Patent ID: 8396752

Claim:
A computer-implemented method for managing listing prices in an ecommerce environment, the method comprising the steps of: a) receiving from a user information, including price information, pertaining to a listing of the user on an ecommerce web site; b) receiving from the user at least one search term that is not a valid UPC, ISBN EAN, eBay Product ID, or ASIN; c) searching at least one ecommerce web site using the at least one search term received from the user in step b), above, and retrieving from the ecommerce web site at least one item listing relevant to the at least one search term; and d) repricing the user's listing such that the price of the at least one item retrieved from the ecommerce web site in step c), above, is utilized to determine a new price for the user's listing, wherein said computer-implemented method is performed by at least one computer programmed to perform steps a) through d), above, and further wherein the user's listing is repriced by setting a price A to the Xth lowest price found minus Y, wherein X is an unsigned integer parameter and Y is a floating point parameter, and further wherein X and Y are supplied by a user of the present method repricing an item; adjusting the price A such that the price A ends in the greater of .99 or .#9, where # is a least significant digit of the price of the listing before repricing, while remaining lower than the Xth lowest priced item retrieved in step c), above; and repricing the user's listing such that the price of the user's listing equals the price A.