PATENT CLAIM ANALYSIS

Application Number: 15947941
Application Type: Utility
Filing Date: 2018-04
Publication Date: 2019-10
Patent Classification: ["725", "032000"]

Abstract:
A scalable, multi-platform, seamless Server-side Ad-Insertion system and method with a single stream input and output having an Advertisement Detector and Playlist Instrumenter (ADPI) which puts out Advertisement Break position and duration for an Advertisement Replacement System (ARS) and a Common Instrumented Playlist (CIP) for the users, a Load Switch to balance the ADPI and ARS loads when they need to scale according to user-demand, and a plurality of users on a plurality of devices and platforms communicating with the ARS. The ARS communicates with the Advertisement Server to enable fetching advertisements for every user and reports successful advertisement playback. The CIP contains a list of URLs having Beacon redirections which are added periodically to indicate user presence to the ARS and content URLs. ServeAd redirections is added to the ARS only during advertisement break so that ARS can replace in-stream advertisements.

Claim (Index 5):
The system of  claim 1  wherein the Common Instrumented Playlist (CIP) ( 411 b ) is communication between users ( 415 ) and the ADPI ( 204 ), built by the Playlist Builder ( 409 ), such that:\n a) CIP comprises of Content Segments, Beacon redirections, ServeAd redirections only during advertisement break; \n b) the Playlist Builder ( 409 ) includes discontinuity markers before and after every ServeAd redirections in the CIP ( 411 b ); \n c) the users play the CIP ( 411 b ) and thus periodically reach out to the UTS ( 306 ) due to the Beacon redirections in the CIP, this helps the UTS ( 306 ) to track every user; \n d) beacon redirections have redirection URL as a parameter, the UTS ( 306 ) redirects the user back to this URL after marking his presence; \n e) the users while playing the CIP ( 411 b ) and reach out to the RCS ( 315 ) during advertisement break; and \n f) the RCS ( 315 ) redirects the users to replacement advertisement(s) or input chopped advertisement segment(s) stored in the Segment Store ( 408 ).

Metadata:
- Claim Count in Document: 29.0
- Percentile: 91.0
- Lexical Diversity: 1.71429
- Patent Class: 725.0
- Transitional Phrase Type: none
- Component Type: 0
- Foreign Priority: False
- Related Applications: ['14168734', '13246528', '13246624', '14019592', '10662776']

Analysis Scores:
- 35 USC 101 Eligibility (BERT): 0.4242452247420402
- 35 USC 102 Novelty (BERT): 0.5174725730339914
- Combined Prediction Score: 0.4335679595712353
- Mean Citation Score: 202.397042
- Max Citation Score: 224.29971
- Similarity Product: 128.38191534914196

Labels:
- Claim Label 101: 1
- Claim Label 102: 1
- Claim Label 103: 1
- Claim Label 112: 0
- Combined Label: 1
- Label 101 Adjusted: 1

Dataset: test