# EDGAR Filing Document

**Accession Number:** 0001308408
**File Stem:** 0000950103-26-000385
**Filing Date:** 2026-1
**Character Count:** 8124
**Document Hash:** b85ebf2ff94c1c582f71fd637746febe
**Contains OCR:** False
**Source Format:** 

## Filing Content

## Filing Summary
**0000950103-26-000385.hdr.sgml**: 20260112

**ACCESSION NUMBER**: 0000950103-26-000385

**CONFORMED SUBMISSION TYPE**: 4

**PUBLIC DOCUMENT COUNT**: 1

**CONFORMED PERIOD OF REPORT**: 20260109

**FILED AS OF DATE**: 20260112

**DATE AS OF CHANGE**: 20260112

**REPORTING-OWNER**: 

**OWNER DATA:**
- **COMPANY CONFORMED NAME:** Kini Anand
- **CENTRAL INDEX KEY:** 0001308408

**ORGANIZATION NAME:**

**FILING VALUES:**
- **FORM TYPE:** 4
- **SEC ACT:** 1934 Act
- **SEC FILE NUMBER:** 001-42856
- **FILM NUMBER:** 26527972

**MAIL ADDRESS:**
- **STREET 1:** C/O VERSANT MEDIA GROUP, INC.
- **STREET 2:** 904 SYLVAN AVENUE
- **CITY:** ENGLEWOOD CLIFFS
- **STATE:** NJ
- **ZIP:** 07632
**ISSUER**: 

**COMPANY DATA:**
- **COMPANY CONFORMED NAME:** Versant Media Group, Inc.
- **CENTRAL INDEX KEY:** 0002067876
- **STANDARD INDUSTRIAL CLASSIFICATION:** TELEVISION BROADCASTING STATIONS [4833]
- **ORGANIZATION NAME:** 06 Technology
- **EIN:** 000000000
- **STATE OF INCORPORATION:** PA
- **FISCAL YEAR END:** 1231

**BUSINESS ADDRESS:**
- **STREET 1:** ONE COMCAST CENTER
- **CITY:** PHILADELPHIA
- **STATE:** PA
- **ZIP:** 19103
- **BUSINESS PHONE:** 215 286 1700

**MAIL ADDRESS:**
- **STREET 1:** ONE COMCAST CENTER
- **CITY:** PHILADELPHIA
- **STATE:** PA
- **ZIP:** 19103

### UNITED STATES SECURITIES AND EXCHANGE COMMISSION
**Washington, D.C. 20549**

## FORM 4

### STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

[ ] Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

[ ] Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

---

| | | |
|:---|:---|:---|
| **1. Name and Address of Reporting Person**<sup>*</sup><br>Kini Anand<br><sub>(Last) (First) (Middle)</sub><br>C/O VERSANT MEDIA GROUP, INC.<br>900 SYLVAN AVENUE<br><sub>(Street)</sub><br>ENGLEWOOD CLIFFS, NJ 07632<br><sub>(City) (State) (Zip)</sub> | **3. Date of Earliest Transaction (Month/Day/Year)**<br>2026-01-09 | **5. Relationship of Reporting Person(s) to Issuer**<br>(Check all applicable)<br>[ ] Director [ ] 10% Owner<br>[X] Officer (give title below) [ ] Other (specify below)<br>_CFO and COO_ |
| **2. Issuer Name and Ticker or Trading Symbol**<br>Versant Media Group, Inc. [ VSNT ] | **4. If Amendment, Date of Original Filed (Month/Day/Year)**<br>  | **6. Individual or Joint/Group Filing (Check Applicable Line)**<br>[X] Form filed by One Reporting Person<br>[ ] Form filed by More than One Reporting Person |

