Opinion ID: 186205
Heading Depth: 2
Heading Rank: 1

Heading: The Point System

Text: Petitioners’ claims concern the process the FCC has adopted for the allocation of NCE broadcast licenses. NCE licenses confer on license holders the exclusive right to broadcast on television and FM radio frequencies that the FCC has set aside exclusively for noncommercial educational use. About twenty percent of total channels and frequencies have been so reserved. The new system at issue in this case arose from the FCC’s decision, in the late 1990s, to change the way it allocates these licenses. The old system allocated them via individualized FCC hearings that selected among competitors based on what was, in the FCC’s words, a ‘‘vague standard [that] may [have made] rational choices among noncommercial applicants difficult, if not impossible.’’ Reexamination of the Policy Statement on Comparative Broadcast Hearings, 7 FCC Rcd 2664, 2669 (1992). In 1998, the FCC gave notice of and invited comment on a proposal to implement a new system that would allocate NCE licenses based on more objective criteria. See In re Reexamination of the Comparative Stan- 4 dards for Noncommercial Educational Applicants, 13 FCC Rcd 21167 (1998). After receiving comments, the FCC eventually adopted a new point system for allocating NCE licenses. As between qualified applicants who seek the same license, the system presumptively awards the license to the applicant with the greatest number of ‘‘points’’ (subject to some complications not relevant here). 47 C.F.R. § 73.7003(a) (2003). If applicants have the same number of points, the applicant with the fewest existing licenses gets the license. Id. § 73.7003(c)(1). If applicants have the same number of points and the same number of existing licenses, the applicant with the fewest outstanding license applications wins. Id. § 73.7003(c)(2). To screen out fraudulent claims in applications, the FCC stated that its staff will conduct random audits of applications. Order ¶ 89. Also, the FCC will conduct ‘‘acceptability studies’’ for each applicant who has the most points. Id. ¶ 90. If an application is deemed unacceptable after investigation, the FCC will return it. Finally, winning applicants must maintain the characteristics for which they received points for at least four years of the eight-year license term. 47 C.F.R. § 73.7005(a). During that period, any entity that buys the station must demonstrate eligibility for the same number of points as the selling applicant had. Id. The system awards points as follows: 1 two points for ‘‘local diversity of ownership’’; 1 one to two points for the ‘‘best technical proposal’’; 1 three points for ‘‘established local entities’’; and 1 two points for status as a ‘‘state-wide educational network,’’ but only for a network that does not qualify for diversity-of-ownership points. Id. § 73.7003. For any given license, the local diversity-of-ownership criterion favors applicants who do not own or control other stations near the area the license holder will serve. Specifically, an applicant gets two points for diversity of ownership 5 if the applicant has no ‘‘attributable’’ interests in stations with overlapping ‘‘principal community contours’’ (defined as areas covered by a certain broadcast signal strength) and if the applicant’s governing documents require that diversity to be maintained. Id. § 73.7003(b)(2). The FCC stated that it adopted this criterion to foster broadcast diversity by allowing the local public to be served by different NCE licensees. E.g., Order ¶ 29. An applicant has attributable interests in the licenses it owns and the licenses its owners own. ‘‘Ownership interests’’ are defined in the notes to 47 C.F.R. § 73.3555, the commercial ownership attribution rules. 47 C.F.R. §§ 73.3555(f), 73.7000. For example, a licensee gets no points for diversity if its broadcasting range (appropriately defined) overlaps with another licensee who is owned by the same person or corporation. Also attributable to the applicant is an interest of an entity that both provides a third of the applicant’s equity or debt and either provides more than 15 percent of the applicant’s weekly programming or has an ownership interest (again as defined by section 73.3555) in the same media market. Id. § 73.7000. If an existing licensee, for instance, financed construction of a new station for an applicant, on condition that the applicant air a majority of the existing licensee’s programming, the existing licensee’s interest would be attributed to the applicant. See Order ¶ 79. Like the diversity criterion, the ‘‘established local entities’’ factor also advantages applicants the FCC deemed would advance the cause of ‘‘localism’’ – the goal of having licenses controlled by people in diverse communities and who are familiar with the community the license covers. Under that factor, entities that have been ‘‘local’’ continuously for two years are considered ‘‘established local entities,’’ which entitles them to three points. 47 C.F.R. § 73.7003(b)(1). ‘‘Local,’’ in turn, means that the applicant is physically headquartered, has a campus, or has 75% of its board members residing within 25 miles of the community the broadcast license will serve. Id. § 73.7000. Government entities are considered ‘‘local’’ wherever those entities’ authority extends. Id. 6 The state-wide educational network credit awards two points to certain schools and universities. Educational entities that do not qualify for diversity of ownership points will be awarded two points if they both have authority over at least 50 elementary or secondary schools and provide programming to the schools in furtherance of the schools’ curriculum. Id. § 73.7003(b)(3). Higher education institutions qualify if they serve at least five full-time campuses and provide programming in furtherance of those campuses’ curriculum. Id. The FCC created the state-wide educational network credit to compensate for the inability of large educational networks to qualify for the diversity credit. See Order ¶ ¶ 58-60. That inability arises because large educational networks (for example, state universities) control stations that serve many schools and campuses within a single state. The signals of those stations generally overlap with the areas served by other in-state broadcast licenses. The overlap disqualifies the networks who control these stations from receiving two points for diversity of ownership. This inability, the FCC reasoned, merited awarding such networks two additional points, even though they are, according to the criteria, ‘‘nondiverse’’ for licenses within the existing reach of their networks. Id. ¶ 60. Finally, the system awards points to technically superior applicants. An applicant receives one additional point if its station will cover 10% more area and population than the next technically best applicant’s station. 47 C.F.R. § 73.7003(b)(4). An applicant receives two points if its station will cover 25% or more area and population than the next technically best applicant’s station. Id.