Patent ID: 8200200

Claim:
A method of transmitting multimedia data, comprising: creating a first link between a first data source and a mobile device and a second link between a second data source and the mobile device, wherein the second data source is a transmitter; the mobile device receiving a first data stream through the first link; the mobile device receiving a second data stream through the second link; displaying the second data stream on the mobile device; creating transmission statistics related to the second link, wherein the transmission statistics comprise information about the second data stream being displayed on the mobile device; transmitting the transmission statistics through the first link; receiving, by the mobile device, a third data stream through the first link from the first data source; switching from displaying the second data stream on the mobile device to displaying the third data stream based upon the transmission statistics; and receiving a customized purchasing opportunity that is relevant to a wireless user and that is determined based on the information about the second data stream being displayed on the mobile device, wherein the customized purchasing opportunity is received through the first link.