Company: ASB
Filing Date: 2025-03-17
Form Type: DEF 14A
Source: 0000007789-25-000025
Chunk: 28

Company: ASSOCIATED BANC-CORP
Filing Date: 2025-03-17
Form: DEF 14A
Chunk 28
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anted pursuant to the 2025 Plan. Awards granted in addition to or in tandem with other awards may be granted either at the

same time as or at a different time from the grant of such other awards.

25

Restricted Stock Awards and Restricted Stock Units

RSAs are awards of Common Stock that are forfeitable until the restrictions lapse. RSUs are rights granted as an award to

receive shares of Common Stock, conditioned upon the satisfaction of restrictions imposed by the Committee. The Committee

will determine the restrictions for each award and the purchase price in the case of a RSA, if any. Restrictions on the RSAs and

RSUs may include time-based restrictions, the achievement of specific performance goals, or the occurrence of a specific event.

Except as described below in the Minimum Vesting and Termination of Employment or Service section, RSAs that vest solely

based upon continued employment with Associated or a subsidiary will be subject to restrictions of at least three years, and

RSAs that vest based on attainment of specified performance goals will be subject to restrictions of at least one year.

Participants may have voting rights with respect to RSAs and do not have voting rights with respect to RSUs. Participants are

eligible to receive dividends on all vested and unvested shares of RSAs. When calculating the number of shares of RSAs that

vest, the Committee will round the number of shares down to the nearest whole number. Participants may also receive an award

of DEUs alone or in connection with RSU awards and will receive such dividends when the vesting requirements and

conditions applicable to the underlying award have been met. If the performance goals are not achieved or the restrictions do

not lapse within the time period provided in the award agreement, the participant will forfeit the RSAs and/or RSUs.

Stock Options

Stock options may be granted by the Committee and may be either non-qualified options or incentive stock options. Each

option gives the participant the right to receive a number of shares of Common Stock upon exercise of the option and payment

of the exercise price. Options are subject to the terms and conditions, including vesting conditions, set by the Committee (and

incentive stock options are subject to further statutory restrictions that are set forth in the 2025 Plan). Stock options will vest in

accordance with the terms of the applicable award agreement. The exercise price of all stock options granted under the 2025

Plan will be determined by the Committee, except that no stock options can be granted with an exercise