Please answer the following question: Batteries Included (BI) was a computer software and hardware company based in the Toronto area. It was well known in the 1980s for its popular PaperClip word processor which was available for Atari and Commodore microcomputers. BI began as a small family run retail shop started by brothers Alan and Robbie Krofchick and their sister Marcie Swartz. Eventually BI turned into an international multi-million dollar company that had a major impact on computing in the 1980s. Given a list of categories: company, educational institution, artist, athlete, office holder, mean of transportation, building, natural place, village, animal, plant, album, film or written work, what category does the paragraph belong to?
A:
Company