Company: BBD
Filing Date: 2025-05-30
Form Type: 6-K
Source: 0001292814-25-002283
Chunk: 4

Company: BANK BRADESCO
Filing Date: 2025-05-30
Form: 6-K
Chunk 4
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 market.
It is important to highlight that the structural vision in relation to Brazil remains constructive for the banking sector, which should continue advancing in terms of efficiency gains, in an environment of expansion of competition.

| 7 – Reference Form – 2024 |

| 1. Issuer’s activities |

1.2
– Briefly describe the main activities developed by the issuer and its subsidiaries

We offer
a wide range of banking and financial products and services in Brazil and abroad, to individuals, large, medium, small, micro-sized enterprises
and to major local and international corporations and institutions. Our products and services comprise of banking and non-banking operations
such as loans and advances, deposit-taking, credit card issuance, purchasing consortiums, insurance, capitalization, leasing, payment
collection and processing, pension plans, asset management and brokerage services, among others. For a better view of the main companies
that are part of the Issuer’s Economic Group, and its respective activities, please see item 6 of this Reference Form.

1.3
– Information on operating segments

| a) | products and services marketed |

We operate
and manage our business through two segments: (i) the banking sector; and (ii) insurance, pension plans and capitalization bonds.

Banking products and services

In order
to meet the needs of each client, we offer a range of products and services, such as:

| · | deposit-taking, including checking accounts, savings accounts and time deposits; |

| · | loans and advances (individuals and companies, real estate financing, microcredit, onlending BNDES/Finame 
 funds, rural credit, leasing, import and export financings, credit card and among others);                |

| · | cash management solutions; |

| · | solutions for the public authorities; |

| · | third-party asset management and administration; |

| · | services related to capital markets and investment banking activities; |

| · | investment advisory; |

| · | intermediation and trading services; |

| · | custody and financial services; |

| · | international banking services; and |

| · | purchasing consortiums. |

Insurance, pension plans and capitalization bonds products and services

We offer
insurance, pension plans and capitalization bonds products through different segments, which we refer to collectively as “Grupo
Bradesco Seguros”, leader in the Brazilian insurance market. With the objective of meeting the needs of each client, we offer a
range of products and services,