Company: WIT
Filing Date: 2025-05-22
Form Type: 20-F
Source: 0000950170-25-076303
Chunk: 67

Company: WIPRO LTD
Filing Date: 2025-05-22
Form: 20-F
Item: Item 4
Chunk 67
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 level marketing efforts for various market segments.
IT Products Competition
Our competitors in the IT products market include global system integrators as well as local and niche services providers operating in specific geographies like India. One of the major challenges we encounter is margin pressure due to competitive pricing. Achieving mind share and market share in a crowded marketplace requires differentiated strategies on pricing, branding, delivery and products design. In the system integration market, we believe we are favorably positioned based on our brand, quality leadership, expertise in target markets, and ability to create customer loyalty by delivering value to our customers. The following factors differentiate us from our competition:
1.Our decades of experience serving in the IT business, proven track record of delivery excellence and satisfied customers who recommend our services to other corporations. 
2.Our deep understanding of the market especially in India. 
3.Our trusted ability to provide impartial advice on selection of products. 
4.The Wipro brand that is recognized for serving the Indian market for over seventy-five years. 
5.Our commitment to environmental sustainability as well as deep engagement with communities. 

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Intellectual Property
We believe that IP is increasingly a strong driver of business competitiveness and profits, especially in a knowledge intensive industry. Our IP portfolio is key to our strategy to drive non-linearity, and we believe that our IP will differentiate our products and services, introduce new benefits, reduce costs, and improve products and services quality. We rely on a combination of patent, copyright, trademark and design laws, trade secrets, confidentiality procedures, and contractual provisions to protect our IP.
We have invested in developing IP across business solutions, products, platforms, and service accelerators. This IP development enables us to provide standardized solutions to our customers and obtain a significant time-to-market advantage over the general preference for customized solutions that entail higher costs and longer timelines. Using our IP, we are able to offer innovative commercial models in delivering services.
As of March 31, 2025, we had 1,881 registered patents in various countries. We filed 49 patents during the year ended March 31, 2025, and currently have approximately 172 patent applications pending registration in various jurisdictions across the world.
As of March 31, 2025, we held 327 registered trademarks including registered community trademarks in India, Japan, the United States, Malaysia, and over 70 other countries. Over 33 trademark applications are pending for registration in various jurisdictions across the world.
We require employees, independent contractors, and whenever possible, vendors to enter into confidentiality agreements