# EDGAR Filing Document

**Accession Number:** 0001885408
**File Stem:** 0001213900-25-125286
**Filing Date:** 2025-12
**Character Count:** 9015
**Document Hash:** bb1d3cb130cdd77aa37f6eb0c530fdb9
**Contains OCR:** False
**Source Format:** 

## Filing Content

## Filing Summary
**0001213900-25-125286.hdr.sgml**: 20251223

**ACCESSION NUMBER**: 0001213900-25-125286

**CONFORMED SUBMISSION TYPE**: 6-K

**PUBLIC DOCUMENT COUNT**: 3

**CONFORMED PERIOD OF REPORT**: 20251223

**FILED AS OF DATE**: 20251223

**DATE AS OF CHANGE**: 20251223

**FILER**: 

**COMPANY DATA:**
- **COMPANY CONFORMED NAME:** Jeffs' Brands Ltd
- **CENTRAL INDEX KEY:** 0001885408
- **STANDARD INDUSTRIAL CLASSIFICATION:** RETAIL-MISCELLANEOUS RETAIL [5900]
- **ORGANIZATION NAME:** 07 Trade & Services
- **EIN:** 000000000
- **STATE OF INCORPORATION:** L3
- **FISCAL YEAR END:** 1231

**FILING VALUES:**
- **FORM TYPE:** 6-K
- **SEC ACT:** 1934 Act
- **SEC FILE NUMBER:** 001-41482
- **FILM NUMBER:** 251600407

**BUSINESS ADDRESS:**
- **STREET 1:** 7 MEZADA STREET
- **CITY:** BNEI BRAK
- **STATE:** L3
- **ZIP:** 5126112
- **BUSINESS PHONE:** 0097236899124

**MAIL ADDRESS:**
- **STREET 1:** 7 MEZADA STREET
- **CITY:** BNEI BRAK
- **STATE:** L3
- **ZIP:** 5126112

**UNITED STATES<br> SECURITIES AND EXCHANGE COMMISSION<br> Washington, D.C. 20549**

**Form 6-K**

Report of Foreign Private Issuer<br> Pursuant to Rule 13a-16 or 15d-16<br> under the Securities Exchange Act of 1934

For the month of December 2025

Commission file number: 001-41482

**<u>Jeffs' Brands Ltd</u>**

(Translation of registrant's name into English)

**7 Mezada St.<br> <u>Bnei Brak, Israel 5126112</u>**<br> (Address of principal executive offices)

Indicate by check mark whether the registrant files or will file annual reports under cover of Form 20-F or Form 40-F.

Form 20-F ☒ Form 40-F ☐

**<u>CONTENTS</u>**

*Share Transfer Agreement – Fort Technology Inc.*

On December 18, 2025, Jeffs' Brands Ltd (the "Company"), entered into a share transfer agreement with an institutional investor, pursuant to which, it will sell and transfer to investors, 1,428,571 common shares of Fort Technology Inc. (TSXV: FORT) ("Fort"), in consideration for a purchase price of CAD 928,571. The shares represent approximately 10% of the Company's holdings in Fort and approximately 7.4% of Fort's outstanding shares. The Company currently holds a 73.93% equity stake in Fort and following the completion of the sale, the Company will hold approximately a 66.53% equity stake, maintaining its controlling interest. The closing of the sale is expected to be completed within seven days as of the date hereof, subject to customary closing conditions.

*Press Release*

 

On December 23, 2025, the Company issued a press release titled "Jeffs' Brands Announces Corporate Rebranding: From Marketplace to Tech Powerhouse", a copy of which is furnished as Exhibit 99.1 to this Report of Foreign Private Issuer on Form 6-K.

This Report of Foreign Private Issuer on Form 6-K is incorporated by reference into the Company's Registration Statements on Form F-3 (File No. [333-277188](http://www.sec.gov/Archives/edgar/data/1885408/000121390024015342/ea0200175-f3_jeffsbrands.htm), File No. [333-262835](http://www.sec.gov/Archives/edgar/data/1885408/000121390024046256/ea0205901-posam_jeffs.htm), File No. [333-283848](http://www.sec.gov/Archives/edgar/data/1885408/000121390024109395/ea0224744-f3_jeffsbrands.htm), File No. [333-283904](http://www.sec.gov/Archives/edgar/data/1885408/000121390024110177/ea0225195-f3_jeffsbrands.htm), File No. [333-285030](http://www.sec.gov/Archives/edgar/data/1885408/000121390025014914/ea0231422-f3_jeffsbrands.htm) and File No. [333-287341](https://www.sec.gov/Archives/edgar/data/1885408/000121390025044620/ea0242350-f3_jeffsbrands.htm)) and Registration Statements on Form S-8 (File No. [333-269119](http://www.sec.gov/Archives/edgar/data/1885408/000121390023000913/ea171182-s8_jeffsbrands.htm), File No. [333-280459](http://www.sec.gov/Archives/edgar/data/1885408/000121390024055713/ea0208359-s8_jeffsbrands.htm) and File No. [333-291322](https://www.sec.gov/Archives/edgar/data/1885408/000121390025107173/ea0263872-s8_jeffs.htm)), to be a part thereof from the date on which this Form 6-K is submitted, to the extent not superseded by documents or reports subsequently filed or furnished.

