Company: MFON
Filing Date: 2025-04-07
Form Type: 10-K
Source: 0001641172-25-002942
Chunk: 729

Company: MOBIVITY HOLDINGS CORP.
Filing Date: 2025-04-07
Form: 10-K
Item: Item 4
Chunk 729
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 stock equivalents as of December 31, 2024 and 2023 which were excluded from the calculation because
their effect was anti-dilutive.

 Schedule
of Dilutive Common Stock Equivalents Excluded From Antidilutive

    2024  
    2023 

    December 31, 

    2024  
    2023 
  
    Outstanding employee options 
     4,398,000  
     7,297,355 
  
    Outstanding restricted stock units 
     2,711,580  
     1,799,025 
  
    Outstanding warrants 
     21,601,207  
     10,163,222 
  
    Shares Payable 
     2,039,622  
     1,465,908 

    Antidilutive securities 
     30,750,409  
     20,725,510 

Recent
Accounting Pronouncements

Accounting
standards promulgated by the FASB are subject to change. Changes in such standards may have an impact on the Company’s future financial
statements. The following are a summary of recent accounting developments.

In
November 2023 FASB issued ASU 2023-07, Segment Reporting – Improvements to Reportable Segment Disclosures. ASU 2023-07 requires public entities “improve reportable segment disclosure requirements, primarily through enhanced disclosures
about significant segment expenses.” The Company adopted AS 2023-07 as of December 31, 2024. The Company’s CODM has determined that Mobivity Holdings Corp has one reportable entity. This will result in
no changes to the reporting of our or presentation our financial statements. The measure of segment assets is reported on the balance
sheet as total consolidated assets.

    -29-

3.
Discontinued Operations

On
September 25, 2024, the Company entered into an Asset Purchase Agreement (the “Asset Purchase Agreement”) with SMS Factory,
Inc., a Florida corporation (“SMS Factory”). Pursuant to the Asset Purchase Agreement, SMS Factory purchased all of the right,
title and interest in the Company’s SMS/MMS text messaging customer accounts, excluding certain Excluded Assets (as defined in
the Asset Purchase Agreement) utilized in the operation of the Company’s SMS/MMS text messaging platform business (the “Business
Assets”) effective as of September 25, 2024 (the “Closing