# EDGAR Filing Document

**Accession Number:** 0001802530
**File Stem:** 0001911616-23-000002
**Filing Date:** 2023-2
**Character Count:** 28517
**Document Hash:** e0dc057072408f7c48096d1c2a035cdb
**Contains OCR:** False
**Source Format:** 

## Filing Content

## Filing Summary
**0001911616-23-000002.hdr.sgml**: 20230209

**ACCESSION NUMBER**: 0001911616-23-000002

**CONFORMED SUBMISSION TYPE**: 13F-HR

**PUBLIC DOCUMENT COUNT**: 2

**CONFORMED PERIOD OF REPORT**: 20221231

**FILED AS OF DATE**: 20230209

**DATE AS OF CHANGE**: 20230209

**EFFECTIVENESS DATE**: 20230209

**FILER**: 

**COMPANY DATA:**
- **COMPANY CONFORMED NAME:** Soltis Investment Advisors LLC
- **CENTRAL INDEX KEY:** 0001802530
- **IRS NUMBER:** 273188744
- **STATE OF INCORPORATION:** UT
- **FISCAL YEAR END:** 1231

**FILING VALUES:**
- **FORM TYPE:** 13F-HR
- **SEC ACT:** 1934 Act
- **SEC FILE NUMBER:** 028-19899
- **FILM NUMBER:** 23604747

**BUSINESS ADDRESS:**
- **STREET 1:** 20 NORTH MAIN STREET, SUITE 400
- **CITY:** ST. GEORGE
- **STATE:** UT
- **ZIP:** 84770
- **BUSINESS PHONE:** 435 674-1600

**MAIL ADDRESS:**
- **STREET 1:** 20 NORTH MAIN STREET, SUITE 400
- **CITY:** ST. GEORGE
- **STATE:** UT
- **ZIP:** 84770

### FORM 13F COVER PAGE

**Report for the Calendar Year or Quarter Ended:** 12-31-2022

**Check here if Amendment** [ ] **Amendment Number:** 

**This Amendment (Check only one.):** [ ] is a restatement.

[ ] adds new holdings entries.

**Institutional Investment Manager Filing this Report:**

**Name:** Soltis Investment Advisors LLC<br>**Address:** 20 NORTH MAIN STREET SUITE 400<br>ST. GEORGE, UT 84770

**Form 13F File Number:** 028-19899

The institutional investment manager filing this report and the person by whom it is signed hereby represent that the person signing the report is authorized to submit it, that all information contained herein is true, correct and complete, and that it is understood that all required items, statements, schedules, lists, and tables, are considered integral parts of this form.

**Person Signing this Report on Behalf of Reporting Manager:**

**Name:** Alan Gilmore<br>**Title:** Attorney<br>**Phone:** 6097300100

**Signature, Place, and Date of Signing:**

Alan Gilmore  Pennington, NJ  02-09-2023<br>[Signature]  [City, State]  [Date]

**Report Type (Check only one.):**

[x] **13F HOLDINGS REPORT.** (Check here if all holdings of this reporting manager are reported in this report.)

[ ] **13F NOTICE.** (Check here if no holdings are reported in this report, and all holdings are reported by other reporting manager(s).)

[ ] **13F COMBINATION REPORT.** (Check here if a portion of the holdings for this reporting manager are reported in this report and a portion are reported by other reporting manager(s).)

### Form 13F Summary Page

**Report Summary:**

**Number of Other Included Managers:** 0

**Form 13F Information Table Entry Total:** 251

**Form 13F Information Table Value Total:** $759657879

      (round to nearest dollar)

**List of Other Included Managers:**

Provide a numbered list of the name(s) and Form 13F file number(s) of all institutional investment managers with respect to which this report is filed, other than the manager filing this report.

[If there are no entries in this list, state “NONE” and omit the column headings and list entries.]

