Company: BBD
Filing Date: 2025-03-31
Form Type: 20-F
Source: 0001292814-25-001244
Chunk: 111

Company: BANK BRADESCO
Filing Date: 2025-03-31
Form: 20-F
Item: Item 4
Chunk 111
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 innovation time-to-market; and     
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58 – Form 20-F 2024 | Bradesco
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·                       Corporate venture (inovabra ventures): an equity fund for strategic investments in startups and                    
    high-growth companies that have innovative technologies and/or business models. The fund is managed by the Private Equity &amp; Venture
     Capital area and actively contributes to generate value in companies, including when this involves solutions that satisfy our clients’
                                                                     needs.                                                                
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·   Culture &amp; Communication
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Ø                      Culture program: enhance the culture that drives innovation through a program for the employees                    
    of our different Business Units, since we consider innovation to be applicable to everyone. With the program we disseminate innovation
                                                            through four pillars:                                                         
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o             Training employees through courses and acculturation programs           
    on emerging technologies and innovation methodologies in partnership with Unibrad;
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o   Engage everyone in a community of intrapreneurs, promoting collaboration,
                  knowledge sharing and exchange of experiences;             
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o   Conduct practical activities and hands-on experiences to apply
                       acquired knowledge; and                    
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o   Communicate our innovation and technology initiatives and updates
                            across the Group.                        
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 The culture program includes initiatives for influencers (select group with representatives from various areas of the bank, who are the catalysts for innovation in their departments), for executives and for all employees of the Group to support cultural evolution. The last cycle that ended in August 2024, was attended by 208 influencers, representing 44 of our departments.
 
Ø   Awards of inovabra and cases in 2024
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·                Global Finance: top innovations in finance with Generative Artificial Intelligence (use of Generative              
    AI for reading Copom’s Minutes); and inovabra was elected for the fifth consecutive time as one of the best financial innovation
                                                       laboratories in the world;                                                   
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·   Value Innovation: we were second in the banking sector ranking and 67th as the most innovative
                                         companies in Brazil;                                     
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·   Banking Innovation Awards | Qorus: we were winners in the emerging technology category with the
                              Generative Artificial Intelligence projects;                         
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·                         100 Open Startups Ranking: we secured second place in the Top Open Corporations ranking for our                       
    efforts in open innovation with startups, while inovabra ranked fifth in the Top E