Patent ID: 8589252

Claim:
A method comprising: receiving from a publisher, a request that identifies first data comprising first content to be published as at least part of an online publication at an online publication address; obtaining the first data responsive to the request; using one or more processors, generating second data based on the first data, the second data including at least a portion of the first content and including a string of characters other than the online publication address, the string of characters to facilitate access to the online publication by a user providing the string of characters without modification, the second data configured to be printed with the string of characters; storing a mapping of the string of characters to the online publication address in a data structure; providing the second data to the publisher to allow the publisher to publish the second data as a printed publication receiving the string of characters from the user; and presenting the online publication to the user based on the string of characters and the mapping of the string of characters to the online publication address.