Patent ID: 8682736

Claim:
A computer-implemented system comprising: a processor coupled to a memory; a display engine maintained in the memory and executed on the processor to: access a first portion of a multiscale image of a web page during a browsing session, the first portion of the multiscale image being related to a first plane of view of the multiscale image that is associated with a first level of zoom, and access a second portion of the multiscale image of the web page during the browsing session, the second portion of the multiscale image being related to a second plane of view of the multiscale image that is associated with a second level of zoom different from the first level of zoom; an intent component, maintained in the memory and executed on the processor, that analyzes data related to the first portion of the multiscale image of the web page associated with the first level of zoom and the second portion of the multiscale image of the web page associated with the second level of zoom obtained during the browsing session to ascertain a combined intent of a user; and a selective ad component that infers an incompleteness of the combined intent to trigger a pre-qualification for an offer related to at least one of an item or service that fulfills the incompleteness.