# EDGAR Filing Document

**Accession Number:** 0001819516
**File Stem:** 0001104659-25-060100
**Filing Date:** 2025-6
**Character Count:** 16063
**Document Hash:** e28180ff0696377d845a46fc5f6cc0dd
**Contains OCR:** False
**Source Format:** 

## Filing Content

## Filing Summary
**0001104659-25-060100.hdr.sgml**: 20250617

**ACCESSION NUMBER**: 0001104659-25-060100

**CONFORMED SUBMISSION TYPE**: 8-K

**PUBLIC DOCUMENT COUNT**: 13

**CONFORMED PERIOD OF REPORT**: 20250617

**ITEM INFORMATION**: Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers: Compensatory Arrangements of Certain Officers

**ITEM INFORMATION**: Regulation FD Disclosure

**ITEM INFORMATION**: Financial Statements and Exhibits

**FILED AS OF DATE**: 20250617

**DATE AS OF CHANGE**: 20250617

**FILER**: 

**COMPANY DATA:**
- **COMPANY CONFORMED NAME:** Wheels Up Experience Inc.
- **CENTRAL INDEX KEY:** 0001819516
- **STANDARD INDUSTRIAL CLASSIFICATION:** AIR TRANSPORTATION, NONSCHEDULED [4522]
- **ORGANIZATION NAME:** 01 Energy & Transportation
- **EIN:** 981617611
- **FISCAL YEAR END:** 1231

**FILING VALUES:**
- **FORM TYPE:** 8-K
- **SEC ACT:** 1934 Act
- **SEC FILE NUMBER:** 001-39541
- **FILM NUMBER:** 251051922

**BUSINESS ADDRESS:**
- **STREET 1:** 2135 AMERICAN WAY
- **CITY:** CHAMBLEE
- **STATE:** GA
- **ZIP:** 30341
- **BUSINESS PHONE:** 1-855-359-8760

**MAIL ADDRESS:**
- **STREET 1:** 2135 AMERICAN WAY
- **CITY:** CHAMBLEE
- **STATE:** GA
- **ZIP:** 30341

**FORMER COMPANY:**
- **FORMER CONFORMED NAME:** Aspirational Consumer Lifestyle Corp.
- **DATE OF NAME CHANGE:** 20200729

?xml version='1.0' encoding='ASCII'?

**UNITED STATES**

**SECURITIES AND EXCHANGE COMMISSION**

**Washington, D.C. 20549**

**FORM 8-K**

**CURRENT REPORT**

**PURSUANT TO SECTION 13 OR 15(d)**

**OF THE SECURITIES EXCHANGE ACT OF 1934**

**Date of Report (Date of earliest event reported): June 17, 2025**

**WHEELS UP EXPERIENCE INC.**

**(Exact name of registrant as specified in its charter)**

---

| | | |
|:---|:---|:---|
| **Delaware** | **001-39541** | **98-1617611** |
| **(State or other jurisdiction** | **(Commission** | **(I.R.S. Employer** |
| **of incorporation)** | **File Number)** | **Identification No.)** |

---

---

| | |
|:---|:---|
| **2135 American Way** |  |
| **Chamblee, Georgia** | **30341** |
| **(Address of principal executive offices)** | **(Zip Code)** |

---

**(212) 257-5252**

**(Registrant's telephone number, including area code)**

**(Former name or former address, if changed since last report)**

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:

◻ Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)

◻ Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)

◻ Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))

◻ Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

Securities registered pursuant to Section 12(b) of the Act:

---

| | | |
|:---|:---|:---|
| **Title of each class** | **Trading**<br> **Symbol(s)** | **Name of each exchange**<br> **on which registered** |
| Class A common stock, $0.0001 par value per share | UP | New York Stock Exchange |

---

Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (§230.405 of this chapter) or Rule 12b-2 of the Securities Exchange Act of 1934 (§240.12b-2 of this chapter).

Emerging growth company ◻

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ◻

---

| | |
|:---|:---|
| **Item 5.02** | **Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers.** |

---

*<u>Promotion of Mark Briffa as Chief Sales Officer</u>*

On June 17, 2025 (the "Effective Date"), Wheels Up Experience Inc. (the "Company" or "Wheels Up") announced that Mark Briffa has been promoted to the newly created position of Chief Sales Officer of Wheels Up, effective as of the Effective Date. As Chief Sales Officer, he will oversee both Wheels Up's membership and charter sales teams to drive a unified sales strategy across all offerings and customer segments. Mr. Briffa most recently served as Wheels Up's EVP, Charter and CEO of the Company's subsidiary, Air Partner Limited, from February 2024 to June 2025, where he led the Company's global charter business. Additional details about Mr. Briffa's background and experience are disclosed on page 65 of the Company's [definitive proxy statement on Schedule 14A](https://www.sec.gov/ix?doc=/Archives/edgar/data/0001819516/000114036125015477/ny20043564x2_def14a.htm) filed with the U.S. Securities and Exchange Commission (the "SEC") on April 24, 2025 (the "Proxy Statement").

