# EDGAR Filing Document

**Accession Number:** 0001257984
**File Stem:** 0001127602-23-000586
**Filing Date:** 2023-1
**Character Count:** 8682
**Document Hash:** ac9cb85490c7d1a99e28f792cdcd63a2
**Contains OCR:** False
**Source Format:** 

## Filing Content

## Filing Summary
**0001127602-23-000586.hdr.sgml**: 20230104

**ACCESSION NUMBER**: 0001127602-23-000586

**CONFORMED SUBMISSION TYPE**: 4

**PUBLIC DOCUMENT COUNT**: 1

**CONFORMED PERIOD OF REPORT**: 20230101

**FILED AS OF DATE**: 20230104

**DATE AS OF CHANGE**: 20230104

**REPORTING-OWNER**: 

**OWNER DATA:**
- **COMPANY CONFORMED NAME:** LANDMAN WILLIAM
- **CENTRAL INDEX KEY:** 0001257984

**FILING VALUES:**
- **FORM TYPE:** 4
- **SEC ACT:** 1934 Act
- **SEC FILE NUMBER:** 001-40464
- **FILM NUMBER:** 23507780

**MAIL ADDRESS:**
- **STREET 1:** C/O RUS BERRIE AND COMPAN, INC.,
- **STREET 2:** 111 BAUER DRIVE
- **CITY:** OAKLAND
- **STATE:** NJ
- **ZIP:** 07436
**ISSUER**: 

**COMPANY DATA:**
- **COMPANY CONFORMED NAME:** Zeta Global Holdings Corp.
- **CENTRAL INDEX KEY:** 0001851003
- **STANDARD INDUSTRIAL CLASSIFICATION:** SERVICES-PREPACKAGED SOFTWARE [7372]
- **IRS NUMBER:** 800814458
- **STATE OF INCORPORATION:** DE
- **FISCAL YEAR END:** 1231

**BUSINESS ADDRESS:**
- **STREET 1:** 3 PARK AVENUE
- **STREET 2:** 33RD FLOOR
- **CITY:** NEW YORK
- **STATE:** NY
- **ZIP:** 10016
- **BUSINESS PHONE:** (212) 967-5055

**MAIL ADDRESS:**
- **STREET 1:** 3 PARK AVENUE
- **STREET 2:** 33RD FLOOR
- **CITY:** NEW YORK
- **STATE:** NY
- **ZIP:** 10016

### UNITED STATES SECURITIES AND EXCHANGE COMMISSION
**Washington, D.C. 20549**

## FORM 4

### STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

[ ] Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

[ ] Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

---

| | | |
|:---|:---|:---|
| **1. Name and Address of Reporting Person**<sup>*</sup><br>LANDMAN WILLIAM<br><sub>(Last) (First) (Middle)</sub><br>308 E. LANCASTER AVENUE, SUITE 300<br><sub>(Street)</sub><br>WYNNEWOOD, PA 19096<br><sub>(City) (State) (Zip)</sub> | **3. Date of Earliest Transaction (Month/Day/Year)**<br>2023-01-01 | **5. Relationship of Reporting Person(s) to Issuer**<br>(Check all applicable)<br>[X] Director [ ] 10% Owner<br>[ ] Officer (give title below) [ ] Other (specify below)<br>_ _ |
| **2. Issuer Name and Ticker or Trading Symbol**<br>Zeta Global Holdings Corp. [ ZETA ] | **4. If Amendment, Date of Original Filed (Month/Day/Year)**<br>  | **6. Individual or Joint/Group Filing (Check Applicable Line)**<br>[X] Form filed by One Reporting Person<br>[ ] Form filed by More than One Reporting Person |

