Company: TGE
Filing Date: 2025-06-24
Form Type: F-1
Source: 0001213900-25-057225
Chunk: 127

Company: Generation Essentials Group
Filing Date: 2025-06-24
Form: F-1
Chunk 127
---
 State analogues of the Federal Trade Commission
Act similarly prohibit unfair and deceptive advertising. Various rules also prohibit and restrict certain kinds of advertising, such as
advertising that uses obscene material, or unfair and deceptive endorsements. The Federal Trade Commission and the state consumer protection
regulators enforce these rules directly and on behalf of affected consumers. Some state laws also provide a private right of action, which
allows affected consumers to bring claims directly for damages.

The U.S. advertising
industry also has certain self-regulatory principles and standards that are issued by non-governmental associations that represent industry
members. For example, the Digital Advertising Alliance issues the Self-Regulatory Principles of Transparency and Control, a set of principles
aimed at establishing responsible privacy practices for digital advertising. Such principles are voluntary and generally do not carry
the force of law. Instead, the industry groups themselves enforce compliance. For example, the Digital Advertising Alliance works with
its members and industry associations to monitor and enforce compliance with the Self-Regulatory Principles of Transparency and Control
and respond to consumer complaints. However, companies that publicly commit to self-regulatory principles and fail to abide by them can
in turn violate the Federal Trade Commission Act and state consumer protection laws.

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Magazine Publishing

There is no central authority
or set of rules that regulates magazine publishing activities in the United States. However, magazine publishers are subject to various
regulatory regimes that are applicable to different aspects of their business. In addition to the regulatory regimes described above,
magazine publishers must also be aware of consumer protection laws that govern service offerings and subscriptions, as well as laws and
regulations that protect consumers’ personal data privacy. There are also voluntary industry standards and principles of which magazine
publishers in the United States should be aware of. This section provides a high-level overview of these regulatory regimes.

Consumer Protection

In addition to overseeing
certain aspects of advertising, the Federal Trade Commission and state consumer protection regulators enforce general consumer protection
rules that prohibit unfair and deceptive business conduct, including rules that are particularly important to subscription-based services.
These rules impose various requirements that magazine publishers must consider, such as rules regarding disclosure of subscription terms,
the process for consumers to cancel a subscription, and notices required for recurring payments and renewal. The rules generally aim at
preventing subscription providers, including magazine publishers and distributors, from employing practices that are considered unfair
and deceptive. The Federal Trade Commission and state consumer protection regulators enforce these rules directly and on