Company: ASB
Filing Date: 2025-03-17
Form Type: DEF 14A
Source: 0000007789-25-000025
Chunk: 74

Company: ASSOCIATED BANC-CORP
Filing Date: 2025-03-17
Form: DEF 14A
Chunk 74
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 Paid to our NEOs represents the “Total” compensation reported in the Summary Compensation Table for the applicable fiscal year, adjusted as follows:

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|                                                                                 |                    2024 |                     |
| Adjustments                                                                     | PEO: Andrew J.Harmening | Average non-PEONEOs |
| As Reported Summary Compensation Table Total                                    |              $5,473,089 |          $1,463,169 |
| (-) Grant Date Fair Value of Stock Awards Granted in FY                         |              $2,674,986 |            $525,607 |
| (+) Awards granted in CFY that are outstanding and unvested as of end of CFY    |              $3,252,955 |            $639,172 |
| (+) Awards that are granted and vest in the same CFY                            |                      $0 |                  $0 |
| (+) Prior year awards outstanding and unvested as of end of CFY                 |              $1,047,416 |            $237,749 |
| (+) Prior year awards that vest in CFY                                          |                $218,631 |             $26,159 |
| (-) Prior year awards that fail to meet vesting conditions during CFY           |                $296,715 |             $70,899 |
| (+) Dividends or other earnings paid on all awards in CFY prior to vesting date |                $354,612 |             $42,787 |
| (-) Change in Pension Value and Non-Qualified Deferred Compensation Earnings    |                  $5,655 |             $12,212 |
| (+) Pension Adjustment                                                          |                  $3,877 |              $3,371 |
| = Compensation Actually Paid(6)                                                 |              $7,373,224 |          $1,803,689 |

FY = Fiscal Year

CFY = Covered Fiscal Year

Narrative and Graphic Disclosure to Pay Versus Performance Table Relationship Between Compensation Actually Paid and Certain Financial Performance Measures The following graph compares Compensation Actually Paid to our PEOs and the average Compensation Actually Paid to our other NEOs to (i) our cumulative TSR, and (ii) KBW Nasdaq Regional Banking Total Return Index TSR, for the fiscal years ended December 31, 2020, 2021, 2022, 2023 and 2024. TSR amounts reported in the graph assume an initial fixed investment of $100, and that all dividends, if any, were reinvested.

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The following