Company: OWLS
Filing Date: 2025-08-01
Form Type: DRS/A
Source: 0000950123-25-006894
Chunk: 186

Company: OBOOK HOLDINGS INC.
Filing Date: 2025-08-01
Form: DRS/A
Chunk 186
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 each business unit and a public relations team that oversees our public communications. Our approach to sales and marketing includes:

| • |     | Public Relations: Our public relations team is in charge of the public communications on the level of the OwlTing                                                                              
 Group, including brand activities, press releases and media relations and coverage, with the goal to establish a clear and cohesive brand message to build brand visibility and creditability. |

| • |     | Direct Sales: Our sales team in each business unit reaches out to and conducts pitch meetings with potential 
 business customers via in-person meetings and events.                                                        |

| • |     | Customer Relationship Management: We have customer success personnel in each business unit that provides customer 
 support and creates programs to reward and encourage repeat customers.                                            |

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| • |     | Content Marketing: We create content including blog posts, graphics and videos that would be informative to our                                     
 potential as well as existing customers, which would be distributed through our website, social media platforms, customer emails and advertisement. |

| • |     | Social Media Marketing: We invest in our presence on various social media platforms including LinkedIn, Facebook, 
 Instagram, X, and LINE official accounts to increase customer engagement and brand awareness.                     |

| • |     | Online Advertising: We leverage digital advertising platforms like Google Adwords, Facebook ads and Instagram ads 
 to reach our target audience.                                                                                     |

| • |     | Email Marketing: By distributing periodical emails, we share informational content and promotional offers to 
 existing and potential customers, with the goal to enhance customer relationship and encourage engagement.   |

Our Team We currently have approximately 200 employees, including 75 employees in the research and development team and 87 employees in the sales and marketing team. Our employees are based in Taiwan and overseas, including the United States, Japan and Hong Kong. We have a professional and complete management team, who possesses significant expertise and industry knowledge. We believe we offer our employees competitive compensation packages and a dynamic work environment that encourages initiative and is based on merit. As a result, we have been able to attract and retain talented personnel and maintain a stable core management team. As of December 31, 2022, we had 171 employees, including 65 engineers in the research and development team and 73 employees in sales and marketing team. As of December 31, 2023, we had 198 employees, including 75 engineers in the research and development team and 86 employees in sales and marketing team. As of