**EXHIBIT INDEX**

---

| | |
|:---|:---|
| **Exhibit No.** |  |
| 99.1 | [Press Release issued by Jeffs' Brands Ltd, dated December 23, 2025, titled "Jeffs' Brands Announces Corporate Rebranding: From Marketplace to Tech Powerhouse".](ea027082301ex99-1_jeffs.htm) |

---

**<u>SIGNATURES</u>**

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

---

| | | |
|:---|:---|:---|
|  | **Jeffs' Brands Ltd** | **Jeffs' Brands Ltd** |
| Date: December 23, 2025 | By: | /s/ Ronen Zalayet |
|  |  | Ronen Zalayet |
|  |  | Chief Financial Officer |

---

## Exhibit 99.1

**Exhibit 99.1**

**Jeffs' Brands Announces Corporate Rebranding: From Marketplace to Tech Powerhouse**

*Company plans to shift its strategic focus from e-commerce to homeland security and advanced technologies*

*Proposed pending name change to Nexera Technologies Ltd to reflect its future strategic focus*

Tel Aviv, Israel, Dec. 23, 2025 (GLOBE NEWSWIRE) -- Jeffs' Brands Ltd ("Jeffs' Brands" or the "Company") (Nasdaq: JFBR, JFBRW), a data-driven e-commerce company operating on the Amazon Marketplace, today announced a corporate rebranding to reflect its intended strategic focus on homeland security and advanced technologies. At the heart of this rebranding is the intention to change the Company's name to "Nexera Technologies Ltd", subject to the receipt of the necessary approvals.

The rebranding follows a comprehensive strategic process initiated by the board of directors, including:

● Entering the homeland security market through the Company's wholly owned subsidiary, KeepZone AI Inc. ("KeepZone"). As previously announced, on December 5, 2025, KeepZone entered into a definitive distribution agreement with Scanary Ltd. ("Scanary"), an Israeli deep-tech developer of 3D imaging and electromagnetic, AI-powered threat detection, for the distribution of Scanary's homeland security screening systems in several markets.

● The completion of the sale of Fort Products Limited ("Fort Products") on July 7, 2025, a United Kingdom-based private company specializing in selling a range of amateur and professional products for the pest control and remedial repair industry, to Fort Technology Inc. (formerly known as Impact Acquisitions Corp.) ("Fort Technology"), a company listed on the TSX Venture Exchange, in exchange for a controlling equity interest in Fort Technology.

● Appointing new members to the senior management team to lead the Company in its new strategic direction, as previously announced:

&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;o Mr. Eli Zamir, an accomplished capital markets and experienced M&A professional, as Chief Executive
Officer of Jeffs' Brands, effective as of August 1, 2025.

&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;o Mr. Alon Dayan, an experienced security professional as Chief Executive Officer of KeepZone, effective
as of December 8, 2025.

Since its initial announcement of its entry into the AI-driven homeland security solutions market, Jeffs' Brands has rapidly advanced KeepZone through a series of strategic developments. Key developments include expansions of the exclusive distribution agreement with Scanary to additional territories, a new exclusive distribution deal with Zorronet Ltd. for its autonomous unmanned robotic control room technology, targeting stadiums in Mexico and Israel (and with non-exclusive rights in Spain and the U.S.) and a successful live pilot demonstrating checkpoint-free weapon screening at a high-profile event. These developments position KeepZone to seek to deliver multi-layered security ecosystems for high-traffic venues and critical infrastructure, marking a significant shift from the Company's e-commerce roots.

The change of the Company's name to Nexera Technologies Ltd remains subject to shareholder approval and the approval of the Israeli Registrar of Companies.

**About Jeffs' Brands**

Jeffs' Brands is a data-driven company with e-commerce activities operating on the Amazon Marketplace that has recently expanded into the global homeland security sector and advanced technologies, through its wholly-owned subsidiary, KeepZone AI Inc. Following a definitive distribution agreement with Scanary Ltd., entered into in December 2025, Jeffs' Brands aims to deliver comprehensive, multi-layered security ecosystems for critical infrastructure worldwide, capitalizing on the homeland security market's significant growth potential while leveraging its expertise in data-driven operations. For more information on Jeffs' Brands visit https://jeffsbrands.com.

**Forward-Looking Statement Disclaimer**

Investor Relations Contact:

Michal Efraty<br> Adi and Michal PR- IR<br> Investor Relations, Israel<br> michal@efraty.com