Source: http://www.google.com/patents/US7260823?dq=6233682
Timestamp: 2015-07-29 01:53:30
Document Index: 354892613

Matched Legal Cases: ['Application No. 60', 'Application No. 60', 'Application No. 60', 'Application No. 60', 'Application No. 60', 'Application No. 60']

Patent US7260823 - Profiling and identification of television viewers - Google PatentsSearch Images Maps Play YouTube News Gmail Drive More »Sign inAdvanced Patent SearchPatentsProfiling a television viewer by monitoring and processing, locally at a television viewing environment, the viewer's interactivity (e.g., via a remote control unit) with the television viewing environment. Generating one or more profiles for each viewer based on one or more of the multitude of interactions...http://www.google.com/patents/US7260823?utm_source=gb-gplus-sharePatent US7260823 - Profiling and identification of television viewersAdvanced Patent SearchPublication numberUS7260823 B2Publication typeGrantApplication numberUS 09/998,979Publication dateAug 21, 2007Filing dateOct 31, 2001Priority dateJan 11, 2001Fee statusPaidAlso published asUS8046798, US8667536, US20020129368Publication number09998979, 998979, US 7260823 B2, US 7260823B2, US-B2-7260823, US7260823 B2, US7260823B2InventorsJohn A. Schlack, Andrew Sutton, Andrew J Rampulla, Charles A ElderingOriginal AssigneePrime Research Alliance E., Inc.Export CitationBiBTeX, EndNote, RefManPatent Citations (43), Referenced by (123), Classifications (67), Legal Events (4) External Links: USPTO, USPTO Assignment, EspacenetProfiling and identification of television viewers
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No. 09/928,024 on Aug. 10, 2001 entitled “Targeting Ads to Subscribers based on Privacy Protected Subscriber Profiles”; and PCT Application PCT/US01/25261, filed on Aug. 10, 2001 entitled “Targeting Ads to Subscribers based on Privacy Protected Subscriber Profiles”. BACKGROUND OF THE INVENTION
preferred programs—measure of the amount of time a viewer(s) watch a particular program or program category; preferred networks—measure of the amount of time viewer(s) watch a particular network; viewing duration—amount of viewing time per viewing session; channel change frequency—average number of channel changes per time period; holding factor per program or program category—how much of an entire program or program category a household or individual watches; and surf sequence—typical order networks are visited in a surf routine. As one of ordinary skill in the art would recognize, there are rumerous other profile categories that could be included that would fall within the scope of the current invention. The current invention is in no way not limited to the categories described herein.
genre for overall history; network viewership for prime time for each weekday (Mon–Fri); network viewership for evenings for all weekdays; network viewership for late night for all weekdays; network viewership for daytime for all weekdays; network viewership for weekends; channel surf sequence for overall history; category data for overall history; and viewer type for overall history. The VCPS 290 may track prime time viewership (8PM–11PM) for the weekdays, evening viewing (6PM–8PM) for all weekdays, late night viewing (11PM–5AM) for all weekdays, daytime viewing (5AM–6PM) for all weekdays and weekend viewership. According to this embodiment, when comparing session data to signature data, the VCPS 290 compares the following data as the primary match criteria: session genre data and signature genre data; session network data by day part with signature network data by same corresponding day part; and session surf dwell time with signature surf dwell time. Each element or category may be weighted based on the importance of the data in the correlation. Genre has the largest weighting factor in this embodiment, but other relative weightings are also possible. The correlation result is a score for the signature match. The signature that has the highest correlation with the session is considered the best match, and the session data may be associated with that signature.
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access to programming in a switched digital video systemWO2011027234A1Jun 15, 2010Mar 10, 2011Nds LimitedDetecting periodic activity patterns* Cited by examinerClassifications U.S. Classification725/9, 725/14, 375/E07.022, 348/E07.071, 725/46, 375/E07.023International ClassificationG06Q30/02, H04N5/445, H04N7/173, H04N9/00, H04H60/33, H04H60/46, H04H60/37, H04H1/00, H04H60/94, H04H60/66, H04H60/97Cooperative ClassificationH04N21/4532, H04N21/812, H04H2201/30, G06Q30/02, H04N21/23424, H04N21/25891, H04N21/441, H04N21/4344, H04H60/45, H04N21/44016, H04N21/6582, H04N21/44222, H04H60/66, H04H60/94, H04N21/252, H04N21/4662, H04N7/17318, H04N21/23608, H04N21/23113, H04H60/37, H04H60/33, H04N21/25883, H04H60/46, H04N21/2668, H04N21/4661, H04H60/97, H04N21/466European ClassificationH04N21/441, H04N21/466, H04N21/466C, H04N21/466L, H04N21/231H, H04N21/258U3, H04N21/81C, H04N21/45M3, H04N21/234S, H04N21/44S, H04N21/25A1, H04N21/2668, H04N21/658S, H04N21/442E2, H04N21/258U2, H04N21/236R, H04N21/434R, G06Q30/02, H04H60/66, H04N7/173B2, H04H60/46, H04H60/33, H04H60/45Legal EventsDateCodeEventDescriptionOct 31, 2001ASAssignmentOwner name: EXPANSE NETWORKS, INC., PENNSYLVANIAFree format text: ASSIGNMENT OF ASSIGNORS INTEREST;ASSIGNORS:SCHLACK, JOHN A.;SUTTON, ANDREW;RAMPULLA, ANDREW J.;AND OTHERS;REEL/FRAME:012346/0019Effective date: 20011031Sep 17, 2004ASAssignmentOwner name: PRIME RESEARCH ALLIANCE E., INC., A CORPORATION OFFree format text: ASSIGNMENT OF ASSIGNORS INTEREST;ASSIGNOR:EXPANSE NETWORKS, INC.;REEL/FRAME:015139/0836Effective date: 20040818Feb 22, 2011FPAYFee paymentYear of fee payment: 4Feb 18, 2015FPAYFee paymentYear of fee payment: 8RotateOriginal ImageGoogle Home - Sitemap - USPTO Bulk Downloads - Privacy Policy - Terms of Service - About Google Patents - Send FeedbackData provided by IFI CLAIMS Patent Services