Company: ILLRW
Filing Date: 2025-01-24
Form Type: S-1
Source: 0001213900-25-006210
Chunk: 70

Company: Triller Group Inc.
Filing Date: 2025-01-24
Form: S-1
Chunk 70
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 grow its advertising revenue and harm its business.

Triller’s success and revenue growth are dependent on adding new Creators, users, consumers and Brands, effectively educating and training Triller’s existing Creators and Brands on how to make full use of Triller’s Technology Platform and increasing usage of Triller’s Technology Platform by Triller’s consumers.

Triller’s success
is dependent on regularly adding new Creators and Brands and increasing Triller’s consumers’ usage of Triller’s platform
and Triller faces competition from a variety of other domestic and foreign companies. Triller faces competition from alternative providers
of the entertainment, content, live Events and sports industries. Triller’s contracts and relationships with Creators and Brands
generally do not include long-term or exclusive obligations requiring them to use Triller’s platform or maintain or increase their
use of Triller’s platform. Creators can also terminate their agreements with Triller for convenience.

Triller’s Creators
and Brands typically have relationships with numerous providers and can use both Triller’s platform and those of Triller’s
competitors without incurring significant costs or disruption. Triller’s Brands may also choose to decrease their use of revenue
sharing and service fee arrangements. Accordingly, Triller must continually work to win new Brands and Creators and retain existing Brands
and Creators, increase their usage of Triller’s platform and increase Triller’s users. Given the number of products on Triller’s
Technology Platform, Triller may not be successful at educating and training Creators and Brands on how to use Triller’s platform
and products in order for Triller’s Creators and Brands to get the most benefit from Triller’s Technology Platform and increase
their usage. If these efforts are unsuccessful or Creators or Brands decide not to continue to maintain or increase their usage of Triller’s
Technology Platform for any other reason, or if Triller fails to attract new Creators or Brands, Triller’s revenue could fail to
grow or decline, which would materially and adversely harm Triller’s business, operating results and financial condition. Any increased
competition, which may not be foreseeable, or Triller’s failure to adequately address any competitive factors, could result in reduced
demand for its content, live Events, or brands, which could have an adverse effect on Triller’s business, financial condition, and
results of operations. Triller cannot assure you that its Creators, Brands and consumers will continue to use and increase their spend
on Triller’s platform