# EDGAR Filing Document

**Accession Number:** 0001885408
**File Stem:** 0001213900-25-119652
**Filing Date:** 2025-12
**Character Count:** 12630
**Document Hash:** fba0b19a8f5c3dfce304b10b1e311a4f
**Contains OCR:** False
**Source Format:** 

## Filing Content

## Filing Summary
**0001213900-25-119652.hdr.sgml**: 20251209

**ACCESSION NUMBER**: 0001213900-25-119652

**CONFORMED SUBMISSION TYPE**: 6-K

**PUBLIC DOCUMENT COUNT**: 5

**CONFORMED PERIOD OF REPORT**: 20251209

**FILED AS OF DATE**: 20251209

**DATE AS OF CHANGE**: 20251209

**FILER**: 

**COMPANY DATA:**
- **COMPANY CONFORMED NAME:** Jeffs' Brands Ltd
- **CENTRAL INDEX KEY:** 0001885408
- **STANDARD INDUSTRIAL CLASSIFICATION:** RETAIL-MISCELLANEOUS RETAIL [5900]
- **ORGANIZATION NAME:** 07 Trade & Services
- **EIN:** 000000000
- **STATE OF INCORPORATION:** L3
- **FISCAL YEAR END:** 1231

**FILING VALUES:**
- **FORM TYPE:** 6-K
- **SEC ACT:** 1934 Act
- **SEC FILE NUMBER:** 001-41482
- **FILM NUMBER:** 251558981

**BUSINESS ADDRESS:**
- **STREET 1:** 7 MEZADA STREET
- **CITY:** BNEI BRAK
- **STATE:** L3
- **ZIP:** 5126112
- **BUSINESS PHONE:** 0097236899124

**MAIL ADDRESS:**
- **STREET 1:** 7 MEZADA STREET
- **CITY:** BNEI BRAK
- **STATE:** L3
- **ZIP:** 5126112

**UNITED STATES<br> SECURITIES AND EXCHANGE COMMISSION<br> Washington, D.C. 20549**

**Form 6-K**

Report of Foreign Private Issuer<br> Pursuant to Rule 13a-16 or 15d-16<br> under the Securities Exchange Act of 1934

For the month of December 2025

Commission file number: 001-41482

**<u>Jeffs' Brands Ltd</u>**

(Translation of registrant's name into English)

**7 Mezada St.<br> <u>Bnei Brak, Israel 5126112</u>**<br> (Address of principal executive offices)

Indicate by check mark whether the registrant files or will file annual reports under cover of Form 20-F or Form 40-F.

Form 20-F ☒ Form 40-F ☐

**<u>CONTENTS</u>**

On December 5, 2025, Jeffs' Brands Ltd issued a press release titled "Jeffs' Brands Enters into a Definitive Agreement with Scanary, Marking Entry into the Global Homeland Security Market", a copy of which is furnished as Exhibit 99.1 to this Report of Foreign Private Issuer on Form 6-K.

On December 8, 2025, Jeffs' Brands Ltd issued a press release titled "Jeffs' Brands Appoints Security Executive Alon Dayan as CEO of KeepZone AI Inc., Strengthening Leadership in Global Homeland Security Expansion", a copy of which is furnished as Exhibit 99.2 to this Report of Foreign Private Issuer on Form 6-K.

This Report of Foreign Private Issuer on Form 6-K is incorporated by reference into the Company's Registration Statements on Form F-3 (File No. [333-277188](https://www.sec.gov/Archives/edgar/data/1885408/000121390024015342/ea0200175-f3_jeffsbrands.htm), File No. [333-262835](http://www.sec.gov/Archives/edgar/data/1885408/000121390024046256/ea0205901-posam_jeffs.htm), File No. [333-283848](http://www.sec.gov/Archives/edgar/data/1885408/000121390024109395/ea0224744-f3_jeffsbrands.htm), File No. [333-283904](http://www.sec.gov/Archives/edgar/data/1885408/000121390024110177/ea0225195-f3_jeffsbrands.htm), File No. [333-285030](http://www.sec.gov/Archives/edgar/data/1885408/000121390025014914/ea0231422-f3_jeffsbrands.htm) and File No. [333-287341](https://www.sec.gov/Archives/edgar/data/1885408/000121390025044620/ea0242350-f3_jeffsbrands.htm)) and Registration Statements on Form S-8 (File No. [333-269119](http://www.sec.gov/Archives/edgar/data/1885408/000121390023000913/ea171182-s8_jeffsbrands.htm), File No. [333-280459](http://www.sec.gov/Archives/edgar/data/1885408/000121390024055713/ea0208359-s8_jeffsbrands.htm) and File No. [333-291322](https://www.sec.gov/Archives/edgar/data/1885408/000121390025107173/ea0263872-s8_jeffs.htm)), to be a part thereof from the date on which this Form 6-K is submitted, to the extent not superseded by documents or reports subsequently filed or furnished.

