Company: IMG
Filing Date: 2025-07-21
Form Type: 10-K
Source: 0001641172-25-020300
Chunk: 145

Company: CIMG Inc.
Filing Date: 2025-07-21
Form: 10-K
Item: Item 1
Chunk 145
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 optimized for user experience, making it easy for customers to browse, purchase, and interact
    with our brand online. Additionally, our data-driven approach allows us to continuously refine our marketing strategies to maximize
    customer acquisition, retention, and lifetime value.

13

Our
business strategy

We
intend to achieve our mission and further grow our business by pursuing the following strategies:

    ●
    Expanding
    Product Offerings: As part of our ongoing commitment to innovation and meeting evolving consumer demands, we plan to continue
    developing a diverse range of maca-based products. This includes introducing new product lines such as Maca Peptide Coffee, Maca-Noni,
    Maca Wine, Maca Purified Powder, and other functional food and beverage items. By expanding our offerings, we aim to tap into various
    consumer segments, including those seeking energy-boosting products, plant-based nutrition, and wellness solutions. This broad product
    portfolio will allow us to diversify our revenue streams and enhance our market penetration, positioning us as a leader in the maca
    product category.

    ●
    Geographic
    Expansion: In line with our growth strategy, we aim to increase our global presence, particularly in international markets where
    the demand for natural health products is growing rapidly. Our focus will be on expanding within Asia, especially in countries like
    China and Southeast Asia, where there is a rising interest in plant-based, wellness-oriented foods and beverages. Additionally, we
    will explore opportunities in North America and Europe, leveraging the increasing consumer shift toward natural and functional ingredients.
    By strategically entering these markets, we will establish a strong global footprint, catering to consumers seeking alternative,
    natural solutions for their health and energy needs. Our geographic expansion will be supported by thorough market research, localized
    marketing efforts, and strategic partnerships with regional distributors and retailers.

    ●
    Enhancing
    Brand Awareness: Building on our existing reputation, we will significantly increase our marketing efforts to boost brand recognition
    across all markets. Our strategy will focus heavily on digital marketing initiatives, including targeted online advertising, to engage
    potential customers at every touchpoint. We also partner with social media influencers and sport champions, to promote our products
    and showcase their benefits to a larger audience. We will also invest in content marketing, creating valuable educational materials
    that highlight the health benefits of maca, thus driving consumer awareness and trust. Our overall marketing approach will aim to
    create a