*<u>Departure of David Harvey as Chief Commercial Officer</u>*

On the Effective Date, the Company announced that David Harvey, the Company's Chief Commercial Officer, will depart from his position with the Company effective June 19, 2025, but will continue to act as a senior advisor to the Company through August 2025. Mr. Harvey is expected to receive certain payments and benefits contemplated by his Offer Letter with the Company and the Company's Executive Severance Guidelines, the terms of which were disclosed on pages 75 and 83-84, respectively, of the Proxy Statement, as well as payments equal to three months of his current base salary in exchange for services to be provided to the Company as a senior advisor, which are anticipated to be set forth in a separation and release agreement to be executed by the parties and filed with the SEC as an exhibit to the Company's upcoming Quarterly Report on Form 10-Q for the three months ending June 30, 2025.

---

| | |
|:---|:---|
| **Item 7.01** | **Regulation FD Disclosure.** |

---

*<u>Promotion of Meaghan Wells as Chief Growth Officer</u>*

On the Effective Date, the Company announced that Meaghan Wells has been promoted to the newly created position of Chief Growth Officer of Wheels Up, effective as of the Effective Date. Ms. Wells most recently served as Wheels Up's EVP, Enterprise Strategy and Planning from November 2024 to June 2025, where she has been responsible for enterprise planning, fleet and corporate strategy, corporate development and commercial partnerships. In her role as Chief Growth Officer, she will be responsible for oversight of revenue management, product strategy and competitive analysis, while continuing to lead the Company's fleet and corporate strategy, partnerships and enterprise planning efforts.

*<u>Expanded Role of Kristen Lauria as Chief Marketing Officer</u>*

On the Effective Date, the Company also announced that Kristen Lauria, the Company's Chief Marketing Officer, will take on an expanded role that includes customer experience in addition to marketing and communications, which the Company expects will drive deeper integration across brand, communications and customer engagement. As Wheels Up progresses its previously announced fleet modernization strategy, investing in and enhancing all aspects of the customer experience is anticipated to be a key strategic focus area for the Company.

*<u>Press Release</u>*

On June 17, 2025, the Company issued a press release regarding the executive leadership changes described in Items 5.02 and 7.01 of this Current Report on Form 8-K (this "Current Report"), a copy of which is furnished as Exhibit 99.1 and incorporated by reference herein.

The information in Item 7.01 of this Current Report and Exhibit 99.1 is being furnished pursuant to Item 7.01 of Form 8-K and shall not be deemed "filed" for purposes of Section 18 of the Securities Exchange Act of 1934, as amended (the "Exchange Act"), or otherwise subject to the liabilities of that section, nor shall it be deemed incorporated by reference in any filing made by the Company under the Securities Act of 1933, as amended, or the Exchange Act, except as may be expressly set forth by specific reference in such filing.

***Cautionary Note Regarding Forward-Looking Statements***

This Current Report and Exhibit 99.1 furnished herewith contain certain "forward-looking statements" within the meaning of the federal securities laws. Forward-looking statements are predictions, projections and other statements about future events that are based on current expectations and assumptions and, as a result, are subject to known and unknown risks, uncertainties, assumptions, and other important factors, many of which are outside of the control of the Company. These forward-looking statements include, but are not limited to, statements regarding the expected impact and timing of certain personnel transitions on Wheels Up, Wheels Up's growth plans, the degree of market adoption of Wheels Up's member programs, charter offerings and any future services it may offer, and the anticipated impact of Wheels Up's fleet modernization strategy. The words "anticipate," "continue," "could," "expect," "plan," "potential," "should," "would," "pursue" and similar expressions, may identify forward-looking statements, but the absence of these words does not mean that statement is not forward-looking. Factors that could cause actual results to differ materially from those expressed or implied in forward-looking statements can be found in the Company's [Annual Report on Form 10-K for the year ended December 31, 2024](https://www.sec.gov/Archives/edgar/data/1819516/000181951625000012/up-20241231.htm) filed with the SEC on March 11, 2025 and the Company's other filings with the SEC from time to time. You are cautioned not to place undue reliance upon any forward-looking statements, which speak only as of the date made. Except as required by law, the Company does not intend to update any of these forward-looking statements after the date of this Current Report.

