Patent ID: 6999941

Claim:
A method for assisting a user of an item purchasing service in giving groups of related items to recipients, the computer-implemented method comprising: for each of a plurality of gift clusters and in response to instructions from the user, defining the gift cluster to have multiple related items to be ordered together as a single group by, for each of a plurality of items, displaying information identifying the item to the user; receiving an indication from the user to add the item to the gift cluster being defined; and in response, adding the item to the gift cluster being defined; receiving an indication from the user of at least one category for the gift cluster being defined; associating the indicated at least one category with the gift cluster being defined; and storing the user-defined gift clusters for later use in ordering the plurality of items together as a single group; after the defining of the plurality of gift clusters, displaying to the user information identifying the user-defined gift clusters and the categories associated with each of the gift clusters, the displayed information including information for each of the user-defined gift clusters that includes a single price for ordering the plurality of items of that user-defined gift cluster together as a single group and that includes information regarding delivery of the plurality of items of that user-defined gift cluster together as a single group; and after selection by the user of a displayed indication of one of the identified gift clusters and an indication of a recipient, sending to a server computer a request to order for the recipient all of the items included in the indicated gift cluster together as a single group in accordance with the displayed information for that gift cluster, so that the user can send multiple related items to a recipient with a single selection.