Patent Publication Number: US-2007115762-A1

Title: Optical article having anti-theft feature and a system and method for inhibiting theft of same

Description:
BACKGROUND  
      The invention relates generally to optical articles. More particularly, the invention relates to anti-theft features for an optical article and methods of making same.  
      Shoplifting is a major problem for retail venues and especially for shopping malls, where it is relatively difficult to keep an eye on each customer while he shops or moves around in the store. Relatively smaller objects, such as CDs and DVDs are easy targets as they can be easily hidden and carried out of the shops without getting noticed. Shops, as well as the entertainment industry, incur monetary losses because of such instances. Due to the sensitive nature of the information stored inside, this problem become more severe if the CDs or DVDs are stolen from places like offices.  
      Even though close circuit surveillance cameras may be located at such places, shoplifting or stealing still occurs. Consumable products sometimes are equipped with theft-deterrent packaging. For example, clothing, CDs, audio tapes, DVDs and other high-value items sometimes are packaged along with tags that set off an alarm if the item is removed from the store without being purchased. These tags are engineered to detect and alert for shoplifting. For example, tags that are commonly used to secure against shoplifting are the Sensormatic® electronic article surveillance (EAS) tags based on acousto-magnetic technology. RFID tags are also employed to trace the items in store shelves and warehouses. Other theft-deterrent technologies currently used for optical discs include special hub caps for DVD cases that lock down the disc and prevent it from being removed from the packaging until the it is purchased, and “keepers” that attach to the outside of the DVD case packaging and also prevent the opening of the package until it is purchased. In some cases, retailers have resorted to storing merchandise in locked glass display cases. In other stores, the DVD cases on the shelves are empty, and the buyer receives the actual disc when the movie is purchased. Many of these approaches are unappealing in that they add an additional inconvenience to the buyer or store owner or they are not as effective at preventing theft as desired. Optical storage media, in particular, pose an additional problem in that they are very easy to remove from their packaging and the sensor/anti-theft tags may be removed easily. 
    
    
     BRIEF DESCRIPTION OF THE DRAWINGS  
       FIG. 1  is a schematic view of an optical storage medium having a convertible material disposed thereon and in one of the two functionality states in accordance with an exemplary embodiment of the invention.  
       FIG. 2  is a cross-sectional side view of the optical storage medium of  FIG. 1  taken along line II-II.  
       FIG. 3  is a schematic view of an optical storage medium having a convertible material disposed in a discrete area in accordance with an exemplary embodiment of the invention.  
       FIG. 4  is a partial perspective view of an identification card having a convertible material disposed on an optical layer in accordance with an exemplary embodiment of the invention.  
       FIG. 5  is a diagrammatical representation of a method for changing a functionality of an optical storage medium in accordance with an exemplary embodiment of the invention.  
       FIG. 6  is a perspective view of an optical storage medium disposed inside a packaging in accordance with an exemplary embodiment of the invention.  
       FIG. 7  is a diagrammatical representation of a method for changing a functionality of an optical storage medium in accordance with an exemplary embodiment of the invention.  
       FIG. 8  is a flow chart illustrating a business method for the sale of an optical storage medium in accordance with an exemplary embodiment of the invention.  
       FIG. 9  is a schematic view of an optical storage medium having radio frequency circuitry disposed thereon in accordance with an exemplary embodiment of the invention.  
       FIG. 10  is a schematic view of an optical storage medium having radio frequency circuitry disposed thereon in accordance with an exemplary embodiment of the invention.  
       FIG. 11  is a partial perspective view of an identification card having a convertible material disposed on an optical layer in accordance with an exemplary embodiment of the invention.  
       FIG. 12  is a diagrammatical representation of a method for changing a functionality of an optical storage medium in accordance with an exemplary embodiment of the invention.  
       FIG. 13  is a flow chart illustrating a business method for the sale of an optical storage medium in accordance with an exemplary embodiment of the invention.  
       FIG. 14  is a schematic view of an optical storage medium having an electro-chromic structure disposed thereon in accordance with an exemplary embodiment of the invention.  
       FIG. 15  is a cross-sectional side view of the electro-chromic structure of the optical storage medium of  FIG. 14  in accordance with an exemplary embodiment of the invention.  
       FIG. 16  is a partial perspective view of an identification card having a convertible material disposed on an optical layer and in one of the two functionality states in accordance with an exemplary embodiment of the invention.  
       FIGS. 17-18  are cut away perspective views of an optical storage medium having an electro-chromic structure disposed within in accordance with exemplary embodiments of the invention.  
       FIG. 19  is a cut away perspective view of an optical storage medium having a layer of thermo chromic material disposed within in accordance with exemplary embodiments of the invention.  
       FIG. 20  is a diagrammatical representation of a method for disabling a tailored menu to change a functionality of an optical storage medium in accordance with an exemplary embodiment of the invention.  
       FIG. 21  is a cross-sectional view of an arrangement for applying voltage to an electro-chromic structure in accordance with an exemplary embodiment of the invention.  
       FIG. 22  is a flow chart illustrating a business method for the sale of an optical storage medium in accordance with an exemplary embodiment of the invention.  
       FIG. 23  is a graphical representation of the change in percent transmittance of a photo-bleachable dye upon interaction with an external stimulus.  
       FIG. 24  is a graphical representation of the change in percent transmittance of an electro-chromic structure upon interaction with an electrical stimulus. 
    
    
     SUMMARY  
      Embodiments of the invention are directed to an optical article having an anti-theft feature and a method for inhibiting theft of the same.  
      One exemplary embodiment of the invention is an optical article that can transform from a pre-activated state of functionality to an activated state of functionality. The optical article includes an optical data layer for storing data and an electro-chromic structure. The electro-chromic structure includes layers of an electro-chromic material being responsive to an electrical stimulus and an electrolyte layer interposed between the layers of the electro-chromic material. The electro-chromic structure is in optical communication with the optical data layer for altering the optical article from a pre-activated state of functionality to an activated state of functionality upon interaction with the electrical stimulus. The data is read from said optical data layer in said activated state of functionality.  
      Another exemplary embodiment is a system for altering a functionality of an optical article including an electrical stimulus and an optical article. The optical article includes an optical data layer for storing data and an electro-chromic structure. The electro-chromic structure includes layers of an electro-chromic material being responsive to an electrical stimulus and an electrolyte layer interposed between said layers of said electro-chromic material. The electro-chromic structure is in optical communication with the optical data layer, and the electro-chromic structure may alter the optical article from a pre-activated state of functionality to an activated state of functionality upon interaction with the electrical stimulus. The data is read from said optical data layer in said activated state of functionality.  
      Another exemplary embodiment is a method for changing a functionality of an optical article from a pre-activated state of functionality to an activated state of functionality. The method includes providing an optical article having an electro-chromic structure disposed in or proximate to the optical article and an optical data layer for storing data. The data is read from the optical data layer in the activated state of functionality and the electro-chromic structure is in optical communication with the optical data layer. The method also includes altering a property of the electro-chromic structure by interacting the electro-chromic material with an electrical stimulus. The interacting renders a change from the pre-activated state of functionality to the activated state of functionality of the optical article.  
      Another exemplary embodiment is a method for selling an optical article including receiving an optical article comprising an optical data layer for storing data, conducting a monetary transaction at a first location, and authorizing the optical article for use. The optical article has an electro-chromic structure, wherein the electro-chromic structure has an electrolyte layer interposed between layers of an electro-chromic material. The electro-chromic material may enable a change of functionality of the optical article from a pre-activated state of functionality to an activated state of functionality. Data is read from the optical data layer in the activated state of functionality. The authorizing includes interacting the electro-chromic structure to an electrical stimulus to alter a property of the electro-chromic structure, which renders an irreversible change in the optical article from the a pre-activated state of functionality to an activated state of functionality.  
      Another exemplary embodiment is a method for selling an optical article including receiving an optical article that includes an optical data layer for storing data and a convertible material disposed in or proximate to the optical article. The convertible element is in optical communication with the optical data layer for enabling a change of functionality of the optical article from a pre-activated state to an activated state. The data is read from the optical data layer in the activated state of functionality. The method also includes conducting monetary transaction at a first location.  
      These and other advantages and features will be more readily understood from the following detailed description of preferred embodiments of the invention that is provided in connection with the accompanying drawings.  
      These and other advantages and features will be more readily understood from the following detailed description of preferred embodiments of the invention that is provided in connection with the accompanying drawings.  
     DETAILED DESCRIPTION OF EXEMPLARY EMBODIMENTS  
      Embodiments of the invention relate to an optical article having an anti-theft feature to inhibit theft or un-authorized use of the optical article. As used herein, the term “optical article” refers to an article that includes an optical data layer for storing data. The stored data may be read by, for example, an incident laser. The optical data layer may include one or more layers. Further, the optical data layer may be protected by employing a protective outer coating. The protective outer coating is transparent to the incident laser, that is, the protective outer coating allows the incident laser to pass through and reach the optical data layer.  
      The optical article may be an optical storage medium, such as a compact disc (CD), a digital versatile disc (DVD), multi-layer structures, such as DVD-5 or DVD-9, multi-sided structures, such as DVD-10 or DVD-18, a high definition digital versatile disc (HD-DVD), a blu-ray disc, a near field optical storage disc, a holographic storage medium, or another like volumetric optical storage medium, such as, for example, two-photon or multi-photon absorption storage format. As will be described in detail below, if the optical article is taken out of its packaging without being authorized, or if the optical article is attempted to be played without being authorized, the anti-theft feature may render the article un-readable or readable only for a finite period of time before making it permanently unreadable.  
      In other embodiments, the optical article may also include an identification card, a passport, a payment card, a driver&#39;s license, a personal information card, or other security documents, all of which employ an optical data layer for data storage. As will be described in detail below, in these embodiments, the anti-theft feature renders the article unreadable by the reader until it is processed prior to being issued to the concerned authority. Hence, if the article is stolen before being issued, the data in the optical data layer is not readable and therefore the article is prevented from any un-authorized use before issuance.  
      In embodiments of the invention, the optical article may be transformed from a pre-activated state of functionality to an activated state of functionality. This conversion from the pre-activated state to the activated state is performed while authorizing the optical article for use. Data is read from at least a portion of the optical data layer in the activated state of functionality. Data may or may not be read from at least a portion of the optical data layer in the pre-activated state of functionality. A convertible element is disposed in or proximate to the optical article. The convertible element may alter the state of functionality of the optical article from the pre-activated state to the activated state. The convertible element changes the state of functionality of the optical article by interacting with one or more external stimulus. In some embodiments, the convertible element is capable of irreversibly altering the state of functionality of the optical article. Further, the convertible element is in optical communication with the optical data layer.  
      As used herein, the “pre-activated state” of functionality refers to a state of functionality of the optical article where the convertible element has not yet been exposed to one or more external stimulus as will be described in the various embodiments of the invention. In the pre-activated state, the optical article may or may not be readable, that is, in the pre-activated state the data on the optical data layer may or may not be read by the incident laser.  
      In an exemplary embodiment, some or all of the portions of the optical data layer may not be read by the incident laser in the pre-activated state. For example, the convertible element may alter the optical property of the optical data layer in certain portions and make the data in these portions un-accessible to the incident laser. In embodiments where the data in some portions of the optical data layer is unreadable, the optical article when played in the player may result in undesirable noise or disturbances when the data is attempted to be read from these unreadable portions, while the other portions may be read without disturbances. Alternatively, making some portions unreadable may lead to the whole optical article being unreadable.  