**NONE**

### FORM 13F INFORMATION TABLE

---

|  |  |  |  |  |  |  |  |  |  |  |  |  |
| --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- |
| NAME OF ISSUER | TITLE OF CLASS | CUSIP | FIGI | VALUE (x$1000) | SHRS OR PRN AMT | SH/PRN | PUT/CALL | INVESTMENT DISCRETION | OTHER MANAGER | VOTING AUTHORITY | VOTING AUTHORITY | VOTING AUTHORITY |
| NAME OF ISSUER | TITLE OF CLASS | CUSIP | FIGI | VALUE (x$1000) | SHRS OR PRN AMT | SH/PRN | PUT/CALL | INVESTMENT DISCRETION | OTHER MANAGER | SOLE | SHARED | NONE |
| 3M CO | COM | 88579Y101 |  | 4215208 | 35150 | SH |  | SOLE |  | 216 | 0 | 34934 |
| ABBOTT LABS | COM | 002824100 |  | 1194173 | 10877 | SH |  | SOLE |  | 0 | 0 | 10877 |
| ABBVIE INC | COM | 00287Y109 |  | 2937150 | 18174 | SH |  | SOLE |  | 0 | 0 | 18174 |
| AGNC INVT CORP | COM | 00123Q104 |  | 127520 | 12321 | SH |  | SOLE |  | 0 | 0 | 12321 |
| AIR PRODS  CHEMS INC | COM | 009158106 |  | 6450139 | 20924 | SH |  | SOLE |  | 119 | 0 | 20805 |
| ALPHABET INC | CAP STK CL A | 02079K305 |  | 3515971 | 39850 | SH |  | SOLE |  | 3452 | 0 | 36398 |
| ALPHABET INC | CAP STK CL C | 02079K107 |  | 1703191 | 19195 | SH |  | SOLE |  | 3426 | 0 | 15769 |
| ALTRIA GROUP INC | COM | 02209S103 |  | 362649 | 7934 | SH |  | SOLE |  | 19 | 0 | 7915 |
| AMAZON COM INC | COM | 023135106 |  | 6429253 | 76539 | SH |  | SOLE |  | 2318 | 0 | 74220 |
| AMERICAN AIRLS GROUP INC | COM | 02376R102 |  | 1171684 | 92114 | SH |  | SOLE |  | 0 | 0 | 92114 |
| AMGEN INC | COM | 031162100 |  | 258993 | 986 | SH |  | SOLE |  | 2 | 0 | 984 |
| AMPLITUDE INC | COM CL A | 03213A104 |  | 159528 | 13206 | SH |  | SOLE |  | 0 | 0 | 13206 |
| ANNALY CAPITAL MANAGEMENT IN | COM NEW | 035710839 |  | 614956 | 29172 | SH |  | SOLE |  | 500 | 0 | 28672 |
| APPLE INC | COM | 037833100 |  | 15552904 | 119702 | SH |  | SOLE |  | 2831 | 0 | 116871 |
| APPLIED MATLS INC | COM | 038222105 |  | 232177 | 2384 | SH |  | SOLE |  | 9 | 0 | 2375 |
| ARISTA NETWORKS INC | COM | 040413106 |  | 2173359 | 17910 | SH |  | SOLE |  | 3 | 0 | 17907 |
| ARTISAN PARTNERS ASSET MGMT | CL A | 04316A108 |  | 4792926 | 161378 | SH |  | SOLE |  | 1069 | 0 | 160309 |
| AT INC | COM | 00206R102 |  | 882327 | 47927 | SH |  | SOLE |  | 150 | 0 | 47777 |
| AUTOMATIC DATA PROCESSING IN | COM | 053015103 |  | 300931 | 1260 | SH |  | SOLE |  | 8 | 0 | 1252 |
| BANK AMERICA CORP | COM | 060505104 |  | 670685 | 20250 | SH |  | SOLE |  | 152 | 0 | 20099 |
| BERKSHIRE HATHAWAY INC DEL | CL B NEW | 084670702 |  | 3521364 | 11400 | SH |  | SOLE |  | 20 | 0 | 11380 |
| BEST BUY INC | COM | 086516101 |  | 3071610 | 38295 | SH |  | SOLE |  | 212 | 0 | 38083 |
| BLACKROCK INC | COM | 09247X101 |  | 207405 | 293 | SH |  | SOLE |  | 3 | 0 | 289 |
| BLACKSTONE INC | COM | 09260D107 |  | 462804 | 6238 | SH |  | SOLE |  | 0 | 0 | 6238 |
| BOEING CO | COM | 097023105 |  | 4709166 | 24721 | SH |  | SOLE |  | 93 | 0 | 24629 |
| BRISTOL-MYERS SQUIBB CO | COM | 110122108 |  | 544465 | 7567 | SH |  | SOLE |  | 69 | 0 | 7498 |
| BROADCOM INC | COM | 11135F101 |  | 2514419 | 4497 | SH |  | SOLE |  | 0 | 0 | 4497 |
| CAMBRIA ETF TR | TAIL RISK | 132061862 |  | 4571660 | 298801 | SH |  | SOLE |  | 0 | 0 | 298801 |
| CAPITAL ONE FINL CORP | COM | 14040H105 |  | 287212 | 3090 | SH |  | SOLE |  | 0 | 0 | 3090 |
| CARRIER GLOBAL CORPORATION | COM | 14448C104 |  | 475613 | 11530 | SH |  | SOLE |  | 0 | 0 | 11530 |
| CATERPILLAR INC | COM | 149123101 |  | 530930 | 2216 | SH |  | SOLE |  | 0 | 0 | 2216 |
| CHEVRON CORP NEW | COM | 166764100 |  | 3275701 | 18250 | SH |  | SOLE |  | 122 | 0 | 18128 |
| CHIPOTLE MEXICAN GRILL INC | COM | 169656105 |  | 2099272 | 1513 | SH |  | SOLE |  | 0 | 0 | 1513 |
