Patent ID: 7158169

Claim:
A method for reducing burn-in of a display during a broadcast comprising: storing a plurality of distinct visual assets, wherein the plurality of distinct visual assets includes a first visual asset comprising a first complete image and a second visual asset comprising a second complete image; in response to a trigger, automatically retrieving the first and second assets and generating a first screen comprising the first and second complete images, wherein the first complete image is positioned at a first screen position and the second complete image is positioned at a second screen position that is different than the first screen position; after generating the first screen, broadcasting the first screen to a plurality of broadcast receivers; generating a screen update trigger after broadcasting the first screen; in response to the screen update trigger, generating a second screen comprising the first and second images, wherein the screen position of the first image for the second screen is different than the screen position of the first image for the first screen; and after generating the second screen, broadcasting the second screen to the plurality of broadcast receivers.