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DM1108 – BASICS OF TEXTILES Objective: To make students learn the basic properties and manufacturing processes of textile materials. UNIT I 10 Definition and classification of textile fibres – Natural fibres: Cotton, Wool, Silk, Jute, Flax – Cotton varieties – Important physical and chemical properties – Man made fibres: Viscose, Nylon, Polyester, Acrylic, Polypropylene – Important physical and chemical properties – Textured Yarns – Elastomeric yarns UNIT II 8 Yarn numbering systems – English count, metric count, tex, denier –Conversion from one system to another –Yarn classifications – Yarn twists – Sewing & Embroidery threads. UNIT III 12 Introduction spinning – Blow room – Carding – Drawing ‐ Combing – Roving – Ring spinning – Doubling – TFO – Winding – Introduction to modern spinning systems. UNIT IV 8 Nonwovens – Web formation – Mechanical bonding – Chemical bonding – Thermal bonding – Stitch bonding UNIT V 7 Overview of Indian textile industry – Organisational textiles mill industry – Decentralised Power Loom sector – Handlooms – Cotton Man‐made Yarn industry – Woollen textiles industry – Sericulture – Handicrafts – Textiles exports sector‐wise – Various Govt. schemes. References: 1. Gordon, Handbook of Textile Fibres, Vol I & II, Woodhead Publishing. 2. J.E Booth, Principles of Textile Testing, Newnes Butterworth. 3. C. Lawrence, Yarn Technology, CRC Press, 2003 4. Corbman, Textile Fibre to Fabric, McGraw‐Hill 5. A.R Kahre, Elements of Blow Rooms and Carding, Sai Publications. 6. A.R Kahre, Elements of Drawframes and Combing, Sai Publications. 7. A.R. Kahre, Elements of Ring Spinning and Doubling, Sai Publications. 8. Radko, Manual of Non – wovens, Textile Institute DM1108 – PRINCIPLES OF MANAGEMENT Objective: To familiarize the student with basic concepts in Management with reference to Textiles and Apparel Industry. UNIT I 9 Management: Science, Theory and Practice ‐ The Evolution of Management Thought and the Patterns of Management Analysis. Cases from Textiles and Apparel. UNIT II 9 Management and Society: Social Responsibility and Ethics ‐ Global and Comparative Management ‐ The Basis of Global Management – Functions of Management‐The Nature and Purpose of Planning ‐ Objectives ‐ Strategies, Policies and Planning Premises ‐ Decision Making ‐ Global Planning.
Textile Trade Press. Dobby and jacquard – Automatic looms – Shuttleless looms – Rapier. The System and Process of Controlling ‐ Control Techniques and Information Technology ‐ Global Controlling and Global Challenges. UNIT I 9 Principle and working Concept of weaving preparatory processes and its production calculation: Automatic Winding‐ Beam and Sectional Warping – Sizing – Drawing‐in. Sondhelm. Textile Institute.. Management. Mechanisms.‐ yarn quality requirement for weaving and knitting. D. Weaving : Technology and Operations. Knit and miss stitch‐Knitting action for production of single jersey fabric.C. Electronic devices for needle selection ‐ V‐bed Flat weft Knitting UNIT IV 6 Principle and working concept of various types of Warp Knitting: Tricot and Rachel warp knitting. V Hari Krishna. ‐ Jacquard design Patterning mechanism: Pattern wheel.P. Pattern drum. Robinson. 4. PHI. Freeman & Gilbert. M. M. The Textile Institute. Projectile.T. 1998 . Essentials of Management. Air‐jet and Water‐jet. Management.K. UNIT IV 9 Co‐ordination Functions in Organization ‐ Human Factors and Motivation ‐ Leadership ‐ Committees and group Decision Making ‐ Communication ‐ Global Leadership.B. 2003.K.B. Ajgaonkar.K. Sriramulu and D. Ormerod and W. Fundamentals of Management. References: 1. A. UNIT V 9 Direction Function – Significance. P.UNIT III 9 The Nature of Organizing ‐ Organizational Structure: Departmentation ‐ Line/Staff Authority and decentralization ‐ Effective Organizing and Organizational Culture ‐ Global Organizing. Talukdar and Wadekar. peg drum machine. Robbins. Mahajan Brothers. Double Jersey (Rib & Interlock) fabrics. Talukdar. UNIT III 12 Principle and working concept of various types of weft knitting and its production calculation: Types of knitting – Circular knitting machine – Knitting elements – Tuck. Principles of Weaving. UNIT II 12 Principle and working concept of various types of weaving(looms) and its production calculation : Shuttle loom – primary. Koontz & Weirich. punched steel tape. Ajgaonkar. 1998 3. Tata McGraw Hill Publishing Company. Pearson. secondary and auxiliary motions –Tappet. Sizing : Materials. Weaving:Machines. R. Excel Books DM1208 – FABRIC MANUFACTURING TECHNOLOGY Objective: The course aims to make the student gain knowledge about fabric manufacturing technology and its production capacity.S. UNIT V 6 Fabric production and trends in various sectors – Modernisation – Competitiveness of Indian fabrics References: 1. 2. 1976 2. 3. 6th Edition. Methods and Machines. VSP Rao. Marks and A. Stoner. Management: Text and Cases. New Delhi. 1982 4.S.
Excel. Perception – Importance – Process. Knitting Technology. 2. Principles of Macro Economics. determinants and types of demand ‐ Elasticity of Demand. Sultan Chand and Sons. Universal Publishing Corporation. Managerial Economics. UNIT I 9 Introduction – Management Functions –‐ Roles & Skills with reference to Textile industry – Organizational Behavior ‐ Nature.5. New Delhi. Managerial Economics. 4.Mehta. Challenges & Opportunities. Cases from Textiles and Apparel Industry. To provide with models related to Organizational Behavior so as to apply the concepts in understanding every aspect of Organizational Behavior. D. DM1308 – ORGANIZATIONAL BEHAVIOUR Objective: To understand about one Self.B.L. UNIT I 9 Managerial Economics ‐ meaning. UNIT IV 9 Profit ‐ Meaning and nature ‐ Profit policies ‐ Profit Planning and Forecasting ‐ Cost Volume Profit Analysis ‐ Investment analysis. 5. Prentice Hall/Pearson. Woodhead Publishing. DM 1208 MANAGERIAL ECONOMICS Objectives: To acquaint the participants with concepts and techniques used in Microeconomic theory and to enable them to apply this knowledge in Business Decision making. Ajgaonkar. D. 3. 2002. 2002. 2004. New Delhi. UNT II 9 Supply ‐ Meaning and Determinants ‐ Production Decisions ‐ Production Functions ‐ Isoquants. New Delhi. Tata McGraw Hill. Bombay. 2001 6. UNIT V 9 National Income ‐ Business cycle ‐ Inflation and Deflation ‐ Balance of Payments ‐ Monetary and Fiscal Policies. UNIT III 9 Market structure ‐ characteristics ‐ Pricing and Output Decisions ‐ Methods of Pricing ‐ Differential Pricing ‐ Government Intervention and Pricing. References: 1. Weaving and Processing units – Concepts – Work Design. 1998. Managerial Economics. Spencer. Values – Importance – Sources – Types ‐ Attitude – Sources – Types ‐ Emotions – . Expansion path ‐ Cobb‐Douglas Function. J. Joel Dean. Knitting Technology.R. P. scope. Rangarajan. other People and Organizations in terms of behavior with aim of making himself and also others to be more effective in the work place. Emphasis is given to changes in the nature of business firms in the context of Textiles and Apparel. contributing disciplines to OB. Peterson Lewis. Athmanand. Prentice Hall of India. UNIT II 12 Individual Behavior Personality – Determinants – Traits. OB model – Theoretical frame works Organization Structure ‐ OS of Spinning. Learning – definition – theories. Cost Concepts ‐ cost ‐ output Relationship ‐ Economies and Diseconomies of Scale ‐ Cost Functions. nature and scope ‐ Managerial Economics and Business Decision making ‐ Role of Managerial Economist ‐ Fundamental concepts of Managerial Economics‐ Demand Analysis ‐ meaning. Managerial Economics.
LM Prasad. N. Motivation – Theories – Applications – MBO – Reinforcement theory – Participative management ‐ Motivational practices prevailing in Textile units UNIT III 9 Group Behaviour – Nature of Groups – Defining and Classifying Groups – Structure. 9/e 4. 2003 2... Sultan Chand & Sons DM1408 – BUSINESS LAW AND ETHICS Objective: To bring the essentials of important laws governing the business in Indian context such the law of contract. Elements of Mercantile Law. Organizational effectiveness. UNIT I 9 Introduction ‐ Mercantile Law – Nature of Contract – Offer and Acceptance – Consideration – Free consent – Legality of Object – Void Agreements – Contingent Contract UNIT II 9 Performance of Contract – Discharge of Contract – Quasi Contract – Remedies for breach of Contract – Special contracts: Indemnity & Guarantee – Bailment and Pledge – Agency. Organizational Behaviour. Tata McGraw‐Hill. Power and Politics ‐ Conflict – Nature and types – Negotiation process in textile industry UNIT IV 7 Span of Control – Departmentalization ‐ Organization Culture and Climate of Textile Industry ‐ Stress Management – Performance Management – Knowledge Management UNIT V 8 Organizational Development – Definition – Objectives – Process – Values and Interventions. References: 1. Organizational Change – Planned Change – Resistance to change with ref. Corporate Governance – An overview. Fred Luthans.Emotional Intelligence. Sultan Chand. UNIT III 9 Company Law: Definition – Characteristics – Kinds of companies – Formation – Memorandum of Association – Articles of Association – Prospectus – Membership – Company Management – Meeting and Procedures –Prevention of Oppression and Mismanagement – Winding up UNIT IV 9 Industrial Law and Labour Law: Factories Act – Workmen’s Compensation Act – Employees Provident Fund and Miscellaneous Act – Employees State Insurance Act – Industrial Disputes Act UNIT V 9 Ethics and Business: Nature – Ethical Principles – Ethical dilemma in Management – Management Challenges in Private and Public sectors – Ethics in Management Functions and Processes– Ethics in Work – Indian Response – Ethical Code of Conduct. Organizational Behaviour. process – Group Decision ‐ Making – Team versus Groups – Communication – Functions –– Barriers – Leadership – Theories – Styles. 2002 3. 2004 5. Kapoor. 1998. Organizational Behaviour. Tata McGraw‐Hill. to textile units.. Prentice Hall India. Tata McGraw‐Hill. . Organizational Behaviour. Organizational Behaviour. Thomson learning. 9/e. It also provides an opportunity to understand the role of ethics in Business.Robbins. Organizational Behavior in global context References: 1. Organizational Behaviour.. 10/e. Stephen P. Aswathappa. and industrial law. company law. Uma Sekaran. 2000 6.D. Hellreigal.
