Patent ID: 7322138

Claim:
A retail display, comprising in combination: (a) a retail shelf having a support panel for support of merchandise and a front face; (b) a sign having retail information indicia pertaining to merchandise; (c) a sign holder mounted to the retail shelf, the sign holder comprising: (i) a body molded of resilient plastic material having a common base proximate the front face; (ii) a plurality of clasps integrally joined to the base, each of the clasps projecting outward from the base and being resiliently flexible but otherwise non-movable relative to the base, including a first clasp and a second clasp in substantially fixed spaced relation to the first clasp, the first and second clasps holding opposing sides of the sign; and (iii) at least one gripping tab integrally projecting from at least one of the clasps, the gripping tab engaging the sign; wherein the retail display further comprises a third clasp integral with the common base and extending outward from the base in spaced relation to the first clasp to form a gap therebetween, the second clasp being disposed intermediate the first and third clasps, the sign being disposed in a slot formed between the second clasp on a first side and the first and third clasps on a second side; and wherein each of the clasps comprises a slot wall extending along one of the sides of the slot, and a reinforcing rib projecting from the slot wall on a surface of the clasp opposite the side of the slot.