Company: ABLV
Filing Date: 2025-04-23
Form Type: 20-F
Source: 0001213900-25-034677
Chunk: 89

Company: Able View Global Inc.
Filing Date: 2025-04-23
Form: 20-F
Item: Item 4
Chunk 89
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Able View’s brand management methodology
is driven by data and technology. The Company established a dedicated data analysis and research team to gather, analyze and process data,
to extract insights that support decision making in concrete business scenarios. Each of the Company’s brand management team is
trained in technology tools ranging from product research, user traffic tracking and conversion evaluation, consumer behavior analysis,
product catalogue tracking, sales tracking, order management, and logistics and warehouse management. The Company currently utilizes online
platforms provided by mainstream horizontal online marketplaces such as JD. com and Tmall, as well as back-end technology applications
such as Jackyun provided by the Company’s business partners or third-party developers. These platforms and applications are designed
to help improve operating efficiency and output.

As China’s consumer market is complex and
ever evolving, innovation is essential to Able View’s culture and mission. Able View encourages all its teams to improve and innovate
by trial and error. In the past three years, the Company has helped its brand partners redesign product packaging and delivery, create
new marketing schemes, deploy emerging algorithmic social media analysis and improve supply chain operation. The Company believes innovation
is crucial for its success in an emerging market such as China, and a key element to Able View’s value proposition to its international
brand partners.

Able View does not generate revenue directly through
its brand management services and the service cost is regarded as cost of sales undertaken by Able View. Instead, the Company generates
revenue from the sales of the products of its brand partners. Any services that Able View provides to its brand partners in connection
with its arrangements with its brand partners is factored into Able View’s overall budget when it resells the brand partners’
products to consumers in China. The Company sells products to three groups: (i) online marketplaces (ii) distributors (iii) directly
to end consumers from e-commerce stores operated by Able View. For the years ended December 31, 2024, 2023 and 2022, net revenue
from product sales came to $124.2 million, $144.5 million and $145.0 million, respectively. In the same time periods, the Company
realized operating loss of $8.8 million and operating profit of $13.3 million and $10.1 million, respectively.

Able View’s Competitive Strengths

Leading Position in China’s Cross-Border
Brand Management in Beauty and Personal Care

Able View is one of the largest comprehensive