# EDGAR Filing Document

**Accession Number:** 0001924152
**File Stem:** 0001924152-23-000001
**Filing Date:** 2023-2
**Character Count:** 12778
**Document Hash:** 03fd609496443c2c8a177bd5f814dfd7
**Contains OCR:** False
**Source Format:** 

## Filing Content

## Filing Summary
**0001924152-23-000001.hdr.sgml**: 20230227

**ACCESSION NUMBER**: 0001924152-23-000001

**CONFORMED SUBMISSION TYPE**: 13F-HR

**PUBLIC DOCUMENT COUNT**: 2

**CONFORMED PERIOD OF REPORT**: 20221231

**FILED AS OF DATE**: 20230227

**DATE AS OF CHANGE**: 20230227

**EFFECTIVENESS DATE**: 20230227

**FILER**: 

**COMPANY DATA:**
- **COMPANY CONFORMED NAME:** Objective Capital Management, LLC
- **CENTRAL INDEX KEY:** 0001924152
- **IRS NUMBER:** 274511658
- **STATE OF INCORPORATION:** OH
- **FISCAL YEAR END:** 1231

**FILING VALUES:**
- **FORM TYPE:** 13F-HR
- **SEC ACT:** 1934 Act
- **SEC FILE NUMBER:** 028-22421
- **FILM NUMBER:** 23674122

**BUSINESS ADDRESS:**
- **STREET 1:** 29325 CHAGRIN BLVD., SUITE 204
- **CITY:** PEPPER PIKE
- **STATE:** OH
- **ZIP:** 44122
- **BUSINESS PHONE:** 216-586-6389

**MAIL ADDRESS:**
- **STREET 1:** 29325 CHAGRIN BLVD., SUITE 204
- **CITY:** PEPPER PIKE
- **STATE:** OH
- **ZIP:** 44122

### FORM 13F COVER PAGE

**Report for the Calendar Year or Quarter Ended:** 12-31-2022

**Check here if Amendment** [ ] **Amendment Number:** 

**This Amendment (Check only one.):** [ ] is a restatement.

[ ] adds new holdings entries.

**Institutional Investment Manager Filing this Report:**

**Name:** Objective Capital Management LLC<br>**Address:** 29325 Chagrin Blvd. Suite 204<br>Pepper Pike, OH 44122

**Form 13F File Number:** 028-22421

**CRD Number (if applicable):** 000156013

**SEC File Number (if applicable):** 801-114315

The institutional investment manager filing this report and the person by whom it is signed hereby represent that the person signing the report is authorized to submit it, that all information contained herein is true, correct and complete, and that it is understood that all required items, statements, schedules, lists, and tables, are considered integral parts of this form.

**Person Signing this Report on Behalf of Reporting Manager:**

**Name:** Chris M. Denholm<br>**Title:** CCO<br>**Phone:** 216-586-6389

**Signature, Place, and Date of Signing:**

/s/ Chris M. Denholm  Pepper Pike, OH  02-27-2023<br>[Signature]  [City, State]  [Date]

**Report Type (Check only one.):**

[x] **13F HOLDINGS REPORT.** (Check here if all holdings of this reporting manager are reported in this report.)

[ ] **13F NOTICE.** (Check here if no holdings are reported in this report, and all holdings are reported by other reporting manager(s).)

[ ] **13F COMBINATION REPORT.** (Check here if a portion of the holdings for this reporting manager are reported in this report and a portion are reported by other reporting manager(s).)

### Form 13F Summary Page

**Report Summary:**

**Number of Other Included Managers:** 0

**Form 13F Information Table Entry Total:** 91

**Form 13F Information Table Value Total:** $100629994

      (round to nearest dollar)

**List of Other Included Managers:**

Provide a numbered list of the name(s) and Form 13F file number(s) of all institutional investment managers with respect to which this report is filed, other than the manager filing this report.

[If there are no entries in this list, state “NONE” and omit the column headings and list entries.]

