Patent Document ID: 10091556
Application ID: 13711659
Patent Status: 1

Claim One:
1. A non-transitory computer-readable medium embodying a program that, when executed in at least one computing device, causes the at least one computing device to at least: obtain at least one coordinate associated with a media frame based on at least one of: a user input through a touch screen client device, or a user input through a pointing device; perform an image recognition on the media frame to identify an object depicted at the at least one coordinate; generate an indicator of the object identified in the media frame; send the indicator to a client device; obtain a user selection of the object; and perform an action with respect to an item related to the object in response to the user selection, the action being indicated in at least one of a plurality of media viewing preferences defined with respect to a user; wherein the action comprises at least one of: initiating a purchase of an item related to the object, obtaining a user identified item related to the object, automatically identifying an item related to the object, generating an item detail page related to the object, or performing a search for an item related to the object.