Patent ID: 7213031

Claim:
A method for creating a computer file readable by a pagination program for generating an output, comprising: accessing a computer database; identifying a record stored in said computer database; adding a field directive to said record, wherein said field directive contains an instruction to said pagination program directing how said pagination program will format said output; retrieving said record from said computer database; adding computer code to said record to create said computer file, wherein said computer code makes said computer file readable by said pagination program; transferring said computer file to said pagination program where said output can be generated; identifying a first recipient of said output; obtaining said first recipient's address information; determining a number of orders made by said first recipient; determining a monetary value of orders made by said first recipient; determining a recency of orders made by said first recipient; storing said number of orders; storing said monetary value of orders; storing said recency of orders; calculating a first set of statistics regarding said number of orders, monetary value of orders, and recency of orders; determining whether to transfer said output to said first recipient based upon said first set of statistics; identifying a second recipient of said output; obtaining said second recipient's address information; determining a number of orders made by said second recipient; determining a monetary value of orders made by said second recipient; determining a recency of orders made by said second recipient; storing said number of orders made by said second recipient; storing said monetary value of orders made by said second recipient; storing said recency of orders made by said second recipient; and calculating a second set of statistics regarding said second recipient's number of orders, said second recipient's monetary value of orders, and said second recipient's recency of orders; ranking said first recipient versus said second recipient based upon said first and second sets of statistics; and transferring said output to the higher ranked as between said first recipient and said second recipient.