Company: ILLRW
Filing Date: 2025-01-24
Form Type: S-1
Source: 0001213900-25-006210
Chunk: 80

Company: Triller Group Inc.
Filing Date: 2025-01-24
Form: S-1
Chunk 80
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, Netflix and YouTube, and various other social media apps and short-
and long- form streaming services, as well as the market demand for live sports and music Events, user-generated content generally, and
internet-based Brand engagement, each of which are unpredictable and may be affected by changes in the economic, social, cultural and
political climate or global issues such as the recent COVID-19 pandemic. Changes in consumers’ tastes or perceptions of Triller’s
Technology Platform, content or business partners, whether as a result of the economic, social, cultural or political climate or otherwise,
could adversely affect Triller’s operating results. Triller’s failure to avoid a negative perception among consumers or anticipate
and respond to changes in consumer preferences, including in the form of content creation or distribution, could result in reduced demand
for Triller’s services and content offerings or those of Triller’s partners and owned assets across Triller’s Technology
Platform, which could have an adverse effect on Triller’s business, financial condition and results of operations.

There are many
factors that may adversely affect the popularity of Triller’s new products. For example, Triller may fail to anticipate and
adapt to future technical trends and new business models, fail to satisfy consumer preferences and requirements, fail to effectively
plan and organize marketing and promotion activities, fail to effectively detect and prevent programming errors or defects in the
products, and fail to operate Triller’s new products at acceptable costs. Triller cannot assure you that its new products will
gain market acceptance and become commercially successful. If Triller is not able to license, develop or acquire additional digital
entertainment products that are commercially successful, Triller’s future revenues and profitability may decline.

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The use of Automatic Content Recognition (“ACR”) technology to collect viewing behavior data is emerging and may not be successful.

The utilization of viewing
behavior data collected using ACR technology to inform digital advertising and content delivery is an emerging industry, and future demand
and market acceptance for this type of data is uncertain. If the market for the use of this data does not develop or develops more slowly
than Triller expects, or if Triller is unable to successfully develop and monetize its Brands, Creators, or offerings off of the viewing
behavior data it collects, its growth prospects may be harmed.

Payment methods used on Triller’s Technology Platform subject Triller to third party payment processing-related risks.

Triller accepts payments
from its users through a variety of