Patent ID: 8792934

Claim:
A machine-implemented method comprising: providing a user interface in a mobile device for selecting a plurality of functionalities associated with a plurality of entry points for launching the plurality of functionalities, each of the entry points includes an identifier that is associated with the code that provides the functionality for the entry point receiving a user request for a first functionality of the plurality of functionalities associated with a first of the entry points; determining that code that provides the first functionality is not available on the mobile device; sending a request for the code to an application marketplace in response to determining that the code is not available on the mobile device, the application marketplace serves third party applications for mobile devices; installing the code on the mobile device in response to the request for the code being granted, the installed code is also for providing a second of the functionalities associated with a second of the entry points; and sending a parameter to the installed code that indicates that the first entry point was selected.