Source: https://www.freerideguiding.ch/privacy-policy/
Timestamp: 2019-04-26 08:56:37+00:00

Document:
Art. 6, para. 1, letter a of the GDPR serves as the legal basis for processing activities for which we acquire your consent for a certain processing purpose.
Art. 6, para. 1, letter b of the GDPR states that personal data may be processed for the performance of a contract, e.g. when purchasing a product. The same applies to any processing activities that are necessary for the performance of pre-contractual activities such as handling enquiries regarding products or services.
Art. 6, para. 1, letter d of the GDPR states that personal data may be processed in order to protect the vital interests of yourself or other natural person.
Art. 6, para. 1, letter f of the GDPR applies in relation to our legitimate interests, for instance when employing service providers for the purpose of performing orders (e.g. delivery services), when performing statistical surveys and analyses or when logging login attempts. Our interest lies in providing a user-friendly, appealing and secure website and optimizing the same in order to both serve our business interests and meet your expectations.
We only process and store your personal data for as long as it is necessary to fulfill the purpose for which it is stored or while we are required to do so according to law or regulation. Once the purpose ceases to apply or is fulfilled, your personal data will be erased or restricted. Where data is restricted, the data will be erased as soon as retention periods imposed by law, articles of association or contract no longer prevent this erasure from being performed, as long as there is no reason to assume that erasure would jeopardize your legitimate interests, and provided that this erasure would not involve a disproportionately high amount of effort due to the specific nature of the storage.
We also use this data for the purposes of marketing, market research and structuring our services to meet demand by creating and analyzing usage profiles under pseudonyms, albeit only if you have not asserted your right to refuse or withdraw consent for the usage of your data in this fashion (see notes regarding your right to object under “Your rights”). This includes the “Remember me” function that you can also disable in your customer account under “Personal data”.
b)Miscellaneous Based on Art. 6, para. 1, letters c and f of the GDPR, we use and store your personal data and technical information where necessary to prevent or investigate misuse or other illegal behavior on our website, e.g. to maintain data security in the event of attacks on our IT systems. This may also be done on the basis of orders by public authorities or courts of law, insofar as we are required to do so by law, and also to preserve our rights and interests and to enable a legal defense on our part.
a) Transmission among companies affiliated with the Group in accordance with Art. 6, para. 1, letter b of the GDPR We transmit your personal data for the conclusion and performance of contracts relating to the performance of deliveries and services on our website to companies affiliated with the Group within Germany to be stored in central databases and for internal Group billing and accounting purposes. This is necessary in particular for you to be able to use all of our services. If you wish to collect your order at a retail outlet, the retail outlet that you have selected will be notified of your order and will process it. If you contact a retail outlet or our customer hotline in the event of questions, complaints or returns, they will also gain access to your order data to enable them to address your concern.
b)Transmission to other third parties in accordance with Art. 6, para. 1, letters c and f of the GDPR Finally, we may transmit your data to third parties or government bodies under current data protection legislation if we are legally required to do so (e.g. on the basis of an order of a public authority or court of law) or if we are entitled to do so (e.g. because it is necessary for the investigation of criminal activity or to assert and enforce our rights and interests).
a) Right to information You have the right to demand information from us on the personal data stored about you.
b) Right to rectification You have the right to demand immediate rectification and/or completion of the personal data stored about you.
c)Right to restrict processing You have the right to demand that processing of your personal data be restricted if you dispute the accuracy of the data stored about you, if processing is unlawful and we no longer require the data, but you do not wish the data to be deleted and require it to assert, exercise or defend legal entitlements, or if you have disclosed your objection to its processing.
d)Right to erasure You have the right to demand erasure of your personal data stored by us, unless the retention of the data is necessary for freedom of expression, for freedom of information, for compliance with a legal obligation, for reasons in the public interest, for asserting or defending against legal claims or for exercising legal rights.
e) Right to information If you have asserted your right to rectification, to erasure or to place restrictions on processing, we will notify all recipients of the your personal data of how this data has been rectified, erased or is now subject to restrictions on processing, unless it is impossible to do so or involves disproportionate effort.
f)Right to data portability You have the right to have a copy of the data that you have provided us with sent to you or a third party in a structured, standardized and machine-readable format. If you demand that the data be sent directly to another data controller, this will only be done if it is technically feasible.
g)Right to object If your personal data is being processed on the basis of legitimate interests in accordance with Art. 6, para. 1, letter f of the GDPR, you have the right to object to processing at any time in accordance with Art. 21 of the GDPR.
h)Right to withdraw consent You have the right to withdraw your consent for the collection of data at any time with future effect. The data collected until the withdrawal takes legal effect remains unaffected by this. We hope that you understand that it may take some time to process your withdrawal for technical reasons and that you may continue to receive messages from us during this time.
i)Right to submit a complaint to a regulatory authority If the processing of your personal data violates data protection legislation or if your data protection rights have been violated in any other way, you may submit a complaint to the regulatory authority.

References: Art. 6

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 Art. 21