**NONE**

### FORM 13F INFORMATION TABLE

---

|  |  |  |  |  |  |  |  |  |  |  |  |  |
| --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- |
| NAME OF ISSUER | TITLE OF CLASS | CUSIP | FIGI | VALUE (x$1000) | SHRS OR PRN AMT | SH/PRN | PUT/CALL | INVESTMENT DISCRETION | OTHER MANAGER | VOTING AUTHORITY | VOTING AUTHORITY | VOTING AUTHORITY |
| NAME OF ISSUER | TITLE OF CLASS | CUSIP | FIGI | VALUE (x$1000) | SHRS OR PRN AMT | SH/PRN | PUT/CALL | INVESTMENT DISCRETION | OTHER MANAGER | SOLE | SHARED | NONE |
| ABBVIE INC | COM | 00287Y109 |  | 368109 | 2278 | SH |  | SOLE |  | 2277 | 0 | 0 |
| ALPHABET INC | CAP STK CL A | 02079K305 |  | 957560 | 10853 | SH |  | SOLE |  | 10853 | 0 | 0 |
| ALPHABET INC | CAP STK CL C | 02079K107 |  | 293253 | 3305 | SH |  | SOLE |  | 3305 | 0 | 0 |
| AMAZON COM INC | COM | 023135106 |  | 1282462 | 15267 | SH |  | SOLE |  | 15267 | 0 | 0 |
| APPLE INC | COM | 037833100 |  | 4880645 | 37564 | SH |  | SOLE |  | 37563 | 0 | 0 |
| BERKSHIRE HATHAWAY INC DEL | CL B NEW | 084670702 |  | 801153 | 2594 | SH |  | SOLE |  | 2593 | 0 | 0 |
| BERKSHIRE HATHAWAY INC DEL | CL A | 084670108 |  | 468711 | 1 | SH |  | SOLE |  | 1 | 0 | 0 |
| BLACKROCK FLOATING RATE INCO | COM | 09255X100 |  | 214059 | 19011 | SH |  | SOLE |  | 19010 | 0 | 0 |
| BLACKROCK INC | COM | 09247X101 |  | 314297 | 444 | SH |  | SOLE |  | 443 | 0 | 0 |
| BOEING CO | COM | 097023105 |  | 380107 | 1995 | SH |  | SOLE |  | 1995 | 0 | 0 |
| CATERPILLAR INC | COM | 149123101 |  | 287902 | 1202 | SH |  | SOLE |  | 1201 | 0 | 0 |
| CHENIERE ENERGY INC | COM NEW | 16411R208 |  | 247434 | 1650 | SH |  | SOLE |  | 1650 | 0 | 0 |
| CHEVRON CORP NEW | COM | 166764100 |  | 451928 | 2518 | SH |  | SOLE |  | 2517 | 0 | 0 |
| CISCO SYS INC | COM | 17275R102 |  | 229328 | 4814 | SH |  | SOLE |  | 4813 | 0 | 0 |
| COCA COLA CO | COM | 191216100 |  | 363826 | 5720 | SH |  | SOLE |  | 5719 | 0 | 0 |
| DBX ETF TR | XTRACK USD HIGH | 233051432 |  | 567866 | 16846 | SH |  | SOLE |  | 16845 | 0 | 0 |
| EDWARDS LIFESCIENCES CORP | COM | 28176E108 |  | 768259 | 10297 | SH |  | SOLE |  | 10297 | 0 | 0 |
| EXXON MOBIL CORP | COM | 30231G102 |  | 304312 | 2759 | SH |  | SOLE |  | 2758 | 0 | 0 |
| FIRST TR EXCH TRADED FD III | SHRT DUR MNG MUN | 33739P830 |  | 237085 | 12010 | SH |  | SOLE |  | 12010 | 0 | 0 |
| FIRST TR EXCH TRADED FD III | PFD SECS INC ETF | 33739E108 |  | 243600 | 14500 | SH |  | SOLE |  | 14500 | 0 | 0 |
