Patent ID: 8695033

Claim:
A system for providing a tailored, personalized, and interactive experience in conjunction with televised programming comprising: a network including at least one computer processor, a data storage device, and a set of computer readable code embodied in said data storage device; a plurality of interactive devices communicably connected to said network; whereby said computer readable code includes computer readable instructions for directing the operation of said network, said instructions including directives controlling at least certain communications with said plurality of interactive devices, said instructions further being so defined such that they direct said network to contact said plurality of interactive device at times corresponding to program air times and to communicate opt-in invitations, said plurality of interactive devices including or receiving an interactive mechanism which can be user activated to opt-in to network communications upon receipt of an opt-in invitation communicated from said network; whereby, if a user activates said interactive mechanism to opt-in to invited network communications, said respective interactive device, upon which said interactive mechanism has been activated, and said network and/or a broadcast producer, send and receive data among each other; said plurality of interactive devices each including a user interface and wherein said opt-in communication connection, when established, allows interactive communications between said plurality of interactive devices, via user input, and said network, and further allows interactive communications between different users of said plurality of interactive devices; said interactive communications including or being formulized into one or more of data, text, video, images, photos, voting, polling, question and answer content, and chat; and wherein interactivity among a plurality of users of said respective plurality of interactive devices with each other and with said network, combined with personal or demographic or location information collected from said users or said plurality of interactive devices, results in unique, user generated content for integration into a televised broadcast stream, website or webcast or for display on one or more of said plurality of interactive devices; said system further comprising means which generates hybrid broadcast content based on an integration of said user generated content with broadcast producer originated content, said hybrid broadcast content thereafter being available for viewing by or broadcast to viewers and interactive device users.