Company: SWAGW
Filing Date: 2025-04-14
Form Type: 10-K
Source: 0001213900-25-031596
Chunk: 8

Company: Stran & Company, Inc.
Filing Date: 2025-04-14
Form: 10-K
Item: Item 1
Chunk 8
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 us covering ongoing branding requirements.
We define program clients as clients that have a contractual obligation for specific ongoing branding needs. Program offerings include
ongoing inventory, use of technology platform, warehousing, creative services, and additional client support. Program customers are typically
geared towards longer-lasting relationships that help secure recurring revenue well into the future.

○Strengthen Marketing and Social Media Outreach. We plan to expand sales and marketing tools
and campaigns to promote the Company, and enhancing our digital marketing efforts, including paid search advertising, search engine optimization
(SEO), social media platforms, such as Instagram and LinkedIn, and other alternative marketing platforms.

○Tradeshows and Events. We plan to strategically increase our exhibitor presence at appropriate
shows and events such as ProcureCon Marketing, Association of National Advertisers Masters of B2B Conference, National Beer Wholesalers
Association (NBWA), Bar Convent Brooklyn, New England Cannabis Convention (NECANN), and one or more HR focused show(s). In addition, Gander
Group is a registered exhibitor at the Indian Gaming Tradeshow and Convention.

○Extend Relationships. We plan to identify and approach more print, fulfillment, and agency
collaborators to sell into their customer base.

○Referrals. We believe we will generate more customer referrals by offering an enhanced loyalty
and customer incentive program.

Products and Services

Overview

Since our inception over 30 years ago, we have
provided clients with marketing services that help drive sales, and make an impact using custom-branded merchandise, commercial print,
loyalty and incentive programs, packaging and POS solutions while providing a technology solution to deliver these products and services
efficiently via our warehouse and fulfillment system.

6

Our value to our customers is to be an extension
of their own teams. We work to understand the different business and marketing goals of each customer and provide solutions that incorporate
technology, human capital, and physical branded goods to solve their business challenges. This model of outsourced combined marketing
and program-management services is unique in the promotional products industry, which is dominated by online e-tailers, franchisees, and
mom-and-pop businesses. To achieve this value, we have built the internal resources, knowledge, and processes to support our clients with
more than just commodity items.

We are both program managers and creative marketers,
having developed multiple teams within our organization to specialize and focus our efforts on supporting customers with the specific
support that they need:

●Operations and e-commerce