Source: https://www.scribd.com/document/376587971/ASW-Complaint
Timestamp: 2018-12-10 15:26:32
Document Index: 618844855

Matched Legal Cases: ['§ 1111', '§ 1121', '§ 1331', '§ 1367', '§ 1338', '§ 1391', '§ 1114', '§ 1125', '§ 1125', '§ 1125', '§ 1125', '§ 1125', '§ 1117']

ASW Complaint | Trademark Dilution | Trademark
Federal Trademark Infringement, Federal Unfair Competition, False Designation of Origin, Trademark Dilution, Common Law Trademark Infringement, False Designation of Origin, Common Law Unfair Competition, Common Law Passing Off
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USDC IN/ND case 1:18-cv-00086-TLS-PRC document 8 filed 04/16/18 page 1 of 12
ASW, LLC, )
VS. ) CASE NO. 1:18-cv-86
FREDERICK BISSON, and )
1837967 ALBERTA LTD., )
Plaintiff, ASW, LLC (“ASW”), for its Amended Complaint against Defendants, Frederick
Bisson and 1837967 Alberta Ltd. (collectively “Defendants”), states and alleges as follows:
1. This is an action for, inter alia, trademark infringement, trademark dilution, false
designation of origin, and unfair competition to recover damages and costs including, but not
limited to, reasonable attorney fees, from the Defendants for the injuries ASW suffered and will
continue to suffer as a consequence of Defendants’ actions. This action seeks also a preliminary
and permanent injunction and all other equitable relief as ASW has suffered and will continue to
suffer irreparable harm as a consequence of Defendants’ actions.
2. ASW, LLC is an Indiana limited liability company having its principal place of
business at 2499 S 600 E, Suite 102, Columbia City, Indiana 46725.
3. Frederick Bisson, upon information and belief, is the owner of the website
americansportworksparts.com and is a resident of Canada at P.O. Box 51118, Edmonton Alberta
T5W 5G5.
28153/026/00759023‐1 BT
USDC IN/ND case 1:18-cv-00086-TLS-PRC document 8 filed 04/16/18 page 2 of 12
4. Frederick Bisson, upon information and belief, has control of the website
5. 1837967 Alberta Ltd., upon information and belief, is a Canadian corporation
having its principle place of business at 12227 66 St., NW, Edmonton Alberta T5B 1K1.
6. 1837967 Alberta Ltd., upon information and belief, controls and operates the
website americansportworksparts.com and is a resident of Canada, doing business at 12227 66 St.,
NW, Edmonton Alberta T5B 1K1.
7. This action arises and is brought under the trademark laws of the United States, 15
U.S.C. § 1111, et seq. This action also arises and is brought under Indiana law.
8. This Court has jurisdiction by virtue of 15 U.S.C. § 1121 and 28 U.S.C. §§ 1331
9. This Court also has supplemental jurisdiction over the state and common law claims
pursuant to 28 U.S.C. § 1367 in that the state and common law claims form part of the same
controversy as the claims arising under the trademark laws of the United States.
10. The Court also has original jurisdiction over the common law unfair competition
claims pursuant to 28 U.S.C. § 1338(b) in that the claims are joined with substantial and related
claims arising under the trademark laws of the United States.
11. Venue is appropriate in this district in accordance with 28 U.S.C. § 1391.
12. On information and belief, Defendants have been conducting continuous and
systematic business by marketing and selling sports vehicle parts and related materials within the
State of Indiana and within the Northern District of Indiana.
28153/026/00759023‐1 BT 2
USDC IN/ND case 1:18-cv-00086-TLS-PRC document 8 filed 04/16/18 page 3 of 12
13. Defendants are transacting business and have committed illegal acts hereinafter
complained of in the Northern District of Indiana.
14. Since 1959, ASW and its predecessors have built and distributed more than one
million American-made vehicles and related parts. ASW designs, builds, tests and sells Go-Karts,
ATVs, UTVs, parts for Go-Karts, ATVs and UTVs, other power sport vehicles and power sport
vehicle parts throughout the country.
15. ASW is the owner of United States Trademark Registration No. 3556429 issued by
the United States Patent and Trademark Office on the Principal Register on January 6, 2009, for
“American SportWorks.” A copy of this registration is attached hereto as Exhibit A.
16. ASW is the owner of United States Trademark Registration No. 5138550 issued by
the United States Patent and Trademark Office on the Principal Register on February 7, 2017, for
“American LandMaster.” A copy of this registration is attached hereto as Exhibit B.
