Patent Publication Number: US-2023156260-A1

Title: Generation, provision and interactive display of spooling media packages and related analytical information

Description:
BACKGROUND 
     Technical Field 
     The present disclosure relates to media distribution, and in particular to analysis and presentation of information related to multichannel media delivery notification data. 
     Description of the Related Art 
     Multichannel media distribution platforms, such as satellite television service providers and cable television service providers, interact with large numbers of hardware devices associated with their respective consumer subscribers. As one example, a multichannel media distribution platform may provide desired multimedia programming to hundreds of thousands, or even millions, of set-top boxes (“STBs” or “STB devices”), respectively located at client locations, in order to facilitate those STBs receiving, storing, scheduling, and displaying that multimedia programming. A main television receiver, such as a set-top box (“STB”) provided by a cable or satellite television service provider, is connected to a cable or satellite television service provider and serves as the interface between the backend cable or satellite television service provider system and the home entertainment system on the customer premises. Such multimedia programming may include entertainment or other programs requested or otherwise selected by a consumer subscriber, as well as a variety of interstitial media programming such as advertisements or other promotional media. 
     In various scenarios, interstitial media programming or other media programming provided via these large numbers of STBs may be scheduled for presentation in conjunction with one or more media programming broker services and/or provided in conjunction with one or more media asset data service providers. The provision of interstitial media programming may include coordinated delivery of digital files that include multiple days&#39; worth of scheduled media presentations delivered ahead of time (“spooled”) to each of hundreds of thousands, or even millions, of STB devices. Even assuming such coordinated delivery occurs without error, various entities—including the multichannel media distribution platform associated with those STB devices, one or more media programming broker services, advertisers who may pay for individual instances (“impressions”) of the scheduled media presentations, and one or more media asset data service providers—have an interest in determining the individual and/or aggregated status of the scheduled media presentations. 
     BRIEF SUMMARY 
     A method in a multichannel media distribution computing system may be summarized as including receiving, by one or more processors of the multichannel media distribution computing system and from a remote data server, scheduling information regarding one or more future scheduled media presentations for each of a plurality of media assets via one or more content channels; generating, by the one or more processors and based on the scheduling information, one or more package files that each include a plurality of media asset files for distribution to a plurality of distinct media receivers, each of the media asset files corresponding to at least one of the future scheduled media presentations; generating, by the one or more processors, database information regarding the generating of the one or more package files, the database information including a completion time associated with the generating of each of the one or more package files; and causing, by the one or more processors, display of at least a portion of the generated database information on a user client device communicatively coupled to the one or more processors. 
     One or more non-transitory computer-readable media may be summarized as collectively having contents configured to cause one or more processors of a multichannel media distribution system to perform a method, the method including receiving, by the one or more processors and from a remote data server, scheduling information regarding one or more future scheduled media presentations for each of a plurality of media assets via one or more content channels; generating, by the one or more processors and based on the scheduling information, one or more package files that each include a plurality of media asset files for distribution to a plurality of distinct media receivers, each of the media asset files corresponding to at least one of the future scheduled media presentations; generating, by the one or more processors, database information regarding the generating of the one or more package files, the database information including a completion time associated with the generating of each of the one or more package files; and causing, by the one or more processors, display of at least a portion of the generated database information on a user client device communicatively coupled to the one or more processors. 
     A multichannel media distribution system may be summarized as including a communications interface to receive scheduling information from a remote data server, the scheduling information specifying one or more future scheduled media presentations for each of a plurality of media assets via one or more content channels; a media spool manager to generate, based on the scheduling information, one or more package files that each include a plurality of media asset files for distribution to a plurality of distinct media receivers, each of the media asset files corresponding to at least one of the future scheduled media presentations; a database generator to generate database information regarding the generation of the one or more package files, the generated database information including a completion time associated with the generation of each of the one or more package files; and a user interface manager to cause display of at least a portion of the generated database information on a user client device communicatively coupled to the multichannel media distribution system. 
    
    
     
       BRIEF DESCRIPTION OF THE SEVERAL VIEWS OF THE DRAWINGS 
         FIG.  1    is an overview block diagram illustrating an exemplary networked environment in which an embodiment of a Multichannel Media Distribution System provides interstitial media programming to a plurality of media presentation devices in accordance with techniques described herein. 
         FIG.  2    is a block diagram illustrating elements of an exemplary Multichannel Media Distribution computing system utilized in accordance with techniques described herein. 
         FIGS.  3  and  3 A through  3 H  illustrate examples of a dashboard presentation of various information generated for display by an exemplary Multichannel Media Distribution computing system in accordance with techniques described herein. 
         FIGS.  4 A through  4 C  illustrate examples of interactive reporting functionality provided by an exemplary Multichannel Media Distribution computing system in accordance with techniques described herein. 
         FIG.  5    illustrates another exemplary interactive reporting facility provided by an exemplary Multichannel Media Distribution computing system in accordance with techniques described herein. 
         FIG.  6    is a flow diagram depicting an exemplary routine performed in accordance with the various techniques described herein in order to facilitate the timely and accurate analysis of status information regarding delivery of one or more scheduled media asset presentations. 
         FIG.  7    is a flow diagram depicting an exemplary routine performed in accordance with the various techniques described herein in order to facilitate the generation and transmission of one or more package files containing media asset files associated with future scheduled media presentations, as well as the generation and display of database information regarding such generation and transmission. 
     
    
    
     DETAILED DESCRIPTION 
     The inventor has identified disadvantages with conventional approaches to determining various information related to individual or aggregated status reports regarding the actual delivery of scheduled interstitial media presentations via a multichannel media distribution platform. In particular, the inventor has recognized that conventional approaches to distribution and review of status information regarding the delivery and display of such scheduled media presentations (also termed herein as “Media Delivery Notifications” or “MDNs”) fail to allow timely and accurate assessment of the delivery of those scheduled media presentations, as well as additional information regarding the status of hardware devices and distribution channels associated with them. 
     In response to the inventor&#39;s recognition of these disadvantages, the inventor has have conceived and reduced to practice a software and/or hardware facility (“the facility”) for timely and accurately decompressing, decrypting, parsing, ingesting, and/or displaying status information regarding actual delivery of scheduled media presentations via a multichannel media distribution platform. In certain scenarios, one or more operations performed via the facility in accordance with techniques described herein may be performed by one or more embodiments of a Multichannel Media Distribution (MMD) System. 
     In certain embodiments, a media programming broker service provides media timeslot data and/or other scheduling information regarding the scheduled future display of multiple media assets to an MMD platform (e.g., a satellite television service provider or cable television service provider) associated with a large plurality of media content users (interchangeably termed “subscribers” herein), with each of those media content users having one or more STB devices located at a customer premises location. Based on the provided scheduling information, the MMD platform provides (“spools”) one or more media asset files containing the multiple media assets to some or all of those STB devices in advance of the scheduled future display, such as via satellite transmission, wired transmission, one or more network connections, etc. For example, in an exemplary scenario and embodiment, the MMD platform may at various times spool up to four days&#39; interstitial media assets (including but not necessarily limited to advertisement media assets) to a subset of STB devices (such as STB devices associated with some or all customers located in a particular geographical region) in advance of the scheduled display of those interstitial advertisements. In this manner, a particular STB device may store all such interstitial media assets scheduled for presentation within the next four days. In various embodiments, spooling of the interstitial media assets may occur at regular intervals (such as daily or semi-daily), in response to one or more events (such as responsive to receiving scheduling information regarding one or more new interstitial media assets, to receiving an indication that the STB device is in a low-activity state, or other event) or other time. 
     Following the scheduled time for the presentation of one or more interstitial media assets, each of the plurality of STB devices may provide a status report regarding each of one or more scheduled presentations of each interstitial media asset. In various embodiments and scenarios, such status reports may be provided at regular intervals (such as daily or semi-daily), in response to one or more events (such as responsive to an indication that the STB device is in a low-activity state, or other event), or other time. For example, an STB device may provide a report associated with multiple past scheduled presentations of an interstitial media asset, with each of the multiple scheduled presentations indicating one of a finite number of status codes. In at least one embodiment, such status codes may include (as non-limiting examples): Success (indicating that the interstitial media asset was displayed as scheduled); Error (indicating that the interstitial media asset was either unavailable for display or otherwise prevented from being displayed as scheduled); Warning (indicating one or more issues arising from the scheduled display of the interstitial media asset that did not prevent its scheduled display); Debug (indicating a response to one or more test codes provided to the STB device); or Invalid (indicating that the scheduling information identifying the interstitial media asset was determined to be incorrect). It will be appreciated that any number or arrangement of status codes or other indicative schema regarding the results of scheduled media presentations may be utilized in accordance with the techniques described herein. 
