Patent ID: 7952667

Claim:
A liquid crystal display device comprising: a first substrate including at least one counter electrode; a second substrate including at least one reflective region and at least one transmissive region associated with each of a plurality of pixel areas and wherein the reflective region includes at least one reflective electrode and the transmissive region includes at least one transmissive electrode, and wherein each of the reflective and transmissive regions contribute to display of images; a liquid crystal layer interposed between the first substrate and the second substrate and including liquid crystal molecules which exhibit negative dielectric anisotropy and are aligned substantially vertically to surfaces of the first substrate and the second substrate when no voltage is applied, and wherein the plurality of pixel areas are provided for display, wherein in a given pixel area said transmissive electrode and said reflective electrode are both electrically connected to a switching element; and wherein a shape of at least one of the counter electrode, the transmissive electrode and the reflective electrode defines alignment of at least some liquid crystal molecules in the liquid crystal layer.