Patent ID: 8156045

Claim:
A system for producing a customized advertising insert for a particular billing statement associated with a particular customer, the system comprising: an industrial printer adapted to produce at least one customized advertising insert from at least one customized advertising insert image; a collating device configured to receive the at least one customized advertising insert from the industrial printer and associate the at least one customized advertising insert with the particular billing statement, wherein the at least one customized advertising insert and the particular billing statement each comprise a common identifier; a database adapted to store a plurality of customized promotional messages; at least one processor in communication with the industrial printer and the database; and at least one computer readable medium in communication with the processor, wherein the computer readable medium comprises instructions executable by the processor to select at least one of the plurality of customizable promotional messages, to create the at least one customized advertising insert image, wherein the at least one customized advertising insert image further comprises at least one of the plurality of customizable promotional messages, and to transmit the at least one customized advertising insert image to the industrial printer; wherein the at least one computer readable medium comprises further instructions executable by the at least one processor to: calculate a projected weight of the at least one customized advertising insert; compare the calculated projected weight of the at least one customized advertising insert with a predetermined weight threshold; if the projected weight of the at least one customized advertising insert is less than the predetermined threshold, create at least one additional customized advertising insert image; and wherein the at least one additional customized advertising insert image comprises the common identifier and at least one additional customizable promotional message.