| FIRST TR EXCHANGE TRAD FD VI | FST TR GLB FD | 33739H101 |  | 838980 | 34258 | SH |  | SOLE |  | 34258 | 0 | 0 |
| FIRST TR EXCHANGE-TRADED FD | NO AMER ENERGY | 33738D101 |  | 637778 | 23896 | SH |  | SOLE |  | 23895 | 0 | 0 |
| FIRST TR EXCHANGE-TRADED FD | SMID RISNG ETF | 33741X102 |  | 272401 | 10457 | SH |  | SOLE |  | 10456 | 0 | 0 |
| FIRST TR EXCHANGE-TRADED FD | RISNG DIVD ACHIV | 33738R506 |  | 793029 | 18056 | SH |  | SOLE |  | 18056 | 0 | 0 |
| FIRST TR VALUE LINE DIVID IN | SHS | 33734H106 |  | 273982 | 6865 | SH |  | SOLE |  | 6865 | 0 | 0 |
| HOME DEPOT INC | COM | 437076102 |  | 462306 | 1464 | SH |  | SOLE |  | 1463 | 0 | 0 |
| HUNTINGTON BANCSHARES INC | COM | 446150104 |  | 281617 | 19973 | SH |  | SOLE |  | 19972 | 0 | 0 |
| INVESCO EXCH TRADED FD TR II | EMRNG MKT SVRG | 46138E784 |  | 339910 | 18206 | SH |  | SOLE |  | 18206 | 0 | 0 |
| INVESCO EXCHANGE TRADED FD T | S EQL WGT | 46137V357 |  | 229673 | 1626 | SH |  | SOLE |  | 1626 | 0 | 0 |
| INVESCO QQQ TR | UNIT SER 1 | 46090E103 |  | 3050059 | 11454 | SH |  | SOLE |  | 11454 | 0 | 0 |
| ISHARES INC | CORE MSCI EMKT | 46434G103 |  | 430160 | 9211 | SH |  | SOLE |  | 9211 | 0 | 0 |
| ISHARES INC | ESG AWR MSCI EM | 46434G863 |  | 1260206 | 41909 | SH |  | SOLE |  | 41909 | 0 | 0 |
| ISHARES TR | CORE S TTL STK | 464287150 |  | 1008298 | 11890 | SH |  | SOLE |  | 11890 | 0 | 0 |
| ISHARES TR | TIPS BD ETF | 464287176 |  | 371263 | 3488 | SH |  | SOLE |  | 3488 | 0 | 0 |
| ISHARES TR | RUSSELL 2000 ETF | 464287655 |  | 1901147 | 10904 | SH |  | SOLE |  | 10903 | 0 | 0 |
| ISHARES TR | CORE HIGH DV ETF | 46429B663 |  | 211039 | 2025 | SH |  | SOLE |  | 2024 | 0 | 0 |
| ISHARES TR | RUS 1000 VAL ETF | 464287598 |  | 1068826 | 7048 | SH |  | SOLE |  | 7047 | 0 | 0 |
| ISHARES TR | GLB INFRASTR ETF | 464288372 |  | 207472 | 4526 | SH |  | SOLE |  | 4526 | 0 | 0 |
| ISHARES TR | CORE S ETF | 464287200 |  | 10048443 | 26154 | SH |  | SOLE |  | 26153 | 0 | 0 |
| ISHARES TR | RUS MID CAP ETF | 464287499 |  | 497932 | 7382 | SH |  | SOLE |  | 7382 | 0 | 0 |
| ISHARES TR | EAFE SML CP ETF | 464288273 |  | 615449 | 10897 | SH |  | SOLE |  | 10896 | 0 | 0 |
| ISHARES TR | S 500 VAL ETF | 464287408 |  | 2450008 | 16888 | SH |  | SOLE |  | 16888 | 0 | 0 |
| ISHARES TR | CORE S SCP ETF | 464287804 |  | 2433742 | 25716 | SH |  | SOLE |  | 25715 | 0 | 0 |