---

## Table I - Non-Derivative Securities

---

|  |  |  |  |  |  |  |  |  |  |  |
| --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- |
| 1. Title of Security | 2. Transaction Date | 2A. Deemed Execution Date | 3. Transaction Code (V) | 3. Transaction Code (V) | 4. Securities Acquired (A) or Disposed of (D) | 4. Securities Acquired (A) or Disposed of (D) | 4. Securities Acquired (A) or Disposed of (D) | 5. Amount of Securities Beneficially Owned | 6. Ownership Form | 7. Nature of Indirect Beneficial Ownership |
| 1. Title of Security | 2. Transaction Date | 2A. Deemed Execution Date | Code | V | Amount | (A) or (D) | Price | 5. Amount of Securities Beneficially Owned | 6. Ownership Form | 7. Nature of Indirect Beneficial Ownership |
| Class A Common Stock | 2023-01-01 |  | A |  | 3060<sup>(1)</sup> | A | $8.17 | 505248 | D |  |
| Class A Common Stock |  |  |  |  |  |  |  | 1940 | I | By Capital Management Systems, LLC<sup>(2)</sup> |
| Class A Common Stock |  |  |  |  |  |  |  | 36676 | I | By CMS Holdco, LLC<sup>(3)</sup> |
| Class A Common Stock |  |  |  |  |  |  |  | 1850 | I | By CMS Sub Management Company<sup>(4)</sup> |
| Class A Common Stock |  |  |  |  |  |  |  | 185 | I | By MSPS Platinum, Inc.<sup>(5)</sup> |
| Class A Common Stock |  |  |  |  |  |  |  | 200000 | I | By CMS Platinum Fund, L.P.<sup>(6)</sup> |
| Class A Common Stock |  |  |  |  |  |  |  | 47895 | I | By Mainline Special Opportunities Fund, LP<sup>(7)</sup> |
| Class A Common Stock |  |  |  |  |  |  |  | 607165 | I | By Spouse |

---

## Table II - Derivative Securities

---

|  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
| --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- |
| 1. Title of Derivative Security | 2. Conversion or Exercise Price | 3. Transaction Date | 3A. Deemed Execution Date | 4. Transaction Code (V) | 4. Transaction Code (V) | 5. Number of Derivative Securities Acquired (A) or Disposed of (D) | 5. Number of Derivative Securities Acquired (A) or Disposed of (D) | 6. Date Exercisable and Expiration Date | 6. Date Exercisable and Expiration Date | 7. Title and Amount of Underlying Securities | 7. Title and Amount of Underlying Securities | 8. Price of Derivative Security | 9. Number of Derivative Securities Beneficially Owned | 10. Ownership Form | 11. Nature of Indirect Beneficial Ownership |
| 1. Title of Derivative Security | 2. Conversion or Exercise Price | 3. Transaction Date | 3A. Deemed Execution Date | Code | V | (A) | (D) | Date Exercisable | Expiration Date | Title | Amount or Number of Shares | 8. Price of Derivative Security | 9. Number of Derivative Securities Beneficially Owned | 10. Ownership Form | 11. Nature of Indirect Beneficial Ownership |
|  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |

---

### Footnotes:

(1) Represents payment of the reporting person's quarterly retainer for director services in the form of restricted stock pursuant to Issuer's 2021 Incentive Award Plan. The restricted stock vests as to 25% of the award one year from the grant date and as to the remaining 75% in four equal quarterly installments beginning on the first anniversary of the grant date.

(2) Securities held directly by Capital Management Systems, LLC, of which Mr. Landman is a managing member. Mr. Landman disclaims beneficial ownership of the shares held directly by Capital Management Systems, LLC except to the extent of his pecuniary interest therein, if any.

(3) Securities held directly by CMS Holdco, LLC, of which Mr. Landman is a managing member. Mr. Landman disclaims beneficial ownership of the shares held directly by CMS Holdco, LLC except to the extent of his pecuniary interest therein, if any.

(4) Securities held directly by CMS Sub Management Company, a Pennsylvania corporation, of which Mr. Landman is a director and executive officer. Mr. Landman disclaims beneficial ownership of the shares held directly by CMS Sub Management Company except to the extent of his pecuniary interest therein, if any.

(5) Securities held directly by MSPS Platinum, Inc., a Delaware corporation, of which Mr. Landman is a director and executive officer. Mr. Landman disclaims beneficial ownership of the shares held directly by MSPS Platinum, Inc. except to the extent of his pecuniary interest therein, if any.

(6) Securities held directly by CMS Platinum Fund, L.P. ("CMS"), of which CMS Platinum Associates, L.P. is general partner, and then MSPS Platinum, Inc. is the general partner of CMS Platinum Associates, L.P. William Landman is a director and executive officer of MSPS Platinum, Inc. Each of MSPS Platinum, Inc., CMS Platinum Associates, L.P. and Mr. Landman disclaims beneficial ownership of the shares held directly by CMS except to the extent of their pecuniary interest therein, if any.

(7) Securities held directly by MainLine Special Opportunities Fund, L.P. ("MainLine"), of which MainLine SO Associates, L.P. is general partner, and then MainLine SO GP, LLC is the general partner of MainLine's general partner.  Mr. Landman is MainLine SO GO, LLC's manager.  Mr. Landman, MainLine SO GP, LLC and MainLine SO Associates, L.P. disclaim beneficial ownership of the shares held directly by MainLine except to the extent of their pecuniary interest therein, if any.

**Signature:** /s/ Steven Vine, Attorney-In-Fact  
**Date:** 2023-01-04

### Remarks:

Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.

* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).

** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).

Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.

**Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.**