      CDs and DVDs may utilize an error-correction scheme to correct for imperfections in or on the disc, such as replication imperfections, dust, fingerprints, and poor mastering of the data. One error detection and correction code used on CDs is called the Cross Interleave Reed-Solomon Code (CIRC). CDs use data redundancy and interleaving to detect and correct errors. The CIRC error correction used in CD drives and players is composed of two stages called C 1  and C 2  with de-interleaving of data between the stages. Generally, a drive can detect and correct two bad symbols per block in the first stage and three or four bad symbols per block in the second stage (depending on the drive). Hence, errors can be described as C 1  correctable if they are corrected in the first stage and C 2  correctable if they are corrected in the second stage. An E 11  error means one bad symbol was corrected in the first stage, E 21  means two bad symbols were corrected in the first stage. E 31  means three bad symbols were present in the first stage; this block is uncorrectable at the C 1  stage and so is passed to the second stage. E 12  means one bad symbol was corrected in the second stage and E22 means two bad symbols were corrected in the second stage. E 32  means there were 3 or more bad symbols in the second stage. Some drives can correct up to 4 bad symbols at the second stage. If the error cannot be corrected in the second stage, it generally results in an uncorrectable error.  
      DVD players use a different error correction protocol based on a Reed Solomon product code. A block of data is examined using parity rows and columns. In this case, if there are six bad bytes in a row, the row is flagged as a PI (inner parity) failure or error. The raw data may still be recovered using outer parity bytes. If there are more than seven bad bytes in a column, the column is flagged as a PO (outer parity) failure or error. Blocks that are flagged as PO failures are unusable and data is lost.  
      The impact of the convertible element on error type (C 1 , C 2 , or uncorrectable error in the case of CD and PI or PO failure errors in the case of DVD) will be a function of the disc format, the number of convertible elements, and the density and physical placement of the convertible elements. Hence, in one state, the convertible element can induce a C 1  error, C 2  error, PI error, PO error, an uncorrectable error, a bad sector, or the like, as well as combinations comprising at least one of the foregoing. The convertible element may also cause one data bit to change data state relative to a predetermined data state.  
      In other embodiments, the data of the optical data layer may be readable in the pre-activated state, but only for a definite period of time. Consequently, after the definite time period elapses, the data of the optical layer may become unreadable for the incident laser. As will be described in detail below, in such cases, the convertible element may alter the optical property of the optical article and render at least a portion of the optical data layer unreadable after the definite period of time, such that the optical article may self destroy, that is, become unreadable, once the definite period of time elapses. Contrary to the pre-activated state, the “activated state” of functionality of the optical article refers to the state where the optical article has been exposed to one or more external stimulus as will be described with regard to various embodiments of the invention. In the activated state of functionality, the data in the optical data layer is readable by the laser. In other words, the optical article may be read without any noise or disturbances, which may otherwise have been present in the pre-activated state.  
      When an optical article goes into an “activated state”, a measured optical parameter changes from its first optical value to a second optical value where the change in optical value results in a change in the error state of a sector or multitude of sectors on a disc. The variety of optical signals include those that affect the readout from the disc. These signals are layer reflectivity, that includes single or dual layer reflectivity, refractive index, in-plane birefringence, polarization, scattering, absorbance, thickness, optical pathlength, position, and any other affecting the signals. The nature of these signals originates from the several intrinsic light parameters that affect the signal measured by the detector assembly of the optical disc reader. These intrinsic light parameters include light intensity, directionality, polarization, and phase.  
      The change in optical properties of the optical article upon exposure to an energy source, e.g., from the activation system, can appear in any manner that results in the optical data reader system receiving a substantial change in the amount of energy detected. For example, where the dye is initially opaque and becomes more transparent upon exposure, there should be a substantial increase in the amount of light reflected off of the storage layer and transmitted through the content access layer and the optional optically transparent layer. Most dye compounds typically change (reduce) the amount of incident radiation detected by means of selective absorption at one or more given wavelengths of interest (corresponding to the type of electronic storage device data reader system energy source). However, energy absorbance by the dye compound is not the only way to effect an optical property change.  
      Most optical article reader system detectors are specifically designed to detect at least a certain intensity of radiation, reflected at a narrow set of wavelengths and/or frequencies surrounding the emitted wavelength(s) and/or frequency(ies), and usually in a particular polarization state. Therefore, besides absorbing the incident energy wavelength(s), the dye compound(s) and/or the dye composition may additionally or alternately accomplish any one or more of the following: change the polarization state of the incident energy; alter the frequency/wavelength of the incident energy; change the path of the incident energy, whether through reflection, refraction, scattering, or other means such that some portion of the energy is directed (and/or reflected off of the storage layer) away from the electronic storage device data reader system detector. For instance, in optical readers for DVDs (specifically for the DVD-5 format), the detector will typically read an error at least about 90% of the time when less than about 20% of the incident laser light reaches the detector, and the detector will typically read an error at least about 99% of the time when less than about 10% of the incident laser light reaches the detector. However, the detector will also typically read an error less than about 2% of the time when at least about 45% of the incident laser light reaches the detector. Thus, any dye compound/composition that can be alternated between these extremes of opacity and transparency at the given incident wavelength(s) upon exposure to energy of the same incident wavelength(s) is appropriate for use in content access layers, as described herein.  
      In certain embodiments, the convertible element may render an optical state change from the pre-activated state to the activated state. The optical change may include a change in an optical property, such as reflectivity, single layer reflectivity, dual layer reflectivity, refractive index.  
      In certain embodiments, the difference between the optical signals from at least a portion of the optical data layer in the pre-activated state of functionality and the activated state of functionality is at least about 15 percent. For example, the difference in the percent reflectivity values or the percent transmittance values of at least a portion of the optical article for an incident laser in the activated versus the pre-activated states may be at least about 15 percentage points. In the activated state, the reflectivity may be 15 percentage points higher or lower, or the transmittance may be 15 percentage points lower or higher, with respect to their respective values in the pre-activated state.  
      In embodiments where the optical article includes a DVD, the pre-activated state of functionality is characterized by an optical reflectivity of at least a portion of the optical article being less than about 45 percent. In these embodiments, the data in the optical data layer of the optical storage medium is not readable or is only partially readable in the pre-activated state. It should be appreciated that any portion of the optical article that has an optical reflectivity of less than about 45 percent may not be readable by the player. In some embodiments, the optical reflectivity of at least a portion of the optical article in one of the pre-activated or the activated state may be less than about 45, or less than about 20 percent, or less than about 10 percent. Further, in other embodiments, the activated state is characterized by an optical reflectivity of at least a portion of the optical article being more than about 45 percent. In some embodiments, the optical reflectivity of the optical article in both the pre-activated and activated states is more than about 45 percent, that is, the optical article is readable in both the pre-activated and the activated state. However, as noted above, in these embodiments the optical article is readable only for a definite period of time in the pre-activated state and is readable for an indefinite period of time in the activated state.  
      It should be appreciated that there are analogous predetermined values of optical properties for activating different optical articles. For example, for DVD-9 (dual layer) media, the specified (as per ECMA-267) minimum optical reflectivity is 18 percent to 30 percent and is dependent upon the layer (0 or 1). Alternatively, where the modified optical property is birefringence of the optical substrate, the specified maximum allowable birefringence for a playable DVD is 100 nm. Therefore, in a pre-activated DVD, the birefringence may be more than about 100 nm, or more than about 150 nm, or preferably more than about 200 nm. In the activated state, the birefringence of the optical substrate is less than 100 nm. Alternatively, where the modified optical property is refractive index of the optical substrate, the specified refractive index range for a playable DVD is 1.45 to 1.65. In one exemplary embodiment, the refractive index of the optical substrate in the pre-activated state is 1.65, more preferably 1.70 and even more preferably 1.75. In the activated state, the refractive index of the optical substrate is in a range from about 1.45 to about 1.65.  
      The convertible element may render the optical article partially or completely unreadable in the pre-activated state of functionality of the optical article. In the pre-activated state, the convertible element may act as a read-inhibit layer by inhibiting the laser from reaching at least a portion of the optical data layer and reading the data on the optical data layer. For example, the convertible element may absorb a major portion of the incident laser, thereby impeding it from reaching the optical data layer to read the data.  
      Upon interaction with one or more external stimulus, the optical property of the convertible element may be altered to change the functionality of the optical article from the pre-activated state to the activated state. For example, in the pre-activated state, the convertible element may render the optical article un-readable by changing the optical reflectivity of the optical article for the incident laser. However, the convertible element upon interaction with external stimulus becomes transparent to the wavelength of the laser used to read the optical article, thereby making the optical article readable in the activated state.  
      Alternatively, the convertible element may reflect the incident laser before the laser reaches the optical data layer. In this way, the convertible element prevents the laser from reading the data in the optical data layer. Upon interaction with the external stimulus, the convertible element allows the incident laser to pass through, and reach the optical data layer to read the data.  
      Alternatively, if an attempt is made to use the optical article in the pre-activated state, that is, if an attempt is made to use the optical article without interacting the convertible element with an external stimulus, the convertible element may render readability for only a set period of time to the optical article. For example, the convertible element may alter the reflectivity of at least a portion of the optical article after the set period, such that the optical article becomes partially or completely unreadable, after the set period. In other words, the optical article may be readable only in certain portions after the set period of time. Alternatively, the optical article may self-destruct after the set period of time limit. The self-destruction may be initiated by, for example, exposure to elements, such as air or light, or both, at room temperature. In this way, if the user takes out, for example, an optical storage medium from its packaging without first getting it exposed to the external stimulus, the optical storage medium is exposed to such elements which render it unreadable. In some cases, upon exposure to room temperature elements, the optical article may be initially readable, but subsequently self-destructs itself after a given period of time.  
      The convertible element may be disposed in or proximate the optical article in various forms. For example, the convertible element may be disposed in a discrete area on the optical article, such as an individual patch, a continuous layer extending across a portion of a surface of the optical article, or as a patterned layer extending across a portion of the optical article.  
      Alternatively, instead of being disposed on the surface of the optical article, the convertible material may be disposed inside the structure of the optical article. In optical storage medium, the convertible material may be disposed in the substrate on which the optical data layer is disposed. In such an embodiment, the convertible material may be mixed with the substrate material of the optical article. In alternate embodiments, the convertible material may be disposed between the layers of the optical article, or may be disposed within the layers of the optical article. In an exemplary embodiment, the convertible material may be mixed with a polycarbonate to form the substrate for the optical storage medium. As used herein, the term “polycarbonate” refers to polycarbonates incorporating structural units derived from one or more dihydroxy aromatic compounds and may include co-polycarbonates and polyester carbonates. It should be appreciated that these dyes should be thermally stable to withstand the molding temperatures of up to about 380° C. of the optical article. Also, these dyes may preferably absorb the wavelength of the laser in one of the activated, or the pre-activated state of the optical article. For example, dyes, such as acid blue 129, acid blue 45, acid blue 48, acid blue 74, acid blue 80, solvent green 3, disperse blue 3, disperse blue 134, disperse blue 14, basic blue 3, Indigo blue, solvent blue 2, solvent blue 4, solvent blue 6, solvent blue 14, solvent blue 68, solvent violet 8, basic violet 4, solvent violet 38, acid black 48, may be mixed with the polycarbonate to form the substrate. Upon interaction with external stimulus, the dye present inside the substrate changes color. As a result, the substrate may become transparent to the laser light, thereby facilitating the transmittance of laser light through the substrate and making the optical article readable.  
      The convertible element may include a convertible material that changes optical property in response to the external stimulus. For example, the convertible material may include one or more of a color-shift dye, a photo-chromic material, a photovoltaic material, a magnetic material, an electro-chromic material, or a thermo-chromic material, a magneto-optical material, a photo-refractive material, a light scattering material, a phase-change material, dye aggregates, nanoparticles. The color-shift dye may refer to a material, which may change from a first color to a second color upon interaction with an external stimulus, such that the first color, second color, or both are transparent to the incident laser. In some embodiments, the color-shift dye may include a bleachable dye, which bleaches upon interaction with the external stimulus, thereby becoming transparent to the incident laser. In some embodiments, the color-shift dye may darken upon interaction with the external stimulus, thereby absorbing the incident laser light. In other embodiments, the color-shift dye may include an aryl carbonium dye, thiozine, spyropyran, fulgide, diarylethene, liquid crystal, leuco dye, or a hydroquinone-based compound, or other suitable chemical compounds prepared by one skilled in the art.  