     Status reports provided from one or more STB devices may in various scenarios be sent directly to the MMD platform, and/or to one or more media asset data service providers. In an exemplary embodiment, such status reports are provided to a media asset data service provider that aggregates, compresses, encrypts, and transmits one or more resulting media delivery notification (MDN) data files to the MMD platform. However, such MDN data files fail to provide substantive analysis, qualitative information, or various performance metrics for the MMD platform, the media asset data service providers, or the STB devices responsible for displaying the scheduled interstitial media assets. 
     In one or more embodiments, a media asset data service provider transmits (such as via one or more computer networks or other transmission medium) one or more MDN data files to an MMD computing system (“MMD system”) associated with the MMD platform for analysis. In such embodiments, the MMD system (or other embodiment of the facility) receives the MDN data files and performs various operations to generate, visualize, and display additional information regarding the individual and aggregated status reports provided by the plurality of STB devices regarding the actual presentation of the scheduled interstitial media assets. As non-limiting examples, in various embodiments such operations may include one or more of the following: decompressing the one or more MDN data files (if, for example, the data files have been compressed in order to conserve network or other transmission bandwidth); decrypting the one or more MDN data files in accordance with one or more decryption protocols, such that the decrypted MDN data files may include (for each of the multiple status reports) at least a media presentation identifier and a presentation status indicator; generating one or more databases containing information related to the included status reports, as well as to the scheduled interstitial media assets and corresponding scheduling information; and parsing the decrypted MDN data files, such as to generate one or more database entries corresponding to each included status report, the associated STB device, and/or the scheduled interstitial media asset. In various embodiments, for example, generating such database entries may include generating information regarding multiple distinct success rates for the scheduled interstitial media asset presentations (e.g., a “raw” success rate, an “average” or other statistically calculated success rate, etc.); generating one or more visualizations of a success rate for at least some of the scheduled interstitial media asset presentations, including one or more visualizations of such success rates over an indicated time period; applying one or more “tags” to a subset of STB devices based at least in part on the included status reports, such as may be utilized by the MMD system, advertisers, or other entities to distinguish various targetable sets of STB devices based on characteristics of media content users associated with those STB devices; generating information based on one or more geographical locations or regions that include a subset of the corresponding STB devices; generating information regarding transmission times associated with providing the scheduled interstitial media assets to some or all of the corresponding STB devices; and other information. 
     In various embodiments, the facility may provide various functionality to enable presentation of one or more aspects of data and/or databases generated by the facility based on the provided status reports. As non-limiting examples, in various embodiments such functionality may include one or more of the following: providing a user interface—such as a command-line query interface, a graphical user interface (“GUI”), or Application Program Interface (“API”)—to allow one or more users to execute queries based on the generated databases; to generate and display one or more reports regarding various subsets of data included in the generated databases; to generate and display, such as in real-time or with respect to recent subsets of data included in the generated databases, a graphical “dashboard” that includes the display of selected aspects of such data; to generate and display one or more visualizations of subsets of data included in the generated databases; etc. 
     By performing these or other operations in accordance with techniques described herein, the facility enables users of the facility to timely and accurately determine individual and/or aggregated status reports regarding the delivery and/or display of scheduled media presentations, such as interstitial media programming. 
     Also, the facility improves the functioning of computer or other hardware, such as by reducing the dynamic display area, processing, storage, and/or data transmission resources needed to perform various tasks, thereby enabling the tasks to be performed by less capable, capacious, and/or expensive hardware devices, and/or be performed with less latency, and/or preserving more of the conserved resources for use in performing other tasks or additional instances of the same task. The facility also prevents the expenditure of human and computing resources that would otherwise be utilized to overcome the limitations of raw data provided by a plurality of STB devices with respect to timely and accurate assessment of such data. 
       FIG.  1    is an overview block diagram illustrating an exemplary networked environment  100  that includes a Multichannel Media Distribution (computing) System  110 , a media asset data service provider  180 , a media programming broker service  190 , and a plurality of media content users  150  that are each associated with at least one STB device  151 . For purposes of clarity, the exemplary networked environment  100  includes a single media asset data service provider  180  and a single media programming broker service  190 ; it will be appreciated that in various scenarios and embodiments, multiple such entities may be communicatively connected with, and provide one or more services to, the exemplary MMD system  110 . 
     In operation, the MMD system  110  provides interstitial media programming to the plurality of media content users  150  via one or more media asset data files in accordance with presentation schedules provided by the media programming broker service  190 . In the depicted networked environment  100 , the MMD system provides the media content users  150  with a multitude of video and/or data programming (herein, collectively “programming”) via the associated STB device  151 . The programming may include any type of media content, including, but not limited to: television shows, news, movies, sporting events, advertisements, etc. In various embodiments, any of this programming may be provided as a type of programming referred to as streaming media content, which is generally digital multimedia data that is substantially constantly received by and presented to an end-user or presented on a device while being delivered by a provider from a stored file source. Its verb form, “to stream,” refers to the process of delivering media in this manner. The term refers to how the media is delivered rather than the media itself. 
     During operation, the media programming broker service  190  maintains media timeslot data  192  and media content data  194 , and based on that maintained data provides scheduling information for future interstitial media asset presentations to the MMD system, such as to provide indications of indicated timeslots for interstitial advertisements that have been purchased by advertisers or their representatives for display during “breaks” in other scheduled programming. Based at least in part on the provided scheduling information, the MMD system spools sets (or “packages”) of multiple corresponding interstitial media assets to multiple STB devices  151 . For example, in certain embodiments, the media spool manager  116  may parse the received scheduling information to identify and/or otherwise select one or more media asset files that are associated with each of the future interstitial media asset presentations. In addition, the media spool manager may perform various operations to retrieve the identified media asset files, such as from media asset information database  136 , media content data  194  (via the media programming broker service  190 ), or other storage associated with the selected media asset files. In addition, the media spool manager may generate one or more package files that collectively include the selected media asset files. In certain embodiments, generating the package files may include applying one or more compression schemes to each of the selected media asset files, and may further include applying additional compression and/or encoding schemes to the selected media asset files, the generated package files, or both. 
     In this manner, the MMD system may store all interstitial media assets scheduled for display during a preselected time period (e.g., for multiple upcoming days at a time) as at least part of the media asset data stored by STB devices  151  via media asset data storage  152 . During that preselected time period, and in accordance with scheduling information provided to each STB device  151  by the MMD system  110  via asset insertion manager  112 , each STB device  151  initiates the insertion of an indicated interstitial media asset into each of one or more such breaks occurring during programming being presented to one or more associated media content users  150  via a corresponding display device  156 . 
     In at least the depicted embodiment, each STB device  151  additionally generates a status report message regarding each attempt to initiate insertion of an indicated interstitial media asset, including a status code reflecting one or more types of success or failure in displaying the interstitial media asset. The generated status report messages are provided to media asset data service provider  180 , which aggregates and packages the status report messages from one or more pluralities of STB devices  151  as described in greater detail elsewhere herein. In certain scenarios and embodiments, for example, the packaged MDN data files may be stored via one or more distinct formats, one or more distinct encryption schema, and/or one or more distinct compression algorithms. The resulting MDN data files may be stored or otherwise maintained by the media asset data service provider via MDN database  188  and/or media asset acquisition database  189 . The media asset data service provider  180  then provides the packaged MDN data files to the MMD system, such as via network(s)  101  and/or a dedicated data connection  102   a.    
     After receiving the MDN data files from the media asset data service provider  180 , the MMD system  110  performs one or more operations (described in greater detail elsewhere herein) to decompress and/or decrypt (via decryption/decompression engine  142 ), parse (via parsing engine  144 ), and ingest (via ingestion engine  146 ) the MDN data files in order to generate one or more database entries corresponding to each status report message included therein, as well as to generate, visualize, and display additional information related to those generated database entries, such as via one or more of report generator  114 , GUI  122 , Web application server  118 , and/or API  120 . 
