. IT IS NOT THE PURPOSE OF THE DEVELOPMENT COUNCIL TO ACT AS AN INTERMEDIARY FOR THE SALE OF PRODUCTS OR TO INTERVENE IN THE MARKET . IT FOLLOWS THAT CONSIDERATION OF THE FUNCTIONS ENTRUSTED TO THE DEVELOPMENT COUNCIL MUST FOCUS ON THE QUESTION WHETHER THE EXERCISE OF THOSE FUNCTIONS IS CAPABLE OF HINDERING IN SOME OTHER WAY EITHER INTRA-COMMUNITY TRADE OR THE FUNCTIONING OF THE COMMON ORGANIZATION OF THE MARKETS ESTABLISHED IN THAT SECTOR UNDER THE RULES IN THE TREATY RELATING TO AGRICULTURAL POLICY .
13 IN THAT REGARD IT MUST BE NOTED IN THE FIRST PLACE THAT ACTIVITIES RELATING TO SCIENTIFIC OR TECHNICAL RESEARCH , THE COMPILATION OF STATISTICS , THE DISSEMINATION AMONGST GROWERS OF THE INFORMATION OBTAINED AND PURELY ADVISORY FUNCTIONS ARE NOT OF SUCH A NATURE AS TO HINDER INTRA-COMMUNITY TRADE OR THE FUNCTIONING OF THE COMMON ORGANIZATION OF THE MARKETS .
14 ON THE OTHER HAND , THE DESCRIPTION OF THE OTHER FUNCTIONS ENTRUSTED TO THE DEVELOPMENT COUNCIL IN THE SCHEDULE TO THE 1980 ORDER DOES NOT IN ITSELF EXCLUDE THE POSSIBILITY THAT SUCH FUNCTIONS MIGHT BE EXERCISED IN A MANNER CAPABLE OF HINDERING EITHER INTRA-COMMUNITY TRADE OR THE PROPER FUNCTIONING OF THE COMMON ORGANIZATION OF THE MARKETS , A SITUATION WHICH MIGHT THEREFORE BE INCOMPATIBLE WITH THE COMMUNITY PROVISIONS REFERRED TO IN THE REQUEST FOR A PRELIMINARY RULING .
15 IT APPEARS HOWEVER FROM THE DOCUMENTS BEFORE THE COURT THAT THE DEVELOPMENT COUNCIL IS CONCERNED ESSENTIALLY WITH PUBLICITY AND PROMOTION ON THE BRITISH MARKET AND IMPROVEMENT OF THE QUALITY OF THE INDIGENOUS FRUIT MARKETED IN THE UNITED KINGDOM . IT IS THEREFORE NECESSARY TO CONSIDER TO WHAT EXTENT SUCH ACTIVITIES MIGHT BE INCOMPATIBLE WITH THE COMMUNITY PROVISIONS REFERRED TO BY THE NATIONAL COURT . AS REGARDS PUBLICITY AND PROMOTIONAL MEASURES , PARTICULAR ATTENTION SHOULD BE GIVEN TO THE INTERPRETATION OF ARTICLE 30 OF THE TREATY , WHICH PROHIBITS , INTER ALIA , ALL MEASURES HAVING AN EFFECT EQUIVALENT TO QUANTITATIVE RESTRICTIONS ON IMPORTS . ON THE OTHER HAND , THE DEVELOPMENT COUNCIL ' S ACTIVITIES REGARDING QUALITY MUST BE CONSIDERED IN THE LIGHT OF THE QUALITY STANDARDS PROVIDED FOR BY THE RULES ON THE COMMON ORGANIZATION OF THE MARKET IN FRUIT AND VEGETABLES .
THE PUBLICITY ACTIVITIES IN PARTICULAR
16 WITH RESPECT TO PUBLICITY AND PROMOTION , IT IS APPARENT FROM THE DOCUMENTS BEFORE THE COURT THAT , IN ADDITION TO ADVERTISING APPLES AND PEARS IN GENERAL , THE DEVELOPMENT COUNCIL ORGANIZES COMPAIGNS RELATING SPECIFICALLY TO ENGLISH AND WELSH APPLES AND PEARS AND , IN PARTICULAR , CERTAIN VARIETIES WHICH ARE TYPICAL OF ENGLISH AND WELSH PRODUCTION .
17 AS THE COURT HELD IN ITS JUDGMENT OF 24 NOVEMBER 1982 IN CASE 249/81 ( COMMISSION V IRELAND ( 1982 ) ECR 4005 ), A PUBLICITY CAMPAIGN TO PROMOTE THE SALE AND PURCHASE OF DOMESTIC PRODUCTS MAY , IN CERTAIN CIRCUMSTANCES , FALL WITHIN THE PROHIBITION CONTAINED IN ARTICLE 30 OF THE TREATY , IF THE CAMPAIGN IS SUPPORTED BY THE PUBLIC AUTHORITIES . IN