Patent ID: 8216064

Claim:
A system, comprising: a slot machine associated with a card reader and a ticket dispenser, configured to a) receive a loyalty card in the card reader and enable an identification of a player associated with the loyalty card, b) enable play of the slot machine; c) receive a cashout request and generate in an electronic database an electronic ticket record for a cashless ticket, the electronic ticket record comprising a player identifier identifying the player associated with the loyalty card; d) dispense from the ticket dispenser a ticket associated with the electronic ticket record; and a ticket redemption machine and a display device, configured to a) receive the ticket, b) retrieve the electronic ticket record associated with the ticket from the electronic database; c) identify the player using the player identifier retrieved in the electronic ticket record; d) display a targeted message based on and comprising a particular game outcome from a playing history of the player associated with the player identifier on the display device, the targeted message being determined using said particular game outcome, the particular game outcome having occurred to the player before the ticket was dispensed from the ticket dispenser; and e) dispense a cash amount using the electronic ticket record.