     In the depicted exemplary networked environment  100 , the media asset data service provider, media programming broker service  190 , and STB devices  151  are each communicatively coupled to the MMD system  110  via one or more intervening networks  101 , which may comprise one or more computer networks, one or more wired or wireless networks, satellite transmission media, one or more cellular networks, or some combination thereof. The network(s)  101  may include a publicly accessible network of linked networks, possibly operated by various distinct parties, such as the Internet. The network  101  may include other network types, such as one or more private networks (e.g., corporate or university networks that are wholly or partially inaccessible to non-privileged users), and may include combinations thereof, such that (for example) one or more of the private networks have access to and/or from one or more of the public networks. Furthermore, the network  101  may include various types of wired and/or wireless networks in various situations, including satellite transmission. In addition, users within the exemplary networked environment  100  may utilize additional client computing systems and/or other client devices (not shown) to interact with the MMD system  110  to obtain various described functionality via the network(s)  101 , and in doing so may provide various types of information to the MMD system  110 . In certain implementations, the various users and providers of the networked environment  100  may interact with the MMD system and/or one or more other users and providers using an optional private or dedicated connection, such as one of dedicated connections  102 . 
     In the depicted embodiment, the MMD system  110  includes an asset insertion manager  112 , a report generator  114 , a media spool manager  116 , and a web application server  118 . In addition, the MMD system includes an Application 
     Program Interface (“API”)  120 , a Graphical User Interface (“GUI”)  122 , and one or more database generators  140 , each of which includes a decryption/decompression engine  142 , a parsing engine  144 , and an ingestion engine  146 . The MMD system is communicatively coupled (locally or remotely) to storage facility  130 , which includes asset insertion information database  132 , subscriber information database  134 , and media asset information database  136 . In certain implementations, the storage facility  130  may be incorporated within or otherwise directly operated by the MMD system; in other implementations, some or all of the functionality provided by the storage facility may be provided by one or more third-party network-accessible storage service providers. The storage facility  130  may also comprise multiple separate storage facilities and streaming media content servers geographically separated from each other, each of which may provide stored media content to particular media content user locations based on a number of factors, such as geographical proximity, load balancing parameters, current demand on the storage facility  130  and/or the networks  101 , capacity of the storage facility and/or the network(s), etc. 
     The interactions of the MMD system  110  with the media asset data service provider  180 , media programming broker service  190 , and media content users  150  may occur in various ways, such as in an interactive manner via a graphical user interface  122  that is provided by the MMD system to users and associated client devices (not shown) via at least some Web pages of a MMD system Web site, such as may be facilitated and supported by one or both of GUI  122  and web application server  118 . Information may also be provided in a programmatic manner by one or more client software applications via the Application Program Interface (“API”)  120  provided by the MMD system that allows computing systems and/or programs to invoke such functionality programmatically, such as using Web services or other network communication protocols. Similarly, interactions with the media asset data service provider may be provided in a programmatic manner by one or more client software applications via API  184 . 
     Each STB device  151  interconnects to one or more communications media or sources. For example, the various media content may be delivered as data via a packet-switched network such as the Internet or other packet-switched network, via satellite transmission, or other manner. The underlying connection carrying such data may be via a cable head-end, satellite antenna, telephone company switch, cellular telephone system, Ethernet portal, off-air antenna, or the like. The STB device  151  may receive a plurality of programming by way of the communications media or sources, or may only receive programming via a particular channel or source. In some embodiments, based upon selection by a user, the STB device  151  processes and communicates the selected programming to the display device  156 . Also, in some embodiments, the display device  156  may also be a STB device  151  or have a STB device  151  integrated within it. 
     In various embodiments, examples of an STB device  151  include, but are not limited to, one or a combination of the following: a “television converter,” “receiver,” “set-top box,” “television receiving device,” “television receiver,” “television,” “television recording device,” “satellite set-top box,” “satellite receiver,” “cable set-top box,” “cable receiver,” “media player,” “digital video recorder (DVR),” “digital versatile disk (DVD) Player,” “computer,” “mobile device,” “tablet computer,” “smart phone,” “MP3 Player,” “handheld computer,” and/or “television tuner,” etc. Accordingly, the STB device  151  may be any suitable converter device or electronic equipment that is operable to receive programming via a connection to a satellite or cable television service provider outside the media content user premises and communicate that programming to another device over a network. Further, the STB device  151  may itself include user interface devices, such as buttons or switches. 
     In at least the depicted embodiment, the STB device  151  is configured via DRM-enabled interface  154  to receive and decrypt content received from the MMD system according to various digital rights management and other access control technologies and architectures. Furthermore, in at least some embodiments, the STB device  151  may include an API that provides programmatic access to one or more functions of the STB device  151 . For example, such an API may provide a programmatic interface to one or more functions that may be invoked by any other program, a remote control (not shown), one or more content providers and/or program distributors, one or more information providers, a local and/or remote content storage system, or some other module. In this manner, the API may facilitate the development of third-party software, such as various different on-demand service applications, user interfaces, plug-ins, adapters (e.g., for integrating functions of the STB device  151  into desktop applications), and other functionality. In at least the depicted embodiment, the DRM-enabled interface  154  may facilitate the receiving, decrypting, decoding, processing, selecting, recording, playback and displaying of programming, as well as the establishing of an Internet Layer end-to-end security connection, such as a secure IP tunnel. The DRM-enabled interface  154  may also facilitate on-demand media services (e.g., video-on-demand or “VOD” services), on-demand program ordering, processing, and DRM and key management and storage corresponding to processing received streaming media content and other programming. In some embodiments, recorded or buffered programming received by the STB devices  151  as spooled or streaming media content, or other types of programming, may reside within media asset data storage  152 , either in decrypted or encrypted form as applicable for securely storing, processing and displaying of the received media content according to any applicable DRM associated with the particular programming. The media asset data storage  152  may also store various program metadata associated with the recorded or buffered programming stored by the STB device  151 , such as that including, but not limited to, DRM data, tags, codes, identifiers, format indicators, timestamps, user identifications, authorization codes, digital signatures, etc. In addition, the media asset data storage  152  may include user profiles, preferences and configuration data, etc. 
     In at least the depicted embodiment, the STB device  151  is configured to process media content (including media programming as well as interstitial media assets) and render the media content for display on the display device  156 . As part of such processing, the STB device  151 , in some embodiments working in conjunction with a media content decryption and encryption engine and/or a data transmission module, may encode, decode, encrypt, decrypt, compress, decompress, format, translate, perform digital signal processing, adjust data rate and/or complexity or perform other processing on the data representing received programming and other media content as applicable for presenting the received content in real time on the display device as it is being received by the STB device  151 . In various embodiments, examples of a display device  156  may include, but are not limited to, one or a combination of the following: a television (“TV”), a monitor, a personal computer (“PC”), a sound system receiver, a digital video recorder (“DVR”), a compact disk (“CD”) device, DVD Player, game system, tablet device, smart phone, mobile device or other computing device or media player, and the like. Each of the display devices  156  typically employs a display, one or more speakers, and/or other output devices to communicate video and/or audio content to a user. In many implementations, one or more display devices  156  reside in or near a media content user&#39;s premises and are communicatively coupled, directly or indirectly, to the STB device  151 . 
     Further, the STB device  151  and the display device  156  may be integrated into a single device. Such a single device may have the above-described functionality of the STB device  151  and the display device  156 , or may even have additional functionality. 
     In certain embodiments, the MMD system may receive at least some programming content, such as television content, via one or more third-party content providers or associated media distributors (not depicted for purposes of clarity). Exemplary content providers and associated media distributors include television stations, which provide local or national television programming; and special content providers, which provide premium-based programming, pay-per-view programming, and on-demand programming. 
