CELEX: 62016TA0104
Language: en
Date: 2017-03-09 00:00:00
Title: Case T-104/16: Judgment of the General Court of 9 March 2017 — Puma v EUIPO (FOREVER FASTER) (EU trade mark — International registration designating the European Union — Word mark FOREVER FASTER — Mark consisting of an advertising slogan — Absolute ground for refusal — No distinctive character — Article 7(1)(b) of Regulation (EC) No 207/2009 — Equal treatment — Principle of sound administration)

24.4.2017   
            
            
               EN
            
            
               Official Journal of the European Union
            
            
               C 129/19
            
         Judgment of the General Court of 9 March 2017 — Puma v EUIPO (FOREVER FASTER)
   (Case T-104/16) (1)
   
   ((EU trade mark - International registration designating the European Union - Word mark FOREVER FASTER - Mark consisting of an advertising slogan - Absolute ground for refusal - No distinctive character - Article 7(1)(b) of Regulation (EC) No 207/2009 - Equal treatment - Principle of sound administration))
   (2017/C 129/31)
   Language of the case: English
   
      Parties
   
   
      Applicant: Puma SE (Herzogenaurach, Germany) (represented by: M. Schunke, lawyer)
   
      Defendant: European Union Intellectual Property Office (represented by: H. O’Neill and K. Sidat Humphreys, acting as Agents)
   
      Re:
   
   Action brought against the decision of the First Board of Appeal of EUIPO of 7 January 2016 (Case R 770/2015-1) relating to the international registration designating the European Union in respect of the word mark FOREVER FASTER.
   
      Operative part of the judgment
   
   The Court:
   
               1.
            
            
               Dismisses the action;
            
         
               2.
            
            
               Orders Puma SE to pay the costs.
            
         
      (1)  OJ C 165, 10.5.2016, p. 16.