Patent ID: 8635640

Claim:
A method for logging triggers in a video data stream the method comprising: monitoring a video content data stream at a multimedia processor end user device; receiving from a data distribution server, the video data stream at the multimedia processor end user device; detecting presence of a trigger, an advertising identifier and an indicator in the video content data stream at the multimedia processor end user device as the video content data stream is being watched by an end user; if the indicator is present and indicates that an advertisement is to be inserted, inserting the advertisement identified by the advertising identifier into the video data stream, else if the indicator is present and indicates the advertisement is already inserted, not inserting the advertisement into the video data stream; logging the advertisement identified by the advertising identifier and a time for the trigger detected in the video data stream in a trigger log at the multimedia processor end user device; and sending the trigger log to an advertising verification system so that the advertising verification system can correlate the advertising identifier and the time the trigger occurred with a local, regional and national advertising schedule.