Company: SBH
Filing Date: 2025-12-10
Form Type: DEF 14A
Source: 0001193125-25-313464
Chunk: 17

Company: Sally Beauty Holdings, Inc.
Filing Date: 2025-12-10
Form: DEF 14A
Chunk 17
---
 of the environment
and the general public, and with
regard for the welfare – safety,
respect and dignity -- of our
associates.

SUSTAI NABILITY

| PURPOSE AND VALUESEvery aspect of our sustainability program is integrally tied to and reflects our company purpose and values. Our purpose and values reflect and emphasize our commitment to being a good corporate citizen and inspiring a more sustainable world. We are committed to reflecting our purpose and core values in everything we do, especially in our culture, and sustainability focus areas of responsible supply chain and energy management.Our culture initiatives are our commitments to strive to create a world that is more colorful and welcoming, where people can be themselves and where diversity is beautiful. Our Sustainability initiatives are our commitments to being part of something bigger, and caring for our people, customers, communities, and planet.GOVERNANCEOur Board of Directors believes that sustainability issues are essential to our Company’s long-term performance and value creation. The Board is committed to corporate governance best practices and to integrating responsible sustainability initiatives into our operations and strategic business objectives. |

Our Board and the Nominating, Governance and Corporate Responsibility Committee have oversight of the Company’s sustainability plan. On a quarterly basis, this committee receives updates on management’s execution of sustainability initiatives. On an annual basis, this committee advises on the long-term design of the Company’s sustainability program. In 2020, the Compensation and Talent Committee was delegated oversight authority over the Company’s culture and belonging programs and goals. The charters for both Committees are available at https://www.sallybeautyholdings.com/investor-relations. We have not incorporated by reference into this Proxy Statement the information included on or linked from our website, and you should not consider it to be part of this Proxy Statement. Management of sustainability-related projects is led by our Chief Legal and Human Resources Officer. He coordinates a cross-functional team of subject matter experts to drive sustainability. Management reports quarterly to and engages with the Board and its Committees regarding progress against our sustainability goals.

| SALLYBEAUTY HOLDINGS, INC. | 22 | 2025 Proxy Statement |

Our Company’s core values regarding corporate responsibility are reflected in ourCode of Business Conduct and Ethics (“Ethics Code”), which is the standard of conduct that applies to all of our employees, officers and directors. The Ethics Code reflects the Board’s beliefs about how we should conduct ourselves individually and as a company, and includes the following core principles relating to corporate responsibility and sustainability matters: we intend to operate our businessas