| CIGNA CORP NEW | COM | 125523100 |  | 737616 | 2226 | SH |  | SOLE |  | 17 | 0 | 2209 |
| CISCO SYS INC | COM | 17275R102 |  | 787042 | 16521 | SH |  | SOLE |  | 37 | 0 | 16484 |
| CITIGROUP INC | COM NEW | 172967424 |  | 4351607 | 96211 | SH |  | SOLE |  | 783 | 0 | 95428 |
| CLEARSIDE BIOMEDICAL INC | COM | 185063104 |  | 11200 | 10000 | SH |  | SOLE |  | 0 | 0 | 10000 |
| CLENE INC | COMMON STOCK | 185634102 |  | 218920 | 218920 | SH |  | SOLE |  | 0 | 0 | 218920 |
| CLOUDFLARE INC | CL A COM | 18915M107 |  | 1411994 | 31232 | SH |  | SOLE |  | 0 | 0 | 31232 |
| COCA COLA CO | COM | 191216100 |  | 5953557 | 93595 | SH |  | SOLE |  | 579 | 0 | 93016 |
| CONOCOPHILLIPS | COM | 20825C104 |  | 500076 | 4238 | SH |  | SOLE |  | 15 | 0 | 4223 |
| CORNING INC | COM | 219350105 |  | 2736578 | 85679 | SH |  | SOLE |  | 671 | 0 | 85008 |
| COSTCO WHSL CORP NEW | COM | 22160K105 |  | 1145415 | 2509 | SH |  | SOLE |  | 4 | 0 | 2505 |
| COUPANG INC | CL A | 22266T109 |  | 147100 | 10000 | SH |  | SOLE |  | 0 | 0 | 10000 |
| CSX CORP | COM | 126408103 |  | 393853 | 12713 | SH |  | SOLE |  | 0 | 0 | 12713 |
| CVS HEALTH CORP | COM | 126650100 |  | 4678494 | 50204 | SH |  | SOLE |  | 395 | 0 | 49809 |
| DANAHER CORPORATION | COM | 235851102 |  | 2516585 | 9482 | SH |  | SOLE |  | 6 | 0 | 9475 |
| DEERE  CO | COM | 244199105 |  | 403099 | 940 | SH |  | SOLE |  | 0 | 0 | 940 |
| DELTA AIR LINES INC DEL | COM NEW | 247361702 |  | 1591124 | 48421 | SH |  | SOLE |  | 400 | 0 | 48021 |
| DEVON ENERGY CORP NEW | COM | 25179M103 |  | 2364361 | 38439 | SH |  | SOLE |  | 4 | 0 | 38435 |
| DISNEY WALT CO | COM | 254687106 |  | 647102 | 7448 | SH |  | SOLE |  | 3 | 0 | 7445 |
| DOMINION ENERGY INC | COM | 25746U109 |  | 3872680 | 63155 | SH |  | SOLE |  | 594 | 0 | 62561 |
| DUKE ENERGY CORP NEW | COM NEW | 26441C204 |  | 4849110 | 47083 | SH |  | SOLE |  | 350 | 0 | 46733 |
| EATON CORP PLC | SHS | G29183103 |  | 240203 | 1530 | SH |  | SOLE |  | 0 | 0 | 1530 |
| EDWARDS LIFESCIENCES CORP | COM | 28176E108 |  | 526224 | 7053 | SH |  | SOLE |  | 0 | 0 | 7053 |
| EMERSON ELEC CO | COM | 291011104 |  | 264453 | 2753 | SH |  | SOLE |  | 0 | 0 | 2753 |
| ENBRIDGE INC | COM | 29250N105 |  | 4760969 | 121764 | SH |  | SOLE |  | 882 | 0 | 120882 |
| ENERFLEX LTD | COM | 29269R105 |  | 63200 | 10000 | SH |  | SOLE |  | 0 | 0 | 10000 |
| ENPHASE ENERGY INC | COM | 29355A107 |  | 205874 | 777 | SH |  | SOLE |  | 0 | 0 | 777 |
| EQUITY LIFESTYLE PPTYS INC | COM | 29472R108 |  | 1781926 | 27584 | SH |  | SOLE |  | 0 | 0 | 27584 |
| EXCHANGE TRADED CONCEPTS TR | BITWISE CRYPTO | 301505624 |  | 123064 | 36302 | SH |  | SOLE |  | 0 | 0 | 36302 |
| EXPEDITORS INTL WASH INC | COM | 302130109 |  | 220037 | 2117 | SH |  | SOLE |  | 0 | 0 | 2117 |
| EXXON MOBIL CORP | COM | 30231G102 |  | 2370108 | 21488 | SH |  | SOLE |  | 938 | 0 | 20549 |
| FIDELITY COVINGTON TRUST | MSCI CONSM DIS | 316092204 |  | 358954 | 6333 | SH |  | SOLE |  | 207 | 0 | 6126 |
| FIDELITY COVINGTON TRUST | MSCI HLTH CARE I | 316092600 |  | 3388899 | 52968 | SH |  | SOLE |  | 0 | 0 | 52968 |
| FIDELITY COVINGTON TRUST | MSCI UTILS INDEX | 316092865 |  | 3648877 | 80054 | SH |  | SOLE |  | 0 | 0 | 80054 |
| FIDELITY COVINGTON TRUST | MSCI INFO TECH I | 316092808 |  | 680443 | 7200 | SH |  | SOLE |  | 144 | 0 | 7056 |
| FIDELITY COVINGTON TRUST | MSCI COMMNTN SVC | 316092873 |  | 276217 | 8893 | SH |  | SOLE |  | 0 | 0 | 8893 |
| FIDELITY COVINGTON TRUST | HIGH DIVID ETF | 316092840 |  | 569463 | 15267 | SH |  | SOLE |  | 0 | 0 | 15267 |
| FIDELITY COVINGTON TRUST | CONSMR STAPLES | 316092303 |  | 3142589 | 70131 | SH |  | SOLE |  | 0 | 0 | 70131 |
