Company: BBD
Filing Date: 2025-05-30
Form Type: 6-K
Source: 0001292814-25-002283
Chunk: 3

Company: BANK BRADESCO
Filing Date: 2025-05-30
Form: 6-K
Chunk 3
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 initiatives, such as EscutaBRA
and the client council;

• In
August, we concluded Cielo’s public offering for acquisition of shares (OPA), a strategic movement that allows greater commercial
flexibility in key products for the relationship with Corporate clients, especially SMEs;

• Firming
of the Joint Venture agreement with Banco John Deere S.A., to further strengthen the position in the agribusiness sector, enabling synergy
and cross-selling gains;

• Launch
of the new Bradesco Principal segment in the third quarter of 2024, with a complete portfolio of solutions, new concept of service and
proposal of differentiated value for the high-income public; and

• Acquisition
of 20% stake in Grupo Santa and the creation of the new Atlântica D’Or hospital network, strategic movements for our Insurance
Company.

All
these achievements are accompanied by the launch of #SouBradesco, a cultural evolution movement that aims to align our attitudes to the
needs of our strategy, fostering a culture of transformation, so that together we can become an agile bank at scale and customer-centric,
maintaining our values.

Macroeconomic and Sectorial Policies

Considering
the two most recent episodes of contraction of the Brazilian economy, the behavior of credit was quite distinct. In the period 2015-2016,
there was a slowdown of the GDP growth that happened at the same time as credit cooling, in a typical backward-feeding movement of these
two processes. In addition, the increase in the basic interest rate raised the funding costs in the activity of banking intermediation.
In 2020, due to the pandemic, the loan portfolio registered expansion, favored by regulatory stimulus measures – such as the reduction
of the reserve requirement rate and the increase of the payroll-deductible loan limits, among other measures –, renegotiations of
spread payments, increase of guarantees in loan operations, creation of subsidized lines and fall in the basic interest rate. At the same
time, the bank inflows have increased, in a scenario of accumulation of savings, especially for families, due to the pandemic.

This
year, the reduction of fiscal stimuli and the accumulated effects of the current monetary tightening should result in the slowdown of
the Brazilian economy, especially in the second half of the year, reversing part of the credit growth cycle. Still, during the first half
of the year, the expectation of a record grain harvest and the heated labor market tend to guarantee some dynamism to the credit