Company: MFON
Filing Date: 2025-04-07
Form Type: 10-K
Source: 0001641172-25-002942
Chunk: 565

Company: MOBIVITY HOLDINGS CORP.
Filing Date: 2025-04-07
Form: 10-K
Item: Item 2
Chunk 565
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 rate of 74.57% and an option fair value of $0.5713 was $396,441.

On
August 25, 2023 he Company granted four employees 650,000 options to purchase shares of the Company’s common stock at the closing
price as of August 25, 2023 of $0.65 per share. The option shares will vest 25% on the first anniversary of the grant, then equally in
36 monthly installments thereafter, and are exercisable until August 25, 2033. The total estimated value using the Black-Scholes Model,
based on a volatility rate of 64.81% and an option fair value of $0.4257 was $285,773.

On
November 30, 2023, the Company granted five employees 33,500 options to purchase shares of the Company’s common stock at the closing
price as of November 30, 2023 of $0.3505 per share. The option shares will vest 25% on the first anniversary of the grant, then equally
in 36 monthly installments thereafter, and are exercisable until November 30, 2033. The total estimated value using the Black-Scholes
Model, based on a volatility rate of 83.03% and an option fair value of $0.295407 was $9,896.

In
the twelve months ended December 31, 2023 we had a total stock-based compensation expense of $691,674, this is comprised of $260,007
in restricted stock unit compensation expense, and $2,502,571 of stock-based compensation expense in connection with the exercise of
investor-based warrants

    -37-

2024

On
April 1, 2024, the Company granted two employees 250,000 options to purchase shares of the Company’s common stock at the closing
price as of April 1, 2024 of $0.502 per share. The option shares will vest 25% on the first anniversary of the grant, then equally in
36 monthly installments thereafter, and are exercisable until April 1, 2034. The total estimated value using the Black-Scholes Model,
based on a volatility rate of 73.63% and an option fair value of $0.212377 was $53,094.

On
August 14, 2024, the Company granted one employee 10,000 options to purchase