Patent ID: 8065701

Claim:
An information broadcasting system, comprising: a receiving apparatus, including: image input means for inputting a face image of an individual to serve as seal data that is to be included in personal data of the individual, output means for outputting the personal data, the outputted personal data of the individual including the face image that serves as seal data, input means for inputting an animation icon whose size or quantity increases as a number of elapsed days since the personal data of the individual has been formed increases, communicating means, storage means for storing attribute information of the individual, digital broadcast receiving means for receiving a multiplexed digital broadcast signal within which are (i) advertising information that includes link information showing a linking method between the advertising information and detailed information regarding the advertising information and (ii) a target identification code that identifies a viewer class as a target of one or more of goods and services advertised by the advertising information, and processing means for correlating the target identification code with the attribute information and for extracting the advertising information when the attribute information coincides with the target identification code; a server for receiving the personal data from the receiving apparatus, the received personal data of the individual including the face image that serves as seal data, for transmitting the personal data to the receiving apparatus, the transmitted personal data of the individual including the face image that serves as seal data, and for managing the personal data, the managed personal data of the individual including the face image that serves as seal data; and two-way communicating means for coupling a plurality of such receiving apparatuses with the server, wherein the personal data is electronically exchanged among the receiving apparatuses using the server and the two-way communicating means, the exchanged personal data of the individual including the face image that serves as seal data.