     Encryption and decryption described herein may be performed as applicable according to one or more of any number of currently available or subsequently developed encryption methods, processes, standards, protocols, and/or algorithms, including but not limited to: encryption processes utilizing a public-key infrastructure (PKI), encryption processes utilizing digital certificates, the Data Encryption Standard (DES), the Advanced Encryption Standard (AES 128, AES 192, AES 256, etc.), the Common Scrambling Algorithm (CSA), encryption algorithms supporting Transport Layer Security 1.0, 1.1, and/or 1.2, encryption algorithms supporting the Extended Validation (EV) Certificate, etc. 
     The above description of the exemplary networked environment  100  and the various service providers, systems, networks, and devices therein is intended as a broad, non-limiting overview of an exemplary environment in which various embodiments of the facility may be implemented.  FIG.  1    illustrates just one example of a multichannel media distribution system  110 , its users, and service providers communicatively coupled thereto, and the various embodiments discussed herein are not limited to such environments. In particular, exemplary networked environment  100  may contain other devices, systems and/or media not specifically described herein. 
       FIG.  2    is a block diagram illustrating an embodiment of an MMD server computing system  200  that is suitable for performing at least some of the described techniques, such as by executing an embodiment of an MMD system. The MMD computing system  200  includes one or more central processing units (“CPU”) or other processors  205 , various input/output (“I/O”) components  210 , storage  220 , and memory  250 , with the illustrated I/O components  210  including a display  211 , a network connection  212 , a computer-readable media drive  213 , and other I/O devices  215  (e.g., keyboards, mice or other pointing devices, microphones, speakers, GPS receivers, etc.). The server computing system  200  and MMD system  240  may communicate with other computing systems via one or more networks  299  (which generally function as described with respect to network(s)  101  of  FIG.  1   ), such as MMD client computing systems  260 , STB devices  270 , media asset data service provider (MADSP) computing systems  280 , media programming broker service (MPBS) computing systems  290 , and other computing systems  295 . Some or all of the other computing systems may similarly include some or all of the types of components illustrated for MMD computing system  200  (e.g., to have an MMD system client application  269  executing in memory  267  of a client computing system  260  in a manner analogous to MMD system  240  in memory  250 , with the client computing system  260  further including I/O components  262  and computer-readable storage  264 ). 
     In the illustrated embodiment, an embodiment of the MMD system  240  executes in memory  250  in order to perform at least some of the described techniques, such as by using the processor(s)  205  to execute software instructions of the system  240  in a manner that configures the processor(s)  205  and computing system  200  to perform automated operations that implement those described techniques. As part of such execution, the MMD system  240  operates in conjunction with multiple submodules to support the described techniques. In particular, in the depicted embodiment the MMD system  240  includes asset insertion manager module  242 ; report generation manager module  244 ; Web server  245 ; subscriber manager module  246 ; a media spool manager  247 ; one or more interface manager modules  247 ; one or more database generators  248 ; and may further include one or more other modules  249 . As part of such automated operations, the system  240 , its depicted components modules, and/or other optional programs or modules  249  executing in memory  230  may store and/or retrieve various types of data, including in the exemplary database data structures of storage  220 . In this example, the data used may include various types of asset insertion information in database (“DB”)  222 , various types of media asset information in DB  224 , various types of subscriber information in DB  226 , and/or various types of other information in DB(s)  228 , such as various information related to one or more media asset data service providers and/or media programming broker services. 
     It will be appreciated that computing system  200  and devices/systems  260 ,  270 ,  280 ,  290 , and  295  are merely illustrative and are not intended to limit the scope of the present invention. The systems and/or devices may instead each include multiple interacting computing systems or devices, and may be connected to other devices that are not specifically illustrated, including through one or more networks such as the Internet, via the Web, via satellite transmission, or via private networks (e.g., mobile communication networks, etc.). More generally, a device or other computing system may comprise any combination of hardware that may interact and perform the described types of functionality, optionally when programmed or otherwise configured with particular software instructions and/or data structures, including without limitation desktop or other computers (e.g., tablets, slates, etc.), database servers, network storage devices and other network devices, smart phones and other cell phones, consumer electronics, wearable and other fitness tracking devices, biometric monitoring devices, digital music player devices, handheld gaming devices, PDAs, wireless phones, pagers, electronic organizers, Internet appliances, television systems, and various other consumer products that include appropriate communication capabilities. In addition, the functionality provided by the illustrated MMD system  240  may in some embodiments be distributed in various modules. Similarly, in some embodiments, some of the functionality of the MMD system  240  may not be provided and/or other additional functionality may be available. 
     It will also be appreciated that, while various items are illustrated as being stored in memory or on storage while being used, these items or portions of them may be transferred between memory and other storage devices for purposes of memory management and data integrity. Alternatively, in other embodiments some or all of the software modules and/or systems may execute in memory on another device and communicate with the illustrated computing systems via inter-computer communication. Thus, in some embodiments, some or all of the described techniques may be performed by hardware means that include one or more processors and/or memory and/or storage when configured by one or more software programs (e.g., the MMD system  240  and/or MMD client software executing on devices  260 ,  270 ,  280 ,  290 , and/or  295 ) and/or data structures, such as by execution of software instructions of the one or more software programs and/or by storage of such software instructions and/or data structures. Furthermore, in some embodiments, some or all of the systems and/or modules may be implemented or provided in other manners, such as by consisting of one or more means that are implemented at least partially in firmware and/or hardware (e.g., rather than as a means implemented in whole or in part by software instructions that configure a particular CPU or other processor), including, but not limited to, one or more application-specific integrated circuits (ASICs), standard integrated circuits, controllers (e.g., by executing appropriate instructions, and including microcontrollers and/or embedded controllers), field-programmable gate arrays (FPGAs), complex programmable logic devices (CPLDs), etc. Some or all of the modules, systems and data structures may also be stored (e.g., as software instructions or structured data) on a non-transitory computer-readable storage mediums, such as a hard disk or flash drive or other non-volatile storage device, volatile or non-volatile memory (e.g., RAM or flash RAM), a network storage device, or a portable media article (e.g., a DVD disk, a CD disk, an optical disk, a flash memory device, etc.) to be read by an appropriate drive or via an appropriate connection. The systems, modules and data structures may also in some embodiments be transmitted via generated data signals (e.g., as part of a carrier wave or other analog or digital propagated signal) on a variety of computer-readable transmission mediums, including wireless-based and wired/cable-based mediums, and may take a variety of forms (e.g., as part of a single or multiplexed analog signal, or as multiple discrete digital packets or frames). Such computer program products may also take other forms in other embodiments. Accordingly, embodiments of the present disclosure may be practiced with other computer system configurations. 
     In various embodiments, one or more components/modules of the facility, as well as various components/modules of the computing systems described herein, may be implemented using standard programming techniques. 
     For example, such components/modules may be implemented as a “native” executable running on one or more processors (such as CPU(s)  205  and/or CPU(s)  261  of  FIG.  2   ), along with one or more static or dynamic libraries. In other embodiments, such components/modules may be implemented as instructions processed by a virtual machine that executes as another program. In general, a range of programming languages known in the art may be employed for implementing such example embodiments, including representative implementations of various programming language paradigms, including but not limited to, object-oriented (e.g., Java, C++, C#, Visual Basic.NET, Smalltalk, and the like), functional (e.g., ML, Lisp, Scheme, and the like), procedural (e.g., C, Pascal, Ada, Modula, and the like), scripting (e.g., Perl, Ruby, Python, JavaScript, VBScript, PHP, jQuery, and the like), or declarative (e.g., SQL, Prolog, and the like). 
     The embodiments described herein may also use well-known or other synchronous or asynchronous client-server computing techniques. However, the various components may be implemented using more monolithic programming techniques as well, for example, as an executable running on a single CPU computer system, or alternatively decomposed using a variety of structuring techniques known in the art, including but not limited to, multiprogramming, multithreading, client-server, or peer-to-peer, running on one or more computer systems each having one or more CPUs or other processors. Some embodiments may execute concurrently and asynchronously, and communicate using message passing techniques. Equivalent synchronous embodiments are also supported. 
     Also, other functions could be implemented and/or performed by each component/module, and in different orders, and by different components/modules, yet still achieve desired functions. 
