Patent ID: 7592981

Claim:
A driving method of a self-luminous display apparatus having a plurality of self-luminous elements comprising each of pixels placed like a matrix in a pixel row direction and a pixel line direction and driving a display portion by passing a current between an anode and a cathode of each of the self-luminous elements and thereby emitting light from each of the pixels, the driving method comprising: a first process of acquiring a first amount of current to be passed between the anode and the cathode correspondingly to video data inputted from outside, and acquiring a predetermined single value as the first amount of current irrespective of a status of video data value distribution around the video data; a second process of acquiring a second amount of current to be passed between the anode and the cathode correspondingly to the video data inputted from outside, where, regarding the second amount of current, a value, which has the first amount of current suppressed at a predetermined ratio according to the status of video data value distribution around the video data, is prepared, and of performing a processing in which the ratio of suppression is variable according to the status of video data value distribution, wherein the amount of current passing through each pixel line is controlled based on a result of the first or second processing instrument so as to emit light from the display portion.