Company: AHRO
Filing Date: 2025-05-15
Form Type: 10-Q
Source: 0001477932-25-003767
Chunk: 97

Company: Authentic Holdings, Inc.
Filing Date: 2025-05-15
Form: 10-Q
Item: Part I, Item 1
Chunk 97
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 other assumptions. Changes in these estimates and assumptions or the occurrence of one or more confirming events in future periods could cause the actual results or outcomes to differ from such estimates materially and affect the determination of fair value and goodwill impairment at future reporting dates. The cost of intangible assets with determinable useful lives is amortized to reflect the pattern of economic benefits consumed on a straight-line or accelerated basis over the estimated periods benefited. Patents, technology, and other intangibles with contractual terms are generally amortized over their respective legal or contractual lives. When certain events or changes in operating conditions occur, an impairment assessment is performed, and lives of intangible assets with determinable lives may be adjusted. We amortize the cost of our intangible assets over the 5 to 15-year estimated useful life on a straight-line basis.

 9Table of Contents

The following table sets forth the amortization for the intangible assets on March 31, 2025 and December 31, 2024:   March 31,  December 31,   2025  2024 License agreement - Goliath $5,000,000  $5,000,000 License agreement - John Legend  5,000   - License agreement - Salci Sports  15,000   15,000 Customer lists  7,000   7,000 Patent  12,406   12,406 Websites  13,090   11,690 Royalties  125,000   125,000    5,177,496   5,171,096 Less accumulated amortization  (1,027,625 )  (886,911 )  $4,149,871  $4,284,185  During the three months ended March 31, 2025, the Company entered into a license agreement with John Legend for a cash payment of $5,000. During 2024, the Company entered into a license agreement with the Salci Sports and Entertainment Group for a cash payment of $15,000 and acquired a website from Authentic Heroes for a cash payment of $1,000. Amortization expense amounted to $139,314 and $125,360 for the three months ended March 31, 2025 and 2024, respectively.  Revenue Recognition The Company recognizes revenue from its customer contracts following