Company: SWAGW
Filing Date: 2025-04-14
Form Type: 10-K
Source: 0001213900-25-031596
Chunk: 17

Company: Stran & Company, Inc.
Filing Date: 2025-04-14
Form: 10-K
Item: Item 1
Chunk 17
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 Harte Hanks has been fine-tuned over a 14-year
period and allows Stran to do what we do best, which is the creativity, product procurement, technology and account management while allowing
Harte Hanks to do what they do best, which is process-driven fulfillment. Through our longstanding relationship with Harte Hanks we have
developed integrated account management teams which ensures that while the customer has a large and diverse account team to support all
their program needs, they also have a single account director responsible for all aspects of their program.

Under our agreement with Harte Hanks,
as amended and supplemented, we may subcontract to Harte Hanks one or multiple functions as appropriate, such as e-store website setup;
ongoing website inventory management services; monthly account management services; and print-on-demand, warehousing, fulfillment, pick/pack/ship,
and other inventory management services. Costs and fees depend on types of services provided and any special or custom work that we request
on behalf of our customers.

In addition to continuing to use our
third-party logistics partners like Harte Hanks, we are expanding our in-house warehouse, decoration, and fulfillment capabilities. Our
acquisition of T R Miller provides us with a 25,000-square-foot warehouse and distribution center in Walpole, Massachusetts and our acquisition
of Trend Brand Solutions provides us with a 5,000 square-foot warehouse and distribution center in Tomball, Texas. We leverage these facilities
to offer our customers specialty fulfillment, kitting, and warehousing, allowing us greater control and flexibility to meet the complex
demands of our customers.

●Proactive Customer Services. Customer service is a key component of the overall success
of an organization. Each account is assigned a single dedicated account director who is responsible for all aspects of the customer’s
program. This account director is supported by an online store account manager, a special-order account manager, a fulfillment account
manager, account coordinators, a merchandiser, art team support, operations team support, and accounting support. The customer’s
account director works with program stakeholders on weekly status calls, quarterly business reviews and an annual review. We also use
customer feedback surveys periodically to gain insight from the power users of the customer’ program and we have a formal corrective
action process to address any issues that are not caught through our proactive efforts.

12

●Integration. Offering our clients an industry-leading technology platform that stands alone
only adds so much value. We have worked to ensure