      The change in optical properties of the optical article upon exposure to the external stimulus may result in the optical data reader system receiving a substantial change in the amount of energy detected. For example, there may be a substantial increase in the amount of light reflected off of the optical data layer and transmitted through other layers, such as the content access layer and the optional protective outer coating, in the portions of the optical article where the material of the convertible element is initially opaque to the incident laser and becomes relatively transparent to the incident laser upon exposure to the external stimulus. Most dye compounds typically change (reduce) the amount of incident radiation detected by means of selective absorption at one or more given wavelengths of interest (corresponding to the type of electronic storage device data reader system energy source). However, energy absorbance by the dye compound is not the only way to effect an optical property change.  
      Most types of optical article reader system detectors are specifically designed to detect at least a certain intensity of radiation, reflected at a narrow set of wavelengths and/or frequencies surrounding the emitted wavelengths and/or frequency, and usually in a particular polarization state. Therefore, besides absorbing the incident energy wavelengths, the convertible element, such as dye compounds and/or the dye composition may additionally or alternately accomplish any one or more changes, such as change in the polarization state of the incident energy, change in the frequency/wavelength of the incident energy, change in the path of the incident energy, whether through reflection, refraction, scattering, or other means such that some portion of the energy is directed (and/or reflected off of the optical data layer) away from the electronic storage device data reader system detector. For example, in optical readers for DVDs (specifically for the DVD-5 format), the detector will typically read an error at least about 90 percent of the time when less than about 20 percent of the incident laser light reaches the detector, and the detector will typically read an error at least about 99 percent of the time when less than about 10 percent of the incident laser light reaches the detector. However, typically the detector may also read an error less than about 2 percent of the time when at least about 45 percent of the incident laser light reaches the detector. Thus, any dye compound/composition that can be alternated between these ranges of opacity and transparency at the given incident wavelength upon exposure to energy of the same incident wavelength is appropriate for use in content access layers.  
      The external stimulus that interacts with the convertible element may include a laser, infrared radiation, thermal energy, infrared rays, X-rays, gamma rays, microwaves, visible light, ultra violet light, ultrasound waves, radio frequency waves, microwaves, electrical energy, chemical energy, magnetic energy, mechanical energy, or combinations thereof. The interaction with the convertible element may include continuous, discontinuous, or pulsed forms of the external stimulus.  
      The external stimulus may be selected based on the kind of convertible material. For example, when the convertible material includes a color-shift dye, the external stimulus may be a light source of appropriate wavelength and power to make the color-shift dye transparent to the laser, thereby changing the functionality of the optical article from an un-readable state to a readable state. Further, the power of the light source is sufficient to bleach the color-shift dye. Additionally, the composition of the color-shift dye, as well as the specifications of the power source may be tailored based upon the factors, such as color-shift dye concentration in the convertible material, thickness of the coating of the color-shift dye, or concentration of co-factors or catalysts for the process. In an exemplary embodiment, the convertible material may include organic or inorganic additives in combination with the color-shift dye. These additives may absorb the external stimulus, such as infrared radiation. In an exemplary embodiment, this absorption of the external stimulus by the additives may result in temperature change of the additives. This temperature change may cause local heating in the color-shift dye, thereby making the color-shift dye transparent to the incident laser.  
      Further, the color-shift dye, such as a photo-bleachable dye, may also be interacted with ultraviolet (UV) light. The wavelength of the UV light may be in a range from about 190 nm to about 400 nm. In another example, visible light having a wavelength in a range from about 400-800 nm may be used to interact with the convertible material to change the state of functionality of the optical article. However, the photo-bleachable dyes may be enabled to absorb the radiation of the incident laser initially. It should be appreciated that the wavelength of the incident laser, i.e, the laser light used to read the optical article is about 780 nm for a CD, about 650 nm for a DVD, about 405 nm for an HD-DVD or a Blu-ray. Hence, the optical article having the photo-bleachable dye may be unreadable in pre-activated state. But becomes readable when the dye is made to interact with sunlight or normal room light prior to interacting it with the external stimulus for activating the optical article. UV light may also be used when the dye is combined with photocatalytic additives, such as titania nanoparticles. For example, one or more photo-bleachable dyes, such as methylene blue, polymethine dye, or malachite green may be exposed to UV light individually or in combination with titania nanoparticles.  
      In an exemplary embodiment, the reflectivity of the optical article may be reduced to less than 10 percent by depositing a layer having a methylene blue (MB) precursor, such as benzoyl leuco methylene blue (BLMB) in a resin matrix. The formation of MB is triggered by exposure to oxygen and the layer bonds with the optical article in the process. Alternatively, a photosensitive layer may be formed on the optical article by employing aryl carbonium dye precursors such as crystal violet lactone, in combination with photo acid generators (PAG), or aryl carbonium dyes may be used separately to reduce the reflectivity of the optical article. Additionally, colorants may be mixed with these dyes to protect against photo-bleaching with a light source having a broad spectrum of wavelengths and also to limit the amount of dye that needs to be bleached. This facilitates activation of the optical article in a minimum amount of time, thereby adding cost advantage.  
      Alternatively, an adhesive may be employed as a convertible material. The bond strength of the adhesive may be altered upon interaction with the external stimulus. For example, in the pre-activated state, an element, such as a detachable label, which is opaque to the incident laser, may be coupled to a portion of the optical article by employing the adhesive. Subsequently, upon interaction with the external stimulus the adhesive may lose some or all of its bond strength, thereby facilitating the de-coupling of the element from the optical article, thereby making the optical article readable in the activated state.  
      Alternatively, one or more thermo-chromic materials may be employed as a convertible material. The thermo-chromic material may be disposed on the optical article in various forms, such as a discrete portion, a continuous film, or a patterned film. During authorization, the thermo-chromic material may be heated using sources such as infrared lamps, laser radiation, Nichrome wire, or by electrical coil, which may be in direct contact with the convertible element or may radiatively or conductively conduct heat to at least a portion of the convertible element. Alternatively, the thermo-chromic material may be subjected to a pulsed thermal energy, such as short single pulses, to render change in the optical property of the thermo-chromic material such that the incident laser may pass through the thermo-chromic material and reach the optical data layer. For example, when the thermo-chromic material is employed in the form of a coating, in a discrete portion, or a pattern, or a continuous layer, the heat may change the color of the thermo-chromic material of the coating and make it transparent to the laser light. In another exemplary embodiment, a non-cured layer or partially cured layer of the convertible material may be cured by subjecting it to infrared radiation and/or a catalyst to make the optical article readable.  
      In an exemplary embodiment, the chemically sensitive dyes may be employed as convertible material. These dyes may be chemically changed to alter the functionality of the optical article. For example, a pH sensitive dye may be mixed with a volatile amine and a resin to form a coating on the optical article. Consequently, when the optical article is subjected to heat, the amine layer evaporates in the presence of heat, thereby decreasing the pH and increasing reflectivity of the article. Additionally, the resin may be modified to facilitate heat generation to change the pH value of the dye.  
      In addition to dyes, the convertible material may include particles that absorb the laser that is used to read the optical article. During authorization, the optical article may be exposed to a predetermined laser (which has a wavelength other than the incident laser that is used to read the optical article), which may melt or dissolve these particles so that the incident laser may reach the optical data layer and make the optical article readable in the activated state.  
      In another exemplary embodiment, the dye may be such that it may be bleached under a vacuum ultraviolet (UV) light source. It should be appreciated that vacuum UV includes a light having a wavelength equal to or less than 190 nm. A vacuum UV light source produces radiation that includes a spectral range of 190 nm and less. In a normal environment, such as in a house, where oxygen is present in the atmosphere, the atmosphere substantially absorbs light below 190 nm. Thus, any light source emitting a light in the wavelength of 190 nm and below will not be able to activate the optical article. In this embodiment, during authorization at a location, such as a point-of-sale location, the optical article may be sealed in a container that has an atmosphere that is free of oxygen and has a light source that emits light in a wavelength of 190 nm and below.  
      Alternatively, the convertible material may include a UV sensitive photo-refractive polymer or a phase change material. The convertible material may either be disposed on the surface of the optical article or be present in the bulk of the optical article. Further, a grating pattern is imaged in the convertible material to impede the readability of the optical article. At a point-of-sale location the optical article may be optically flooded to erase the grating and make the optical article readable.  
      In an alternate embodiment, the convertible material may contain a phase change material in which the form of the phase change material can be interchanged between amorphous and crystalline by heating. In one form, such as a crystalline form, the layer inhibits the laser from reaching the optical article, thereby making it unreadable. Whereas, in another form, such as an amorphous form, the convertible material renders the optical article readable. For example, the convertible material may include a chalcogenide, which may be changed from the crystalline state to an amorphous state, and vice versa, by employing a high power laser. Alternatively, the convertible material may include a material that may switch between two or more molecular states with each molecular state having a signature color. The material may be transformed from one molecular state to another by varying parameters such as incident light, or pH, or both.  
      Further, the convertible material may include convertible material, such as photo-chromic dyes, that may to undergo a change from a first form to the second form when exposed to external stimulus, such as light of a predetermined wavelength. For example, exposure to light may result in a change in chemical structure by the opening or closing of certain bonds within the chemical structure of the material. In these embodiments, the dye may absorb the wavelength of the incident laser (for example, 650 nm for a DVD) in one of the first or second forms and not in the other form. This way, the optical article is unreadable when the convertible material is in one of the first or second forms, but is readable when the convertible material is in the other form. Examples of such convertible material may include silver halides, diarylethenes, fulgides, spiropyrans and their derivatives, crystal violet lactone, polymethine dyes, anthraquinone dyes, azulenium dyes, thiozine dyes such as methylene blue, tellurium oxide, chalcogenide materials, metal azides, isomerizable dyes such as derivates of azobenzene derivatives, and liquid crystals. In other embodiments, where the wavelength of the incident laser may be about 405 nm or about 532 nm, nitrones, or nitrostilbenes based dyes may be employed in the optical article.  
      Examples of photo-chromic dyes which may undergo a change from a first form to the second form may include spyropyrans such as 1-(2-Hydroxyethyl)-3,3-dimethylindolino-6′-nitrobenzopyrylospiran, 3,3 trimethylindolinobenzopyrylospiran, 1,2-Bis[2-methylbenzo[b]thiophen-3-yl]-3,3,4,4,5,5-hexafluoro-1-cyclopentene, 2,3-Bis(2,4,5-trimethyl-3-thienyl)maleic anhydride, 2,3-Bis(2,4,5-trimethyl-3-thienyl)maleimide. Other examples can be found in E. Fischer, Y. Hirshberg, J. Phys. Chem., 1952, 4522; G. H. Brown, “Techniques of Chemistry, Vol. III, Photochromism”, Wiley-Interscience (1971); S. Irie, T. Yamaguchi, H. Nakazumi, S. Kobatake, M. Irie, Bull. Chem. Soc. Jpn., 72, 1139 (1999); M. Irie, Chem. Rev., 100, 1685 (2000) which is incorporated herein by reference. Other examples include spyropyrans such as 1-(2-Hydroxyethyl)-3,3-dimethylindolino-6′-nitrobenzopyrylospiran, 1,3,3-Trimethylindolinobenzopyrylo-spiran, 1,3,3-Trimethylindolino-6′-bromobenzopyrylospiran, 1,3,3-Trimethylindolino-8′-methoxybenzopyrylospiran 1,3,3-Trimethylindolino-β-naphthopyrylospiran, 1,3,3-Trimethylindolinonaphthospirooxazine, and 1,3,3-Trimethylindolino-6′-nitrobenzo-pyrylospiran. Photochromic diarylethenes include cis-1,2-Dicyano-1,2-bis(2,4,5-trimethyl-3-thienyl)ethane, 1,2-Bis[2-methylbenzo[b]thiophen-3-yl]-3,3,4,4,5,5-hexafluoro-1-cyclopentene, 2,3-Bis(2,4,5-trimethyl-3-thienyl)maleic anhydride, and 2,3-Bis(2,4,5-trimethyl-3-thienyl)maleimide.  
