Company: MYSEW
Filing Date: 2025-08-14
Form Type: 10-Q
Source: 0001213900-25-076607
Chunk: 45

Company: Myseum, Inc.
Filing Date: 2025-08-14
Form: 10-Q
Item: Part I, Item 1
Chunk 45
---
 unvested equity awards shall become fully vested
upon a Change in Control or termination by RPM Interactive without Cause or by Mr. Warren for Good Reason.

Ambassador Settlement

Prior to the Company’s IPO, the Company
initiated a proposed “Ambassador Program” as a means to reward early investors for being Company brand ambassadors, helping
the Company create value by using and letting others know about the Company and its products. However, the program never came to full
fruition. In connection with a recent review and evaluation of this initiative, management made a determination regarding the value of
what the eligible investors would have received. As a result, the Company made outreach to these investors to provide them with an opportunity
to claim their reward payments, and distributions began in January 2025. The maximum estimated total potential distribution under this
program is expected to be approximately $86,246. However, the actual distribution amount may be lower if less than all contacted shareholders
claim their reward payments. The claim of reward payments has no expiration date. Such claim shall be recorded as settlement expense which
is included in general and administrative expenses on the accompanying unaudited statement of operation and comprehensive loss. During
the six months ended June 30, 2025, the Company recorded settlement expense of $9,817 and paid settlement expenses of $21,722. As of June
30, 2025 and December 31, 2024, the Company’s accrued balance of such claim was $64,523 and $76,428, respectively, which is included
in accounts payable and accrued expenses on the accompanying unaudited consolidated balance sheets. 

22

ITEM 2. MANAGEMENT’S DISCUSSION AND ANALYSIS
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

You should read the following discussion and
analysis of our financial condition and results of operations together with our unaudited consolidated financial statements and the related
notes appearing elsewhere in this Quarterly Report on Form 10-Q and the audited financial statements and related notes for the year ended
December 31, 2024 included in our Annual Report on Form 10-K filed with the Securities Exchange Commission, or SEC. In addition to historical
information, this discussion and analysis contains forward-looking statements that involve risks, uncertainties and assumptions. Our actual
results may differ materially from those discussed below. Factors that could cause or contribute to such differences include, but are
not limited to, those identified below, and those discussed in the section titled “Risk Factors