Patent ID: 7318224

Claim:
A computer implemented process comprising: storing first and second strategy versions for application by a computer-implemented decision management system to determine actions to be taken with respect to clients of an organization, the second strategy version being an edited version of the first strategy version and including a function; storing first and second function versions of the function; selecting the stored, second strategy version with one of the first and second function versions; and applying the selected second strategy version with said one of the first and second function versions by the decision management system so that the decision management system applies the second strategy version with said one of the first and second function versions by a computer to determine actions to be taken with respect to the clients, monitors results of the applied second strategy version with said one of the first and second function versions by a computer, and refines the second strategy version with said one of the first and second function versions in accordance with the monitored results to increase client value over time to the organization, wherein said selecting and applying are performed without technical intervention via stored information relating to the first and second strategy versions.