Company: SWAGW
Filing Date: 2025-04-14
Form Type: 10-K
Source: 0001213900-25-031596
Chunk: 1382

Company: Stran & Company, Inc.
Filing Date: 2025-04-14
Form: 10-K
Item: Item 7
Chunk 1382
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 to: (i) the auditor attestation requirements of Section 404(b) of the Sarbanes-Oxley
Act; (ii) scaled executive compensation disclosures; (iii) presenting three years of audited financial statements; and (iv) compliance
with certain greenhouse gas emissions disclosure and related third-party assurance requirements.

Principal Factors Affecting Our Financial Performance

Our operating results are primarily affected by
the following factors:

●our ability to acquire new customers or retain existing customers;

●our ability to offer competitive product pricing;

●our ability to broaden product offerings;

●industry demand and competition;

●our ability to leverage technology and use and develop efficient processes;

●our ability to attract and retain talented employees;

●our ability to identify or to complete acquisitions or to successfully integrate the businesses we acquire;
and

●market conditions and our market position.

44

Results of Operations

Comparison of Years Ended December 31, 2024
and 2023

The following table sets forth key components
of our results of operations during the years ended December 31, 2024 and 2023 both in dollars and as a percentage of our revenues.

    Years Ended December 31, 

    2024  
    2023 

    Amount (in thousands)  
    % of Revenues  
    Amount (in thousands)  
    % of Revenues 
  
    SALES 

    Sales 
    $82,194  
     99.4% 
    $75,147  
     98.9%
  
    Sales – related parties 
     460  
     0.6% 
     853  
     1.1%
  
    Total sales 
     82,654  
     100.0% 
     76,000  
     100.0%

    COST OF SALES: 

    Cost of sales 
     56,487  
     68.3% 
     50,492  
     66.4%
  
    Cost of sales - related parties 
     354  
     0.4% 
     656  
     0.9%
  
    Total cost of sales 
     56,841  
     68.8% 
     51,148  
     67.3%

    GROSS PROFIT 
     25,813  
     31.2% 
     24