Patent ID: 7882190

Claim:
A method for generating dynamic mailings, the method comprising: providing for at least one static content and at least one dynamic content; generating, without request by a prospective recipient, a dynamic mailing to the prospective recipient including at least one static content and at least one dynamic content, wherein the inclusion of the at least one dynamic content is determined by applying at least one filter associated with the at least one dynamic content; and establishing a plurality of buckets, wherein each of the plurality of buckets includes at least one dynamic content and further includes at least one filter for selecting a dynamic content to be included in the generated dynamic mailing, a plurality of dynamic mailings to different prospective recipients are generated, each of the plurality of dynamic mailings including at least one static content and at least one dynamic content, the at least one static content in each of the plurality of dynamic mailings is the same, and the at least one dynamic content in each of the plurality of dynamic mailings is selected for insertion into the dynamic mailing from the same collection of dynamic contents, by applying the same at least one filter on profiles of each of the different prospective recipients.