Company: LHI
Filing Date: 2025-05-23
Form Type: F-1
Source: 0001213900-25-046955
Chunk: 145

Company: Living Homeopathy International Ltd.
Filing Date: 2025-05-23
Form: F-1
Chunk 145
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 customers while maintaining    
 the loyalty of existing ones, as consumers tend to prefer familiar and trusted brands over      
 unknown alternatives. For instance, in Hong Kong's homeopathy market, established companies     
 with strong reputations dominate market share due to their long-standing presence and perceived 
 reliability, which discourage consumers from trying products from new entrants. As a result,    
 the branding effect creates substantial barriers to entry for new competitors, who must invest  
 considerable time and resources to build comparable levels of trust and awareness.              |

| b. | Lack of Education and Awareness: In                                                             
 many countries, there is a significant gap in comprehensive education and effective promotion   
 of homeopathy. This is reflected not only in the public's limited understanding of homeopathy   
 but also in the lack of training for healthcare practitioners. Since the fundamental principles 
 and methods of homeopathy are not widely incorporated into mainstream medical education,        
 most medical students and doctors have limited knowledge of the field, making it challenging    
 to offer relevant advice or guidance to consumers.                                              |

| c. | Intensified market competition from                                                                   
 other medicines: The alternative medicine market is highly competitive, with numerous options         
 such as herbal medicine, traditional Chinese medicine, acupuncture, and nutritional supplements.      
 Due to low consumer awareness, homeopathy does not hold a dominant position among these alternatives. |

FS believes that the basic assumptions used in
preparing the FS Report, including those used to make future projections, are factual, correct and not misleading. According to FS, FS
has independently analyzed the information, but the reliability of the FS report may be affected by the accuracy of the foregoing assumptions
and factors.

<div align='center'>82

BUSINESS</div>

“The Company”, “we”, or “us” in this Business section refers to Living Homeopathy and its subsidiaries, unless the context otherwise indicates.

Overview

We are a Hong Kong-based homeopathy service
provider committed to providing customers with access to quality homeopathy resources as alternative treatment to enhance holistic health
and wellness. Among all the homeopathy service providers in Hong Kong, we are ranked first by market share of approximately 41.3% in
terms of homeopathic products sales revenue generated in Hong Kong in 2023, according to Frost & Sullivan.

Our products consist of homeopathic remedies, homeopathic co-remedies, classical flower remedies, personal care products, and water filter and related products. We categorize homeopathic remedies, homeopathic co-remedies and classical flower remedies as our healthcare products