Company: SWAGW
Filing Date: 2025-04-14
Form Type: 10-K
Source: 0001213900-25-031596
Chunk: 2300

Company: Stran & Company, Inc.
Filing Date: 2025-04-14
Form: 10-K
Item: Item 10
Chunk 2300
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 statements, of certain
cost and expense captions presented on the face of the Company’s Statement of Operations, to provide enhanced transparency to investors.
The update may be applied either prospectively or retrospectively. ASU 2024-03 is effective for fiscal years beginning after December
15, 2026 and interim periods within fiscal years beginning after December 15, 2027. Early adoption is permitted.

The Company is currently evaluating
the impact ASU 2024-03 will have on its disclosures.

F-15

STRAN & COMPANY, INC.

NOTES TO THE CONSOLIDATED
FINANCIAL STATEMENTS

(in thousands, except share and per share amounts)

29.Subsequent Events - Management has evaluated events occurring after the balance sheet date through April
14, 2025, the date on which the financial statements were filed.

B.FAIR VALUE MEASUREMENTS:

Fair value measurements discussed herein
are based upon certain market assumptions and pertinent information available to management as of December 31, 2024 and 2023. The carrying
amount of accounts payable approximated fair value as they are short term in nature. The fair value of stock options are estimated based
on the Black-Scholes model during the year ended December 31, 2024 and 2023.

Fair Value on a Recurring Basis

The Company follows the guidance in
ASC 820 for its financial assets and liabilities that are re-measured and reported at fair value at each reporting period. The estimated
fair value of the Company’s investments and money market accounts represent Level 1 measurements. The estimated fair value of the
earn-out liabilities represent Level 3 measurements. The following table presents information about the Company’s assets and liabilities
that are measured at fair value on a recurring basis as of December 31, 2024 and 2023, and indicates the fair value hierarchy of the valuation
inputs the Company utilized to determine such fair value:

    Description 
    Level  
    December 31, 2024  
    December 31, 2023 
  
    Assets: 

    Investments 
     1  
    $8,856  
    $10,393 

    Liabilities: 

    Earn-out liabilities 
     3  
    $711  
    $987 

Investments

The Company’s investments consisted
of the following as of December 31, 2024:

    Cost  
    Unrealized Gain (Loss)