PATENT CLAIM ANALYSIS

Application Number: 16434998
Application Type: Utility
Filing Date: 2019-06
Publication Date: 2019-09
Patent Classification: ["705", "007290"]

Abstract:
Example methods, apparatus/systems and articles of manufacture for determining intensity of a biological response to a presentation are disclosed. An example method includes accessing galvanic skin response (GSR) data obtained from a subject while exposed to a presentation. The GSR data includes a plurality of trough-to-peak instances. The example method includes generating a GSR intensity profile by assigning trough-to-peak scores to corresponding ones of the trough-to-peak instances, defining a plurality of time windows, and assigning window scores to corresponding ones of the time windows based on the trough-to-peaks scores of the trough-to-peak instances occurring within the corresponding time windows. The example method also includes determining an effectiveness of the presentation based on the window scores of the GSR intensity profile.

Claim (Index 15):
A system to modify media content based on physiological changes to a subject's skin, the system comprising:\n means for gathering galvanic skin response (GSR) data from the subject during a period of time while the subject is exposed to the media content; means for defining a plurality of time windows in the period of time, each of the time windows commencing a first time period after a preceding time window commences and each of the time windows having a duration of a second time period, the second time period greater than the first time period; means for assigning scores to corresponding ones of the time windows based on spikes in the GSR data occurring within the corresponding time windows; means for generating a GSR intensity profile based on the scores; means for identifying, based on the GSR intensity profile, an element of the media content corresponding to a level of GSR satisfying a threshold; and means for modifying the identified element of the media content to create a modified media content.

Metadata:
- Claim Count in Document: 50.0
- Percentile: 100.0
- Lexical Diversity: 2.20339
- Patent Class: 705.0
- Transitional Phrase Type: open
- Component Type: 1
- Foreign Priority: False
- Related Applications: ['15089955', '12749376', '15238333', '14160545', '15271320']

Analysis Scores:
- 35 USC 101 Eligibility (BERT): 0.0937290150300824
- 35 USC 102 Novelty (BERT): 0.5277678219873391
- Combined Prediction Score: 0.1371328957258081
- Mean Citation Score: 148.5829428
- Max Citation Score: 326.58652
- Similarity Product: 219.92797107525348

Labels:
- Claim Label 101: 1
- Claim Label 102: 1
- Claim Label 103: 0
- Claim Label 112: 1
- Combined Label: 1
- Label 101 Adjusted: 1

Dataset: test