Patent ID: 7878494

Claim:
A method of making magazine formats that include a pop-up structure wherein a 3D piece is operatively created from one printed page, which method comprises: printing a plurality of signatures as a part of an integral web on a web fed press, which signatures each include at least two pairs of consecutively numbered or designated pages which are designed for assembly to create a magazine, conveying said pages along a path during the assembly of one signature for the magazine format and applying adhesive to said web, then folding one of said two pairs of pages onto the other pair along a hinge line in the web, kiss-cutting a flat 3D piece in one of said folded pages at a location along said path, said adhesive having been placed on surfaces of said web at locations which create an adhesive bond to front and rear surfaces of said kiss-cut 3D piece, and completing assembly of the magazine format by collecting said signature and associating it with other signatures for binding, whereby said kiss-cut 3D piece becomes adhesively attached between two facing pages in said signature so that, when a recipient of the magazine opens the magazine format to the page which was kiss-cut to create said 3D piece, said 3D piece pops-up and assumes an attention-attracting three-dimensional configuration.