Patent ID: 8751287

Claim:
A system, comprising: at least one server; and recommendation logic executable on the at least one server, the recommendation logic comprising: logic that generates a recommendation for a plurality of items for an entity based on first data and second data, the first data comprising an interaction history of the entity with respect to at least one network site, and the second data comprising a record of use of a media by the entity on at least one media device remote to the at least one server; logic that identifies a category of use of the media associated with the entity in the record of use of the media by the entity; logic that draws an association between the category of use of the media and a current interaction with the at least one network site by the entity, wherein the recommendation is further generated based upon the category of use of the media; and an electronic commerce application executable on the at least one server in conjunction with the at least one network site, the electronic commerce application being configured to accept a compensation from the entity in exchange for the media through the at least one network site, where the electronic commerce application is configured to serve up the recommendation to a client associated with the entity.