Patent ID: 8412794

Claim:
A system for integrating user-specific institutional content for mobile delivery, comprising: a communications module configured to receive, from a mobile device, a request for target institutional content based on source institutional content and an identification of a user; and a processor configured to obtain, from a memory, the target institutional content based on the source institutional content and the identification of the user, and further configured to provide, to the mobile device in response to the request, the target institutional content in a format configured for display on the mobile device, wherein the target institutional content is obtained from generalized institutional content configured for display on a plurality of device types, and wherein the identification of the user comprises a geographical location of the user, the source institutional content comprises a listing of at least a second user at an institution associated with the user, and the target institutional content comprises at least a portion of a map of the institution, the map comprising an identification of the geographical location of the user and the geographical location of the second user.