creador is a private equity firm which partners with passionate entrepreneurs to grow world-class businesses in south and southeast asia.
we are committed to leveraging our regional experience, deep market knowledge and operational expertise to create superior value for our companies and in turn our investors.
we are focused on growth capital investments in south and southeast asia primarily indonesia, malaysia, philippines, singapore, india and also in sri lanka.
these markets benefit from a young and growing population, lower but rising gdp per capita and a rapidly growing middle class.
our deep understanding of these markets enables us to recognize and tap into promising opportunities for long-term value creation.
creadors singular purpose is to create superior and sustainable value for our partners through the following commitments.
focused value creation
we are focused on the high-growth markets in south and southeast asia. our keen understanding of these markets provides us with unique market insights and value creation opportunities.
we aim to optimize timeframe arbitrage in our willingness to be true contrarian investors.
we make investments through market cycles with a long-term horizon.
our management team, senior advisors and global advisory board bring in-depth knowledge of market opportunities and challenges which enable us to help our portfolio companies capture their fullest potential.
our philosophy is built on the foundation that the executive managers of the firm should be fully aligned with the long-term interests of our investors.
in this regard, our leadership team is fully committed as one of the largest investor in our fund.
our investment team
our executive team brings together a unique combination of proven investing skills and strong operating experience.
creador believes that this combination enables its executives to identify and develop long-lasting relationships with successful entrepreneurs, and to actively support them in building world-class businesses.
our team has committed substantial investment capital in our fund, demonstrating strong belief in our capabilities and ensuring substantial interest in our success.
creador sdn bhd, malaysia
brahmal vasudevan, founder and chief executive officer
brahmal founded creador in 2011.
he previously spent 11 years as a general partner and managing director of chryscapital, a leading private equity firm focused on growth capital investments in india.
he was part of the senior leadership team that grew assets under management from $64 million to $2 billion.
prior to joining chryscapital, brahmal was at astro, a pay-tv operator in south east asia, where he was involved in strategy, marketing and expansion into neighbouring countries.
brahmal started his career at bat and also worked at the boston consulting group.
brahmal is a board member of usaha tegas (malaysia), hathway cable and mnc sky vision.
he also established the pacific straits foundation, a charitable foundation focused on the education of less-privileged children in south and south east asia.
brahmal holds an mba from the harvard business school and graduated with first class honors in aeronautical engineering from imperial college, london.
utahya kumar (vu), senior advisor
utahya kumar (vu) was a senior partner of pricewaterhousecoppers (pwc) south east asia peninsula.
he was with pwc for 35 years and has led the firms advisory group in a number of large cross-border equity and debt transaction assignments.
he is a fellow and a corporate finance holder of the institute of chartered accountants in england &
he is also a member of malaysian association of certified public accountant and a chartered accountant of malaysian institute of accountant.
kevin loh, managing director
the boston consulting group (bcg), partner
mba and bachelor of science in business administration, hawaii pacific university
adrian ong, managing director
cimb investment bank, senior md
capasia, founding director
mba, judge business school, university of cambridge
fellow of the institute of chartered accountants in england &
chartered accountant of the malaysian institute of accountants
chen theng aik, executive director
private education groups malaysia, coo and svp
lafarge malaysia, executive director
malaysian oxygen berhad, cfo
dhl, bp chemicals
pwc, united states
mba, university of minnesota
yoong tai mai, cfo
capasia, head of finance and operations
bachelor of applied accounting from oxford brookes university
member of the association of chartered certified accountants