PATENT CLAIM ANALYSIS

Application Number: 15995429
Application Type: Utility
Filing Date: 2018-06
Publication Date: 2019-12
Patent Classification: ["705", "007290"]

Abstract:
A messaging system and method for providing a messaging system is disclosed. In some embodiments, systems and methods send a message to a first group of recipients, receive interaction data, evaluate whether that data represents a positive or negative interaction, associate with that data with a characteristic of each recipient of the message, and determine another group of recipients to receive the message.

Claim (Index 12):
A system for a dynamic advertising campaign, comprising:\n one or more memory devices storing instructions; one or more processors configured to execute the instructions to:\n associate each of a group of prospective recipients with at least one of a plurality of characteristics based on data about the recipient; \n send a message to a group of first recipients, the group of first recipients being selected from the group of prospective recipients, the message including a tracking feature; \n receive interaction data representing a response of each first recipient of the message; \n evaluate the interaction data to determine whether the response of each first recipient to the message is positive or negative; \n associate the interaction data with the at least one characteristic of each recipient in real time, generating a response score for each of the at least one characteristic; \n determine a second group of recipients to receive the message based on the positive or negative responses associated with the at least one characteristic, including:\n excluding recipients with a characteristic associated with a negative response score, and \n including, in the group of second recipients those recipients associated with the at least one characteristic that satisfy a predetermined threshold of the response score, wherein the predetermined threshold is based on the positive or negative responses associated with the at least one characteristic; \n \n send the message to the group of second recipients based on a triggering event, including monitoring when the triggering event occurs in real time; and \n continue to determine subsequent groups of recipients to receive the message based on positive or negative responses of an immediately preceding group of recipients until one of a predetermined threshold of positive responses is reached or a determined amount of time is exceeded.

Metadata:
- Claim Count in Document: 47.0
- Percentile: 94.0
- Lexical Diversity: 1.66667
- Patent Class: 705.0
- Transitional Phrase Type: open
- Component Type: 1
- Foreign Priority: False
- Related Applications: ['14555312', '12562472', '14672457', '15077961', '14709460']

Analysis Scores:
- 35 USC 101 Eligibility (BERT): 0.1047159762510745
- 35 USC 102 Novelty (BERT): 0.4751768043281225
- Combined Prediction Score: 0.1417620590587793
- Mean Citation Score: 172.77664
- Max Citation Score: 176.168
- Similarity Product: 127.70163287210464

Labels:
- Claim Label 101: 1
- Claim Label 102: 1
- Claim Label 103: 0
- Claim Label 112: 1
- Combined Label: 1
- Label 101 Adjusted: 1

Dataset: test