Patent ID: 7383207

Claim:
A digital content pricing system, comprising: a sales computer that calculates a final price; and a memory communicatively coupled with the sales computer, including a plurality of digital content items; wherein each one of the plurality of digital content items is associated with a base price and at least one item configuration option associated with an option price, wherein at least one item configuration option includes reducing a final price for a digital content item if advertising is included in the digital content item; wherein the sales computer calculates the final price by: determining, for one of the plurality of digital content items, the final price related to the base price and the option price by a final pricing formula ITEMPRICEA=ADJA*[BASEA+(OA 1 *PA 1 )+(OA 2 *PA 2 )+(OA 3 *PA 3 )], wherein BASEA is the base price for a selected digital content item A, ADJA is an item price adjustment factor for digital content item A, the values OA 1 , OA 2 , and OA 3 are prices for individual options associated with digital content item A, and the factors PA 1 , PA 2 , and PA 3 are option-specific price adjustment factors associated with the options OAl, OA 2 , and OA 3 ; and wherein OA 1 is an option price for including advertising in the selected digital content item A.