| FIDELITY COVINGTON TRUST | MSCI RL EST ETF | 316092857 |  | 4480596 | 180596 | SH |  | SOLE |  | 0 | 0 | 180596 |
| FIDELITY MERRIMACK STR TR | LTD TRM BD ETF | 316188200 |  | 653207 | 13617 | SH |  | SOLE |  | 0 | 0 | 13617 |
| FIDELITY MERRIMACK STR TR | TOTAL BD ETF | 316188309 |  | 3790062 | 84186 | SH |  | SOLE |  | 0 | 0 | 84186 |
| FIRST MERCHANTS CORP | COM | 320817109 |  | 284152 | 6912 | SH |  | SOLE |  | 0 | 0 | 6912 |
| FIRST TR EXCH TRADED FD III | PFD SECS INC ETF | 33739P855 |  | 955675 | 56885 | SH |  | SOLE |  | 0 | 0 | 56885 |
| FIRST TR EXCHANGE-TRADED FD | LUNT US FACTOR | 33733E872 |  | 38324541 | 1373639 | SH |  | SOLE |  | 0 | 0 | 1373639 |
| FIRST TR EXCHANGE-TRADED FD | NO AMER ENERGY | 33738D101 |  | 549761 | 20598 | SH |  | SOLE |  | 0 | 0 | 20598 |
| FIRSTCASH HOLDINGS INC | COM | 33768G107 |  | 381893 | 4394 | SH |  | SOLE |  | 0 | 0 | 4394 |
| FISERV INC | COM | 337738108 |  | 2617410 | 25897 | SH |  | SOLE |  | 0 | 0 | 25897 |
| FORD MTR CO DEL | COM | 345370860 |  | 248923 | 21404 | SH |  | SOLE |  | 0 | 0 | 21404 |
| FORTIVE CORP | COM | 34959J108 |  | 1599247 | 24891 | SH |  | SOLE |  | 3 | 0 | 24888 |
| FRANKLIN COVEY CO | COM | 353469109 |  | 776101 | 16594 | SH |  | SOLE |  | 0 | 0 | 16594 |
| FREEPORT-MCMORAN INC | CL B | 35671D857 |  | 260633 | 6859 | SH |  | SOLE |  | 37 | 0 | 6822 |
| FS KKR CAP CORP | COM | 302635206 |  | 179988 | 10285 | SH |  | SOLE |  | 0 | 0 | 10285 |
| GAMING  LEISURE PPTYS INC | COM | 36467J108 |  | 4681005 | 89864 | SH |  | SOLE |  | 581 | 0 | 89283 |
| GENERAL DYNAMICS CORP | COM | 369550108 |  | 4816210 | 19412 | SH |  | SOLE |  | 110 | 0 | 19302 |
| GENERAL ELECTRIC CO | COM NEW | 369604301 |  | 560062 | 6684 | SH |  | SOLE |  | 55 | 0 | 6629 |
| GENERAL MLS INC | COM | 370334104 |  | 3391503 | 40447 | SH |  | SOLE |  | 216 | 0 | 40231 |
| GENERAL MTRS CO | COM | 37045V100 |  | 643596 | 19132 | SH |  | SOLE |  | 0 | 0 | 19132 |
| GENUINE PARTS CO | COM | 372460105 |  | 2797110 | 16121 | SH |  | SOLE |  | 96 | 0 | 16025 |
| GLACIER BANCORP INC NEW | COM | 37637Q105 |  | 6694660 | 135465 | SH |  | SOLE |  | 0 | 0 | 135465 |
| GOLDMAN SACHS GROUP INC | COM | 38141G104 |  | 308451 | 898 | SH |  | SOLE |  | 0 | 0 | 898 |
| GRAHAM HLDGS CO | COM CL B | 384637104 |  | 906315 | 1500 | SH |  | SOLE |  | 0 | 0 | 1500 |
| HARTFORD FINL SVCS GROUP INC | COM | 416515104 |  | 2599964 | 34287 | SH |  | SOLE |  | 0 | 0 | 34287 |
| HOME DEPOT INC | COM | 437076102 |  | 635676 | 2013 | SH |  | SOLE |  | 0 | 0 | 2013 |
| HONEYWELL INTL INC | COM | 438516106 |  | 866084 | 4041 | SH |  | SOLE |  | 0 | 0 | 4041 |
| HUNTINGTON BANCSHARES INC | COM | 446150104 |  | 3687354 | 261514 | SH |  | SOLE |  | 1814 | 0 | 259700 |
| INNOVATOR ETFS TR | US EQTY PWR BUF | 45782C656 |  | 586174 | 20038 | SH |  | SOLE |  | 1491 | 0 | 18547 |
| INNOVATOR ETFS TR | US EQTY BUFR MAR | 45782C326 |  | 206663 | 7124 | SH |  | SOLE |  | 0 | 0 | 7124 |
| INNOVATOR ETFS TR | US EQT ULTRA BFR | 45782C425 |  | 7703038 | 292613 | SH |  | SOLE |  | 0 | 0 | 292613 |
| INNOVATOR ETFS TR | US EQTY ULTRA BU | 45782C565 |  | 231463 | 8353 | SH |  | SOLE |  | 0 | 0 | 8353 |
| INNOVATOR ETFS TR | US EQTY PWR BUF | 45782C417 |  | 3527024 | 124191 | SH |  | SOLE |  | 0 | 0 | 124191 |
| INNOVATOR ETFS TR | US EQT ULTRA BF | 45782C300 |  | 2169063 | 73008 | SH |  | SOLE |  | 0 | 0 | 73008 |
| INNOVATOR ETFS TR | US EQTY PWR BUF | 45782C508 |  | 1007406 | 31971 | SH |  | SOLE |  | 0 | 0 | 31971 |
| INNOVATOR ETFS TR | US EQT ULTRA BF | 45782C805 |  | 10479645 | 422396 | SH |  | SOLE |  | 0 | 0 | 422396 |
