Patent ID: 8661150

Claim:
A method for providing a multi-content in a mobile broadcast service, the method comprising the steps of: transmitting, by a broadcast transmitting apparatus, primary-content setting information through a service guide by inserting the primary-content setting information into the service guide when a certain content among a plurality of content, which are included in one service and are simultaneously transmitted during a specific time period, is selected as a primary content, the primary-content setting information representing that the certain content corresponds to the primary content during the specific time period; and detecting, by a broadcast receiving apparatus, the primary-content setting information from the service guide when the broadcast receiving apparatus receives the service guide and receives an output request for said one service during the specific time period, identifying the certain content set as the primary content without selecting the certain content by a user, and receiving and executing, without selecting the certain content by the user, the certain content among the plurality of content currently transmitted from the broadcast transmitting apparatus, wherein the transmitting step by the broadcast transmitting apparatus comprises: specifying by a service provider the certain content among the plurality of content as the primary content; inserting the primary-content setting information into a content fragment corresponding to the certain content; and generating and transmitting the service guide which includes the content fragment.