Company: SFB
Filing Date: 2025-04-25
Form Type: DEF 14A
Source: 0001193125-25-094691
Chunk: 9

Company: STIFEL FINANCIAL CORP
Filing Date: 2025-04-25
Form: DEF 14A
Chunk 9
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| Committee Views of Proportion and Form of Compensation |

The Committee continued to emphasize “ At-Risk ” compensation in determining the annual incentive compensation of the CEO and the other named executive officers. The Committee divides the various elements of compensation described above in “Key Executive Compensation Program Elements” into two categories: compensation that is “Realized” because it is not subject to forfeiture and compensation that is “ At-Risk ” because it is subject to forfeiture. The Committee determined that the allocation of variable compensation between Realized and At-Risk compensation for the CEO and other named executive officers for 2024 is as follows: 2024 Allocation of Realized and At-RiskAnnual Incentive Compensation

| Named Executive Officer        |     | Realized Compensation         |     | At-Risk Compensation          |
| CEO: Mr. Kruszewski            |     | 41% of                        
 Annual Incentive Compensation |     | 59% of                        
 Annual Incentive Compensation |
| Office of the President:       
 Co-Presidents Zemlyak and Nesi |     | 51% of                        
 Annual Incentive Compensation |     | 49% of                        
 Annual Incentive Compensation |
| Committee Assessment:          |     | Realized and Not Retentive    |     | At-Risk and Retentive         |

| Proxy Statement for the 2025 Annual Meeting of Shareholders |     | 23 |

| Incentive Assessment Framework |

The committee evaluates named executive officer incentive compensation based on various factors, and summarizes its judgment on groups of these factors as being below, meeting or exceeding its expectations. The following is an assessment based upon primary performance goals, additional considerations, strategic goals and overall Company performance. See “Use of Non-GAAPMeasures” on page 47 for a description of how and why the Non-GAAPmeasures differ from GAAP measures.

| Incentive Assessment Framework Results |

| Primary Performance Goals                     |     | 2024 Result |     | Year-Over-Year Change |
| ▶   Non-GAAP Pre-Tax Net Income               |     |     $1.00bn |     | 30%                   |
| ▶   Non-GAAP Net Revenue                      |     |     $4.97bn |     | 14%                   |
| ▶   Non-GAAP Diluted Earnings per Share (EPS) |     |       $6.81 |     |