Company: ILLRW
Filing Date: 2025-01-24
Form Type: S-1
Source: 0001213900-25-006210
Chunk: 71

Company: Triller Group Inc.
Filing Date: 2025-01-24
Form: S-1
Chunk 71
---
 or that it will be able to attract a sufficient number of new Creators, Brands, users and consumers to continue
to grow Triller’s business and revenue. If Brands representing a significant portion of Triller’s business decide to materially
reduce their use of Triller’s Technology Platform or cease using Triller’s Technology Platform altogether, Triller’s
revenue could be significantly reduced, which could have a material adverse effect on Triller’s business, operating results and
financial condition.

<div align='center'>37</div>

Triller generates substantially all of its revenue from Brands. If the content and services provided on Triller’s Technology Platform are not relevant to Brands, fail to attract new Brands or result in a loss of Brands using Triller’s Technology Platform, Triller’s growth may be adversely impacted.

Triller generates substantially
all of its revenue from Brands through revenue sharing and service fee (including SaaS) arrangements. Revenue share comes from advertising,
premium content, Events, pay-per-view fees, subscription fees or merchandise sales that are transacted via Triller’s Technology
Platform. Service fees come from Brands that utilize Triller’s platform to reach consumers via a combination of campaign fees, sponsorship
fees and transaction fees or SaaS fees, including monthly subscription fees. Even though Triller also generates revenue from consumers
in the form of Creator-driven live-event ticket sales, pay-per-view fees, subscriptions and merchandise sales, Triller still
expects to continue to generate substantially all its revenue from Brands for the foreseeable future.

Most Brands do not have
long-term commitments with us, and Triller’s efforts to establish long-term commitments may not succeed. Because most Brands do
not have long-term commitments with us, they may terminate their contracts and relationships with Triller and may instead pursue relationships
with competitors. Since Triller does not have long-term contractual commitments with its Brand partners, maintaining and enhancing relationships
with its Brand partners will require Triller to make substantial investments and these investments may not be successful.

The Brands with whom
Triller partners vary from small businesses to well-known Fortune 500 companies. Due to Triller’s limited operating history, many
Brands only recently started working with Triller’s Technology Platform solutions and spend a relatively small portion of their
overall advertising budget with Triller In addition, some Brands may view some of Triller’s Technology Platform offerings as experimental
and unproven or prefer certain of Triller’s products over others.

Triller has made, and
are continuing to make,