Shen Siyan: miHoYo's Travelogue

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今日，有幸和上海市工商联六位企业家去参访世界知名的游戏／科技／互联网公司米哈游，和创始人刘伟总裁深度交流。
Today, I had the privilege to visit the world-renowned game, technology, and internet company miHoYo in Shanghai, along with six entrepreneurs from the Shanghai Federation of Industry and Commerce. I had in-depth discussions with the founder and president, Mr. Liu Wei.

米哈游是中国游戏行业的头部企业，总部位于中国上海，并在新加坡、美国、加拿大、日本、韩国等国家和地区进行全球化布局，公司员工5000人。2012年成立至今，只深耕了3款产品——《原神》《鹿鸣》《崩坏》系列、但年营收为450亿，净利润255亿。（本文营收数据引用自网上媒体，作为一家非上市公司，不需要向公众披露具体数据。请各路神仙大佬理解，支持）
miHoYo is a leading company in the Chinese gaming industry, headquartered in Shanghai, with a global presence in countries and regions such as Singapore, the United States, Canada, Japan, and South Korea. The company has 5,000 employees. Since its establishment in 2012, miHoYo has focused on three products: *Genshin Impact*, *N0va Desktop*, and the *Honkai* series. However, its annual revenue is 45 billion yuan, with a net profit of 25.5 billion yuan. (The revenue data mentioned in this article is sourced from online media and, as a non-publicly listed company, specific financial data is not disclosed to the public. I kindly request understanding and support from all respected individuals.)

总裁刘伟首先深情感谢了上海高效、公开、公平的营商环境，直言没有上海，就没有米哈游。从2011年拿过10万元政府扶持和100万的天使投资之后，没有再拿到过投资，不是不想拿，而是起步时满世界找投资被拒，艰难求生，节省开支，仅靠深耕4款产品走到现在，从最初三个大学生在宿舍里的梦想直到成为巨头，每个阶段的艰难都经历过。作为公司创始人，我深有同感。
President Liu Wei first expressed heartfelt gratitude for the efficient, open, and fair business environment in Shanghai, stating that without Shanghai, there would be no miHoYo. Since receiving a government grant of 100,000 yuan and 1 million yuan in angel investment in 2011, miHoYo has not received any further investments. It's not that we didn't want to, but in the early stages, we faced rejection from investors all over the world, struggling to survive and cutting expenses. We have relied solely on the development of our four products to reach where we are today. From the dream of three college students in a dormitory to becoming a industry giant, I can deeply relate to the challenges faced at every stage as the company's founder.

学习米哈游到底学习什么？我问了刘伟几个问题，大伟哥的回复值得整理一下。
What can we learn from miHoYo? I asked Liu Wei a few questions, and Brother Wei's responses are worth summarizing.

1. 初心使命:做自己热爱的事，不用坚持——不是公司离不开我，是我离不开公司。
Mission and Passion: Do what you love, and persistence is not necessary—It's not that the company can't survive without me; it's that I can't leave the company.

2. 管理扁平:让听到炮声的前线人员指挥战斗，每个高管不配独立办公室，所有人必须奋战在产品一线。
Flat Management: Let the frontline personnel who hear the gunfire lead the battle. No executive is entitled to a private office; everyone must fight on the front lines of product development.

3. 把每一次危机转化为生机。由于2018年游戏版号寒冬（暂停审批），不得已开始游戏出海，目前一半业务在海外，连续2年全球第一。苹果公司总裁库克刚到访，还有全球企业巨头纷纷排队拜访，不知不觉发展成为一家国际知名公司。
Transforming Every Crisis into Opportunity: Due to the "game version number" cold winter in 2018 (approval suspension), we were forced to explore international markets. Currently, half of our business is overseas, and we have been ranked as the global number one for two consecutive years. Apple CEO Tim Cook recently visited, and numerous global corporate giants are lining up to visit. Unknowingly, we have developed into an internationally renowned company.

4. 重剑无锋，大巧不工。坚持做产品，坚持将60%的营收投入研发，坚持做难而正确的事。
A Sharp Sword Does Not Need a Fierce Edge: Stick to product development, invest 60% of revenue into research and development, and persevere in doing difficult but right things.

5. 不落后这件事，很重要。即使在美国没有业务，也要保持学习能力。
Never Falling Behind is Crucial: Even without business in the United States, we must maintain our ability to learn.

6. 田忌赛马，保持整体胜率，走差异化路线，专注细分领域。刘伟特别提到，小公司如何跟大公司竞争？聚焦、专注、做窄，在细分领域做到前三。他举了个例子，“渲染”的确打不过美国公司，但米哈游把“卡通渲染”做到了全球第一。
Adopting a Strategy of Differentiation: Focus on maintaining a high overall success rate by specializing and concentrating on niche areas. Liu Wei specifically mentioned how a small company can compete with larger ones. By focusing, specializing, and excelling in a specific niche, aim to be among the top three. He gave an example, stating that miHoYo may not be able to surpass American companies in terms of "rendering," but they have become the global leader in "cartoon rendering."

7. 做一家有“赌性”的公司，敢于下注，敢于押注，看准、重押、大投入大回报。刘伟笑言米哈游要做一只有梦想的“赌狗”，坚持梦想，因为热爱。
Be a company with a "gambling spirit," daring to take risks and make big bets. Identify opportunities, place significant investments, and reap substantial rewards. Liu Wei jokingly said that miHoYo wants to be a "dreaming gambler," persisting in their dreams because of their passion.

近距离与如此优异的企业交流互动，我深受鼓舞，大伟哥加了微信并一再嘱咐我，“你们要加油哦！一起加油！”这条微信我是不会删了，大伟哥的嘱咐，给我的心灵充了电，像一道光照亮了我的世界。
After having such close and inspiring interaction with such an outstanding company, I was greatly encouraged. Brother Wei added me on WeChat and repeatedly urged, "You guys have to keep going! Let's work hard together!" I won't delete that WeChat message. Brother Wei's instructions have charged my soul and illuminated my world like a beam of light.

路远且长，不畏艰险，人生难得碰到触及灵魂的人，他们都是指引你前行的导师。他们指引你走向光明，直到做成一家值得尊重的公司。
The road ahead is long and challenging, but I fear no difficulties. In life, it's rare to encounter people who touch your soul—they are the mentors who guide you. They lead you towards the light until you build a respected company.

自古英雄出炼狱，从来富贵入凡尘。
Throughout history, heroes emerge from trials and tribulations, and wealth and glory descend upon the mortal realm.

谢谢，米哈游。
Thank you, miHoYo.