PATENT CLAIM ANALYSIS

Application Number: 16287734
Application Type: Utility
Filing Date: 2019-02
Publication Date: 2019-06
Patent Classification: ["705", "014530"]

Abstract:
Internet advertising to users of web browser personal computer systems is a very large and mature industry. However, many new digital devices such as cellular telephones, table computer systems, and video game console are now presenting an even larger internet advertising market. Although the techniques used for targeting advertisements to web browsers on personal computers are sophisticated, the techniques for accurately targeting internet advertisements to these new digital devices are limited. To improve the quality of targeting advertisements on new digital devices a set of techniques for accurately pairing digital identities is disclosed. Once various digital identities are linked, all of the accumulated digital profile information from these linked digital identities may be used to accurately select advertisements for all of the linked digital devices.

Claim (Index 10):
The method of  claim 6 ,\n wherein calculating individual association scores includes calculating support scores corresponding to potential device pairs of the identified set using the observations; wherein a calculated support score provides an indication of support there is for an analysis of a corresponding potential device pair; wherein calculating individual association scores includes calculating confidence scores corresponding to potential device pair of the identified set using the observations; and wherein each calculated confidence score provides an indication of how much confidence there is for a corresponding association score.

Metadata:
- Claim Count in Document: 1.0
- Percentile: 99.0
- Lexical Diversity: 1.875
- Patent Class: 705.0
- Transitional Phrase Type: none
- Component Type: 0
- Foreign Priority: False
- Related Applications: ['14992893', '14942203', '15412245', '16215305', '14283843']

Analysis Scores:
- 35 USC 101 Eligibility (BERT): 0.0911939856661978
- 35 USC 102 Novelty (BERT): 0.5475108805408312
- Combined Prediction Score: 0.1368256751536612
- Mean Citation Score: 192.3707028
- Max Citation Score: 396.9338
- Similarity Product: 255.01827228096727

Labels:
- Claim Label 101: 1
- Claim Label 102: 1
- Claim Label 103: 1
- Claim Label 112: 0
- Combined Label: 1
- Label 101 Adjusted: 1

Dataset: test