Patent ID: 8756097

Claim:
A system adapted to conduct an item sampling event for a set of items, comprising: a computing system; a first routine executing on the computing system for collecting at least a set of ratings for the set of items from a group of participants using one or more electronic data collection devices during the item sampling event; a second routine executing on the computing system for calculating item sampling event data including at least item scores and participant scores; a third routine executing on the computing system for providing at least some of said item sampling event data through a network to one or more electronic systems associated with third parties involved in one or more of the making, distributing or selling of the items; a fourth routine for processing and sending one or both of local purchase information or other electronic feedback from such third parties to said one or more electronic data collection devices or electronic accounts for said group of participants dynamically during the item sampling event; wherein said local purchase information and/or other electronic feedback are coupled and dynamically adjustable based on one or both of a geographical location of said one or more data collection devices or a residence address of said group of participants; and a fifth routine for dynamically providing at least some of the item sampling event data, or metrics derived from the item sampling event data, to the group of participants during the item sampling event.