Company: JWEL
Filing Date: 2025-05-09
Form Type: 20-F
Source: 0001213900-25-041556
Chunk: 90

Company: Jowell Global Ltd.
Filing Date: 2025-05-09
Form: 20-F
Item: Item 4A
Chunk 90
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enses, etc.

See “ Item 4. Information on the Company - B.
Business Overview --“ Intellectual Property.”

D. Trend Information

Other than as disclosed elsewhere in this annual
report, we are not aware of any trends, uncertainties, demands, commitments or events for the period from January 1, 2024 to December 31,
2024 that are reasonably likely to have a material effect on our net revenues, income, profitability, liquidity or capital resources,
or that would cause the disclosed financial information to be not necessarily indicative of future operating results or financial conditions.

E. Critical Accounting Policies and Estimates

We prepare our consolidated financial statements
in accordance with U. S. GAAP, which requires us to make judgments, estimates and assumptions that affect (i) the reported amounts of our
assets and liabilities; (ii) the disclosure of our contingent assets and liabilities at the end of each reporting period; and (iii) the
reported amounts of revenues and expenses during each reporting period. We continually evaluate these judgments, estimates and assumptions
based on our own historical experience, knowledge and assessment of current business and other conditions and our expectations regarding
the future based on available information, which together form our basis for making judgments about matters that are not readily apparent
from other sources. Since the use of estimates is an integral component of the financial reporting process, our actual results could differ
from those estimates. Some of our accounting policies require a higher degree of judgment than others in their application.

When reading our consolidated financial statements,
you should consider our selection of critical accounting policies, the judgment and other uncertainties affecting the application of such
policies and the sensitivity of reported results to changes in conditions and assumptions. Our critical accounting policies and practices
include the following: (i) revenue recognition; (ii) operating leases; (iii) income taxes; and (iv) consolidation of Variable Interest
Entity and its subsidiaries. See Note 2 - Summary of Significant Accounting Policies to our consolidated financial statements for
the disclosure of these accounting policies. We believe the following accounting estimates involve the most significant judgments used
in the preparation of our financial statements.

Allowance for credit losses

We maintain an allowance for credit losses by
estimating the expected credit and collectability trend of our customers. Accounts receivable is considered past due based on its contractual
terms. In estimating the allowance for credit losses, we consider various factors, including historical experience, credit-worthiness
of customers, current and reasonable forecasted future economic conditions, aging of