Patent ID: 8341223

Claim:
A method comprising: retrieving information, associated with an account identifier, from a social network; generating a user profile from the retrieved information, wherein the user profile comprises user interests; retrieving content from the social network; extracting content parameters from each piece of retrieved content, the content parameters comprising a content location and a content time; extracting an author from the retrieved content; evaluating a relevance of content by a degree of similarity between the user profile and the content; in response to receiving a device location and a filtering time: filtering the content by the device location and the filtering time; sending the filtered content to a user device; and displaying an alert, wherein the alert comprises filtered content satisfying an alert condition, wherein the alert condition comprises a rarity condition specifying that the alert is displayed to a user upon determining that a frequency of content generated by the author within a location region associated with the device location is below a rarity threshold and that content generated by the author is historically associated with a location outside of the location region.