Company: LRHC
Filing Date: 2025-08-18
Form Type: 10-Q
Source: 0001213900-25-078012
Chunk: 83

Company: La Rosa Holdings Corp.
Filing Date: 2025-08-18
Form: 10-Q
Item: Item 1
Chunk 83
---
 acquisitions between years.

Six Months Ending June 30

    Six Months Ended June 30,  
    Change 

    2025  
    2024  
    $  
    % 
  
    Sales and Marketing 
    $1,169,447  
    $445,335  
    $724,112  
     163%
  
    Payroll and benefits 
     3,017,518  
     1,914,557  
     1,102,961  
     58%
  
    Rent and other 
     764,624  
     485,187  
     279,437  
     58%
  
    Professional fees 
     1,650,421  
     709,519  
     940,902  
     133%
  
    Office 
     180,683  
     171,857  
     8,826  
     5%
  
    Technology 
     277,779  
     168,264  
     109,515  
     65%
  
    Insurance, training and other 
     298,786  
     300,779  
     (1,993) 
     -1%
  
    Public company costs 
     320,755  
     871,505  
     (550,750) 
     -63%
  
    Amortization and deprecation 
     418,012  
     440,343  
     (22,331) 
     -5%
  
    Total SG&A Expenses 
    $8,098,025  
    $5,507,346  
    $2,590,679  
     47%

NM: Not Meaningful

Selling, general and administrative costs increased
by approximately $2.6 million, or 47%, in the six-months ended June 30, 2025 as compared to the six-months ended June 30, 2024. Of this
$941 thousand is related to professional service, and $1.1 million is related to payroll and benefits which were added to support the
acquisitions, administrative, sales and marketing activities.

Stock-based compensation

We incurred stock-based compensation of approximately
$507,000 and $2,422,000 in the three and six months ended June 30, 2025