Patent ID: 8284330

Claim:
A display apparatus, comprising: a display module; a display region in which an image is displayed, a non-display region in which an image is not displayed, a front panel provided in front of the display module; a transparent film provided in front of the display module, a light shielding layer provided over the front panel; and a variable light transmittance pattern provided over the front panel, wherein; the light shielding layer and variable light transmittance pattern overlap the non-display display region and do not overlap the display region, the light shielding layer is coupled to a first surface of one of the front panel or transparent film, the variable light transmittance pattern is coupled to a second surface of the other one of the front panel or transparent film, and the light shielding layer has a transmittance pattern different from the variable light transmittance pattern, and wherein the variable light transmittance pattern includes a first location and a second location, the variable light transmittance pattern causing a light property to change at a predetermined rate from the first location to the second location, the second location being closer to the display region than the first location.