Patent ID: 7668725

Claim:
A method of providing sales leads comprising a processor for: (a) the processor, assigning a specific number of clicks to each of a plurality of sales entities each desirous of selling an asset, the number of clicks assigned being determined by the number of clicks purchased by each sales entity, wherein a click corresponds to an occurrence of a potential buyer selecting at least one characteristic of the asset on a first web page to thereby place the potential buyer into a browser session comprising a plurality of related web pages and based on the at least one characteristic, wherein the first web page is generated by a server and displayed on a display device; (b) the processor, determining which sales entity is to be associated with a click based at least in part on the number of clicks purchased by each sales entity; (c) the processor, associating a first browser session with linking information associated with one of the sales entities in accordance with the determination in step (b) in response to a click; (d) the processor, debiting a click from the sales entity that is associated with the first browser session; (e) the processor, associating a second browser session with linking information associated with one of the sales entities in response to a click in accordance with the determination in step (b); and (f) the processor, debiting a click from the sales entity that is associated with the second browser session.