Company: ABLV
Filing Date: 2025-04-23
Form Type: 20-F
Source: 0001213900-25-034677
Chunk: 93

Company: Able View Global Inc.
Filing Date: 2025-04-23
Form: 20-F
Item: Item 4
Chunk 93
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 believes its efforts in digitization will help
the Company to not only improve its brand management process, but also broaden access to more brand partners and consumers, extract insights
from market data and improve the Company’s internal management efficiency.

Pursue strategic opportunities

After seven years of operation in the cross-border
brand management space, Able View has experience and knowledge to evaluate cross-border brands. The Company believes that direct ownership
of specific brands or brand operating rights in China could provide valuable strategic growth opportunities. However, the Company had
no such ownership As of December 31, 2024. Able View believes its accumulated brand management experience enables it to value, select,
acquire, and manage proprietary brands. Able View plans to pursue selective investment and acquisition opportunities to strengthen its
brand portfolio and overall business model.

Able View’s Business Model

Able View helps global brands enter and compete
in the China market in selling cross-border products primarily in the beauty and personal care segments. The Company deploys a full spectrum
capabilities as an experienced and insightful brand manager in China’s vast, complex and ever-changing consumer market. The Company’s
comprehensive brand management capabilities encompass all segments of the brand management value chain. Able View designs and plans its
brand management strategies jointly with its brand partners, and implements these strategies through Able View’s own dedicated brand
management teams. According to iResearch, the Company is a leading innovative comprehensive partner for beauty and personal care brands
in China.

The Company searches for, selects and negotiates
with brand owners or global brand management groups with the ambition, growth potential, and competitive products to enter and succeed
in the China market. After engagement, Able View and the brand company will design a working plan including sales projections and procurement
schedules for specific products. As the plan is executed, Able View acts as the exclusive brand partner to manage supply chain, marketing
strategy, sales channels and after-sales services. Able View generate revenue by purchasing goods from brand partners and conducting sales
in China market.

Able View regards the brand companies as Able
View’s suppliers. Able View purchases goods from the suppliers to sell to consumers either directly through online e-commerce stores
or offline counters operated by Able View, or indirectly to distribution channels which include mainstream horizontal online marketplaces,
vertical online marketplaces, social E-commerce platforms and a wide variety of online and offline distributors, dealers and agents. Able
View owns the inventory of products of its brand partners and assume inventory risks, as the Company generally cannot return