Patent ID: 7418405

Claim:
A computer-implemented method for presenting an interactive time-limited merchandising program to a customer, comprising: preparing a merchandising program having two or more segments organized in a series, each segment in the series having at least one time-limited offer for presentation to the customer, wherein the at least one offer is for customer purchase of a product or service, sequentially presenting the program segments to the customer via a presentation medium, wherein for each presented segment in the series, the at least one offer is presented for the customer to decide whether to accept or decline the at least one offer without knowing the identity of further offers in program segments yet to be presented; receiving input indicating whether the customer has accepted the at least one offer; when the input indicates that the at least one offer has been accepted by the customer within the time limit of the offer, then, as a result of the customer's acceptance of the at least one offer, automatically terminating the merchandising program without presenting any further offers from the merchandising program to the customer and, for the product or service in the accepted offer, automatically processing the customer's purchase of the product or service via the same presentation medium; and when the at least one offer has not been accepted by the customer, then withdrawing the offer.