Company: ILLRW
Filing Date: 2025-01-24
Form Type: S-1
Source: 0001213900-25-006210
Chunk: 238

Company: Triller Group Inc.
Filing Date: 2025-01-24
Form: S-1
Chunk 238
---
 Facebook,
Instagram, TikTok, Snapchat, YouTube, Twitter and more, which by extension generates revenue opportunities for us.

We believe our investments in AI-powered tools
for content development, moderation, distribution and audience management on our Technology Platform allow us to deliver a robust solution
to attract Creators and Brands. Our suite of tools allows for creative content development and distribution, as well as targeted interaction
by Brands. Sophisticated algorithms based on natural language datasets created through engagement with hundreds of millions of users allow
us to providers users with reach and measurement tools that we consider a key differentiator. On behalf of Brands, our AI-powered tools
and algorithms allow for the creation and execution of immersive brand experiences that leverage the growing power of Creators and reach
across the customer journey, from awareness to purchase to loyalty programs.

We plan to continue to invest and learn from our
experiences to build features designed to separate us from our competition, with the goal of being the go-to platform for Creators seeking
to distribute and monetize their content and for Brands to reach consumers through targeted engagement.

Over time, we believe we can play a key role in
altering the creator economy so more economic return flows directly to the artists, influencers, athletes, celebrities and every-day users
creating content and less flows to the big-tech intermediaries that dominate today.

Expand Our Experiential Offerings in Ways That Create Revenue Opportunities, Build Our Brand and Culture and Fuel Our Ecosystem

We have observed that younger demographics are
increasingly prioritizing concerts, sports, and other entertainment options over material goods. According to a study conducted by Expedia
and the Center for Generational Kinetics, LLC, 74% of Americans aged 18-65 polled place more value on experiences than products or things.
Because we deliver live and digital entertainment through our Technology Platform, we believe we are well positioned to take advantage
of these continuing secular trends and create new offerings and investment opportunities.

BKFC and other live Events we produce are a source
of content that afford us with opportunities to promote and leverage our Technology Platform and build our brand, in addition to being
revenue generative in and of themselves. We believe these Events, featuring well-known names in music and athletics, attract individuals
and businesses to our ecosystem and drive user engagement, and position us where we believe consumer interest is trending. We believe
that these Events are exciting to our users, offer sponsorship and engagement opportunities for Brands, and provide inspiration to Creators.