     In addition, programming interfaces described herein may be available by standard mechanisms such as through C, C++, C#, and Java APIs; 
     libraries for accessing files, databases, or other data repositories; scripting languages such as XML; or Web servers, FTP servers, NFS file servers, or other types of servers providing access to stored data. As non-limiting examples, storage facility  130  of  FIG.  1    and/or storage  220  of  FIG.  2    may be implemented as one or more database systems, file systems, or any other technique for storing such information, or any combination of the above, including implementations using distributed computing techniques. 
     Different configurations and locations of programs and data are contemplated for use with techniques described herein. A variety of distributed computing techniques are appropriate for implementing the components of the illustrated embodiments in a distributed manner including but not limited to TCP/IP sockets, RPC, RMI, HTTP, and Web Services (XML-RPC, JAX-RPC, SOAP, and the like). Other variations are possible. Other functionality could also be provided by each component/module, or existing functionality could be distributed amongst the components/modules in different ways, yet still achieve desired functions. 
     Various exemplary presentations for information generated by an MMD system will now be provided with respect to particular embodiments shown for illustrative purposes, although it will be appreciated that other embodiments may include more and/or less information, and that various types of illustrated information may be replaced with other information. It will be appreciated that throughout these figures, various numerical or identifying data may have been replaced by textual variable identifiers in the corresponding figures in order to maintain the confidentiality of certain specific data. 
       FIG.  3    depicts a “dashboard” presentation  300  of various data generated by an embodiment of the facility (such as by the MMD system  110  of  FIG.  1    and/or the MMD computing system  200  of  FIG.  2   ), such as responsive to the receipt, decompression, decryption, parsing, and ingestion of one or more MDN data files. In the depicted embodiment, the dashboard presentation  300  includes multiple distinct panels  301   a - 301   h  of related information, which may be displayed on one or more display devices communicatively coupled to one or more client computing systems (e.g., MMD client computing systems  260  of  FIG.  2   ). By displaying the generated information in this manner, the facility may significantly improve the timely depiction of relevant and/or selected status reports provided from one or more indicated pluralities of STB devices associated with the MMD system, as well as from one or more media asset data service providers and media programming broker services. 
     In the depicted embodiment, the dashboard presentation  300  includes a first dashboard panel  301   a,  comprising information related to various time information regarding the respective durations of multiple selected processes (colloquially termed “wrap times”), executed on the current date of presentation, for spooling interstitial media assets to one or more sets of STB devices in advance of the scheduled display of those interstitial media assets. Additional details regarding the generated information displayed by the first dashboard panel  301   a  is provided below with respect to  FIG.  3 A . 
     The dashboard presentation  300  further includes a second dashboard panel  301   b,  comprising information related to all media delivery notification data received for the current date from a plurality of STB devices, such as may have been provided via one or more MDN data files from one or more media asset data service providers. Additional details regarding the generated information displayed by the second dashboard panel  301   b  is provided below with respect to  FIG.  3 B . The dashboard presentation  300  further includes a third dashboard panel  301   c,  comprising information related to interstitial media asset order information for the current day, with each order reflecting advertiser-placed or other orders for the scheduled presentation during the current day of a specified interstitial media asset. Additional details regarding the generated information displayed by the third dashboard panel  301   c  is provided below with respect to  FIG.  3 C . 
     The dashboard presentation  300  further includes a fourth dashboard panel  301   d,  comprising information related to one or more “tags” related to media content users, such as may be imported by an exemplary embodiment of an MMD system based on information received from one or more sources, including a media asset data service provider or other source. Such tags may be useful, for example, to distinguish various targetable sets of STB devices based on characteristics of media content users associated with those STB devices. Additional details regarding the generated information displayed by the fourth dashboard panel  301   d  is provided below with respect to  FIG.  3 D . 
     The dashboard presentation  300  further includes a fifth dashboard panel  301   e,  comprising information related to success rates for scheduled presentations during the current date of one or more interstitial media assets. Additional details regarding the generated information displayed by the fifth dashboard panel  301   e  is provided below with respect to  FIG.  3 E . 
     The dashboard presentation  300  further includes a sixth dashboard panel  301   f,  comprising information related to interstitial media assets being re-spooled (that is, spooled for storage despite nominally being considered previously stored) to a plurality of STB devices on the current date. Additional details regarding the generated information displayed by the sixth dashboard panel  301   f  is provided below with respect to  FIG.  3 F . 
     The dashboard presentation  300  further includes a seventh dashboard panel  301   g,  comprising information related to breaks during selected media programming for the current date, including information based on multiple geographical areas, during which interstitial media assets have been scheduled for presentation. Additional details regarding the generated information displayed by the seventh dashboard panel  301   g  is provided below with respect to  FIG.  3 G . 
     The dashboard presentation  300  further includes an eighth dashboard panel  301   h,  comprising information related to one or more “tags” related to media content users, such as may be imported by the MMD system based on information received from a specified source. In a manner similar to that described above with respect to the fourth dashboard panel  301   d,  tags may be useful to (as a non-limiting example) distinguish various targetable sets of STB devices based on characteristics of media content users associated with those STB devices. Additional details regarding the generated information displayed by the eighth dashboard panel  301   h  is provided below with respect to  FIG.  3 H . 
       FIG.  3 A  depicts a detailed view of first dashboard panel  301   a  from  FIG.  3   , which includes information related to various time information regarding the respective durations of multiple selected processes (colloquially termed “wrap times”), executed on the current date of presentation, for spooling interstitial media assets to one or more sets of STB devices in advance of the scheduled display of those interstitial media assets. In particular, the first dashboard panel  301   a  includes a media format selection field  303 , indicating that the current display relates to those interstitial media assets formatted as MPEG4 files. In certain embodiments, the media format selection may allow a user to selectively view information related to a particular type of interstitial media content, such as to distinguish between standard-definition (“SD”), high-definition (“HD”), or other content type. The first dashboard panel  301   a  further includes a breakdown of four distinct collections of scheduled interstitial media assets that have been spooled to a quantity of STB devices, each with an indicated Type  305   a,  indicating a respective timeframe during which the corresponding interstitial media assets have been spooled; an indicated Wrap Time  305   b,  indicating the duration of the spooling processes required to transmit the corresponding interstitial media assets to the selected set of STB devices; and an indicated quantity of Assets  305   c,  indicating the number of interstitial media assets that were spooled during those corresponding spooling processes. The current display of the first dashboard panel  301   a  indicates the following: collection type  307   a  delineates those interstitial media assets spooled during the current date, with a wrap time designated as variable identifier  TIME _1day and a quantity of interstitial media assets designated as variable identifier  ASST _1day; collection type  307   b  delineates those interstitial media assets spooled during the previous two days, with a collective wrap time designated as variable identifier  TIME _2day and a quantity of interstitial media assets designated as variable identifier  ASST _2day; collection type  307   c  delineates those interstitial media assets still indicated as stored by the corresponding STB devices but that were spooled prior to that two-day time period, with a wrap time designated as variable identifier  TIME _aged and a quantity of interstitial media assets designated as variable identifier  ASST _aged; and collection type  307   d  delineates those interstitial media assets that have been spooled during the current date and that were not spooled during the previous date, with a wrap time designated as variable identifier  TIME _new and a quantity of interstitial media assets designated as variable identifier  ASST _new. 
       FIG.  3 B  depicts a detailed view of second dashboard panel  301   b  from  FIG.  3   , which includes information related to all media delivery notification data received for the current date from a plurality of STB devices, such as may have been provided via one or more MDN data files from one or more media asset data service providers. In particular, the second dashboard panel  301   b  includes an STB device count  309 , indicating a quantity of STB devices (designated as variable identifier STB_ COUNT 1) that have reported the status of one or more scheduled presentations of interstitial media assets for the current date or, in certain embodiments and scenarios, within the past 24 hours; an MDN file count, designated as variable identifier  FILE _ COUNT 1 and indicating a quantity of MDN data files via which the indicated status reports were received by the MMD system; an MDN count, designated as variable identifier MDN_ COUNT 1 and indicating a quantity of individual status reports received for the current date; and status counts  315   a - 315   e,  each of which denotes a total count of MDN reports having the indicated status identifier (“Success,” “Errors,” “Warnings,” “Debug,” and “Invalid,” respectively), with the actual count designated as a respective variable ( SUCC _ COUNT 1,  ERR _ COUNT 1,  WARN _ COUNT 1,  DBUG _ COUNT 1, and  INVAL _ COUNT 1, respectively). In addition, each of the indicated data fields  309 ,  311 ,  313 , and  315   a - 315   e  are depicted with a corresponding comparative indicator  317 , which provides the viewer with an indication of how the current depicted quantity respectively compares with that quantity from the prior date. For example, the MMD system has identified that the STB device count  309 , corresponding to the current date and designated as variable identifier STB_ COUNT 1, is 1.05% higher than yesterday&#39;s corresponding STB device count. In contrast, the MMD system has identified that the quantity of MDN reports having the “Success” status identifier is 7.55% lower than the corresponding number from yesterday. 
