Patent ID: 7577732

Claim:
An information distribution service providing system which has a server system and at least one information provider terminal connected to the server system, for distributing information designated by an information provider, via a network from the server system to mobile information terminals of service users for which utilization of an information providing service has been registered, wherein said information provider terminal includes means for designating, to the server system, information for distributing, an information distribution region and attributes of service users; and said server system includes: calculation means for calculating, based upon position information from service users for which utilization of an information providing service has been registered, a distribution density of service users who have said attributes for each zone in the information distribution region designated by the information provider; means for distributing preferentially the information designated by the information provider to mobile information terminals of service users who have said attributes and are present in the zones of high distribution density; means for accepting and storing reaction of the service users to the distributed information; means for analyzing the accepted user reaction; and means for statistically processing results of the analysis and outputting a report.