---

| | |
|:---|:---|
| **Item 9.01** | **Financial Statements and Exhibits.** |

---

&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;*(d)&nbsp;&nbsp;&nbsp;&nbsp; Exhibits.*

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| | |
|:---|:---|
| **Exhibit Number** | **Description** |
| [99.1](tm2518168d1_ex99-1.htm) | [Press Release, dated June 17, 2025](tm2518168d1_ex99-1.htm) |
| 104 | Cover Page Interactive Data File (embedded within the Inline XBRL document) |

---

**SIGNATURE**

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

---

| | | | |
|:---|:---|:---|:---|
|  | **WHEELS UP EXPERIENCE INC**. | **WHEELS UP EXPERIENCE INC**. | **WHEELS UP EXPERIENCE INC**. |
| Date: June 17, 2025 | By: | /s/ George Mattson | /s/ George Mattson |
|  |  | Name: | George Mattson |
|  |  | Title: | Chief Executive Officer |

---

## Exhibit 99.1

**Exhibit 99.1**

**Wheels Up Announces Executive Leadership Changes to** 

**Align Go-To-Market Strategy and Accelerate Growth**

ATLANTA, June 17, 2025 – Wheels Up Experience Inc. (NYSE: UP), a leading provider of on-demand private aviation, today announced key executive leadership appointments that align the company's go-to-market growth strategy with the evolving needs of its customers.

"These leadership changes are a natural next step in our transformation journey," said George Mattson, Chief Executive Officer of Wheels Up. "As we continue to focus our customer-centric strategy around the goal of seamlessly delivering the broadest and most accessible suite of global aviation solutions across our programmatic on fleet and global charter offerings, all aligned with our first-of-its-kind strategic partnership with Delta Air Lines, we expect these organizational changes will help drive our commercial success in the marketplace and long-term growth."

Effective immediately:

&nbsp;&nbsp;&nbsp;&nbsp;· **Mark Briffa**, currently CEO of Air Partner and EVP, Charter, will become Chief Sales Officer,
 unifying global sales across our Membership and Charter offerings under one leader.

&nbsp;&nbsp;&nbsp;&nbsp;· **Meaghan Wells**, EVP of Enterprise Planning and Strategy, has been appointed Chief Growth Officer,
 a new role that unifies key growth functions. In this position, she will oversee the newly
 formed commercial strategy group, integrating revenue management, product strategy, and competitive
 analysis, to drive more coordinated, data-driven decisions that are expected to enhance our
 customer offering. She will also continue to lead fleet and corporate strategy, partnerships,
 and enterprise planning.

&nbsp;&nbsp;&nbsp;&nbsp;· **Kristen Lauria**, currently Chief Marketing Officer, will expand her role to include customer
 experience, driving deeper integration across brand, communications, and customer engagement.
 As Wheels Up progresses its previously announced fleet modernization plan, investing in and
 enhancing all aspects of the customer experience will be a key strategic focus area for the
 company.

As part of the leadership realignment, Dave Harvey, Chief Commercial Officer, will step into a senior advisor role to the company through August 2025 to help ensure a smooth and effective transition. "We are grateful to Dave for his significant contributions in shaping and executing our commercial strategy, and we thank him for his leadership during a pivotal phase of our transformation," added Mattson.

**About Wheels Up**

Wheels Up is a leading provider of on-demand private aviation in the U.S. with a large, diverse fleet and a global network of safety-vetted charter operators, all committed to safety and service. Customers access charter and membership programs and commercial travel benefits through a strategic partnership with Delta Air Lines. Wheels Up also provides freight, safety, security, and managed services to a range of clients, including individuals and government organizations. With the Wheels Up app and website, members can easily search, book, and fly.

For more information, visit www.wheelsup.com.

***Cautionary Note Regarding Forward-Looking Statements***

This press release contains certain "forward-looking statements" within the meaning of the federal securities laws. Forward-looking statements are predictions, projections and other statements about future events that are based on current expectations and assumptions and, as a result, are subject to known and unknown risks, uncertainties, assumptions, and other important factors, many of which are outside of the control of Wheels Up Experience Inc. ("Wheels Up"). These forward-looking statements include, but are not limited to, statements regarding the expected impact and timing of certain personnel transitions on Wheels Up, Wheels Up's growth plans, the degree of market adoption of Wheels Up's member programs, charter offerings and any future services it may offer, and the anticipated impact of Wheels Up's fleet modernization strategy. The words "anticipate," "continue," "could," "expect," "plan," "potential," "should," "would," "pursue" and similar expressions, may identify forward-looking statements, but the absence of these words does not mean that statement is not forward-looking. Factors that could cause actual results to differ materially from those expressed or implied in forward-looking statements can be found in Wheels Up's Annual Report on Form 10-K for the year ended December 31, 2024 filed with the U.S. Securities and Exchange Commission ("SEC") on March 11, 2025 and Wheels Up's other filings with the SEC from time to time. You are cautioned not to place undue reliance upon any forward-looking statements, which speak only as of the date made. Except as required by law, Wheels Up does not intend to update any of these forward-looking statements after the date of this press release.

**Contacts**

Investors:<br> ir@wheelsup.com

Media:<br> press@wheelsup.com