P. UNIT I 14 Accounting – Definition – Purpose – Principles.M. 5. References: 1. Third Edition 2004 4. Himalaya. . Vikas Publishing. Pandey. Hartman L. 3. 6. concepts and conventions – Accounting standards ‐ Preparation of financial statements ‐ Trial balance – Trading account.K Jain. methods and types – Flexible budgeting – Cash budget – Master budget – Zero base budgeting. 2003 Chakroborthy. Management Accounting. UNIT V 8 Budgets and Budgetary Control – Principles. Oxford Press Petrick & Quinn. leverage. Maheswari. S. 4. New Delhi. V. 1996 Sanjeev Kumar. Second Editon. I. UNIT II 8 Financial Statement Analysis – Comparative statements – Common size statements – Trend percentage analysis – Accounting ratio analysis – Liquidity. apportionment and absorption of overheads ‐ Cost sheet. Tata Mcgraw‐Hill. unit costing.N. UNIT IV 7 Marginal Costing ‐ Cost volume profit analysis – Break‐even analysis – Applications of marginal costing – Pricing decisions. Saravanavel. SITRA 2. Response Books DM1508 – ACCOUNTING FOR MANAGERS Objectives: The objectives of the course are to enable the students. P. sales mix.. 2/e. Ratnam. UNIT III 8 Costing – Purpose – Utility of costing – Methods and Techniques of Costing – historical costing . 2004. 7. make or buy. 2004 2. 8. Basic Accountancy. batch costing. Management Ethics. Sultan Chand & Sons. marginal costing (Concepts only) ‐ Elements of cost – Material cost (Inventory valuation only). “Costing in Textile Mills”. ▪ Appreciate the usefulness of accounting information in taking financial decision. Sultan Chand & Sons. 2002. 5. Ethics in Management. Perspective in Business Ethics. Limitations of marginal costing. profitability and coverage ratios – Cash flow analysis. M. Legal System in Business. New Delhi. ▪ Understand the need for and methods of cost accounting with view to achieve cost control and cost reduction in a textile unit. Labour Laws. Tata McGraw‐hill. labour cost (methods of remuneration only) and expenses – Direct and indirect costs ‐ Allocation. New Delhi. Management Accounting. activity. Profit and Loss account and Balance sheet – Deprecation Accounting (Straight line method and written down value method only) ‐ Final accounts of a Textile unit. 3. Third Edition. PHI. Management Accounting. Jeevanandam. C. process costing. standard costing.Taxman. Industrial Relations Manuel G. Seventh Edition. Business Ethics. 2003. Taxman Allied Services – 2004.Y Khan and P. profit planning etc. T. Velasquez.
Gini. processes and terminology of contemporary marketing. McGraw‐Hill. analysis and presentation. B M. UNIT IV 9 Developing Pricing Strategies – Marketing Channels – Channel Decisions – Wholesale Marketing and Distribution in fabric and apparel. Planning.. practices. problems. UNIT I 9 Marketing concepts and its roles in modern Textile firms – Consumer Behaviour – Buying Decision Process for fabrics and apparels – Business Buying Behaviour from fibre to fabric – Fibre and Yarn marketing in India ‐ Sales policies of an Indian Textile Company. McGraw Hill. Principles of Marketing. Stephen and Frings. K. 2004. research design. 2004 2. New Delhi. This paper covers the basic research concepts in the research process and discusses how these concepts relate to decision about conducting specific proposals.. ‐ Usage of MS‐excel in statistics ‐ Introduction to SPSS package. Public Relations and Direct Marketing – Sales Force Management ‐ Apparel Retail Marketing –‐ Catalogue Marketing and online marketing – International catalogue and online Apparel Marketing Cases on Domestic and International Textile/Apparel companies. 3. Philip and Amstrong. 2005. G. Marketing Management: Planning and Contro. Kotler Philip. Stanton. Marketing Management Analysis. 1991 5. New Delhi 2000 7. UNIT I 10 Introduction – Statistics in Business Management ‐ Descriptive measures – Basic concepts of probability – Probability Distributions. concepts. It includes. UNIT III 9 New Product in Textiles – Apparel Product Design and Development ‐ Product and Product Mix – Branding and Packaging – Need for Fashion Brands – Latest Trends in Apparel Brand Positioning. V S and Namakumari. DM1708 – RESEARCH METHODS AND STATISTICS FOR MANAGEMENT Objective: The purpose of this course is to preset an introduction to research and statistical methods as an initial exposure. Vikas... PHI. Neelamegham. Pearson Prentice Hall. Kotler. McMillan.. Control. sampling. Fashion: From Concept to Consumer. Enis. New Delhi. UNIT II 9 Fashion Forecasting and Demand Measurement – Segmentation and Targeting – Strategic Planning – Creating a Competitive Advantage – Positioning Strategy – Differentiation – Product Life Cycle ‐ Marketing Strategies for apparel brands. Fundamentals of Marketing. variables.DM1608 – MARKETING MANAGEMENT Objectives: The course aims to provide with an understand the strategic marketing and the overall marketing discipline. data collection. Sampling and Sampling Distributions – Estimation. familiar with basic theories. Ramasamy. Marketing Classics: A Selection of Influential Articles. 4. S. Miller. S. UNIT V 9 Managing Communication ‐ Managing Fashion Advertising. New York. . References: 1. methods. R. Marketing in India: Cases and Readings.1997 6. W. Sales Promotion. and Layton. Prentice Hall of India.
Computers and Computation ‐ A Beginnerʹs Guide. Pearson 9. UNIT – I 4 FUNDAMENTALS OF COMPUTERS AND OPERATING SYSTEMS Evolution of Computers ‐ Organization of Modern Digital Computers – System Architecture – Single‐user / Multi‐user Operating System – Web Architecture – Communication Protocols. V. McGraw‐Hill 2003 7. 1993 6. Vikas Publishing. Chandan J. Statistics for Management. Data Classification & Tabulation ‐ Data Presentation. 2004 3. Ghosh Dastidar. UNIT IV 10 Data Analysis ‐ Hypothesis Testing – Introduction. Research Approaches ‐ Defining the Research problem – Research Design ‐ Exploratory. UNIT –II 11 OFFICE AUTOMATION Word Processing Software – Spread Sheet Package – Presentation Software – Data Base Management System – Other business functional application software. Rao. P. UNIT III 8 Field work and Data Collection – Primary and secondary – Advantages and Disadvantages – Observation and Interview methods – Questionnaire – Steps in Questionnaire and Schedule preparation. Principles of Textile Testing. . Research Methodology in Commerce and Management. steps in sampling. two‐tail tests – Tests involving a population mean – Errors in hypothesis testing – Chi‐Square Test – One way ANOVA – Non Parametric Tests..UNIT II 10 Introduction – Meaning of Research. Newnes Butterworth. Statistics for Management.. Descriptive and Experimentation. 1996 8. Research Methodology. Marketing Research – An Applied Orientation. 1999. Beri G. Chattopadhyay and Sarkar. Green and Tull. 2004 5. 4/e. 1996 DM1808 – COMPUTER APPLICATIONS IN BUSINESS Objectives: The objective of the course is to impart the basic knowledge in using computers in a business environment and also to get acquainted with the various applications of computers in the whole of textile units. S. Booth J. criteria for selecting sample. Business Research Methods. Naresh Malhotra. Sampling – Meaning. 2002 2. Procedure. Cooper and Schindler. PHI. Prentice Hall. Lewin & Rubin. Types. Regression and Correlation. 2001 4. References: 1. New Age Institute. UNIT V 7 Report preparation and interpretation ‐ Steps in writing report – Type of reports ‐ essentials of a good report – Oral presentation – Cases on Research Applications in Textiles and Apparel.. Prentice Hall of India. UNIT III 30 PRACTICALS Use of the above office automation software / packages with business focus. Statistics for Business and Economics. K. E. characteristics of good sample. Kothari . Tata McGraw‐Hill. Objectives. one‐tail. sample size determination ‐ Probability and non probability sampling methods – Measurement and scaling ‐ Scaling techniques. Research for Marketing Decisions. References: 1. C. Applications in Textiles and Apparel Industry.
Hudson. Thomson learning 2001. W. 10. ISBN: 0‐63 ‐3893 – 4 . thread consumption ‐ Planning a logical garment construction sequence ‐ Sewing problems and their remedies. 3. Doing Data analysis with SPSS 10. Blackwell Science 2nd edition. blouses. UNIT I 9 Apparel industry in India. MEDI Apparel Inc (1989) ISBN: 0 ‐945116‐08‐X. Tata McGraw‐Hill.. children dresses – Drafting of sleeve and collar – Computer grading‐ Computerized production pattern making – Hardware. pants. lap. 1999. 1999. Garment Technology for fashion designers. PC Software for Windows Made Simple. UNIT V 8 Construction techniques of garment closures: Application of zippers – fly. Cooklin Gerry. B. 1997 4. The Technology of Clothing Manufacture . CAD / CAM in clothing and Textiles. viz. Carr.9. Latham. shirts. Microsoft Office 97. 2. Jacob Solinger. 2002. Practical management science Spreadsheet modeling and applications. Blackwell Scientific Publication (1988). DM2108 – APPAREL PRODUCTION TECHNOLOGY Objective: The objective of the course is to make students gain knowledge on various techniques involved in different stages of manufacturing of apparels. Namrata Agrawal. Gower Publishing Limited. Taxali.Aldrich. Stephen Gray. Carver. Garment Pressing equipment and its developments Reference 1. Dreamtech press. Guide to Apparel Manufacturing . Nelson. women and kids wear. CAD in clothing and Textiles. Blackwell Publishing. VanNostrand Reinhold Company (1980). 13. nature and competitiveness ‐ Classification of Apparels ‐ Apparel production planning and control: apparel production & control parameters. New Delhi.0. size. Product development: Steps from prototype to production model – Importance of pre‐production activities – Product data management: Understanding and interpretation of specification sheet – Determination of machine requirements for new factory UNIT II 12 Basic Pattern Making: Measurement taking – Size chart and meaning of sizes – Definition of various garment parts and positions – Drafting: Basic principles used to draft standard size block patterns for men. Peyton B . . Velcro. 1992. SSMITT 6. Sukumar K. Knitting and apparel manufacture. 5. 1998 7. hooks and eye snaps. Button and buttonholes.. Winston.H. lead‐time planning. kissing. 12. software and system programming to produce a sample production pattern – Computer aided manipulation of pattern pieces to create individual styles UNIT III 6 Introduction to spreading and cutting – Types and functions – Spreading and cutting machines – Developments in spreading and cutting including computer aided machines UNIT IV 10 History of sewing machines development – Sewing machinery Classification ‐ Concept of sewing machinery functions ‐Stitch and Seam Classification –‐ Sewing needle and sewing thread specification. Apparel Manufacturing Handbook . skirts.. jackets. Tata McGraw‐Hill. Thomson learning 2001. 11. Financial Accounting using Tally.