       FIG.  3 C  depicts a detailed view of third dashboard panel  301   c  from  FIG.  3   , which includes information related to interstitial media asset order information for the current day, such as may reflect advertiser-placed or other orders for the scheduled presentation during the current day of individual interstitial media assets. In particular, the third dashboard panel  301   c  includes an active order count  319   a,  designated as variable identifier  ORD _ ACT  and indicating a quantity of active orders for the current date; a new order count  319   b,  designated as variable identifier  ORD _ NEW  and indicating a quantity of those orders that are new for the current date (in contrast, for example, with recurring orders placed for the current date but also for one or more previous dates); ending order count  319   c,  designated as variable identifier  ORD _ END  and indicating a quantity of orders for the current date that are not currently scheduled for future dates; and extended order count  319   d,  designated as variable identifier  ORD _ EXT  and indicating a quantity of orders for the current date that have been extended to one or more future dates. 
       FIG.  3 D  depicts a detailed view of fourth dashboard panel  301   d  from  FIG.  3   , which includes information related to one or more “tags” related to media content users, such as may be imported by the MMD system based on information received from one or more sources. As non-limiting examples, such tags may be used to characterize STB devices associated with media content users having various characteristics, such as: program viewing habits, program recording habits, online activities, a quantity of household members, age or other demographic information associated with one or more household members, and other characteristics. In the depicted embodiment, the fourth dashboard panel  301   d  includes a current household tag count  321   a,  designated as variable identifier  HTAG _ COUNT  and indicating a count of those tags imported during the current date; a new household tag count  321   b,  designated as variable identifier  HTAG _ NEW  and indicating a count of those tags imported during the current date that were not imported for the previous date; a current STB device count  323   a,  designated as variable identifier  STB _ COUNT  and indicating a quantity of STB devices to which the current household tags have been applied; a new STB device count  323   b,  designated as variable identifier  STB _ NEW  and indicating a quantity of 
     STB devices to which newly imported household tags have been applied; a process status indicator  325 , currently indicating that the importation process for the indicated household tags was successfully completed; an error count  327   a,  currently indicating that zero errors have been reported with respect to the importation process for the indicated household tags; a run time indicator  327   b,  indicating that the importation process for the indicated household tags was completed in 1 hour, 26 minutes and 44 seconds; and an execution timestamp  329 , designated as variable identifier  EXEC _ TIMESTAMP  and indicating the time at which the importation process was initiated. 
       FIG.  3 E  depicts a detailed view of fifth dashboard panel  301   e  from  FIG.  3   , which includes information related to success rates for scheduled presentations during the current date of one or more interstitial media assets. In particular, the fifth dashboard panel  301   e  includes an overall run rate indicator  331   a,  designated as variable identifier R UN R ATE  and indicating a percentage success rate for scheduled interstitial media asset presentations for the current date; a run rate comparison indicator  331   b,  indicating a comparative percentage of the current success rate with that identified from the previous date; a run count indicator  333   a,  designated as variable identifier  RUN _ COUNT  and indicating a quantity of distinct interstitial media assets reportedly presented on the current date; a run count comparison indicator  333   b,  indicating a comparative percentage of the current run count with that identified from the previous date; run rate success count  335   a,  designated as variable identifier  RR _ SUCC  and indicating a total number of distinct presentations of interstitial media assets performed on the current date; and run rate failure count  335   b,  designated as variable identifier  RR _ FAIL  and indicating a total number of distinct failed instances of initiating the presentation of scheduled interstitial media assets on the current date. 
       FIG.  3 F  depicts a detailed view of sixth dashboard panel  301   f  from  FIG.  3   , which includes information related to all interstitial media assets being re-spooled (that is, spooled for storage despite nominally being considered previously stored) on the current date to a plurality of STB devices. In particular, the sixth dashboard panel  301   f  includes a total re-spool count  337 , designated as variable identifier  RSPL _ CNT  and indicating a total quantity of interstitial media assets being re-spooled on the current date; a unique re-spool count  339 , designated as variable identifier  RSPL _ UNQ  and indicating a quantity of unique scheduled presentations of interstitial media assets being re-spooled on the current date; unique asset count  341 , designated as variable identifier  ASST _ UNQ  and indicating a quantity of unique interstitial media assets being re-spooled on the current date; re-spool asset threshold  343 , designated as variable identifier  ASST _ RSPL  and indicating a threshold quantity of interstitial media assets to re-spool on the current date (such as may be configured by one or more administrators of the MMD system); asset file count  345 , designated as variable identifier  ASST _ REN  and indicating the quantity of asset package files via which the interstitial media assets being re-spooled on the current date are stored and transmitted; cutoff date  347 , designated as variable identifier  RSPL _ CUT  and indicating the earliest date (typically between 1 and 10 days prior to the current date) for which the interstitial media assets are being re-spooled; and re-spool timestamp  349 , designated as variable identifier  RSPL _ TIMESTAMP  and indicating the most recent time at which the indicated re-spooling has completed. 
       FIG.  3 G  depicts a detailed view of seventh dashboard panel  301   g  from  FIG.  3   , which includes information related to breaks during selected media programming for the current date, including information based on multiple geographical areas, during which interstitial media assets have been scheduled for presentation. In particular, the seventh dashboard panel  301   g  displays generated data indicators indicating a quantity of breaks associated with media programming for the current date as presented by a plurality of STB devices communicatively coupled to the MMD system. In the depicted embodiment, the breaks have been delineated based on only two separate geographic areas (a “Western arc” and “Eastern arc,” respectively); it will be appreciated that in various other embodiments, any preferred schema of designated geographical areas may be used. In particular, in the current embodiment, the seventh dashboard panel  301   g  includes an overall quantity  351   a  of scheduled breaks, designated as variable identifier  BRK _ SCHO ; a quantity  351   b  of such breaks that aired as scheduled, designated as variable identifier  BRK _ AIRO ; and a quantity  351   c  of such breaks that were missed (such as breaks in one or more segments of scheduled media programming that did not occur for one or more reasons, such as programming preemption, programming cancellation, etc.), designated as variable identifier BRK_MISO. In addition, the seventh dashboard panel includes information regarding such scheduled breaks delineated according to the Western and Eastern designated geographic areas: an overall quantity  353   a  of scheduled breaks for the Western region, designated as variable identifier  BRK _ SCHW ; a quantity  353   b  of such breaks that aired as scheduled for the Western region, designated as variable identifier  BRK _ AIRW ; and a quantity  353   c  of such breaks that were missed in the Western region, designated as variable identifier  BRK _ MISW ; an overall quantity  355   a  of scheduled breaks for the Western region, designated as variable identifier  BRK _ SCHE ; a quantity  355   b  of such breaks that aired as scheduled for the Western region, designated as variable identifier  BRK _ AIRE ; a quantity  355   c  of such breaks that were missed in the Western region, designated as variable identifier  BRK _ MISE : and a recency indicator  357 , designated as variable identifier RFSH_ TIMESTAMP  and indicating the most recent time at which the other fields of the dashboard panel  301   g  have been updated. 
       FIG.  3 H  depicts a detailed view of eighth dashboard panel  301   h  from  FIG.  3   , which includes information related to one or more “tags” related to media content users, such as may be imported by the MMD system based on information received from a specified source entity designated here simply as [Provider]. As non-limiting examples, specified source entities from which such tags may be imported include one or more financial entities, credit reporting agency entities, advertiser entities, affiliates or partners of an entity operating the MMD system, etc. It will be appreciated that in various scenarios and embodiments, tags imported via the process from which information was generated with respect to the fourth dashboard panel  301   d,  as well as tags imported from a specified source entity and presented in this eighth dashboard panel  301   h,  may both be commonly applied to one or more STB devices. 
