Patent ID: 7328448

Claim:
In a television network system, subscriber equipment for displaying targeted advertisements to a subscriber, the subscriber equipment comprising: a communications interface for receiving at least one queue identifying a sequence of targeted advertisements, wherein the at least one queue is selectively distributed to the subscriber and the targeted advertisements have been previously matched to the subscriber, and wherein at least one of the targeted advertisements is repeatedly placed in the queue according to a controllable predetermined spacing, the controllable predetermined spacing specifying the number of intervening advertisements between occurrences of the at least one targeted advertisement and wherein the controllable spacing predetermined is specified by an advertiser; memory for storing the at least one queue; a processor, responsive to the at least one queue, configured to repeatedly insert the targeted advertisements into program streams for display to the subscriber in accordance with the sequence; and a trigger circuit for determining if the at least one queue has reached a low-level, wherein said communications interface refreshes the at least one queue in response to a low-level determination by said trigger circuit.