Fairchild. Jermy A. the ability to plan. Merchandising: Theory. Wilson. 2000 3.G. Median. Dickerson. 6th ed. Kuntz.. role of merchandiser‐factors in sourcing decision‐ single souring vs. 2004 4.S. Fairchild. Prentice Hal. multiple souring‐ vendor analysis and valuation‐ domestic and international sourcing process‐Buyer‐seller negotiation: preparation for negotiation‐ Sample preparation‐ Story board‐ Mood board ‐ Meeting phase‐ Post negotiation control References: 1. UNIT I 7 Introduction to Merchandising – Definition and concepts ‐ Scope of merchandising management‐ Responsibilities of Merchandisers‐ Traits of Merchandiser‐ Merchandising in Indian Textile industry UNIT II 8 Merchandising Organization – Structure of the merchandising function – Managing relation of merchandising with other departments – Value chain analysis‐Fashion Merchandising – Fashion terminology – Fashion cycle – Factors affecting fashion – Fashion adoption theories. DM2308 ‐ QUANTITATIVE TECHNIQUES Objective: The Objective of this course is to familiarize the students with basic Statistical and Operations Research Techniques to assist in Business Decision Making with reference to Textiles and Apparel Industry. UNIT I 9 QT – Introduction – Measures of Central Tendency – Mean. C. Frings. Prentice‐Hall. Devid A. UNIT V 10 Material souring and decision: material source evaluation.. & Jarnow. Rosenau. Mathematical Models – Deterministic and Probabilistic – Simple Business examples – OR Progressions. K. Mode. and merchandise apparel product lines and to evaluate apparel quality. Fashion: From Concept to Consumer. Principal & Practices..DM2208 – APPAREL MERCHANDISING Objective: The basic objectives of the course are to provides the students with understanding of and appreciation for the impact of global production and distribution of apparel. J. UNIT III 8 Merchandising planning and control: marketing plan and merchandising plan‐ Merchandising calendar as a planning and control tool‐ Marketing research for the merchandiser ‐ Sales analysis – Customer‐ attitude tracking‐ profitability control‐ Production analysis – Sales estimation – Break‐even and contribution analysis UNIT IV 12 Line Development: principles and technologies‐ Line development process‐ Product Development – sources of design and product ideas ‐Idea generation for styling and design‐ Elements and principles of design ––Sketches – Pricing Strategies‐ Pricing policy and decision: company pricing objectives and policy ‐ Pricing constraints‐ Product line pricing‐ pricing and the fashion cycle‐ Costing principles ‐ Quality‐ standards and specification–Responsibilities of merchandiser for quality‐Inspection and sampling procedures. Apparel Merchandising: the Line Starts Here. and consumption of apparel products. costing. Inside the Fashion Business. scouring. UNIT II 9 . an understanding of the role of dress and fashion in their lives of others and an understanding of the design. 8th ed. 2005. develop. retailing. Grace I. 2001 2. manufacture.
Operations Research – Dr. UNIT V 10 Impact of tax on Financial Management – Introduction to Corporate tax. 2. Financial Management. IM Pandey. PERT and CPM –Simple problems in Project Management. customs. Inventory Models – deterministic – EOQ – EOQ with Price Breaks – Probabilistic Inventory Models ‐ Probabilistic EOQ model.K. N. Statistical Methods – S P Gupta 3. Quantitative Techniques for Managerial Decision. inventory and debtors – Finance for Working Capital. Transportation Model – Initial Basic Feasible solutions – Optimum solution for non – degeneracy and degeneracy model – Trans‐shipment Model – Assignment Model – Traveling Salesmen problem. Reliance Publishing House. Delhi. Prentice Hall of India 6. Financial Management. Gupta and Man Mohan 4. UNIT IV 9 Decision Theory – Pay off tables – Decision criteria – Decision trees. Sharma Macmillan Indian Ltd. Excise. 5. UNIT IV 10 Working capital management – Working capital policy – Determinants of working capital – Management of cash. Tata McGraw‐Hill. Shenoy. Second Edition. UNIT I 10 Objectives of Financial Management – Nature and scope – Time value of money – Valuation of securities: Equity. Statistics for Management – Richard L Levin & Daid S Rubin 2. References: 1. Prasanna Chandra.Optimization Models – Linear Programming – Formulation – Graphical solution – Simplex – solution. . Debt and Preference shares – Risk and return – Capital asset pricing model. References: 1. Ninth Edition. C. UNIT III 9 Probability – Definitions – Addition and Multiplication Rules (only statements) – Simple Business application problems – Probability Distribution – expected value concept – Theoretical Probability Distributions – Binomial. Sharma. UNIT III 7 Financing function – Cost of capital – Capital structure determination – Operating and financial leverages – Sources of long term funds‐TUF scheme.V. S. Statistics for Behavioral and Social Sceinces ‐ Chadha. J. VAT as applicable to Textile units. Operations Research – Kanti Swarup. Vikas Publishing. Srivastava. Seventh Edition 2007. U. Poison and Normal – Simple problems applied to business.K. G. UNIT II 8 Capital Expenditure: Capital appraisal methods – Traditional and discounted cash flow techniques – Capital appraisal under conditions of uncertainty. UNIT V 9 Game theory‐ Zero Sum games: Arithmetic and Graphical Method. 2005.K. DM2408 ‐ FINANCIAL MANAGEMENT Objective: To implication of business decisions on the finances of the business entity and the methods of managing finance effectively to achieve corporate goals.
2003.. James C. This paper covers the strategic management process and techniques that aid strategic analysis. Gregory Dess and Alex Miller.D. Strategic Management. Internal analysis of firm – Assessing internal environment through functional approach and value chain – Identifying critical success factors for a Textile unit – SWOT analysis of Textile sectors – Portfolio analysis – Scenario planning. 1997 3. DM2508 – STRATEGIC MANAGEMENT Objective: The objective of this paper is to provide the new. Little life cycle approach – Assessment of economic contribution to strategy – Cost of equity capital – M/B model – Assessing market value of a Business – Profitability Matrix – Divestiture decision.Y.. All India travelers. Strategic Management. Strategic Management.K. Strategic Management. Strategic Planning. Pearce and Robinson. References: 1. MacMillan. 2004 5. implementation and control. Tata McGraw hill. Cultural and creative approach – Matching Organization Structure with strategy – Control model and other quantitative and qualitative tools – Steps– Porter’s Approach to Globalization – Future of Strategic Management. UNIT IV 10 Concepts and tools of strategy evaluation: competitive cost dynamics – Experience curve – BCG matrix – IA‐BS matrix – A. Organization Change. Financial Management & Policy. Prentice Hall India Ltd. Tata McGraw‐Hill. Collaborative. Fifth Edition 2007 4. Cases from Textiles and Apparel. Ramakumari and Namakumari. current real world business situation and strategies which will help the students in shaping the critical skills needed to plan and manage strategic activities. UNIT III 10 Strategy formulation: generic strategies – Strategies of leading Textile companies – diversification – Means and forms – Strategic Management at corporate.3. business and functional levels with special reference to Textile companies operating in India. McGraw‐Hill. Twelfth Edition. Khan & P. Competitive Environment Analysis. UNIT V 7 Strategic implementation and control: various approaches – Commander. 1996 4. UNIT II 10 Environment Analysis: General Textile Environment. 2002 . Khazmi A. Van Horne . Thompson and Strikeland. decision making. Mission and Objectives of various Textile units – Strategic planning process – Merit and Limitations of strategic planning – Strategic leadership – Corporate Governance and Social Responsibility in the Textile units. McGrawhill. UNIT I 8 Nature and value of Strategic Management – Levels – Characteristics – Corporate strategic planning – Vision. Certo and Peter. Business Policy and Strategic Management. Financial Management. M. Tata McGraw‐Hill. 1998 2. Jain. 2004 6.
Personnel Management. Pearson Education Limited. Ownership and control . 2001. Mamoria C. Sales maximization. Job description and Job specification with ref. Dessler G. References: 1. (Cases in the Textile Industry) UNIT III 10 Recruitment policy in textile units ‐ Internal and External Sources – Methods – Selection policy and process – Selection tests – Psychological testing – Tests used in textile industry – Placement – Job changes – Promotion ‐ Transfers – Demotion ‐ Separation – HR audit – HR accounting. 2004. 2004. 6th edition. . UNIT V 10 Work load and Work Assignments in textile industry – Wage and salary administration – Principles and techniques of wage fixation – Job Evaluation ‐ Methods – Incentive schemes in textile industry – Performance Appraisal – Meaning – Methods and Techniques – Requisites of good Appraisal plan – Performance Evaluation ‐ Feedback – Textile Industry practices. UNIT II 10 Micro economic environment – Demand and its determinants – Law of demand – Elasticity of demand ‐ Theory of Firm. 3. Develop and Retain the Human Resources of any Organizations UNIT I 7 Human Resource Management – Meaning. and Mamoria S. DM2708 – ECONOMIC ENVIRONMENT OF TEXTILE INDUSTRY Objective: To familiarize the students with the impact of external environmental factors on business decisions.Ivancevich Human Resource MnagementTata McGrawhill 10th Edition 4. Johnm. Profit maximization. scope and functions ‐ Evolution of Human Resource Management – The Importance of the Human Factor – Role of HRM executive in the Textile units – Human Resource Policy Framework in Textile Industry – HRM department with ref. 2. Biswajeet Pattanayak. 5. Organizational Slack. UNIT I 6 Business and its Environment – Economic. nature – Objectives. Social.. Political and Legal environments – Social Responsibility of business – Importance of Textile Industry – Structure and reforms of Textile industry in India.DM2608 – HUMAN RESOURCE MANAGEMENT Objectives: To create interest among students to learn the best ways to manage the people working within organizations. to Textile Industry. Wiley. Human Resource Management. 2005. To provide the knowledge on effective HR Policies to Acquire. Decenzo and Robbins. Human Resource Management. UNIT IV 8 Training– Need – Process – Planning Training Programs ‐ Types of Training Methods –Management Development Programs – Objectives – Process – Techniques and methods – Evaluation – Common training practices prevailing in the Textile Industry. UNIT II 10 Human Resource Planning: Manpower planning at National and Enterprise level – Forecasting – Job analysis. Human Resource Management. Prentice Hall of India.B. to Textile Industry – Absenteeism and labor turnover.– Recruitment and selection practices in the textile industry an Analysis. Himalaya Publishing Company.
DM 2908 PROJECT MANAGEMENT Objective : To equip the students with skills needed in generation of project ideas. Marginal Analysis. Cases from Textile and Apparel Industry UNIT IV 10 Macro Economic Environment – National Income – Business Cycles – Economic policies – Monetary and fiscal policy – National Textile Policy. UNIT III 9 Project Implementation – Forms of Project organisation – Project Management and control – PERT and CPM – Project clearances. Monopoly. 2808 ‐ SUMMER PROJECT Students will undergo summer project after second semester. 2. Sultan Chand & Sons. identify resources for them and scientific methods of project implementation. Ramamoorthy. UNIT III 10 Demand Forecasts ‐ Macro economic aggregates and Concepts ‐ GDP. 2003 3. 2006 2. Economic Environment of Business.. Sultan Chand & Sons. Total Project Management. 1993 3. Macmillan. New Delhi. P. New Delhi. Inflation. S K Misra and V K Puri. UNIT II 10 Project Appraisal Techniques and criteria – Capital Appraisal methods – Estimation of cash flows – Capital structure – Cost of capital – Risk analysis – Social cost benefit analysis. Gopalakrishnan and V. Managerial Economics. Second Edition. Himalaya Publishing House.Market structure and pricing – Competition. TMH. Economic Environment of Business. Text Book of Project Management. UNIT IV 10 Project Financing – Sources of project finance – Domestic and International sources – Subsidies and other schemes of Government – Appraisal by banks and Financial institutions. Monopolistic Competition and Oligopoly Markets. Dr Prasanna Chandra. 1994 . References: 1. GNP. R L Varshney and K L Maheswari. Seventh Edition. M Adhikary. Joy.K. WPI. Eighteenth Edition. UNIT V 6 Project review – Post implementation audit – Role of computers in project management. Sixth Edition. Macmillan. New Delhi. ‐ UNIT V 9 International Trade Environment – Commercial policies – Balance of payments – Exchange rates – Foreign exchange markets References: 1. Himalaya Publishing House.E. 4. P. UNIT I 10 Determination of objectives – Generation of project ideas – Preliminary screening – Preparation of project report – Market and Demand analysis – Technical analysis – Financial analysis and forecasts. Essentials of Business Environment. New Delhi. CPI. Projects. 2004. 2004. Price Indices. First Edition. K Aswathappa. 2003.
