Company: IPST
Filing Date: 2025-10-16
Form Type: S-1/A
Source: 0001213900-25-099309
Chunk: 82

Company: Heritage Distilling Holding Company, Inc.
Filing Date: 2025-10-16
Form: S-1/A
Chunk 82
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 licensed items in an inappropriate way inconsistent with our company, the brand, or the terms of the license. There is a risk the licensee, or one of its employees, managers, executives, directors, or prominent shareholders, does or says something to cause harm to the licensed product and our brand by association. • Co -location— We may decide to co -locateor co -brandretail spaces with other distillers or producers, either in their space or in our space to increase the variety of our offerings, attract new consumers to our space or get our brand and products in front of consumers in areas of the country where we do not have a physical presence. There is a risk that the co -locationdoes not work or does not make sense to the consumer, which would depress sales and could result in a loss of the effort, time and money spent on developing such co -locationpresence. There is also a risk the other brand owner with whom we partnered in the effort may not be able to fulfill its agreements, thereby resulting in lower sales, revenue and profitability compared to expectations heading into such an arrangement. There is a risk the staff of the co -locationpartner does not represent our brand properly to consumers, or creates confusion about the brand or the products, or otherwise encourage consumers to skip purchasing our brands in favor of trying and purchasing their own brands. Likewise, there is a risk the co -locationpartner accuses our retail employees of not representing the co -locatedbrand properly to consumers, or creating confusion about the brand or the products, or otherwise is accused of encouraging consumers to skip purchasing those brands in favor of trying and purchasing our own brands. There is a risk the other brand owner cannot pay their debts, becomes insolvent, files for bankruptcy, is foreclosed upon or otherwise must cease operations, in which case we could have a co -locatedpresence without a corresponding co -locationpartner to fulfill its terms of the agreement. In such a case, it may also be that we lose the right to continue using the co -locatedspace to market and sell our products. There is also a risk that the entity with which we have co -located, or one of its employees, managers, executives, directors, or prominent shareholders, does or says something to cause harm to the co -locatedproduct and our brand by association. • Other collaborative arrangements with brands, producers, partners, or celebrities— We may enter into collaborative agreements with other brands, producers, partners, or celebrities. There is a risk that those collaborative partners might not fulfill