Company: IPST
Filing Date: 2025-06-04
Form Type: POS AM
Source: 0001641172-25-013501
Chunk: 136

Company: Heritage Distilling Holding Company, Inc.
Filing Date: 2025-06-04
Form: POS AM
Chunk 136
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 partners, this sales channel includes Heritage-branded micro production hubs, Heritage-branded stores and tasting rooms and the sale of our products and new tribally-branded products. In the typical TBN collaboration, the tribes will own these businesses and we will receive a royalty on gross sales through licenses we grant to use our brands, products, recipes, programs, IP, new product development, on-going compliance support and the other support we provide. The TBN is expected to form a network of regional production hubs that will support product trials and sampling, and will generate sales of finished, intermediate and bulk spirits depending on location, equipment and market. Importantly, because these premium spirits will be produced locally, we believe the TBN will promote the positioning of our brands as local and regional. We expect that, as the brands grow and the TBN footprint expands, there will be an important synergy with increased adoption and growth through our wholesale channels in the regions where the TBN locations are driving trial and awareness. Similarly, as demand for our products grow through our wholesale channels, there should be a positive effect on the demand for our products through the tribal distilleries.

Competitive Strengths

We attribute our success to the following competitive strengths.

| ● | Premium                                                                                            
 Aged Whiskeys.     We have been testing, distilling                                                
 and aging premium whiskeys since our inception over ten years ago. Unlike many new brands          
 entering the premium craft whiskey and bourbon category that rely on sourced liquid for their      
 blends, we chose to produce and age all of our own product in-house for our recently-launched      
 super premium whiskey line under our Stiefel’s Select label. This approach has                     
 allowed us to leverage our experience and our innovative distillation methods while taking         
 advantage of the Pacific Northwest’s unique climate to produce aged whiskeys that are              
 of the highest quality and authentic to our name. We introduced our first single barrel selections 
 to the public in late 2022 under the Stiefel’s Select brand. The initial single                    
 barrel selections, which included a four-grain bourbon, a high rye bourbon, a wheated bourbon,     
 a peated bourbon, a 100% rye whiskey and a single malt whiskey, sold out quickly, and we           
 have begun releasing more single barrel selections to the market. We expect to continue to         
 release these whiskeys as either “single barrel picks” or “small batch                             
 blends” depending on the recipe and target market. We have been awarded a Double Gold