      Examples of photo-bleachable dye compositions may include dyes with electron donors with polymer matrices. It is preferable that these compositions be coated adjacent to the optical data layer rather than be doped into the polycarbonate substrate. In certain embodiments, the compositions may include one or more of xanthene, thiozine, or oxazine dyes such as methylene blue, toluidine blue, erythrosine B, and eosin Y. Examples of electron donors include organic amines such as triethanol amine, n-phenylglycine, borate salts such as triphenyl-n-butyl borate n-butyrylcholine. Examples of polymer matrices may include, but are not limited to, one or more of polyacrylates such as oligomeric methyl methacrylates, such as Elvacite® 2008, poly(methyl methacrylate)s and/or ammonio methacrylates, such as EUDRAGIT®, poly(alkyl acrylate)s, such as poly(methyl acrylate), poly(alkacrylate)s, poly(alkyl alkacrylate)s, such as poly(ethyl methacrylate) and the like, poly(vinyl alcohol) and/or oligomeric vinyl alcohols, polyvinylpyrrolidone, polyvinyl acetate, polystyrene, polyhydroxy styrene, and the like, and combinations or copolymers thereof.  
      In another exemplary embodiment, a magneto-optic material is disposed over a portion or the entire surface of the optical article to make the optical article unreadable in the pre-activated state. Subsequently, the optical article is subjected to a combination of electromagnetic radiation and a magnetic field to locally heat areas having the magneto-optic material past the Curie point to render the optical article readable.  
      In an exemplary embodiment, a magneto-optical layer may be disposed at the surface of the optical article. This magneto-optical layer is polarized so as to distort the reflected signal from the incident laser to make the optical article unreadable in the pre-activated state. Subsequently, during authorization, the layer is de-polarized by applying magnetic fields. Alternatively, the optical article may include a ferro-magnetic thin film disposed thereon. The optical article may be readable upon interacting with a magnetic field. For example, magnetic nanoparticles may be distributed throughout the optical article and locked or confined in their positions in the pre-activated state. Subsequently, upon activation, all the magnetic nanoparticles may be directed to a particular location, for example, around the inner hub of the optical article to make the optical article readable.  
      Further, patterns, such as patches or stripes having birefringence properties may be disposed on the optical article. These patterns may be reset by exposure to radial magnetic field, thereby making the optical article readable. Alternatively, a metal oxide layer is disposed on the optical article. The metal oxide (MO) layer is not aligned or partially aligned in the pre-activated state of the optical article. That is, the magnetic field of the MO layer is random. In the activated state, the MO layer is aligned by, e.g., applying a magnetic field. Additionally, nanoparticles may be employed in the MO layer to generate heat via eddy currents. It should be appreciated that application of an electric field while heating facilitates alignment of the MO layer, thereby making the optical article readable.  
      In a mechanical arrangement, the convertible element may include a material, such as a polymer bead, may be employed around the inner hub of the optical article. In certain embodiments, this material may weld the optical article to the packaging unless disabled at the point-of-sale location.  
      In another embodiment, the convertible element of the optical article includes a release liner that is undercoated with an uncured monomer layer that has a refractive index matching to that of the optical article. In this embodiment, the convertible element may be disposed within the substrate of the optical article. The optical article may contain engineered marks, such as scratches, on the surface, which may be cured or filled upon interaction of the optical article with the external stimulus. For example, the monomer in the convertible element may fill in the marks. The release liner is subsequently cured while authorizing the optical article, for example, at the point-of-sale location. However, if left uncured, the release liner pulls off the monomer back from marks, thereby leaving the optical article unreadable. Alternatively, a substance adapted to etch the optical article if left uncured may be employed in the release liner.  
      In embodiments of the invention, the optical article, such as an optical storage medium may be disposed in a packaging. The packaging may be modified to allow an external stimulus to be directed toward the material of the convertible element. For example, the external stimulus may be directed toward the convertible material to be bleached by employing a window that is transparent to the external stimulus, while the rest of the portion of the packaging may be semitransparent or opaque to the external stimulus. Alternatively, the whole portion of the packaging may be transparent to the external stimulus. By employing the modified packaging, the optical article may be authorized at the point of authorization, such as a point-of-sale, or an issuance counter of a store. This way the authorization process may be performed while maintaining the optical article in the packaging, thereby making the authorization process more efficient and time saving.  
      Referring now to  FIG. 1 , the optical storage medium  10  includes a data storage region  12  and an inner hub  14 . The data storage region  12  includes an optical data layer  20  ( FIG. 2 ), which stores the data, whereas the inner hub  14  is the non-data storage region of the optical storage medium  10 . The optical storage medium  10  has a convertible element disposed on the data storage region  12  in the form of a film  16  in the pre-activated state of the optical storage medium  10 . The film  16  includes a convertible material, such as a bleachable dye. The convertible material may interact with an external stimulus, such as radiation of a predetermined wavelength range. The optical storage medium  10  upon interaction with the external stimulus undergoes an optical state change, whereby a property or characteristic of the convertible material is altered, thereby changing the state of functionality of the optical storage medium  10 . For example, in the pre-activated state of the optical storage medium  10 , the convertible material of the film  16  may be opaque to the incident laser that is used to read the optical storage medium  10 . That is, in the pre-activated state the convertible material may inhibit the incident laser from reaching the optical data layer  20 , whereas after interacting with the external stimulus the convertible material may become transparent to the wavelength of the incident laser. As noted above, this change in the optical state may be caused by chemical changes within the convertible material, which are caused by exposure to the external stimulus. The film  16  may cover at least a portion of the optical storage medium  16 . In the pre-activated state, the optical storage medium  16  may be unplayable or unreadable at least in the portions where the film  16  is disposed. In other words, the optical storage medium  16  has a reflectivity of less than about 45 percent, or preferably less than about 20 percent, or more preferably less than 10 percent in the portions where the film  16  is disposed.  
       FIG. 2  illustrates a cross-sectional side view of the optical storage medium  10  of  FIG. 1 . In a simplified illustration of the optical storage medium  10 , the optical storage medium  10  includes an optical data layer  20  disposed on a substrate  22 . The substrate  22  may include a polycarbonate material. The substrate  22  may include a convertible material, such as the convertible material of the film  16 . The optical data layer  20  is protected by employing a capping layer  24 . It should be appreciated that the capping layer  24  is transparent to the wavelength of the incident laser, which is used to read the data stored in the optical article  10 . The capping layer  24  may prevent the optical data layer from exposure to environmental elements, such as air, oxygen, moisture, which may react with the optical data layer and cause any undesired changes, such as oxidation of the optical data layer. Also, the capping layer  24  may prevent mechanical damages to the surface of the optical data layer  20 . For example, the capping layer may be scratch resistant. Further, the optical storage medium  10  includes the film  16  of the convertible material, which is disposed on the capping layer  24 .  
       FIG. 3  illustrates an optical storage medium  26  having a convertible material disposed thereon in discrete portions  28  in the pre-activated state of the optical storage medium  26 . The portions  28  are disposed in the data storage region  30  surrounding the inner hub  32 . The optical storage medium  26  may have an optical reflectivity of less than 45 percent in these portions  28 . Therefore, the optical storage medium  26  may not be readable in these portions  28 . In some embodiments, fewer than all of the discrete portions  28  may include convertible material. In these embodiments, the portions having the convertible material are made to interact with the external stimulus to change the state of functionality of the optical storage medium  26 .  
      Turning now to  FIG. 4 , a simplified structure of an optical article, such as an identification (ID) card  34  is illustrated. As with the optical storage media  10  and  26 , the ID card  34  includes an optical data layer  36  for storing data. The ID card  34  further includes a substrate  38  on which the optical data layer  36  is disposed. The substrate  38  may include a polycarbonate material. In an exemplary embodiment, the substrate  38  may include the convertible material that may change an optical property upon interaction with the external stimulus, thereby changing the state of functionality of the card  34 . The optical data layer  36  is protected by a capping layer  40 . As with the substrate  38 , the capping layer  40  may also include a polycarbonate material. As noted above with regard to the capping layer  24 , the capping layer  40  may be used to protect the optical data layer  36  from chemical and/or mechanical damages. The ID card  34  includes a convertible material disposed on the surface  41  of the capping layer  40  in the form of a film  42 . In the pre-activated state, the film  42  may prohibit the incident laser from reaching to the optical data layer  36  and reading the data stored therein. However, after interaction with the external stimulus, the film  42  may allow an incident laser to pass through and reach the optical data layer  36 , thereby allowing the reader to read the data stored in the optical data layer  36  of the card  34 . The ID card  34  may be exposed to the external stimulus before issuing the ID card  34  to the concerned authority, thereby rendering the data in the optical data layer  36  readable by the incident laser. By protecting the data in this manner before issuance of the ID card  34  to the concerned authority, the undesirable use of the card may be prevented in the event the card is stolen from the store where the card was stored prior to issuance. The film  42  may be disposed in different forms on the surface of the capping layer  40 . For example, the film  42  may extend across a portion of the capping layer  40 , or may form a patterned layer extending across a portion of the capping layer  40 , or may form a continuous film, such as film  42 , on the capping layer  40 .  
      As described with regard to  FIGS. 1-4 , the convertible element renders the optical article completely or partially unreadable in the pre-activated state of the functionality by changing the reflectivity of the optical article at certain locations. In the activated state of functionality of the optical article, the properties of the convertible element are changed from those in the pre-activated state by interacting the optical article with the external stimulus, as will be described below. Therefore, the optical article is ineffective in the pre-activated state.  
       FIG. 5  illustrates a method of changing the state of functionality of an optical article, such as an optical storage medium  46 . Although the illustrated embodiment of  FIG. 5  is represented with regard to the optical storage medium  46 , the method may be employed to change the functionality of other optical articles, such as an ID card, a payment card, a personal information card, and the like. As illustrated, the external stimulus  44  interacts with the convertible element disposed in discrete portions  48  of the optical storage medium  46 . The external stimulus  44  may be, for example, a laser, infrared radiation, a thermal energy, infrared rays, X-rays, gamma rays, microwaves, visible light, ultra violet light, ultrasound waves, radio frequency waves, microwaves, electrical energy, chemical energy, magnetic energy, mechanical energy, or combinations thereof. The optical storage medium  46  includes a data storage region  50  and an inner hub  52 .  
      The optical properties of the convertible material are altered upon interaction with the external stimulus  44 , thereby increasing the optical reflectivity of the optical article for the incident laser in the portions  48 , to make the optical storage medium  46  transparent to the incident laser the portions  48 . In some embodiments, the external stimulus  44  may be generated by an excitation source (not shown) that may generate radiation in a predetermined wavelength range.  
       FIG. 6  illustrates an optical article, such as an optical storage medium  54 , having a data storage region  56  and an inner hub  58 . The optical storage medium  54  includes a convertible material disposed in discrete portions  60  on the optical storage medium  54 . The optical storage medium  54  is stored inside a packaging  62 . The packaging  62  may direct an external stimulus towards the portion  60  through a window  64  that is aligned with at least a portion of the convertible material. In the illustrated embodiment, the rest of the area  66  of the packaging  62 , other than the window  64 , may not be transparent to the external stimulus, and therefore may not participate in directing the external stimulus  44  from outside the packaging  62  toward the portions  60 .  
       FIG. 7  illustrates a method of changing a functionality of an optical article, such as optical storage medium  68 . The method may be applied for other optical articles, such as an ID card, a payment card, a personal information card, and the like. As illustrated, the optical storage medium  68  includes a data storage region  72  having a convertible element disposed in discrete portions  70 . The optical storage medium  68  also has an inner hub  74 . When inserted in an optical reader  76  prior to directing an external stimulus on it (pre-activated state), the optical storage medium  68  does not play, that is, the data in the optical data layer (not shown) of the optical storage medium  68  is unreadable (block  78 ). However, when interacted with an external stimulus  80 , the convertible element alters the functionality of the optical storage medium  68  (activated state) as described above and renders it readable by the reader  76  (block  82 ).  
