Patent ID: RE45044

Claim:
A method of scheduling and paying for advertising comprising: booking a an advertising segment with an advertising agency, said the booking comprising determining time, network, pricing and commission parameters for said the advertising segment; Establishing establishing an account with a clearinghouse, said the clearinghouse determining configured to determine if the advertising segment actually aired at the a specified time by automatically detecting a code on broadcast with the advertising segment , wherein the code is included in a closed-captioning part associated with the advertising segment, and verifying security of said the code; and said clearinghouse automatically authorizing payment if said responsive to the advertising segment being played at the specified time and automatically authorizing an error resolution procedure if responsive to the advertising segment being played at other than the specified time , wherein said the verifying the security of the code comprises information on the advertising segment correlated with content of comparing encryption in a vertical blanking line with encryption in the closed-captioning part associated with the advertising segment , and wherein said information correlated with the advertisement comprises information indicative of an average brightness of at least part of the advertising segment .