Patent ID: 8776132

Claim:
A method of conducting a transaction, comprising: receiving, from a user, a first purchasing request to buy a first product from a first merchant, wherein the first purchasing request is entered through a media display device in response to an automatically displayed first visual notification that the first product is available for purchase, wherein the first visual notification is displayed while the first product is being demonstrated in a first scene of a media program playing on the media display device, and wherein the first purchasing request contains login credentials for accessing an account of the user with a payment provider; authorizing the first purchasing request based on the login credentials; prompting the user whether the login credentials should be remembered for subsequent purchases; thereafter receiving, from the user, a second purchasing request to buy a second product from a second merchant different from the first merchant, wherein the second purchasing request is entered through the media display device in response to an automatically displayed second visual notification that the second product is available for purchase, wherein the second visual notification is displayed while the second product is being demonstrated in a second scene of the media program playing on the media display device, and wherein the second purchasing request contains the login credentials for accessing the account of the user; and authorizing the second purchasing request based on the login credentials if the user has indicated that the login credentials should be remembered for subsequent purchases in response to the prompting.