Source: https://www.messe.de/en/privacy-policy/legal-notices.xhtml
Timestamp: 2018-11-14 22:38:31
Document Index: 780668521

Matched Legal Cases: ['Art. 6', 'Art. 6', 'Art. 6', 'Art. 6', 'Art. 6', 'Art. 6', 'Art. 6', 'Art. 6', 'Art. 6', 'Art. 6', 'Art. 6', 'Art. 6', 'Art. 6']

Privacy Policy - Deutsche Messe
As a rule, you can view all of Deutsche Messe's web pages without having to disclose personal information. However, from time to time we do need certain personal details, such as your name and address, so that we can optimize our service for you.
In these cases we will expressly draw your attention to this requirement and ask - where necessary - for your consent.
Our website uses so-called cookies. Cookies are small text files that are placed on your device and stored on your browser. Their purpose is to make our offer more user-friendly, more efficient, and more secure. We use temporary cookies that are automatically deleted when you shut down your browser (so-called “session cookies”) as well as permanent ("persistent") cookies.
Cookies that are indispensable for the use of our website
Use of cookies with your prior consent
Hereinafter, we provide you with an overview of the cookies we use if we have obtained your respective consent upon access to our website (Art. 6 (1) sentence 1 letter a GDPR). These cookies are used for the purpose of analysing user behaviour and for marketing purposes. Respective opt-out options are included in each description.
Use of cookies to analyse usage behaviour (tracking):
The use of tracking cookies allows us to "recognise" users when they revisit our website and to allocate usage events to an internal indicator (pseudonym). Thus, we can capture and analyse the repeated access to our website. We use the following tracking cookies:
To improve and design our website in a demand-oriented way, information regarding access to our website will be collected and stored with the help of technologies by econda GmbH. Moreover, such data will be used to set up user profiles in pseudonymised form. To this purpose, cookies may be used to facilitate the recognition of internet browsers. All IP addresses will be masked immediately upon receipt.
The legal basis for the storage of the cookie is consent pursuant to Art. 6 (1) sentence 1 letter a GDPR. The further evaluation of the collected data for a period of up to two years is based on Art. 6 (1) sentence 1 letter f GDPR.
Users of our website can object to this data collection and storage at any time with future effect by clicking here .
You can prevent the storage of cookies by adjusting the settings of your browser accordingly. Please note, however, that in such case you may not be able to use all functions of our website to their full extent. Moreover, you can prevent the collection of data related to your use of the website generated by the cookie (including your IP address) and the processing of such data by Google by downloading and installing the browser plugin available at: https://tools.google.com/dlpage/gaoptout?hl=en-GB
We use Google Analytics to analyse and constantly improve the use of our website. The resulting statistics help us to improve our offer and make it more attractive for our users. For exceptional cases where personal data is transferred to the U.S.A., Google has accepted the provisions of the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework . The legal basis for the storage of the cookie is consent pursuant to Art. 6 (1) sentence 1 letter a GDPR. The further evaluation of the collected data with the help of Google Analytics for a period of up to 2 years is based on Art. 6 (1) sentence 1 letter f GDPR.
For further information please also refer to http://tools.google.com/dlpage/gaoptout?hl=de ; for general information on Google Analytics and data protection please go to https://www.google.de/intl/de/policies/privacy/
Twitter Ads conversion tracking:
We use the online marketing programme “Twitter Ads”, including the conversion tracking function. When you click on an advertisement run by Twitter, a conversion tracking cookie will be placed on your computer. These cookies remain valid for a period of 30 days and do not serve the purpose of identifying individuals. Twitter will not transfer your private or personal information to advertising clients without your consent. Instead, advertising clients will e.g. receive reports containing details on how many users have viewed a certain ad or clicked on it, but not containing any information about who viewed or clicked on an ad. Such reports merely contain aggregated, public or non-personal data. If you call up a certain page of our website and the cookie is still valid, we and Twitter can detect that you have clicked on the ad and that you were forwarded to such page. Each client of Twitter Ads obtains a different cookie; this ensures that cookies cannot be tracked via the websites of Twitter Ads clients. The information collected via the conversion cookie is used to compile reports containing details on how many users have viewed a certain ad or clicked on it, but not containing any information on who viewed or clicked on an ad. These reports merely contain aggregated, public or non-personal data. Moreover, Twitter supports the “Do Not Track (DNT”) option. If you activate the DNT option on your browser, Twitter will not associate browser-related information with your account for the purpose of displaying personalised advertisements. For further information on DNT and on how you can activate this option on your browser, please refer to: http://optout.aboutads.info
Use of cookies for marketing purposes:
In addition to AdWords tracking, we also use Google Remarketing, a retargeting function that allows us to display interest-based advertisements beyond our own advertising space. With the help of this function, we can display our advertisements to you on other websites you visit based on the services / products you previously called up on our website. A “recognition” cookie stored on your browser allows Google to record your interest in certain products during your visit to our website and to display respective targeted advertisements on other websites you call up. According to Google, the data collected within the scope of remarketing will not be merged with any personal data about you stored by Google; in particular, remarketing data will be used in pseudonymised form.
