PATENT CLAIM ANALYSIS

Application Number: 16190246
Application Type: Utility
Filing Date: 2018-11
Publication Date: 2019-04
Patent Classification: ["705", "014520"]

Abstract:
A system serves web pages and/or software application pages with digital ads to client devices by determining viewability scores for individual ad insertion spaces on the pages. The system determines viewability scores for each field based on the time at which at least a threshold percentage or ratio of the field's pixels where viewable and not off-screen or obscured by another open window. The system then selects digital ads to serve to each field based on the field's viewability score.

Claim (Index 15):
The system of  claim 11 , wherein the programming instructions that are configured to cause the ad server processor to select the digital advertisement having a viewability parameter that is consistent with the viewability score for the ad insertion field comprise instructions to ensuring that the digital advertisement has a viewability parameter of a value that is equal to or less than the viewability score for the ad insertion field.

Metadata:
- Claim Count in Document: 56.0
- Percentile: 98.0
- Lexical Diversity: 1.51786
- Patent Class: 705.0
- Transitional Phrase Type: none
- Component Type: 0
- Foreign Priority: False
- Related Applications: ['15634294', '14084568', '14716241', '14461265', '12793920']

Analysis Scores:
- 35 USC 101 Eligibility (BERT): 0.1179337924211682
- 35 USC 102 Novelty (BERT): 0.5451108206744054
- Combined Prediction Score: 0.160651495246492
- Mean Citation Score: 231.840494
- Max Citation Score: 406.52243
- Similarity Product: 309.95423006572366

Labels:
- Claim Label 101: 0
- Claim Label 102: 1
- Claim Label 103: 1
- Claim Label 112: 0
- Combined Label: 0
- Label 101 Adjusted: 0

Dataset: test