PATENT CLAIM ANALYSIS

Application Number: 16133496
Application Type: Utility
Filing Date: 2018-09
Publication Date: 2020-01
Patent Classification: ["705", "014170"]

Abstract:
Disclosed is an advertising method which comprises guiding an advertiser to create at least one ad and incentivizing a consumer to access the at least one ad by offering a reward to the consumer for interacting with the ad, wherein consumer profile data useful for ad targeting is acquired as a prerequisite for allowing the consumer to earn the reward.

Claim (Index 25):
An advertising system comprising:\n an advertiser interaction system comprising guiding an advertiser to create at least one ad; and a consumer interaction system comprising:\n incentivizing a consumer to access the at least one ad by offering a reward to the consumer for indicating an intent to view and/or viewing the at least one ad, \n accessing consumer profile data, explicitly and/or implicitly, upon an ad viewing request by the consumer,\n wherein the ad viewing by the consumer is not solicited by the advertiser and/or by a host of the system and wherein the ad viewing request by the consumer is a prerequisite for allowing ads to be sent to the consumer, \n wherein the ad viewing request by the consumer is a prerequisite for allowing the consumer to earn said reward for viewing and/or indicating an intent to view the ad, \n wherein said consumer profile data comprises information regarding the consumer useful for ad targeting, \n wherein a reward amount offered to the consumer is based on an amount of consumer profile information provided by the consumer; and \n \n selecting at least one ad to be sent to the consumer upon said ad viewing request by the consumer,\n wherein selecting the ad comprises matching the consumer with a relevant ad, \n wherein the relevant ad is selected from a plurality of ads associated with a plurality of advertisers, and \n wherein the consumer is an established participant of the consumer interaction system.

Metadata:
- Claim Count in Document: 17.0
- Percentile: 97.0
- Lexical Diversity: 1.58974
- Patent Class: 705.0
- Transitional Phrase Type: open
- Component Type: 1
- Foreign Priority: False
- Related Applications: ['12486863', '11368011', '13041768', '12504573', '12576187']

Analysis Scores:
- 35 USC 101 Eligibility (BERT): 0.1123142498320168
- 35 USC 102 Novelty (BERT): 0.4948882392258776
- Combined Prediction Score: 0.1505716487714029
- Mean Citation Score: 216.44921
- Max Citation Score: 223.85872
- Similarity Product: 149.10026362451558

Labels:
- Claim Label 101: 0
- Claim Label 102: 1
- Claim Label 103: 0
- Claim Label 112: 1
- Combined Label: 0
- Label 101 Adjusted: 0

Dataset: test