Update README.md

README.md

@@ -30,7 +30,7 @@ pretty_name: FrodoBots (1K)
 
 The **FrodoBots 1K Dataset** is a diverse collection of camera footage, GPS, IMU, audio recordings & control data collected from close to 1K hours of tele-operated sidewalk robot driving in 10+ cities.
 
-If you're interested in testing out your models on your own FrodoBots, you may reserve unit(s) from our upcoming [Kickstarter] campaign (from US$699).
+If you're interested in testing out your models on your own FrodoBots, you may reserve unit(s) from our upcoming [**Kickstarter**] campaign (from US$699).
 
 If you're interested in testing out your models on our existing fleet of FrodoBots (in various cities), you may reach out to Michael Cho for access to an SDK.
 
@@ -38,11 +38,11 @@ If you're interested in testing out your models on our existing fleet of FrodoBo
 |:--:| 
 | *2 FrodoBots being tested in Stanford campus* |
 
-> Special Shoutout: We want to express our sincere gratitude to the team at [BlurIt](https://blurit.io/en) for sponsoring our video redaction efforts (ie. blurring of faces & license plates).
+> Special Shoutout: We want to express our sincere gratitude to the team at [**BlurIt**](https://blurit.io/en) for sponsoring our video redaction efforts (ie. blurring of faces & license plates).
 
 ## What's FrodoBots?
 
-[FrodoBots](https://www.frodobots.com/) is an open-world video driving game where gamers remotely control sidewalk robots to complete missions in different cities (here's a video about the [robot](https://youtu.be/WZy1u7ds1wQ)).
+[**FrodoBots**](https://www.frodobots.com/) is an open-world video driving game where gamers remotely control sidewalk robots to complete missions in different cities (here's a video about the [robot](https://youtu.be/WZy1u7ds1wQ)).
 
 The game objective is to complete the pre-defined navigation missions in single-player mode (see [video]) or gather digital items in the multiplayer arena mode (see [video]).