       FIG. 8  illustrates a method of transaction of an optical article having a convertible material. At block  84 , an optical article having a convertible element is received for transaction. The transaction may be carried out at a location, such as a point-of-sale of a shop from where the optical article is being purchased, or a storage location in a working place, where the authorization of the optical article is necessitated prior to being issued to the user. It should be noted that for simplicity throughout the application the term “point-of-sale” is used to represent any location where the authorization of the optical article takes place to make it available to the user, such as a customer. At block  86 , the transaction for the optical article is received. The transaction may either include a monetary transaction or verification of the user receiving the optical article. For example, at a point-of-sale of a shop, the transaction may include a monetary transaction, whereas in an office premises the transaction may include verification of the user receiving the optical article.  
      At block  88 , the optical article is authorized for use, that is, the state of functionality of the optical article is changed from a pre-activated state to the activated state at a location, such as point-of-sale. Accordingly, if the optical article is taken without a proper transaction being conducted, the optical article will either not be readable or may be readable only for a definite period of time. For example, the definite period of time of an optical article which is not activated may range from about 8 hours to about 72 hours, which is much less than the typical life of the optical article. The authorization of the optical article may be done in several ways at the authorization location. For example, the optical article may be authorized by exposing the optical article to a light source having a predetermined power and emitting a light of predetermined wavelength range by placing the optical article with or without the packaging in a container having the light source. In this embodiment, the packaging may have a window as described in  FIG. 6  and the light may be directed to at least a portion of the convertible element through the window.  
      Additionally, in case of fewer than all of the discrete portions of the optical article having the convertible element, the discrete portions not having the convertible element may be made such that if interacted with the external stimulus they will render the optical article at least partially unreadable. In these embodiments, only the seller will be aware of the location of the discrete portions having the convertible element, which needs to be interacted with the external stimulus to render the optical article playable.  
      The discrete portions that may render the optical article at least partially unreadable upon interaction with the external stimulus may be referred to as control block sectors. However, the control block sectors may also render the optical article readable upon interaction with the external stimulus. The size of the control block sectors may be a few millimeters on an optical article, such as an optical storage medium. In embodiments where the control block sectors render the article unreadable after interaction with the external stimulus, when the incident laser employed to read the optical article comes across these control block sectors, the control block sectors may lead the incident laser to points in the data layer which may not permit the optical article to be read by the incident laser. This may be accomplished by creating errors, such as a tailored menu. For example, the menu logic of a tailored menu may be altered based on whether those control block sectors are readable. Accordingly, the tailored menu may be authored such that the optical article may boot to a menu which allows complete reading of the entire data set on the optical article if the control block is readable. Alternatively, when the control block sectors render the optical article readable after interaction with the external stimulus, the optical article may be authored to boot to an alternate menu that disallows reading of the contents if the control block is unreadable. In another embodiment, the tailored menu may be authored such that when the incident laser comes across the control block having the tailored menu, the reader or the player will display a message indicating to the user that the optical article is not authorized. In the pre-activated state, the optical article is authored in a way such that when the control block is readable, it directs the reader to a menu that does not enable reading of the optical article. Whereas, during the activated state, the activation process destroys (creates errors) at the control block such that when the activated optical article is read, the control block is unreadable and the reader is directed to a menu that allows reading of the optical article.  
      In embodiments where the optical article includes a control block sector, a metallic foil, such as aluminum layer, may be disposed on the optical article. Depending on the position of the foil layer, the reflectivity of the incident laser may be affected in the presence of the foil layer. The foil layer is disposed such that it covers the surface of the optical article leaving the portion having the control block sectors uncovered. Accordingly, when the optical article is subjected to external stimulus, such as RF radiation, the control block sectors may be destroyed while the foil layer protects the portions covered thereby. Subsequently, the foil layer may be removed by applying a magnetic field to lock the foil layer in a desirable position where it would not obstruct the path of the incident laser used to read the optical article, and the optical article may be read by the incident laser. Portions of the optical article that were destroyed by the external stimulus will not be readable by the incident laser.  
      A tailored menu may be located in the optical data layer of the optical article. It should be appreciated that in an optical storage medium, the incident laser first reads the data of the files located near the center and subsequently reads the data toward the outer rim, until a valid optical signal is returned to the reader. This optical signal allows track-following-servos to lock on to the data layer, and then the digital decoder begins reading the data. Accordingly, the incident laser may first read the data stored in the areas/files located close to the inner hub of the optical storage medium. These files may contain a menu, such as a startup menu that may facilitate the player/reader to skip to certain sections of the optical storage medium. In some embodiments, the player reads these files and displays the menu on a screen for the viewer to choose from.  
      In one embodiment, the first valid or readable file that the player may encounter when scanning from the inner hub outward is the tailored menu. This tailored menu may be such that, the tailored menu may disallow the incident laser to scan further, or may not allow the user to go anywhere except back to the start up menu. In such embodiments, the displayed message may be, for example, “This optical storage medium has not been authorized”. Additionally, the optical storage medium may also include a second menu, or a valid menu, which is the menu that upon interaction with the incident laser may render the optical storage medium readable. That is, if the incident laser encounters this menu, then the optical storage medium will play normally. In the activated state, the first file that the incident laser may find is the normal menu file, and the optical storage medium plays normally. Whereas, if the disk has not been activated, the tailored menu is encountered by the incident laser, and the optical storage medium may not play.  
      In certain embodiments, the optical storage medium may include a tailored menu in combination with one or more convertible elements, such as a dye, an RF circuitry, or an electro-chromic structure. The tailored menu may be in operative association with one or more convertible elements, such that when the optical article is exposed to an external stimulus, the convertible elements may react with the external stimulus and make the tailored menu unreadable for the incident laser. That is, as a result of interaction of the convertible element with an external stimulus, the convertible element may render that particular portion of the optical data layer having the tailored menu unreadable.  
      For example, when the tailored menu is employed in combination with a radiation sensitive convertible material, for example, an RF or microwave sensitive convertible material, the optical data layer beneath the portion of the optical article having the tailored menu may be coated with the radiation sensitive convertible material. As a result of interaction with the radiation, the radiation sensitive convertible material may become opaque to the incident laser, thereby preventing the tailored menu from being read by the incident laser. Hence, the optical article may be rendered readable.  
      When used in combination with an RF circuitry, RF or microwave radiation may be used to activate the optical storage medium. In an exemplary embodiment, the RF circuitry may include an RFID tag. The RFID tag upon reaction with external stimulus, such as the RF or microwave radiation, may produce thermal or electrical energy, which may then react with a convertible element disposed on a portion of the optical data layer having the tailored menu and render the optical data layer in that particular portion opaque to the incident laser. Alternatively, the optical storage medium may employ an electro-chromic structure and the tailored menu in combination with two resonant circuits, one with a high Q value and one with a low Q value, both resonant at about the same frequency. The two resonant circuits may be employed in the inner hub of the optical storage medium. The two resonant circuits may be inductively coupled to an external radiation source, such as an RF or microwave radiation source. A radiation of the proper frequency and field strength may create an electrical signal in the high Q circuit and not the low Q circuit. The electrical signals from the two coils may interact with the electro-chromic structure to render it opaque to the incident laser. If the field strength is too high, then both circuits will not generate electrical signals that modify the electro-chromic layer. If the field strength is too low, then both circuits will not generate electrical signals that modify the electro-chromic layer. If the frequency is not at resonance, then both circuits will not generate electrical signals that modify the electro-chromic layer.  
      When used in combination with an electro-chromic structure, the electro-chromic structure may be in operative association with a converter, and may be disposed within the structure of the optical storage medium. The converter may convert RF or microwave radiation into electrical signal. Further, a conductive material may be disposed on the entire or a partial surface of the optical storage medium while leaving the portions of the data storage region where the underneath optical data layer employs the tailored menu. The optical storage medium may then be interacted with an external radiation, such as RF or microwave radiation, which may make the portion of the optical data layer having the tailored menu, opaque to the incident laser. Alongside, the external radiation may interact with the converter to produce electrical signals, which may then interact with the electro-chromic structure to render the optical article readable in the activated state.  
      Alternatively, for the optical articles employing tailored menus, the electro-chromic structure may be coupled to, and in operative association with, the portion of the optical data layer having the tailored menu. In these embodiments, the electro-chromic structure may be converted into an opaque structure upon interaction with an external radiation at the time of authorization, thereby making the optical article readable. The electro-chromic structure may convert into a transparent structure, if interacted with radiation other than the one used for authorizing the optical article. This way, an un-authorized user may not be able to guess and authorize the optical article.  
      The convertible material in the optical article may contain a dye layer with a saturable absorber or a threshold material that is bleachable with an incident laser. It should be appreciated that a threshold material may be bleached by an incident laser having a power over a certain threshold value. Since there is ample radiation (UV, visible radiation or heat) in sun light, an un-authorized user, such as a shoplifter, may use the radiation from the sun light to activate the optical article. Therefore, the dye having a nonlinear threshold character may have a tailor-made incident radiation power to render the optical article readable. For example, the convertible material may be such that when the radiation power is lower than the threshold, nothing happens. Thus, the threshold character not only blocks the shoplifter, but also makes the optical article immune to the day light radiation in the shop or shipment. On the contrary, if the radiation is too high, the optical article absorbs too much energy and is rendered un-readable. However, a predetermined window of radiation power activates the optical article and renders it readable. For example, metallophthalocyanine (MPC) or fullerene (C60) is added to the photo or thermal bleachable dye. MPC and C60 are each a reverse saturate absorber material (RSA) which absorbs energy only when the radiation having the wavelength 532 nm reaches a certain predetermined power. It should be appreciated that the material of the substrate of the optical article, such as polycarbonate, is usually a poor heat conductor. Hence, when the polycarbonate strongly absorbs radiation, it increases the local temperature, where thermal bleachable dye locates. If the incident power is too high, the optical article may be damaged. The threshold is controlled by the concentration of the dye.  
      The source for external stimulus may be inbuilt in the bar code reader, a radio frequency identification reader, an electronic surveillance article reader, like an acousto-magnetic tag detector or de-activator, such that when the optical article or the packaging having the optical article is swiped through the bar code reader, the convertible element is allowed to interact with the external stimulus and the state of the optical article is converted to the activated state. Further, the source of the external stimulus may also be integrated with a hand-held wand or computer controlled light boxes at the aisles. It is desirable to have light sources that have a power and/or wavelength of the light which is not commonly available, specifically to defaulting users, such as shoplifters or thieves.  
      Additionally, the verification of the activation may be conducted on the optical article. The verification may be desirable either to: 1) identify the defaulting users, or 2) to confirm that the optical article was accurately activated at the first point of interaction, such as a point-of-sale. In some embodiments the verification may be conducted at the second location, such as the exit point of the storage location in office premises, a shop, or a store, that is to say, the activation of the optical article may be conducted just before the user leaves the premises of the shop or mall. In these embodiments, the security system installed at the exit locations may send out signals indicating whether or not the optical article is activated. Further, a device may be installed in the security system, such that the device may interact with the convertible element in the optical article and make it permanently unreadable if the optical article was carried out without being activated.  
      As will be described in detail below, the material of the convertible element may be in operative association with one or more devices, such that the devices may receive energy from the external stimulus in one form and convert it into another form. The converted form of energy is then utilized by the convertible material to change the state of functionality of the optical article. For example, the convertible material may be in operative association with radio frequency (RF) circuitry, which may react with an external stimulus, such as radio frequency waves, or microwaves, and convert it into thermal energy. This thermal energy may then be utilized by the convertible material to change the functionality of the optical article from the pre-activated state to the activated state, as will be described in detail below with regard to  FIGS. 9-13 .  
