Patent ID: 8605014

Claim:
A method of driving an image display apparatus that includes a plurality of pixel circuits each provided with a light emitting unit and a driving unit that is electrically connected to the light emitting unit and controls light emission of the light emitting unit, the method comprising: feeding the pixel circuit with an image signal corresponding to light emission luminance of the light emitting unit; charging a device capacitance of the light emitting unit by applying a reverse bias voltage to the light emitting unit after feeding the pixel circuit with the image signal; and causing the light emitting unit to emit light based on the image signal, wherein the reverse bias voltage is applied by changing a potential of a power source line that is electrically connected to the light emitting unit and the driving unit from a first potential to a second potential, wherein the device capacitance of the light emitting unit is discharged after the potential of the power source line is changed from the second potential to a third potential during a light emission period in which the light emitting unit emits light, and wherein the light emitting unit is not to allow current flow therethrough until the device capacitance of the light emitting unit is discharged.