Company: DMRC
Filing Date: 2025-03-25
Form Type: DEF 14A
Source: 0001437749-25-009135
Chunk: 41

Company: Digimarc CORP
Filing Date: 2025-03-25
Form: DEF 14A
Chunk 41
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 and interactive digital twins, leveraging the unique capabilities of our digital watermark technology. We bring products to life with a cloud-based, digital record of their journey and interactions, empowering customers with complete product visibility and actionable intelligence that enables them to run their business better. Steps taken to power this transformation include:

| 1) | Consolidating our technology components into a unified platform to optimize for scalable product delivery, growth, and competitive differentiation |

| 2) | Launching products on our product digitization platform that are accretive to each other and address large and growing problems for which our unique identification and authentication technology provides a differentiated solution |

| 3) | Amplifying the reach of our platform by leveraging channel partners to bring our product digitization capabilities to their customers |

| 4) | Focusing on organizational health to increase employee engagement and clarity, which in turn allows for faster and more robust decision-making |

We believe the broad applicability of our unique technology, applied to building products that scale and create compounding value for our customers, driven by world-class people operating in an environment of empowerment and clarity, provides enhanced value for all our stakeholders, including shareholders.

Aligning Strategy and Pay

To reinforce Digimarc’s strategic shift, the Company continues to review its executive compensation program to ensure alignment with Digimarc’s growth strategy and shareholder value creation by:

| ● | Focusing on both short and long-term performance for executives with our annual and long-term performance-based incentive program |
| ● | Maintaining an annual performance-based plan focused on key financial and strategic drivers of success                            |
| ● | Expanding our performance-based long-term incentive equity plan tied to long-term financial and relative external market metrics  |

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Shareholder Engagement and Say-on-Pay (“SOP”) Results

At our 2024 shareholder meeting, shareholders approved our SOP advisory proposal with over 92% of the votes cast by our shareholders voting in favor of the proposal. This result is directly linked to the major changes the Compensation Committee made to the pay program in recent years, which better links executive pay with shareholder interests. The Compensation Committee made many of these changes based on shareholder feedback. The Company continues to further develop these plans and programs focused on driving Company success and stakeholder value.

Shareholder feedback has been and will continue to be an important component of the Company’s executive pay program. During the past several years, the Company has engaged with several of its top shareholders on topics ranging from business strategy and executive compensation to sustainability