type stringclasses 4
values | template stringclasses 5
values | use_when stringclasses 5
values |
|---|---|---|
curiosity | I thought this was fake until... | novel product or surprising result |
curiosity | I tested this so you don't have to. | review/test video |
pain_point | If your {pain_point}, watch this before you buy anything. | clear user pain point |
transformation | From {pain_point} to fresh in one routine. | visible before/after |
myth_busting | Stop believing this beauty myth. | ingredient education |
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