Company: IPST
Filing Date: 2025-05-12
Form Type: 424B3
Source: 0001641172-25-009684
Chunk: 138

Company: Heritage Distilling Holding Company, Inc.
Filing Date: 2025-05-12
Form: 424B3
Chunk 138
---
 Beverage Industry Experience. Our executive team and board of directors operate               
 with a focus on human capital management and hold a firm belief that quality people with          
 proven track records can produce quality results. Our leadership team and board of directors      
 are made up of multi-disciplinary executives with proven track records of successfully launching, 
 growing and operating companies of all sizes and across many industries, including in the         
 spirits industry.                                                                                 |

Strategies for Growth

Our growth plan focuses on gaining brand and product visibility, thereby increasing sales and market share, by executing the following strategies:

| ● | Grow                                                                                               
 Brand Recognition for Our Principal Product Lines Through High-Margin DtC Sales.                   
 By taking advantage of the internet and targeted digital marketing, we can place our brands        
 in front of consumers and make direct sales to them. These sales generate high-margin revenue      
 for us while building our customer database and product data. We plan to further leverage          
 direct-to-consumer sales through company-owned tasting rooms, through the TBN and through          
 co-located tasting rooms. Growing on our successful launch of the Army Special Operations          
 Salute, our D-Day 80th Anniversary and 80th Anniversary of the Battle                              
 of Iwo Jima editions, our recent War Dogs bourbon, and adding new versions for                     
 other branches of the military, first responders and military special events, we expect that       
 our Salute Series line of spirits will be an important part of our accelerating reach              
 with consumers. We believe the future addition to our online sales platform of a feature           
 allowing customers to purchase our products using bitcoin as a form of payment will further        
 drive attention and focus on our products and brands and expose us to new customers.               |
| ● | Grow                                                                                               
 Our Principal Product Lines Through High-Volume Distribution. By leveraging the data               
 we collect from our DtC sales, we plan to continue to produce and sell innovative, premium-branded 
 products through our primary channels of distribution. These channels consist of wholesale         
 distribution to retail establishments such as retail supermarkets, liquor stores, state liquor     
 stores (in control states), hotels, casinos, bars and restaurants.                                 |
| ● | Grow                                                                                               
 the TBN model. One of our primary focus areas is the expansion of the TBN to create                
 a national network of tribal spirits production and retail operation locations in or around        
 tribal casinos and high-foot-traffic entertainment districts on tribal lands. We believe           
 these operations will benefit from the fact that, as sovereign nations, tribes are exempt          
 from a variety of