Patent ID: 8878855

Claim:
A server system comprising: a transceiver system that is configured to communicate with a plurality of user devices; and a processing system, operably coupled to the transceiver system, that is configured to: receive video content and creation parameters from a first user device, convert the video content into a plurality of HyperText Markup Language (HTML)-supported animated image objects based on the creation parameters, store the plurality of HTML-supported animated image objects at a memory location, transmit a reference to the plurality of HTML-supported animated image objects to the first user device for inclusion in an HTML image element (IMG) of an e-mail message, in response to an automated processing of the IMG in the e-mail message, receive a request for the video content from a second user device that receives the e-mail message from the first user device, determining one or more parameters of a receiving channel associated with the second user device based on a Hypertext Transfer Protocol (HTTP) header of the request, selecting, based on the one or more parameters of the receiving channel associated with the second user device, a certain HTML-supported animated image object from the plurality of HTML-supported animated image objects such that a channel response time of the certain HTML-supported animated image object from the first user device to the second user device less than a predetermined time period, and transmit the certain HTML-supported animated image object to the second user device.