     In the depicted embodiment, the eighth dashboard panel  301   h  includes a current provider tag count  359   a,  designated as variable identifier  PTAG _ COUNT  and indicating a count of those tags imported from the designated source entity during the current date; a new provider tag count  359   b,  designated as variable identifier  PTAG _ NEW  and indicating a count of those tags imported from the designated source entity during the current date that were not similarly imported for the previous date; a current STB device count  361   a,  designated as variable identifier  STB _ COUNT  and indicating a quantity of STB devices to which the current tags imported from the designated source entity have been applied; a new STB device count  361   b,  designated as variable identifier  STB _ NEW  and indicating a quantity of STB devices to which provider tags newly imported from the designated source entity have been applied; a process status indicator  363 , currently indicating that the importation process for the indicated provider tags was successfully completed; an error count  365   a,  currently indicating that zero errors have been reported with respect to the process for importing the indicated tags from the designated source entity; a run time indicator  365   b,  indicating that the importation process for the indicated tags was completed in 2 hours, 43 minutes and 30 seconds; and an execution timestamp  367 , designated as variable identifier P ROV T AG _ TIMESTAMP  and indicating the time at which the importation process was initiated. 
       FIGS.  4 A through  4 C  illustrate examples of interactive reporting functionality provided by an exemplary Multichannel Media Distribution system. Such reporting functionality may be provided, for example, by MMD system  110  of  FIG.  1    via one or more of report generator  114 , GUI  122 , and web application server  118 ; and/or by MMD computing system  200  of  FIG.  2    via one or more of report generation manager module  244 , Web server  245 , and interface manager modules  247 . 
       FIG.  4 A  depicts an exemplary interactive reporting facility  400   a,  which displays selected information generated by the MMD system in accordance with the various techniques described herein. In particular, in the depicted embodiment the interactive reporting facility  400   a  provides multiple run rate data across a time span of eight days (Date 1  through Date 8 , identified via date identifiers  403 ) for a plurality of STB devices located in six distinct geographic regions  405  respectively denoted by identifiers REG 1 , REG 2 , . . . , REG 8 ). As a non-limiting example, in certain embodiments each of the distinct geographic regions  405  may represent a one or more distinct television media markets. For each respective date and geographic region, three distinct run rate success data types  407  are provided: a “Raw” success rate, an “MPBS” success rate (such as may be calculated in accordance with requirements or reporting parameters specified by or for a particular media programming broker service), and an “Adjusted MPBS” success rate (such as may be calculated in accordance with MPBS-specific reporting parameters as adjusted by the MMD system per additional specified parameters). As one example, the raw success rate for all scheduled presentations of interstitial media assets on Date 8  for region REG 3  is provided by data segment  413   a  as being 97.66%; the corresponding MPBS success rate is provided by data segment  413   b  as being 98.65%; and the corresponding Adjusted MPBS success rate is provided by data segment  413   c  as also being 98.65%. In the depicted embodiment, a user viewing the interactive reporting facility  400   a  may specify the particular date range for the reporting facility via starting date selection control  409   a,  ending date selection control  409   b,  and date selection submission control  411 . It will be appreciated that in certain embodiments, other interactivity may be provided by the interactive reporting facility generated by the MMD system; alternatively, in certain embodiments the MMD system may generate similar visualizations for such data in one or more non-interactive formats. 
       FIG.  4 B  depicts an exemplary interactive reporting facility  400   b,  detailing run rate success data per interstitial media asset for region REG 3  on date DATE 8 . In certain embodiments, the interactive reporting facility  400   b  may be displayed in response to one or more user actions, such as if a user viewing the interactive reporting facility  400   a  of  FIG.  4 A  selected any of data segments  413   a,    413   b,  or  413   c  in order to view additional details regarding the selected data segment. It will be appreciated that the term “selects,” “selected,” or “selecting,” when used herein in relation to one or more elements of a graphical user interface or other electronic display, may include a variety of user actions taken with respect to various input control devices available depending on the client computing device used to interact with the display, such as one or more clicks using a mouse or other pointing device, one or more tapping interactions using a touch screen of a client device, etc. 
     In the depicted embodiment, the interactive reporting facility  400   b  includes a listing of interstitial media assets respectively identified by a unique interstitial media asset identifier  415 , with various generated information being presented in association with each of those listed interstitial media assets and with respect to the indicated region REG 3  and indicated date DATE 8 . In particular, each identified interstitial media asset is respectively associated with a raw success rate percentage  417 ; an MPBS success rate  419 ; an adjusted MPBS success rate  421 ; a successful presentation count  423 ; a failed presentation count  425 ; a channel count  427 , indicating a quantity of distinct media channels on which each interstitial media asset was scheduled for display; a run count  429 ; an invalid status report count  431 ; a “no data” status report count  433 ; a missed break count  435 ; an MPEG2 processed date  437 , indicating the date on which the associated interstitial media asset was processed in accordance with the indicated MPEG2 media format; an MPEG4 processed date field  439 , indicating the date on which the associated interstitial media asset was processed in accordance with the indicated MPEG4 media format; and a “Last Spooled” date field  441 , indicating the most recent date on which the associated interstitial media asset was spooled to one or more STB devices in the given region. It will be appreciated that in various scenarios and embodiments, a wide variety of information may be presented in the exemplified manner other than those specifically depicted in the embodiment of  FIG.  4 B  without deviating from the techniques described herein. 
       FIG.  4 C  depicts an exemplary interactive reporting facility  400   c,  detailing run rate success data for a specific interstitial media asset associated with identifier ASST77837 in region REG 3  on date DATE 8 . In certain embodiments, the interactive reporting facility  400   c  may be displayed in response to one or more user actions, such as if a user viewing the interactive reporting facility  400   b  of  FIG.  4   b    selected interstitial media asset identifier  415   f  in order to view additional details regarding scheduled presentations of the selected interstitial media asset. 
     In the depicted embodiment, the interactive reporting facility  400   c  includes a listing of four distinct programming breaks in which one or more STB devices attempted to initiate presentation of the interstitial media asset ASST77837. For each such programming break, the interactive reporting facility provides a break status  445 , indicating whether the corresponding programming break occurred as scheduled; break validity status  447 , indicating whether the identified programming break accepted initiation of an interstitial media asset; run code  449 , indicating whether any STB devices attempted to initiate presentation of the scheduled interstitial media asset during the identified programming break; break identifier  451 , indicating a unique identifier for the corresponding programming break; order line identifier  453 , indicating a unique identifier for the order (such as an advertising order) that specified the interstitial media asset was to be presented during the corresponding programming break; service identifier  455 , typically indicating a television channel and/or type (e.g., “ABCH” to indicate a high-definition television channel carrying content provided by the ABC television network) on which the interstitial media asset was to be presented; success rate  457 ; success count  459 ; failure count  461 ; window end time  463 , indicating the time by which the indicated order specified that the interstitial media asset was to be presented; and airtime indicator  465 , indicating the time at which the interstitial media asset was actually presented. 
       FIG.  5    depicts an additional exemplary interactive reporting facility  500  as generated by an exemplary MMD system, detailing a visualization of all status codes received from a plurality of STB devices in an indicated date range from a first date Date 1  to a second date Date 10 , inclusively. In various scenarios and embodiments, the interactive reporting facility may be displayed automatically based on one or more event criteria, or in response to one or more user actions or queries of a database of information generated by the MMD system based at least in part on one or more MDN data files received for the indicated date range. In the depicted embodiment, the interactive reporting facility  500  includes data selection controls  501 , allowing a user to select starting and ending dates for the date range, as well as to selectively review data based on a model type of the reporting STB devices and on one or more types of status reports received from those devices. The interactive reporting facility further includes visualized reporting region  503 , which provides a graphical display of millions of status reports for the selected date range based on the status types reported by millions of corresponding STB devices. As depicted in  FIG.  5   , the two most common status types for those status reports are “Warning,” depicted via line graph  504   a,  and “Success,” depicted via line graph  504   b;  each of several additional, less commonly reported status types (“Error,” “Debug,” and “Invalid,” respectively) are similarly depicted via corresponding line graphs towards the bottom of the visualized reporting region  503 . In addition, the interactive reporting facility  500  includes a data count tabular display  505 , providing a table with delineated quantities of the various status types reported for each of the dates in the indicated date range, as well as a download selection control  507  to enable the user to download the provided data directly in a common “CSV” format. As with the other reporting facilities described with respect to  FIGS.  3 A- 3 H and  4 A- 4 C , it will be appreciated that in certain embodiments, other interactivity may be provided, and that the MMD system may additionally generate similar visualizations for such data in one or more non-interactive formats. 
