Company: WELNF
Filing Date: 2025-11-12
Form Type: DEFM14A
Source: 0001104659-25-109577
Chunk: 116

Company: Integrated Wellness Acquisition Corp
Filing Date: 2025-11-12
Form: DEFM14A
Chunk 116
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 the success of our sales and marketing efforts, which may not be successful. We anticipate needing to spend substantial time, effort and resources in recruiting new resellers and helping them evaluate our platform and products, including providing demonstrations and showcasing our product offerings. Furthermore, engaging and marketing to resellers in new regions where we do not have a presence will require effort and resources and may not result in the acquisition of new resellers or in an increase in our sales volume. If we are unable to attract significant numbers of new resellers, we may not be able to materially increase our sales volumes and our business, operating results and financial condition could be adversely affected.

Additionally, even if we are successful in attracting new resellers, they may not generate sales and revenue at the same rate or scale as our current reseller base. If new resellers that we acquire fail to general sales and revenues to the same extent that our existing resellers do, this could materially adversely affect our operating results and our growth.

If we fail to cost-effectively acquire new consumers or retain our existing consumers, our business could be adversely affected.

Our success depends on our ability to attract new customers and engage existing customers cost-effectively. To acquire and engage customers, we must, among other things, promote and sustain our platform, provide high-quality products, user experiences, and customer service. If customers do not perceive our e-commerce products to be reliable, sustainable and of high quality, if we fail to introduce new and improved products, or if we introduce new products that are not favorably received by the market, we may not be able to attract or retain customers.

We have historically acquired a significant number of our customers through digital advertising on social media channels owned by the Btab network and external network, along with other social media platforms we may engage in the future, terminate their agreements with us at any time or introduce factors beyond our control, such as adjustments to algorithms that may decrease user engagement or negatively affect our ability to reach a broad audience; increases in pricing; and changes in policies that may delay or prevent our advertising through these channels, all of which could impact our ability to attract new customers.

Customer acquisition costs may fluctuate and rise on the channels that have been successful for us historically and on new channels that we are introducing. Rising costs may limit our ability to expand or maintain or acquisition efforts which could negatively affect our results of operations.

Other factors may reduce our ability to acquire, maintain and further engage with customers, including the effectiveness of our marketing efforts and other expenditures we make to