Micron Autos

Micron's M logo

Micron Automobiles or Micron Autos. Is a French Car and RV manufacturer based in Lyon, France. The Manufacturer Makes Smaller Cars That are mainly for the EDM, USDM, and JDM Markets. The Brands first car, the Sixty-Fiver was Introduced in 1945 and ran until 1992.

Since 1995, Micron is the only French brand available in the U.S. Renault and Peugout have avoided the U.S after their deprature.

## History

Micron original started as a commercial manufacturer named "Macron", which was created by Lucas Arman. His first product was the Maxer tractor in 1943. He produced in total 6,000 tractors between 1943-1945.

**Automobiles:**

In 1945 Lucas realized the rise of the car market, and started his very own car project. He also changed the name from "Macron" to "Micron". Arman's project was the Micron Rainfall. At this time most Automakers were using numbers as the name of their models, and when the talk of a French man who was creating a car with a actual name was pretty uncommon. In 1946 Arman showed his concept on 8/23/46 in Lyon, France. The public liked the idea of his small car and wanted to buy the Rainfall. One man, asked Arman to buy the car for 20,000 dollars. Arman sold the concept ans told the people this: "with this money I shall build a factory, and in that factory I will make the people what they want: a reliable automobile". Arman's words were true and he used the money he made and the money he got from the Rainfall to build his first mass produced car: The Micron Sunlight. The Sunlight was very successful hitting 4,000,000 sales between 1945 to 1963 until it's discontinuation.

**1950s**

Armon started in 1950s by planning to sell his Sunlight in the rest of Europe. This was later revised and he decided to try and enter the U.S market. Before he could begin his U.S marketing he decided to sell his Sunlight as well as another car in Europe.

**1960s**

In 1960 Armon finalized his U.S plans and decided to open a factory in Pheonix, Arizona. Instead of selling the Sunlight, he decided to make a new model. He decided to name this new model the Micron Acrobat. This was because the car could be used on very bumpy,rough and muddy terrain.

In 1963 the Sunlight was discontinued.

In 1969, Arman added the Maple wagon

**1970s**

With the turn of the decade, Arman began working on new models for their American Market. They came out with a light hatch named the Micron Canal. In 1975 Arman turned 50 He told the people of his retirement plans in 1985.In 1976 Arman made a deal with \_\_\_and made a division called Jolva. In 1977 Micron only had 3 U.S models: Acrobat, Canal and the new Model O.

**1980s**

In 1980 Arman Had introduced 4 new models: the Micron System, Micron Tactic, Micron Model Q and the Micron Surf. In 1981 Arman discontinued the Acrobat. Later he started plans for a U.S minivan, when he heard talk Of the Omota Grand Transvan and Crapper Motors Metron. In 1982 Arman was in a rush, and by 1983 he just finished designing. Later in 1983 the Crapper Motors Metron was released, which was making Arman go crazy, by 1984 he began making the Astronomy Minivan, With the help of his son, James C. Arman., all hope wasn't lost when the Crapper Motors Metron was released, because the Omota Grand Transvan fell behind, which was a up for Micron. On August, 12, 1985 Arman annouced he was retiring, and that his son, James, would be taking his place. With the new ownership, James got to work, by starting production of new models, as well as facelifts. In 1986 the European lineup consisted of the: Dancer,Maple, Que, and the new Model V. In America the lineup consisted of the Maple, Astronomy, System, Tactic, Model O, Canal and the Surf. In 1987, James introduced the Model P suv.

**1990s**

James started the turn of the decade by introducing a new car, The Esteem Wagon for Europe while also removing the Canal and System hatchbacks, for the new Screen, and Volume hatchbacks. Later in the year James took a big leap to go global, and by 1995 he sold cars in every continent (except Africa and South America) In 1991, James removed the Maple, because of it's slow sales and added a new European model: the Harber. In 1992, James decided to bring back the car his father had made, except he made it a minivan. By 1993 the U.S had thr Screen, Model Q, Astronomy, Tactic, Model O, Maple, and the new Model K in 1996, James noticed low sales on The Model O and Model Q Wagons, so he Decided to make a concept, the Model Q and O III. The public recieved the car well and had just enough support to produce them. By 1997 Micron had 1,000,000 employees. in

**2000s**

James looked toward the new millennium by giving each car a new look. He also introduced a new Global Sedan, called the Furion. In 2001 he decided to introduce a European only model, the Model W. Later he introduced the Car, which is a van.By 2002 he removed the Model O in favor for the Model Q and K. By 2003 he removed the Harber. Later he cut off the Model K and then the Tactic sedan. the Screen and Esteem were removed in 2004. By April 2004, the Lineup was short for Micron, so James introduced the the Zest. On June, 3rd, 2005 Lucas Arman had passed, and James was devistated. Later James moved to Pheonix, Arizona and handed down Micron to his 21 year old son Sam J. Arman. With the new Ownership, Sam introduced a new model called the Micron Flavor. He also updated the Furion. He decided to add a model for india called the Airwave, a small sedan. He decided to leave the U.S and European market alone and focus towards the Japanese market. He introduced 5 kei cars to Japan. the Swim, Soundwave, Crouton, Invisible, and The Model G. Later in 2006, he introduced the Viola Supermini for Europe. In 2008 he Updated all of the U.S Models. In 2009 he introduced the Micron Arman Pickup truck and SUV. He also added the Surge

**2010s**

With the start of the 2010s Sam introduced a sedan version for the Volume and reintroduced the Screen, coming with a Sedan version aswell. The Model Q was discontinued in 2011. In 2012 he Removed the Airwave for some new Indian models, The Hue, Tram, Violin, and the Flora. In 2014 Sam Decided to Remove the Astronomy for the much better selling Maple. Sam also introduced the Bull and Buffalo pickup trucks. He added a van for. Europe called the Deluxe. Between 2015 and 2018 Sam had no discontinuing or introducing in mind.in 2019 He discontinued the Flavor along with all of the Japanese lineup. He used the Japanese kei car names and moved them onto crossovers, he also introduced a new SUV called the Rainfall, to honor his grandfather.

**2020s**

Sam, started the new decade with plans for new vehicles, until the COVID-19 struck. This slowed down Micron, and things got worse with the chip shortage. In 2021 Micron was free of masks. On May 2nd 2022 James passed due to old age. He died at the age of 86. On June 3rd 2022 Sam annonced facelifts for aging car designs and said that he has no plans to exit the sedan, and hatch market in the U.S, avoiding what other Companies , such as Ford or Chevrolet have done. And on August 3rd Sam will annouce 2 new models to the already huge lineup, all still successful.