Patent ID: 7306106

Claim:
A display shelf device for a vertical surface of a cooler door, comprising: a bottom panel having front, rear, left and right side edge portions; a left mounting flange connected to said bottom panel along said left side edge portion and extending upward therefrom, said left flange defining a left recess; a right mounting flange connected to said bottom panel along said right side edge portion and extending upward therefrom, said right flange defining a right recess; an upstanding partition panel connected to said bottom panel and said left and right mounting flanges forming a plurality of compartments along said bottom panel; a plurality of vertically extending ribs formed at junctions of adjacent compartments with each rib defining a vertical slot spaced from said bottom panel; and a display panel insert positioned in said vertical slots of said ribs above said bottom panel and extending laterally toward said left and right recesses of said mounting flanges.