PATENT CLAIM ANALYSIS

Application Number: 16424179
Application Type: Utility
Filing Date: 2019-05
Publication Date: 2019-09
Patent Classification: ["705", "014460"]

Abstract:
A computer-implemented method for determining a micro-moment value that indicates an optimal time for a customer to receive a targeted advertisement. The method includes receiving, via a network, customer data associated with behavior of a plurality of customers. The method includes determining, via one or more processors, a micro-moment value predicting an optimal time and network location to engage a customer based on the customer data.

Claim (Index 1):
A computer-implemented method for determining a micro-moment value, the method comprising:\n receiving a plurality of signals from a plurality of online actions, the plurality of signals corresponding to an online profile for a consumer (p), and each of the plurality of signals including one or more of a past duration, a past network location, a past time period, and a past action type; determining a predicted micro-moment value based on the plurality of signals, the predicted micro-moment value predicting one or more of a future duration, a future network location, and a future time period for a further online action for the consumer, the micro-moment value consisting of: MMV 1 = \u2211 c = 1 p \ue89e \u2211 e = 1 y \ue89e ( RCV Y i , t ) * ( \u03a0 \ue89e \ue89e radians channel ) wherein: \u2211 c = 1 p includes a conversion index (c) for the plurality of signals that include a conversion (c=1) across the plurality of online profiles (p), and consists of: \u2211 Conversion \ue89e \ue89e Index \ue89e \ue89e ( c ) = 1 Total \ue89e \ue89e Number \ue89e \ue89e of \ue89e \ue89e Profiles \ue89e \ue89e ( p ) wherein: \u2211 e = 1 y \ue89e ( RCV Y i , t ) includes a click rate through domains, wherein the click rate through domains consists oft \u2211 Customer \ue89e \ue89e Experience \ue89e \ue89e Value \ue89e \ue89e ( e ) = 1 \ue89e \ue89e or \ue89e \ue89e 0 Click \ue89e \ue89e Index \ue89e \ue89e ( y ) \ue89e Real \ue89e - \ue89e time \ue89e \ue89e Customer \ue89e \ue89e Journey \ue89e \ue89e Value \ue89e \ue89e ( RCV ) Contextual \ue89e \ue89e Signals \ue89e \ue89e Value \ue89e \ue89e ( Y ) wherein the click index (y) includes a primary key for each of the plurality of signals, the customer experience value includes a value of 1 for each of the plurality of signals that includes the conversion or a value of 0 for each of the plurality of signals that does not include the conversion, the RCV includes an index value for each of the plurality of signals, and Y includes a value based on the past action type; wherein: ( \u03a0 \ue89e \ue89e radians channel ) Includes a click rate per channel and the click rate per channel consists of: ( \u03a0 \ue89e \ue89e radians \ue89e \ue89e value channel ) the radian value consists of a value based on a total number for the plurality of signals and the channel equals a value corresponding to a type of device accessing the domain; and engaging the customer when the micro-moment value reaches a duration and a time period corresponding to a predicted key moment in a plot of the predicted micro-moment values, wherein the micro moment value indicates an optimal time and network location to engage the customer.

Metadata:
- Claim Count in Document: 4.0
- Percentile: 100.0
- Lexical Diversity: 1.69767
- Patent Class: 705.0
- Transitional Phrase Type: open
- Component Type: 1
- Foreign Priority: False
- Related Applications: ['13691564', '16395130', '13705056', '10947384', '12700696']

Analysis Scores:
- 35 USC 101 Eligibility (BERT): 0.0866731407485737
- 35 USC 102 Novelty (BERT): 0.4772715130899695
- Combined Prediction Score: 0.1257329779827133
- Mean Citation Score: 113.9141912
- Max Citation Score: 125.8227
- Similarity Product: 86.87592722711562

Labels:
- Claim Label 101: 0
- Claim Label 102: 1
- Claim Label 103: 1
- Claim Label 112: 0
- Combined Label: 0
- Label 101 Adjusted: 0

Dataset: test