Company: KNRX
Filing Date: 2025-03-05
Form Type: F-1/A
Source: 0001493152-25-009104
Chunk: 91

Company: KNOREX LTD.
Filing Date: 2025-03-05
Form: F-1/A
Chunk 91
---
 our consolidated financial statements and the accompanying notes included elsewhere in this prospectus:

|                                                                |     | For the Six Months Ended June 30, |         |     |      |         |
|                                                                |     |                              2024 |         |     | 2023 |         |
| Number of customers(1)                                         |     |                                   |      30 |     |      |      27 |
| Average revenue per customer (US$)(2)                          |     |                                   | 180,747 |     |      | 144,290 |
| Revenue from self-serve (includes add-ons) (%)                 |     |                                   |    98.2 |     |      |    95.8 |
| Revenue from managed activations and professional services (%) |     |                                   |     1.8 |     |      |     4.2 |

|                                                                |     | Year ended December 31, |    2023 |     |     |    2022 |
|:---------------------------------------------------------------|:----|:------------------------|--------:|:----|:----|--------:|
| Number of customers(1)                                         |     |                         |      29 |     |     |      45 |
| Average revenue per customer(US$)((2)                          |     |                         | 300,890 |     |     | 140,364 |
| Revenue from self-serve (includes add-ons) (%)                 |     |                         |    96.4 |     |     |    93.5 |
| Revenue from managed activations and professional services (%) |     |                         |     3.6 |     |     |     6.5 |

Notes:

(1) “Customer” refers to the party that signs a contract with us, which are primarily the ad agencies. The advertiser, who is their customer, is the end client or the ultimate buyer of the advertisement.

(2) Average revenue per customer is calculated as the total revenue for the year divided by the total number of customers for the same year. Our management use this metric as a measure to assess the overall progress and direction of our business, as well as to select and pursue customers who can keep pace with our growth.

Comparison of Results of Operations

Six months ended June 30, 2024 compared to six months ended June 30, 2023

Revenue. Our revenue increased by 41.1% from US$3.9 million for the six months ended June 30