Patent ID: 8333321

Claim:
A method for communication of information and data between a user holding a token and a wireless handheld communicator and the operator of a venue attended by said user, wherein said communication is specific to said venue and is carried out via a poster having: (a) an attached wireless token operative to communicate with said wireless handheld communicator and said operator of said venue and operative to transmit data thereto and to receive data therefrom; said wireless token comprising an event specific list of expected users and user attributes; and (b) visual indicia printed on said poster, said visual indicia operative to guide the user to perform a procedure for establishing data transfer between said attached wireless token and said wireless handheld communicator; said method comprising the steps of: (i) said operator of said venue updates changes said poster and/or updates said list either online or offline to ensure that said visual indicia and said list in said wireless token are relevant to the event currently taking place in said venue; (ii) said user approaches said poster and reads said visual indicia and decides if he wants to participate in the exchange of data described on said poster; (iii) said user places his token in the near field of an Intellifier on his wireless handheld communicator, if said user chooses to participate in said exchange of data, and activates said communicator, thereby authenticating himself to said poster; (iv) said user places his wireless handheld communicator in the near field of an antenna of said attached wireless token on said poster and activates said communicator, thereby verifying the authenticity of and downloading an application adapted to allow said exchange of data; (v) said user opens said application on his wireless handheld communicator and enters data, which is transmitted to said operator of said venue; and (vi) data is transmitted to said user from said operator of said venue to complete said exchange of data.