| ISHARES TR | S 100 ETF | 464287101 |  | 4194366 | 24590 | SH |  | SOLE |  | 24590 | 0 | 0 |
| ISHARES TR | SELECT DIVID ETF | 464287168 |  | 212256 | 1760 | SH |  | SOLE |  | 1760 | 0 | 0 |
| ISHARES TR | ESG AW MSCI EAFE | 46435G516 |  | 3397479 | 51681 | SH |  | SOLE |  | 51680 | 0 | 0 |
| ISHARES TR | ISHARES BIOTECH | 464287556 |  | 276759 | 2108 | SH |  | SOLE |  | 2108 | 0 | 0 |
| ISHARES TR | CORE MSCI EAFE | 46432F842 |  | 1760436 | 28560 | SH |  | SOLE |  | 28559 | 0 | 0 |
| ISHARES TR | U.S. FIN SVC ETF | 464287770 |  | 341545 | 2168 | SH |  | SOLE |  | 2168 | 0 | 0 |
| ISHARES TR | CORE S MCP ETF | 464287507 |  | 1923111 | 7950 | SH |  | SOLE |  | 7950 | 0 | 0 |
| ISHARES TR | CORE US AGGBD ET | 464287226 |  | 1820138 | 18766 | SH |  | SOLE |  | 18766 | 0 | 0 |
| ISHARES TR | RUS 1000 GRW ETF | 464287614 |  | 1336109 | 6237 | SH |  | SOLE |  | 6236 | 0 | 0 |
| ISHARES TR | S 500 GRWT ETF | 464287309 |  | 2838675 | 48524 | SH |  | SOLE |  | 48524 | 0 | 0 |
| ISHARES TR | RUS 1000 ETF | 464287622 |  | 1565279 | 7435 | SH |  | SOLE |  | 7435 | 0 | 0 |
| ISHARES TR | MSCI EAFE ETF | 464287465 |  | 624379 | 9512 | SH |  | SOLE |  | 9512 | 0 | 0 |
| ISHARES TR | CORE DIV GRWTH | 46434V621 |  | 1111505 | 22230 | SH |  | SOLE |  | 22230 | 0 | 0 |
| JOHNSON  JOHNSON | COM | 478160104 |  | 616640 | 3491 | SH |  | SOLE |  | 3490 | 0 | 0 |
| JPMORGAN CHASE  CO | COM | 46625H100 |  | 971387 | 7244 | SH |  | SOLE |  | 7243 | 0 | 0 |
| MASTERCARD INCORPORATED | CL A | 57636Q104 |  | 438605 | 1261 | SH |  | SOLE |  | 1261 | 0 | 0 |
| MCDONALDS CORP | COM | 580135101 |  | 216850 | 823 | SH |  | SOLE |  | 822 | 0 | 0 |
| MERCK  CO INC | COM | 58933Y105 |  | 494092 | 4453 | SH |  | SOLE |  | 4453 | 0 | 0 |
| MICROSOFT CORP | COM | 594918104 |  | 1705419 | 7111 | SH |  | SOLE |  | 7111 | 0 | 0 |
| MORGAN STANLEY | COM NEW | 617446448 |  | 266374 | 3133 | SH |  | SOLE |  | 3133 | 0 | 0 |
| NEXTERA ENERGY INC | COM | 65339F101 |  | 208099 | 2489 | SH |  | SOLE |  | 2489 | 0 | 0 |
| NVIDIA CORPORATION | COM | 67066G104 |  | 383427 | 2624 | SH |  | SOLE |  | 2623 | 0 | 0 |
| PFIZER INC | COM | 717081103 |  | 317417 | 6195 | SH |  | SOLE |  | 6194 | 0 | 0 |
| PROCTER AND GAMBLE CO | COM | 742718109 |  | 662870 | 4374 | SH |  | SOLE |  | 4373 | 0 | 0 |
| SELECT SECTOR SPDR TR | SBI INT-INDS | 81369Y704 |  | 767486 | 7815 | SH |  | SOLE |  | 7814 | 0 | 0 |
