Patent ID: 7143056

Claim:
A method for fulfillment of institutional business card and stationery product orders, said method comprising the steps of: defining a plurality of company-tailored prototypical product records wherein each prototypical product record comprises a template to define the placement and typography of a plurality of informational elements for printing on a company-tailored business card or stationery product and wherein the template comprises tracking, kerning, text adjustment, and graphics placement information; generating a list of fields associated with each prototypical product record wherein the list of fields is adapted to be filled with content defined by a plurality of company-tailored predeterminable profiles; implementing a database to collect and store data according to said field list; providing a requester interface for entry of a distributed user's print order, operating said requester interface to present said user with selectable options including: an option to allow the user to select and order a company-tailored business card or stationery product to be printed according to the company-tailored prototypical product record and a predeterminable profile defining content for one or more of the informational elements provided by the template; and processing the users print order through a processor interface, said processor interface being adapted to directly generate a pre-press product automatically incorporating said company-tailored predeterminable profile into said tailored product.