Company: JSDA
Filing Date: 2025-06-04
Form Type: DEF 14A
Source: 0001641172-25-013621
Chunk: 0

Company: JONES SODA CO.
Filing Date: 2025-06-04
Form: DEF 14A
Chunk 0
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<div align='center'>UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

SCHEDULE 14A

Proxy Statement Pursuant to Section 14(a)

of the Securities Exchange Act of 1934</div>

Filed by the Registrant ☒

Filed by a Party other than the Registrant
☐

Check the appropriate box:

| ☐ | Preliminary Proxy Statement                                                     |
| ☐ | Confidential, for Use of the Commission Only (as permitted by Rule 14a-6(e)(2)) |
| ☒ | Definitive Proxy Statement                                                      |
| ☐ | Definitive Additional Materials                                                 |
| ☐ | Soliciting Material Pursuant to § 240.14a-12                                    |

| JONES SODA CO.                                                           |
| (Name of Registrant as Specified in its Charter)                         |
| (Name of Person(s) Filing Proxy Statement, if other than the Registrant) |

Payment of Filing Fee (Check the appropriate
box):

| ☒ | No fee required                                                                                     |
| ☐ | Fee paid previously with preliminary materials.                                                     |
| ☐ | Fee computed on table in exhibit required by Item 25(b) per Exchange Act Rules 14a-6(i)(1) and 0-11 |

<div align='center'>JONES SODA CO.

1522 Western Avenue, Suite 24150

Seattle, Washington 98101

NOTICE OF ANNUAL MEETING OF SHAREHOLDERS

TO BE HELD ON JULY 18, 2025

9:00 A.M.</div>

Dear Shareholders:

You are cordially invited to attend the annual
meeting of shareholders (the “Annual Meeting”) of Jones Soda Co. (the “Company,” “we,” “us,”
or “our”) which will be held at 9:00 a.m. Seattle time on Friday, July 18, 2025. The Annual Meeting will be an entirely virtual
meeting. That means you can attend the Annual Meeting online via a live webcast on the Internet, vote your shares electronically and submit
questions during the Annual Meeting by visiting http://www.virtualshareholdermeeting.com/JSDA2025. We have adopted a virtual format for
our Annual Meeting to provide a consistent experience to all shareholders regardless of location. Only shareholders who owned stock at
the close of business on the record date, May 21, 202