Patent ID: 8510761

Claim:
A method of managing content at a network site comprising: generating or modifying a content type, the generating or modifying being responsive to information provided by a user at a user computer using one or more entry forms presented to the user through a graphical user interface, the content type being a first level object containing a structured definition; wherein: the generating or modifying step is performed using an application programming interface coupled to the graphical user interface; the application programming interface provides access via a first generic interface to an application services layer, wherein the application services layer is configured to manage the content type; and the application services layer overlies a content management system via a second generic interface, wherein the content management system is configured for managing data in one or more data sources that are used at the network site; and instantiating a second level data object from the structured definition of the content type based on content structure desired by the user, wherein the second level data object utilizes the data in the one or more data sources.