       FIG. 9  illustrates an optical article, such as an optical storage medium  90 . The optical storage medium  90  includes a data storage region  92  and a non-data storage region or inner hub  94 . The optical storage medium  90  may being transformed from a pre-activated state to an activated state of functionality. The RF circuitry  96  may interact with RF radiation to generate thermal energy. As illustrated, the RF circuitry  96  may be located either on the data storage part  92  as shown or in the inner hub  94  of the optical storage medium  90 . The optical storage medium  90  includes a convertible material  98  coupled to and in operative association with the RF circuitry  96 . The convertible material  98  may be in the form of a layer. The layer may be continuous or patterned, or may be disposed in a discrete portion of the optical article. Further, the convertible material  98  may include a material that is responsive to the thermal energy produced by the RF circuitry  96 . The convertible material  98  may include a bleachable dye, a photovoltaic material, a magnetic material, an electro-chromic material, thermo-chromic material, or combinations thereof. In certain embodiments, the convertible material  98  may include compounds of merocyanine, stryl, oxonol, or combinations thereof. Alternatively, the convertible material  98  may be an adhesive, such as a temperature or UV-sensitive adhesive. Preferably the bond strength of this adhesive will decrease upon exposure to external stimulus, such as magnetic radiation, RF radiation, microwave radiation, thermal energy or UV light. Examples include adhesives commonly used for semiconductor wafer dicing tape or an oxirane ring-bearing component blended or reacted with to achieve an adhesive. The adhesive may also include an effective amount of ionic photo-initiator capable of promoting the polymerization of oxirane rings. In such embodiments, the adhesive may couple the RF circuitry  96  to the surface of the optical storage medium  90  in the pre-activated state. Whereas, after reaction with the thermal energy generated by the RF circuitry  96  as a result of the RF circuitry  96  being exposed to the RF radiation, the bond strength of the adhesive may lessen, thereby facilitating the removal of the RF circuitry  96  from the surface of the optical storage medium  90  in the activated state.  
      In some embodiments, the RF circuitry  96  may include different mechanisms for converting the RF radiation into thermal energy. For example, the RF circuitry  96  may include one or more micro-heaters, heater chips, capacitors, or coils. Further, the RF circuitry  96  may include a programmable logic chip, such as in a radio frequency identification (RFID) tag, as will be described with regard to  FIG. 10 . Upon exposure to the appropriate RF radiation, the RF circuitry  96  employing, for example, a heater chip, is energized and converts the RF radiation into thermal energy. This conversion of RF energy into thermal energy creates a temperature spike of about 50° C. to 200° C. and locally heats the area of the RF circuitry  96 . The convertible material disposed proximate to and coupled to the RF circuitry  96  interacts with this thermal energy, thereby changing an optical property. For example, due to the temperature spike, the dye layer on the optical article  90  may be bleached to become transparent to the incident laser. In some embodiments, the monomers in the adhesive, upon interaction with the thermal energy generated by the RF circuitry  96  are cured, resulting in decreased adhesion between the RF circuitry  96  and the optical storage medium  90 . Decreased adhesion facilitates removal of the RF circuitry  96  by peeling it off the optical storage medium  90  when the user is ready to use the optical storage medium  90 .  
      As illustrated in  FIG. 10 , an optical storage medium  100  includes a radio frequency identification (RFID) tag  102  disposed on the data storage region  104  of the optical storage medium  100 . The RFID tag  102  in its basic form includes an integrated circuit (IC) operatively coupled to an antenna  110 , which is a small coil of wires. The data is stored in the IC, sent to the antenna  110 , and transmitted to a reader. The RFID tag  102  also includes a program logic chip  108  and a capacitor  106 . In some embodiments, the antenna  110  may be disposed in the inner hub  112  of the optical storage medium  100 . The optical storage medium  100  includes a layer (not shown) of a convertible material that is disposed between the RFID tag  102  and the optical storage medium  100 . The layer of the convertible element may render an optical state change when subjected to thermal energy produced by the RFID tag  102 , thus altering the state of functionality of the optical storage medium  100 .  
      As with  FIG. 6 , the optical articles  90  or  100  may also be placed in a packaging, such as packaging  62 , such that the packaging may direct the RF radiation to at least a portion of the RF circuitry.  
       FIG. 11  is a cut away perspective view of an optical article, such as an ID card  114 , having an optical data layer  116  disposed on a substrate  118 . The ID card  114  also includes a capping layer  120 . As with capping layer  40  ( FIG. 4 ), the capping layer  120  may chemically and mechanically protect the optical data layer  116 . RF circuitry  122  is disposed on and coupled to a surface  124  of the capping layer  120  as illustrated. The RF circuitry  122  is coupled to the capping layer  120  by employing a convertible material (not shown), such as, for example, a thermally-reactive adhesive, which is responsive to the thermal energy produced by the RF circuitry  122  upon interaction with RF radiation. The bond strength of the adhesive reduces upon interaction with the thermal energy. Accordingly, during authorization, when the RF circuitry  122  interacts with the RF radiation, the adhesive loses its bond strength, thereby facilitating the removal of the RF circuitry from the capping layer  120  and making the ID card  114  readable in the activated state. Alternatively, the convertible material may include a thermally responsive bleachable dye, such as a thermo-chromic dye, that changes color upon interaction with the thermal energy. In the pre-activated state of the ID card  114 , the dye may inhibit the incident laser from reaching the optical data layer  116  by either reflecting or absorbing the incident laser. Whereas in the activated state the dye may become transparent to the incident laser, thereby enabling the incident laser to reach the optical data layer  116  and read the data stored in the optical data layer  116 .  
      With reference to  FIG. 12 , a method of changing a functionality of the optical article, such as optical storage medium  126 , is illustrated. Although the illustrated method is with regard to optical storage medium  126 , it should be appreciated that this method may be employed to change the functionality of other optical articles, such as an ID card, a payment card, a personal information card, etc., during authorization. The optical storage medium  126  includes a data storage region  128  and a non-data storage region or inner hub  130 . The optical storage medium  126  further includes RF circuitry  132  disposed on and coupled to the optical storage medium  126 . The optical storage medium  126  may include a convertible material (not shown), such as a bleachable dye or an adhesive disposed between the RF circuitry  132  and the optical storage medium  126 . The convertible material may alter the state of functionality of the optical storage medium  126  as described above with regard to  FIGS. 9-11 . The method includes employing RF radiation  134  to interact with the RF circuitry  132 . During authorization, the RF circuitry  132  produces thermal energy by interacting with the RF radiation  134 . This thermal energy then reacts with the convertible material and alters an optical property of the convertible material to provide a readable optical storage medium  126 . Following authorization, the RF circuitry  132  is rendered into a detachable form of RF circuitry  132 ′. The detachable form of RF circuitry  132 ′ may be detached either just after authorization, or may be detached later by the user prior to employing the optical storage medium in a device, such as a player.  
      As with  FIG. 8 ,  FIG. 13  illustrates a method of transaction of an optical article having a RF circuitry. At block  136 , the optical article, such as optical articles  90 ,  100 ,  114  or  126 , is received at the authorization location. At block  138 , a respective transaction for the optical article is received. As noted above with regard to  FIG. 8 , the transaction may include a monetary transaction in case of a purchase of the optical article, or the transaction may include identification of the person receiving the optical article after authorization. Further, at block  140  the optical article is authorized as described above with reference to  FIGS. 9-11 .  
      Additionally, verification of the authorization may be conducted on the optical article. In such embodiments, the security system installed at the exit locations or at point of sale may send out signals indicating whether or not the optical article is activated. Further, a device may be installed in the security system, such that the device may interact with the convertible element in the optical article and make it permanently unreadable, if the optical article is carried through the security system without being activated. For example, the device may interact with the adhesive and make it securely bond the RF circuitry to the optical article.  
      In alternate embodiments to dyes and RF circuitry, the optical article may include a convertible element that is responsive to electrical stimulus. The convertible element may bring about a change in at least one of its optical properties upon interaction with an electrical stimulus, such as voltage or current, thereby changing the state of functionality of the optical article from a pre-activated state to an activated state. The convertible element may be disposed either on the surface of the optical article, or inside the structure of the optical article, as will be discussed below.  
       FIG. 14  illustrates an optical storage medium  142  having a data storage region  144  and a non-data storage region or inner hub  146 . The optical storage medium  142  includes an electro-chromic structure  148  disposed in the data storage region. The electro-chromic structure  148  includes a cell structure, having an electrolyte disposed between electrodes, such as cathode and an anode. When the electrical stimulus is provided to the electrodes, the transfer of charges takes place between the electrodes via the electrolytes, thereby causing the optical property of the electro-chromic structure  148 . The electro-chromic structure may be disposed in a discrete area of the optical article, a continuous layer extending across a portion of the optical article, or a patterned layer extending across a portion of the optical article.  
       FIG. 15  illustrates an enlarged cross-sectional side view of the electro-chromic structure  148 . The electro-chronic structure  148  includes an electrolyte layer  150  interposed between two layers  152  and  154  of an electro-chromic material. The electrolyte may be a polymer electrolyte, such as polyacrylic acid lithium salt. In some embodiments, polymer electrolytes are composites of polyethylene oxide and a salt, such as LiClO4, LiAsF 6 , or LiCF 3 SO 3 . The electro-chromic layers  152  and  154  act as anode and cathode and transfer charge to the electrolyte in presence of applied electrical stimulus using electrical connections  156 . The electrolyte responds to the applied charge by transferring ions into the respective layers  152  and  154 . When ions are transferred into layer  152  or  154 , the layer is said to be in a doped state. In the doped state, new energy levels are filled or become vacant. The change in the state of these energy levels gives rise to changes in the optical absorption bands of the materials of layer  152  and  154 . The electro-chromic layers  152  and  154  may inhibit an incident laser from reading data in the optical data layer of the optical article  148 . In the pre-activated state of the optical article, the electro-chromic layers  152  and  154  may either block the incident laser from reflecting back to the reader where it is read, or may absorb the incident laser to prevent the incident laser from reaching the optical data layer. After interaction with the electrical stimulus the electro-chromic layers  152  and  154  may become transparent to the incident laser, thereby permitting the data in the optical data layer to be read by the incident laser.  
      The two electro-chromic layers  152  and  154  may or may not have similar material compositions. The electro-chromic materials may include poly (3,4-alkylenedioxythiophene) or poly (3,4-alkylenedioxypyrrole) based polymeric materials. For example, the electro-chromic material may include poly(3,4-ethylenedioxythiophene). Alternatively, the electro-chromic layers  152  and  154  may include inorganic materials. In an exemplary embodiment, the optical article  148  includes an electro-chromic structure having electro-chromic layers formed by sputtering tungsten oxide on the surface of the optical article. In some embodiments, the electro-chromic layers  152  and  154  may be a combination of two or more layers. Additionally, substrates  158  and  160  are coupled to the two electro-chromic layers  152  and  154  and disposed on the sides opposite the ones in contact with the electrolyte  150 .  
       FIG. 16  illustrates an optical article in the form of a card, such as an ID card  164 . The card  164  employs an optical data layer  166  disposed on a substrate  168 . The card  164  also includes a capping layer  170  which serves as protective covering of the optical data layer  166 . The capping layer  170  includes an electro-chromic structure  172  disposed on the surface  174  of the capping layer  170 , which is similar to the electro-chromic structure  148  (see  FIGS. 14, 15 ) in function. That is, upon interaction with electrical stimulus, the electro-chromic structure  172  may change the state of functionality of the card  164 .  
      In alternate embodiments, the electro-chromic structure  148 ,  172  may include a bi-stable liquid crystal layer. In such embodiments, the electric field, or a combination of electric field with magnetic, or thermal energy may be applied to the electro-chromic structures  148  or  172  to alter the state of functionality of the optical article from the pre-activated state to the activated state.  
      As noted above, the electro-chromic structure may be disposed inside the optical article.  FIG. 17  and  FIG. 18  illustrate alternate embodiments of optical storage media  176  and  190  having electro-chromic structure  178  disposed within. In the illustrated embodiments of  FIGS. 17 and 18 , the electro-chromic structures are coupled to a device, which may alter the external stimulus into electrical signal, which may then interact with the electro-chromic structures to alter the state of the optical storage media.  
