CELEX: 62017TA0339
Language: en
Date: 2018-11-21 00:00:00
Title: Case T-339/17: Judgment of the General Court of 21 November 2018 — Shenzhen Jiayz Photo Industrial v EUIPO — Seven (SEVENOAK) (EU trade mark — Opposition proceedings — Application for EU figurative mark SEVENOAK — Earlier international figurative mark 7seven — Relative ground for refusal — Likelihood of confusion — Article 8(1)(b) of Regulation (EC) No 207/2009 (now Article 8(1)(b) of Regulation (EU) 2017/1001))

28.1.2019   
            
            
               EN
            
            
               Official Journal of the European Union
            
            
               C 35/21
            
         
      Judgment of the General Court of 21 November 2018 — Shenzhen Jiayz Photo Industrial v EUIPO — Seven (SEVENOAK)
      (Case T-339/17) (1)
      
      ((EU trade mark - Opposition proceedings - Application for EU figurative mark SEVENOAK - Earlier international figurative mark 7seven - Relative ground for refusal - Likelihood of confusion - Article 8(1)(b) of Regulation (EC) No 207/2009 (now Article 8(1)(b) of Regulation (EU) 2017/1001)))
      (2019/C 35/26)
      Language of the case: English
      
         Parties
      
      
         Applicant: Shenzhen Jiayz Photo Industrial Ltd (Shenzhen, China) (represented by: M. de Arpe Tejero, lawyer)
      
         Defendant: European Union Intellectual Property Office (represented by: A. Lukošiūtė, acting as Agent)
      
         Other party to the proceedings before the Board of Appeal of EUIPO, intervener before the General Court: Seven SpA (Leinì, Italy) (represented by: L. Trevisan, lawyer)
      
         Re:
      
      Action brought against the decision of the First Board of Appeal of EUIPO of 23 March 2017 (Case R 1326/2016-1), relating to opposition proceedings between Seven and Shenzhen Jiayz Photo Industrial.
      
         Operative part of the judgment
      
      The Court:
      
                  1.
               
               
                  Annuls the decision of the First Board of Appeal of the European Union Intellectual Property Office (EUIPO) of 23 March 2017 (Case R 1326/2016-1);
               
            
                  2.
               
               
                  Dismisses the action as to the remainder;
               
            
                  3.
               
               
                  Orders EUIPO to bear, in addition to its own costs, eight tenths of the costs incurred by Shenzhen Jiayz Photo Industrial Ltd;
               
            
                  4.
               
               
                  Orders Seven SpA to bear, in addition to its own costs, a tenth of the costs incurred by Shenzhen Jiayz Photo Industrial;
               
            
                  5.
               
               
                  Orders Shenzhen Jiayz Photo Industrial to bear a tenth of its own costs.
               
            
         (1)  OJ C 239, 24.7.2017.