Company: BBD
Filing Date: 2025-03-31
Form Type: 20-F
Source: 0001292814-25-001244
Chunk: 119

Company: BANK BRADESCO
Filing Date: 2025-03-31
Form: 20-F
Item: Item 4
Chunk 119
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 of benefits: a discount of up to 100% on the value of our service package and an exemption               
    from the annuity of our credit cards, depending on the volume of investments and/or concentration of the client’s spending, plus
                          up to 12 days without interest on overdrafts depending on the volume of investments;                      
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·                      Viva Prime program: a relationship platform that offers discounts on gastronomy, entertainment,                   
    travel and miscellaneous products, exclusive experiences in Cinemark Rooms, Teatro Bradesco (theater), Livelo and Menu Program, among
                                                                   others;                                                               
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·               Recommended investment portfolios: suggested by a certified and qualified team based on the economic           
    conditions and the analysis of the investor’s profile (API) that seeks to achieve the best balance between risk and return;
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·   Investment specialists: to support the client to make decisions regarding their portfolio according
                     to the investor profile and their current life circumstances; and                 
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·   PIC (Prime International Center): remote service for foreign clients in Brazil.
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 Throughout its existence, the Bradesco Prime has invested in technology, the improvement of relationships and the training of its professionals, which has resulted in it holding a prominent position in the Brazilian market of banking services for high-income clients and has consolidated its position as one of the largest banks in the client segment.
 One of Bradesco Prime’s primary objectives continues to be to provide “the best experience to its clients”, always seeking to make the relationship between clients and the bank more satisfactory and sophisticated.
 
Ø   Bradesco Exclusive
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 Bradesco Exclusive is aimed at average-income individuals. Operating throughout Brazil, its main focus is the quality of its customer service and the provision of appropriate solutions according to the client’s current life circumstances.
 Our clients are constantly evolving, so we offer exclusive services to make their life easier. Our relationship managers are prepared and willing to enhance your experiences, understand your situation, and connect you to the best solutions.
 We offer various alternatives for clients to carry out their projects, organize their financial lives, protect their loved ones and assets, or even investment advisory services, with direct scheduling through the app.
 Additionally, our clients decide the best way to be served. We have service options that aim to provide convenience, such as the Bradesco App, Internet Banking, and BIA (Bradesco Artificial Intelligence) via WhatsApp.
 Ø  Bradesco Classic
 Bradesco Classic