Source: https://www.opti-showcase.de/en/datenschutz/
Timestamp: 2019-04-24 00:57:55+00:00

Document:
This data protection declaration clarifies the type, scope and purpose of the processing of personal data ( here following referred to as “data”) in the context of the provision of our services as well as within our online offer and the websites, functions and contents associated with it as well as external online presences, such as our Social Media Profile (here after jointly referred to as “online offer”). With regard to the terms used, such as “processing” or “person responsible”, we refer you to the definitions in Art. 4 of the Data Protection Basic Regulation (DSGVO).
Visitors and users of the online offer ( in the following we refer to the persons concerned in summary as “users”).
– To make available the online offer, its functions and contents.
“personal data” means any information relating to an identified or identifiable natural person (hereinafter “affected persons”); a natural person who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, online identifier (e.g. a cookie) or to one or more specific characteristics which express the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person, is regarded as identifiable.
“controller” means any natural or legal person, public authority, agency or entity which alone or jointly with others decides on the purposes and means of the processing of personal data.
“processor’ means a natural or legal person, public authority, agency or other entity which processes personal data on behalf of the controller.
The adoption of the European General Data Protection Regulation (GDPR) has created a common basis for data protection in Europe. Your data are therefore mainly processed by companies subject to the GDPR. Should the processing take place by services of third parties outside the European Union or the European Economic Area, these third parties must satisfy the special conditions of Art. 44 et seq. of the European Convention on Contracts for the International Sale of Goods. DS-GVO. This means that the processing takes place on the basis of special guarantees, such as the official recognition by the EU Commission of a level of data protection equivalent to that of the EU or the observance of officially recognised specific contractual obligations, the so-called “standard contractual clauses”. For US companies, submission to the so-called “Privacy Shield”, the data protection agreement between the EU and the USA, fulfils these requirements.
Unless otherwise expressly stated in this data protection declaration, your personal data are deleted or blocked as soon as the purpose for which they have been stored no longer applies, unless their further storage is necessary for evidence purposes, or statutory storage obligations prevent this. These include, for example, obligations under commercial law to retain business letters in accordance with § 257 para. 1 HGB (6 years) as well as tax retention obligations according to § 147 Abs. 1 AO of receipts (10 years). When the prescribed retention period expires, your data are blocked or deleted, unless storage is still necessary for the conclusion of a contract or for the fulfilment of the contract.
be explained. In addition, the storage of cookies can be achieved by switching them off in the browser settings. Please note that in this case not all functions of this online offer can be used.
We please you to inform regularly about contents of our data security explanation. We will adapt the data protection declaration as soon as the changes to the data processing carried out by us make this necessary. We will inform you as soon as the changes require your cooperation (e.g. consent) or other individual notification.
When contacting us (e.g. via contact form, e-mail, telephone or via social media), the user’s details are used to process the contact enquiry and to process it in accordance with Art. 6 Para. 1 lit. b. of the German Data Protection Act. (within the framework of contractual/pre-contractual relationships), Art. 6 Para. 1 lit. f. (other inquiries) DSGVO processed. The user data can be stored in a customer relationship management system (“CRM system”) or comparable inquiry organization.
We, or our hosting provider, raise a claim on the basis of our legitimate interests within the meaning of Art. 6 para. 1 lit. f. DSGVO collects data on each access to the server on which this service is located (so-called server log files). The access data includes the name of the website accessed, file, date and time of access, amount of data transferred, notification of successful access, browser type and version, the user’s operating system, referrer URL (the previously visited page), IP address and the requesting provider.
as well as in the settings for the display of advertising by Google (https://adssettings.google.com/authenticated).
We use Google Analytics in the form of “universal analytics”. “Universal-Analytics” refers to a Google Analytics procedure in which user analysis is performed on the basis of a pseudonymous user ID and a pseudonymous profile of the user is thus created with information from the use of various devices (so-called “cross-device tracking”).

References: Art. 4
 Art. 44
 § 257
 § 147
 Art. 6
 Art. 6
 Art. 6