Patent ID: 8489447

Claim:
A computer enabled method of adjusting, by an online market provider of sales leads, a price to be offered to a seller of sales leads for a sales lead, wherein the adjusting is based upon past performance of a buyer, comprising: determining, by a processor, a projected percent to cap value for the buyer based upon a rate, wherein: the rate is based upon a number of sales leads accepted by the buyer in a current billing period and upon a cap, and the cap is associated with the buyer for the current billing period and indicates the maximum quantity of sale leads to be accepted by the buyer in the current billing period; determining, by the processor, an opportunity performance value associated with the buyer based upon a ratio of received posts to accepted pings, wherein: the accepted pings represent interest in sales leads, the accepted pings were sent by the online market provider and received by the seller of sales leads, and the received posts represent offers to sell sales leads, the received posts were sent by the seller of sales leads and received by the online market provider; determining, by the processor, a delta amount based upon the percent to cap value and the opportunity performance value; and adjusting, by the processor, the price to be offered, by the online market provider of sales leads, for the sales lead by the delta amount.