Company: AHRO
Filing Date: 2025-04-16
Form Type: 10-K
Source: 0001477932-25-002774
Chunk: 1185

Company: Authentic Holdings, Inc.
Filing Date: 2025-04-16
Form: 10-K
Item: Item 1A
Chunk 1185
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 2023.

Revenue

During 2024, our Maybacks Division generated revenue of approximately $399,000. We did not earn revenue during the year ended December 31, 2023. Maybacks continues to enter into agreements to expand the markets for its movie and TV programming and agreements for advertising spots. The license with Goliath Motion Pictures Promotions for content distribution on the Maybacks Global Entertainment network is in the process of turning into an acquisition. The intended Goliath acquisition will allow us to become both vertically and horizontally integrated and give Maybacks  the ability to create several different revenue sources apart from ad revenue. Video on Demand will become part of the revenue model as a result of the intended acquisition as well as the ability to monetize our content library in conjunction with other distributors of content. Our partnership with Whale TV is an example. Whale TV is an operating system developer whose OS is in over 400 different Smart TV manufacturers across 41 million plus homes. Our partnership with them allows us to distribute our content to their audience and split advertising revenue with 70% of such revenue remaining with Maybacks and the other 30% going to Whale TV.  Maybacks is in negotiations with several other distributors of content as well as other content distributors looking to broadcast their own content on the Maybacks TV platform in exchange for a revenue sharing arrangement. Lastly, we will be soon creating Authentic Events Group, LLC for the distribution of several Pay-Per-View (“PPV”) events we have been offered and will be contracted with over the coming weeks. We believe that PPV is another solid revenue source for Maybacks since it owns its own proven “Live Stream” that is capable of streaming to extremely large audiences without the need for third party assistance or expense.

We have now completed the building of our NFT platform and are in the process of making certain that any of our future offerings are compliant with the Securities and Exchange Commission guidelines. We have already created our “test net” and will be ready to roll-out music NFTS coupled with vinyl albums as soon as the SEC guidelines become lucidly clear. 

Authentic Heroes, our patented “Fanwear” division has signed a license with NFL Quarterback Tommy DeVito aka “Tommy Cutlets”. We are in the process of making samples that should be approved in the coming weeks and expect to release this commemorative collectible on our new E-Commerce site subsequent to NFL Mini Camp. We are also in discussions for licenses with several other Tier 1 athletes