PATENT CLAIM ANALYSIS

Application Number: 16252283
Application Type: Utility
Filing Date: 2019-01
Publication Date: 2019-06
Patent Classification: ["705", "014660"]

Abstract:
The present disclosure is directed to systems and methods for programmatic digital advertisements that are personalized and uniquely targeted to individually-identified consumers via non-personal, but individually accessed devices. The consumer accessing a non-personal device is identified and data cookie pertaining to the user is created and sent to third-party programmatic advertising exchanges for the use in real time bidding, private marketplace deals, or programmatic guaranteed sales. This allows for personalized digital advertisements to be delivered to a specific user accessing a non-personal device.

Claim (Index 14):
The system of  claim 8 , wherein the at least one ad exchange is operable to permit bidding by at least one of the programmatic ad partners to provide at least one targeted advertisement based on the user profile.

Metadata:
- Claim Count in Document: 29.0
- Percentile: 99.0
- Lexical Diversity: 1.50847
- Patent Class: 705.0
- Transitional Phrase Type: none
- Component Type: 0
- Foreign Priority: False
- Related Applications: ['15783049', '14677957', '14677958', '11039849', '15347751']

Analysis Scores:
- 35 USC 101 Eligibility (BERT): 0.1212166199526713
- 35 USC 102 Novelty (BERT): 0.4832265972489256
- Combined Prediction Score: 0.1574176176822967
- Mean Citation Score: 181.345408
- Max Citation Score: 196.64937
- Similarity Product: 142.2423694705331

Labels:
- Claim Label 101: 1
- Claim Label 102: 1
- Claim Label 103: 0
- Claim Label 112: 1
- Combined Label: 1
- Label 101 Adjusted: 1

Dataset: test