Patent ID: 8232944

Claim:
A display device, comprising: a display panel having a number of data lines and a number of scanning lines which cross the data lines, wherein color pixels containing red (R), green (G), blue (B) and white (W) sub-pixels corresponding to intersections between said data lines and said scanning lines are aligned in a matrix; and a backlight which illuminates said display panel, characterized in that the display device has: a scanning driver which applies a horizontal scanning signal to said scanning lines; a data driver which outputs gradation voltages for the grades of said scanning lines to said data lines; and a processing apparatus which transmits RGB data to said data driver, said data driver has a conversion circuit which converts RGB data for one color pixel containing R sub-pixel data, G sub-pixel data and B sub-pixel data to RGBW data for one color pixel containing R sub-pixel data, G sub-pixel data, B sub-pixel data and W sub-pixel data, said conversion circuit has a W intensity setting circuit which can change the ratio of the W intensity to the grade number of one RGB pixel, and the W intensity setting value for said W intensity setting circuit is determined in accordance with the threshold value corresponding to the upper N % of said histogram calculated from the histogram for each frame of the saturation value calculated from the difference between the maximum value (MAX) and the minimum value (MIN) divided by S; (MAX−MIN/S) in the sub-pixel data for each piece of RGB data (where N % is a real number from 0% to 100%, and S is an integer more than 1).