, an adjacency component and a transformation component are defined and form a strategic growth mix for the given company.