Patent ID: 7908244

Claim:
A method comprising: receiving a local content embedded in a multimedia medium at a regional media center, the local content corresponding to an event localized within a locality, the locality being a geographical region served by a multiple services/systems operator (MSO); preparing the local content into an asset using a media content management system, the asset being a digital file containing information or data used in processing and management including at least one of graphic overlays and editing functions, the media content management system providing metadata ingestion to the local content and delivery schedule, the metadata ingestion ingesting at least one of title metadata, asset metadata, and package metadata, the title metadata describing title or identification of the local content, the asset metadata describing type of asset, the package metadata describing at least one of price and category; and propagating an asset package containing the asset to a head-end, the head-end distributing the asset to a subscriber in the locality; wherein preparing the local content comprises: encoding the local content; and creating the asset from the local content; and wherein creating the asset comprises: staging the local content for quality control (QC) and edit; performing a preliminary QC on the local content, the preliminary QC including analysis and check of a media quality of the local content, the media quality including at least one of a compression attribute, a video attribute, and an audio attribute; editing the local content; and performing a final QC on the edited local content to produce the asset.