17. Trademark Registration No. 3556429 and No. 5138550 (collectively the “ASW
Trademarks”) remain in full force and effect.
18. ASW and Defendants are competitors for the same customers for parts in
connection with UTV, Go Kart and power sport vehicles parts.
19. Defendants have been and are currently controlling and/or operating a website,
americansportworksparts.com (“Defendants’ Website”), that advertises and sells products the
same or similar as and competitive with products sold by ASW.
20. Defendants’ Website advertises and sells products using the names “AMERICAN
SPORTWORKS” and “LANDMASTER.” For example, the Defendants’ Website lists the
following as “New Products”: AMERICAN SPORTWORKS 150 DUST SEAL 47 X 5-7;
28153/026/00759023‐1 BT 3
USDC IN/ND case 1:18-cv-00086-TLS-PRC document 8 filed 04/16/18 page 4 of 12
AMERICAN SPORTWORKS 150 STARTER MOTOR; AMERICAN SPORTWORKS 150
STARTER RELAY SOLENOID; AMERICAN SPORTWORKS 150 CARBURETOR 24MM;
and AMERICAN SPORTWORKS 150 VARIATOR. See Exhibit C.
21. Defendants’ Website also advertises LANDMASTER LM200 PARTS. See
22. Defendants sell their vehicle parts in the same channels of trade that ASW sells its
vehicles and related parts and in competition with ASW.
23. Defendants are using and/or have used trade names and/or marks in connection with
their sale of vehicle parts that use names identical to the ASW Trademarks.
24. ASW notified Defendants of its infringing conduct on March 8, 2018, with a cease
and desist letter, but Defendants continue to use the ASW Trademarks in violation of the laws
FEDERAL TRADEMARK INFRINGEMENT (15 U.S.C. §§ 1114, 116, 117)
(U.S. TRADEMARK REGISTRATION NO. 3556429 AND NO. 5138550)
25. ASW repeats and realleges the allegations contained in paragraphs 1 through 24 of
26. ASW, through its business, uses the ASW Trademarks to designate the source of
ASW’s goods and services. ASW’s use of the ASW Trademarks has been substantial and
continuous for many years.
27. As a result of substantial sales and advertising by ASW of its trademarks, the ASW
Trademarks have been favorably known to the public and the trade, and the ASW Trademarks
identify and distinguish the source of origin of ASW’s sport vehicles and related parts. The ASW
Trademarks represent a valuable and irreplaceable asset of ASW’s business.
28153/026/00759023‐1 BT 4
USDC IN/ND case 1:18-cv-00086-TLS-PRC document 8 filed 04/16/18 page 5 of 12
28. The Defendants use or have used marks identical to the ASW Trademarks or
confusingly similar marks in connection with the sale of their vehicle parts. Defendants have used
the marks in connection with the sale of sports vehicle parts as shown in Defendants’ marketing
materials, attached hereto as Exhibits C and D, that do not originate from ASW.
29. Defendants have willfully and deliberately infringed and sought to appropriate to
themselves the goodwill associated with the ASW Trademarks by advertising, offering for sale
and selling in interstate commerce sports vehicle parts using the ASW Trademarks in the sale and
advertising of parts as shown in Exhibits C and D.
30. Defendants have willfully and deliberately infringed and sought to appropriate unto
themselves the ASW Trademarks by advertising, offering for sale and selling in interstate
commerce sports vehicle parts through the use of ASW Trademarks and/or confusingly similar
31. ASW has no control over the nature and quality of Defendants’ customer service
or the nature and quality of the parts being sold by Defendants.
32. Defendants have diverted sales and/or customers from ASW.
33. The aforesaid acts and conduct of Defendants have caused confusion, mistake and
deception as to the source, origin or sponsorship of their sports vehicle parts.
34. Defendants are trading and have traded on ASW’s goodwill and reputation to
further their business.
35. By reason of the aforesaid acts of infringement by Defendants, ASW has been
damaged, and it will need a full and complete accounting and relevant information in order to
determine the extent of its damages.
28153/026/00759023‐1 BT 5
USDC IN/ND case 1:18-cv-00086-TLS-PRC document 8 filed 04/16/18 page 6 of 12
36. ASW will suffer irreparable harm if the Defendants continue to infringe the ASW
FEDERAL UNFAIR COMPETITION/FALSE DESIGNATION OF ORIGIN AND/OR
TRADEMARK DILUTION (15 U.S.C. §§ 1125, 1116, 1117)
37. ASW repeats and realleges the allegations of paragraphs 1 through 36 of this
38. ASW and its predecessors have used the ASW Trademarks in commerce since at
least as early as 2009, and is presently using ASW Trademarks in connection with the marketing
and sale of ASW sports vehicles and related sports vehicle parts to designate ASW as the source
of origin of the vehicles and parts.
