Patent ID: 7523576

Claim:
A point-of-purchase promotional article comprising a strap portion, an information conveyance portion separable from said strap portion via a line-of-weakness, and an over-laminate, wherein said over-laminate is co-extensive with an entire surface of said strap portion and extends across said line-of-weakness, said over-laminate terminating at a position adjacent said line-of-weakness so that said over-laminate is co-extensive with less than an entire surface of said information conveyance portion, said strap portion includes a terminal barbed anchor and an anchor keeper for receipt of said terminal barbed anchor therethrough, said anchor keeper comprising an elongate slot characterized by opposingly paired slits angularly extending from first and second opposing ends of said elongate slot towards said line-of-weakness, a free end of said terminal barbed anchor being progressively received within said elongate slot of said anchor keeper with barbs of said terminal barbed anchor thereafter passing through said opposingly paired slits, said terminal barbed anchor subsequently forming a self-tensioned interference fit with said elongate slot of said anchor keeper.