The critics often refer to him internationally as the most well-known contemporary artist from Estonia mainly due to his short video works that have received wide international acclaim (e.g. Father and Son, 1998).
Kriitikud nimetavad teda tihti rahvusvaheliselt tuntuimaks kaasaegseks Eesti kunstnikuks, viidates eelkõige tema paljukiidetud videoteostele (nt "Isa ja poeg", 1998).