Company: ASB
Filing Date: 2025-03-17
Form Type: DEF 14A
Source: 0000007789-25-000025
Chunk: 66

Company: ASSOCIATED BANC-CORP
Filing Date: 2025-03-17
Form: DEF 14A
Chunk 66
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 December 31, 2024 , closing price of Associated common stock. (2) Value based on the closing price of the Common Stock on the date restrictions lapsed. Vested shares are subject to retention requirements under Associated’s security ownership guidelines.

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| PENSION BENEFITS IN2024 |

| Name                | Plan Name(1) | Number of YearsCredited Service(#) | Present Value ofAccumulated Benefit($) | Payments During LastFiscal Year($) |
| Andrew J. Harmening | RAP          |                                  3 |                                $15,364 |                                 $0 |
| Derek S. Meyer      | RAP          |                                  1 |                                 $5,175 |                                 $0 |
| John A. Utz         | RAP          |                                 14 |                               $181,010 |                                 $0 |
| Randall J. Erickson | RAP          |                                 12 |                               $144,301 |                                 $0 |
| David L. Stein      | RAP          |                                 19 |                               $288,200 |                                 $0 |

(1) Further information regarding the RAP can be found in the “Retirement Plans” section beginning on page 49 .

| NONQUALIFIED DEFERRED COMPENSATION IN2024 |

| Name                | Plan | ExecutiveContributionsin2024($) | RegistrantContributionsin2024($)(1) | AggregateEarnings in2024($) | AggregateWithdrawals/Distributions($) | AggregateBalance atDecember 31,2024($)(2) |
| Andrew J. Harmening | SERP |                              $0 |                             $30,127 |                      $7,093 |                                    $0 |                                  $134,830 |
| Derek S. Meyer      | SERP |                              $0 |                             $13,751 |                      $2,176 |                                    $0 |                                   $29,427 |
| John A. Utz         | SERP |                              $0 |                             $19,118 |                     $61,929 |                                    $0 |                                  $559,304 |
| Randall J. Erickson | SERP |                              $0 |                             $18,652 |                     $42,275 |                                    $0 |                                  $448,032 |
| David L. Stein      | SERP |                              $0 |                             $17,879 |                     $57,394 |                                    $0 |                                  $749,583 |

(1) These amounts reflect contributions made by Associated in