Company: LRHC
Filing Date: 2025-11-19
Form Type: 10-Q
Source: 0001213900-25-112656
Chunk: 205

Company: La Rosa Holdings Corp.
Filing Date: 2025-11-19
Form: 10-Q
Item: Item 8
Chunk 205
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 to reinvest in their businesses or as take-home
profit. We believe that this is a strong incentive for them to compete against the discount, flat fee and internet brokerages that have
sprung up in the past several years. Instead of us taking a greater share of their income, our agents pay what we believe to be reduced
rates for training and mentorship and our proprietary technology. Our franchise model has a similar pricing methodology, permitting the
franchise owner the freedom to operate their business with minimal control and lower expense than other franchise offerings.

Moreover,
we believe that our proprietary technology, training, and the support that we provide to our agents at a minimal cost to them is one
of the best offered in the industry.

Our
business stands on three pillars: Family, Passion, and Growth. We believe that our support and philosophy have attracted and will continue
to attract and retain the highest producing realtors in our local markets. We believe that our focus on the interaction between our human
agents and their clients is a strong weapon against internet-only commodity websites and the low touch discount brokerages. Our agent
count continues to grow organically and through acquisition, we attribute our organic growth to the positive culture created in our Company
and the competitive plans that we offer our agents. By creating a custom solution and a unique experience, we believe that our agents
are able to guide their clients seamlessly through what may be their most expensive lifetime purchase.

On
October 12, 2023, we consummated our IPO. Following our IPO, during the fiscal year ended December 31, 2023, we acquired majority
ownership of the following franchisees of the Company: Nona Legacy Powered By La Rosa Realty, Inc. (formerly, La Rosa Realty Lake
Nona Inc.), Horeb Kissimmee Realty, LLC, La Rosa Realty Premier, LLC, La Rosa Realty Orlando, LLC, and 100% ownership of the
following franchisees of the Company: La Rosa CW Properties, LLC and La Rosa Realty North Florida LLC. In December 2023, we also
formed our majority owned subsidiary La Rosa Realty Texas LLC.  During the fiscal year ended December 31, 2024, we acquired
majority ownership of the following franchisees and affiliates of the Company: La Rosa Realty Georgia LLC, La Rosa Realty
California, La Rosa Realty Lakeland LLC DBA La Rosa Realty Prestige, and La Rosa Realty Success LLC, and 100% ownership of La Rosa
Realty