PATENT CLAIM ANALYSIS

Application Number: 15947941
Application Type: Utility
Filing Date: 2018-04
Publication Date: 2019-10
Patent Classification: ["725", "032000"]

Abstract:
A scalable, multi-platform, seamless Server-side Ad-Insertion system and method with a single stream input and output having an Advertisement Detector and Playlist Instrumenter (ADPI) which puts out Advertisement Break position and duration for an Advertisement Replacement System (ARS) and a Common Instrumented Playlist (CIP) for the users, a Load Switch to balance the ADPI and ARS loads when they need to scale according to user-demand, and a plurality of users on a plurality of devices and platforms communicating with the ARS. The ARS communicates with the Advertisement Server to enable fetching advertisements for every user and reports successful advertisement playback. The CIP contains a list of URLs having Beacon redirections which are added periodically to indicate user presence to the ARS and content URLs. ServeAd redirections is added to the ARS only during advertisement break so that ARS can replace in-stream advertisements.

Claim (Index 10):
The method of  claim 9  for tracking users, further comprising of:\n a) the users1-playing ( 700 ) the CIP which is the output of the ADPI, said ADPI inserts periodic redirections called Beacons in the playlist ( 701 ) for the User Tracker Server (UTS) ( 704 ) which is part of a subsystem of the ARS; \n b) beacons redirect the users to the UTS ( 705 ); \n c) the UTS identifies the users based on IP Address, Cookie, User-Agent, Stream-Id parameters and sets Cookie ( 706 ), ( 707 ), if supported by the CIP ( 700 ); and \n d) the UTS redirects the user back to the Content Segment ( 708 ) post tracking activity; \n e) the Player Application downloads segment stores Cookie if supported and plays segment ( 703 ); and \n f) with the help of periodic and repeating Beacon redirections, the UTS ( 704 ) always know active users playing the CIP ( 702 ).

Metadata:
- Claim Count in Document: 29.0
- Percentile: 91.0
- Lexical Diversity: 1.71429
- Patent Class: 725.0
- Transitional Phrase Type: open
- Component Type: 1
- Foreign Priority: False
- Related Applications: ['14168734', '13246528', '13246624', '14019592', '10662776']

Analysis Scores:
- 35 USC 101 Eligibility (BERT): 0.3960868745025662
- 35 USC 102 Novelty (BERT): 0.5126084752376091
- Combined Prediction Score: 0.4077390345760705
- Mean Citation Score: 202.397042
- Max Citation Score: 224.29971
- Similarity Product: 133.40974981457592

Labels:
- Claim Label 101: 1
- Claim Label 102: 1
- Claim Label 103: 1
- Claim Label 112: 0
- Combined Label: 1
- Label 101 Adjusted: 1

Dataset: test