Patent ID: 8543929

Claim:
A method comprising: receiving content associated with a user; storing the content for presentation to a plurality of additional users; transmitting the content for presentation to the plurality of additional users; receiving a plurality of ratings from at least some of the plurality of additional users, wherein receiving the plurality of ratings comprises: receiving at least one rating with respect to a first faded version of the content from at least one first additional user from the plurality of additional users, wherein the first faded version comprises the content being faded to be less visible according to a rate of decay as a first unit of time elapses from a creation time associated with the content; receiving a second rating with respect to a second faded version of the content from at least one second additional user from the plurality of additional users, wherein the second faded version comprises the first faded version of the content being faded to be less visible according to the rate of decay as a second unit of time elapses after the first unit of time; determining an aggregate rating of the content by aggregating the plurality of ratings from the at least some additional users including at least the first rating and the second rating; and based on determining that the aggregate rating is greater than or equal to a threshold rating, granting an amount of reward to the user, wherein the amount of reward is applicable towards the user obtaining at least one feature that allows for modifying the content.