# EDGAR Filing Document

**Accession Number:** 0000839923
**File Stem:** 0001654954-25-007412
**Filing Date:** 2025-6
**Character Count:** 17594
**Document Hash:** 0d9fe988e63334b5e63cba0b3c78cfa5
**Contains OCR:** False
**Source Format:** 

## Filing Content

## Filing Summary
**0001654954-25-007412.hdr.sgml**: 20250626

**ACCESSION NUMBER**: 0001654954-25-007412

**CONFORMED SUBMISSION TYPE**: 6-K

**PUBLIC DOCUMENT COUNT**: 1

**CONFORMED PERIOD OF REPORT**: 20250626

**FILED AS OF DATE**: 20250626

**DATE AS OF CHANGE**: 20250626

**FILER**: 

**COMPANY DATA:**
- **COMPANY CONFORMED NAME:** VODAFONE GROUP PUBLIC LTD CO
- **CENTRAL INDEX KEY:** 0000839923
- **STANDARD INDUSTRIAL CLASSIFICATION:** RADIO TELEPHONE COMMUNICATIONS [4812]
- **ORGANIZATION NAME:** 06 Technology
- **EIN:** 000000000
- **FISCAL YEAR END:** 0331

**FILING VALUES:**
- **FORM TYPE:** 6-K
- **SEC ACT:** 1934 Act
- **SEC FILE NUMBER:** 001-10086
- **FILM NUMBER:** 251075258

**BUSINESS ADDRESS:**
- **STREET 1:** VODAFONE HOUSE
- **STREET 2:** THE CONNECTION
- **CITY:** NEWBURY, BERKSHIRE
- **STATE:** X0
- **ZIP:** RG14 2FN
- **BUSINESS PHONE:** 011-44-1635-33251

**MAIL ADDRESS:**
- **STREET 1:** VODAFONE HOUSE
- **STREET 2:** THE CONNECTION
- **CITY:** NEWBURY, BERKSHIRE
- **STATE:** X0
- **ZIP:** RG14 2FN

**FORMER COMPANY:**
- **FORMER CONFORMED NAME:** VODAFONE GROUP PUBLIC LIMITED CO
- **DATE OF NAME CHANGE:** 20020807

**FORMER COMPANY:**
- **FORMER CONFORMED NAME:** VODAFONE AIRTOUCH PUBLIC LIMITED CO
- **DATE OF NAME CHANGE:** 19990629

**FORMER COMPANY:**
- **FORMER CONFORMED NAME:** VODAFONE GROUP PUBLIC LIMITED CO
- **DATE OF NAME CHANGE:** 19960514

**UNITED STATES**

 **SECURITIES AND EXCHANGE COMMISSION**

 **Washington, D.C. 20549**

 **Form 6-K**

 **REPORT OF FOREIGN PRIVATE ISSUER**

 **PURSUANT TO RULES 13a-16 OR 15d-16 UNDER**

 **THE SECURITIES EXCHANGE ACT OF 1934**

Dated June 26, 2025

Commission File Number: 001-10086

 **VODAFONE GROUP**

 **PUBLIC LIMITED COMPANY**

(Translation of registrant's name into English)

VODAFONE HOUSE, THE CONNECTION, NEWBURY, BERKSHIRE, RG14 2FN, ENGLAND

(Address of principal executive offices)

Indicate by check mark whether the registrant files or will file annual reports under cover Form 20-F or Form 40-F.

Form 20-F <u>✓</u> Form 40-F _

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This Report on Form 6-K contains a Stock Exchange Announcement dated 26 June 2025 entitled Director/PDMR Shareholding.

 **26 June 2025**

 **NOTIFICATION OF TRANSACTIONS OF DIRECTORS, PERSONS DISCHARGING MANAGERIAL RESPONSIBILITIES OR PERSONS CLOSELY ASSOCIATED**

 **Purchase of Shares**

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| | | | |
|:---|:---|:---|:---|
| 1 | Details of the person discharging managerial responsibilities/person closely associated | Details of the person discharging managerial responsibilities/person closely associated | Details of the person discharging managerial responsibilities/person closely associated |
| a) | Name | Margherita Della Valle | Margherita Della Valle |
| 2 | Reason for the notification | Reason for the notification | Reason for the notification |
| a) | Position/status | Group Chief Executive | Group Chief Executive |
| b) | Initial notification/ Amendment | Initial notification | Initial notification |
| 3 | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor |
| a) | Name | Vodafone Group Plc | Vodafone Group Plc |
| b) | LEI | 213800TB53ELEUKM7Q61 | 213800TB53ELEUKM7Q61 |
| 4 | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted |
| a) | Description of the financial instrument, type of instrument and identification code | Ordinary shares of US$0.20 <sup>20</sup>/21 each in Vodafone Group Plc (ISIN: GB00BH4HKS39)  | Ordinary shares of US$0.20 <sup>20</sup>/21 each in Vodafone Group Plc (ISIN: GB00BH4HKS39)  |
| b) | Nature of the transaction | Purchase of shares. | Purchase of shares. |
| c) | Price(s) and volume(s) | Price(s) | Volume(s) |
| c) | Price(s) and volume(s) | GBP 0.7658 | 251374 |
| d) | Aggregated information: volume,<br> Price | Aggregated volume: 251,374 Ordinary shares<br> Aggregated price: GBP 192,502.21 | Aggregated volume: 251,374 Ordinary shares<br> Aggregated price: GBP 192,502.21 |
| e) | Date of the transaction | 2025-06-25 | 2025-06-25 |
| f) | Place of the transaction | London Stock Exchange (XLON) | London Stock Exchange (XLON) |

