Please answer the following question: Pick one category for the following text. The options are - company, educational institution, artist, athlete, office holder, mean of transportation, building, natural place, village, animal, plant, album, film or written work. Batteries Included (company) -  Batteries Included (BI) was a computer software and hardware company based in the Toronto area. It was well known in the 1980s for its popular PaperClip word processor which was available for Atari and Commodore microcomputers. BI began as a small family run retail shop started by brothers Alan and Robbie Krofchick and their sister Marcie Swartz. Eventually BI turned into an international multi-million dollar company that had a major impact on computing in the 1980s.
A:
Company