Patent ID: 8135646

Claim:
A video camera comprising: content generating means for generating a content for sale to content users for payment thereof; communicating means for communicating with a server apparatus, which solicits and mediates the sales of contents to the content users, via a communication network; storing means for storing an access account data, provided beforehand by a manufacturer of the video camera, for access to said server apparatus; comment information generating means for generating comment information corresponding to said content; stream encoding means for stream encoding, in a communicable streaming format, the content generated by said content generating means along with the comment information; and controlling means for performing a connection control operation to connect said communicating means to said server apparatus using said access account data stored in said storing means, said controlling means further performing a transmission control operation causing said stream encoding means to stream encode said content along with said comment information to transmit the stream encoded content along with comment information to said server apparatus.