---

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| | | | |
|:---|:---|:---|:---|
| 1 | Details of the person discharging managerial responsibilities/person closely associated | Details of the person discharging managerial responsibilities/person closely associated | Details of the person discharging managerial responsibilities/person closely associated |
| a) | Name | Marika Auramo | Marika Auramo |
| 2 | Reason for the notification | Reason for the notification | Reason for the notification |
| a) | Position/status | CEO of Vodafone Business | CEO of Vodafone Business |
| b) | Initial notification/ Amendment | Initial notification | Initial notification |
| 3 | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor |
| a) | Name | Vodafone Group Plc | Vodafone Group Plc |
| b) | LEI | 213800TB53ELEUKM7Q61 | 213800TB53ELEUKM7Q61 |
| 4 | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted |
| a) | Description of the financial instrument, type of instrument and identification code | Ordinary shares of US$0.20 <sup>20</sup>/21 each in Vodafone Group Plc (ISIN: GB00BH4HKS39)  | Ordinary shares of US$0.20 <sup>20</sup>/21 each in Vodafone Group Plc (ISIN: GB00BH4HKS39)  |
| b) | Nature of the transaction | Purchase of shares. | Purchase of shares. |
| c) | Price(s) and volume(s) | Price(s) | Volume(s) |
| c) | Price(s) and volume(s) | GBP 0.7658<br>| 79128 |
| d) | Aggregated information: volume,<br> Price | Aggregated volume: 79,128 Ordinary shares<br> Aggregated price: GBP 60,596.22 | Aggregated volume: 79,128 Ordinary shares<br> Aggregated price: GBP 60,596.22 |
| e) | Date of the transaction | 2025-06-25 | 2025-06-25 |
| f) | Place of the transaction | London Stock Exchange (XLON) | London Stock Exchange (XLON) |

---

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| | | | |
|:---|:---|:---|:---|
| 1 | Details of the person discharging managerial responsibilities/person closely associated | Details of the person discharging managerial responsibilities/person closely associated | Details of the person discharging managerial responsibilities/person closely associated |
| a) | Name | Maaike de Bie | Maaike de Bie |
| 2 | Reason for the notification | Reason for the notification | Reason for the notification |
| a) | Position/status | Vodafone Group General Counsel and Company Secretary | Vodafone Group General Counsel and Company Secretary |
| b) | Initial notification/ Amendment | Initial notification | Initial notification |
| 3 | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor |
| a) | Name | Vodafone Group Plc | Vodafone Group Plc |
| b) | LEI | 213800TB53ELEUKM7Q61 | 213800TB53ELEUKM7Q61 |
| 4 | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted |
| a) | Description of the financial instrument, type of instrument and identification code | Ordinary shares of US$0.20 <sup>20</sup>/21 each in Vodafone Group Plc (ISIN: GB00BH4HKS39)  | Ordinary shares of US$0.20 <sup>20</sup>/21 each in Vodafone Group Plc (ISIN: GB00BH4HKS39)  |
| b) | Nature of the transaction | Purchase of shares. | Purchase of shares. |
| c) | Price(s) and volume(s) | Price(s) | Volume(s) |
| c) | Price(s) and volume(s) | GBP 0.7658<br>| 109599 |
| d) | Aggregated information: volume,<br> Price | Aggregated volume: 109,599 Ordinary shares<br> Aggregated price: GBP 83,930.91 | Aggregated volume: 109,599 Ordinary shares<br> Aggregated price: GBP 83,930.91 |
| e) | Date of the transaction | 2025-06-25 | 2025-06-25 |
| f) | Place of the transaction | London Stock Exchange (XLON) | London Stock Exchange (XLON) |