Classimat faults) and filament yarns (Count and Strength and its CV %. Ratnam and K. Marginal Costing technique for decision making. maturity. UNIT V 8 Garment quality parameters – Quality control in pattern making. UNIT I 10 Cost Accounting : Introduction‐Preparation of Cost Sheet‐Cost centers in a Textile Mill‐ Overhead Classification. SITRA. imperfection. 1996 2.E. Job order Costing and its application in Garment industry. Chellamani. P. Reference: 1. fineness. J. UNIT II 7 Concept and Application of Fiber Quality Parameters of natural (Length. SITRA.E. fineness and crimp) – Fiber Quality Index and its relation with yarn strength and evenness. Newnes Butterworth. Saville . Quality Control in spinning. Allocation and Apportionment‐ Problems‐Process cost accounting in Textiles – Process loss. Booth.P. Construction of Frequency Diagram and its applications‐ Quality– Measure of dispersion. DM3108 – QUALITY CONTROL IN TEXTILES Objective: The objectives are : ▪ To study test procedures involved in yarn fabric and garment evaluation. UNIT I 12 Classification and Tabulation of Data. UNIT II 10 Costing in Spinning Mills – Elements of cost – Ascertainment of Clean Cotton Cost –Cost Statements‐ Quantity and value of total cotton/ Man‐made fiber issued‐ input. cutting and stitching – Quality of trims and accessories – Quality control in garment finishing – Defects in garments. strength. co‐efficient of variation‐ Quality control charts for variables and attributes – Acceptance sampling – AQL – Test of Significance Quality Assurance – ISO 9000 Quality System. 2002 3. Quality management in Clothing Industries. strength. ▪ To learn about ISO and various statistical tools used for quality control in textile industries. T. Chutter. Evenness. B. The Textile Institute. Principles of Textile Testing. Physical Testing of Textiles. UNIT III 8 Quality parameters of spun (Count and Strength and its CV %. Mean and standard deviation. Textile Testing. waste or scrap – Normal and abnormal loss. 1999 5. hairiness. 2002 4. wastage and output in each processing cost center up to yarn stage‐ Net Mixing Cost‐ Waste multipliers for each cost center mixing wise‐ Cost . 2001 DM3208 ‐ TEXTILE COSTING Objective: The objective is to introduce the methods of cost ascertainment and cost control especially in a textile unit. UNIT IV 10 Quality parameters of woven and knitted fabrics – Principle and concept of Physical testing of fabrics – Fabric handle – Fabric Inspection – Fabric defects – Fabric grading system. Arindam Basu. The Textile Institute. ▪ To know the details of defects in fabric quality and their remedial measures. A. J. moisture and trash) and man‐made fibers (Length. evenness) – Yarn testing concept application.
Target Costing and Value. 1992. . Shinn William. Power cost estimation‐ Yarn realisation statement‐ Decision making using Contribution per frame shift among various counts of yarn production.Cost control and costing in spinning mills.K. Dia determination. 4. M. to understand how logistical decisions impact the performance of the firm as well as the entire supply chain. Costing in Textile Industry. Printice Hall Inc. Robin Looper and Regine Salgmolder. Bleaching. UNIT II 10 Demand planning: Demand forecasting‐ Planning Supply and Demand – Measurement of demand for apparels and its impact on Textile Industry ‐ Inventory Management – Cycle Inventory ‐ Safety Inventory ‐ Optimal level of product availability. Moscow 1983. Faculty hand outs and worked out problems. Dyeing program‐Consumption of fabric per garment‐ Estimating of cost of process loss in Compacting. Cost sheet with Profit margins and foreign quotes. and operation for every firm. MIR Pub. References: 1. New Delhi. T. to convey how supply chain drives may be used on a conceptual level during supply chain design. 2003 6. Varma H. Printing and Dyeing. UNIT V 5 New concepts in costing – Activity based costing – Target costing – Cost restructuring issues and Cost Reduction Measures in the textile industry. 5. Raising. planning. to give the student knowledge of logistics and supply chain methodologies. Tata Mcraw Hill. UNIT III 10 Purchase planning – Make or buy decision – Indigenous and global sourcing – Development and Management of Suppliers – Negotiating for Purchasing /sub contracting – Purchase insurance – Evaluation of purchase performance Manufacturing Scheduling – Manufacturing flow system – Material handling systems for Textile and Apparel manufacturing ‐ Ware housing and store keeping. Raman. planning and operation to improve performance. E.V . Jain. DM3308 – LOGISTICS AND SUPPLY CHAIN MANAGEMENT Objective: To learn the strategic importance of good supply chain design.K. Shearing. 1995. UNIT III 10 Costing in Weaving–Elements of cost Calculation of Yarn requirements for weaving –computation of value loss and net realisation‐ Cost Statements– Cost centre‐wise conversion cost from winding to weaving ‐Sort‐wise cost of production of Grey Cloth‐ sort‐wise stock accounting of Grey cloth‐ Cost of Sizing material‐Cost of sales of cloth sold in grey stage and sales realization UNIT IV 10 Costing in Knitting and Garments– Elements of cost –Calculation of garment weight of different sizes. Estimating the Knitting rates‐ Calculation of CMT charges. Elements of Textile Costing.Y. Setting the knitting program..Khan & P. 1997. 2. Cost Accounting..Centre‐wise conversion cost‐ Selling price of various wastes. 3. 3rd Edition. UNIT I 8 Introduction – Concept – Components – Features – Current scenario in Textile industry – Drivers and obstacles‐Value Chain Management in Textile – Design of Supply Chain network – Supply Chain Networks for apparel products.
2004 DM3408 – BUSINESS COMMUNICATION Objectives: ▪ To Learn and understand the importance. and presentation skills of the students related to business. UNIT V 9 Pricing and Revenue Management in supply chain – Coordination in supply chain Information Technology and SCM – E‐commerce and supply chain – Bar coding – RFID – Best practices in Supply Chain Management Cases from Textiles and Apparel Industry. ▪ To develop the competency in written. thanks. UNIT II 15 Individual. Rangarajan. planning and operation. Logistics and Supply Chain Management. bad news. UNIT I 6 Introduction to Business Communication – Meaning and significance – Types – Barriers – Principles of effective communication Style of business writing – Business letters. et al.Cases from Textiles and Apparel. 2/e. S. For Global Competitiveness. strategy. Cases and concept. Asia. sales. Macmillan India Limited. the process and the effective tools of communication in Business. Individual feedback on Scope for improvement to be provided by Faculty and internal assessment components awarded on presentation skills. Supply chain management.S.UNIT IV 8 Logistics Management – Role of logistics in SCM – Integrated logistics Management – Transportation Design and Decision – Impact on the lead time for Textile & Apparel supply – Third party logistics services and providers – Facilities management – Logistics and Customer Service. Group Discussions. Lesikar. Pearson Education. Sahay. various forms. routine. References: 1. Lesikar Basic Business Communication 9TH Edition. oral communication skills. UNIT III 8 Principles of non‐verbal communication and their application to clothing styles and body language ‐ Speeches. Macmillan India. UNIT V 8 Conducting Meetings – Procedure – Preparing agenda ‐ Minutes of meetings – resolutions – Conducting seminars and conferences – Procedures of regulating group discussions. G. Tips on Facing Interviews. Raguram and N. 1999. Tata McGraw‐Hill publishing company. introduction. Supply Chain Management. Seminars aimed at improving presentation skills. 3. discipline ‐ Group communication ‐ Structured and unstructured. collection and application – Memorandum. Chopra and Mendil. Reference: 1. appraisal. occasional and thematic ‐ Dialoged communication ‐ Interviews. 2004 2. UNIT IV 8 Internal and External Communication of an organization ‐ Components of organizational communication – Report writing ‐ Structure of reports ‐ Presentation skills ‐ Effective use of audio‐visual media . Presentation on Business topics relevant to Textiles and Apparel‐Video Feedback. B. . New Delhi – 2002. selection.
Annual Publication. UNIT V 10 Export Credit from banks in India: Pre‐shipment and post shipment credit in rupees and foreign currency – Export Credit Insurance. D. Export Management. Scot Ober. UNIT IV 10 Foreign Trade Policy – Import facilitation and export incentive schemes under Foreign Trade Policy applicable to Textile Industry – Status holders. Indian adaptation.2. Nabhi’s Exporters Manual and Documentation. PHI New Delhi . 9th Edition Sultan Chand & Bros. New Delhi. 2005. Jeevanandam. 4. UNIT III 10 Excise duty procedure for exports ‐ Export and import procedure under customs – Shipping bill and bill of entry. New Delhi ‐2004. 2008. UNIT III 10 Finishing of Woven fabrics – Finishing of Knitted fabrics – Tubular and Open width finishing – Chemical finishing like optical brightening – Stiff finish – Soft finish‐ Anti static finish – Anti Bacterial finish – .2000 DM3508 ‐ INTERNATIONAL TRADE PROCEDURE AND DOCUMENTATION Objective: To acquaint the students with the current regulations and procedures relating to execution of international trade and the incentives and finance available in India for exports. Foreign Trade Policy. SEZs and other zones. 3. C. UNIT I 9 International Trade Contracts: Forms and important clauses – Terms of trade based on Incoterms and Methods of Payment – Letters of credit: Types and operation – Role of Uniform Customs and Practices UNIT II 9 International Trade Documents – Commercial and regulatory documents: Bills of Exchange. invoices and certificates‐ Marine insurance. Sultan Chand and Sons. First Edition. transport documents. 2. UNIT I 10 Preparatory processes of woven fabrics – Singeing – Desizing – Scouring – Bleaching – Mercerizing – Heat setting – quality & process control – flow chart – machineries UNIT II 10 Classification of dyes – Theory of dyeing – Banned dyes and chemicals – Water quality & analysis – Dyeing of cotton‐ Dyeing of polyester – Dyeing of blends – Wool and Silk dyeing – Yarn dyeing – Woven fabric dyeing – Knit fabric dyeing – Dyeing machinery‐ Waste water treatment – Quality & Process Control – Computer Color Matching. References: 1. Vikas Publishers. First Edition. Reprint – 2003. New Delhi. GOI. Contemporary Business Communication 5th Edition. Nabhi Publishers. 4. 28th Edition. Asha Kaul. Biztantra. 3. International Business. Effective Business Communication. New Delhi. Kapoor. Rajendra Paul & Korlahalli Essential of Business Communication. New Delhi – 2002. DM 4108 – FINISHING AND PROCESSING OF TEXTILES Objective: The objective of the course is to make the student understand the process involved in the finishing and processing segments of the value chain in Textiles from Management perspective.C. 2007. – FEMA regulations relating to exports and imports.
