Patent ID: 7651534

Claim:
A composition for the non-oxidizing aqueous direct dyeing of keratin materials, comprising, in a cosmetically acceptable medium: (a) at least one water-soluble direct dye, (b) at least one water-insoluble non-coloring oxygenated organic compound, present in an amount of at least 30% by weight relative to the total weight of the composition, wherein the at least one water insoluble non-coloring oxygenated organic compound is chosen from: polyamides 6, 66, and 11, polyesters, polyurethanes, polycyanoacrylates, polymethyl methacrylates, polycarbonates, polytetrafluoroethylene, and silicone resins and elastomers, and fatty alcohols comprising a C 8 -C 40 fatty chain, fatty acid ester and ethers, and fatty alcohol esters and ethers, the fatty chains of these fatty acids and fatty alcohols comprising from 8 to 40 carbon atoms wherein said composition does not include a peroxygenated organic compound.