Company: CDLX
Filing Date: 2025-04-03
Form Type: DEF 14A
Source: 0001666071-25-000046
Chunk: 62

Company: Cardlytics, Inc.
Filing Date: 2025-04-03
Form: DEF 14A
Chunk 62
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 respect to his own target annual short-term incentive compensation opportunity), as well as the other factors described in in " Compensation-Setting Process – Setting Target Total Direct Compensation " above. Due to Mr. Gupta’s promotion to Chief Executive Officer on August 16, 2024, the Compensation Committee approved an increase in his target bonus opportunity to 100% of his base salary.

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Accordingly, the target annual short-term incentive compensation opportunities of our Named Executive Officers as determined in 2024 were as follows:

| Named Executive Officer |     | 2024 Target Annual Bonus Opportunity (as a percentage of base salary) |     | 2024 Target Annual Bonus Opportunity ($)(1) |
| Mr. Temsamani(1)        |     | 75%                                                                   |     |                                    $375,000 |
| Mr. Gupta               |     | 75%                                                                   |     |                                    $328,594 |
| Ms. DeSieno             |     | 75%                                                                   |     |                                    $300,000 |
| Mr. Lynton              |     | 75%                                                                   |     |                                    $253,500 |

(1) Mr. Temsamani resigned as Chief Executive Officer on August 16, 2024. In connection with his resignation, Mr. Gupta was promoted from Chief Operating Officer to Chief Executive Officer on August 16, 2024. Mr. Gupta's annual base salary increased from $350,000 to $550,000. The target annual bonus opportunity described above was approved prior to Mr. Temsamani's resignation and Mr. Gupta's promotion. Following his promotion to Chief Executive Officer, he was eligible for a prorated portion of the 2024 bonus, with an initial target annual bonus opportunity of 100%.

Corporate Performance Objectives

In March 2024, the Compensation Committee selected adjusted earnings before interest, taxes, depreciation, and amortization ("EBITDA") as the corporate performance measure for purposes of determining potential annual bonus payouts under the 2024 Bonus Plan. For this purpose:

• "Adjusted EBITDA" represents our Net Loss before interest expense, net; depreciation and amortization; stock-based compensation expense; foreign currency loss (gain); gain on debt extinguishment; acquisition, integration and divestiture costs (benefits); change in contingent consideration; impairment of goodwill and intangible assets, loss on divestiture; restructuring and reduction of force; income tax benefit and, in applicable periods, certain