       FIG. 17  is a cut away perspective view of an optical storage medium  176  illustrating the location of an electro-chromic structure  178  relative to other layers, such as an optical data layer  180 , a substrate  182  and a capping layer  184 . The electro-chromic structure  178  may have a similar configuration of layers as structure  148  of  FIG. 15 . Similar to the electrical connections  156  of  FIG. 15 , converters  186  may be coupled to the electro-chromic layers of the electro-chromic structure  178  to provide electrical input to the structure  178 . The converters  186  are an electrical device that may convert RF energy into voltage. The converters  186  include a Schottky diode coupled to a capacitor. Further the Schottky diode is also coupled to antenna dipoles. As illustrated, the converters  186  may be located in or proximate the inner hub area  188 . In some embodiments, the circuitry of the converter may include a rectenna device.  
       FIG. 18  is a cut away perspective view of an optical storage medium  190 . As with  FIG. 17 , the optical storage medium  190  illustrates the electro-chromic structure  178 , the optical data layer  180 , the substrate  182  and the capping layer  184 . The optical storage medium  190  further includes an RF circuitry  192  having a Schottky diode  194  electrically coupled to the electro-chromic structure  178  via connectors  196 . The RF circuitry  192  further includes an antenna  193  and a capacitor  195  as shown in the blown-up section. Although not illustrated, in an alternate embodiment, instead of being disposed inside the structure  178  of the medium  176 , the RF circuitry  192  may be disposed on and coupled to the top surface of the medium  178 . For example, the RF circuitry  192  may be disposed on the capping layer  184  and coupled to the electro-chromic structure  178  via connectors, such as connectors  196  which may pass through the thickness of the capping layer  184  to be coupled to the optical data layer  180 .  
      Alternatively, the optical article, such as an optical storage medium  176  may employ an RFID tag, which may convert RF radiation into an electrical signal. Such an RFID tag may include radio circuitry as well as logic circuitry. In one embodiment, such an RFID tag may be embedded in the structure of the optical storage medium along with an electro-chromic structure. In this embodiment, the optical storage medium  176  may be activated by providing external radiation, such as RF or microwave radiation, to interact with the RFID tag. In another example, the electro-chromic structure  176  may be employed at the location of the data layer, which contains the tailored menu. As noted previously, the external radiation may be provided in the form of a pulse or a pulse sequence.  
      In other embodiments, the optical article, such as optical storage medium  142  or  176  may include several other mechanisms of converting the external RF or microwave radiation into an electrical signal. For example, the optical article may include a pair of coil antennas. These coil antennas may be similar to the antennas employed in an RFID tag. The first coil antenna of the pair may be responsive to a first resonant frequency, and the second coil antenna of the pair may be responsive to a second resonant frequency. One of the first or second frequencies interacts with the electro-chromic structure to render the structure transparent to the incident laser, and the second frequency interacts with the electro-chromic structure to render the structure opaque to the incident laser.  
      Alternatively, a pair of high inductance and low inductance coils may be employed to change the functionality of the optical article. The high and low inductance coils may produce electrical signals in response to external radiation, such as RF or microwave radiation. The electrical signals from the two coils may interact with the electro-chromic structure to render the optical article readable.  
       FIG. 19  illustrates an embodiment of an optical storage medium  198  employing a layer  179  of a thermo-chromic layer, which is coupled to an RF circuitry  200 . The RF circuitry  200  further includes an antenna  201 , which is connected to a Nichrome wire  204 . In turn, the Nichrome wire  204  is coupled to the layer  179 . The Nichrome wire  204  may act as a heater to provide heat to the thermo-chromic material of the layer  179 , the thermo-chromic material upon reaction with the heat may change color, thereby altering the state of functionality of the optical storage medium  198 . The Nichrome wire  204  may be coupled to the anode of the RF circuitry  200 . The RF circuitry  200  may optionally include a capacitor. In these embodiments, the antenna  201  may be exposed to the external electric field to charge the capacitor, subsequently, the capacitor may be discharged to transfer the current to the Nichrome wire  204 , thereby heating the Nichrome wire  204 .  
       FIG. 20  illustrates a method of disabling the tailored menu of an optical storage medium  208  by employing an external stimulus, such as radio frequency radiation  206 . In the pre-activated state, the optical storage medium  208  includes a directing material, such as a metal foil or conductive mask,  212  disposed on the entire surface or a portion of the optical storage medium  208 , including the data storage region  216  and a portion of the inner hub  210 . The directing material  212  may enclose one or two sides of the optical storage medium  208 . Alternatively, the directing material  212  may be attached to an opaque substrate, the directing material  212  being inside the opaque substrate. The directing material  212  may include an opening  214  at a location, which employs the tailored menu. Upon exposure to RF radiation  206 , the portion of the optical data layer beneath the opening  214  may be destroyed. With the optical data layer damaged, that particular portion of the optical data layer may not be able to reflect the incident laser. Hence, no valid optical signal may reach the reader until the optical incident laser has passed the physical location of the tailored menu. Further, the RF radiation may remove the directing material  212  from most of the parts of the optical storage medium  208  by, for example, evaporation. In some embodiments, a portion  212 ′ of the directing material  212  may remain on the optical storage medium  208 , which may be removed manually, without adversely affecting the optical storage medium  208 . In some embodiments, the user may remove the directing material  212  from the optical storage medium  208  in the activated state prior to playing the disc.  
       FIG. 21  is a cut away schematic view of an arrangement for providing external power supply to an electro-chromic structure  218  coupled to an optical article  220 . The optical article  220  is housed inside a case or packaging  222 , which has a central region  224  and a peripheral region  226 . The packaging  222  is placed on and operatively coupled to a charging pad  228 , which includes electrified rails  230 . The electrified rails  230  are coupled to an external power supply (not shown) such that when the external power supply is turned on, the electrical current passes through the electrified rails  230  and charges the charging pad  228 . This charge is then transferred to the electro-chromic structure  218  by employing a conductive path  232  that is coupled to electrodes  234 . Further, electrodes  236  are used to electrically couple the electro-chromic structure  218  to the packaging  222 .  
       FIG. 22  is a flow chart illustrating a method of transaction of an optical article having an electro-chromic structure, such as structures  148 ,  172 , or  176 . At block  238 , the optical article, such as optical article  142 ,  164 ,  176  or  192 , is received at the authorization location. At block  240 , a respective transaction for the optical article is received. Further, at block  242 , the optical article is authorized as described above with reference to  FIGS. 14-16 . Additionally, verification of the authorization may be conducted on the optical article as described above with reference to  FIGS. 8 and 13 .  
     EXAMPLE 1  
      Bleachable dyes were incorporated into extruded and molded polycarbonate matrix, PC 175 obtained from GE Plastics (Mt Vernon, Ind.). The weight percent of the polycarbonate matrix was 94 percent. Methylene blue tri-hydrate obtained from Wilson Laboratories (Mumbai, India) was blended with polycarbonate matrix along with 0.06 weight percent heat stabilizer, Irgafos 168 obtained from Ciba-Geigy and 0.26 weight percent mold release agent, pentaerythritol tetrastearate obtained from Lonza. The blend was extruded using an extruder ZSK-25 Twin Screw obtained from W&amp;P-Warner &amp; Pfleiderer. 400 mg of dye was loaded along with 1 Kg polycarbonate matrix, 600 mg of heat stabilizer and 2600 mg of mold release agent. The temperature in the extruder was maintained between 275° C. to 295° C., torque between 60-65 units, rpm of 300, and feed rate of about 118 Kg/h.  
      The samples so formed were then exposed to a tungsten halogen lamp source, 120 Watt Halogen XTRA Capsylite PAR38® floodlight obtained from Osram Sylvania product, Inc. (Winchester, Ky.). A 3 inch distance was maintained between the source and sample disc. Color and transmission measurements were done on a Gretag-Macbeth 7000 A spectrophotometer. Data was recorded using a 2 degree observer setting and a D65 source in the transmission mode. Data on the unexposed chip was recorded as data at time=0. Subsequent measurements were taken at 30 minutes and 60 minutes intervals. The variation in percentage transmittance at 650 nm was observed as a function of exposure time. An increase in percent transmittance of 14 units over a period of 120 minutes was seen as the lamp bleached the dye.  
     EXAMPLE 2  
      Samples were prepared by coating a series of DVDs using polymethyl methacrylate based coatings, Elvacite 2008 obtained from Lucite International Inc (Parkersburg, W. Va.) containing 0.1 percent to 2 percent of a photobleachable dye. Examples of photobleachable dyes include methylene blue, azure B, cryptocyanine, IR125, H.W. Sands 7995. The thickness of the coatings was in a range from about 5 micrometers to about 10 micrometers. The samples were exposed to white light from a 6.5 W tungsten lamp, model LS-lobtained from Ocean Optics (Dunedin, Fla.). The lamp with color temperature of 3100 K was connected to a fiber optic probe. The probe was positioned about 1 cm above the PMMA/dye film. Reflectance spectra were captured via an USB 2000 spectrometer obtained from Ocean Optics (Dunedin, Fla.) as a function of exposure time of the samples to the white light. Plots showing the change in reflectance at 650 nm versus exposure time are illustrated in  FIG. 23 . The ordinate shows the values of percent reflectance with reference to time shown on the abscissa.  FIG. 23  specifically shows a plot of two dyes showing relatively faster bleaching, including HW Sands MSA3367 as shown by reference numeral  244  and diarylethene as shown by reference numeral  246 . The diarylethene dye molecule is an example of a class of photochromic dyes that can convert from a blue color (strong absorbance at 650 nm) to a yellow color (weak absorbance at 650 nm) upon exposure to visible (eg. 650 nm) light. Cryptocyanine obtained from Aldrich Chemicals (Milwaukee, Wis.), another dye used in the experiment showed relatively slower bleaching rates as illustrated by reference numeral  248 . The characteristic bleaching time of the various dyes coated on these samples is provided in Table 1.  
               TABLE 1                          Time vs. reflectivity                             Dye   Time to 45 percent reflectivity (Seconds)                                         MSA3367   100           Diarylethene   300           Cryptocyanine   4000                      
 
     EXAMPLE 3  
      Samples were prepared by spin coating a series of DVDs with polymethyl methacrylate based coatings having photobleachable dyes. The concentration of the dye in the original solution before spin coating was varied between 1 percent to 14 percent. Methylene blue, and 2.5 percent and 4 percent aluminum phthalocyanine chlorides obtained from Aldrich Chemical (Milwaukee, Wis.) were used as dyes. Regions of DVDs were then exposed to a 650 nm laser diode using various laser powers in a range from about 10 mili-watt to about 75 mili-watt, while spinning the disc at 2 to 30 rpm. UV-visible spectra of the exposed and unexposed regions of the DVDs were then measured. Also, percentage transmittance at 650 nm and at 780 nm were measured for these two regions of the DVDs. Table 2 provides the values of reflectivity for different exposure conditions of the dyes. Methylene blue coated DVD demonstrated a significant increase in reflectance at 650 nm after exposure to the red laser.  
               TABLE 2                          Reflectivity as a function of Exposure       Conditions and incident laser                             Exposure Conditions                                             Current   Power       % Reflectivity   % Reflectivity       Dye   (mA)   (mW)   RPM   at 650 nm   at 780 nm                                             4%   40   11   30   6.5   13.2       Aluminum   45   16   30   7.5   14.8       Phthalo-   50   22   30   8.0   16.5       cyanine   60   32   30   8.5   17.9       Chloride   70   43   30   8.4   17.7           80   53   30   12.7   24.8           80   53   2   8.5   49.8       2.5%   40   11   30   8.2   13       Aluminum   50   22   30   9.1   12.9       Phthalo-   60   32   30   9.7   14.4       cyanine   70   43   30   10   15.2       Chloride   80   53   30   10.5   18.8           80   53   2   6.5   43.4                             1%   Unbleached   9.1   95.7                                     Methylene   50   22   30   8.0   85.6       blue   80   53   30   9.2   52.9           100   73   30   8.0   38.1           100   73   2   22.9   65.2                  
 
     EXAMPLE 4  
      A diarylethene dye was dissolved (at 0.5 weight percent concentration) in the UV-curable adhesive used to manufacture a DVD. Regions of the disc were then exposed to a 650 nm laser diode using varying laser powers while spinning the disc at 2 to 30 rpm. The regions of the disc are effectively bleached using laser powers greater than about 35 mA or greater than about 5 mW. This is a laser power that is commonly achievable in consumer DVD players and drives.  
