Patent ID: 8914543

Claim:
A computer program product including a non-transitory computer-readable storage medium comprising computer program code to cause a computer to perform a method of prioritizing access to a server, the server access including one or more associated communications traffic connections, the method comprising: determining that the communications traffic connection(s) with a source, the source being i) a client computer, ii) a user of a computer, iii) a server computer, or iv) any combination of i) to iii), receives prioritization; causing installation of a coupon at a computer of the source; and applying a mode of prioritization, responsive to the coupon, to all subsequent communications traffic associated with that server access from the source in the communications traffic connection(s) until the mode of prioritization is terminated or modified, the mode of prioritization comprising denying or delaying one or more communications traffic connections in favor of the communications traffic associated with the server access.