       FIG.  6    is a flow diagram showing an exemplary routine  600  performed by the facility, such as via a multichannel media distribution system, to facilitate the timely and accurate decompression, decryption, parsing, ingestion, and display of status information regarding actual delivery of scheduled media presentations by multiple STB devices. 
     The routine  600  begins at block  602 , in which one or more data files containing multiple media delivery notifications are received, such as from one or more media asset data service providers. The routine proceeds to block  603  to begin processing the received data files. 
     At block  603 , the routine optionally decompresses the one or more MDN data files, such as in response to detecting that the data files have been compressed in order to conserve transmission bandwidth and/or other resources. The routine proceeds to block  604 . At block  604 , the routine decrypts the received (and potentially decompressed) one or more MDN data files in order to decipher the multiple interstitial media asset status reports contained therein. The routine proceeds to block  606 . 
     At block  606 , the routine parses the decrypted multiple interstitial media asset status reports. In certain embodiments, each such report includes an indication of multiple aspects of a scheduled presentation of an interstitial media asset. As non-limiting examples, such aspects may include: an STB device identifier; an STB device type/model; a current software and/or firmware version associated with the STB device; one or more geographic area identifiers associated with the STB device; a presentation status type, such as to identify whether the corresponding scheduled presentation was successful, resulted in a warning, or associated with one or more other presentation status types; a media asset identifier; an order identifier associated with the corresponding scheduled interstitial media asset presentation; a channel or service type associated with the corresponding scheduled presentation; a programming break identifier associated with the corresponding scheduled presentation; a presentation initiation time; a presentation completion time; a viewing mode or type associated with the corresponding scheduled presentation; or other aspects. The routine then proceeds to block  608 . 
     At block  608 , the routine initiates ingestion of the parsed media asset presentation data from the one or more received MDN data files, such as to generate additional information related to the multiple parsed status reports. Details and non-limiting examples regarding such additional information that may be generated in the course of ingesting the parsed media asset presentation data are described in greater detail elsewhere herein. The routine then proceeds to block  610 . 
     At block  610 , the routine initiates generation of one or more database entries regarding the parsed media asset presentation data, such as may include one or more aspects of the parsed presentation data itself, as well as additional information generated by the facility. In certain scenarios and embodiments, the generation of the one or more database entries may include generating one or more databases; alternatively, the facility may generate database entries for one or more existing databases, such as the facility may have previously caused to be stored and/or maintained. The routine proceeds to block  612 . 
     At block  612 , the routine receives one or more reporting requests for specified data related to the generated database entries. In various scenarios and embodiments, such reporting requests may be manually initiated by one or more users of the facility, such as via one or more database query parameters; may be automatically generated in response to one or more events, such as in response to the expiration of one or more regular intervals, or based on one or more scheduling parameters for the MMD system; and/or may be received from one or more remote computing systems communicatively coupled to the MMD system. The routine proceeds to block  614 . 
     At block  614 , the routine determines whether the received reporting request is for one or more graphical displays, such as to create or update one or more segments of a graphical dashboard display regarding the scheduled media asset presentation data and/or other information, or to generate one or more interactive reporting facilities based on such information. If so, the routine proceeds to block  616 ; otherwise, the routine proceeds to block  618 . 
     At block  616 , the routine provides graphical data visualization output of specified media asset presentation data based on a type and/or contents of the received reporting request. The routine proceeds to block  618 . At block  618 , the routine provides specified media asset presentation data or generated information based on contents of one or more databases maintained by the facility, either in conjunction with the provided graphical data visualization output discussed with respect to block  616  or (such as if no graphical output was requested) separately. The routine proceeds to block  690 . At block  690 , the routine determines whether to continue, such as in response to an express request to terminate. If the routine is to continue, it returns to block  602  to await additional MDN data files, or to block  612  in order to handle any additional reporting requests that have been received related to the existing media asset presentation databases. Otherwise, the routine proceeds to block  699  and ends. 
       FIG.  7    is a flow diagram showing an exemplary routine  700  performed by the facility, such as via a multichannel media distribution system, to facilitate the generation and transmission of one or more package files containing media asset files associated with one or more future scheduled media presentations via multiple STB devices, as well as the generation and display of database information regarding such generation and transmission. 
     The routine  700  begins at block  702 , in which scheduling information regarding one or more future scheduled media presentations of each of a plurality of media assets is received, such as from one or more media programming broker service providers. The routine proceeds to block  704 . 
     At block  704 , the routine selects a plurality of media asset files for distribution based on the received scheduling information. For example, in certain embodiments, a media spool manager of the facility (such as media spool manager  116  of  FIG.  1    and/or media spool manager module  247  of  FIG.  2   ) may parse the received scheduling information to identify which of a larger plurality of media asset files are associated with each of the future scheduled media presentations. In addition, the media spool manager may perform various operations to retrieve the identified media asset files, such as from one or more storage devices or media storage services communicatively coupled to the facility. The routine proceeds to block  706 . 
     At block  706 , the routine generates one or more package files that collectively include the selected media asset files. In certain embodiments, generating the package files may include applying one or more compression schemes to each of the selected media asset files, and may further include applying additional compression and/or encoding schemes to the selected media asset files, the generated package files, or both. The routine proceeds to block  708 . 
     At block  708 , the routine generates database information regarding the generation of the one or more package files. As one non-limiting example, the database information may include a completion time associated with the generation of each of the one or more package files. Moreover, in certain embodiments the generated database information may include a file count associated with each of the package files, a listing or other indication of the specific media asset files included in each generated package files, or other information. The routine proceeds to block  710 . 
     At block  710 , the routine initiates spooling the generated package files to each of multiple STB devices. As detailed elsewhere herein, the multiple STB devices may be selected in various ways, such as based on one or more geographical areas associated with the multiple STB devices, one or more “tags” or other characteristics associated with the multiple STB devices, or other manner. The routine proceeds to block  712 . 
     At block  712 , the routine generates database information regarding the transmission of the one or more package files. As non-limiting examples, the generated database information may include a respective success rate associated with the transmission of each media asset file by way of inclusion within the one or more package files, a transmission time associated with transmission of each package file to the multiple STB devices, or other information. The routine proceeds to block  714 . 
     At block  714 , the routine causes the display of at least some of the generated database information on one or more user client computing devices communicatively coupled to the facility, either separately or in conjunction with additional information and/or graphical data visualization output. The routine proceeds to block  790 . 
     At block  790 , the routine determines whether to continue, such as in response to an express request to terminate. If the routine is to continue, it returns to block  702  to await additional scheduling information. Otherwise, the routine proceeds to block  799  and ends. 
     Those skilled in the art will appreciate that the various operations depicted via  FIGS.  6  and  7   , as well as those described elsewhere herein, may be altered in a variety of ways. For example, the particular order of the operations may be rearranged; some operations may be performed in parallel; shown operations may be omitted, or other operations may be included; a shown operation may be divided into one or more component operations, or multiple shown operations may be combined into a single operation, etc. 
     The various embodiments described above can be combined to provide further embodiments. All of the U.S. patents, U.S. patent application publications, U.S. patent applications, foreign patents, foreign patent applications and non-patent publications referred to in this specification and/or listed in the Application Data Sheet are incorporated herein by reference, in their entirety. Aspects of the embodiments can be modified, if necessary to employ concepts of the various patents, applications and publications to provide yet further embodiments. 
     These and other changes can be made to the embodiments in light of the above-detailed description. In general, in the following claims, the terms used should not be construed to limit the claims to the specific embodiments disclosed in the specification and the claims, but should be construed to include all possible embodiments along with the full scope of equivalents to which such claims are entitled. Accordingly, the claims are not limited by the disclosure.