| SELECT SECTOR SPDR TR | SBI CONS STPLS | 81369Y308 |  | 1094767 | 14685 | SH |  | SOLE |  | 14685 | 0 | 0 |
| SELECT SECTOR SPDR TR | SBI HEALTHCARE | 81369Y209 |  | 1455542 | 10714 | SH |  | SOLE |  | 10714 | 0 | 0 |
| SELECT SECTOR SPDR TR | ENERGY | 81369Y506 |  | 629005 | 7191 | SH |  | SOLE |  | 7191 | 0 | 0 |
| SELECT SECTOR SPDR TR | SBI INT-UTILS | 81369Y886 |  | 506998 | 7191 | SH |  | SOLE |  | 7191 | 0 | 0 |
| SELECT SECTOR SPDR TR | TECHNOLOGY | 81369Y803 |  | 1146738 | 9215 | SH |  | SOLE |  | 9215 | 0 | 0 |
| SPDR DOW JONES INDL AVERAGE | UT SER 1 | 78467X109 |  | 2398726 | 7240 | SH |  | SOLE |  | 7239 | 0 | 0 |
| SPDR S 500 ETF TR | TR UNIT | 78462F103 |  | 5517814 | 14428 | SH |  | SOLE |  | 14428 | 0 | 0 |
| SPDR SER TR | AEROSPACE DEF | 78464A631 |  | 316243 | 2874 | SH |  | SOLE |  | 2873 | 0 | 0 |
| SPDR SER TR | S BK ETF | 78464A797 |  | 402467 | 8914 | SH |  | SOLE |  | 8914 | 0 | 0 |
| TEXAS INSTRS INC | COM | 882508104 |  | 213004 | 1289 | SH |  | SOLE |  | 1289 | 0 | 0 |
| UNITEDHEALTH GROUP INC | COM | 91324P102 |  | 497594 | 939 | SH |  | SOLE |  | 938 | 0 | 0 |
| VANGUARD INDEX FDS | SMALL CP ETF | 922908751 |  | 2356072 | 12837 | SH |  | SOLE |  | 12836 | 0 | 0 |
| VANGUARD INDEX FDS | MID CAP ETF | 922908629 |  | 2458610 | 12063 | SH |  | SOLE |  | 12063 | 0 | 0 |
| VANGUARD INDEX FDS | LARGE CAP ETF | 922908637 |  | 3132632 | 17983 | SH |  | SOLE |  | 17982 | 0 | 0 |
| VANGUARD INDEX FDS | REAL ESTATE ETF | 922908553 |  | 445457 | 5401 | SH |  | SOLE |  | 5400 | 0 | 0 |
| VANGUARD INDEX FDS | TOTAL STK MKT | 922908769 |  | 1013881 | 5303 | SH |  | SOLE |  | 5303 | 0 | 0 |
| VANGUARD INDEX FDS | EXTEND MKT ETF | 922908652 |  | 637462 | 4798 | SH |  | SOLE |  | 4798 | 0 | 0 |
| VANGUARD INTL EQUITY INDEX F | TT WRLD ST ETF | 922042742 |  | 392423 | 4553 | SH |  | SOLE |  | 4553 | 0 | 0 |
| VANGUARD INTL EQUITY INDEX F | FTSE EMR MKT ETF | 922042858 |  | 520890 | 13363 | SH |  | SOLE |  | 13363 | 0 | 0 |
| VANGUARD SPECIALIZED FUNDS | DIV APP ETF | 921908844 |  | 1037928 | 6835 | SH |  | SOLE |  | 6835 | 0 | 0 |
| VANGUARD TAX-MANAGED FDS | VAN FTSE DEV MKT | 921943858 |  | 2174296 | 51806 | SH |  | SOLE |  | 51805 | 0 | 0 |
| VERIZON COMMUNICATIONS INC | COM | 92343V104 |  | 220698 | 5601 | SH |  | SOLE |  | 5601 | 0 | 0 |
| WALMART INC | COM | 931142103 |  | 264428 | 1865 | SH |  | SOLE |  | 1864 | 0 | 0 |

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