Patent ID: 8909474

Claim:
A method of providing routing information to a user, the method comprising: receiving user location information associated with a residence of the user; determining a socioeconomic routing preference based on a socioeconomic status associated with the user location information; calculating a route between a start location and an end location based on the socioeconomic routing preference, wherein the end location does not correspond to the residence of the user; and providing route guidance, via a display, to the user based on the calculated route; wherein the route comprises a plurality of route segments selected from a plurality of candidate route segments passing through a plurality of regions having an associated socioeconomic status; the socioeconomic routing preference includes a preference for candidate route segments that pass through regions having a socioeconomic status that is substantially equal to or greater than the socioeconomic status of the user location information; and the socioeconomic routing preference is further based on a composite socioeconomic status associated with a plurality of the user's frequently visited regions.