Company: KW
Filing Date: 2025-04-25
Form Type: DEF 14A
Source: 0000950170-25-058797
Chunk: 45

Company: Kennedy-Wilson Holdings, Inc.
Filing Date: 2025-04-25
Form: DEF 14A
Chunk 45
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 and recent enhancement by the Compensation Committee in the establishment of our NEO compensation program include:

| Component              |     | Recent Enhancements                                                                                                                                                                                                                                                                                                                                                                                                                                |
| Base Salary            |     | •No adjustments to 2024 base salaries for our incumbent NEOs other than for Mr. Lee in consideration of his promotion.                                                                                                                                                                                                                                                                                                                             
 •No increases to 2025 base salaries.                                                                                                                                                                                                                                                                                                                                                                                                               |
| Annual Cash Bonus      |     | •The 2024 annual cash bonus metrics were reevaluated to ensure alignment with current business and growth strategies, including the growth of our investment management platform.                                                                                                                                                                                                                                                                  
 •New metrics in the 2024 annual cash bonus program were directly tied to our strategy to grow our investment management platform, reduction of unsecured debt, selling non-core assets and recycling capital to execute our growth strategy and stabilizing assets to increase net operating income, including (i) Growth in Investment Management Fees; (ii) Cash from Asset Sales, (iii) Unsecured Debt Reduction and (iv) Asset Stabilizations. |
| Long-TermEquity Awards |     | •We adopted an absolute TSR modifier for both our relative TSR and ROIA awards that reduce the maximum payout that can be achieved to the extent that positive absolute TSR hurdles are not met.                                                                                                                                                                                                                                                   
 •We expanded participation in our long-term equity program to our broader senior management team to foster alignment for executives across our platforms and strengthen alignment with our stockholders.                                                                                                                                                                                                                                           
 •In 2024, performance awards that vest based on our Return on Equity (“ROE”) were replaced with performance awards that vest based on our ROIA.                                                                                                                                                                                                                                                                                                    |

Kennedy Wilson/ Proxy Statement 2025 /33

#### EXECUTIVE COMPENSATION
| Elements of Compensation |

With respect to the Company’s NEOs, the three primary elements of compensation are base salary, annual bonus and long-term incentives. Each element of compensation is determined after thoughtful consideration by the Compensation Committee and is designed so that the entire program supports our strategic business plan and motivates management to drive long-term value creation for our stockholders. We believe that the effectiveness and alignment of our compensation program is further demonstrated by our strong stockholder support of our 2024 say-on-pay vote.

| Base Salary                                                                                                                                                                                                                                                                                                                                                                                                                                                                              |                                                                                                                     |                        |
| Base salary is set to attract and retain executive talent. Base salaries for all NEOs are set by the Compensation Committee after it takes into consideration competitive market conditions with respect to comparable companies and input