Patent ID: 8723785

Claim:
A liquid crystal display comprising: a transmissive liquid crystal display device having a display region made up of pixels arrayed in a matrix fashion, wherein the display region is divided into a plurality of display region units, and wherein each display region unit is made up of a plurality of pixels, wherein the liquid crystal display device includes; a light source device that includes a plurality of planar light source units, wherein each planar light source unit irradiates a corresponding display region unit with light, and a drive circuit driving the liquid crystal display device and the light source device, wherein the liquid crystal display device is scanned line-sequentially and the pixels making up each display region unit are scanned line-sequentially, wherein for each display region unit a corresponding planar light source unit is held in a luminous state over a predetermined period until the line-sequential scan on the corresponding display region unit has been completed, wherein a luminous period of the planar light source unit corresponding to the display region unit on which the line-sequential scan is completed last in a given frame period and a luminous period of the planar light source unit corresponding to the display region unit on which the line-sequential scan is completed first in a frame period following the given frame period are set so as not to overlap each other, wherein a wait time after the line-sequential scan on any one of the display region units has been completed until the planar light source unit corresponding to that display region unit changes to a luminous state is set in such a manner that a wait time in the display region unit on which the line-sequential scan is completed first and a wait time in the display region unit on which the line-sequential scan is completed last in one frame period become longest and shortest, respectively, and wherein wait times in display region units positioned between the display region unit on which the line-sequential scan is completed first and the display region unit on which the line-sequential scan is completed last in the one frame are set so as to decrease in descending order in which the scan is completed.