---

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| | | | |
|:---|:---|:---|:---|
| 1 | Details of the person discharging managerial responsibilities/person closely associated | Details of the person discharging managerial responsibilities/person closely associated | Details of the person discharging managerial responsibilities/person closely associated |
| a) | Name | Scott Petty | Scott Petty |
| 2 | Reason for the notification | Reason for the notification | Reason for the notification |
| a) | Position/status | Vodafone Group Chief Technology Officer | Vodafone Group Chief Technology Officer |
| b) | Initial notification/ Amendment | Initial notification | Initial notification |
| 3 | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor |
| a) | Name | Vodafone Group Plc | Vodafone Group Plc |
| b) | LEI | 213800TB53ELEUKM7Q61 | 213800TB53ELEUKM7Q61 |
| 4 | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted |
| a) | Description of the financial instrument, type of instrument and identification code | Ordinary shares of US$0.20 <sup>20</sup>/21 each in Vodafone Group Plc (ISIN: GB00BH4HKS39)  | Ordinary shares of US$0.20 <sup>20</sup>/21 each in Vodafone Group Plc (ISIN: GB00BH4HKS39)  |
| b) | Nature of the transaction | Purchase of shares. | Purchase of shares. |
| c) | Price(s) and volume(s) | Price(s) | Volume(s) |
| c) | Price(s) and volume(s) | GBP 0.7658 | 106673 |
| d) | Aggregated information: volume,<br> Price | Aggregated volume: 106,673 Ordinary shares<br> Aggregated price: GBP 81,690.18 | Aggregated volume: 106,673 Ordinary shares<br> Aggregated price: GBP 81,690.18 |
| e) | Date of the transaction | 2025-06-25 | 2025-06-25 |
| f) | Place of the transaction | London Stock Exchange (XLON) | London Stock Exchange (XLON) |

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| | | | |
|:---|:---|:---|:---|
| 1 | Details of the person discharging managerial responsibilities/person closely associated | Details of the person discharging managerial responsibilities/person closely associated | Details of the person discharging managerial responsibilities/person closely associated |
| a) | Name | Alberto Ripepi | Alberto Ripepi |
| 2 | Reason for the notification | Reason for the notification | Reason for the notification |
| a) | Position/status | Vodafone Group Chief Network Officer | Vodafone Group Chief Network Officer |
| b) | Initial notification/ Amendment | Initial notification | Initial notification |
| 3 | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor |
| a) | Name | Vodafone Group Plc | Vodafone Group Plc |
| b) | LEI | 213800TB53ELEUKM7Q61 | 213800TB53ELEUKM7Q61 |
| 4 | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted |
| a) | Description of the financial instrument, type of instrument and identification code | Ordinary shares of US$0.20 <sup>20</sup>/21 each in Vodafone Group Plc (ISIN: GB00BH4HKS39)  | Ordinary shares of US$0.20 <sup>20</sup>/21 each in Vodafone Group Plc (ISIN: GB00BH4HKS39)  |
| b) | Nature of the transaction | Purchase of shares. | Purchase of shares. |
| c) | Price(s) and volume(s) | Price(s) | Volume(s) |
| c) | Price(s) and volume(s) | GBP 0.7658<br>| 119568 |
| d) | Aggregated information: volume,<br> Price | Aggregated volume: 119,568 Ordinary shares<br> Aggregated price: GBP 91,565.18 | Aggregated volume: 119,568 Ordinary shares<br> Aggregated price: GBP 91,565.18 |
| e) | Date of the transaction | 2025-06-25 | 2025-06-25 |
| f) | Place of the transaction | London Stock Exchange (XLON) | London Stock Exchange (XLON) |

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 **ENDS**

About Vodafone Group

Vodafone is a leading European and African telecoms company. We provide mobile and fixed services to over 330 million customers in 15 countries, partner with mobile networks in 47 more and have one of the world's largest IoT platforms. In Africa, our financial technology businesses serve almost 83 million customers across seven countries - managing more transactions than any other provider.

Our purpose is to connect for a better future by using technology to improve lives, businesses and help progress inclusive sustainable societies. We are committed to reducing our environmental impact to reach net zero emissions by 2040.

For more information, please visit <u>www.vodafone.com</u> follow us on X at @VodafoneGroup or connect with us on LinkedIn at <u>www.linkedin.com/company/vodafone.</u>

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| | | | | | |
|:---|:---|:---|:---|:---|:---|
| **For more information, please contact:** | **For more information, please contact:** | **For more information, please contact:** | **For more information, please contact:** | **For more information, please contact:** | **For more information, please contact:** |
| **Investor Relations:**<br>| investors.vodafone.com<br>| ir@vodafone.co.uk<br>| **Media Relations:**<br>| Vodafone.com/media/contact<br>| GroupMedia@vodafone.com |
| Registered Office: Vodafone House, The Connection, Newbury, Berkshire RG14 2FN, England. Registered in England No. 1833679 | Registered Office: Vodafone House, The Connection, Newbury, Berkshire RG14 2FN, England. Registered in England No. 1833679 | Registered Office: Vodafone House, The Connection, Newbury, Berkshire RG14 2FN, England. Registered in England No. 1833679 | Registered Office: Vodafone House, The Connection, Newbury, Berkshire RG14 2FN, England. Registered in England No. 1833679 | Registered Office: Vodafone House, The Connection, Newbury, Berkshire RG14 2FN, England. Registered in England No. 1833679 | Registered Office: Vodafone House, The Connection, Newbury, Berkshire RG14 2FN, England. Registered in England No. 1833679 |

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 **SIGNATURES**

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorised.

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| | |
|:---|:---|
|  | VODAFONE GROUP |
|  | PUBLIC LIMITED COMPANY |
|  | (Registrant) |
| Date: June 26, 2025 | By: /s/ M D B |
|  | Name: Maaike de Bie |
|  | Title: Group General Counsel and Company Secretary |

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