Patent ID: 7401055

Claim:
A computerized method for calculating a special wholesale pricing between a wholesaler and a reseller for a transaction between the reseller and an end-user, comprising: providing at least one processing unit and a memory operably associated with the at least one processing unit; and a wholesale pricing system storable in memory which when executed by the at least one processing unit provides functions including: receiving a special pricing request in a standard format from a reseller, wherein the special pricing request includes a product identifier and an end-user discount that the reseller intends on applying to the transaction with the end-user; determining a set of pricing perimeters for the transaction, wherein the set of pricing parameters includes an entitled discount, a maximum discount, a start margin and an end margin; calculating the special wholesale pricing based on the set of pricing parameters, wherein the calculating includes: a first routine for handling a case where the end-user discount is less than the start Margin; a second routine for handling a case where the end-user discount is greater than the start margin, but less than the end margin; and a third routine for handling a case where the end-user discount is greater than the end margin; wherein the end-user discount at the start margin is given by: (De−Ms)/(1 Ms), wherein De is the entitled discount and Ms is the start margin; and outputting the special wholesale pricing.