Patent ID: 7814509

Claim:
A receiving apparatus for receiving a broadcast program signal, the receiving apparatus comprising: a storage unit operable to store user preference information indicating preferences of each one of a plurality of users in terms of one or more genres of broadcast programs; a channel selection unit operable to select a particular channel from among a plurality of channels based on the user preference information stored in the storage unit; a detection unit operable to detect in which room, of a plurality of rooms, a user is present who likes the genre of a program of the selected channel; a display selection unit operable select, from among a plurality of program display units disposed respectively in a plurality of rooms, a program display unit disposed in the room of the detected user, and to display the program of the selected channel on the selected program display unit; and an other-user-image display unit operable to project, onto at least one of a wall, a floor, or a ceiling in the room of the detected user, an image of at least one other user who likes the genre of the program of the selected channel and who is viewing the program of the selected channel on another one of the plurality of program display units in a room other than the room of the detected user in a manner that enables the detected user to experience viewing the program as if the detected user and the at least one other user are viewing the program of the selected channel in one room.