Document ID: chunk:federal_register_of_legislation:F2022L00636:body:0:p55
Version: federal_register_of_legislation:F2022L00636
Segment Type: other
Provision Reference: 
Character Range: 154388–157455

tours, mobile applications, exhibitions, plant labels, events, public art and online and print publications (see Section 3.3, Public programs and events).

Aims
    * Inspire visitor interest in plants and make the ANBG living collection meaningful to visitors using a variety of interpretation approaches, while achieving the other goals of the ANBG.
    * Engage people of all ages and backgrounds to learn about and value Australian plants.
    * Provide well-designed interpretation that communicates the importance of conserving plants for future diversity and wellbeing.
    * Raise community awareness about plant conservation and environmental sustainability to encourage visitors to support the ANBG's conservation role.

Issues
    * The ANBG needs to achieve the right balance between the level of signage and aesthetic values.
    * We need to increase the ANBG's visibility as a science institution in communicating complex scientific information on topics such as threatened species and plant conservation.

What we are going to do

Policy
3.2.1       Interpretation of the ANBG's collections will focus on key themes that complement the vision, mission and goals of the ANBG.

Actions
3.2.2       Review the ANBG Interpretation Style Guide every 5 years.
3.2.3       Review existing interpretation content every 5 years to ensure it reflects the ANBG as a scientific institution and the ANBG's role in plant conservation.

3.3       Public programs and events

Background
To encourage a wide variety of people to visit the ANBG and engage with plants, we host and deliver a range of public programs to raise community awareness of plant conservation issues.
We will broaden the ANBG's audience and reach by encouraging commercial event operators to host events at the Gardens, provided these events closely align with the ANBG's mission and vision.

Aim
    * Earn recognition for the ANBG as a premier cultural and nature-based attraction for learning about and valuing Australian plants by offering outstanding experiences to visitors.

Issue
    * Promotion and delivery of public programs and events is resource intensive.

What we are going to do

Actions
3.3.1       Develop, implement, monitor and evaluate an annual schedule of public programs and events to ensure their effectiveness and relevance.
3.3.2       Seek expressions of interest for commercial operators to host events and public programs at the ANBG.

3.4       Recreation, tourism and visitor management

Background
The ANBG is a nature-based ecotourism destination for visitors seeking passive recreation, learning opportunities and peaceful reflection. Enjoyment of nature and culture can foster positive community attitudes towards botanic gardens and Australian plants and can motivate visitors to learn about the value of the ANBG and its collection.
Improving visitor services to attract and cater for community interests and diverse audiences is part of our planning for suitable recreational visitor experiences that grow the reach of the ANBG as a national institution.