We use this function for purposes of interest-based advertising and targeted promotion regarding our products. Google has accepted the provisions of the EU-US Privacy Shield. The legal basis for the storage of the cookie is consent pursuant to Art. 6 (1) sentence 1 letter a GDPR. The further evaluation of the collected data for a period of up to two years is based on Art. 6 (1) sentence 1 letter f GDPR.
This website uses the online marketing tool DoubleClick by Google. DoubleClick uses cookies to display relevant advertisements to users, to improve campaign performance reports, or to prevent that a user is shown the same ads more than once. Google uses a cookie ID to track which ads are placed via which browsers and can thus prevent that they are displayed more than once. In addition, DoubleClick may use cookie IDs to detect so-called conversions in relation to ad requests. For example, a user sees a DoubleClick ad and later, using the same browser, visits the advertiser's website to make a purchase. According to Google, DoubleClick cookies do not contain any personal information.
By implementing this tool, your browser will automatically establish a connection to a Google server. Please note that in this context data processings outside the European Union / the European Economic Area may occur. Google has accepted the provisions of the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework . We have no influence on how the data is handled and further used by Google. The legal basis for the processing of your data for a period of up to two years is Art. 6, para. 1 sentence 1 letter f GDPR.
If you do not wish to receive any interest-based advertising, you can deactivate the respective use of cookies by Google at https://www.google.de/settings/ads . For further information on DoubleClick by Google please refer to https://www.google.de/doubleclick and for general information of data privacy at Google got to https://www.google.de/intl/de/policies/privacy . Alternatively, you can visit the website of Network Advertising Initiative (NAI) at www.networkadvertising.org .
We also use the retargeting service offered by Outbrain Inc., 39 West 13th Street, 3rd floor, New York, NY 10011, U.S.A. With the help of this function, we can display interest-based advertisements to the users of our website and on other websites using Outbrain. When calling up our website, a tracking pixel will be stored on your browser. When you visit other websites using the Outbrain function, the tracking pixel establishes a connection to your device and you will be shown personalised advertisements based on the websites you previously visited. The legal basis for the storage of the cookie is consent pursuant to Art. 6 (1) sentence 1 letter a GDPR. The further evaluation of the collected data for a period of up to two years is based on Art. 6 (1) sentence 1 letter f GDPR.
Outbrain has stated that it acts in compliance with European data protection regulations and that model clauses are implemented as a safeguard for data transfers to the U.S. For further information on the services offered by Outbrain please refer to the privacy policy of Outbrain at https://www.outbrain.com/legal/privacy#privacy-policy/ . You can also call up this link if you wish to revoke your consent.
We also use the remarketing service provided by Ligatus GmbH, Hohenstaufenring 30-32, D-50674 Köln, Germany. With the help of this function, we can display interest-based advertisements to the users of our website and on other websites using Ligatus. When calling up our website, a tracking pixel will be stored on your browser. When you visit other websites using the Ligatus function, the tracking pixel establishes a connection to your device and you will be shown personalised advertisements based on the websites you previously visited. The legal basis for the storage of the cookie is consent pursuant to Art. 6 (1) sentence 1 letter a GDPR. The further evaluation of the collected data for a period of up to two years is based on Art. 6 (1) sentence 1 letter f GDPR.
Ligatus has stated that it acts in compliance with German data protection regulations. For further information on the services offered by Ligatus please refer to the data privacy policy of Ligatus at https://www.ligatus.com/de/privacy-policy/ . If you wish to revoke your consent please go to https://www.ligatus.com/en/privacy-policy#cookie_status .
We use the online marketing tool rtbLab, which uses cookies to display user-targeted advertisements, to improve campaign performance reports, or to prevent that users are repeatedly shown the same advertisements. Via a cookie ID, rtbLab can detect which advertisements are placed via which browsers and can thus prevent that they are displayed more than once. In addition, with the use of cookies rtbLab can detect so-called conversions relating to ad requests: for example, a user sees an rtbLab ad and later, using the same browser, visits the advertiser's website to call up a certain offer or service and perhaps makes a purchase. The legal basis for the storage of the cookie is consent pursuant to Art. 6 (1) sentence 1 letter a GDPR.
Furthermore, we use the rtbLab tool to display personalised advertisements. For this purpose, a hashed ID is shared with rtbLab. In addition to this ID, further statistical data about your company may be transferred to rtbLab and used for advertising purposes (e.g. company size or industry). This coded information helps us to display advertisements that may be of special interest to you.
Our web pages contain a wealth of information about the Deutsche Messe Group, its activities and events as well as hosted events staged by other organizers. All content is carefully researched and regularly checked and updated. However, we make no warranty and accept no liability whatsoever that the information provided is accurate, correct, or up-to-date.
We use only the very latest, high-performance web technology for our web pages. Notwithstanding this, we accept no liability whatsoever for any impeded availability or transmission of the content and data on our web pages.
Some of Deutsche Messe's web pages contain links to external websites. Although we take all reasonable care to check these sites, we have no direct control over their content. No link to an external website constitutes a recommendation or endorsement of the content or material on that website. Accordingly, we accept no responsibility or liability whatsoever for the content of external websites to which our web pages contain links. Likewise, we accept no responsibility for the content of external web pages that contain hyperlinks to our web pages.
Declaration of Consent (User Registration)