Patent ID: 7203726

Claim:
An apparatus for appending an advertisement to a music card, comprising: a storage device that stores a plurality of image data, a plurality of music data, and a plurality of advertisement data, respectively for creating the music card; a receiver that receives a request from a card sender via a network; a card creating device that creates, in accordance with the request, the music card by selecting an image data and a music data from the plurality of image data and the plurality of music data stored in said storage device, said card creating device having interface accessible by an advertiser and operable to allow the advertiser to designate music data, image data, or both with which advertisement data is selectively added; an advertisement appending device that appends at least one advertisement data among the plurality of advertisement data stored in said storage device to the music card, if either the selected image data or music data is fee-charged; and a transmitter that transmits the music card free of charge by appending appended the advertisement data to a card and transmitting said card to a card receiver via the network, the advertisement appending device being operative to selectively: (a) list up advertisers corresponding to image data or music data; (b) list up advertisers corresponding to keyword data; (c) list up advertisers that have not registered particular contents; (d) attach a default advertisement image when there is no advertiser associated with the card; (e) select an advertisement image based on selection by card sender.