# EDGAR Filing Document

**Accession Number:** 0001802324
**File Stem:** 0001085146-23-000941
**Filing Date:** 2023-2
**Character Count:** 11962
**Document Hash:** 33d0f2c951f05368615cb796fa0e7635
**Contains OCR:** False
**Source Format:** 

## Filing Content

## Filing Summary
**0001085146-23-000941.hdr.sgml**: 20230210

**ACCESSION NUMBER**: 0001085146-23-000941

**CONFORMED SUBMISSION TYPE**: 13F-HR

**PUBLIC DOCUMENT COUNT**: 2

**CONFORMED PERIOD OF REPORT**: 20221231

**FILED AS OF DATE**: 20230210

**DATE AS OF CHANGE**: 20230209

**EFFECTIVENESS DATE**: 20230210

**FILER**: 

**COMPANY DATA:**
- **COMPANY CONFORMED NAME:** 360 Financial, Inc.
- **CENTRAL INDEX KEY:** 0001802324
- **IRS NUMBER:** 411823831
- **STATE OF INCORPORATION:** MN
- **FISCAL YEAR END:** 1231

**FILING VALUES:**
- **FORM TYPE:** 13F-HR
- **SEC ACT:** 1934 Act
- **SEC FILE NUMBER:** 028-20192
- **FILM NUMBER:** 23608138

**BUSINESS ADDRESS:**
- **STREET 1:** 849 LAKE STREET EAST
- **CITY:** WAYZATA
- **STATE:** MN
- **ZIP:** 55391
- **BUSINESS PHONE:** (952) 542-8900

**MAIL ADDRESS:**
- **STREET 1:** 849 LAKE STREET EAST
- **CITY:** WAYZATA
- **STATE:** MN
- **ZIP:** 55391

### FORM 13F COVER PAGE

**Report for the Calendar Year or Quarter Ended:** 12-31-2022

**Check here if Amendment** [ ] **Amendment Number:** 

**This Amendment (Check only one.):** [ ] is a restatement.

[ ] adds new holdings entries.

**Institutional Investment Manager Filing this Report:**

**Name:** 360 Financial Inc.<br>**Address:** 849 LAKE STREET EAST<br>WAYZATA, MN 55391

**Form 13F File Number:** 028-20192

The institutional investment manager filing this report and the person by whom it is signed hereby represent that the person signing the report is authorized to submit it, that all information contained herein is true, correct and complete, and that it is understood that all required items, statements, schedules, lists, and tables, are considered integral parts of this form.

**Person Signing this Report on Behalf of Reporting Manager:**

**Name:** Michael Rogers<br>**Title:** Chief Compliance Officer<br>**Phone:** 952-595-5555

**Signature, Place, and Date of Signing:**

/s/Michael Rogers  Wayzata, MN  02-09-2023<br>[Signature]  [City, State]  [Date]

**Report Type (Check only one.):**

[x] **13F HOLDINGS REPORT.** (Check here if all holdings of this reporting manager are reported in this report.)

[ ] **13F NOTICE.** (Check here if no holdings are reported in this report, and all holdings are reported by other reporting manager(s).)

[ ] **13F COMBINATION REPORT.** (Check here if a portion of the holdings for this reporting manager are reported in this report and a portion are reported by other reporting manager(s).)

### Form 13F Summary Page

**Report Summary:**

**Number of Other Included Managers:** 0

**Form 13F Information Table Entry Total:** 85

**Form 13F Information Table Value Total:** $153912919

      (round to nearest dollar)

**List of Other Included Managers:**

Provide a numbered list of the name(s) and Form 13F file number(s) of all institutional investment managers with respect to which this report is filed, other than the manager filing this report.

[If there are no entries in this list, state “NONE” and omit the column headings and list entries.]