| INTEL CORP | COM | 458140100 |  | 701006 | 26523 | SH |  | SOLE |  | 0 | 0 | 26523 |
| INTERNATIONAL BUSINESS MACHS | COM | 459200101 |  | 5348700 | 37964 | SH |  | SOLE |  | 318 | 0 | 37646 |
| INVESCO EXCHANGE TRADED FD T | S EQL WGT | 46137V357 |  | 253261 | 1793 | SH |  | SOLE |  | 0 | 0 | 1793 |
| INVESCO EXCHANGE TRADED FD T | FINL PFD ETF | 46137V621 |  | 176558 | 12261 | SH |  | SOLE |  | 0 | 0 | 12261 |
| INVESCO QQQ TR | UNIT SER 1 | 46090E103 |  | 8548063 | 32102 | SH |  | SOLE |  | 0 | 0 | 32102 |
| IRON MTN INC DEL | COM | 46284V101 |  | 1541485 | 30922 | SH |  | SOLE |  | 245 | 0 | 30677 |
| ISHARES INC | CORE MSCI EMKT | 46434G103 |  | 2928668 | 62712 | SH |  | SOLE |  | 0 | 0 | 62712 |
| ISHARES INC | MSCI GBL MIN VOL | 464286525 |  | 262790 | 2766 | SH |  | SOLE |  | 0 | 0 | 2766 |
| ISHARES SILVER TR | ISHARES | 46428Q109 |  | 443346 | 20134 | SH |  | SOLE |  | 0 | 0 | 20134 |
| ISHARES TR | SHRT NAT MUN ETF | 464288158 |  | 4402509 | 42222 | SH |  | SOLE |  | 0 | 0 | 42222 |
| ISHARES TR | 0-5 YR TIPS ETF | 46429B747 |  | 8359820 | 86219 | SH |  | SOLE |  | 0 | 0 | 86219 |
| ISHARES TR | SELECT DIVID ETF | 464287168 |  | 369462 | 3064 | SH |  | SOLE |  | 0 | 0 | 3064 |
| ISHARES TR | TIPS BD ETF | 464287176 |  | 4138700 | 38883 | SH |  | SOLE |  | 0 | 0 | 38883 |
| ISHARES TR | MSCI USA MIN VOL | 46429B697 |  | 1033193 | 14330 | SH |  | SOLE |  | 0 | 0 | 14330 |
| ISHARES TR | SP SMCP600VL ETF | 464287879 |  | 1211396 | 13267 | SH |  | SOLE |  | 85 | 0 | 13182 |
| ISHARES TR | JPMORGAN USD EMG | 464288281 |  | 883284 | 10442 | SH |  | SOLE |  | 36 | 0 | 10406 |
| ISHARES TR | CORE MSCI TOTAL | 46432F834 |  | 3450459 | 59614 | SH |  | SOLE |  | 0 | 0 | 59614 |
| ISHARES TR | CORE S SCP ETF | 464287804 |  | 7216433 | 76251 | SH |  | SOLE |  | 58 | 0 | 76193 |
| ISHARES TR | RUS 1000 VAL ETF | 464287598 |  | 277244 | 1828 | SH |  | SOLE |  | 0 | 0 | 1828 |
| ISHARES TR | CORE US AGGBD ET | 464287226 |  | 3975463 | 40988 | SH |  | SOLE |  | 17 | 0 | 40971 |
| ISHARES TR | CORE S TTL STK | 464287150 |  | 3302706 | 38947 | SH |  | SOLE |  | 0 | 0 | 38947 |
| ISHARES TR | CORE MSCI EURO | 46434V738 |  | 324995 | 6842 | SH |  | SOLE |  | 0 | 0 | 6842 |
| ISHARES TR | S SML 600 GWT | 464287887 |  | 1625636 | 15042 | SH |  | SOLE |  | 25 | 0 | 15017 |
| ISHARES TR | CORE HIGH DV ETF | 46429B663 |  | 641849 | 6157 | SH |  | SOLE |  | 0 | 0 | 6157 |
| ISHARES TR | CORE S ETF | 464287200 |  | 16376482 | 42624 | SH |  | SOLE |  | 226 | 0 | 42398 |
| ISHARES TR | MSCI EAFE ETF | 464287465 |  | 313431 | 4775 | SH |  | SOLE |  | 0 | 0 | 4775 |
| ISHARES TR | 20 YR TR BD ETF | 464287432 |  | 2885302 | 28981 | SH |  | SOLE |  | 0 | 0 | 28981 |
| ISHARES TR | RUS MD CP GR ETF | 464287481 |  | 523754 | 6265 | SH |  | SOLE |  | 0 | 0 | 6265 |
| ISHARES TR | S MC 400VL ETF | 464287705 |  | 2843175 | 28206 | SH |  | SOLE |  | 187 | 0 | 28019 |
| ISHARES TR | CORE MSCI EAFE | 46432F842 |  | 4309637 | 69916 | SH |  | SOLE |  | 0 | 0 | 69916 |
| ISHARES TR | RUS 1000 ETF | 464287622 |  | 289402 | 1375 | SH |  | SOLE |  | 0 | 0 | 1375 |
| ISHARES TR | RUSSELL 2000 ETF | 464287655 |  | 279150 | 1601 | SH |  | SOLE |  | 0 | 0 | 1601 |
| ISHARES TR | S 500 VAL ETF | 464287408 |  | 5403428 | 37247 | SH |  | SOLE |  | 305 | 0 | 36942 |
| ISHARES TR | CORE S MCP ETF | 464287507 |  | 30369544 | 125551 | SH |  | SOLE |  | 56 | 0 | 125495 |
| ISHARES TR | RUS 1000 GRW ETF | 464287614 |  | 1076747 | 5026 | SH |  | SOLE |  | 0 | 0 | 5026 |
| ISHARES TR | MSCI EMG MKT ETF | 464287234 |  | 349400 | 9219 | SH |  | SOLE |  | 0 | 0 | 9219 |
| ISHARES TR | S 500 GRWT ETF | 464287309 |  | 14973090 | 255950 | SH |  | SOLE |  | 34 | 0 | 255916 |