T. marketing. UNIT IV 10 Garments dyeing – Washing – Stone washing – Acid washing – Enzyme washing – Biopolishing ‐ Bleaching – Laser & Ozone fading – Garment processing machinery. 7. E. VanNostrand Reinhold Company (1980). Sukumar K Knitting and apparel manufacture. Blackwell Scientific Publication (1988).Hudson. B I Publications. concepts and knowledge representation – managing international information system. Production Service. SSMITT 6. J. Chemistry of Dyes and Principles of Dyeing. Marsh Introduction to Textile Finishing. – Textile Industry Cases. V. knowledge and human dimension – software life cycle models – verification and validation. UNIT I 9 Information Systems – introduction ‐ establishing the framework ‐ business models – information system architecture – evolution of information systems. B.. personnel – levels. Jacob Solinger. Latham. MEDI Apparel Inc (1989) ISBN: 0 ‐945116‐08‐ X. UNIT V 9 System Audit ‐ Software Engineering Qualities – Design.. DM4208 – MANAGEMENT INFORMATION SYSTEMS Objective: To introduce the concept of Corporate Information System. ESI.A. 8. J. software specification. UNIT V 5 Stain removal – Care labels – Defect analysis – Modern Developments in Chemical Processing – State & Modernisation of Textile Chemical Processing industry – Product Evaluation & Profiling. finance. 1979 4. . B.H. The Technology of Clothing Manufacture . Apparel Manufacturing Handbook . Carr. Marsh Textile Science. software metrics. Peyton B . and designing structured programs. software quality assurance – System Methodology – Objectives – Time and Logic. production. DSS. 1979 5. UNIT II 9 System Development ‐ modern information system – system development life cycle – structural methodologies – designing computer based methods.I. UNIT III 9 Information Systems ‐ functional areas. Guide to Apparel Manufacturing . Trotman.I. control. B.R.T. 1997 3. 1994 2. Sevak Publications. procedures. References : 1. Shenai Technology of Textile Processing. Publications. Dyeing and Chemical Technology of Textile Fibres. UNIT IV 9 Implementation and Control ‐ control – testing security – coding techniques – detection of error – validating – Cost Benefit analysis – Assessing the value and risk of information system. Publications.Water proofing – Soil release finish – Mildew & Moth proofing – Resin finish – Anti shrink finish – Mechanical finishes like raising – Sueding & other surface effects. ES – comparison.
Stair and George W. 1996. Information Technology for Management – Making Connection for Strategic Advantage. Weft Knitted. John Wiley. Knitted. Knitted and Non‐woven Geotextiles – Mechanical and Filtration Properties of Geotextiles – Geotextiles from Natural Fibres – Application of Geotextiles for Soil reinforcement. 3. Laudon and Jane Price Laudon. Separation. UNIT IV 10 Textiles in Filtration – Dust collection principles. 1999. Gardan B. 2002. 7. UNIT V 10 Textiles in Sports and Recreation – Textiles in Construction – Textiles in Agriculture –Conveyor Belts – Power Transmission Belts – Hoses – Tarpaulins – Textiles for Footwear – Sewing threads – Textile Reinforced Composite Materials – Woven. . Erosion control. Stitched fabric composites – Matrix Materials – Textile Performs – Smart Textiles. Structure and Development. McGraw‐Hill. Steven Alter. Turban. M. Mc Lean and Wetherbe. Filtration. Tata McGraw‐Hill. Principles of Information Systems – A Managerial Approach. Warp Knitted. 1974. Thomson Learning.Reference 1. UNIT I 7 Technical Textiles – Various types – Fibres for Technical Textiles – Conventional Fibres – High Performance Fibres – High Function Fibres – High Tenacity and High Modulus Fibres – High Chemical and Combustion Resistant Fibres – Inorganic Fibres. UNIT III 10 Protective Textiles – Thermal Insulation Textiles – Water Proof/Vapour Permeable Textiles – Flame Retardant. Ralph. Management Information Systems. New Delhi. Fabric construction and requirements – Solid‐liquid separation. 2001. Kenneth C. Pearson Education. Joyce J Elam. drainage. UNIT II 8 Fabric Manufacturing for Technical Textiles – Wove. Asia. Management Information Systems ‐ Managing the Digital Firm. 1999. DM 4308 – TECHNICAL TEXTILES MANAGEMENT Objective: The objective is to impart thorough knowledge on various technical textile materials and their activities with a focus on Management. Textiles for Hospital wards. Fabric construction and requirements – Textile in Paper Making Industry – Geotextiles – Functions of Geotextiles – Fibres used – Woven. Heat Protective Textiles – Ballistic Protective Textiles – Protective Textiles for Chemical . Non‐woven structures – Directionally Oriented Structures – Finishing of Technical textiles – Flame Retardant treatment – Water Repellant finishes – Anti‐microbial finishes – Fibres suitable for thermal and flame protection – Coating of Technical Textiles – Coating techniques. 4. 6. Simon and Schuster Custom Publishing. Aircrafts and Marine Applications – Medical Textiles – Fibres used – Non‐implantable Textiles – Implantable Textiles – Textiles for Extracorporeal Devices – Healthcare / hygiene products. Reynolds. 1999. Micro‐biological and Radiation Hazards – Textiles in Defense – Requirements of Military Textiles – Military combat clothing – Camouflage Textiles – Textiles in Transportation – Tyre cords and fabrics – Textiles in passenger cars – Textiles in other vehicles – Textiles in Railways. Case Series for Management Information Systems . 5. Management Information System Conceptual Foundations. Davis. Information Systems – A Management Perspective – Addison – Wesley. 2. James A O’Brein.
Hearle. It emphases the entrepreneurial process. SISI and DIC ‐ Incentives for small industry – Statutory obligations (types and number of clearance needed) ‐ Support and subsidies available to textile business ‐ Backward area reservations and reservation of items exclusive for textile business – Environmental and social compliances required. Handbook of Technical Textiles. UNIT IV 8 Project Formulation and Presentation ‐ Data Collection and Analysis ‐ Contents of project report ‐ Principles of Report Writing ‐ Techniques of presentation ‐ Project feasibility report preparation and evaluation criteria. Mukhopadhyay. High Performance Fibres. Vasant Desai. Himalaya Publishing.References: 1. UNIT V 10 Sources of funds ‐ Preparing the financial plan ‐ Role of Banks and Promotional Agencies ‐ Interaction sessions with officials from financial institutions like TIIC. financial and HR plans and the role of government in helping entrepreneurs.Horrocks and S. Himalaya Publishing.25. Tata McGraw‐Hill. UNIT III 9 Project management – Phases of project ‐ Project classification ‐ identification ‐ Sources of Business idea – Market Research ‐ Estimating Market potential choosing the product and size of operation ‐ Location and site selection – Technical Feasibility.W. A.S. and reward faced by entrepreneurs in starting and growing a venture. Textile Institute. J. Vol. Entrepreneurship. SIDCO. P. 2004 4. Joseph. Chapman & Hall. Woodhead Publishing 2. No. Problems and Prospects of Small Scale Industries in India. developing ideas and business opportunities. SSI.Adanur. S. production. Textile Progress. Entrepreneurial Textile Communities. strategy/ structure and operation – Characteristics – Weaknesses – strengths – Challenges ‐ Pitfalls and salient features of small business ‐ Ways to enter – types ‐ Legal forms of ownership in small business.R. This provides a more practical and road map defining entrepreneurial strategic process and skills students require for real world business practices. UNIT I 9 Entrepreneur – Definition – Characteristics – Entrepreneur styles and types ‐ Entrepreneurs Vs Managers ‐ Entrepreneurial scene in India – Entrepreneurial growth in the Textile sector – Case histories of Textile entrepreneurs ‐ Analysis of Entrepreneurial Potential ‐ Women Entrepreneurs.Saravanavel. 1997 2.C. UNIT II 9 Entrepreneurship and SMEs in Textile industry ‐ Importance ‐ Comparison of large/small firms with reference to policy. 4. Martin. S. Wellington Sears Handbook of Industrial Textiles. Reference: 1. Entrepreneurship Development. 1993 . Woodhead Publishing.Anand. issues. preparing marketing. DM4408 ‐ ENTREPRENEURSHIP DEVELOPMENT Objective: To create an interactive learning experience that addresses the challenges. Hisrich.3/4. Anna. High Performance Fibres. Technomic Publishing 3. 2004 3.
Evans and W. UNIT III 10 Inventory Management – Types of Inventory – Cost of Inventory – Fixed Order Quantity Systems – Fixed Order Period Systems – Economic Order Quantity – Other Inventory models – ABC in Inventory classification – JIT in manufacturing – Kanban. Himalaya. J.G. Material Planning in Push and Pull Systems . N. UNIT IV 10 Manufacturing operations scheduling – Work centers – Work centre scheduling – Sequencing – Priority Rules and Techniques – Shop floor Control – Facility layout – Process layout – Product layout – Line Balancing – Cellular layout UNIT V 5 Job Design – Considerations in Job design – Work method analysis – Work Measurement – Time study – Work sampling – Work loads in textile manufacturing References: 1.S Buffa and R. Biztantra. Organization and Interrelationships . Martin K. 2003 7. Chunawala and D. Jacobs and N. R.B. Frazier Operation Management. 2004 3. 2004 2. Patel Production and Operations Management. Aquilano Operation Management for Competitive Advantage. Thomson South‐Western.A. 2004 4. 2004 DMT208 MATERIALS MANAGEMENT IN TEXTILES Objective: The key objective of this course is to acquaint the students with decision making for effective and efficient purchase. Lindsay The Management and Control of Quality. John Wiley & Sons.R.R.J. Chase. 2005 6. E. Thomson Asia. M. N. Tata McGraw‐Hill.MRP and JIT . Starr Production and Operation Management. Modern material planning and delivery systems like MRP and JIT and Material handling and Logistics systems with focus on Textile and Apparel Industry. storage and flow of materials in manufacturing and service organizations. Nair Production and Operation Management. E.DMT108 – PRODUCTION AND OPERATIONS MANAGEMENT Objective: The objective is to strategically towards approach the activities at managerial levels involved in manufacturing processes. purchase and post purchase systems.K. . Gaither and G. Sarin Modern Production / Operation Management. F. Cost reduction techniques in prepurchase. 2003 5. Determination and Description of Material Quality. S. UNIT I 9 Role of Purchasing and Materials management –Objectives . Tata McGraw‐Hill. UNIT I 10 Introduction to Production and Operations Management – System approach of POM – Production System ‐ Products and Services – POM functions – Operation Strategies – Competitive priorities of Textile industry – Productivity – Productivity Improvement UNIT II 10 Demand Forecasting – Delphi method – Moving Averages – Exponential Smoothing –Simple Regression and Correlation analysis – Production Planning and Control in Textile industry – Aggregate planning – Master production schedule – Material requirement planning – Bill of Material – Capacity requirement planning – Introduction to ERP.
