Patent ID: 7778882

Claim:
For use in methods of automatically providing buyers with real-time on-demand price quotations on-line over communication networks, an automatic seller engine apparatus for enabling receiving and automatically responding to buyer requests for pricing quotations over the networks, the engine apparatus having: a programmable feedback-driven, closed-loop adaptive and real-time time-iterative automatic computation engine; the computation engine having a processor to receive network-received input information including at least one of a buyer request for specified seller product or service price bid quotations; a buyer-specific personal profile; and/or buyer-specific shopping portfolio information; the processor thereupon automatically generating buyer-specific price quotations based upon said information and also upon its own seller-specific predetermined marketing strategy guidelines stored in and/or inputted to the computation engine; and the processor being also automatically responsive to further network requests to better the seller's price quotation and for thereupon automatically adapting its price quotation to provide appropriate changes in the same in iterative steps to better its price quotation, all while staying within said predetermined marketing strategy guidelines, and all automatically without requiring any manual intervention.