Company: KMRK
Filing Date: 2025-05-19
Form Type: F-1
Source: 0001213900-25-045262
Chunk: 111

Company: K-TECH SOLUTIONS CO LTD
Filing Date: 2025-05-19
Form: F-1
Chunk 111
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4.0%, rising from US$92.9 billion in 2019 to US$108.7 billion in 2023. This indicates a steady increase in demand over the four -yearperiod. While 2023 experienced a slight downturn, it presents opportunities for OEM and ODM companies to innovate and expand their offerings, ensuring a dynamic and resilient future for the toy market. The following chart illustrates the total global toy sales from 2019 to 2023. Source: International Council of Toy Industries, Migo Market Drivers E-commerce Growth Online sales and distribution channels for toys and games have grown exponentially since the onset of the COVID -19pandemic, now accounting for about half of all global sales. In the post -pandemicera, retailers are expected to continue adopting an omni-channel approach, offering customers a seamless shopping experience to drive both traffic and sales. 68 Aggressive Advertising and Promotions on Social Media Marketing: Targeting the mass market requires aggressive advertising campaigns and promotional tie-ins to succeed. An increasing number of toy manufacturers are partnering with companies from other industries, especially fast-food chains, to enhance their promotions. Additionally, toy makers are entering licensing agreements with movie studios to produce merchandise featuring film characters such as Minions, Marvel heroes, Batman, and Disney characters. Successful products also often emerge from popular mobile and video games like Pokémon GO, League of Legends, Apex Legends, Monster Hunter, and The Legend of Zelda. Social media marketing has become an increasingly vital promotional strategy for boosting toy and game sales. Enchancing Toy Safty Standards Safety standards, regulations, and codes of practice have long been a major concern for overseas buyers. In response, the International Council of Toy Industries (ICTI), with the active involvement of Hong Kong toy manufacturers, introduced the ICTI Code of Business Practice for manufacturers, distributors, and retailers of toys and related merchandise in member countries. This code is supplemented by the CARE auditing process, which ensures compliance with these standards. Rapid Development of Children Today’s youth are developing faster than previous generations. Many children as young as eight years old are now engaging with video games, computers, music, and cosmetics. This trend challenges toy manufacturers to design innovative toys that capture their interest. Simultaneously, there is growing demand for toys that foster the development of brainpower, creativity, coordination, and sensory skills. Educational and hi-tech toys featuring Science, Technology, Engineering, and Mathematics (STEM) concepts have gained significant attention at global toy and game fairs. Toys that are both fun