Patent ID: 8812737

Claim:
A computer-implemented method for generating a shortened context-specific URL, comprising: identifying, by a processing device, a first service associated with a first URL based on searching a database for the first service associated with a domain name of the first URL, wherein the first URL comprises a first quantity of characters of the first domain name; identifying, by a processing device, a first Unicode character that provides context for an underlying subject matter of the first service based on a pre-existing affiliation between the first service and the first Unicode character; generating, by the processing device, a second URL that comprises a second quantity of characters, wherein the second URL comprises the first Unicode character as part of the first domain name that is a top-level domain name of a website and at least one additional character outside the first domain name, and the second quantity of characters is less than the first quantity of characters; and mapping, by the processing device, the second URL to the first URL, wherein the second URL is a shortened context-specific URL for the first URL.