Patent ID: 7799394

Claim:
An insulative label for insulating a container, comprising: a film base layer having a lower surface secured to an exterior surface of the container; a grid printed over said film base layer, said grid comprising protrusions extending from said film base layer, said grid comprising a mixture of ink and varnish, wherein the mixture has a degree of viscosity enabling said protrusions to extend from said film base layer a desired distance; a top laminate layer secured to said film base layer and said grid pattern positioned between said film base layer and said top laminate layer, wherein gaps are located between the protrusions and between the top laminate layer and film base layer to form a thermally insulating air barrier, and wherein said top laminate layer and said film base layer extend between at least some of said protrusions, and said top laminate layer and said film base layer not being in contact with one another in the gaps, wherein said gaps therefore extend continuously between said layers; a product identification printed over an exposed surface of said top laminate layer; and said lower surface and said exposed surface are smooth and extend substantially parallel to one another.