     EXAMPLE 5  
      A DVD was spin-coated with a polymethyl methacrylate coating containing a diarylethylene dye. The DVD was first exposed to visible light (using a 100 W halogen lamp with a 400 nm cutoff filter) to effectively bleach the diarylethene dye to its colorless form. The DVD was tested in an electrical tester, Lite-On SOHW 1673 DVD-RW drive using Kprobe software. The disc was then exposed to UV light using a photomask to create first three 3 mm-diameter spots and second to three 2 mm-diameter spots to create regions in the disc coating in which the diarylethene dye is converted to its blue colored form. Then, the discs were exposed to visible light to bleach the dye, thereby removing the blue spots. This example showed: 1). the blue spots created by the diarylethene dye create errors, and 2) bleaching of the dye to remove the blue spots reduces PO (parity errors for outer array) errors. It should be appreciated that if PO errors are located at appropriate sectors (logical block addresses) the playability of the disc may be affected. In some cases, if enough PO errors are present or if the PO errors occur at or near the table of contents region of the disc, the disc will not be bootable. Then, upon bleaching of the disc and removal of the PO errors, the disc will become bootable and readable.  
     EXAMPLE 6  
      A first film of electro-chromic material, Orgacon EL350 having dimensions 2 cm×2 cm was obtained from Agfa-Gevaert NV, SFC Division, Septestraat (27 B-2640 Mortsel, Belgium). The film had a conductive and a non-conductive side. The conductive side of the film was coated with a drop of an ionic conductive material, butylmethylimidazolium bromide (BMIMBr) obtained from Aldrich Chemical (Allentown, Pa.). A second film of Orgacon EL350 was placed on the electrolyte drop causing the drop to spread evenly between the two films. Excess electrolyte was wiped clean from the edges of the sandwiched Orgacon EL350 films. The ionic conductive material, in this case BMIMBr, served as an electrolyte and the two electro-chromic layers of Orgacon EL350 as anode and cathode. The electro-chromic layers where attached to a reflective surface of a DVD. Electrical contact with the anode of an external power supply was made with the initial Orgacon EL350 film, and electrical contact with the cathode of an external power supply was made with the second Orgacon EL350 film. When current flowed from the power supply to the electro-chromic layer, a noticeable blue color forms in the electro-chromic layers. The transmissivity of the bleached and colored layers were measured.  FIG. 24  illustrates UV-visible spectra  250  and  252  of the electro-chromic structure showing percent transmittance on ordinate axis and wavelength on abscissa. The plot  250  indicates the percent transmittance prior to application of voltage and plot  252  illustrates the percent transmittance after application of the voltage to the electro-chromic structure. The graphs indicate reduction in percent transmittance or increase in reflectivity after application of DC voltage of about 1 Volt to the electro-chromic layers.  
     EXAMPLE 7  
      Malachite green and bromocresol dye Malachite Green (CAS: 96-49-1, Product No M0050, Rankem, Ranbaxy) were incorporated in polycarbonate by solvent casting method. 0.5 gm of PC 175 was dissolved in 40 ml of Dichloromethane and to that was added 5 mg of malachite green. The solution was transferred into petri plates and was allowed to stand still undisturbed for 4-5 hours. The PC film was removed carefully for photo bleaching experiments. The composition of the blend is shown in Table 3.  
               TABLE 3                          Blend Composition                                 Weight       Component   Details   Percent                                 PC175   Polycarbonate with a molecular weight of   99           about 40,000 daltons obtained from GE Plastics       Dichloro-   Solution of 0.5 grams of polycarbonate in 40       methane   mililitres of methylene chloride       Malachite   CAS: 96-49-1 Product No M0050, obtained   1       Green   from Rankem, Ranbaxy laboratories                  
 
      The film samples were recorded for their transmission data in their unexposed state on Gretag-Macbeth Color Eye 7000A spectrophotometer. Further sample films were exposed to a Xenon lamp source with 0.75 W/m2 at 340 nm wavelength, (Xenon Weather-ometer Ci5000, Atlas, US). Transmission measurements of exposed samples were recorded on a Gretag-Macbeth Color Eye 7000A spectrophotometer. Data was recorded using a UV D65 source in the transmission mode. Data on the unexposed sample were recorded as data at time=0 minutes. Subsequent measurements were taken at 5, 15, 20, 25, 30, 45, 60 minutes intervals as shown in Table 4 below. The variation in percentage transmittance at 640 nm is a function of exposure time. An increase in percent transmittance of 55 units over a period of 60 minutes is seen as the lamp bleaches the dye.  
               TABLE 4                          Percent Transmittance at 640 nanometer                                 Percent Transmittance at 640 nanometer           Time (min)   wavelength                                         0   2.91           5   3.423           15   7.083           20   21.774           25   29.241           30   43.283           45   53.112           60   57.934                      
 
      Methods for bleaching dyes incorporated into a solvent cast filming a polycarbonate matrix are described in this example. Bromophenolblue (CAS: 115-39-9, sd fine) was incorporated in polycarbonate by solvent casting method. 0.5 gm of PC 105 was dissolved in 40 ml of Dichloromethane and to that was added 1 mg of BromoPhenolblue (CAS: 115-39-9, sd fine), 1 mg of 4-(Dimethyl Amino)-Pyridine (DMAP, CAS: 1122-58-3) and 25 mg of Photo acid generator, PAG, Tris-(4-tert-butylphenyl)sulfonium triflate (TBPT, CAS: 134708-14-8, Aldrich). The solution was transferred into petri plates and was allowed to stand still undisturbed for 4-5 hours. The PC film was removed carefully for photo bleaching experiments. The composition of the blend is shown in Table 5.  
               TABLE 5                          Blend Composition                                 Weight       Component   Composition   Percent                                 PC105   Polycarbonate with molecular weight of   94.6           64,000 daltons obtained from GE Plastics       Dichloromethane   Solution of 0.5 grams of polycarbonate           in 40 mililitres of methylene chloride       DMAP   4-(Dimethyl Amino)-Pyridine   0.2       TBPT   Photo acid generator   5       Bromophenol blue   CAS: 1122-58-3 obtained from Aldrich   0.2           Chemicals                  
 
      Transmission data for the film samples were recorded in their unexposed state using a Gretag-Macbeth Color Eye 7000A spectrophotometer. Further sample films were exposed to a Xenon lamp source with 0.75 W/m2 at 340 nm wavelength, (Xenon Weather-ometer Ci5000, Atlas, US). Transmission measurements of exposed samples were recorded on a Gretag-Macbeth Color Eye 7000A spectrophotometer. Data was recorded using a UV D65 source in the transmission mode. Data on the unexposed sample was recorded as data at time=0 minutes. Subsequent measurements were taken at 15 and 30 minutes intervals as shown in Table 6 below. The variation in percentage transmittance at 610, 620 and 630 nm is a function of exposure time. An increase in percent transmittance of 64 units over a period of 30 minutes is seen as the lamp bleaches the dye. Although example 7 illustrates the concept in a solvent cast film, similar experiments can also be done in molded parts containing the bleachable dye.  
               TABLE 6                          Percent Transmittance at 610, 620 and 630 nm                                 Percent   Percent   Percent           transmittance at   transmittance at   transmittance at       Time (minutes)   610 nm   620 nm   630 nm                                     0   7.052   10.823   24.646       15   61.72   66.619   74.93       30   71.318   74.886   80.472                  
 
     EXAMPLE 8  
      A 13.56 MHz wireless thermo-chromic circuit is fabricated using standard lithography techniques in the clamp area of a DVD. The rectenna portion of the circuit employs a circular coil antenna, a capacitor, and a Schottky bridge diode. The dc terminal leads from the Schottky diode are connected to the anode and cathode of an electro-chromic device (ECD) situated over an active sector of the DVD. The impedance of the ECD load is matched to the rectenna by control of the dimensions of the ECD to maximize the efficiency of RF to DC conversion. The ECD is fabricated by spin casting two layers of UV treated (360 nm) PEDOT-PSS doped with 0.5 wt % 1,2-bis(5′,2′-di(thiophen-2-yl)thien-3′-yl)perfluorocyclopentene separated by a layer of amorphous polyethylene oxide doped with 10 wt % lithium trifluoromethane sulfonate. Initially, the DVD is unplayable in the dark blue state owing to the optical absorption of the ECD at 650 nm. When the disc containing the ECD is exposed to 13.56 MHz RF, bleaching of the ECD at 650 nm is observed as evidenced by a transition of the dye from the initial dark blue color to pale yellow color. The DVD is playable in the bleached (activated) state.  
     EXAMPLE 9  
      A 13.56 MHz wireless thermo-chromic device (TCD) is fabricated using standard lithography techniques in the clamp area of a DVD. The rectenna portion of the device employs a circular coil antenna, a capacitor, and a Schottky bridge diode. The dc terminal leads from the Schottky diode are connected to 1 mm×2 mm strands of interwoven Nichrome and copper wire situated within 2 mm of an active sector of the DVD. The impedance of the Nichrome and copper load are matched to the rectenna by control of the wire dimensions to maximize the efficiency of RF to DC conversion. A thermochromic layer of Thermax SC-155 (Thermographic Measurements Co. Ltd, Flintshire, UK) with a transition temperature of 155° C. is deposited on an active sector of the DVD near the interwoven Nichrome and copper strands. Initially, the DVD is unplayable in the pre-activated state owing to the optical absorption of dark blue layer of SC-155 at 650 nm. When the disc containing the TCD is exposed to 13.56 MHz RF, bleaching of the thermochromic layer at 650 nm is observed as evidenced by a transition of the layer from the initial dark blue color to a brown color as a result of resistive heating in the Nichrome/copper strands. The DVD is playable in the bleached (activated) state.  
     EXAMPLE 10  
      A DVD was partially covered in a removable conductive mask comprised of heavy aluminum foil tape. The foil covered both surfaces of the DVD with the exception of a 18 mm diameter hole. The masked DVD was placed in a commercial 1000 W delivered, 1.5 kW consumed) microwave oven (Sharp Carousel R4A38) and exposed to 2.45 GHz radiation for 2-3 sec. The DVD was removed from the oven and the aluminum foil was removed. Optical microscopy performed on the DVD indicated that significant damage (micro-cracks) were formed in the reflective layer of the DVD at the unmasked region, and no damage within the 18 mm hole in the foil. Another DVD was masked with aluminum foil and exposed to microwave in a similar fashion to create a damaged region near the table of contents region of the DVD. The resulting DVD was unplayable. Other DVDs can be masked with foil and exposed to microwave to damage specific regions in the disc to make specific data sectors in the disc unplayable. It can be appreciated that when this is combined with a tailored menu, this method of masking the disc with a removable conductive overlay and exposing it to microwave can be used to activate the disc. That is, when appropriate data sectors are destroyed via this method, the tailored menu will allow the predetermined content (e.g., the movie) on the disc to be playable.  
      While the invention has been described in detail in connection with only a limited number of embodiments, it should be readily understood that the invention is not limited to such disclosed embodiments. Rather, the invention can be modified to incorporate any number of variations, alterations, substitutions or equivalent arrangements not heretofore described, but which are commensurate with the spirit and scope of the invention. Additionally, while various embodiments of the invention have been described, it is to be understood that aspects of the invention may include some of the described embodiments. Accordingly, the invention is not to be seen as limited by the foregoing description, but is only limited by the scope of the appended claims.