| ISHARES TR | S MC 400GR ETF | 464287606 |  | 1967589 | 28808 | SH |  | SOLE |  | 966 | 0 | 27842 |
| ISHARES U S ETF TR | GSCI CMDTY STGY | 46431W853 |  | 321112 | 11391 | SH |  | SOLE |  | 0 | 0 | 11391 |
| J P MORGAN EXCHANGE TRADED F | ULTRA SHRT INC | 46641Q837 |  | 57734999 | 1151706 | SH |  | SOLE |  | 3908 | 0 | 1147798 |
| J P MORGAN EXCHANGE TRADED F | ULTRA SHT MUNCPL | 46641Q654 |  | 5176227 | 102429 | SH |  | SOLE |  | 0 | 0 | 102429 |
| JOHNSON  JOHNSON | COM | 478160104 |  | 5525264 | 31278 | SH |  | SOLE |  | 165 | 0 | 31113 |
| JPMORGAN CHASE  CO | COM | 46625H100 |  | 6454446 | 48132 | SH |  | SOLE |  | 413 | 0 | 47719 |
| KELLOGG CO | COM | 487836108 |  | 2172744 | 30499 | SH |  | SOLE |  | 180 | 0 | 30319 |
| KEYCORP | COM | 493267108 |  | 236731 | 13590 | SH |  | SOLE |  | 0 | 0 | 13590 |
| KLX ENERGY SERVICS HOLDNGS I | COM NEW | 48253L205 |  | 597476 | 34516 | SH |  | SOLE |  | 0 | 0 | 34516 |
| LI-CYCLE HOLDINGS CORP | COMMON SHARES | 50202P105 |  | 93296 | 19600 | SH |  | SOLE |  | 0 | 0 | 19600 |
| LILLY ELI  CO | COM | 532457108 |  | 355636 | 972 | SH |  | SOLE |  | 11 | 0 | 961 |
| LOCKHEED MARTIN CORP | COM | 539830109 |  | 5182430 | 10653 | SH |  | SOLE |  | 58 | 0 | 10594 |
| LOVESAC COMPANY | COM | 54738L109 |  | 1360108 | 61795 | SH |  | SOLE |  | 0 | 0 | 61795 |
| LOWES COS INC | COM | 548661107 |  | 241148 | 1210 | SH |  | SOLE |  | 10 | 0 | 1200 |
| MARATHON PETE CORP | COM | 56585A102 |  | 2261765 | 19433 | SH |  | SOLE |  | 0 | 0 | 19433 |
| MARRIOTT INTL INC NEW | CL A | 571903202 |  | 1027119 | 6899 | SH |  | SOLE |  | 6 | 0 | 6893 |
| MASTERCARD INCORPORATED | CL A | 57636Q104 |  | 299586 | 862 | SH |  | SOLE |  | 9 | 0 | 853 |
| MCDONALDS CORP | COM | 580135101 |  | 628927 | 2387 | SH |  | SOLE |  | 0 | 0 | 2387 |
| MCKESSON CORP | COM | 58155Q103 |  | 2184622 | 5824 | SH |  | SOLE |  | 5 | 0 | 5819 |
| MEDALLION FINL CORP | COM | 583928106 |  | 527475 | 73876 | SH |  | SOLE |  | 0 | 0 | 73876 |
| MEDTRONIC PLC | SHS | G5960L103 |  | 3951067 | 50837 | SH |  | SOLE |  | 279 | 0 | 50558 |
| MERCK  CO INC | COM | 58933Y105 |  | 1048496 | 9450 | SH |  | SOLE |  | 0 | 0 | 9450 |
| META PLATFORMS INC | CL A | 30303M102 |  | 229366 | 1906 | SH |  | SOLE |  | 17 | 0 | 1889 |
| MICROCHIP TECHNOLOGY INC. | COM | 595017104 |  | 1723203 | 24530 | SH |  | SOLE |  | 0 | 0 | 24530 |
| MICRON TECHNOLOGY INC | COM | 595112103 |  | 253924 | 5081 | SH |  | SOLE |  | 12 | 0 | 5069 |
| MICROSOFT CORP | COM | 594918104 |  | 17007153 | 70916 | SH |  | SOLE |  | 67 | 0 | 70849 |
| MONDELEZ INTL INC | CL A | 609207105 |  | 204180 | 3063 | SH |  | SOLE |  | 35 | 0 | 3028 |
| MORGAN STANLEY | COM NEW | 617446448 |  | 205833 | 2421 | SH |  | SOLE |  | 2 | 0 | 2419 |
| NETFLIX INC | COM | 64110L106 |  | 265212 | 899 | SH |  | SOLE |  | 5 | 0 | 894 |
| NIKE INC | CL B | 654106103 |  | 523923 | 4478 | SH |  | SOLE |  | 9 | 0 | 4469 |
| NORFOLK SOUTHN CORP | COM | 655844108 |  | 481565 | 1954 | SH |  | SOLE |  | 0 | 0 | 1954 |
| NVIDIA CORPORATION | COM | 67066G104 |  | 1018212 | 6967 | SH |  | SOLE |  | 38 | 0 | 6930 |
| ORACLE CORP | COM | 68389X105 |  | 4625812 | 56592 | SH |  | SOLE |  | 0 | 0 | 56592 |
| OTIS WORLDWIDE CORP | COM | 68902V107 |  | 458505 | 5855 | SH |  | SOLE |  | 0 | 0 | 5855 |
| PACER FDS TR | LUNT LRG CP ALTR | 69374H717 |  | 15271170 | 377436 | SH |  | SOLE |  | 0 | 0 | 377436 |
| PACER FDS TR | TRENDP US LAR CP | 69374H105 |  | 390308 | 10411 | SH |  | SOLE |  | 0 | 0 | 10411 |
| PACER FDS TR | LUNT MDCAP MLT | 69374H725 |  | 844166 | 26920 | SH |  | SOLE |  | 0 | 0 | 26920 |
