Company: TGNT
Filing Date: 2025-05-07
Form Type: S-1/A
Source: 0001477932-25-003416
Chunk: 40

Company: Totaligent, Inc.
Filing Date: 2025-05-07
Form: S-1/A
Chunk 40
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 through the platform’s unified User Interface XML (UIX), allowing users to harmonize their marketing efforts across different channels. The ability to manage multichannel campaigns from a single panel not only enhances efficiency but also maximizes the impact of marketing efforts by providing a cohesive customer experience.

Adapting to Industry Changes

The digital marketing landscape is constantly evolving, with new regulations and platform policies frequently altering the rules of engagement. Our commitment to continuous platform updates ensures that users can navigate these changes with ease. The platform is designed to stay ahead of the curve, adapting to new guidelines from major players like Google, LinkedIn, Meta, and X.

We believe that we are well-positioned to thrive in the dynamic digital marketing industry. By offering a person-based approach to marketing, coupled with powerful integration and automation tools, Totaligent enables users to execute highly effective campaigns that drive meaningful results. As we expand our consumer-facing platform, we believe that we are poised to become a leader in the digital marketing space, providing both businesses and individuals with the tools they need to succeed in an increasingly competitive environment.

Here are some compelling statistics and forecasts that support the information presented about Totaligent and the digital marketing industry:

| 1. | Growth of Digital Marketing: Statista projects the global digital advertising market to reach $790 billion in 2024 and $798.7 billion in 2025. This growth underscores the increasing reliance on digital channels for marketing and highlights the potential market for platforms like Totaligent.                                                                                                                                                                                                            |
| 2. | Shift to Person-Based Marketing: According to Mailmodo, personalized marketing continues to be a critical strategy, with research indicating that such approaches can boost conversion rates by up to 202%. As consumers demand more tailored experiences, the shift towards person-based marketing becomes essential, making Totaligent’s platform, which offers micro-targeting, highly relevant.                                                                                                            |
| 3. | Programmatic Advertising Dominance: In 2024, programmatic advertising continues to dominate the digital advertising landscape in the United States, accounting for approximately 91.3% of digital display ad spending. Total U.S. programmatic digital display ad spending reached $156.82 billion in 2024, reflecting a 15.2% year-over-year growth, according to eMarketer. This trend highlights the importance of programmatic platforms like Totaligent’s, which can efficiently reach targeted audiences |

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| 4. | Email Marketing ROI: For every $1 marketers spend on email marketing, they receive