Company: ZK
Filing Date: 2025-03-20
Form Type: 20-F
Source: 0001410578-25-000390
Chunk: 125

Company: ZEEKR Intelligent Technology Holding Ltd
Filing Date: 2025-03-20
Form: 20-F
Item: Item 4
Chunk 125
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 Our customers try out our products and technologies, as well as a wide range of events in Zeekr Space, which usually takes up 100 square meters to 300 square meters in commercial areas. We have also launched Pop-Up Zeekr Spaces in China, which have more flexible leasing terms than the usual Zeekr Space and help us get in touch with an expanded customer base.
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●   Zeekr Delivery Center. We use Zeekr Delivery Centers for product delivery, most of which are located at facilities with large areas outside urban commercial centers to allow for vehicle storage and simultaneous delivery.
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●   Zeekr House. We launch additional Zeekr House in areas where car dealer shops are located across different tiers of cities in China, which allow us to utilize the cluster effect and provide our customers with superior one-stop experience. Leveraging the service network of our sister brands in Geely Group, we plan to develop our Zeekr House cost-effectively and rapidly with our own Zeekr brand and design.
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Through the Zeekr APP, prospective customers can place orders by paying nonrefundable order deposit or production deposit. Relying on our strong supply chain management capabilities inherited from Geely Group, we enable our customers to choose from a vast pool of configurations, such as vehicle color, wheel hub size and style, air suspension system option, automatic door option, sound system, intelligent air conditioning package and seat ventilation. For all Zeekr vehicles, within 72 hours after the payment of the non-refundable order deposit (the “Configuration Confirmation Period”), we will notify the prospective customers to confirm various details about the vehicles. Upon the lapse of the Configuration Confirmation Period, the orders will automatically be locked and the customers will not be allowed to change the configurations of their vehicles. Our delivery specialists will follow up with customers on pre-delivery matters, such as vehicle financing services and home charger installation. Once the vehicles arrive at delivery centers, our delivery specialists will contact the customers to arrange delivery, and the customers will pay the remaining purchase amount upon vehicle delivery.
Customer Community
Customers are of the essence to our success. We strengthen the relationship between our brand and customers by building and nurturing a customer community that encompasses their journey before, during and after the vehicle sales. Zeekr APP provides our customers with a closed-loop service that covers the full cycle of their purchase. Through Zeekr APP, our customers learn about our brand