Source: https://ijier.net/ijier/article/view/1041
Timestamp: 2019-04-19 12:48:02+00:00

Document:
Strategic alignment is a term used since the 1940s, in recent decades it has also been used in the management area. The objective of this study was to analyze the approaches of different researchers on the concept of strategic alignment and its use in companies. For this, a bibliometric research was carried out followed by bibliographical analysis, using the base of periodicals Web Of Science. The bibliometric research provided parameters and systematized the selection of articles related to the subject, as well as helped in the organization of the data. The bibliographic analysis allowed to identify concepts of strategic alignment and its applications in the most diverse sectors and business situations and how they can be used by all types of companies today.
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