Patent ID: 7860742

Claim:
A method of increasing consumer awareness of products or services which are advertised in television commercials, comprising: enhancing a plurality of television commercials by displaying a marketing website logo during each of said plurality of enhanced television commercials; providing a marketing website which is associated with and identified by said marketing website logo and which is accessible by consumers; displaying to a consumer who has entered said marketing website in response to viewing a particular enhanced television commercial a list of television networks on which enhanced television commercials have aired, and prompting the consumer to select the particular television network on which the consumer viewed the particular enhanced television commercial; displaying to the consumer a list of television shows broadcasted by the particular television network during which television shows enhanced television commercials have been broadcasted, and prompting the consumer to select the particular television show during which the consumer viewed the particular enhanced television commercial; displaying to the consumer a list of enhanced television commercials which were broadcasted during the particular television show, and prompting the consumer to select the particular enhanced television commercial; and providing a game or contest for the consumer to play which game or contest provides information on or relates to the particular product or service advertised by the particular enhanced television commercial.