Company: PRMB
Filing Date: 2025-01-24
Form Type: S-1
Source: 0001193125-25-012325
Chunk: 171

Company: Primo Brands Corp
Filing Date: 2025-01-24
Form: S-1
Chunk 171
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 the key factors that differentiates our products from those of our competitors. The success of our business depends in part on our ability to use our trademarks, including
our name and logos, to increase brand awareness and further develop our brand’s reputation in the market. Protection of our proprietary processes, methods, compounds, and other technologies is also important to our business and enables us to
distinguish our products from those of our competitors. To protect our intellectual property assets and proprietary rights, we rely on patent, trade secret, copyright, and trademark laws, as well as contractual provisions included in our agreements
with employees, independent contractors and other third parties who may have access to our intellectual property and confidential information. We also rely on common law and statutory protections afforded to trademarks, trade secrets, and
proprietary “know-how.” We closely monitor the unauthorized, improper, or illegal use of our trademarks and vigorously challenge any third party that infringes upon our trademark rights, through
available legal remedies.

We own the major trademarks that are used to identify, market, and sell our water and beverage products. From
time to time we use third-party trademarks with the permission of these third parties. In the United States, we own the federal trademark registrations for our major brands, including Poland Spring, Pure Life, Arrowhead, Deer Park, Ice Mountain,
Mountain Valley, Ozarka, Primo Water, Saratoga, Sparkletts, Zephyrhills, Ac+ion, and Splash Refresher. We have filed and will continue to file trademark applications to register new trademarks, logos, slogans, and taglines that we believe add value
to our business and brands. We maintain all registrations for the trademarks that are material to the operation of our business.

Our pool
of proprietary information, consisting of manufacturing know-how, trade secrets, and copyrights relating to the design and operation of our facilities and systems, is particularly important and valuable.
Accordingly, we seek to protect this proprietary information through all legal means practicable, including by protecting certain information as a trade secret.

However, monitoring the unauthorized use of our intellectual property is difficult and costly, and the steps we have taken may not prevent all
unauthorized use by others. See “Risk Factors — Risks Related to Our Business, Operations, and Growth Strategies —Our success depends, in part, on our intellectual property, which we may be unable to maintain and protect.”

Properties

The following discussion sets
forth the location, use, and ownership or leasehold interest in various significant facilities