Patent ID: 8200526

Claim:
A computer-implemented method for conducting a stakeholder relationship analysis for an organisation, wherein the method includes, in a processing system: selecting by a computer processing system a stakeholder model from a plurality of models stored in memory, the stakeholder model defining: a plurality of latent variables including: one or more experiential latent variables; one or more attitudinal latent variables; and one or more behavioural intention latent variables; recording by the computer processing system survey response data indicative of a plurality of responses to a survey conducted in relation to the organisation; identifying by the computer processing system, based upon the stakeholder model and the survey response data, one or more driver latent variables impacting upon the one or more behavioural intention latent variables; generating by the computer processing system, using the stakeholder model and the one or more driver latent variables, impact data indicative of a predicted impact upon the organisation due to one or more modifications to at least some of the one or more driver latent variables; and generating by the computer processing system, based on the impact data, a report indicative of one or more proposed modifications to the organisation associated with the one or more modified driver latent variables, to thereby improve the stakeholder relationship for the organisation.