**EXHIBIT INDEX**

---

| | |
|:---|:---|
| **Exhibit No.** |  |
| 99.1 | [Press Release issued by Jeffs' Brands Ltd, dated December 5, 2025, titled "Jeffs' Brands Enters into a Definitive Agreement with Scanary, Marking Entry into the Global Homeland Security Market"](ea026905001ex99-1_jeffs.htm) |
| 99.2 | [Press Release issued by Jeffs' Brands Ltd, dated December 8, 2025, titled "Jeffs' Brands Appoints Security Executive Alon Dayan as CEO of KeepZone AI Inc., Strengthening Leadership in Global Homeland Security Expansion"](ea026905001ex99-2_jeffs.htm) |

---

**<u>SIGNATURES</u>**

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

---

| | | |
|:---|:---|:---|
|  | **Jeffs' Brands Ltd** | **Jeffs' Brands Ltd** |
| Date: December 9, 2025 | By: | /s/ Ronen Zalayet |
|  |  | Ronen Zalayet |
|  |  | Chief Financial Officer |

---

## Exhibit 99.1

**Exhibit 99.1**

![](ex99-1_001.jpg)

**Jeffs' Brands Enters into a Definitive Agreement with Scanary, Marking Entry into the Global Homeland Security Market**

Tel Aviv, Israel, Dec. 05, 2025 (GLOBE NEWSWIRE) -- Jeffs' Brands Ltd ("Jeffs' Brands" or the "Company") (Nasdaq: JFBR, JFBRW), a data-driven e-commerce company operating on the Amazon Marketplace, announced today that KeepZone AI Inc., its wholly owned subsidiary ("KeepZone" or the "Subsidiary") has entered into a definitive distribution agreement (the "Agreement") with Scanary Ltd. ("Scanary"), an Israeli deep-tech developer of 3D imaging, electromagnetic, AI-powered threat detection systems. This transaction marks the Company's strategic entry into the fast-growing global homeland-security sector.

Under the Agreement, Scanary grants KeepZone the right to market and distribute Scanary's groundbreaking AI-radar screening systems, capable of scanning up to 25,000 people per hour in open spaces without requiring them to stop. The system removes the need for traditional checkpoints and physical pat-downs, delivering seamless, real-time threat detection in under two seconds using advanced 3D imaging and AI that automatically disregards phones, keys, and other harmless objects. It is ideally suited for airports, stadiums, transit hubs, critical infrastructure, sensitive facilities, and major events – precisely the venues where demand for frictionless, high-throughput security is surging.

According to Global Market Insights report, the security scanning equipment market was valued at over $11.4 billion in 2022, with over 1 million security-scanning units dispatched, and is anticipated to grow at a CAGR of over 7% between 2023 and 2032.

Key terms of the definitive agreement include:

● **Exclusive distribution rights** for the systems in Canada, Germany, and the United Arab Emirates for an initial 24-month period, automatically extendable for an additional 24-month period upon achieving a cumulative purchase target of 20 systems; and

● **Non-exclusive distribution rights** in Spain and Italy.

Pursuant to the terms of the Agreement, in consideration for these exclusive rights, KeepZone agreed to make a one-time payment of $1 million to Scanary, payable in five equal monthly installments of $200,000, with each installment due at the end of each calendar month following the execution of the Agreement. Scanary will provide one free demonstration unit and technical support for pre-sales activities. The payment is fully repayable to KeepZone through periodic revenue payments of 10% of Scanary's profits from sales outside the exclusive territories, in accordance with the terms of the Agreement.

**About Jeffs' Brands**

Jeffs' Brands aims to transform the world of e-commerce by creating and acquiring products and turning them into market leaders, tapping into vast, unrealized growth potential. Through the Company's management team's insight into the FBA Amazon business model, it aims to use both human capability and advanced technology to take products to the next level. For more information on Jeffs' Brands visit https://jeffsbrands.com.

