Company: KNRX
Filing Date: 2025-06-12
Form Type: F-1/A
Source: 0001641172-25-014801
Chunk: 77

Company: KNOREX LTD.
Filing Date: 2025-06-12
Form: F-1/A
Chunk 77
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Our flagship product, Knorex
XPO, is a self-service enterprise-grade cloud platform with a comprehensive suite of advertising management and execution
(AMX) applications. Our highly differentiated platform empowers marketers to orchestrate omni-channel advertising across the Open Internet
and the Native Platforms owned by the big tech giants, and to streamline and automate manual processes to drive advertising efficiency
and performance. XPO enables intelligent automation and scaling, allowing marketers to seamlessly manage and control core mission-critical
online advertising processes from a centralized UI, to advertise across a diverse range of ad channels including search, social media,
apps, websites, desktop, mobile, smart TVs or connected televisions, streaming devices, and digital billboards. Our AI/ML-powered platform
revolutionizes digital advertising management by offering marketers a truly integrated solution for omni-channel orchestration. It seamlessly
consolidates the key functions of planning, creation, measurement, monitoring, management, and optimization of advertisements across
the world’s leading ad channels, into a singular unified platform. This eliminates the need for marketers to grapple with multiple
siloed platforms, creating XPO as an all-encompassing system of record that closes the customer marketing analytics loop.

Marketers use XPO to gain
access to real-time actionable insights and effectively execute cross-channel and in-channel optimizations to drive advertising performance.
XPO harnesses the power of AI/ML to ingest vast amounts of real-time data, providing a data-driven solution. XPO integrates data collection,
processing, analysis, and advertising delivery to optimize advertising performance through continuous decision-making on budget allocation
and advertising placements across various ad channels, platforms, and devices. This systematic data-driven approach enables marketers
to effectively target their desired audience at scale across the Internet and native platforms.

To help marketers maximize their
use of XPO, we also provide add-on services including managed activations where we support or guide marketers in launching and
monitoring advertising campaigns using XPO. Our professional services further extend our support including technical and business consultation,
staff training and ongoing technical support, aligning these support services to their overall marketing strategy in addressing their
business challenges. For customers preferring campaign-driven engagements without any long-term platform contract, we provide managed
activations to manage their advertising campaigns end-to-end.

Since our inception in September
2009 in Singapore, we have expanded our operations to the U.S., Vietnam, India, and Malaysia, where the U.S. is now by far our largest
market. Over the years,