Source: https://www.robinskaplan.com/services/trademark-advertising-and-brand-litigation
Timestamp: 2019-04-22 19:10:25+00:00

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We understand that your company’s trademarks and brand image can be among its most valuable assets. In today’s shifting marketplace, protecting a brand and preventing trademark infringement or encroachment has never been more important. Our trademark attorneys vigorously protect brand assets against infringement, dilution, and other unfair competition. Working in federal and state courts throughout the country, as well as the International Trade Commission (ITC) and the Trademark Trial and Appeal Board, our lawyers combine a sophisticated knowledge of trademark infringement litigation and advertising law with a national reputation as effective trial lawyers.
And, while we are prepared to take any case to trial, we also work with each client to explore potential resolution through alternative dispute resolution (ADR) or various forms of licensing or co-existence agreements. Our focus on understanding each of our clients’ specific business needs and unique circumstances allows us to identify creative “win–win” solutions. Whether counseling on mark viability, giving word or claim choice problem-avoidance guidance, or highlighting materials in need of additional protection, our advice is designed to promote our clients’ business interests, protect brand asset value, and preclude problems before they arise.
Represented Nilfisk-Advance, Inc. in a successful arbitration before the National Advertising Division of the Council of Better Business Bureaus, the advertising industry's self-regulator forum, on claims that Tennant Company falsely advertised the performance and environmental benefits of its "ec-H2O" technology.
Represented the American Association for Justice ("AAJ") in a trademark dispute arising from corporate rebranding campaign. Won a summary judgment dismissal of defendants' claim that AAJ had abandoned its trademark rights to the terms ATLA and ASSOCIATION OF TRIAL LAWYERS OF AMERICA when it adopted a new corporate name. Following this summary judgment victory, the case settled with the defendants agreeing to cease and permanently desist from any further infringement of AAJ's marks; acknowledge AAJ's exclusive trademark rights; and make a substantial monetary payment to AAJ.
Best Buy Stores, L.P. v. Ultimate Acquisition Partners, L.P. d/b/a Ultimate Electronics: Represented national retailer Best Buy Stores, L.P., in suit alleging that Colorado-based Ultimate Electronics was engaging in a false and misleading comparative advertising campaign. The case was resolved after Ultimate agreed to terminate its advertising campaign.
Louis Vuitton Moet Hennessy v. Phillips Beverage Company: Trial counsel for defendant in $100 million international arbitration proceeding brought by French multi-national seller of luxury goods arising from alleged breach of trademark license agreement; obtained a complete defense verdict and an award of fees from unanimous three member panel.
Berger v. Best Buy Stores, L.P.: Obtained dismissal with prejudice of putative class action arising out of alleged false advertisement of national electronics retailer's mail-in rebate program brought under California's Unfair Competition Law and False Advertising Law (Business and Professions Code Section 17200 and 17500).
Perlow v. Honeywell: Represented product manufacturer Honeywell in several putative nationwide class action cases alleging false advertising and related state unfair competition claims brought after entry of Consent Order in Federal Trade Commission (FTC) action. Obtained summary judgment in favor of Honeywell after determination that Consent Order had no binding effect on private party claims at issue and affirmed on appeal.
Hutto v. Estée Lauder: Defended Estee Lauder in a putative class action which was dismissed with prejudice prior to class certification.
Hy v. Best Buy Stores, L.P.: Represented national retailer in putative class action alleging false advertising in violation of state Unfair Trade Practices Act. Case dismissed with prejudice following denial of class certification.
Northwest Airlines v. NWA Credit Union: Represented trademark holder Northwest Airlines. Case settled on favorable terms just before scheduled trial in United States District Court, District of Minnesota.
Soloflex v. Nordictrack: Successfully negotiated settlement for NordicTrack in a significant false advertising, trade dress, trademark, and copyright infringement case brought by Soloflex.
Phillips Beverage Company v. Sydney Frank Importing: Trial counsel in $100 million international arbitration for the alleged breach of Belvedere vodka licensing agreements. Obtained a complete defense verdict and an award of fees from unanimous three-member panel.
Can Hidden Internet Data Violate the Lanham Act?

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