Patent ID: 8195719

Claim:
A method of operating a system, the system having a plurality of client devices with access to a client interface and in communication with a database containing created graphical objects bonding societies, the stored graphical objects bonding societies each containing at least a unique ID, a graphical image representing an entity, at least one link to data or information related to said entity and at least one set of computer implementable instructions enabling the graphical objects bonding society to influence another graphical objects bonding society, the method comprising the computer implemented steps of; collecting data from a user with regards to a first graphical objects bonding society stored in the database from the users interaction with the client interface, creating new preference data of the user from the collected data, including the new preference data with a set of preference datas associated with a second graphical objects bonding society whose representative entity is the user, utilizing said new preference data as input to the computer implementable instructions of at least one other graphical objects bonding society to enable said instructions to influence said other graphical objects bonding society based on said new preference data, and utilizing at least a portion of the set of preference datas which includes said new preference data to modify information presented to the client through the client interface.