Industry norms‐ Locating and improving machines with sub standard performance UNIT II 9 Control of Yarn quality: Count.. and Sundershan.A. Productivity control in Loom Shed: Efficiency‐Performance‐relation between loom allocation and loom efficiency‐snap study and machine interference. New Jersey. Material Handling : Cases from Textile and Apparel Industry UNIT V 9 Traffic and Transportation.K. London. Control of waste and Cleaning in blow room and carding‐Assessing the performance. New York.W. Burt. JIT Purchasing. Purchasing and Materials Management. etc. Simplification and Variety Reduction. UNIT IV 9 Stores Layout. Acceptance Sampling Plans. Ansari . Process control in warping: performance‐ minimizing end breakage – warp beams quality‐control of productivity‐Norms UNIT IV 9 Process control in sizing: Control of size pick‐up. Sources of Supply. A. Derek. stretch. Integrated Materils Management. PHI. Material Logistics‐ Warehousing Management. etc. Disposal of Scrap. Legal aspects of Purchasing . International Purchasing‐ Procedures and Documentation.Public purchasing and Tendering . Cost reduction Techniques‐Standardization. Materials Information System. and Modarress. 4. Farrington .M. Classification and Codification. Freepress.B. Price Determination and Negotiation. strength and variability‐Within bobbin and between bobbin variation‐ Assessing the process variability‐ Control of variability‐ Norms. Managing Purchasing. Control of mixing quality and its cost‐Linear programming with Illustrative examples. Inventory control of spare parts. Evaluating Supplier’s Efficiency. New Delhi. . Purchasing Principles and Management.N.Band Waters. New Delhi. Process Control in pirn winding: Improving build of the pirn‐control of productivity. Mcgrawhill. 5.. Selection and Development. Drawing and warp tying: control for reducing the incidence of extra ends on the weaver’s beam. Unevenness and Imperfection and its control‐ Records and reasons accounting ‐ Norms. References: 1. Vendor Rating. DMT308 PROCESS CONTROL MANAGEMENT UNIT I 9 Introduction: Definition and scope of process control in spinning and weaving. PHI. moisture and quality of beams‐control of productivity‐ Control of size loss‐Norms. Baily P. Chapman and Hall 6.UNIT II 9 Determination and Description of Material Quality‐Receiving and Incoming Quality Inspection. Handbook of Materials Managemen . Engelwood Cliffs. Purchasing Research . 2.P.D. Surplus and Obsolete materials. Proactive Procurement. Purchasing of Capital equipment‐ Appraisal Methods. David.W.PHI. Dobler. Productivity Analysis: Computation of productivity Indices‐Use of norms on productivity achievable with existing machinery and modern machinery UNIT III 9 Process control in winding: Quality optimization‐ Control of productivity‐Norms. Dutta. 7. Gopalakrishnan . Value Analysis and Engineering UNIT III 9 Make or Buy Decision. Vendor process capability. Pitman 3. Control of outgoing yarns.
Encyclopedia of Environmental waste Pollution. Anmol. Energy Conservation in Textile Industries. sizing. sales value of textile products UNIT II 15 Energy Conservation in textile industry – Energy conservation in lighting. 1978 2. Shri Vastava. 1981 4. BTRA. Environmental Education. 1985. UNIT I 10 Introduction to energy management – need for energy conservation – Demand side management – Energy Consumption of textile machinery – Specific Energy Consumption (UKG) – Cost of energy vs. Kalyanaraman A. Matcalf and Essy Wastewater Engineering Treatment and Reuse . 2004 5. 6.R. Bombay. 2. A. Publisher. Ahemedabad. Jasrai and Arm Arya. SITRA. Process Control in weaving. 2003 .K. ATIRA. 4. 2004 5. Paliwal M C and Kimotghy PD. compressors and boilers – Energy Audit in a textile mill – Captive generation and different types of fuels – Non conventional energy Sources – Co‐generation UNIT III 10 Types of effluents produced by textile industry – Effluent treatment processes – Recent developments like Reverse Osmosis – Concept of zero discharge UNIT IV 5 Water quality and test methods – Quality requirement of process water and drinking water – Water Pollution – Effluent standards of pollution control boards – Solid water management UNIT V 5 Environment pollution and Industrialisation – Environment impact assessment and environment management systems – Air Pollution – Air pollution control and equipments in industry – Air quality monitoring – Noise pollution References: 1.D.R.B. Hard waste control: computing the standards of hard waste‐ control of waste in ring frame. Daya Publisher. Chhatwal. Kanishika. warping. 2004 G. loom shed. Norm for Textile Industy by ATIRA. ATIRA. Ahemdabad. Air Pollution Development at what Cost?. Trivedi. Norms for spinning mills by SITRA. drawing‐in. 5. NITRA DMT408 ENERGY MANAGEMENT AND POLLUTION CONTROL IN TEXTILE INDUSTRY Objective: The Objective is to enable the students acquire knowledge about the basic concepts in every management & Pollution Control. 1983 3. winding.. 1997 4. Coimbatore. BTRA. Process Control in Spinning. Analysis of rejected bobbins / pirns. pirn winding. Yogesh T. SITRA.. Referencess: 1. An Introduction to Air Pollution. BTRA Silver Jubilee Monographs. Publisher. 3.UNIT V 9 Control of common shuttle and shutteless loom grey fabric defects. 2003 R. Garde A R and Subramanian T A. TMA.
4. DMF108 ‐ WORKING CAPITAL MANAGEMENT IN TEXTILE INDUSTRY Objective: The objective is to provide an in depth study of managing the working capital of a textile unit so as to strike a right balance of liquidity and profitability. Bombay. Blackwell Science. Extension of 1 and 1 lapping. 5. Basic Dobby and Jacquard Design UNIT III 9 Symbolic (Graph paper) & Diagrammatic representation of stitches‐Knit Stitch. D. Full cardigan. Commerce place. 1998. Marquisette. Pvt. Commerce place.. its draft and peg plan– plain – warp rib‐ weft rib – mat.DMT 508 FABRIC STRUCTURE AND DESIGN Objective: To impart knowledge on various woven and knitted fabric structures / designs. H. 2000.. Queen’s cord. UNIT I 7 Concept of working capital – Importance of working capital management – optimal level of working capital – Alternative financing strategies – Assessment of working capital requirements – Components of working capital. 3. Loop raided fabrics..Nisbet. Grammar of textile Design. single fabrics: Chain stitch.. Bourrelet. Twills – modification of twills. Pin‐Tuck.B. Extra warp and extra weft figuring. 1998. derivatives of Inter lock structures. Knitting Technology. Chain‐Link Notation. Watson’s Textile Design & Color: Elementary weaves & Figure. 2. Ottoman rib. their graphical representation UNIT I 9 Elements of woven design: Construction of elementary weaves. French Pique. Blind lap. Watson’s Textile Design & Colour: Elementary weaves & Figure. Reverse Lock Knit. Grosicki Z. Full tricot. Tricot lap. W. half cardigan. . Eight lock. Texi‐ pique. Satin – sateen and their derivatives‐ Crepe weaves‐ Huck a back and honey comb. Tarporevala sons & Co.S. Lock Knit. satin. UNIT III 10 Receivables management – Formulation of receivable policy – Marginal analysis – Credit evaluation and analysis – Management of Trade credit. Murphy. Milano rib. Universal Publishing Corporation. Ajgaonkar. UNIT II 10 Managing cash and liquidity – Motives for cash – Objectives of cash management ‐ Forecasting cash flows – uncertainty in forecasting – Investment in marketable securities – Models for determining optimum level of cash balance. UNIT V 9 Representation of warp knit structures. Blackwell Science. Textile weaving & Design. Ltd. 1998. Grosicki Z. Swiss Pique. Ponte‐di‐Roma. Stitch length – Single jersey structures – Double jersey structures – Striping – Simple colour stitch designs – UNIT IV 9 Ornamentation of rib structure 2X2 rib structure. Sharkskin. 1994. UNIT II 9 Color theory: light and pigment theory – modification of color – color combination – application of colors – color and weave effects. Wales. References 1. Abhishek Publications. float stitch. Tuck stitch ‐ Basic stitches ‐ Primary structures – Courses. Point Paper.
Fourth Edition. 4. 3. Macmillan.K. International Financial Management. References: 1. 2007. UNIT I 8 Meaning of international Finance – International exchange rate regimes – Role of IMF – Exchange rate of rupee – Currency convertibility. 2006.G. New Delhi. New Delhi. 2001. . New Delhi. Tenth Edition. M. Anmol Publishers. Working Capital Management. 1984. New Delhi. P. DMF208 ‐ INTERNATIONAL FINANCIAL MANAGEMENT Objective : The objective of the course is to expose the students to the opportunities available international financial markets to expand business & improve the bottom line and manage the associated risks effectively. 2007.K. V. Srinivasan. UNIT IV 9 Foreign Exchange Exposure and Management – Transaction Exposure – Translation Exposure – Economic Exposure. 3. Bhalla. Working Capital Management. Multinational Financial Management. Foreign Exchange and Risk Management. New Delhi. Bhalla. Shapiro. New Delhi. Jeevanandam. 2001. Fourth Edition. Ramamoorthy. Hrishikesh Bhattacharya. A. UNIT II 8 Foreign exchange markets – Features and participants – Exchange rates – Spot and forward rates – Determination of exchange rates – Determination of forward margin.C. Anmol Publishers. 2. Apte. UNIT V 10 International Working Capital Management and capital budgeting ‐ Sourcing funds from abroad – Advantages and precautions ‐ ADR and GDR issues – External Commercial borrowing. Prentice Hall. futures and options. 2007. 2004. UNIT III 10 Instruments in Foreign Exchange Market – Forwards. Tata McGraw Hill. Chennai. C. Sultan Chand and Sons. IFMR. – Interest rate risk: FRAs. V. New Delhi. Working Capital Management. International Financial Management. interest rate options and swaps. 4. UNIT V 8 Sources of finance for working capital – Bank credit – Assessment of working capital by banks ‐ Commercial paper – Factoring References: 1. Fifth Edition. Macmillan. Working Capital Management. Seventh Edition.UNIT IV 10 Inventory management – Classification and coding – Cost of holding inventory – Inventory control models – Inventory valuation. V. 2.
Industry Analysis ‐ Industry classifications. Fundamentals of Investing ‐ Gitman 3. and analysing the securities for investment UNIT I 5 Investment setting ‐ Securities ‐ Securities Market ‐ Sources of investment information ‐ Security Contract regulation Act. UNIT I 9 Introduction to Retailing – Retailing Management Decision Process ‐ Types of Apparel Retailers ‐ Characteristics ‐ Multi‐Channel Retailing ‐ Customer Buying Behavior UNIT II 9 Retail Market Strategy – Strategic Retail Planning Process ‐ Branding Strategies ‐ Financial Strategy – Strategic Profit Model ‐ Retail Locations – Shopping Centers – City or Town Locations ‐ Factors affecting the Attractiveness of a Site ‐ Site Selection for apparel and fabrics stores ‐ Human Resource Management – Retail Organization Structures – Managing the Store – Recruiting and Selecting Store Employees ‐ Motivating Retail Employees UNIT III 9 Information Systems and Supply Chain Management in Textile Retailing – Customer Relationship Management (CRM) – Collection and Analysis of Data. 2. Industry life cycle ‐ Evaluating Industry relevant factors ‐ External industry information sources. and the institution and functions that are performed and to develop the knowledge useful for retail decision making. Security Analysis and Portfolio Management‐ Fischer and Gordon DMM108 ‐ RETAILING MANAGEMENT Objective: The objectives are to critically analyse the retailing process. the environment within which it operates. Modern of Security Analysis and Portfolio Management ‐ Fuller and Farvell. Security Analysis ‐ Graham and Dodd 4. UNIT III 10 Economic Analysis ‐ Economic forecasting and stock Investment Decisions ‐Forecasting techniques. Developing and Implementing CRM Programs – Bar coding and RFID ‐ Planning Apparel Merchandise Assortments – Category Management – Merchandise Plan – Assortment Planning Process . UNIT II 10 Valuation of Securities: Equity ‐ Preference shares ‐ Debt instruments ‐ Hybrid securities ‐ Asset pricing theories ‐ CAPM ‐ APT ‐ Portfolio theory ‐ Option pricing theory.DMF308 ‐ SECURITY ANALYSIS AND PORTFOLIO MANAGEMENT Objective: To familiarize the students on the modes of selecting investment opportunities. Investment Management and Portfolio Analysis ‐ Reilly. 5. Economy and Industry analysis. UNIT IV 10 Company Analysis: Measuring Earnings ‐ Forecasting Earnings ‐ Applied valuation techniques ‐ Graham and Dodds investor rations value investing. References: 1.Technical Analysis: Fundamental Analysis Vs Technical Analysis ‐ Charting methods ‐ Market Indicators ‐ Trend ‐ Trend reversals ‐ Patterns UNIT V 10 Portfolio ‐ Construction ‐ Performance Evaluation ‐ Portfolio revision.
