Abstract:
The present invention is a system and methods for providing time translation to a requester of information incorporating human factors. The requester initiates a request for information onto a computer network, typically the Internet. Time information contained in the request for information is extracted. A translation of the time according to human factors is compared to the time in a table of database records. A determination is made as to whether to include search results as meeting the requested time criteria. If the request is met, the results are displayed when all other required criteria are true.

Description:
This application is a continuation of U.S. Utility patent application Ser. No. 10/440,132, entitled “Human Factor Time Translation Of Business Information To Consumers Over The Internet”, filed May 19, 2003, now abandoned, the entire disclosure of which is incorporated herein by reference. That application claims the benefit of U.S. Provisional Application No. 60/380,833, entitled “Systems and Method for Providing Business Information to the Consumer Over the Internet”, filed May 17, 2002 by Christopher M. Olexa, the teachings of which are incorporated herein by reference in their entirety. 
    
    
     FIELD OF THE INVENTION 
     The invention relates to a new system and methods for providing business information to consumers, and more particularly the invention incorporates a human factor time translation for delivering business hours of operation information to users. 
     BACKGROUND 
     Humans have difficulty perceiving time when crossing over periods which incorporate a new day. In perspective of human interaction, operational days and real time depictions of time do not coincide. For example, two hours past midnight on Friday is equivalent to Saturday 2:00 AM. Friday is the operational day and the day that humans perceive as being the same day because they have not made the mental change over to the next day. 
     Humans categorize the time of day and day changes based on individual perceptions and situations and habits. Perception of time may be measured statistically over various types of people based on profession, place of living, age, background, etc. People who stay up late to do Internet searches at 2:00 AM will perceive time differently then people who typically work 9:00 AM to 5:00 PM job. 
     There is a function applicable to the translation of time based on a type, history, age and habits of a person. A translational step is required to process time from calculated times to times displayed for human interpretation. 
     SUMMARY OF THE INVENTION 
     The invention provides a new search method and structured content which provides a translated time to users to account for human factors. The invention is specifically designed to fulfill the wishes of consumers for a practical local search tool for business and organization listings containing hours of operation. Consumers can find businesses, including hours of operations translated to match their perception of time of day. The system and methods provide time translation to a requester of information incorporating human factors. The requester initiates a request for information onto a computer network typically, the Internet. Time information contained in the request for information is extracted. A translation of the time according to human factors is compared to the time in a table of database records. A determination is made as to whether to include search results as meeting requested time criteria. If the request is met, the results are displayed when all other required criteria are true. Time translation methods may also incorporated in stand-alone systems for translation for computer applications outside of the search function explained. 
    
    
     BRIEF DESCRIPTION OF THE DRAWINGS 
     Illustrations are included in this application and are described in the attached specification and appended as detailed Figures. 
     FIG. 1 is a diagram illustrating a computer network connected via the Internet. 
     FIG. 2 is a screenshot of an Infosheet. 
     FIG. 3 is a screenshot of a business Listing. 
     FIG. 4 is a screenshot of an e-Message page. 
     FIG. 5 is a screenshot of a NetRoster search request. 
     FIG. 6 is a screenshot of a business hours table for a NetListing. 
     FIG. 7 is a screenshot of a NetListing search showing business hours of operation. 
     FIG. 8 is a flow diagram of translating time according to human factors. 
     FIG. 9 is a flow diagram for human factor time translation searching. 
     FIG. 10 is a flow diagram for human factor time translation display. 
    
    
     DETAILED DESCRIPTION 
     The present invention is described using as an example a searchable directory of business Internet brochures known as NetListings. By melding the power of a search engine and the structure of a directory, the human factor time translation allows consumers to search for local businesses using their perception of time of day. The invention can be used in many different ways and still fall under the scope and spirit of the claimed invention. 
     Shown in FIG. 1 is a network of computers  12  interconnect via the Internet  10  to allow for content searching. In performing a search, the search criteria can include the business name, the business address, the business park/shopping center, zip code, brands used/sold, certifications and licenses, payment options, county, state, within the boundaries of a municipality, areas served, area code, business service type and even hours of operation. The described search example contains a three-part Internet brochure consisting of an infosheet, a listing, and an e-message. The infosheet is custom designed to describe the business. The listing is a simple to use directory with expanded practical information for the consumer. The e-message enables the consumer to easily access their computer or PDA to send a message to an email address, fax machine, or translated to voicemail. Coupons and other optional features may be included along with the Internet brochure. 
     The Internet brochure contains three parts, an infosheet, a listing and an e-message. These three parts have been designed to be text with optimized graphics. This efficiency of design allows for ease of scalability and limited hardware with high speed access. 
     Shown in FIG. 2 is the infosheet. The infosheet  20  informs the customer about a business of interest to them. A simple to complex graphic may be displayed that is custom designed to the business. Shown are four separate business,  22 ,  24 ,  26 , and  28 . 
     Shown in FIG. 3 is the listing of a business. The listing  30  is comprised of approximately  24  specific parameters  32 , applicable to most businesses. By employing these parameters, a searchable directory is formed that can be searched quickly and accurately. The parameters are in the table below. 
     
