Patent ID: 7124125

Claim:
A system for providing media samples within search engine results pages, comprising: a plurality of internet-connected consumer devices for transmitting search requests online, the consumer devices including media players; a search engine for receiving consumer search requests from the consumer devices, wherein the search engine receives a search request from one of the consumer devices, wherein the search request comprises a keyword, and wherein the search engine searches afirst database comprising unsponsored websites for information pertaining to the keyword and a second database comprising media server links for music-related information pertaining to the keyword; a media framework for retrieving an identified media sample selected by a consumer and for providing the identified media sample to the consumer device for playback on a media player associated with the consumer devise; and an Internet retailer for purchasing a media product comprising the identified media sample, wherein the media server links of the second database comprise one or more a first link to the identified media sample on the media framework and a second link to the media product on the Internet retailer, wherein if the keyword matches information pertaining to an unsponsored website that is in the first database the search engine places a third link to the unsponsored website on a results page of the search engine, wherein if the keyword matches information pertaining to music-related server links that is in the second database the search engine places one or more of the first link and the second link on the results page of the search engine, and wherein the consumer search request includes a client ID that identifies a branded player that should be launched to playback the identified media sample, and wherein according to the client ID, the media framework further downloads the branded player that is associated with the identified media sample so that the media player associated with the consumer device playbacks the identified media sample on the branded player.