Copy. Kieppner. 7/e. Advertising Management 4th edition. Drake. Retailing: Integrated Retail Management. Aaker David. Illustration. The Practice of Advertising Oxford. Nature and Types of Sales Promotion. 2005. UNIT V 9 Sales Promotion’s Impact on Sales. References: 1. UNIT I 9 Objective Setting and Market Positioning . Retail Fashion Promotion and Advertising. Butterworth Heinemann . Building of Advertising Programme – Message. Uwin. 4. prentice Hall. Design. 5/e. 1981. Otte. Retailing Management . Cases on domestic and international apparel retail companies. References: 1. Consumer Behaviour and Sales Promotion ‐ Deal Prone Consumer ‐ Economic Theories of Promotion. DMM208 ‐ ADVERTISING AND SALES PROMOTION Objectives : The aim of the paper is to acquaint the students with concepts. John Wiley. Bolgh Geroge E and Bolgh Michael An introduction to Advertising and Promotion. Evaluation – Rationale of Testing Opinion and Aptitude Tests – Recognition ‐ Recall ‐ Experimental Designs. Logo. 5. Advertising New York. New Jersey. Janice Harrison spoone. 2. Tata McGraw‐Hill 2. Barton A Weitz. 4. 1995. Evans. Substantive findings and issues on coupons ‐ Trade Dealings ‐ Retail Promotions. 3. I/e. UNIT IV 9 Sales Promotion and Marketing Mix. 1988 . 5. Hard Norman. Berman. Retail Management: A Strategic Approach. Appeal. Layout. and Herbert Green wald.UNIT IV 9 Buying Systems – Buying Merchandise –– International Sourcing Decisions for Textiles – Connecting and Negotiating with Textile Vendors – Relationships with Vendors – Apparel Pricing – Strategies – Approaches to set the Prices ‐ Retail Communication Mix UNIT V 9 Controlling Costs – Reducing Inventory Loss – Apparel showroom Management ‐ Store Layout. and Visual Merchandising ‐ Customer Service – Service Quality ‐ New trends in Apparel Retailing. UNIT III 9 Advertising Organisation – Selection Compensation and Appraisal of an Agency ‐ Electronic Media Buying Advertising campaign – Advertising V/s Consumer behaviour ‐ Sales promotion‐ Role of Creative Strategies. techniques and give experience in the application of concepts for developing effective advertising and Sales Promotion programme for Textiles/apparel industry. Prentice Hall Inc. Evaluation of Sales Promotion Experiments ‐ Retailer Promotion Planning Process. 3. Houghton Mifflin. A etc. New Delhi. 3rd edition. 1992. Englewood Cliffs. Borden Williams H. UNIT II 9 Campaign Planning ‐ Media Planning ‐ Budgeting. Mary Fances. James Ogden and Deuise Ogden. Fashion Retailing: A Multi Channel approach. Prentice Hall 2005. Ellen Diamond. 1995. Michael Levy. DAGMAR Approach – Determination of Target Audience. Prentice Hall of India. Advertising Procedure . Headlines. Prentice Hall. Chicago.
Robert C and Scott. 1999. 11. Dan. 10. Mc Graw Hill. Longman 1983. New Delhi. Customer Relationship Management. Crain Books. A Guide to Effective Promotional Planning. John.6. 8. 1993. Strang. 2001. Stanley M. 2000. Hand Book of Relationship Marketing. Bosten Kant. London. Tata McGraw Hill. New York. Sengupta. 1995. Perseus Press. Consumer Behaviour and Marketing Action. 12. Sales Promotion: Concept. Prentice Hall. 9. Handbook of Sales Promotion. 5. Schaltz Don E and Willam. Strategies and Executions. David. . Roger A. McKenna. S. Ogilvy. Jagdish Sheth and Atul Parvatiyar.. Methods and Strategies. 2000. Ailloni and Charas. 3. Chicago. Ulanoff. 13.M. Egan. John Wlley. N. John Wiley & Sons. R Relationship Marketing: Successful Strategies for the Age of the Customer. UNIT I 9 The Domain and Conceptual Foundations of Relationship Marketing ‐ The Evolution of Relationship Marketing ‐ The UK Perspective ‐ The IMP Perspective ‐ The Nordic School Perspective UNIT II 9 Relationship Marketing in Consumer and Mass Markets ‐ Relationship Marketing and Distribution Channels ‐ Integrated Model of Buyer‐Seller Relationships ‐ Strategic Alliances UNIT III 9 Membership Customers and Relationship Marketing ‐ Affinity Partnering ‐ Relationship Marketing and Key Account Management ‐ Supplier Partnering UNIT IV 9 Customer Profitability Analysis and Design Issues ‐ Relationship Marketing and Marketing Strategy ‐ The Evolution of Relationship Marketing Strategy within the Organization ‐ Organizing for Relationship Marketing UNIT V 9 Information Technology and its Role in Building. 1984. References: 1. Assael . Brown. 1980. 1987. 14. Subreto Brand Positioning Strategies for Competitive Advantages. Cases on CRM of various domestic and international Textile firms. 4. New york. New York. Blattberg . The promotional Planning Process. 2. 7. Ogilvy on Advertising London. DMM308 ‐ CUSTOMER RELATIONSHIP MARKETING Objective: ▪ The objectives are to provide an understanding of the theory and practices of Customer Relationship Marketing (CRM) and their impact in an organisation. Promotion. Sage Publications. Commerce Communication 1987. Totten John C and Block. Chicago. Maintaining and Enhancing Relationships. Relationship Marketing: Exploring Relational Strategies in Marketing. New Jersey. Text and Cases. Martin P Analysing Sales Promotion. Henry. New York. Englewood cliffs. Woodcock. 1982. Customer Relationship Marketing Kogan Page Ltd. Praeger. 1985. and Machtynger. A Robinson Sales Promotion Management. A Nosin. Stone. ▪ To familiarize the role of Information Technology in CRM.
UNIT III 9 Mega marketing. 1999. 2000. . 1st edition. Brand Managers. UNIT IV 9 Brand portfolio management. 1998. Jean‐Noel. 2. Subroto Sengupta . understanding marketing practices of a large and small companies which are seeking market opportunities outside the home country and to learn the procedures of exporting from India. Brand Loyalty and the connected issues UNIT II 9 Brand Positioning. Brand Positioning Strategies for competitive advantage. 3. Strategic Brand Management.A.2002. Kapferer. Chunnawala. Brand harvesting strategies. S. Product Management. UNIT III 9 International Marketing Environment ‐ Controllable and uncontrollable factors ‐ International marketing decisions – Market selection decision – International markets for Textiles ‐ Market entry decision ‐ Marketing mix decision.S. UNIT V 9 Organizing the Brand Management systems: Role of product managers. Brand identity. UNIT IV 9 International Research and Segmentation ‐ Developing Global Textile products and pricing ‐ International Promotion and Advertising – Trade shows – Fashion shows – Buyer‐seller meets ‐ International Distribution Systems. Line Extensions. 4. Brand extension. Brand Personality. DMM508 – INTERNATIONAL MARKETING Objective: To address global issues and concepts relevant to all International Marketers. Brand alliances – Co‐branding. Product Management‐Text and Cases. 1990 5. regardless of the extent of their international involvement. Trends in Brand Management: Brand cult. Product‐market strategies for Indian Brands against Foreign Brands and Private levels. K. Kogan Page India Limited: NewDelhi. Brand Image. Vikas Publishing House. Cases on brands and Private Labels. Repositioning. First Edition. Destination Branding. Brand Equity: Conceptualization and Measurement. Brand Management‐ The Indian Context. Chandrasekhar. YLR Moorthi. References: 1. UNIT I 9 Framework of International Marketing ‐ Scope of International Marketing ‐ Emerging Global Textile scenario ‐ Gains from International Trade – India’s position in a global Textile Markets ‐ International Marketing vs Domestic Marketing UNIT II 9 Transition from Domestic to International Business – Pre‐Export behaviour – Motivation to export – Special difficulties in International Marketing – Barriers in International Textile Markets. Share building strategies. Himalaya Publishing Home. UNIT I 9 Introduction to Branding.DMM408 ‐ BRAND MANAGEMENT Objective: To facilitate the students to understand the basic concepts related to Branding in Textiles industry and empower them with the knowledge to develop and maintain the brand portfolios of the Textiles companies. Himalaya publishing house. Tata McGraw‐Hill.
C. 1999 4. Foreign trade policy. clothing. Albert J. Varshney.. 11/e. Prentice Hall. Warren J.UNIT V 9 WTO – GATT – MFA & ATC – UNCTAD – Trade blocks – Customs union – Regional trade grouping and cooperation – EU – Preferential Trade Areas – Free Trade Associations ‐ World Trade in services ‐ Counter trade – World commodity markets – Indian Textile industry after the year 2005 Reference: 1. geographic. religious. Consumer Behavior . Sixth Edition. 2005. Pearson Prentice Hall. 2005. Prentice Hall India. Stephen and Frings.. 2004 3. Sultan Chand and Sons. Schiffman and Leslie Lazar Kanuk. Keegan. Sultan Chand & Sons. DMM608 – CONSUMER BEHAVIOUR Objective: To provide a conceptual base for understanding the behaviour of consumers within the marketing system in a society with a even balance of basic behavioural concepts. Govt. Consumer Imagery and Perceived risk – Learning – Behavioural learning theories and cognitive learning theories – Brand loyalty – Impact on fabric and apparel purchase ‐ Models of attitudes – Attitude formation and change for dressing styles – Analysis of customer fashion preferences and trends ‐ Fashion change and consumer acceptance ‐ Designing persuasive communication for fabrics and apparels UNIT III 9 Group concept ‐ Family concept – Family life cycle – Gender relations. . sixth edition. RL and Bhattacharya B. Jeevanandam. Consumer Behavior: Concepts and Applications. International Marketing. New Delhi. 2004 2. Cateora. UNIT I 9 Introduction to the study of consumer behavior – Lifestyle and Fashion Trends ‐ Consumer needs and Motivation – Measurement of motives and motives for Fabric and Apparel purchase‐ Personality theories and consumer diversity ‐ Self image – Impact on fabric and apparel purchase UNIT II 9 Consumer perception – Dynamics. Loudon. research finding and applied marketing examples. et al. Mark Green. McGraw‐Hill 2. International Marketing: Indian Perspective. McGraw‐Hill. Della Bitta. of India. and appearance ‐ Social class – Measurement – Affluent and non affluent consumer – Social meaning of clothes ‐ Culture – Characteristics and Measurement of Culture – Subcultures – Nationality.. Graham. Gini. Leon G. John L. International Economics. David L. Philip R. 1999 3. Fashion: From Concept to Consumer. Global Marketing. racial and age – cross‐cultural consumer analysis – impact of culture on clothing UNIT IV 9 Opinion leadership – Process and measurement – Opinion leadership and firm’s promotional strategies – Diffusion process – Adoption process – Fashion adoption theories ‐ Profile of consumer innovator – Consumer decision making – Models – Dress sense consumer decision making process for clothing UNIT V 9 Public policy and consumer protection – Deceptive Advertising – Consumer Education – Consumer Research – Building Relationships with Consumers References: 1. 2005 5.
