Patent ID: 7882652

Claim:
A banner stand having a front side and a back side, the banner stand comprising; a banner presenting graphics thereon; a base configured to sit on a horizontal floor surface and comprising a housing and feet extending from the housing, the housing for retracting the banner therein, a post operably coupleable to said base and extending upwardly therefrom; a support member operably coupleable with the top of said post to support said banner in an upright display mode when the banner is extended from the housing; the banner convertible between a generally upright planar configuration and an upright curved configuration with the banner curved about an upright curvature axis, whereby when the banner is in the upright curved configuration the post is loaded urging a forward tilt of the banner as compared to when the banner is in the generally upright planar configuration; and an adjuster presented with said base and configured to enable angular adjustment of said post with respect to the base to counter the forward tilt of the banner caused by the banner being converted to the curved configuration from the generally upright planar configuration, the adjuster providing a first position for the post for when the banner is in the generally upright planar configuration and a second position for the post when the banner is the curved configuration.