Patent ID: 8592122

Claim:
A developer for developing an electrostatic latent image, the developer comprising: a transparent toner that comprises a colorant in an amount of 0.01% by mass or less; and a carrier, the carrier comprising: a magnetic particle; and a resin coating layer that coats the surface of the magnetic particle, comprises a cyan colorant or a combination of a blue colorant and a green colorant, and has cyan color, and is present in the resin coating layer in an amount from 1% by mass to 5% by mass with respect to the total amount of the resin coating layer; and the resin coating layer comprises at least one selected from the group consisting of resin particles and conductive particles having a volume resistivity of 10 2 Ω·cm or less at 20° C., wherein the average value of the shape factor SF1 of the carrier is in a range of from 100 to 120.