FACT , A BODY SUCH AS THE DEVELOPMENT COUNCIL , WHICH IS SET UP BY THE GOVERNMENT OF A MEMBER STATE AND IS FINANCED BY A CHARGE IMPOSED ON GROWERS , CANNOT UNDER COMMUNITY LAW ENJOY THE SAME FREEDOM AS REGARDS THE METHODS OF ADVERTISING USED AS THAT ENJOYED BY PRODUCERS THEMSELVES OR PRODUCERS ' ASSOCIATIONS OF A VOLUNTARY CHARACTER .
18 IN PARTICULAR , SUCH A BODY IS UNDER A DUTY NOT TO ENGAGE IN ANY ADVERTISING INTENDED TO DISCOURAGE THE PURCHASE OF PRODUCTS OF OTHER MEMBER STATES OR TO DISPARAGE THOSE PRODUCTS IN THE EYES OF CONSUMERS . NOR MUST IT ADVISE CONSUMERS TO PURCHASE DOMESTIC PRODUCTS SOLELY BY REASON OF THEIR NATIONAL ORIGIN .
19 ON THE OTHER HAND , ARTICLE 30 DOES NOT PREVENT SUCH A BODY FROM DRAWING ATTENTION , IN ITS PUBLICITY , TO THE SPECIFIC QUALITIES OF FRUIT GROWN IN THE MEMBER STATE IN QUESTION OR FROM ORGANIZING CAMPAIGNS TO PROMOTE THE SALE OF CERTAIN VARIETIES , MENTIONING THEIR PARTICULAR PROPERTIES , EVEN IF THOSE VARIETIES ARE TYPICAL OF NATIONAL PRODUCTION .
20 IN THE OBSERVATIONS WHICH IT SUBMITTED TO THE COURT , THE COMMISSION STATED THAT CAMPAIGNS TO PROMOTE CERTAIN VARIETIES MIGHT RESULT IN THE EXCLUSION OF OTHER VARIETIES FROM THE MARKET AND MAKE IT NECESSARY , EITHER IN THE MEMBER STATE IN QUESTION OR IN OTHER MEMBER STATES WHICH EXPORT THE LATTER VARIETIES , TO APPLY THE INTERVENTION MEASURES PROVIDED FOR IN THE COMMON ORGANIZATION OF THE MARKET IN RELATION TO THOSE VARIETIES .
21 ALTHOUGH IT IS TRUE THAT SUCH A DISTORTION OF THE CONDITIONS OF COMPETITION , WHICH WOULD BE INCOMPATIBLE WITH THE PROPER FUNCTIONING OF THE COMMON ORGANIZATION OF THE MARKETS , MIGHT OCCUR IN A MARKET WHERE THE PUBLICITY MEASURES RELATED EXCLUSIVELY OR ESSENTIALLY TO CERTAIN VARIETIES TO THE EXCLUSION OF THE OTHERS , THAT CONSIDERATION CANNOT JUSTIFY THE PROHIBITION OF ALL PUBLICITY CAMPAIGNS WHEREBY AN ORGANIZATION SUCH AS THE DEVELOPMENT COUNCIL DRAWS ATTENTION TO THE PROPERTIES OF CERTAIN VARIETIES AND INDICATES THE USES FOR WHICH THOSE VARIETIES ARE SPECIFICALLY SUITABLE .
ACTIVITIES RELATING TO QUALITY
22 AS REGARDS THE QUALITY OF THE DOMESTIC FRUIT MARKETED IN THE UNITED KINGDOM , IT APPEARS THAT THE DEVELOPMENT COUNCIL MAKES RECOMMENDATIONS CONCERNING THE SIZE OF THE FRUIT MARKETED AT THE BEGINNING OF THE SEASON AND THAT THOSE RECOMMENDATIONS GO BEYOND WHAT IS REQUIRED BY THE COMMUNITY QUALITY STANDARDS . MOREOVER , THE DEVELOPMENT COUNCIL ' S ANNUAL REPORTS SHOW THAT IT CARRIES OUT QUALITY CONTROL INSPECTIONS ON THE WHOLESALE MARKETS AND REPORTS ANY CASES OF FAILURE TO COMPLY WITH THOSE RECOMMENDATIONS TO THE GROWERS IN QUESTION AND TO THE ORGANIZATIONS OF WHICH THE WHOLESALERS CONCERNED ARE MEMBERS .
23 IN THAT REGARD , IT SHOULD BE EMPHASIZED THAT THE RULES ON THE COMMON ORGANIZATION OF THE MARKET IN FRUIT AND VEGETABLES PROVIDE FOR AN EXHAUSTIVE SYSTEM OF QUALITY STANDARDS APPLICABLE TO THE PRODUCTS IN QUESTION . UNLESS THOSE RULES PROVIDE OTHERWISE , MEMBER STATES AND , A FORTIORI ,