Company: TRUE
Filing Date: 2025-08-07
Form Type: 10-Q
Source: 0001327318-25-000036
Chunk: 165

Company: TrueCar, Inc.
Filing Date: 2025-08-07
Form: 10-Q
Item: Part I, Item 1
Chunk 165
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 the estimate. A contract asset of $0.9 million and $1.0 million was recorded as of June 30, 2025 and December 31, 2024, respectively, for leads delivered where consideration to be received was still conditional upon subsequent vehicle sales.

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10.    Segment Reporting

The Company utilizes consolidated net income as its segment measure of profit or loss. The following is a reconciliation of the Company’s net loss. It includes the significant expense categories regularly provided to the CODM, computed under GAAP, reconciled to the Company’s total net loss as presented in the consolidated statements of comprehensive loss:Three Months Ended June 30,Six Months Ended June 30,2025202420252024Revenues$46,998 $41,795 $91,808 $82,847 Less:Headcount expense16,113 14,374 35,332 30,792 Branded media4,590 6,700 8,844 12,006 Partner marketing9,332 8,794 18,805 15,862 Other marketing1,839 1,156 3,082 2,212 Outsourced services2,959 2,170 6,392 4,624 Data licensing, software and hosting5,516 5,275 11,174 10,653 Other segment expenses*7,818 3,229 13,152 5,664 Interest income(955)(1,672)(2,023)(3,316)Depreciation and amortization3,416 4,684 7,314 9,269 Restructuring charges**603 362 603 1,474 Stock-based compensation3,279 3,189 6,625 5,821 Other reconciling items***115 7,054 271 7,154 Net loss$(7,627)$(13,520)$(17,763)$(19,368)*Other segment expenses includes costs associated with acquiring wholesale vehicles, facilities costs and other operating costs.**Restructuring charges represent charges associated with the reorganization of the dealer sales and service organization in June 2025 as well as the realignment of the Company’s leadership structure, which began in the third quarter of 2023 and concluded in the second quarter of 2024.***Other reconciling items solely includes changes in fair value of contingent