Patent ID: 8639566

Claim:
A system comprising: an Internet-connected server, comprising a computing appliance and data storage elements; instructions executed from a non-transitory storage medium by a processor of the computing appliance, the instructions causing the processor to perform a process comprising: registering users of the system as creator/owners, customers, or redeemers; creating an account for each creator/owner, customer, or redeemer; providing a first interactive interface enabling registered creator/owners to create promotional program packages (PPPs), each having a unique identity, the PPPs comprising incentives and rules for distribution and management of the incentives; providing a second interactive interface enabling registered customers to access their customer accounts, set preferences for incentives, and to interact with incentives posted to their accounts; providing a third interactive interface enabling redeemers to interact with the system in verifying behavior defined by incentives and providing redemptive value; tracking activity of creator/owners, customers, and redeemers, including at least use of incentives in PPPs by customers; recording and maintaining status of PPPs; and providing a marketplace through the interactive interfaces for exchange of PPPs as financial instruments.