| PALO ALTO NETWORKS INC | COM | 697435105 |  | 1883472 | 13498 | SH |  | SOLE |  | 6 | 0 | 13491 |
| PAYCHEX INC | COM | 704326107 |  | 397930 | 3443 | SH |  | SOLE |  | 0 | 0 | 3443 |
| PAYPAL HLDGS INC | COM | 70450Y103 |  | 2826737 | 39690 | SH |  | SOLE |  | 3 | 0 | 39688 |
| PEPSICO INC | COM | 713448108 |  | 622873 | 3448 | SH |  | SOLE |  | 0 | 0 | 3448 |
| PFIZER INC | COM | 717081103 |  | 6205825 | 121113 | SH |  | SOLE |  | 1712 | 0 | 119401 |
| PHILIP MORRIS INTL INC | COM | 718172109 |  | 550920 | 5443 | SH |  | SOLE |  | 423 | 0 | 5020 |
| PHILLIPS EDISON  CO INC | COMMON STOCK | 71844V201 |  | 760339 | 23880 | SH |  | SOLE |  | 0 | 0 | 23880 |
| PIMCO ETF TR | ENHAN SHRT MA AC | 72201R833 |  | 5511393 | 55868 | SH |  | SOLE |  | 0 | 0 | 55868 |
| PRICE T ROWE GROUP INC | COM | 74144T108 |  | 1848087 | 16946 | SH |  | SOLE |  | 149 | 0 | 16797 |
| PROCTER AND GAMBLE CO | COM | 742718109 |  | 5062352 | 33402 | SH |  | SOLE |  | 204 | 0 | 33198 |
| PUBLIC STORAGE | COM | 74460D109 |  | 2322501 | 8289 | SH |  | SOLE |  | 0 | 0 | 8289 |
| R1 RCM INC | COM | 77634L105 |  | 244962 | 22371 | SH |  | SOLE |  | 0 | 0 | 22371 |
| RAYTHEON TECHNOLOGIES CORP | COM | 75513E101 |  | 1323454 | 13114 | SH |  | SOLE |  | 0 | 0 | 13114 |
| READY CAPITAL CORP | COM | 75574U101 |  | 18973580 | 1703194 | SH |  | SOLE |  | 0 | 0 | 1703194 |
| REALTY INCOME CORP | COM | 756109104 |  | 289608 | 4566 | SH |  | SOLE |  | 200 | 0 | 4366 |
| REGENERON PHARMACEUTICALS | COM | 75886F107 |  | 501564 | 695 | SH |  | SOLE |  | 2 | 0 | 693 |
| RIO TINTO PLC | SPONSORED ADR | 767204100 |  | 5546342 | 77898 | SH |  | SOLE |  | 496 | 0 | 77402 |
| ROYCE MICRO-CAP TR INC | COM | 780915104 |  | 107799 | 12419 | SH |  | SOLE |  | 0 | 0 | 12419 |
| SALESFORCE INC | COM | 79466L302 |  | 233620 | 1762 | SH |  | SOLE |  | 5 | 0 | 1757 |
| SCHWAB STRATEGIC TR | US LCAP GR ETF | 808524300 |  | 333360 | 6000 | SH |  | SOLE |  | 0 | 0 | 6000 |
| SCHWAB STRATEGIC TR | INTL EQTY ETF | 808524805 |  | 5488295 | 170391 | SH |  | SOLE |  | 2175 | 0 | 168216 |
| SCHWAB STRATEGIC TR | US DIVIDEND EQ | 808524797 |  | 26388784 | 349335 | SH |  | SOLE |  | 897 | 0 | 348438 |
| SCHWAB STRATEGIC TR | US TIPS ETF | 808524870 |  | 2038156 | 39354 | SH |  | SOLE |  | 5 | 0 | 39349 |
| SCHWAB STRATEGIC TR | SHT TM US TRES | 808524862 |  | 8815278 | 182738 | SH |  | SOLE |  | 0 | 0 | 182738 |
| SCHWAB STRATEGIC TR | US LCAP VA ETF | 808524409 |  | 330100 | 5000 | SH |  | SOLE |  | 0 | 0 | 5000 |
| SECURITY NATL FINL CORP | CL A NEW | 814785309 |  | 21999527 | 3013634 | SH |  | SOLE |  | 0 | 0 | 3013634 |
| SIMON PPTY GROUP INC NEW | COM | 828806109 |  | 5471026 | 46570 | SH |  | SOLE |  | 304 | 0 | 46266 |
| SKYWEST INC | COM | 830879102 |  | 623412 | 37760 | SH |  | SOLE |  | 0 | 0 | 37760 |
| SMUCKER J M CO | COM NEW | 832696405 |  | 327854 | 2069 | SH |  | SOLE |  | 0 | 0 | 2069 |
| SOFI TECHNOLOGIES INC | COM | 83406F102 |  | 169542 | 36777 | SH |  | SOLE |  | 0 | 0 | 36777 |
| SPDR GOLD TR | GOLD SHS | 78463V107 |  | 600090 | 3537 | SH |  | SOLE |  | 0 | 0 | 3537 |
| SPDR S 500 ETF TR | TR UNIT | 78462F103 |  | 9703606 | 25374 | SH |  | SOLE |  | 79 | 0 | 25295 |
| SPDR S MIDCAP 400 ETF TR | UTSER1 S | 78467Y107 |  | 1898684 | 4288 | SH |  | SOLE |  | 0 | 0 | 4288 |
| SPDR SER TR | S SEMICNDCTR | 78464A862 |  | 400014 | 2392 | SH |  | SOLE |  | 0 | 0 | 2392 |
| SPDR SER TR | PRTFLO S GW | 78464A409 |  | 2333220 | 46047 | SH |  | SOLE |  | 0 | 0 | 46047 |
| SPDR SER TR | PRTFLO S VL | 78464A508 |  | 402317 | 10345 | SH |  | SOLE |  | 0 | 0 | 10345 |
| STARBUCKS CORP | COM | 855244109 |  | 640357 | 6455 | SH |  | SOLE |  | 107 | 0 | 6348 |
