Company: MYSZ
Filing Date: 2025-03-27
Form Type: 10-K
Source: 0001641172-25-000990
Chunk: 1140

Company: My Size, Inc.
Filing Date: 2025-03-27
Form: 10-K
Item: Item 1
Chunk 1140
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Overview

We
are an omnichannel e-commerce platform and provider of AI-driven SaaS measurement solutions and our recently acquired subsidiaries, Naiz
Fit, which provides SaaS technology solutions that solve size and fit issues and AI solutions for smarter design through data driven
decisions for fashion ecommerce companies, and Orgad, an online retailer operating in the global markets. To date, we have generated
almost all our revenue as a third-party seller on Amazon. Our advanced software and solutions assists us in supply chain, identifying
products that can drive growth and provides a user-friendly experience and best customer service.

We
are currently focused on driving the commercialization of the Naiz Fit technology which, enables shoppers to generate highly accurate
measurements of their body to find the accurate fitting apparel by using our Naiz Fit Widget, a simple questionnaire which uses a database
collected over the years and allows buyers to know what size to pick when buying online, reducing returns and increasing conversion rates
of sellers.

Naiz
Fit syncs the user’s measurement data to a sizing model generated with our proprietary Garment Modelling technology for each item
sold on the ecommerce, and only presents items for purchase that match their measurements to ensure a correct fit.

We
are positioning ourselves as a consolidator of sizing solutions and new digital experience due to new developments for the fashion industry
needs. Our other product offerings include First Look Smart Mirror for physical stores and Smart Catalog to empower brand design teams,
which are designed to increase end consumer satisfaction, contributing to a sustainable world and reduce operation costs. We also recently
launched True Feedback, a Go-To-market solution that extracts data from our Naiz Community mystery shoppers to fine-tune the customer
experience offered to fashion buyers, both online and offline.

2

Our
Solution

Our
cloud-based software platform provides highly accurate sizing and measurement with broad applications and are focusing on the e-commerce fashion/apparel industry. This proprietary technology is driven by several
patented algorithms which are able to calculate and record measurements in a variety of novel ways. Although specific functionality varies
by product, we believe that our core solutions address the need for highly accurate measurements in a variety of consumer friendly, every
day uses. On top of this anthropometric technologies, understanding the complexity of the fashion industry, we have also developed our
own garment modelling technologies based on both products specifications and physical garment try-ons, guaranteeing the scalability of
our solution while maximizing accuracy and adaptability of our technology for each retailer and e-t