Company: ASB
Filing Date: 2025-03-17
Form Type: DEF 14A
Source: 0000007789-25-000025
Chunk: 7

Company: ASSOCIATED BANC-CORP
Filing Date: 2025-03-17
Form: DEF 14A
Chunk 7
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 cast at the Annual Meeting will be elected as directors. Under Associated’s Corporate Governance Guidelines, any nominee in an uncontested election who receives a greater number of votes “withheld” from than votes “FOR” his or her election is required to tender his or her resignation following certification of the shareholder vote. The Corporate Governance and Social Responsibility Committee is required to make a recommendation to the Board as to whether to accept any such resignation, and the Board is required to take action with respect to this recommendation and to disclose its decision and decision-making process. Each nominee has consented to serve as a director, if elected, and as of the date of this Proxy Statement, Associated has no reason to believe that any of the nominees will be unable to serve. Associated retained an outside consultant in its search for director candidates. Ms. Ludgate was recommended by the outside consultant. Mr. Sullivan was recommended to the consultant by a current member of the Board, and was added to a list of potential candidates provided by the consultant to the Corporate Governance and Social Responsibility Committee for consideration. Other than as noted, the information presented below is as of March 7, 2025.

| NOMINEES FOR ELECTION TO OUR BOARD |

| R. Jay Gerken              |                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                               |
| Director since 2014Age: 73 | Mr. Gerken is a director of more than 90 mutual funds with assets in excess of $140 billionassociated with AllianceBernstein. Mr. Gerken served as the President and Chief ExecutiveOfficer of Legg Mason Partners Fund Advisor, LLC from 2005 until June 2013. During thatperiod, he was also the President and a director of the Legg Mason and Western Asset mutualfunds complexes with combined assets in excess of $100 billion. Previously, Mr. Gerkenserved in a similar capacity at Citigroup Asset Management Mutual Funds from 2002 to 2005.Mr. Gerken’s qualifications to serve as a director of Associated, member of the AuditCommittee and of the Enterprise Risk Committee include his extensive investment andfinancial experience, as well as his executive leadership roles at several large mutual funds.Mr. Gerken is certified as a National Association of Corporate Directors Board LeadershipFellow.  As a Chartered Financial Analyst with experience as a portfolio manager and inoverseeing the preparation of financial statements, Mr. Gerken also meets the requirements ofan audit committee financial expert. |

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| Judith P. Greffin          |