Company: JSDA
Filing Date: 2025-06-04
Form Type: DEF 14A
Source: 0001641172-25-013621
Chunk: 23

Company: JONES SODA CO.
Filing Date: 2025-06-04
Form: DEF 14A
Chunk 23
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| (2) | The amounts in this column represent the aggregate grant date fair values for stock option awards, computed in accordance with ASC Topic 718 for awards granted during the current year. For a discussion of valuation assumptions, see Note 7 to our financial statements included in our 2024 Annual Report                                                                                                                                                                                 |
| (3) | Since Mr. Norman served as Interim Chief Executive Officer from October 25, 2024 to February 5, 2025 and Interim Chief Financial Officer from November 12, 2024 to February 5, 2025, Mr. Norman’s compensation for service on the Board is reported in the summary compensation table below in the section titled “Executive Compensation”. Mr. Norman did not receive any additional compensation for serving as our Interim Chief Executive Officer or our Interim Chief Financial Officer. |
| (4) | Mr. Dissinger served                                                                                                                                                                                                                                                                                                                                                                                                                                                                          
 as Interim Chief Financial Officer of the Company from November 4, 2024 to November 12, 2024 but did not receive any additional                                                                                                                                                                                                                                                                                                                                                               
 compensation for serving in such capacity.                                                                                                                                                                                                                                                                                                                                                                                                                                                    |
| (5) | Mr. Bronstein did not stand for re-election to the Board at the annual meeting of the Company’s shareholders held on May 13, 2024.                                                                                                                                                                                                                                                                                                                                                            |

In February 2023, the Board adopted a non-employee
director compensation plan that consisted of a combination of cash and stock options. On June 26, 2024, Messrs. Norman, Sirkin, Dissinger
and Reichman were granted 581,394 RSUs as compensation for service on the Board as well as service as chair of either the Board or a Board
committee in 2024, while Mr. Murray was granted 472,383 RSUs for service on the Board in 2024. Such RSUs vested according to the following
vesting schedule: 50% on June 30, 2024, 25% on September 30, 2024 and the remaining 25% on December 31, 2025.

We also maintain liability insurance for all of
our directors and executive officers.

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<div align='center'>PROPOSAL 1

ELECTION OF DIRECTORS</div>

At the Annual Meeting, our shareholders will elect
five directors to hold office until the 2026 annual meeting of shareholders or until their successors are duly elected and qualified or
until their earlier