LOVElution

MAD MONEY CLUB Member Profile

**LOVElution** (Hangul: 러블루션) is the third sub-unit of tripleS. They made their debut on August 17, 2023 with the album, ↀ.

Members were chosen through the fourth gravity vote. The lineup consists of SeoYeon, HyeRin, YuBin, Kaede, DaHyun, Nien, SoHyun, and Xinyu.

During the LOVElution showcase, SeoYeon stated that unlike Acid Angel from Asia and +(KR)ystal Eyes, LOVElution will not disband if they do not reach 100,000 sales.

## History

### 2023: Formation, Debut with ↀ & US Tour

On April 20th, tripleS' fourth gravity event was announced, titled Second Grand Gravity. It was to determine the lineups for the two new sub-units, EVOLution and LOVElution. S16 was already determined as a LOVElution member pre-gravity.

On April 22nd, YuBin was revealed as the first member of LOVElution, followed by SeoYeon on the 23rd, Kaede on the 24th, DaHyun on the 25th, SoHyun on the 26th, HyeRin on the 27th, and Nien on the 28th. On the last day of the Gravity, LOVElution was determined as the sub-unit to promote first over EVOLution. Xinyu was revealed as the final member of the unit when she was revealed as S15 on July 2nd.

On July 10th, filming for LOVElution's title track music video was revealed in SIGNAL #313. Teasers were released starting with Nien's on July 21st, followed by YuBin's on the 22nd, Xinyu's on the 23rd, DaHyun's on the 24th, SeoYeon's on the 25th, HyeRin's on the 26th, SoHyun's on the 27th, and Kaede's on the 28th.

Alongside the first teaser, it was announced on July 29th, that LOVElution would be having their first world tour, tripleS 1st World Tour <Authentic>, starting in the United States with "LOVElution in US." With the sub-unit being planned to perform at ten cities, the tour would begin on September 24th in Atlanta and end on October 14th in Los Angeles.

As of September 3rd, LOVElution's promotional period for ↀ has ended with their last live broadcast performance on Inkigayo, which was also their second time performing on said music show as a sub-unit.

## Concept

LOVElution concept is about self-confidence within our Generation and youth. The Girls Capitalism music video is all about loving yourself, as shown in the "10 Rules of the Mad Money Club". It can also been shown through the lyrics of the song is also about loving yourself *"Call me beauty, Gotta love myself in the mirror, I'm beautiful, Love me better."*

**10 Rules of the Mad Money Club:**

1. Don't Cry, Be Rich
2. Read More
3. No Money, No Future
4. Dance When You Feel Ugly
5. Dream Big
6. Eat Healthy
7. See Differently
8. Try New Food
9. Don't Be Scared To Be Crazy
10. Just Be(You)tiful

## Events

* LOVElution ↀ Showcase Event
* tripleS 1st World Tour 'Authentic'

## Achievements

* ↀ sold 12,991 copies on its first day of release, surpassing ACCESS, ASSEMBLE and AESTHETIC's first day sales.
* Girls' Capitalism hit 10 million views on YouTube two days after its release.
* ↀ achieved 460,934 unfiltered streams on Spotify on its first day of release, becoming tripleS' second highest debut behind ASSEMBLE.

## References

1. ↑ @triplescosmos
2. ↑ https://v.daum.net/v/20230817160714822
3. ↑ @triplescosmos
4. ↑ SIGNAL 353 (YouTube)
5. ↑ 【KITTO Original】Kpopシーンに新 | Kitto today