Patent ID: 8300070

Claim:
A moving image display apparatus that displays moving images based on moving image data, comprising: an illumination device; a light modulation coefficient derivation module that, based on an image feature amount pertaining to a brightness of image data for one frame of the moving image data, derives and outputs a light modulation coefficient to be used to modulate a light amount emitted by the illumination device, for each frame of the moving image data; a light modulation module that performs light modulation for the illumination device based on the light modulation coefficient output by the light modulation coefficient derivation module; and a scene change detector that detects a scene change indicating that a scene in the moving image has changed, the scene change detector detecting a start of a scene change when a specified scene change start condition is satisfied and detecting an end of the scene change when a specified scene end condition different from the scene change start condition is satisfied, so as to detect the start to the end of the scene change as the scene change, wherein if the scene change is detected, the light modulation coefficient derivation module outputs a current-frame ideal light modulation coefficient that is determined according to the image feature amount for the current frame, and if the scene change is not detected, the light modulation coefficient derivation module outputs a current-frame corrected light modulation coefficient that is obtained by correcting the current-frame ideal light modulation coefficient based on a predetermined rule.