Company: MFON
Filing Date: 2025-09-09
Form Type: PRER14A
Source: 0001140361-25-034415
Chunk: 41

Company: MOBIVITY HOLDINGS CORP.
Filing Date: 2025-09-09
Form: PRER14A
Chunk 41
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 for the Company, in addition to cash on hand, for the proposed Reverse Stock Split, that could be secured within a reasonable timeframe and on reasonable terms to the Company. In light of the scarcity of financing sources, the reasonable terms of the Convertible Notes offering, and the expected benefits of the Reverse Stock Split, the Special Committee concluded that using funds from the Convertible Notes offering to partially fund the Reverse Stock Split would be fair to the unaffiliated stockholders of the Company. For additional information, see “ Source of Funds and Expenses – Convertible Note Offering .”

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TABLE OF CONTENTS

In addition, the following table sets forth historical trading volume averages and average closing prices for the associated number of trading days prior to July 30, 2025, the day before the Special Committee approved the Reverse Stock Split:

| Number of Trading Days Average |     | Average 
 Closing 
   Price |     | Average 
   Daily 
  Volume |     |  Volume- 
 Weighted 
  Average 
    Price 
 (“VWAP”) |
| 30                             |     |   $0.28 |     |   2,713 |     |    $0.28 |
| 60                             |     |   $0.28 |     |   3,395 |     |    $0.27 |
| 90                             |     |   $0.30 |     |   4,120 |     |    $0.29 |
| 180                            |     |   $0.30 |     |   3,232 |     |    $0.30 |

From April 29, 2025, through July 30, 2025, inclusive (60 trading days), the average daily trading volume has been 3,395 shares with a VWAP of $0.27. The Cash Payment represents a premium of 6.9% over the VWAP from April 29, 2025 through July 30, 2025, inclusive. From March 21, 2025, through July 30, 2025, inclusive (90 trading days), the VWAP has been 4,120 shares with an average closing price of $0.29. The cash payment of $0.29 per pre-split share to stockholders whose shares will be cashed out is equal to the VWAP from March 21, 2025 through July 30, 2025, inclusive. On July