Company: TGNT
Filing Date: 2025-05-07
Form Type: S-1/A
Source: 0001477932-25-003416
Chunk: 9

Company: Totaligent, Inc.
Filing Date: 2025-05-07
Form: S-1/A
Chunk 9
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Here are some compelling statistics and forecasts that support the information presented about Totaligent and the digital marketing industry:

| 1. | Growth of Digital Marketing: Statista projects the global digital advertising market to reach $790 billion in 2024 and $798.7 billion in 2025. This growth underscores the increasing reliance on digital channels for marketing and highlights the potential market for platforms like Totaligent.                                                                                                                                                                                                            |
| 2. | Shift to Person-Based Marketing: According to Mailmodo, personalized marketing continues to be a critical strategy, with research indicating that such approaches can boost conversion rates by up to 202%. As consumers demand more tailored experiences, the shift towards person-based marketing becomes essential, making Totaligent’s platform, which offers micro-targeting, highly relevant.                                                                                                            |
| 3. | Programmatic Advertising Dominance: In 2024, programmatic advertising continues to dominate the digital advertising landscape in the United States, accounting for approximately 91.3% of digital display ad spending. Total U.S. programmatic digital display ad spending reached $156.82 billion in 2024, reflecting a 15.2% year-over-year growth, according to eMarketer. This trend highlights the importance of programmatic platforms like Totaligent’s, which can efficiently reach targeted audiences |
| 4. | Email Marketing ROI: For every $1 marketers spend on email marketing, they receive $36 in return, according to Litmus. Totaligent’s integration with known Email Service Providers (ESPs) positions it well to help users capitalize on this effective channel.                                                                                                                                                                                                                                                |
| 5. | SMS Marketing Growth: According to Data Bridge Market Research, the global SMS marketing market was valued at approximately $8.223 billion in 2022 and is projected to reach $38.442 billion by 2030, growing at a CAGR of 21.26% from 2023 to 2030. Totaligent’s SMS capabilities align with this growing trend, offering users a powerful tool for customer engagement.                                                                                                                                      |
| 6. | Push Notification Engagement: Push notifications in 2024 maintain high engagement and can achieve up to 40% CTR with optimization strategies like personalization, rich media, and tailored timing, states NotifyVisitors. Totaligent’s smart code for push notifications allows users to tap into this highly engaging channel.                                                                                                                                                                               |

These statistics and forecasts emphasize the relevance and potential of our platform in a rapidly growing and evolving digital marketing