Company: ABLV
Filing Date: 2025-04-23
Form Type: 20-F
Source: 0001213900-25-034677
Chunk: 90

Company: Able View Global Inc.
Filing Date: 2025-04-23
Form: 20-F
Item: Item 4
Chunk 90
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brand management partners of international beauty and personal care brands in China. Able View is the trusted and comprehensive brand
management partner of leading global brands. With its comprehensive and omni-channel capabilities, Able View helps the brand owners
enter the China market while managing reasonable risks and costs. Able View accomplishes this through its supply chain capabilities, experienced
execution team, established and well-connected online and offline channels and industry experience specialized in the beauty and personal
care segments. In addition to its proven records, Able View believes its culture of innovation and adaptation to ever-evolving market
trends in China are key to maintaining its leading position in the cross-border beauty and personal care brand management space in China.

Comprehensive Capabilities and Omni-Channel
Distribution

Able View’s comprehensive brand management
capabilities encompass all segments of the brand management value chain, including strategy, branding, digital and social marketing, omni-channel
sales, customer service, overseas logistics, warehouse and fulfilment. Able View designs and plans its brand management strategies jointly
with its brand partners, and implements these strategies through Able View’s own dedicated brand management teams. Able View selects,
implements, and manages sales channels to construct channel portfolios tailored to the different lifecycle stages of each brand and product.
During implementation, Able View adapts brand and distribution strategies to complex and evolving market conditions through flexible and
data-driven real time decisions. Able View believes its comprehensive capabilities and omni-channel coverage provide key values to brand
partners with ambition of enter and compete in China’s vast and complex consumer market.

Brand Strategy and Marketing Capabilities

Able View believes brand strategy is essential
to create sales potential and sustained value to its brand partners. The Company takes a long-term and comprehensive approach to brand
strategy. The brand strategy teams study the evolving dynamics of market and consumer needs through data-driven analysis. The Company’s
analytics lead to results that balance between growth, cost, and profit performance through the long term, adapted to each brand partner
and products’ specific goals and requirements, which are often complex and unique for the Company’s international brand partners
with ambitions to gain footholds in China. In terms of marketing capabilities, the Company can plan, design and implement cross-platform
marketing integrating digital online marketing, social media marketing, traditional media marketing, offline marketing and marketing through
creative contents, all specifically adapted to the diverse and complex target consumer base of China’s vast market.

Strong Relationships with Category-Leading
Global Brand Owners

Able View believes that the brand image and value