**NONE**

### FORM 13F INFORMATION TABLE

---

|  |  |  |  |  |  |  |  |  |  |  |  |  |
| --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- |
| NAME OF ISSUER | TITLE OF CLASS | CUSIP | FIGI | VALUE (x$1000) | SHRS OR PRN AMT | SH/PRN | PUT/CALL | INVESTMENT DISCRETION | OTHER MANAGER | VOTING AUTHORITY | VOTING AUTHORITY | VOTING AUTHORITY |
| NAME OF ISSUER | TITLE OF CLASS | CUSIP | FIGI | VALUE (x$1000) | SHRS OR PRN AMT | SH/PRN | PUT/CALL | INVESTMENT DISCRETION | OTHER MANAGER | SOLE | SHARED | NONE |
| AMAZON COM INC | COM | 023135106 |  | 420360 | 3720 | SH |  | SOLE |  | 0 | 0 | 3720 |
| AMGEN INC | COM | 031162100 |  | 443813 | 1969 | SH |  | SOLE |  | 0 | 0 | 1969 |
| AMMO INC | COM | 00175J107 |  | 1198370 | 409000 | SH |  | SOLE |  | 0 | 0 | 409000 |
| APOGEE ENTERPRISES INC | COM | 037598109 |  | 223511 | 5848 | SH |  | SOLE |  | 0 | 0 | 5848 |
| APPLE INC | COM | 037833100 |  | 1318604 | 9541 | SH |  | SOLE |  | 0 | 0 | 9541 |
| AUTOMATIC DATA PROCESSING IN | COM | 053015103 |  | 996479 | 4405 | SH |  | SOLE |  | 0 | 0 | 4405 |
| BERKSHIRE HATHAWAY INC DEL | CL A | 084670108 |  | 812940 | 2 | SH |  | SOLE |  | 0 | 0 | 2 |
| BERKSHIRE HATHAWAY INC DEL | CL B NEW | 084670702 |  | 652864 | 2445 | SH |  | SOLE |  | 0 | 0 | 2445 |
| CAMBRIA ETF TR | SHSHLD YIELD ETF | 132061201 |  | 6264029 | 119088 | SH |  | SOLE |  | 0 | 0 | 119088 |
| CEMEX SAB DE CV | SPON ADR NEW | 151290889 |  | 43153 | 12581 | SH |  | SOLE |  | 0 | 0 | 12581 |
| CISCO SYS INC | COM | 17275R102 |  | 446374 | 11159 | SH |  | SOLE |  | 0 | 0 | 11159 |
| COCA COLA CO | COM | 191216100 |  | 474616 | 8472 | SH |  | SOLE |  | 0 | 0 | 8472 |
| COSTCO WHSL CORP NEW | COM | 22160K105 |  | 789163 | 1671 | SH |  | SOLE |  | 0 | 0 | 1671 |
| FASTENAL CO | COM | 311900104 |  | 963029 | 20917 | SH |  | SOLE |  | 0 | 0 | 20917 |
| FIRST TR EXCHANGE-TRADED FD | DORSEY WRT 5 ETF | 33738R605 |  | 391900 | 9548 | SH |  | SOLE |  | 0 | 0 | 9548 |
| FIRST TR EXCHANGE-TRADED FD | FIRST TR ENH NEW | 33739Q408 |  | 591302 | 9968 | SH |  | SOLE |  | 0 | 0 | 9968 |
| FIRST TR NAS100 EQ WEIGHTED | SHS | 337344105 |  | 774757 | 9257 | SH |  | SOLE |  | 0 | 0 | 9257 |
| FLORA GROWTH CORP | COM | 339764102 |  | 9288 | 13162 | SH |  | SOLE |  | 0 | 0 | 13162 |
| FORD MTR CO DEL | COM | 345370860 |  | 151200 | 13500 | SH |  | SOLE |  | 0 | 0 | 13500 |
| FS KKR CAP CORP | COM | 302635206 |  | 303869 | 17927 | SH |  | SOLE |  | 0 | 0 | 17927 |
| GLOBAL X FDS | US INFR DEV ETF | 37954Y673 |  | 6733273 | 291989 | SH |  | SOLE |  | 0 | 0 | 291989 |
| HONEYWELL INTL INC | COM | 438516106 |  | 362492 | 2171 | SH |  | SOLE |  | 0 | 0 | 2171 |
| HORMEL FOODS CORP | COM | 440452100 |  | 322624 | 7100 | SH |  | SOLE |  | 0 | 0 | 7100 |
| HUNTINGTON BANCSHARES INC | COM | 446150104 |  | 840884 | 63800 | SH |  | SOLE |  | 0 | 0 | 63800 |
| INVESCO EXCHANGE TRADED FD T | BUYBACK ACHIEV | 46137V308 |  | 219045 | 2951 | SH |  | SOLE |  | 0 | 0 | 2951 |
