Company: MRT
Filing Date: 2025-04-29
Form Type: 20-F
Source: 0001213900-25-036882
Chunk: 105

Company: Marti Technologies, Inc.
Filing Date: 2025-04-29
Form: 20-F
Item: Item 4
Chunk 105
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, including car-hailing, motorcycle-hailing,
taxi-hailing, e-scooters, e-bikes, and e-mopeds.

In the
shared mobility industry, we face competition from companies who may have longer operating histories in related industries, greater brand
recognition, or more substantial financial or marketing resources, as well as potential future entrants. We believe the following components
of our business enable us to be well-positioned to compete with our competitors: (i) our vertically integrated business model that enables
full control and coordination across services (ii) our focus on strong ESG fundamentals, (iii) our growing user base that use our
services primarily for commuting, and (iv) our founder-led management team that leverages its operational capabilities, resourcefulness,
and creativity in achieving our goals. For a discussion of additional competitive advantages that differentiate our business, see the
section titled “ Competitive Strengths.”

For a discussion
of risks relating to competition, see the section titled “ Risk Factors  -   Risks Related to Our Business and Industry  - The
markets in which we operate are highly competitive, and competition represents an ongoing threat to the growth and success of our business.”

Intellectual Property

Our intellectual property rights are valuable
to our business. We have confidentiality procedures to protect our intellectual property rights, including but not limited to, non-disclosure
agreements, intellectual property assignment agreements, and employee non-disclosures. We have an ongoing trademark registration program
pursuant to which we register our brand name and logos in Türkiye and will expand to other countries to the extent we determine appropriate.

As of December 31, 2024, we held 11 registered
trademarks in Türkiye. In addition, we have registered domain names for websites that we use in our business, such as www. marti. tech
and other variations. We also control our intellectual property through specific terms of use on our mobile application and website.

In February 2024, we completed the acquisition
of all of the intellectual property and software assets of Zoba, the leading AI-powered SaaS platform offering dynamic fleet optimization
algorithms for two-wheeled electric vehicle rental operators, as part of the operational efficiency actions that we are continuing to
take in 2025. Zoba dynamically optimizes where vehicles are deployed and when operational tasks, such as battery swaps, rebalances, and
pick-ups, occur to maximize ridership and minimize vehicle operational inefficiencies.

We intend