UNIT I 7 Introduction to the concept and philosophy of HRD – Meaning – Scope – Nature‐ Importance – Difference between traditional personnel management and HRD‐ Concept of human resource system – functions – Role of HRD in Textile Industry. Prentice Hall. . 2.R. Rawat. journal and magazine articles. UNIT V 10 Organisation change and organisation development – Goals – Phases‐ Interventions – Organisational culture – HRD climate – Organisational effectiveness – HRD experience in Indian Textile Industry – HR trends in Textiles. Michael . 6th edition. Concepts namely Labour welfare. 1990 4. industrial relations. Human Resource Development. UNIT III 10 Individual development – Conceptual frame work – Importance of training – Identification of training needs – Designing training programs – Selection of training methods – Techniques of training – Evaluation and follow up – Role of supporting institutions in textile training. Consumer Behaviour. T.B. 1998. DMH208 ‐ LABOUR WELFARE AND INDUSTRIAL RELATIONS IN TEXTILE INDUSTRY Objective: The objective of this paper is to highlight the importance of Labour Welfare and Industrial Relations and also to provide the contextual and constitutional framework of Industrial Relations. performance appraisal – Objectives – 360 appraisal – Performance review and counseling – Potential appraisal and development – Career planning and development – Mentoring – HR practices in textile industry.. Chakrabotry S. 5. It covers the topics namely concept an philosophy of HRD. collective bargaining & workers participation in management will be discussed further. UNIT II 10 Analysis the role of development – Matching the role. performance appraisal and organisation change and climate. Singh U. Udai Pareek and T. UNIT I 9 Labour welfare – Need – Principles – Concepts – Statutory measures – Labour Welfare Officer ‐ Critical analysis on welfare measures in Textile Industry ‐ Recommendations of National Commission on Labour ‐ International labour Organization – Labour welfare practices and VRS in textile industry. Human Resource Development.K. HRD systems. References: 1. Rao. Prentice Hall. Dessler G. Human Resource Management. to textile unit. Reading Material supplied by the instructor on cases. India. Solomon . Human Resource Development Wiley – Eastern. 2002 3. 1992.V. Designing and Managing Human Resource System. Oxford.4.V Rao. Sage Publications. HRD Strategies. industrial disputes. T&D. trade unionism. UNIT IV 8 Developing the person in the role. recruitment and placement – Assessment centre – Task analysis – Job analysis – Key result area – Key performance area – Critical Attributes – Competence mapping – HR Score card with ref.. 2004. 2005 5. DMH108 ‐ HUMAN RESOURCE DEVELOPMENT Objectives: The objective of this paper is to understand the contemporary conceptual frame work of human resource development so as to facilitate in devising of appropriate strategies for the organisation which will result in the delivery of organisational goals individual goals.
Aditya Publishers. 1965 UNIT V 9 Industrial Relations: The Industrial Disputes Act 1947 ‐ The Industrial Employment (Standing Orders) Act. N. 1923 –– The Employee’s Provident Funds and Miscellaneous Provisions Act. Ahuja. Kalyani Publishers. social security.2000 3. 1946 ‐ The Trade union Act. Industrial Relations. 1936 ‐ The Minimum Wages Act. wages and industrial relations. 5. Dynamics of Industrial Relations.UNIT II 9 Industrial Relations – Concepts and systems – IR in Private and Public sector undertakings in India – Causes for poor IR – Industrial sickness with reference to Textile Industry – IR in Indian Textile Industry. Personnel Management and Industrial Relations.2004 2. 1961 UNIT IV 9 Wages: The Payment of Wages Act. 2004 DMH308 – EMPLOYMENT LAWS Objective: This paper is designed to serve the need of the students in understanding the employment related legislations. 1948 – The Payment of Bonus Act..D. UNIT I 9 Working Conditions: Factories Act. UNIT III 7 Trade Unionism – Theory ‐ Policy – Structure – Types – Indian Trade Union movement – Strength and weaknesses with reference to Textile Industry. Kapoor. 1972 – The Maternity Benefit Act. 1926 References: 1. Sultan Chand. Venkatapathy and Assissi Menachery. Arun Monappa. New Delhi. and Satish Mamoria.K. R. Sultan Chand and Sons. 1990 2. Himalaya Publishing House. 1952 UNIT III 9 Social Security: The Employee’s State Insurance Act.B.2000 4. New Delhi.K. Tata McGraw‐Hill Book Company. 2000 . Mamoria C. The comprehensive coverage includes the laws relating to working condition. Industrial Relations Theory & Practice Ludhiana. Tripathy. 1948‐ Appendices Act 1961‐ Contract Labor Regulations and Abolition Act. R. 2005 5. UNIT IV 10 Industrial Disputes – Causes – Handling and settling disputes – Industrial Dispute settlement machinery ‐ Bipartite and Tripartite consultative machinery ‐ Employee grievances – Steps in grievance handling UNIT V 10 Collective Bargaining – Concept – Procedure – Conditions for effective collective bargaining ‐ Workers Participation in Management ‐ Levels of Participation –Limitations References: 1. Venkatapathy and Assissi Menachery – Industrial Relations and Labour Legislation – Aditya Publishers. Industrial Relations and Labour Legislation. 1971 UNIT II 9 Social Security: The Workman’s Compensation Act. 1948. The Payment of Gratuity Act. Mercantile Law..
Protocol – case studies w. Indian Textile Companies. Michael Chung. UNIT IV 9 Security and Encryption – Abuse and Netiquette – Internet Governance – Economics of e‐business – Equilibrium price – Electronic marketing – E‐business – road map for success – case studies. Pearson Education Asia. 1998. Electronic Commerce. Efraim Trubon. r. . Creating and Winning E‐Business. and Satish Mamoria. 2001. Aryya Gangopadhyay and Yelena Yesha ‐ Electronic Commerce. Handbook of Industrial Law. Adam and Oktay Dogramaci. Sultan Chand and Sons. Prentice Hall USA. E‐Commerce Strategies. Doernberg. A Managerial Perspective. Electronic Commerce and International Taxation. – case studies. 2001. Thomson Learning. Charless Trepper. 1999. 6. Legal system in Business. TCP. David King. Electronic Commerce.Saravanavel. H. Adam. 2000. Richard L and Hinnekens Luc. Microsoft. 1996. Oktay Dogramaci. 7. Amazon. Greenstein Firsman. Dynamics of Industrial Relations. Mamoria C. Frontiers of Electronic Commerce. Himalaya publications.3. Judd. USA. N. HTTP. Peachpit Press. Napier. HTML ‐ consumer interface technologies – OLAP and data mining – case studies. 3. 4. CRM etc. UNIT V 9 E‐Business – Legal issues ‐ Software intellectual property law – Contract law for e‐business ‐ Warranties and new products – Cyber law issues – Privacy and trans‐border flows. New Delhi 5. t. Fraud – security of information and risks – Electronic highway robbery – Consumer protection – case studies.B. Nabil R. 5.D. 8. 1999. Jae Lee. Technical Business and Legal Issues. Kalakota and Whinston. 2. Kapoor. and their effectiveness. Tata McGraw‐Hill. Addison Weskey. UNIT III 9 Application of e‐business in different sectors of the Industry ‐ multidisciplinary approach to e‐business viz. Electronic Commerce. 4. 1999. Nabil R. P. UNIT I 9 E‐Business Technology ‐ principles – potential – data warehousing ‐ networking infrastructure – software tools – IP. SCM. UNIT II 9 E‐Commerce Management – Net Centrism – Navigation – Digital design – Web metrics – Various Business models – Hyper markets – Intelligent agents – Auctions – Design. Reference 1.1994 DMI108 E – BUSINESS IN TEXTILES Objective: To inculcate students with the latest technology enabled services and their management in the Textile Industry. Eastern Economy Edition. Rivers and Wagner. Himalaya Publishing House.
Brady Enterprise Resource Planning.. UNIT I 9 Introduction.DMI208 ‐ ENTERPRISE RESOURCE PLANNING IN TEXTILE INDUSTRY Objective: To introduce the students with the concepts in enterprise wide planning and the integrative approach in management. UNIT II 9 Technology and Architecture ‐ client / server architecture ‐ technology choices – internet direction – evaluation framework – CRM – CRM pricing – chain safety – evaluation framework. Data types. Ltd. S. Alexis Leon. UNIT III 9 Physical Database Design. DMI308 ‐ DATA BASE MANAGEMENT SYSTEM Objective: To introduce the concept of Corporate Database Management System. SAP – overview – architecture – applications – before and after y2k – critical issues – study on various modules of ERP packages – including ERP on the net. 6. Jose Antonio Hernandez. Operators. New Delhi. Sadagopan. Introduction to SQL. UNIT IV 9 Oracle ‐ overview – architecture – aim – applications – Oracle SCM. Garg and Venkatakrishnan. 2001. 4.. Normalization. Prentice Hall of India Pvt.ERPA Managerial Perspective. UNIT I 9 Enterprise Resource Planning ‐ principle – ERP framework ‐ business blue print – business engineering Vs business process re‐engineering – tools – languages – value chain – supply and demand chain – extended supply chain management – dynamic models – process models. New Delhi. UNIT IV 9 . Thomson Learning. Basic SQL. Jaico Publishing House. Reference 1. 2001. Vinod Kumar Crag and Bharat Vakharia. Relational Database Model. Ltd.. Prentice Hall of India Pvt. UNIT III 9 ERP System Packages ‐ SAP. 2001. ERP Implementation Framework. 5. Vinod Kumar Grag and N. Mumbai. Tata McGraw – Hill Publishing Company Ltd. 1999. BAAN and Oracle ‐ comparison – integration of different ERP applications – ERP as Sales force automation – integration of ERP and Internet – ERP implementation strategies – organisational and social issues. UNIT V 9 ERP Procurement Issues – market trends – outsourcing ERP – economics – hidden cost issues – ROI – analysis of cases from Indian Textile companies. 3. 2001. Enterprise Resource Planning. ERP Demystified. The SAP R/S Handbook. Tata McGraw‐Hill. File processing ‐ development process UNIT II 9 E‐R Modeling. 2002. 1999. People soft. The Database Environment. ERPWARE.K. Object Databases. Venkatakrishnan. Enterprise Resource Planning Strategy. Tata McGraw‐Hill. 2. 7. types : Relational Databases.
3. Recovery. Data Management System – McGrawhill Publication. Korth and Abraham Silbersehatz. Mcfadden. Henry F. Encrypting Traffic. . Jeffrey A. Modern Database Management. 4. Data warehousing Reference Books: 1. Backup of the Database. Orborne. Client/Server and Databases. Fred R. Mary B. Security. Database System Concepts – McGraw‐Hill Book Company. 7th Edition.Data and Database Administration. 2. by Prentice Hall. David Kruglinski. Prescott and Fred R. Database Management – The Benfamin / Cummings Publishing Company. UNIT V 9 Distributed databases. McFadden and Jaffrey A Hoffe. Backup and Recovery ‐ Creating users. Hoffer.

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