Company: SOBR
Filing Date: 2025-04-15
Form Type: 10-K
Source: 0001477932-25-002746
Chunk: 262

Company: SOBR Safe, Inc.
Filing Date: 2025-04-15
Form: 10-K
Item: Item 1A
Chunk 262
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, and period-to-period comparisons of our operating results may not be meaningful. Accordingly, the results of any one quarter or period should not be relied upon as an indication of future performance. Our quarterly and annual operating results may fluctuate significantly as a result of a variety of factors, many of which are outside our control and, as a result, may not fully reflect the underlying performance of our business. Such fluctuations in quarterly and annual operating results may decrease the value of our common stock. Because our quarterly operating results may fluctuate, period-to-period comparisons may not be the best indication of the underlying results of our business and should only be relied upon as one factor in determining how our business is performing. These fluctuations may occur due to a variety of factors, many of which are outside of our control, including, but not limited to:

 ·the level of adoption and demand for our products in key industries such as behavioral health and wellness, judicial administrative applications, licensing and integration, commercial workplace and individual consumer use; ·positive or negative coverage in the media, or changes in commercial perception of our products, or competing products, including our brand reputation; ·the degree of competition in our industry and any change in the competitive landscape, including consolidation among competitors or future partners; ·any safety, reliability or effectiveness concerns that arise regarding our products; ·unanticipated pricing pressures in connection with the sale of our products; ·the effectiveness of our sales and marketing efforts, including our ability to deploy a sufficient number of qualified representatives to sell and market our products; ·the timing of customer orders for our products and the number of available selling days in any quarterly period, which can be impacted by holidays, the mix of products sold and the geographic mix of where products are sold; ·unanticipated delays in product development or product launches; ·the cost of manufacturing our products, which may vary depending on the quantity of production and the terms of our agreements with third-party suppliers; ·our ability to raise additional capital on acceptable terms, or at all, if needed to support the commercialization of our products; ·our ability to achieve and maintain compliance with all regulatory requirements applicable to our products and services; ·our ability to obtain, maintain and enforce our intellectual property rights; ·our ability and our third-party suppliers’ ability to supply the components of our products in a timely manner, in accordance with our specifications, and in compliance with applicable regulatory requirements; and ·introduction of new products or technologies that compete with