Company: CELH
Filing Date: 2025-04-02
Form Type: PRE 14A
Source: 0001193125-25-071343
Chunk: 72

Company: Celsius Holdings, Inc.
Filing Date: 2025-04-02
Form: PRE 14A
Chunk 72
---
 Between NEO Compensation Actually Paid and Revenue The following chart sets forth the relationship between CAP to our PEO (i.e., CEO), the average of CAP to our other NEOs, and Revenue during fiscal 2020 through 2024.

| 54 |     | 2025 PROXY STATEMENT |

EXECUTIVE COMPENSATION

Most Important Measures to Determine Compensation Actually Paid for the fiscal year ended December 31, 2024

The four items listed in the table below represent the most important metrics we used to link compensation actually paid to our NEOs, for the fiscal year ended December 31, 2024, to Company performance.

| Revenue         |
| Gross Profit    |
| Adjusted EBITDA |
| Relative TSR    |

Policies and Practices Related to the Grant of Certain Equity Awards In response to Item 402(x)(1) of Regulation S-K,we have not granted new awards of stock options, stock appreciation rights, or similar option-like instruments within four business days before or one business day after the release of a Quarterly Report on Form 10-Q,Annual Report on Form 10-K,or Current Report on Form 8-Kthat discloses material nonpublic information. Accordingly, we have nospecific policy or practice on the timing of awards of such options in relation to the disclosure of material nonpublic information by us. In the event that we determine to grant new awards of such options, the Board will evaluate the appropriate steps to take in relation to the foregoing. Securities Authorized for Issuance Under Equity Compensation Plans The following table provides information as of December 31, 2024 with respect to shares of Common Stock issuable under our equity compensation plans.

| Plan category                                          |     | Number of shares of Common Stockto be issued upon exercise ofoutstanding options, warrants andrights 
 (a)                                                                                                  |           |   |     | Weighted-averageexercise price ofoutstanding options,warrants and rights 
 (b)                                                                      |      |   |     | Number of shares ofCommon Stock remainingavailable for futureissuance under equitycompensation plans(excluding sharesreflected in the firstcolumn) 
 (c)                                                                                                                                                |            |   |
|:-------------------------------------------------------|:----|:-----------------------------------------------------------------------------------------------------|----------:|--:|:----|:-------------------------------------------------------------------------|-----:|--:|:----|:---------------------------------------------------------------------------------------------------------------------------------------------------|-----------:|--:|
| Equity compensation plans approved by stockholders     |     |                                                                                                      | 3,448,954 | 1