Company: AAPI
Filing Date: 2025-04-01
Form Type: 10-K
Source: 0001477932-25-002341
Chunk: 5

Company: Apple iSports Group, Inc.
Filing Date: 2025-04-01
Form: 10-K
Item: Item 1
Chunk 5
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 sportsbook is being developed by a third-party vendor, Australia, with PuntersTech, securing a customized sports betting platform optimized for the Australian market.

Customization of the sportsbook, including implementation of Apple iSport’s novel bet types, reporting requirements and user interface, along with integration to core components such as payments, identity verification, specialized data feeds and geo-control, are being implemented for the Australian markets in parallel by experienced vendors, with significant collaboration with the Apple iSports team. 

The Apple iSports Live Content Sports Streaming Channel is being implemented by leading sports content producers and curators in Australia, with global content and distribution reach. As our content partner, they will produce and program the content for specific markets and sports, as well as manage licensing and rights clearances. The channel will initially be integrated into the Apple iSports (Australia) website.

The sports channel developer is remunerated for the initiation and management of the channel and oversight of the technical operations of distribution and delivery. This content may be added to the primary channel programming or form the basis of a secondary linear channel or, potentially, an ad supported video on demand. After the first year of operations, a revenue share arrangement is contemplated but has not yet been agreed upon. 

 9Table of Contents

Markets and Marketing.

Markets.

Sports betting has become one of the most important categories in entertainment because of the fanaticism of the fans. It is captivating and connects millions of people and many of the largest sectors in the global economy, from betting, online gaming, and digital platforms to live events, retail, broadcasting, sponsorship, and merchandising. 

A report published by IMARC Group stated, “The global sports betting market size was valued at USD 103.08 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 224.12 Billion by 2033, exhibiting an annual growth rate of 8.56% from 2025-2033.”

In the United States, after the Supreme Court’s decision to strike down the federal ban on sports betting in the United States in May 2018, various states have legalized or introduced legislation to legalize the sports betting industry.

According to the same source, the united states holds 86.50% shares of North America. These margins have been driven by the legalization of sports betting in multiple states. This has been paired with the utilization of technological advancement such as smartphones and high-speed internet has made sports betting more convenient. 

Australia is one of