---

## Table I - Non-Derivative Securities

---

|  |  |  |  |  |  |  |  |  |  |  |
| --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- |
| 1. Title of Security | 2. Transaction Date | 2A. Deemed Execution Date | 3. Transaction Code (V) | 3. Transaction Code (V) | 4. Securities Acquired (A) or Disposed of (D) | 4. Securities Acquired (A) or Disposed of (D) | 4. Securities Acquired (A) or Disposed of (D) | 5. Amount of Securities Beneficially Owned | 6. Ownership Form | 7. Nature of Indirect Beneficial Ownership |
| 1. Title of Security | 2. Transaction Date | 2A. Deemed Execution Date | Code | V | Amount | (A) or (D) | Price | 5. Amount of Securities Beneficially Owned | 6. Ownership Form | 7. Nature of Indirect Beneficial Ownership |
| Class A Common Stock | 2026-01-09<sup>(1)(2)</sup> |  | A |  | 225153<sup>(3)</sup> | A | <sup>(3)</sup> | 225661<sup>(4)</sup> | D |  |
| Class A Common Stock | 2026-01-09<sup>(5)</sup> |  | A |  | 80893<sup>(5)</sup> | A | <sup>(5)</sup> | 306554<sup>(4)</sup> | D |  |

---

## Table II - Derivative Securities

---

|  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
| --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- |
| 1. Title of Derivative Security | 2. Conversion or Exercise Price | 3. Transaction Date | 3A. Deemed Execution Date | 4. Transaction Code (V) | 4. Transaction Code (V) | 5. Number of Derivative Securities Acquired (A) or Disposed of (D) | 5. Number of Derivative Securities Acquired (A) or Disposed of (D) | 6. Date Exercisable and Expiration Date | 6. Date Exercisable and Expiration Date | 7. Title and Amount of Underlying Securities | 7. Title and Amount of Underlying Securities | 8. Price of Derivative Security | 9. Number of Derivative Securities Beneficially Owned | 10. Ownership Form | 11. Nature of Indirect Beneficial Ownership |
| 1. Title of Derivative Security | 2. Conversion or Exercise Price | 3. Transaction Date | 3A. Deemed Execution Date | Code | V | (A) | (D) | Date Exercisable | Expiration Date | Title | Amount or Number of Shares | 8. Price of Derivative Security | 9. Number of Derivative Securities Beneficially Owned | 10. Ownership Form | 11. Nature of Indirect Beneficial Ownership |
|  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |

---

### Footnotes:

(1) On January 2, 2026, Comcast Corporation ("Comcast") completed a pro-rata spinoff distribution ("Distribution") of all of its shares of Versant Media Group, Inc. ("Versant") Class A common stock, par value $0.01 per share ("Versant Class A Common Stock") and Versant Class B common stock, par value $0.01 per share ("Versant Class B Common Stock") to the holders of record of Comcast Class A common stock, par value $0.01 per share ("Comcast Class A Common Stock") and Comcast Class B common stock, par value $0.01 per share ("Comcast Class B Common Stock"), respectively, as of December 16, 2025, the record date for the Distribution ("Record Date").

(2) In connection with the Distribution, pursuant to (i) the terms of the Employee Matters Agreement, dated as of January 2, 2026, by and between Comcast and Versant ("EMA") and (ii) the anti-dilution adjustment provisions under the Comcast 2002 Restricted Stock Plan and Comcast 2023 Omnibus Equity Incentive Plan, certain restricted stock units with respect to Comcast Class A Common Stock ("Comcast RSUs") were equitably adjusted and converted into restricted stock units with respect to Versant Class A Common Stock ("Versant RSUs"), based on (i) the volume weighted average price of Comcast Class A Common Stock (adjusted based on the Distribution ratio) and Versant Class A Common Stock, in each case for the five trading-day period following January 2, 2026 (such adjustment, the "Equity Award Conversion").

(3) Represents the grant of Versant RSUs upon the conversion of certain Comcast RSUs held by the Reporting Person as of January 2, 2026 pursuant to the Equity Award Conversion. The Versant RSUs were granted pursuant to the Versant Omnibus Equity Incentive Plan ("Versant Plan") and are generally subject to the same terms and conditions as applicable to the corresponding Comcast RSUs.

(4) This amount includes shares of Versant Class A Common Stock received by the Reporting Person in connection with the Distribution in respect of shares of Comcast Class A Common Stock held as of the Record Date.

(5) Represents the grant of a Versant RSU award ("Founder's Grant") under the Versant Plan to the Reporting Person on January 9, 2026. The Founder's Grant will vest in full on the third anniversary of the date of grant, subject to the Reporting Person's continued employment through such date.

**Signature:** /s/ Jordan Fasbender, as attorney-in-fact  
**Date:** 2026-01-12

### Remarks:

Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.

* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).

** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).

Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.

**Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.**