Patent ID: 7848952

Claim:
A computer readable storage medium encoded with computer program instructions which when accessed by a computer cause the computer to load the program instructions to a memory therein creating a special purpose data structure causing the computer to operate as a specially programmed computer, executing a method of dynamic release date in which the release date of a product, service, event or the like may be set or revised depending on the number of advance orders received, comprising: creating in the specially programmed computer database a target release date; transmitting to an interface of the specially programmed computer the target release date and a target number of advance orders; receiving a number of advance orders from a plurality of advance purchasers; transforming the target release date into an actual release date when the number of received advance orders received from advance purchasers at least equals the target number of advance orders; wherein the method of dynamic release date further includes offering incentives to potential purchasers to submit advance orders.