Company: BBD
Filing Date: 2025-03-31
Form Type: 20-F
Source: 0001292814-25-001244
Chunk: 120

Company: BANK BRADESCO
Filing Date: 2025-03-31
Form: 20-F
Item: Item 4
Chunk 120
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 is centered upon financial inclusion and is directed at our individual clients. Clients in this segment will have an easy access bank, a wide range of products and services, and numerous solutions that ensure ease and security in their daily lives, such as the Bradesco App, which makes going to the bank much more practical and safer.

65 – Form 20-F 2024 | Bradesco
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Ø   Non-Account Holders
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 In 2018, the Non-Account Holders area was created to strengthen the relationship with individual and corporate clients who purchased at least one of our products, except for checking accounts. By identifying the client’s profile and portfolio combination, we seek to provide financial products with personalized offerings through both physical and digital channels.
 The purpose of the area is to coordinate offerings and approaches, as well as to facilitate access to financial products, creating new channels and providing new customer experiences with improved processes and technology.
 
4.B.30.01-02 Products and banking services
 In order to meet the needs of each client, we offer the following banking products and services:
 
4.B.30.01-02.01 Deposit accounts
 We offer a variety of deposit accounts to our clients, including:
 
Ø   checking accounts, such as:
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·   Conta Fácil (Easy Account) – a checking account and a savings account with the same
    bank account number, accessed by the same card, for individuals and legal entities;
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·                           Click Conta (Click Account) – checking accounts for children and young people from 0 to 17                        
    years of age, with an exclusive website, debit card, automatic pocket money service, free online courses and exclusive partnerships, among
                                                                 other benefits;                                                              
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·                              Conta Universitária (Academic Account) – low fee checking account for college students,                           
    with subsidized credit conditions, student loans, an exclusive website, free online courses and exclusive partnerships, among other benefits;
                                                                         and                                                                     
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·   Conta Corrente (Checking Account) – accounts intended for companies and public entities of
               a specific legal nature, which do not have a linked savings account.           
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Ø                                           traditional savings accounts, which currently earn                                       
    interest at the Brazilian reference rate, or taxa referencial (TR), plus 0.5% monthly interest if the SELIC rate target is higher
       than 8.5% p.a., or TR