# EDGAR Filing Document

**Accession Number:** 0001780201
**File Stem:** 0001558370-25-008395
**Filing Date:** 2025-6
**Character Count:** 9861
**Document Hash:** 02cb5cffd8fdc4c34c23b49740a60d55
**Contains OCR:** False
**Source Format:** 

## Filing Content

## Filing Summary
**0001558370-25-008395.hdr.sgml**: 20250604

**ACCESSION NUMBER**: 0001558370-25-008395

**CONFORMED SUBMISSION TYPE**: 8-K

**PUBLIC DOCUMENT COUNT**: 14

**CONFORMED PERIOD OF REPORT**: 20250530

**ITEM INFORMATION**: Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers: Compensatory Arrangements of Certain Officers

**ITEM INFORMATION**: Regulation FD Disclosure

**ITEM INFORMATION**: Financial Statements and Exhibits

**FILED AS OF DATE**: 20250604

**DATE AS OF CHANGE**: 20250604

**FILER**: 

**COMPANY DATA:**
- **COMPANY CONFORMED NAME:** Lulu's Fashion Lounge Holdings, Inc.
- **CENTRAL INDEX KEY:** 0001780201
- **STANDARD INDUSTRIAL CLASSIFICATION:** RETAIL-CATALOG & MAIL-ORDER HOUSES [5961]
- **ORGANIZATION NAME:** 07 Trade & Services
- **EIN:** 208442468
- **STATE OF INCORPORATION:** DE
- **FISCAL YEAR END:** 1228

**FILING VALUES:**
- **FORM TYPE:** 8-K
- **SEC ACT:** 1934 Act
- **SEC FILE NUMBER:** 001-41059
- **FILM NUMBER:** 251023107

**BUSINESS ADDRESS:**
- **STREET 1:** 195 HUMBOLDT AVENUE
- **CITY:** CHICO
- **STATE:** CA
- **ZIP:** 95928
- **BUSINESS PHONE:** 530-343-3545

**MAIL ADDRESS:**
- **STREET 1:** 195 HUMBOLDT AVENUE
- **CITY:** CHICO
- **STATE:** CA
- **ZIP:** 95928

?xml version='1.0' encoding='ASCII'? 8-K

### UNITED STATES
**SECURITIES AND EXCHANGE COMMISSION**

**Washington, D.C. 20549**

**FORM 8-K**

**Current Report**

**Pursuant to Section 13 or 15(d)**

**of the Securities Exchange Act of 1934**

**May 30, 2025**

**Date of Report (date of earliest event reported)**

![Graphic](tmb-20250530x8k001.jpg)

**Lulu's Fashion Lounge Holdings, Inc.**

**(Exact name of Registrant as Specified in its Charter)**

---

| | | |
|:---|:---|:---|
| **-**<br>|  |  |
| **Delaware** | **001-41059** | **20-8442468** |
| **(State or Other Jurisdiction**<br>**of Incorporation)** | **(Commission**<br>**File Number)** | **(IRS Employer**<br>**Identification Number)** |

---

**195 Humboldt Avenue**

**Chico, California 95928**

**(Address of Principal Executive Offices) (Zip Code)**

---

| |
|:---|
| &nbsp;&nbsp;**(530) 343-3545** |
| &nbsp;&nbsp;**(Registrant's Telephone Number, Including Area Code)** |
| &nbsp;&nbsp;**N/A** |
| &nbsp;&nbsp;**(Former Name or Former Address, if Changed Since Last Report)** |

---

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:

☐ Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)

☐ Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)

☐ Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))

☐ Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

**Securities registered pursuant to Section 12(b) of the Act:**

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| | | |
|:---|:---|:---|
| **Title of Each Class** | **Trading**<br>**Symbol(s)** | **Name of Each Exchange**<br>**on Which Registered** |
| **Common Stock, par value $0.001 per share** | **LVLU** | **The Nasdaq Stock Market LLC** |

---

Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (§230.405 of this chapter) or Rule 12b-2 of the Securities Exchange Act of 1934 (§240.12b-2 of this chapter).

Emerging growth company ☒

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ☐

---

| | |
|:---|:---|
| **Item 5.02** | **Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers.**  |

---

On May 30, 2025, Tiffany R. Smith notified the Company of her decision to resign as Chief Financial Officer, effective June 30, 2025 (the "Transition Date"). Following the Transition Date, Ms. Smith will continue to serve the Company in an advisory position until the filing of the Company's Quarterly Report on Form 10-Q for the fiscal quarter ending June 29, 2025, to ensure an orderly transition of her duties. Ms. Smith's resignation is for personal reasons to enable her to relocate to assist a family member with significant health issues and did not arise from any disagreement on any matter relating to the operations, policies, financial results or accounting practices of the Company.

