Patent ID: RE43512

Claim:
A coupon mailer comprising: a plurality of stacked sheets, each sheet including a top and a bottom edge, the top and bottom edges each define a length, such that the sheets are connected to each other proximate at least one of the top and bottom edges and in a lateral direction along the length defined by the top or the bottom edge, each sheet having a header panel, a footer panel, and a spine extending between the header and footer panels, the spine is connected to each of the header and footer panels and is laterally centered along the length defined by the top and bottom edges, the spine having a dimension supportable of indicia containing redemption information; a first set of detachable coupons and a second set of detachable coupons are arranged along sides of the spine and are connected to the spine through lines of perforation, comprising: the first set of detachable coupons is attached to one of a right or left side of the spine through a line of perforation, and is arranged in a column format along the right or left side of the spine and extending between the header and footer panels, each coupon of the first set of detachable coupons having opposite ends, one of the ends is attached to the right or left side of the spine through the line of perforation and the other end is not attached to the spine, the second set of detachable coupons is attached to the other of the right or left side of the spine through another line of perforation, and is arranged in a column format along the other of the right or left side of the spine and extending between the header and footer panels, each coupon of the second set of detachable coupons having opposite ends, one of the ends is attached to the other of the right or left side of the spine through the another line of perforation and the other end is not attached to the spine, each sheet having a surface with indicia disposed thereon, the indicia is disposed on at least one of the header panel and the spine, the indicia including redemption information, such that the redemption information on at least one of the header panel and the spine of an upper sheet has an earlier redemption period than a lower sheet; each coupon of the first and second sets of detachable coupons having a surface with indicia disposed thereon, the indicia including redemption information, such that the redemption information of the first and second sets of detachable coupons on an upper sheet has an earlier redemption period than the first and second sets of detachable coupons on a lower sheet.