| STRYKER CORPORATION | COM | 863667101 |  | 389268 | 1592 | SH |  | SOLE |  | 0 | 0 | 1592 |
| TARGET CORP | COM | 87612E106 |  | 236809 | 1589 | SH |  | SOLE |  | 0 | 0 | 1589 |
| TESLA INC | COM | 88160R101 |  | 1996307 | 16206 | SH |  | SOLE |  | 8 | 0 | 16199 |
| THE REAL BROKERAGE INC | COM NEW | 75585H206 |  | 28733 | 27365 | SH |  | SOLE |  | 0 | 0 | 27365 |
| THERMO FISHER SCIENTIFIC INC | COM | 883556102 |  | 3513538 | 6380 | SH |  | SOLE |  | 3 | 0 | 6377 |
| TILRAY BRANDS INC | COM CL 2 | 88688T100 |  | 49228 | 18300 | SH |  | SOLE |  | 0 | 0 | 18300 |
| UBS GROUP AG | SHS | H42097107 |  | 292204 | 15651 | SH |  | SOLE |  | 0 | 0 | 15651 |
| UNITED AIRLS HLDGS INC | COM | 910047109 |  | 346894 | 9201 | SH |  | SOLE |  | 0 | 0 | 9201 |
| UNITED PARCEL SERVICE INC | CL B | 911312106 |  | 4143178 | 23833 | SH |  | SOLE |  | 156 | 0 | 23678 |
| UNITED RENTALS INC | COM | 911363109 |  | 2161664 | 6082 | SH |  | SOLE |  | 0 | 0 | 6082 |
| UNITEDHEALTH GROUP INC | COM | 91324P102 |  | 2386581 | 4501 | SH |  | SOLE |  | 16 | 0 | 4485 |
| VANECK ETF TRUST | GOLD MINERS ETF | 92189F106 |  | 219604 | 7662 | SH |  | SOLE |  | 0 | 0 | 7662 |
| VANECK ETF TRUST | VANECK RUSSIA ET | 92189F403 |  | 93120 | 16481 | SH |  | SOLE |  | 0 | 0 | 16481 |
| VANGUARD BD INDEX FDS | TOTAL BND MRKT | 921937835 |  | 2721952 | 37889 | SH |  | SOLE |  | 133 | 0 | 37756 |
| VANGUARD BD INDEX FDS | LONG TERM BOND | 921937793 |  | 334484 | 4617 | SH |  | SOLE |  | 3 | 0 | 4614 |
| VANGUARD BD INDEX FDS | SHORT TRM BOND | 921937827 |  | 664090 | 8822 | SH |  | SOLE |  | 7 | 0 | 8815 |
| VANGUARD INDEX FDS | SMALL CP ETF | 922908751 |  | 546500 | 2978 | SH |  | SOLE |  | 0 | 0 | 2978 |
| VANGUARD INDEX FDS | TOTAL STK MKT | 922908769 |  | 2083945 | 10900 | SH |  | SOLE |  | 0 | 0 | 10900 |
| VANGUARD INDEX FDS | MID CAP ETF | 922908629 |  | 1333665 | 6544 | SH |  | SOLE |  | 0 | 0 | 6544 |
| VANGUARD INDEX FDS | VALUE ETF | 922908744 |  | 762174 | 5430 | SH |  | SOLE |  | 0 | 0 | 5430 |
| VANGUARD INDEX FDS | REAL ESTATE ETF | 922908553 |  | 12718774 | 154204 | SH |  | SOLE |  | 100 | 0 | 154104 |
| VANGUARD INDEX FDS | S 500 ETF SHS | 922908363 |  | 3346975 | 9526 | SH |  | SOLE |  | 0 | 0 | 9526 |
| VANGUARD INTL EQUITY INDEX F | FTSE EMR MKT ETF | 922042858 |  | 3615092 | 92742 | SH |  | SOLE |  | 771 | 0 | 91971 |
| VANGUARD MALVERN FDS | STRM INFPROIDX | 922020805 |  | 368641 | 7892 | SH |  | SOLE |  | 283 | 0 | 7609 |
| VANGUARD MUN BD FDS | TAX EXEMPT BD | 922907746 |  | 2605506 | 52647 | SH |  | SOLE |  | 0 | 0 | 52647 |
| VANGUARD SCOTTSDALE FDS | SHRT TRM CORP BD | 92206C409 |  | 4616892 | 61403 | SH |  | SOLE |  | 0 | 0 | 61403 |
| VANGUARD TAX-MANAGED FDS | VAN FTSE DEV MKT | 921943858 |  | 1622505 | 38659 | SH |  | SOLE |  | 0 | 0 | 38659 |
| VERIZON COMMUNICATIONS INC | COM | 92343V104 |  | 585361 | 14857 | SH |  | SOLE |  | 170 | 0 | 14687 |
| VISA INC | COM CL A | 92826C839 |  | 2610891 | 12567 | SH |  | SOLE |  | 17 | 0 | 12550 |
| WARNER BROS DISCOVERY INC | COM SER A | 934423104 |  | 111884 | 11802 | SH |  | SOLE |  | 36 | 0 | 11766 |
| WELLS FARGO CO NEW | COM | 949746101 |  | 1072472 | 25974 | SH |  | SOLE |  | 129 | 0 | 25845 |
| WHITE MTNS INS GROUP LTD | COM | G9618E107 |  | 362068 | 256 | SH |  | SOLE |  | 0 | 0 | 256 |
| WILLIAMS SONOMA INC | COM | 969904101 |  | 1790869 | 15584 | SH |  | SOLE |  | 147 | 0 | 15437 |
| WISDOMTREE TR | US MIDCAP DIVID | 97717W505 |  | 16719581 | 406407 | SH |  | SOLE |  | 0 | 0 | 406407 |
| ZIONS BANCORPORATION N A | COM | 989701107 |  | 212074 | 4314 | SH |  | SOLE |  | 0 | 0 | 4314 |

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