The Board of Directors of the Company (the "Board") has initiated a search process with the assistance of a leading executive search firm to identify the Company's next Chief Financial Officer.

In the interim, the Board has appointed Crystal Landsem to serve as the Company's Interim Chief Financial Officer, effective as of the Transition Date, and she will hold the position of Interim Chief Financial Officer until a successor Chief Financial Officer is appointed. For avoidance of doubt, Ms. Landsem, age 41, will also continue to serve as Chief Executive Officer, a position she has held with the Company since March 6, 2023. Ms. Landsem previously served as the Company's Chief Financial Officer from September 2015 to March 2023 and as Co-President from July 2020 to March 2023. Ms. Landsem received a Bachelor of Arts degree in Business Administration with an option in Accounting from California State University - Chico. The Board approved Ms. Landsem's appointment as Interim Chief Financial Officer on June 3, 2025. Please see the disclosure in the Company's Proxy Statement for the disclosure required by Item 401(d) of Regulation S-K under the heading "Director Independence" which is incorporated herein by reference.

**Item 7.01. Regulation FD Disclosure.**

On June 4, 2025, the Company issued a press release announcing Ms. Smith's decision to resign, which is furnished as Exhibit 99.1 to this Current Report on Form 8-K (the "Form 8-K").

The information contained or incorporated in this Item 7.01 of this Form 8-K is being furnished, and shall not be deemed "filed" for purposes of Section 18 of the Securities Exchange Act of 1934, as amended (the "Exchange Act"), or incorporated by reference in any filing under the Securities Act of 1933, as amended, or the Exchange Act, except as shall be expressly set forth by specific reference in such a filing.

---

| | |
|:---|:---|
| **Item 9.01** | **Financial Statements and Exhibits.** <br>|

---

&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;(d) Exhibits

The following exhibits are filed herewith:

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| | |
|:---|:---|
| **Exhibit Number** | **Description** |
| 99.1 | [Press release issued by Lulu's Fashion Lounge Holdings, Inc. on June 4, 2025.](tmb-20250530xex99d1.htm)  |
| 104 | Cover Page Interactive Data File (formatted as inline XBRL). |

---

**SIGNATURES** 

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

---

| | | | |
|:---|:---|:---|:---|
|  |  |  | **Lulu's Fashion Lounge Holdings, Inc.** |
| Date: June 4, 2025 | By: |  | */s/ Crystal Landsem* |
|  |  |  | Crystal Landsem |
|  |  |  | Chief Executive Officer |

---

## Exhibit 99.1

**Exhibit 99.1**

**Lulus Announces CFO Transition**

**CHICO, Calif., June 4, 2025 --** Lulu's Fashion Lounge Holdings, Inc. ("Lulus" or the "Company") (Nasdaq: LVLU), the attainable luxury brand for women, today announced that Tiffany R. Smith, Chief Financial Officer, is stepping down from her role effective June 30, 2025, to attend to personal, family-related matters. This transition is not related to any disagreement regarding the Company's financial reporting, accounting practices, or internal controls. Upon Ms. Smith's departure, Crystal Landsem, Chief Executive Officer, will assume the responsibilities of Interim Chief Financial Officer, alongside her responsibilities as CEO, while the Board of Directors conducts a search for a permanent successor. Ms. Smith will continue to serve in an advisory position until the filing of the Company's Quarterly Report on Form 10-Q for the fiscal quarter ending June 29, 2025, to ensure an orderly transition.

"On behalf of the entire team, I want to thank Tiffany for her significant contributions and dedication to Lulus over the last four years, and we wish her all the best in her future endeavors," said Crystal Landsem, CEO. "I look forward to working together closely in the coming weeks to ensure a seamless transition of responsibilities, while continuing to focus on executing against our strategic priorities."

**About Lulus**

Headquartered in California and serving millions of customers worldwide, Lulus is an attainable luxury fashion brand for women, offering modern, unapologetically feminine designs at accessible prices for every occasion. Our aim is to make every woman feel confident and celebrated, supporting her for all of life's occasions, big or small – from work desk to dream date, cozying up on the couch to the spotlight of her wedding day. Founded in 1996, Lulus delivers fresh styles to consumers daily, using direct consumer feedback and insights to refine product offerings and elevate the customer experience. Lulus' world class personal stylists, bridal concierge, and customer care team share an unwavering commitment to elevating style and quality and bring exceptional customer service and personalized shopping to customers around the world. Follow @lulus on <u>Instagram</u> and @lulus on <u>TikTok</u>. Lulus is a registered trademark of Lulu's Fashion Lounge, LLC. All rights reserved.

**Contact**<br> investors@lulus.com

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