Patent ID: 7437368

Claim:
A method for interactive product merchandizing directed to an end-user engaging in information seeking activity to access a destination having content over a network, the method comprising: accessing the content of the destination to obtain extracted information pertaining to the destination accessed by the end-user; selecting a product to promote based on the extracted information; and gathering evidence related to product selection based on a weighted processing of input votes based on weighted marker propagation across a conceptual network of weighted links; and the selecting the product to promote comprises generating a keyword corpus based on keywords located in publicly shared destinations and based on weighted links between the keywords based on word occurrence at the publicly shared destinations; accessing content sources based on a plurality of end-user destinations to determine end-user destination keywords based on the content sources; generating markers based on extracting words from the end-user destination keywords; generating a document signature based on the markers; mapping the document signature to the keyword corpus to assign weightings to each marker based on the keyword corpus; accumulating the markers in product nodes based on mapping the assigned weightings for each marker; and selecting the product by selecting at least one product node based on the accumulating the markers; accessing at least one information source to access at least one image, description, ratings, vendor, price, Web log information, or product review; collecting heterogeneous information related to the selected product based on the accessing the at least one image, description, rating, vendor, price, Web log information, or product review; promoting the selected product to the end-user at the destination accessed by the end-user based on composing the heterogeneous information into a unified display unit; and promoting at least one other product based on tracking activity by the end-user interacting with the unified display unit.