Source: http://www.google.com/patents/US7702537?dq=inventor:%22Arthur+R.+Hair%22
Timestamp: 2013-12-10 13:25:14
Document Index: 645085699

Matched Legal Cases: ['application No. 102', 'application No. 2', 'application No. 2', 'application No. 02', 'application No. 2002', 'application No. 2002', 'application No. 2002']

Patent US7702537 - System and method for enabling multi-element bidding for influencing a ... - Google PatentsSearch Images Maps Play YouTube News Gmail Drive More »Advanced Patent Search | Sign inAdvanced Patent SearchPatentsA system and method for enabling information providers using a computer network to influence a position for a search listing within a search result list generated by an Internet search engine. A database stores accounts for the network information providers. Each account contains at least one search...http://www.google.com/patents/US7702537?utm_source=gb-gplus-sharePatent US7702537 - System and method for enabling multi-element bidding for influencing a position on a search result list generated by a computer network search enginePublication numberUS7702537 B2Publication typeGrantApplication numberUS 11/409,786Publication dateApr 20, 2010Filing dateApr 24, 2006Priority dateMay 28, 1999Fee statusPaidAlso published asUS8015063, US20060190354, US20100161428Publication number11409786, 409786, US 7702537 B2, US 7702537B2, US-B2-7702537, US7702537 B2, US7702537B2InventorsTed Meisel, Peter Savich, Thomas A. SoulanilleOriginal AssigneeYahoo! IncExport CitationBiBTeX, EndNote, RefManPatent Citations (47), Non-Patent Citations (15), Referenced by (2), Classifications (26), Legal Events (2) External Links: USPTO, USPTO Assignment, EspacenetSystem and method for enabling multi-element bidding for influencing a position on a search result list generated by a computer network search engineUS 7702537 B2Abstract A system and method for enabling information providers using a computer network to influence a position for a search listing within a search result list generated by an Internet search engine. A database stores accounts for the network information providers. Each account contains at least one search listing having a description, a search term of keywords, and a bid amount. The network information provider may add, delete, or modify a search listing after authenticated login. A bidding process occurs when the network information provider enters a new bid amount for a search listing. The system and method compares the bid amount with all other bid amounts for the same search term, and generates a rank value for all search listings having that search term. The rank value determines where the listing will appear on the search results list page generated in response to a query of the search term.
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Inc.System and method for enabling multi-element bidding for influencing a position on a search result list generated by a computer network search engineUS20110218863 *Aug 28, 2009Sep 8, 2011Nhn Business Platform CorporationMethod and system for automatically charging advertisement fees* Cited by examinerClassifications U.S. Classification705/14.54, 705/14.52, 705/14.51International ClassificationG06Q30/00Cooperative ClassificationG06F17/30864, G06Q30/0277, G06Q30/0256, G06Q30/0275, G06Q30/02, G06Q30/0623, G06Q20/10, G06Q30/0254, G06Q30/08, G06Q30/0253, G06Q30/0625European ClassificationG06Q30/08, G06Q30/02, G06Q30/0254, G06Q30/0623, G06Q30/0277, G06Q30/0253, G06Q30/0256, G06Q30/0625, G06Q20/10, G06Q30/0275, G06F17/30W1Legal EventsDateCodeEventDescriptionSep 18, 2013FPAYFee paymentYear of fee payment: 4Oct 9, 2008ASAssignmentOwner name: YAHOO! INC, CALIFORNIAFree format text: MERGER;ASSIGNOR:OVERTURE SERVICES, INC;REEL/FRAME:021652/0654Effective date: 20081001Owner name: YAHOO! 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