**Forward-Looking Statement Disclaimer**

Investor Relations Contact:

Michal Efraty

Adi and Michal PR- IR

Investor Relations, Israel

michal@efraty.com

## Exhibit 99.2

**Exhibit 99.2**

![](ex99-2_001.jpg)

**Jeffs' Brands Appoints Security Executive Alon Dayan as CEO of KeepZone AI Inc., Strengthening Leadership in Global Homeland Security Expansion**

Tel Aviv, Israel, Dec. 08, 2025 (GLOBE NEWSWIRE) -- Jeffs' Brands Ltd ("Jeffs' Brands" or the "Company") (Nasdaq: JFBR, JFBRW), a data-driven e-commerce company operating on the Amazon Marketplace, today announced the appointment of Alon Dayan as Chief Executive Officer ("CEO") of its wholly-owned subsidiary, KeepZone AI Inc., formerly known as Jeffs' Brands Holdings Inc. ("KeepZone"). This strategic appointment comes on the heels of KeepZone's recent entry into the global homeland security market through a definitive distribution agreement with Scanary Ltd. ("Scanary"), positioning the Company to capitalize on the surging demand for advanced AI-driven threat detection technologies.

Alon Dayan brings over 15 years of executive experience in the security, defense, and cyber-technology sectors, with a proven track record of founding and scaling innovative companies focused on systems integration, secure communications, and international business development. As Founder and CEO of L1-Systems Ltd. since 2014, Mr. Dayan has led complex projects in cyber solutions, intelligence systems, and telecommunications, forging strategic partnerships across Latin America, Eastern Europe, and Western Europe. His earlier roles include CEO of Virtual Crypto Technologies Inc., where he spearheaded product development and global sales for cryptocurrency ATM technologies, and Business Development Manager at Elbit Systems Ltd. (Nasdaq and TASE: ESLT), managing defense electronics sales to government and enterprise clients. Mr. Dayan holds a B.A. in Electrical and Electronic Engineering from Ariel University, Israel.

"We believe Alon Dayan is the ideal leader to guide KeepZone as we accelerate our pivot into the high-growth homeland security arena," said Eliyahu Zamir, CEO of Jeffs' Brands. "His deep domain knowledge in secure systems integration and cyber technology, combined with his success in building global partnerships, aligns perfectly with our mission to distribute Scanary's revolutionary AI-radar screening systems. Under Alon's stewardship, we believe KeepZone is poised to deliver seamless, high-throughput security solutions to critical infrastructure worldwide, driving significant value for Jeffs' Brands shareholders."

Mr. Dayan's appointment demonstrates Jeffs' Brands' commitment to assembling a world-class team to execute its strategic rebranding and expansion plans .In his new role, Mr. Dayan will oversee the marketing and distribution of Scanary's groundbreaking 3D imaging and AI-powered threat detection systems, which can scan up to 25,000 people per hour in open spaces without requiring stops- ideal for airports, stadiums, transit hubs, and major events.

"I am thrilled to join KeepZone at this crucial moment and lead the charge in transforming global security through innovative, frictionless technologies," said Alon Dayan, incoming CEO of KeepZone. "With Jeffs' Brands' visionary approach and Scanary's cutting-edge solutions, I believe we have an unparalleled opportunity to address the evolving needs of the homeland security market. My focus will be on forging key partnerships, optimizing system integrations, and expanding our footprint in exclusive territories like Canada, Germany, and the UAE, while driving non-exclusive growth in Spain and Italy."

This leadership appointment builds on the momentum from KeepZone's recent agreement with Scanary, which includes exclusive distribution rights for an initial 24-month period (extendable upon meeting purchase targets), a $1 million upfront payment payable in installments, and revenue-sharing mechanisms. The global homeland security market, according to a Global Market Insights report, is valued at over $11.4 billion and growing at a CAGR of 7%, represents a transformative opportunity for Jeffs' Brands to diversify beyond e-commerce into mission-critical technologies.

**About Jeffs' Brands**

Jeffs' Brands aims to transform the world of e-commerce by creating and acquiring products and turning them into market leaders, tapping into vast, unrealized growth potential. Through the Company's management team's insight into the FBA Amazon business model, it aims to use both human capability and advanced technology to take products to the next level. For more information on Jeffs' Brands visit https://jeffsbrands.com.

**Forward-Looking Statement Disclaimer**

Investor Relations Contact:

Michal Efraty

Adi and Michal PR- IR

Investor Relations, Israel

michal@efraty.com