Patent ID: 8818697

Claim:
A vehicle comprising a driver statistic system for interfacing with a network, the driver statistic system comprising: a wheel speed sensor for measuring vehicle speed; an engine control unit for measuring fuel consumption of the vehicle; network interface hardware for communicating with a network; and an electronic control unit communicatively coupled to the wheel speed sensor, the engine control unit, and the network interface hardware, wherein the electronic control unit comprises a processor and memory storing a computer readable and executable instruction set, wherein, when the instruction set is executed by the processor: the electronic control unit processes sensor signals received from the wheel speed sensor and the engine control unit to determine fuel consumption of the vehicle; the electronic control unit transmits a vehicle status signal to the network interface hardware, wherein the vehicle status signal is indicative of the fuel consumption of the vehicle; the network interface hardware autonomously transmits the vehicle status signal to the network, wherein the vehicle status signal is associated with a pre-established user account on the network, the vehicle status signal further includes a source identifier that autonomously associates the vehicle status signal transmitted by the network interface hardware with the pre-established user account; the network interface hardware receives a vehicle performance signal from the network indicative of a driver performance ranking, wherein the driver performance ranking is based on the fuel consumption of the vehicle and the driver performance ranking is indicative of the fuel consumption of the vehicle relative to other vehicles in a pre-defined user group; and the network interface hardware receives an electronic marketing offer from the network, wherein the electronic marketing offer is transmitted to a number of vehicles that is less than the number of vehicles in the pre-defined user group and is based on the driver performance ranking of the vehicle relative to other vehicles in the pre-defined user group.