| INVESCO EXCHANGE TRADED FD T | S MDCP QUALITY | 46137V472 |  | 284935 | 4126 | SH |  | SOLE |  | 0 | 0 | 4126 |
| INVESCO EXCHANGE TRADED FD T | S SMCP VLU MNT | 46137V480 |  | 7833564 | 190135 | SH |  | SOLE |  | 0 | 0 | 190135 |
| INVESCO EXCHANGE TRADED FD T | S EQL WGT | 46137V357 |  | 1846613 | 14508 | SH |  | SOLE |  | 0 | 0 | 14508 |
| INVESCO QQQ TR | UNIT SER 1 | 46090E103 |  | 7424615 | 27780 | SH |  | SOLE |  | 0 | 0 | 27780 |
| ISHARES TR | 0-5 YR TIPS ETF | 46429B747 |  | 648743 | 6750 | SH |  | SOLE |  | 0 | 0 | 6750 |
| ISHARES TR | CONV BD ETF | 46435G102 |  | 3446002 | 50015 | SH |  | SOLE |  | 0 | 0 | 50015 |
| ISHARES TR | CORE DIV GRWTH | 46434V621 |  | 688262 | 15477 | SH |  | SOLE |  | 0 | 0 | 15477 |
| ISHARES TR | CORE S MCP ETF | 464287507 |  | 2800995 | 12775 | SH |  | SOLE |  | 0 | 0 | 12775 |
| ISHARES TR | CORE S SCP ETF | 464287804 |  | 2584574 | 29643 | SH |  | SOLE |  | 0 | 0 | 29643 |
| ISHARES TR | EXPANDED TECH | 464287515 |  | 379854 | 1519 | SH |  | SOLE |  | 0 | 0 | 1519 |
| ISHARES TR | ISHARES SEMICDTR | 464287523 |  | 5724622 | 17961 | SH |  | SOLE |  | 0 | 0 | 17961 |
| ISHARES TR | MSCI USA MMENTM | 46432F396 |  | 5819798 | 44367 | SH |  | SOLE |  | 0 | 0 | 44367 |
| ISHARES TR | RUS 1000 GRW ETF | 464287614 |  | 293298 | 1394 | SH |  | SOLE |  | 0 | 0 | 1394 |
| ISHARES TR | RUS 2000 GRW ETF | 464287648 |  | 4102426 | 19858 | SH |  | SOLE |  | 0 | 0 | 19858 |
| J P MORGAN EXCHANGE TRADED F | ULTRA SHRT INC | 46641Q837 |  | 216076 | 4308 | SH |  | SOLE |  | 0 | 0 | 4308 |
| JOHN HANCOCK EXCHANGE TRADED | MULTIFACTOR MI | 47804J206 |  | 231105 | 5425 | SH |  | SOLE |  | 0 | 0 | 5425 |
| JOHNSON  JOHNSON | COM | 478160104 |  | 606861 | 3715 | SH |  | SOLE |  | 0 | 0 | 3715 |
| JUMIA TECHNOLOGIES AG | SPONSORED ADS | 48138M105 |  | 58100 | 10000 | SH |  | SOLE |  | 0 | 0 | 10000 |
| LEGG MASON ETF INVT | FRANKLIN US LOW | 52468L406 |  | 549429 | 16084 | SH |  | SOLE |  | 0 | 0 | 16084 |
| MARQETA INC | CLASS A COM | 57142B104 |  | 185832 | 26100 | SH |  | SOLE |  | 0 | 0 | 26100 |
| MEDTRONIC PLC | SHS | G5960L103 |  | 233018 | 2886 | SH |  | SOLE |  | 0 | 0 | 2886 |
| MERCK  CO INC | COM | 58933Y105 |  | 382444 | 4441 | SH |  | SOLE |  | 0 | 0 | 4441 |
| MICROSOFT CORP | COM | 594918104 |  | 1084087 | 4655 | SH |  | SOLE |  | 0 | 0 | 4655 |
| MOSAIC CO NEW | COM | 61945C103 |  | 376974 | 7800 | SH |  | SOLE |  | 0 | 0 | 7800 |
| NIKE INC | CL B | 654106103 |  | 210377 | 2531 | SH |  | SOLE |  | 0 | 0 | 2531 |
| NVIDIA CORPORATION | COM | 67066G104 |  | 403305 | 3322 | SH |  | SOLE |  | 0 | 0 | 3322 |
| OPKO HEALTH INC | COM | 68375N103 |  | 75524 | 39960 | SH |  | SOLE |  | 0 | 0 | 39960 |
| OUTSET MED INC | COM | 690145107 |  | 489210 | 30710 | SH |  | SOLE |  | 0 | 0 | 30710 |
| PEPSICO INC | COM | 713448108 |  | 344152 | 2108 | SH |  | SOLE |  | 0 | 0 | 2108 |
| PFIZER INC | COM | 717081103 |  | 208298 | 4760 | SH |  | SOLE |  | 0 | 0 | 4760 |
| PIONEER NAT RES CO | COM | 723787107 |  | 216530 | 1000 | SH |  | SOLE |  | 0 | 0 | 1000 |