39. As a result of substantial sales and advertising, and use over a substantial period of
time, ASW Trademarks have become favorably known to the public and the trade and identify and
distinguish the source of ASW sports vehicles and related parts.
40. The ASW Trademarks are famous as that term is defined in 15 U.S.C. § 1125.
41. Defendants use and/or have used the ASW Trademarks and/or confusingly similar
marks in connection with the sale of sports vehicle parts, as shown in Exhibits C and D, that do
not originate from ASW.
42. Defendants have willfully and deliberately infringed and sought to appropriate
ASW Trademarks by using marks identical to, or confusingly similar to, the ASW Trademarks in
connection with the advertising, offering for sale and sale of sports vehicle parts in interstate
commerce that do not originate from ASW.
43. Defendants’ activities constitute use of a false designation of origin in interstate
commerce, which wrongfully and falsely designates, describes or represents the origin of their
28153/026/00759023‐1 BT 6
USDC IN/ND case 1:18-cv-00086-TLS-PRC document 8 filed 04/16/18 page 7 of 12
products, services, and information as originating from or being connected with ASW, and is likely
to cause confusion as to Defendants’ affiliation, connection, or association with ASW or as to the
origin, sponsorship, or approval of Defendants’ products by ASW.
44. Defendants’ acts are a violation of 15 U.S.C. § 1125 in that they have used a false
designation of origin, or a false description or representation, and have caused such wrongfully
and falsely designated products to enter into commerce.
45. Defendants have infringed ASW’s Trademarks as alleged herein with the intent to
deceive the public into incorrectly believing that the sports vehicle parts sold by Defendants are
made, approved, and/or sponsored by ASW or affiliated with ASW. Defendants’ acts as alleged
herein were committed with the intent to deceive and defraud the public.
46. The aforesaid acts and conduct of Defendants are in violation of 15 U.S.C. § 1125
and are likely to cause confusion, mistake and deception as to the source, origin, or sponsorship of
Defendants’ sports vehicle parts.
47. In the event the aforesaid acts and conduct of Defendants have not served to cause
confusion, Defendants’ conduct still amounts to trademark dilution. Defendants’ use of the famous
ASW Trademarks tarnishes the ASW Trademarks by causing a junior mark, the Defendants’ mark,
to be mistakenly associated with the famous marks, ASW’s Trademarks.
48. Defendants’ use of the ASW Trademarks by marketing the same on Defendants’
Website is eroding the distinctiveness and prestige of the ASW Trademarks.
49. Defendants have unfairly competed with ASW by the acts complained of, have
done so intentionally, and have caused damage to ASW.
50. ASW will suffer irreparable harm if the Defendants continue to infringe the ASW
28153/026/00759023‐1 BT 7
USDC IN/ND case 1:18-cv-00086-TLS-PRC document 8 filed 04/16/18 page 8 of 12
COMMON LAW TRADEMARK INFRINGEMENT/FALSE
51. ASW repeats and realleges the allegations contained in paragraphs 1 through 50 of
52. ASW and its predecessors have used the ASW Trademarks for approximately (9)
years in interstate commerce and have used the American SportWorks tradename since 1959.
ASW Trademarks used in conjunction with the marketing, sale and distribution of sports vehicles
and related parts have come to have a secondary meaning indicative of origin, relationship,
sponsorship, and/or association with ASW. ASW’s use of the trademark designations in
connection with its sports vehicle and related vehicle parts has entitled ASW to trademark rights
in the common law, in Indiana and nationwide.
53. Defendants have sold and marketed sports vehicle parts under the designation
“AMERICAN SPORTWORKS” and “LANDMASTER” in direct competition to the goods of
ASW marketed under the same trade names. As a result, the purchasing public is likely to attribute
to Defendants’ use of the ASW Trademarks that are confusingly similar to Defendants’
designations in connection with sports vehicle parts as a source, authorization and/or sponsorship
of Defendants’ goods and services, and therefore, to utilize Defendants’ goods and services in that
54. Upon information and belief, Defendants have intentionally appropriated ASW
Trademarks by use of confusingly similar designations with the intent of unfairly competing and
causing confusion, mistake, and deception as to the source, relationship, sponsorship, and/or
association of Defendants’ goods, and, as such, Defendants have committed trademark
infringement under the common law.
