Company: CELH
Filing Date: 2025-08-29
Form Type: 8-K
Source: 0001193125-25-192888
Chunk: 1

Company: Celsius Holdings, Inc.
Filing Date: 2025-08-29
Form: 8-K
Item: Item 1.01
Chunk 1
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 10 members, with Michael Del Pozzo appointed to the Board as the second PepsiCo Designee to serve for a term expiring at the Company’s 2026 annual meeting of stockholders.

Additionally, pursuant to the Series B Purchase Agreement: (i) the Company granted to PepsiCo certain customary information rights and preemptive rights; and (ii) PepsiCo has agreed to certain limitations with respect to its aggregate beneficial ownership of Common Stock and, for a period of seven years, to certain standstill restrictions with respect to its and its affiliates’ acquisition of any voting securities of the Company, subject to certain exceptions. The Series B Purchase Agreement also contains customary representations, warranties and covenants of the parties.

In accordance with the Series B Purchase Agreement, on the Closing Date, the Company: (i) filed with the Secretary of State of the State of Nevada the Series B Certificate; (ii) filed with the Secretary of State of the State of Nevada a Certificate of Amendment (the “ Certificate of Amendment”) to the Designation of the Series A Convertible Preferred Stock of Celsius Holdings, Inc. (the “ Series A Certificate”) (as described in Item 5.03 of this Current Report on Form8-K); and (iii) entered into an amended and restated registration rights agreement with PepsiCo (the “ A& R Registration Rights Agreement”).

Amended and Restated Registration Rights Agreement

On the Closing Date, the Company entered into the A& R Registration Rights Agreement with PepsiCo relating to the registered resale under the Securities Act of the Common Stock issuable upon conversion of the Preferred Stock (the “ Registrable Securities”). The A& R Registration Rights Agreement amends and restates in its entirety the Original Registration Rights Agreement predominantly to include within the definition of “ Registrable Securities” the Common Stock issuable upon conversion of the Series B Preferred Stock. The other material terms and covenants contained in the Original Registration Rights Agreement, including the customary demand, resale, and piggyback registration rights granted to PepsiCo thereunder, remain in full force and effect in the A& R Registration Rights Agreement.

Transaction Agreement - Rockstar Energy Acquisition and Captaincy

On Closing Date, the Company entered into a transaction agreement (the “ Transaction Agreement”) with PepsiCo, pursuant to which (i) the Company acquired certain assets, and assumed certain liabilities, comprising the Rockstar Energy brand in the U. S. and Canada (the “ Rockstar Acquisition” and, together with the Captaincy, the “ Transactions”) and