Source: https://matchory.com/data-protection
Timestamp: 2019-04-20 18:36:49+00:00

Document:
If users do not want cookies to be stored on their computer, they are asked to deactivate the corresponding option in the system settings of their browser. Stored cookies can be deleted in the system settings of the browser. The exclusion of cookies may lead to functional limitations of this online service.
The deletion takes place after the expiry of statutory warranty and comparable obligations, the necessity of storing the data is reviewed every three years; in the case of statutory archiving obligations, the deletion takes place after their expiry (end of commercial law (6 years) and tax law obligations).
When using our online services, we may store the IP address and the time of the respective user action. This data is stored on the basis of our legitimate interests as well as the users' interests in the protection against misuse and other unauthorized use. As a matter of principle, this data will not be passed on to third parties, unless it is necessary to pursue our claims pursuant to Art. 6 para. 1 lit. f. DSGVO is required or there is a legal obligation in accordance with Art. 6 para. 1 lit. c. DSGVO.
We are not responsible for any contents linked or referred to from his pages - unless he has full knowledge of illegal contents and would be able to prevent the visitors of his site fromviewing those pages. DSGVO) Participant of the Amazon EU partner program, which was designed to provide a medium for websites through which advertising and links to Amazon.de can earn reimbursement of advertising costs (so-called affiliate system). This means that as an Amazon partner we earn from qualified purchases.
For further information on Amazon's use of data and possible objections, please refer to the company's data protection declaration: https://www.amazon.de/gp/help/customer/display.html?nodeId=201909010.
We use the CRM system "Zendesk" of the provider Zendesk, Inc. 989 Market Street #300, San Francisco, CA 94102, USA, in order to process user inquiries faster and more efficiently (legitimate interest according to art. 6 par. 1 lit. f. DSGVO).
Zendesk is certified under the Privacy Shield Agreement and thus offers an additional guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000TOjeAAG&status=Active).
Zendesk uses the user data only for technical processing of the enquiries and does not pass them on to third parties. To use Zendesk, you must provide at least a correct email address. Pseudonymous use is possible. During the processing of service requests, it may be necessary to collect further data (name, address).
If users do not agree to the collection and storage of data in Zendesk's external system, we offer them alternative contact options for submitting service requests by e-mail, telephone, fax or post.
The newsletter is sent by the mail service provider "MailChimp", a newsletter delivery platform of the US provider Rocket Science Group, LLC, 675 Ponce De Leon Ave NE #5000, Atlanta, GA 30308, USA. The data protection regulations of the shipping service provider can be viewed here: https://mailchimp.com/legal/privacy/. The Rocket Science Group LLC d/b/a MailChimp is certified under the Privacy Shield Agreement and thus offers a guarantee to comply with the European data protection level (https://www.privacyshield.gov/participant?id=a2zt0000000TO6hAAG&status=Active). The shipping service provider will be charged on the basis of our legitimate interests in accordance with Art. 6 para. 1 lit. f. DSGVO and an order processing contract pursuant to Art. 28 para. 3 sentence 1 DSGVO.
We use the AdSense service, which is used to display ads on our website and pay us for their insertion or other use. For these purposes, usage data such as the click on an advertisement and the IP address of the user are processed, whereby the IP address is shortened by the last two digits. Therefore, the processing of the user's data is pseudonymised.
Within our online offer, we make no representations or warranties of any kind based on our legitimate interests (i.e. interest in the analysis, optimisation and economic operation of our online offer within the meaning of Art. 6 para. 1 lit. f. DSGVO), the conversion and tracking tool "Bing Ads" of Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA. Microsoft stores cookies on the user's devices in order to enable an analysis of the use of our online offer by the user if users have accessed our online offer via a Microsoft Bing display (so-called "conversion measurement"). Microsoft and we can recognize in this way that someone has clicked on an ad, has been redirected to our online offer and has reached a previously defined target page (so-called "conversion page"). We only see the total number of users who clicked on a Bing ad and were then redirected to the conversion page. No IP addresses are stored. No personal information about the identity of the users is communicated.
Microsoft is certified under the Privacy Shield Agreement and thus offers a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?
On the basis of our legitimate interests (i.e. interest in the analysis, optimisation and economic operation of our online offer within the meaning of Art. 6 para. 1 lit. f. DSGVO) the service Visual Website Optimizer (an offer of Wingify Software Private Limited, 404, Gopal Heights, Netaji Subhash Place, Pitam Pura, Delhi 110034, India).
Visual Website Optimizer allows in the context of so-called "A/B-Testings", "Clicktracking" and "Heatmaps" to understand how different changes of a website affect (e.g. changes of the input fields, the design, etc.). A/B tests serve to improve the user-friendliness and performance of online offers. For example, users are shown different versions of a website or its elements, such as input forms, on which the placement of the content or labels of the navigation elements can differ. Subsequently, it is possible to determine which of these websites or elements are more suited to the needs of the users on the basis of the users' behaviour, e.g. longer stays on the website or more frequent interaction with the elements. "Clicktracking" allows users to keep track of their movements within an entire online offering. Since the results of these tests are more accurate if the user interaction can be monitored over a certain period of time (e.g. if a user likes to return), cookies are usually stored on the user's computers for these test purposes. "Heatmaps" are mouse movements of the users, which are combined to an overall picture, with the help of which e.g. it is possible to recognize which website elements are preferred and which website elements users prefer less.
If you do not want the Visual Website Optimizer to record your usage behavior, you can use this link to object to data collection: https://matchory.com/?vwo_opt_out=1.

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