Company: KWIK
Filing Date: 2025-03-31
Form Type: 10-K
Source: 0001683168-25-002055
Chunk: 0

Company: KwikClick, Inc.
Filing Date: 2025-03-31
Form: 10-K
Item: Item 1
Chunk 0
---
KwikClick, Inc., (the Company) was organized pursuant
to the laws of the State of Delaware on November 16, 1993. Beginning in 2020, the Company commenced its KwikClick business operations
to allow sellers to make products or services available on the KwikClick platform, at Kwik.com, offering a self-determined discount on
goods or services in exchange for exposure and substantially increased sales volume.

Competition

We directly or indirectly compete
with online resellers across the Internet. Many of the resellers and companies have far greater financial, human, and technological resources
that make competition with them a serious challenge for our company. We compete with “affiliate marketing”, which is a structure
where influencers earn a percentage of sales by promoting products from others. Affiliate marketers can select a product that they have
an affinity with, promote it to others, and earn a profit for each sale that they make. Like the KwikClick system, affiliate marketing
allows for passive income, meaning the seller or influencer makes money even at times when the seller or influencer is not actively doing
anything.

We also compete with companies
that sell software and services to small businesses, enabling sellers to sell from their own website or otherwise run their business independently
of our platform. We also compete with retailers for the attention of the buyer. A buyer has the choice of shopping with any online or
offline retailer, whether large marketplaces or national retail chains or local consignment and vintage stores or other venues or marketplaces.
The KwikClick platform will compete directly with shopping platforms such as Etsy, Wish, Amazon, Shopify and other e-commerce platforms
where independent sellers may create their own shop or re-selling environment.  To the degree KwikClick will offer a similar platform,
direct competition exists.  KwikClick may also be complimentary to each of these platforms as KwikClick may license the use of the
app to store owners to offer commissions for referral marketing of influencers on Etsy, Amazon, etc. This licensing function may expand
the revenue of KwikClick.

KwikClick also competes with the
network marketing industry from a compensation standpoint earned from the sale of products.  But unlike network marketing, the enrollment,
recruiting, and the exclusive selling of specific products is not required in KwikClick making the earning of commissions potentially
more likely. We intend to target representatives of network marketing companies who may choose to use the KwikClick platform to market
to their