Disney Logo History + Mickey Mouse-Winnie the Pooh-Snow White-Cinderella-The Little Mermaid-Mary Poppins-Aladdin-Frozen-The Lion King-Pinocchio-Tarzan-Lilo & Stitch-Toy Story-Cars Golden Age, Silver Age, Bronze Age and Modern Age Bumper Logos

**The Walt Disney Company** (also known as **Disney**) was founded in October 16, 1923, by brothers Walt Disney and Roy O. Disney. Its includes cartoons, films, television series, short films and theme parks such as Disneyland and Walt Disney World. The famous well known legendary characters, including Mickey Mouse, Winnie the Pooh, Snow White, Cinderella, Ariel, Mary Poppins, Aladdin, Jasmine, Elsa, Pinocchio, Simba, Timon, Pumbaa, Lilo & Stitch, Star Butterfly, Lizzie McGuire, Dipper Pines, Mabel Pines, Ralph, Tarzan, Phineas and Ferb, Peter Pan, Tinker Bell, Belle, Woody and Buzz Lightyear.

Walt Disney Pictures Company is one of the world’s top entertainment and information providers. It was founded by Walter Elias Disney, an animator, film producer, entrepreneur, and voice actor.

*The symbol of The Walt Disney Company is an elegant castle, which first appeared on the logo of the company in 1985. The image copies the Cinderella castle from one of the Disney cartoons. It is a symbol of imagination and magic, evoking a sense of happiness and creativity.*

## Meaning and history

The very first Walt Disney logo sported a lined image of Mickey Mouse – the most renowned Walt Disney character, on a black background. Also, the logo featured a stylish wordmark “Walt Disney” and “home entertainment” phrase below. In 1995, Walt Disney came up with what is still the key element of the current logo – the Cinderella Castle. The animated logo emerged from a ball of white light with a shooting star drawing an arc behind it. The logo appeared on deep blue background, and the castle had a lighter shade of blue and had a simple appearance. Later, as the Walt Disney logo began to appear in movie intros, the “Walt Disney Pictures” tag was added, and the castle began to take on different animated appearances. For example, the Snow Dogs version (2002) featured an arcing line with icicles and snow falling from it; Lino and Stich sported a blinking and beeping UFO-like object drawing the arcing line; then the logo gets caught into a green spotlight and takes off like a space shuttle.***What is Walt Disney?***

The Walt Disney Company is one of the most reputable entertainment corporations in the world, which was established in 1923 and named after its founder. The company is specialized in the production of cartoons, movies TV shows and short movies but also develops such business directions as toys, amusement parks, books, music, video games, and tv channels.

### 1929 – 1937

The original logo was a clear depiction of what the company was doing. In its center, they put Mickey Mouse as he was drawn back then. His name also was featured in two parts on either side from the mascot, while the rest of the logo was occupied by inscriptions like ‘Walt Disney Productions’, the address, etc.

### 1937 – 1948

The original Walt Disney Pictures logo featured the name of the founder in a creative script. Interestingly, it remained quite legible in spite of its artistic design. The only problematic glyph was probably the “t” in the word “Walt” – it could be interpreted as the “y.”

### 1948 – 1979

The following version, by contrast, was hardly legible. Nevertheless, it looked refined and stylish.

### 1972 – 1983

Here, the designers returned to the style of the original logo. It was slightly updated, though, to make the wordmark better legible. The word “Productions” in a simple sans serif type was added.

### 1983 – 1985

While the lettering “Walt Disney” remained unchanged, the word “Productions” was replaced by “Pictures.” This time, the design team opted for a serif type and made the letters larger.

### 1985 – 2006

Cinderella’s castle made its debut on the 1985 emblem. It was placed above the lettering “Walt Disney,” which remained unchanged. The word “Pictures” preserved its serif font and grew slightly larger in comparison with the previous design. Disney bumper logos: "Disney Mickey Mouse", "Disney Winnie the Pooh", "Disney Snow White", "Disney Cinderella", "Disney The Little Mermaid", "Disney Mary Poppins", "Disney Aladdin", "Disney The Lion King" and "Disney/Pixar Toy Story".

### 2006 – 2011

Eventually, Cinderella’s castle has become more refined and detailed. With its towers and glowing rooms, it looks very appealing in the full-color versions. The text “Walt Disney Pictures” has grown smaller in comparison with the castle.

### 2011 – now

In 2011, they decided to get rid of everything written below the castle emblem, save for the single word ‘Disney’ precisely as it was shown before.

> The Disney logo was created as a reflection of a magical castle. And although the original “fairytale castle” has a real prototype, later the company got rid of the analogy with the actual ancient castle. The logo underwent a number of changes and became a prototype for the Disney Castle in Paris. Later, the changes affected both the stylized castle and the logo itself while the image acquired references to Peter Pen and other fairy-tale characters, “born” by the studio.
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> Walt Disney has chosen a unique way to make the logo effective by keeping up with the changing world and evolving animation technology. The team has demonstrated a striking ability to meet the standards of the day without ruining the concept.
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> The Walt Disney logo has a rich and colorful history. It symbolizes the magic of the fairy-tale realm, as the company has produced tons of exciting fairy-tale and fantasy movies, cartoons, and animated movies.
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> The Walt Disney logo font is based on the company founder’s handwriting.
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> The logo uses a whole palette of bright colors, which create a sensation of magic and power.
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