Company: FLDDW
Filing Date: 2025-04-11
Form Type: 424B3
Source: 0001213900-25-031004
Chunk: 122

Company: Fold Holdings, Inc.
Filing Date: 2025-04-11
Form: 424B3
Chunk 122
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 bitcoin consumer financial services. From our earliest days, Fold has provided users an opportunity to spend their bitcoin via the
Lightning Network - a use case largely underrepresented in the overall bitcoin ecosystem. In 2020, we partnered with Visa to launch the
first ever bitcoin rewards debit card. In 2022, we launched a bitcoin exchange product, and have since added a comprehensive suite of
purchase options including spot buys, dollar-cost averaging, direct paycheck conversion, and round-ups. In 2024, we provided consumers
the ability to “get on zero” - the ability to live primarily off of bitcoin instead of fiat currency - and we launched a rewards
product for ACH payments that allows users to earn up to 1.5% back on paying mortgages, rent, and other bill payments. In February 2025
we publicly announced our intention to offer a bitcoin-rewards credit card which we expect to launch in 2025. We expect to continue to
innovate in the bitcoin consumer financial services space over the coming years.

In addition to new products and features, we have
committed significant resources towards optimizing our business through design and user experience (“UX”) updates, refinement
of our systems architecture, scaling our customer support services, expanding our rewards network, and adding strategic partnerships.
Through these efforts we have achieved product-level profitability for all core product lines, inclusive of the effect of rewards, and
we are well positioned to scale those lines.

One of the foundational value propositions of
bitcoin is trust and security. Over the past few years, many “crypto”-adjacent business models failed to live up to those
values, prioritizing short-term gains over their fiduciary duties to customers. As a result, many of these companies suffered a combination
of reputational damage, bankruptcy, litigation, and fines. Throughout our existence, Fold has been focused on ensuring the safety and
security of our customer assets while also complying with regulatory guidance relevant to our business. We believe that a solid trust
foundation is critical for continued user adoption and in building a positive brand image, both of which are crucial for our long-term
success.

In addition to our core operating business, Fold
has adopted a bitcoin treasury strategy that aligns our corporate goals with the products we offer to our customers. As of March 28, 2025,
Fold has accumulated more than 1,485 bitcoin in our Investment Treasury, and we plan to continue to accumulate bitcoin over time. We view
our bitcoin holdings as