Company: CELH
Filing Date: 2025-08-29
Form Type: 8-K
Source: 0001193125-25-192888
Chunk: 2

Company: Celsius Holdings, Inc.
Filing Date: 2025-08-29
Form: 8-K
Item: Item 1.01
Chunk 2
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 (ii) the Company and PepsiCo commenced the Captaincy. On the Closing Date, the Company paid PepsiCo an aggregate purchase price of $585.0 million in cash in respect of the Transactions, the A& R U. S. Distribution Agreement and the A& R Canada Distribution Agreement (as defined in Item 8.01 to this Current Report on Form8-K), subject to a customary working capital adjustment in respect of the Rockstar Acquisition. The Captaincy commenced on the Closing Date and will continue during the term of the A& R U. S. Distribution Agreement, subject to earlier termination (i) by the parties by mutual consent, (ii) by the Company in the event of certain breaches of the Transaction Agreement by PepsiCo, or (iii) by PepsiCo in the event that the Company’s products distributed by PepsiCo fail to maintain certain market share metrics, in each case as set forth in the Transaction Agreement. The Transaction Agreement also contains customary representations, warranties, and agreements of the Company and other obligations of the Company and PepsiCo.

Amended and Restated U. S. Distribution Agreement

On the Closing Date, the Company entered into an Amended and Restated Distribution Agreement (the “ A& R U. S. Distribution Agreement”) with Celsius, Inc., Alani Nu, Celsius Brands LLC, a Nevada limited liability company and wholly owned subsidiary of the Company, and PepsiCo, which amends and restates in its entirety the Original Distribution Agreement, predominantly to provide for PepsiCo’s distribution of Alani Nu and Rockstar Energy products (in addition to existing Celsius products) within the Territory. The other material terms and covenants, including termination provisions, contained in the Original Distribution Agreement remain in full force and effect in the A& R U. S. Distribution Agreement.

The foregoing descriptions of the Series B Purchase Agreement, the A& R Registration Rights Agreement, the Transaction Agreement, and the A& R U. S. Distribution Agreement are only summaries and are qualified in their entirety by reference to the full text of the Series B Purchase Agreement, the A& R Registration Rights Agreement, the Transaction Agreement and the A& R U. S. Distribution Agreement, which are filed as Exhibit 10.1, Exhibit 10.2, Exhibit 10.3 and Exhibit 10.4, respectively, to this Current Report on Form8-Kand incorporated herein by reference.

  Item 1.02.      Termination of a Material Definitive Agreement.  

On the Closing Date