Company: JSDA
Filing Date: 2025-07-03
Form Type: S-1
Source: 0001641172-25-017818
Chunk: 114

Company: JONES SODA CO.
Filing Date: 2025-07-03
Form: S-1
Chunk 114
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 selling terms. Upon execution of the underwriting agreement, the underwriters will be obligated to purchase the shares common stock at the price and upon the terms stated therein.

The underwriting discount is equal to the public offering price per share, less the amount paid by the underwriters to us per share. The underwriting discount was determined through an arms’ length negotiation between us and the underwriters. We have agreed to sell the shares of our common stock to the underwriters at the offering price of $ per share.

The following table shows the per share and total underwriting discount we will pay to the underwriters assuming both no exercise and full exercise of the underwriters’ over-allotment option that we granted to the Representative.

|                                          |     | Per   
 Share |     | Total |
|:-----------------------------------------|:----|:------|:----|:------|
| Public offering price                    |     | $     |     | $     |
| Underwriting discount (7.5%)(1)          |     | $     |     | $     |
| Non-accountable expense allowance (1.0%) |     | $     |     | $     |
| Proceeds, before expenses, to us         |     | $     |     | $     |

| 74 |

We have also agreed to reimburse the underwriters for legal and certain other expenses incurred by them in connection with the offering in an aggregate amount not to exceed $181,950 (including up to $125,000 for legal expenses, $19,950 for Ipreo’s book building, prospectus tracking and compliance software, $25,000 for road show expenses, $7,000 for commemorative mementos and lucite tombstones, and $5,000 for background checks for the Company’s officers and directors) and to pay the Representative a non-accountable expense allowance equal to 1% of the gross proceeds received at the closing of this offering. We estimate the total offering expenses of this offering that will be payable by us, excluding the underwriting discount and commissions, will be approximately $ .

Representative Warrants

We have also agreed to issue to the Representative the Representative Warrants to purchase that number of shares of common stock equal to 5% of the aggregate number of the shares of common stock issued in this offering, subject to any reductions necessary to comply with the rules and regulations of the Financial Industry Regulatory Authority (“FINRA”). The Representative Warrants shall be exercisable, in whole or in part, after