Patent ID: 7725914

Claim:
A broadcasting method for a broadcasting system in which a central broadcasting station and plural affiliated broadcasting stations are connected through a network, and one or more of the affiliated broadcasting stations transmit plural materials including at least one of image and sound to viewers as television content organized in a predetermined order to televise the materials, the broadcasting method comprising: a forwarding step of forwarding, by each of the affiliated broadcasting stations, unorganized program materials attached with registration command, commercial material attached with the registration command, and organization information for the unorganized program materials to the central broadcasting station, wherein the program and commercial materials are produced and edited by each of the affiliated broadcasting stations; a separating step of separating for each respective affiliated broadcasting station, at the central broadcasting station, (a) the unorganized program materials attached with the registration command into the registration command and unorganized program material, and (b) the commercial material attached with the registration command into the registration command and commercial material; a processing step of organizing, at the central broadcasting station, the unorganized program material as television content for each respective affiliated broadcasting station according to the commands separated from the unorganized program materials and organization information for each affiliated broadcasting station; a sending step of sending respective organized television content to each respective affiliated broadcasting stations via the network according to destination information included in the registration command, wherein the central broadcasting station organizes the respective television content for each respective affiliated broadcasting station based on the program material, commercial material, and organization information for the material independent of timing notification; a receiving step in which one or more selected affiliated broadcasting stations receives the television content which was transmitted by the central broadcasting station via the network; and transmitting, by the affiliated broadcasting stations, the received television content to the viewers.