28153/026/00759023‐1 BT 8
USDC IN/ND case 1:18-cv-00086-TLS-PRC document 8 filed 04/16/18 page 9 of 12
55. The aforesaid acts and conduct of Defendants are in violation of 15 U.S.C. § 1125
56. Defendants’ use of the ASW Trademarks has caused, is causing and will continue
to cause damage to ASW.
57. ASW will suffer irreparable harm if the Defendants continue to infringe the ASW
58. ASW repeats and realleges the allegations contained in paragraphs 1 through 57 of
59. Defendants have used ASW Trademarks to confuse actual and potential customers
of ASW as to the source of Defendants’ products.
60. Defendants’ deceptive business practices, infringement, and unfair competition
have been committed with the intent to cause confusion, to cause mistake, and to deceive.
61. Defendants have unfairly competed with ASW by the acts complained of, have
done so intentionally, and have caused and will continue to cause damage to ASW.
62. ASW will suffer irreparable harm if the Defendants continue to infringe the ASW
COMMON LAW PASSING OFF
63. ASW repeats and realleges the allegations contained in paragraphs 1 through 62 of
28153/026/00759023‐1 BT 9
USDC IN/ND case 1:18-cv-00086-TLS-PRC document 8 filed 04/16/18 page 10 of 12
64. Defendants have sold and are currently selling their sports vehicle parts as the sports
vehicle parts of ASW.
65. Defendants are selling the sports vehicle parts through the same channels of trade
through which ASW sells its sports vehicle parts.
66. Defendants have used the ASW Trademarks to confuse actual and potential
customers of ASW as to the source of Defendants’ sports vehicle parts.
67. Defendants are representing that the sports vehicle parts sold by Defendants are the
sports vehicle parts sold by ASW.
68. Defendants’ conduct has caused or will cause customers of ASW to associate
Defendants’ sports vehicle parts with ASW’s sports vehicle parts.
69. Because of the goodwill established by ASW through its products, ASW
Trademarks, and trade names, customers have purchased or will purchase sports vehicle parts from
the Defendants thinking they are ASW sports vehicle parts.
70. Defendants’ deceptive business practice of passing their products off as those sold
by ASW have been committed with the intent to cause confusion, to cause mistake, and to deceive.
71. ASW will suffer irreparable harm if the Defendants continue to pass off their
products for those of ASW.
WHEREFORE, ASW requests that this Court:
A. Enjoin the Defendants from continuing to own, control and/or operate the
Defendants’ Website using the ASW Trademarks;
B. Require Defendants to pay the damages ASW has sustained as a consequence of
Defendants’ trademark infringement, unfair competition, false designation of
origin, and passing off;
28153/026/00759023‐1 BT 10
USDC IN/ND case 1:18-cv-00086-TLS-PRC document 8 filed 04/16/18 page 11 of 12
C. Require Defendants to disgorge all profits sustained in consequence of their
unlawful actions;
D. Award to ASW an increase in the award of damages up to three (3) times the
amount found for deliberate and willful trademark infringement, and unfair
competition by Defendants pursuant to 15 U.S.C. § 1117(a);
E. Award to ASW its damages in such sum as the Court shall find to be just as the
result of Defendants’ acts complained of herein;
F. Require Defendants to pay the costs of this action, together with ASW’s attorney
fees, costs and disbursements incurred herein;
G. Award to ASW prejudgment and post-judgment interest; and
H. Award to ASW all other and further relief as this Court deems just and equitable.
ASW demands a trial by jury on all matters decidable by a jury.
FAX: (260) 422-0274
EMAIL: cheiny@hallercolvin.com
EMAIL: lpolley@hallercolvin.com
BY: /s/ Linda A. Polley
I.D. #15191-02
I.D. #10897-02
28153/026/00759023‐1 BT 11
USDC IN/ND case 1:18-cv-00086-TLS-PRC document 8 filed 04/16/18 page 12 of 12
The undersigned hereby certifies that on the 16th day of April, 2018, a copy of the above
and foregoing Amended Complaint and Jury Demand was served on the following parties
electronically by using the Court’s CM/ECF System or U.S. mail, prepaid delivery, for the
parties not registered, to:
1837967 Alberta Ltd.
12227 66 St. NW
Edmonton AB T5B 1K1
/s/ Linda A. Polley
28153/026/00759023‐1 BT 12
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