| PROCTER AND GAMBLE CO | COM | 742718109 |  | 385883 | 3056 | SH |  | SOLE |  | 0 | 0 | 3056 |
| QUALCOMM INC | COM | 747525103 |  | 321315 | 2844 | SH |  | SOLE |  | 0 | 0 | 2844 |
| SELECT SECTOR SPDR TR | ENERGY | 81369Y506 |  | 5758524 | 79957 | SH |  | SOLE |  | 0 | 0 | 79957 |
| SELECT SECTOR SPDR TR | SBI CONS DISCR | 81369Y407 |  | 210114 | 1475 | SH |  | SOLE |  | 0 | 0 | 1475 |
| SELECT SECTOR SPDR TR | SBI HEALTHCARE | 81369Y209 |  | 6211780 | 51290 | SH |  | SOLE |  | 0 | 0 | 51290 |
| SELECT SECTOR SPDR TR | TECHNOLOGY | 81369Y803 |  | 510486 | 4298 | SH |  | SOLE |  | 0 | 0 | 4298 |
| SOUTHWESTERN ENERGY CO | COM | 845467109 |  | 151164 | 24700 | SH |  | SOLE |  | 0 | 0 | 24700 |
| SPDR S 500 ETF TR | TR UNIT | 78462F103 |  | 1367334 | 3828 | SH |  | SOLE |  | 0 | 0 | 3828 |
| SPDR SER TR | PRTFLO S GW | 78464A409 |  | 462744 | 10153 | SH |  | SOLE |  | 0 | 0 | 10153 |
| SPDR SER TR | S REGL BKG | 78464A698 |  | 291483 | 4962 | SH |  | SOLE |  | 0 | 0 | 4962 |
| STEM INC | COM | 85859N102 |  | 300190 | 22503 | SH |  | SOLE |  | 0 | 0 | 22503 |
| TESLA INC | COM | 88160R101 |  | 208487 | 786 | SH |  | SOLE |  | 0 | 0 | 786 |
| TREVENA INC | COM NEW | 89532E208 |  | 3095 | 20200 | SH |  | SOLE |  | 0 | 0 | 20200 |
| UNITED PARCEL SERVICE INC | CL B | 911312106 |  | 380911 | 2358 | SH |  | SOLE |  | 0 | 0 | 2358 |
| UNITEDHEALTH GROUP INC | COM | 91324P102 |  | 491909 | 974 | SH |  | SOLE |  | 0 | 0 | 974 |
| VANECK ETF TRUST | JUNIOR GOLD MINE | 92189F791 |  | 322587 | 10950 | SH |  | SOLE |  | 0 | 0 | 10950 |
| VANGUARD ADMIRAL FDS INC | MIDCP 400 VAL | 921932844 |  | 293696 | 2117 | SH |  | SOLE |  | 0 | 0 | 2117 |
| VANGUARD ADMIRAL FDS INC | SMLLCP 600 IDX | 921932828 |  | 287479 | 1781 | SH |  | SOLE |  | 0 | 0 | 1781 |
| VANGUARD INDEX FDS | GROWTH ETF | 922908736 |  | 932879 | 4360 | SH |  | SOLE |  | 0 | 0 | 4360 |
| VANGUARD INDEX FDS | MCAP GR IDXVIP | 922908538 |  | 4033331 | 23650 | SH |  | SOLE |  | 0 | 0 | 23650 |
| VANGUARD INDEX FDS | S 500 ETF SHS | 922908363 |  | 370765 | 1129 | SH |  | SOLE |  | 0 | 0 | 1129 |
| VANGUARD SCOTTSDALE FDS | INT-TERM CORP | 92206C870 |  | 2310410 | 30529 | SH |  | SOLE |  | 0 | 0 | 30529 |
| VANGUARD SCOTTSDALE FDS | SHRT TRM CORP BD | 92206C409 |  | 728867 | 9812 | SH |  | SOLE |  | 0 | 0 | 9812 |
| VANGUARD SPECIALIZED FUNDS | DIV APP ETF | 921908844 |  | 49250913 | 364390 | SH |  | SOLE |  | 0 | 0 | 364390 |
| VANGUARD WHITEHALL FDS | HIGH DIV YLD | 921946406 |  | 1187432 | 12515 | SH |  | SOLE |  | 0 | 0 | 12515 |
| VANGUARD WORLD FDS | HEALTH CAR ETF | 92204A504 |  | 342154 | 1530 | SH |  | SOLE |  | 0 | 0 | 1530 |
| VANGUARD WORLD FDS | INF TECH ETF | 92204A702 |  | 310559 | 1010 | SH |  | SOLE |  | 0 | 0 | 1010 |
| VISA INC | COM CL A | 92826C839 |  | 634149 | 3570 | SH |  | SOLE |  | 0 | 0 | 3570 |
| WP CAREY INC | COM | 92936U109 |  | 354717 | 5082 | SH |  | SOLE |  | 0 | 0 | 5082 |

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