Company: KARO
Filing Date: 2025-06-09
Form Type: 20-F
Source: 0001213900-25-052372
Chunk: 24

Company: Karooooo Ltd.
Filing Date: 2025-06-09
Form: 20-F
Item: Item 3
Chunk 24
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 that our brand and reputation will be increasingly important as competition in our market continues to develop. Our success
in this area will depend on a wide range of factors, some of which are beyond our control, including the following:

  the efficacy of our marketing efforts;  

  our ability to continue to offer stable, high-quality, innovative  

  our ability to retain existing customers and attract new  

  our ability to maintain high customer service levels and  

  technology developments that minimize demand for our solutions;  

  our ability to successfully differentiate our applications  

  our ability to obtain and maintain intellectual property;  

  actions of competitors and other third parties;  

  positive or negative publicity;  

  any misuse or perceived misuse of our applications;  

  interruptions, delays or attacks on our platform or applications;  

  litigation, legislative or regulatory-related developments.  

If our brand promotion activities
are not successful, our growth and results of operations may be harmed. Furthermore, negative publicity, whether or not justified, relating
to events or activities attributed to us, our employees, our partners or others associated with any of these parties, may tarnish our
reputation and reduce the value of our brand. Damage to our reputation and loss of brand equity may reduce demand for our applications
and could have a material adverse effect on our business, financial condition and results of operations. Moreover, any attempts to rebuild
our reputation and restore the value of our brand may be costly and time consuming, and such efforts may not ultimately be successful.

The loss of one or more
of our key management team members or personnel, or our failure to attract, train and retain other highly qualified personnel, could harm
our business.

We depend on the continued service
and performance of our senior management team, including our founder and Chief Executive Officer, Isaias (Zak) Jose Calisto. In addition,
the sales, customer service-driven and research and development focus of our business is vital to our growth plan and the loss of key
personnel could disrupt our operations. To execute our growth plan, we must attract and retain highly qualified employees. Competition
for these employees is intense, and we may not be successful in attracting and retaining qualified employees with appropriate skills.
This is particularly the case in Southeast Asia where there is increased competition for qualified employees with the appropriate language
skills. In addition, new hires require significant training and, in most cases, take significant time before they achieve full productivity.
Our recent and planned hires may not become as productive as we expect,