Patent Document ID: 9152729
Application ID: 13648962
Patent Status: 1

Claim One:
1. A method of performing an audit of auditable social media objects within webpages of a website, the method comprising: identifying an auditable object marker configured to be included in a webpage and to indicate that the webpage includes auditable social media objects, wherein the auditable social media objects are configured to allow one or more social media websites to extract information about the webpage that includes the auditable social media objects and display the extracted information in the one or more social media websites; crawling a portion of a website to identify a plurality of webpages of the website that each include the auditable object marker; configuring an audit rule to determine a property of an auditable social media object of each of the plurality of webpages, the auditable object marker associated with the auditable social media object; performing an audit of each of the plurality of webpages according to the audit rule to determine the property of the auditable social media object for each of the plurality of webpages; grouping the plurality of webpages based on the property of the auditable social media object for each of the plurality of webpages; analyzing the property of the auditable social media object for each of the plurality of webpages to detect errors in the plurality of webpages; and correlating, for one or more of the plurality of webpages with detected errors, a change in one or more of: a number of actions with respect to the one or more of the plurality of webpages by visitors to the one or more of the plurality of webpages, a number of visits to the one or more of the plurality of webpages, and keyword ranks on search result pages for the one or more of the plurality of webpages, with a correction of the detected errors in the one or more of the plurality of webpages.