PATENT CLAIM ANALYSIS

Application Number: 15940882
Application Type: Utility
Filing Date: 2018-03
Publication Date: 2018-08
Patent Classification: ["725", "009000"]

Abstract:
Presentation of a video clip is made to persons having a high probability of viewing the clip. A database containing viewers of previously offered video clips is analyzed to determine similarities of preferences among viewers. When a new video clip has been watched by one or more viewers in the database, those viewers who have watched the new clip with positive results are compared with others in the database who have not yet seen it. Prospective viewers with similar preferences are identified as high likelihood candidates to watch the new clip when presented. Bids to offer the clip are based on the degree of likelihood. For one embodiment, a data collection agent (DCA) is loaded to a player and/or to a web page to collect viewing and behavior information to determine viewer preferences. Viewer behavior may be monitored passively by different disclosed methods.

Claim (Index 15):
A non-transitory computer-readable medium storing instructions thereon that, when executed by at least one processor, cause a computing device to:\n determine passive actions of viewers of a video relative to the video during one of more of a period of time just prior to commencement of the video, during play of the video, or after completion of the video; determine a subset of the viewers of the video that had a positive interaction with the video based on the determined passive actions of viewers of the video; generate a viewer characteristic profile for the video based characteristics of viewers in the subset of viewers of the video that had a positive interaction with the video, the viewer characteristic profile for the video reflecting characteristics of a viewer most likely to have a positive interaction with the video; determine a likelihood score of a prospective viewer based on a profile for the prospective viewer and the viewer characteristic profile for the video; determine that the likelihood score of the prospective viewer is above a defined likelihood level; and serve, over a network, the video to a client device associated with the prospective viewer based on the determination that the likelihood score of the prospective viewer is above the defined likelihood level.

Metadata:
- Claim Count in Document: 50.0
- Percentile: 90.0
- Lexical Diversity: 1.69231
- Patent Class: 725.0
- Transitional Phrase Type: none
- Component Type: 0
- Foreign Priority: False
- Related Applications: ['15348780', '13111705', '12904552', '15680605', '15285356']

Analysis Scores:
- 35 USC 101 Eligibility (BERT): 0.5684883866620242
- 35 USC 102 Novelty (BERT): 0.5582056812902212
- Combined Prediction Score: 0.5674601161248439
- Mean Citation Score: 400.238572
- Max Citation Score: 448.84964
- Similarity Product: 340.9993919821787

Labels:
- Claim Label 101: 1
- Claim Label 102: 1
- Claim Label 103: 0
- Claim Label 112: 1
- Combined Label: 1
- Label 101 Adjusted: 1

Dataset: test