Company: DSNY
Filing Date: 2025-07-14
Form Type: 10-Q
Source: 0001062993-25-012768
Chunk: 34

Company: DESTINY MEDIA TECHNOLOGIES INC
Filing Date: 2025-07-14
Form: 10-Q
Item: Part I, Item 1
Chunk 34
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.8%) Other 5,339  9,607  (4,268) (44.4%) Total general and administrative expenses$206,193 $159,940  46,253  28.9% 

General and administrative expenses increased primarily due to a one recruitment fee and the impact of foreign currency revaluation on accounts receivable and other monetary balances.

  Three Months Ended       Sales and marketing expenses May 31, 2025  May 31, 2024  $ Change  % Change Wages and benefits$186,033 $238,593  (52,560) (22.0%) Advertising and marketing 38,491  30,639  7,852  25.6% Rent 3,938  9,381  (5,443) (58.0%) Telecommunications 298  1,695  (1,397) (82.4%) Total sales and marketing expenses$228,760 $280,308  (51,548) (18.4%) 

Sales and marketing expenses declined as the Company restructured its business development group, leading to a reduction in overall staffing. Looking ahead, the Company expects to increase these expenditures, with a focus on marketing-related initiatives, as upcoming Play MPE® platform enhancements are anticipated to drive greater customer adoption.

  Three Months Ended       Product development expenses May 31, 2025  May 31, 2024  $ Change  % Change Wages and benefits$326,638 $277,119  49,519  17.9% Software services 28,046  25,463  2,583  10.1% Rent 18,456  17,977  479  2.7% Telecommunications 50,830  36,040  14,790  41.0% Product development expenses$423,970 $356,599  67,371  18.9% 

Product development costs increased as a result of a lower capitalization rate associated with software development. This increase is partially offset by a reduction in overall staffing, as the Company prioritized increased productivity and operational efficiency. In addition, telecommunication expenses increased as a result of