Patent ID: 7509379

Claim:
A method of retrieving data being stored in a database, and belonging to an owner, by a recipient who is a mobile phone user, in relationship with a manager defining a managing software application, said database and said manager being in connection with a web site, towards a recipient, comprising: entering into a connection between the recipient and the manager, the recipient being different than said owner, wherein the recipient enters into the connection with the manager by sending an identifier to said manager, wherein said identifier is a mobile phone number provided to said owner by the manager, wherein said identifier allows said manager to identify said owner, and wherein entering into the connection comprises using the identifier to initiate the connection; identifying the recipient by the manager through the recipient's mobile phone number, wherein said manager creates and associates a URL address with the recipient's mobile phone number, said URL address offering access to a web page comprising said data, and said URL address being parameterized with the recipient's mobile phone number; retrieving said data stored in said database to said address URL; and providing said URL address to the recipient.