Patent Document ID: 9710521
Application ID: 14874870
Patent Status: 1

Claim One:
1. A host system for identifying a home content channel page to be initially displayed based on explicit parameters and implicit parameters correlated to a unique user ID, the host system comprising at least one processor and at least one memory including computer program code, the at least one memory and the computer program code configured to, with the processor, cause the host system to at least: receive user input provided via a remote user device associated with the unique user ID; generate the explicit parameters based on the user input; receive implicit data associated with a user of the remote user device, wherein the implicit data is received from at least one of the remote user device, a remote third party system, or a prior purchase history associated with the unique user ID accessed on the host system; generate the implicit parameters based on the implicit data; store the explicit parameters and the implicit parameters on the at least one memory in association with the unique user ID; receive a host system request from the remote user device to access at least one of a website or mobile application of the host system; in response to receiving the host site request, identify the home content channel page of a plurality of content channel pages hosted by the host system by adding weighted parameters to at least two of the explicit parameters and implicit parameters, and ranking the plurality of content channels based on the weighted explicit parameters and the implicit parameters; select one of the plurality of content channel pages for suppression based on the ranking; and transmit an indication of the home content channel page to the remote user device that is configured to cause a user interface of the remote user device to render the home content channel page at website or mobile application access.