Company: ILLRW
Filing Date: 2025-01-24
Form Type: S-1
Source: 0001213900-25-006210
Chunk: 227

Company: Triller Group Inc.
Filing Date: 2025-01-24
Form: S-1
Chunk 227
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 and our Events and Events-related services. Our Technology Platform enabled more than half a billion quarterly
user interactions as of September 30, 2023, including posts, messages, automated communications, and e-commerce transactions both on our
Triller branded offerings as well as on various third-party social platforms (including but not limited to Instagram, TikTok, Facebook,
YouTube, Snapchat and Twitter), across the web and via SMS messaging. Through our Technology Platform we deliver sports and entertainment
content to millions of consumers around the world and we believe that we inspire Creators and Brands to do the same. Our Technology Platform
comprises an array of business-to-business and business-to-consumer offerings that empower Creators to establish and sustain long-lasting
consumer relationships that help drive their businesses.

Our Technology Platform generates revenue through
revenue sharing and service fee arrangements. Revenue share comes from advertising, premium content, Events, pay-per-view fees, subscription
fees or merchandise sales that are transacted via our Technology Platform. Service fees comes from Brands that utilize our platform to
reach consumers via a combination of campaign fees, transaction fees or SaaS fees, including monthly subscription fees. We also generate
revenues from Triller branded Events via ticket sales, pay-per-view fees, subscription fees, merchandise sales, brand advertising and
sponsorship.

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Our AI-driven, mission-critical Technology Platform
enables Brands and Creators to reach their target audiences and our messaging-based notification services drives a continuous cycle of
engagement for audiences (where they stay “in the know” and are kept up-to-date on what their favorite Creators and Brands
are doing), while the Creators and Brands receive real-time data, analytics and feedback–driven by user engagement.

We have a host of service offerings that drive
awareness, engagement and monetization. The reason we call this a Technology Platform is because we offer a highly differentiated solution
that integrates all of our service offerings into a comprehensive portfolio of services that go well beyond a single app-based or web-based
content solution to virtually every medium of content engagement (e.g. social media, streaming, live events and virtual world experiences).
We create network effects via our proprietary AI-powered technology designed to drive optimal engagement through the best channels, increasing
the return-on-investment for Creators and Brands. Furthermore, the efficiencies gained from our AI-powered Technology Platform enable
both us and our partners to operate at scale to grow via multiple channels of engagement, which