Company: IPST
Filing Date: 2025-08-26
Form Type: S-1
Source: 0001213900-25-080839
Chunk: 16

Company: Heritage Distilling Holding Company, Inc.
Filing Date: 2025-08-26
Form: S-1
Chunk 16
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 launching, growing and operating companies of all sizes and across many industries, including in the spirits industry. Strategies for Growth Our growth plan focuses on gaining brand and product visibility, thereby increasing sales and market share, by executing the following strategies: • Grow Brand Recognition for Our Principal Product Lines Through High -Margin DtC Sales.By taking advantage of the internet and targeted digital marketing, we can place our brands in front of consumers and make direct sales to them. These sales generate high -marginrevenue for us while building our customer database and product data. We plan to further leverage direct -to -consumersales through company -ownedtasting rooms, through the TBN and through co -locatedtasting rooms. Growing on our successful launch of the Army Special Operations Salute,our D -Day 80 th Anniversaryand 80 th Anniversary of the Battle of Iwo Jimaeditions, our recent War Dogsbourbon, and adding new versions for other branches of the military, first responders and military special events, we expect that our Salute Seriesline of spirits will be an important part of our accelerating reach with consumers. We believe the future addition to our online sales platform of a feature allowing customers to purchase our products using cryptocurrencies as a form of payment will further drive attention and focus on our products and brands and expose us to new customers. • Grow Our Principal Product Lines Through High -Volume Distribution.By leveraging the data we collect from our DtC sales, we plan to continue to produce and sell innovative, premium -brandedproducts through our primary channels of distribution. These channels consist of wholesale distribution to retail establishments such as retail supermarkets, liquor stores, state liquor stores (in control states), hotels, casinos, bars and restaurants. • Grow the TBN model.One of our primary focus areas is the expansion of the TBN to create a national network of tribal spirits production and retail operation locations in or around tribal casinos and high -foot -trafficentertainment districts on tribal lands. We believe these operations will benefit from the fact that, as sovereign nations, tribes are exempt from a variety of state and local zoning and construction codes and can collect and keep state and local excise and sales taxes on the products they produce and sell on tribal lands, along with distributing products to their own properties. • Continue to Innovate New Products.We plan to continue to employ a synergistic process of rapid development and testing of new products through DtC sales, sampling in our company -owneddistilleries and tasting rooms and, in collaboration with the TBN, selling