Company: LRHC
Filing Date: 2025-04-15
Form Type: 10-K
Source: 0001213900-25-032211
Chunk: 1656

Company: La Rosa Holdings Corp.
Filing Date: 2025-04-15
Form: 10-K
Item: Item 5
Chunk 1656
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 Inc.), Horeb
Kissimmee Realty, LLC, La Rosa Realty Premier, LLC, La Rosa Realty Orlando, LLC, and 100% ownership of the following franchisees of
the Company: La Rosa CW Properties, LLC and La Rosa Realty North Florida LLC. In December 2023, we also formed our majority owned
subsidiary La Rosa Realty Texas LLC.  During the fiscal year ended December 31, 2024, we acquired majority ownership of the
following franchisees and affiliates of the Company: La Rosa Realty Georgia LLC, La Rosa Realty California, La Rosa Realty Lakeland
LLC DBA La Rosa Realty Prestige, and La Rosa Realty Success LLC, and 100% ownership of La Rosa Realty Winter Garden LLC, BF Prime
LLC, Nona Title Agency LLC, La Rosa Realty Beaches LLC, and Baxpi Holdings. Additionally, we acquired the remaining non-controlling
interest portions of Nona Legacy Powered By La Rosa Realty, Inc. (formerly, La Rosa Realty Lake Nona Inc.) and La Rosa Realty
Premier, LLC, making them both 100% owned entities.

In December 2024, the Company
opened its first office and wholly owned subsidiary in North Carolina, La Rosa Realty NC LLC.

Description of Our Revenues

Our financial results are primarily
driven by the total number of sales agents in our Company, the number of sales agents closing residential real estate transactions, the
number of sales agents utilizing our coaching services, the number of agents who work with our franchisees, and the number of properties
under management. We grew our agent count by six percent from 2,434 at December 31, 2023 to 2,581 at December 31, 2024.

The majority of our revenue is
derived from a stable set of fees paid by our brokers, franchisees, and consumers. We have multiple revenue streams, with the majority
of our revenue derived from commissions paid by consumers who transact business with our and our franchisees’ agents, royalties
paid by our franchisees, dues and technology fees paid by our sales agents, our franchisees, and our franchisees’ agents. Our major
revenue streams come from such sources as: (i) residential real estate brokerage revenue, (ii) revenue from our property management services,
(iii) franchise royalty fees, (iv) fees from the sale or renewal of franchises and other franchise revenue, (v) coaching, training and