Patent ID: 7563755

Claim:
A lavatory freshening and/or cleaning system comprising a dispenser for dispensing a liquid composition from under the rim of a lavatory bowl from a reservoir suspended from the rim, said liquid composition comprising one or more foaming surfactants having a total concentration not exceeding 8 wt. %; wherein said liquid composition further comprises perfume present within the range 4 to 15 wt. % and a thickening agent and a phosphonate sequestrant; and wherein the surfactant and perfume in combination act to thicken the liquid composition apart from thickening effects of the thickening agent, and the concentration of said thickening agent as a percentage of the liquid composition, apart from the surfactant and perfume present in the liquid composition, is within the range 0.4 to 5 wt. %; and wherein said thickening agent is a hydroxyethylcellulose thickening agent; wherein the dispenser has a plate having a capillary channel for controlling dispensing of the liquid composition or a pad for controlling dispensing of the liquid composition; and wherein the composition further comprises dipropylene glycol in an amount sufficient to prevent phase separation of the perfume from the composition.