Patent ID: 7602888

Claim:
A method for employing an interactive voice response system for the selection of items from a menu, comprising: receiving a call from a telephone caller; presenting a menu of items to the caller in an order most likely to be selected by the caller using: identifying information of the caller, including caller ID; and an optimization algorithm generated by collecting data on prior caller selections and statistically analyzing collected data; presenting an audio space to the caller following the presentation of each respective item of the menu of items; and detecting any input from the caller, the any input being any one of a number; of possible caller generated inputs received from an input device during the presentation of the respective item and the following audio space; wherein the any input is selected from the group consisting of a press of any number key of the input device and a voice input; and wherein: the respective item is selected if the any input is detected during the presentation of the respective menu item and the following audio space, the press of any number key of the input device indicating selection of the respective item regardless of any predefined differences associated with pressing of individual number keys, wherein the individual number keys are visually unidentified when the selection occurs; and failure to defect the any input, during the presentation of the respective item and the associated following audio space, indicates the respective item is not selected.