PATENT CLAIM ANALYSIS

Application Number: 16133496
Application Type: Utility
Filing Date: 2018-09
Publication Date: 2020-01
Patent Classification: ["705", "014170"]

Abstract:
Disclosed is an advertising method which comprises guiding an advertiser to create at least one ad and incentivizing a consumer to access the at least one ad by offering a reward to the consumer for interacting with the ad, wherein consumer profile data useful for ad targeting is acquired as a prerequisite for allowing the consumer to earn the reward.

Claim (Index 1):
An advertising system comprising:\n an advertiser interaction system comprising guiding an advertiser to create at least one ad; and a consumer interaction system comprising:\n incentivizing a consumer to access the at least one ad by offering a reward to the consumer for viewing and/or indicating intent to view the at least one ad, \n acquiring consumer profile data as a prerequisite for allowing the consumer to earn said reward for viewing and/or indicating an intent to view the at least one ad, wherein said consumer profile data comprises information regarding the consumer useful for ad targeting, wherein a reward amount offered to the consumer for viewing and/or indicating an intent to view the ad is increased as the consumer provides more profile data, \n selecting an ad to be sent to the consumer upon a consumer request to view an ad for reward, wherein selecting the ad comprises matching the consumer with a relevant ad and wherein the relevant ad is selected from a plurality of ads associated with a plurality of advertisers, \n wherein the consumer is an established participant of the consumer interaction system, and \n wherein consumer ad viewing is initiated upon a consumer ad viewing request.

Metadata:
- Claim Count in Document: 17.0
- Percentile: 97.0
- Lexical Diversity: 1.58974
- Patent Class: 705.0
- Transitional Phrase Type: open
- Component Type: 1
- Foreign Priority: False
- Related Applications: ['12486863', '11368011', '13041768', '12504573', '12576187']

Analysis Scores:
- 35 USC 101 Eligibility (BERT): 0.1118357085167976
- 35 USC 102 Novelty (BERT): 0.4999154272101
- Combined Prediction Score: 0.1506436803861278
- Mean Citation Score: 216.44921
- Max Citation Score: 223.85872
- Similarity Product: 139.31596086601257

Labels:
- Claim Label 101: 0
- Claim Label 102: 1
- Claim Label 103: 0
- Claim Label 112: 1
- Combined Label: 0
- Label 101 Adjusted: 0

Dataset: test