Source: https://www.knoellusa.com/en/data-protection-0
Timestamp: 2020-04-07 23:35:22
Document Index: 106269314

Matched Legal Cases: ['Art. 6', 'Art. 6', 'Art. 6', 'Art. 6', 'Art. 7', 'Art. 6', 'Art. 6', 'Art. 17', 'Art. 18', 'Art. 20', 'Art. 21']

Data protection | knoell USA, LLC
Carsten Knoop, Data Protection Officer appointed for knoell Germany GmbH, Konrad-Zuse-Ring 25, 68163 Mannheim, Germany, E-Mail: datenschutz@knoell.com.
Tel.: +1 610.558.3001
The data protection officer, appointed for knoell Germany GmbH, Konrad-Zuse-Ring 25, 68163 Mannheim, Germany, can be reached at:
8. Google Analytics (with anonymisation function)
The company operating Google Analytics components is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Irland.
For the processing of your personal data by Google Analytics, we obtain your consent. Therefore the legal basis for this processing is Art. 6 para. 1 lit. a GDPR.
We have integrated Google Remarketing services on this website. Google Remarketing is a Google AdWords feature that enables a company to display advertisements to Internet users who have previously been on the company's website. The integration of Google Remarketing therefore allows a company to create user-related advertisements and consequently to display advertisements of interest to the Internet user.
Google Remarketing services are operated by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Irland.
Google Remarketing places a cookie on the IT system of the person concerned. By setting the cookie, Google is able to recognize the visitor to our website who subsequently visits websites that are also members of the Google advertising network. Each time you visit a website on which the Google Remarketing service has been integrated, your Internet browser automatically identifies itself to Google. As part of this technical process, Google obtains knowledge of personal data such as your IP address or surfing behaviour, which Google uses, among other things, to display advertisements of interest.
The cookie is used to store personal information, such as the Internet pages visited by you. Accordingly, each time you visit our website, personal data, including your IP address, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may disclose personal data collected through this technical process to third parties.
You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. Such a setting of the Internet browser used would also prevent Google from setting a cookie on your IT system. In addition, a cookie already set by Google Analytics can be deleted at any time via the Internet browser or other software programs.
User data is processed pseudonymously within the framework of Google marketing services. This means, for example, that Google does not store and process the name or e-mail address of the user, but processes the relevant data cookie-related within pseudonymous user profiles. This means that, from Google's point of view, the ads are not administered and displayed for a specifically identified person, but for the cookie holder, regardless of who this cookie holder is. This does not apply if a user has expressly permitted Google to process the data without this pseudonymisation. The information Google Marketing Services collects about users is transmitted to Google and stored on Google's servers in the United States.
If you wish to opt out of receiving interest-based advertising through Google Marketing Services, you may use the preferences and opt-outs provided by Google: http://www.google.com/ads/preferences.
Google Analytics Remarketing is used on the basis of your consent in accordance with Art. 6 Para. 1 lit. a DS-GVO.
Further information on the use of data for marketing purposes by Google can be found on the overview page: https://www.google.com/policies/technologies/ads, Google's data protection declaration can be found at https://www.google.com/policies/privacy.
The basic legal basis for the processing of your personal data is Art. 6 para. 1 lit. f GDPR. Our legitimate interests are based on effective user information and modern communication with you. Insofar as the network and/or platform providers obtain consent for the aforementioned data processing, the legal basis of Art. 6 Para. 1 lit. a in conjunction with Art. 7 GDPR.
We maintain an online presence at the LinkedIn network (LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA).
10.2 Your rights as data subject / user
On our website we use functions and contents of the service LinkedIn (LinkedIn AG, Dammtorstraße 29-32, 20354 Hamburg, Germany). If the users are members of the platform LinkedIn, LinkedIn can assign the call of the above mentioned contents and functions to the profiles of the users there. This may include, for example, content such as images, videos or texts and buttons with which users can express their favor about the content and subscribe to the author of the content or our contributions. You can find LinkedIn's privacy policy under the following link: https://www.linkedin.com/legal/privacy-policy. LinkedIn is certified under the Privacy Shield Agreement and thus offers a guarantee of compliance with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000L0UZAA0&status=Active).
We also use conversion tracking technology and retargeting on our website.
This technology allows visitors to this site to play personalized ads on LinkedIn. It also provides the ability to create anonymous reports on ad performance and website interaction information. To do this, the LinkedIn Insight tag is embedded on this website, connecting to the LinkedIn server when you visit this website and are logged into your LinkedIn account at the same time.
Please refer to LinkedIn's Privacy Policy for more information on data collection and use, and the choices and rights to protect your privacy. If you are logged in to LinkedIn, you can deactivate data collection at any time by clicking on the following link: https://www.linkedin.com/psettings/enhanced-advertising.
We use the functions mentioned on the basis of our legitimate interests (interest in the analysis, optimisation and economic operation of our online offer) within the meaning of Art. 6 Para. 1 lit. f DS-GVO.
We use the conversion tracking technology and the retargeting function on the basis of your consent in accordance with Art. 6 Para. 1 lit. a DS-GVO.
13.4 Right to Erasure Art. 17 GDPR
13.5 Right to Restriction of Processing Art. 18 GDPR
13.6 Right to Data Portability Art. 20 GDPR
13.7 Right to Object Art. 21 GDPR
14. Revocation of a Data Protection Consent
15. Deletion of Data and Period of Storage
16. Updating and Changing the Privacy Policy