       
         
               
               
             
           
               
                   
               
             
             
               
                 Company Name 
                 Business Pk/Shopping Center 
               
               
                 Trade Name 
                 Primary Phone Number 
               
               
                 Business Type 
                 Secondary Phone Number 
               
               
                 SIC 
                 Fax 
               
               
                 Contact Name 
                 E-Mail 
               
               
                 Address 
                 Web Site 
               
               
                 City 
                 Payment Options 
               
               
                 County 
                 Certifications and Licenses 
               
               
                 State 
                 Year Established 
               
               
                 Zip Code 
                 Name Brand Sold or Serviced 
               
               
                 Keywords 
                 Hours of Operation 
               
               
                 Within Boundary of Municipality 
                 Areas Served 
               
               
                   
               
             
          
         
       
     
     The search function is based on the entry of the above parameters or multiple parameters to yield a query result. 
     The third element of the Internet brochure is the e-message  40 . By clicking on the e-message button  42  a message  44  can be sent directly to business via e-mail or to the business&#39;s facsimile machine. 
     Other options such as the use of e-coupons can be presented as part of the Internet brochure. 
     A typical search  50  is shown in FIG. 5 wherein a keyword “restaurant” shown as element  52  has been typed. The results are presented as a listing of restaurants meeting the search criteria  54 . Adjacent to each “hit” is a click button to bring up an infosheet  56 , a listing  58 , or to contact the business establishment  57 . One of the search criteria “business hours of operation” is shown as  59 . 
     A unique feature of the present invention is the ability to utilize human factors for the translation of the business hours of operation. The Business Hours of operation  60  are presented to the database as shown in FIG. 6 where a daily open and close time is given. In a search result  70 , the Hours of Operation  72  are shown on the right side of FIG. 7 where open and close times are listed for each day of the week. A re-open and re-close time  74  is also given for the days where the business remains open past midnight. 
     This invention clarifies the human time factoring in the Hours of Operation. If Monday&#39;s hours of operation are from 10:00 AM until 2:00 AM Tuesday, then Tuesday&#39;s early morning hours should be considered an extension of Monday&#39;s business hours. Human time perception can be confusing when operational day and real time do not coincide. 
     For example two hours past midnight on Friday night is equivalent to 2:00 AM Saturday, but perceived by many people as still Friday night. The present invention discloses a novel method for handling this problem. 
     There is a function applicable to the translation of time based on a person&#39;s type, history, age, and habits. A translation process can be used for calculating the time displayed to human interpretation. This can be done by assuming a unitless translation table. Assume T=Monday 2:00 AM. This can be translated into a unitless number N such that N is in ½ hour interval. Then Monday 2:00 AM=0, 2:30 AM=1, 3:00 AM=2, 3:30=3, and 4:00 AM=4 etc. Then Tuesday 2:00 AM=48 and Wednesday 2:00 AM=96. For translation purposes if Tuesday 1:30 AM was an input, then N=47. This can be compared to known values. Monday hours of operation from 10:00 AM to 2:00 AM will now be N=16 to N=48. If an input value is greater than N initial and less than N final, a true value is established and the time is included in the search criteria/results. 
     The unitless time interval can be chosen to represent any unit of time such as quarter hour intervals, or minute intervals. The span over which time tracking takes place can be weekly, monthly or yearly. Since many events repeat themselves over a yearly cycle, such as holidays, vacations or special promotions, a year span would be desirable. A PC could easily compute in minute increments over a year or more. 
     Shown in FIG. 8, the information, including hours of operation, is input into a database, step  82 . A human factors time translation process is performed, step  84 . The translated values are input into the database for application processing, step  86 . The database is represented by element  88 . 
     While searching using the business hours of operation, the time search criteria are processed through the human factor time translation process. A comparison is made to time tables in the database record. If the comparison matches, the search results are displayed as meeting the time criteria. The software program flow for the search function is shown in FIG. 9. A search begins in step  91 . The time of interest in input into the request, step  92 . This can be either automatically done or entered manually. A human factors time translations is processed in step  93 . The search request is processed in database  88  using the translated time in step  94 . The results of any search are compared to human factors translated time by a comparator in step  95 . If the results met the time translated criteria shown in step  96 , then the search results are displayed in step  97 . 
     The display for the listing function also works using the human factor time translation function. As shown in FIG. 10, any query may be started in step  101 . The query is presented to the database record step  102 . The results from database  88  are received as record from the corresponding database in step  103 . A human factor time translation is performed on the results in step  104 . The results are displayed to the user in the listing format, step  105 . 
     Outside variables can be used to condition the time translation table. That is if X occurs, than modify the table by Y. This conditional modification can be automatic or manually instituted. An example would be a business rule such as during the Christmas Holidays the business hours of operation are increased. Another example would be “closed” or reduced hours of operations during a schedule vacation such as the first two weeks in August. Again this could be manually or automatically input into the human factors time translation table. 
     While the invention has been described for use as a search function to consumers over the Internet, it is to be understood that the invention may be used in many other settings without limitation such as time clocks, staffing hours, commission rates, parking rates, variable pricing etc. Changes may be made within the purview of the appended claims without departing from the true scope and sprint of the invention in its broader aspects.