Patent ID: 7620655

Claim:
A method of providing visitor information of visitors of websites in a wide area network, each website of said websites having been associated with a unique monitoring code identifying each of said websites, the method comprising: providing a first database; providing a second database, said second database containing organization information about network addresses and associated organizations; receiving, from a visitor of a website, an information signal comprising said monitoring code of the visited website, the monitoring code having been provided to the visitor by the website visited; identifying the visited website from said information signal; determining a network address of said visitor; storing, in said first database, website visit information including the network address of said visitor and any web pages visited by said visitor on said website; searching, by using said network address, said second database to identify an organization with which the visitor is associated; generating a report by collecting, in said second database, information pertaining to the organization associated with the network address of the visitor stored in the first database; and providing a report.