Company: GINT
Filing Date: 2025-08-04
Form Type: F-1/A
Source: 0001213900-25-070836
Chunk: 207

Company: Gifts International Holdings Ltd
Filing Date: 2025-08-04
Form: F-1/A
Chunk 207
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 of advertising expenses, online portal and e -catalogexpenses and customer service center expenses, as well as the operating expenses of the Company’s departments engaged in marketing, selling and merchandising activities. The Company expenses all advertising costs, at the time the advertisement is first shown. Advertising expense was HK$8,434,263 and HK$6,686,768 (US$859,493) for the years ended March 31, 2024 and 2025, respectively. •Technology and Development Expense Technology and development expense consists primarily of payroll and operating expenses of the Company’s information technology group, costs associated with its websites, including hosting, content development and maintenance and support costs related to the Company’s order entry, customer service, fulfillment and database systems. Costs associated with repair maintenance, or the development of website content are expensed as incurred. •Segment Reporting ASC Topic 280, Segment Reporting(“ASC 280”), establishes standards for reporting information about operating segments on a basis consistent with the Company’s internal organizational structure as well as information about geographical areas, business segments and major customers in financial statements for detailing the Company’s business segments. In accordance with ASU No. 2023 -07, Segment Reporting (Topic 280), Improvements to Reportable Segment Disclosures, the Company considered whether additional disclosures were required, including significant segment expenses and measures used by the chief operating decision maker (“CODM”). The Company’s CODM is the Chief Executive Officer, who is responsible for reviewing performance and making decisions regarding resource allocation. For the years ended March 31, 2024 and 2025, the Company operates and manages its business as one single business segment, in accordance with ASC 280. The CODM evaluates the Company’s performance and assesses the operational results on a consolidated basis, utilizing key metrics such as net revenues, operating profit and other financial indicators to guide strategic decisions and resource allocation aligned with the Company’s operational objectives. The CODM uses the consolidated net income as the primary measure of segment profit or loss, allocate resources and assess performance. The CODM also reviews function expenses, including cost of revenues, sales and marketing, technology and development, personnel and benefit, and general and administrative, at the consolidated level to manage and make decision to allocate resources for the Company’s operations. Other segment items reflected in consolidated net income, such as interest income, interest expense, and income tax expense, are presented in the consolidated statements of operations. Refer to the Company’s consolidated statements of operations for the details of significant segment