AdumaMum

AdumaMum's current profile picture, taken at The Lounge Studio, where AdumaAwards 2022 was filmed.

## Physical description

### Eye color

Blue

**Luke** (born 10th June, 2005), better known online as **Rubin**, is an English Rapper and Twitch Streamer, who was born in Harrow, London. He created his first YouTube channel back in July 2016, where he had a mixture of vlogging videos, music videos, and gaming videos. During this time, he had many other channels, for example, ***AdumaMum*** (where he posts Gaming videos), **AdumaSadBoi** (where he posts slow & reverb edits of songs), and AdumaVODs (where he posts Twitch VODs).

## Music

When Rubin started his YouTube channel, his first video on the channel was a music video, which is currently unlisted. His next few songs were uploaded sporadically over the next few years between mid-2016 and late 2018.

### Singles

After July 2018, Rubin had announced brand new songs ("I'm a Peasant?", "You're Trash" and "F.A.T") and an upcoming project that had then released in August 2019. Rubin's September single, "Dr Diss" is one of his favourite singles to date. In December, through to May 5th 2020, Rubin has released several singles, most of which has gone onto being on the "Rubin's Happy Place" or "DEEP LIFE" albums.

### Deep This

In 2019, Rubin released 9 songs under his "Deep This" album. But for the first time, he had uploaded all of the songs onto other major platforms such as Spotify, Apple Music, etc, to give the album a push when it officially released in August 2019. Rubin had explained that "the Deep This album was made to show people what it was like to live with my father when I was younger [up to the age of 11]. This album includes songs that tell a story about my life whilst living with his dad." His first single, 'Intro' had released in March, and his last singles 'N/A' and the Interlude version, as well as 'Outro' were released in August with the release of the album. The album was then pulled from major platforms in February 2021 as Rubin goes to upgrade his musical content.

### Rubin's Happy Place

After his 2019 album, Deep This, Rubin announced a second album (during his September 2019 single, 'Dr Diss') called 'Rubin's Happy Place' originally with 8 songs, but ended up with 12. As well as the Deep This album, Rubin had explained that 'Rubin's Happy Place' described "what made him happy and called it his Happy Place and that he also tells the differences between living with his mum and living with his dad." In March 2021, Rubin had enough with waiting for others to get back to him for features, and had released the 12-track album onto Soundcloud and YouTube.

### DEEP LIFE

During the couple weeks before Rubin posted the entire of RHP, he was teasing two songs simultaneously, "DEEP LIFE" and "UPGRADING". It is believed that "DEEP LIFE" will be his first full-feature album, including the two tracks mentioned. At the end of UPGRADING, he said "Drop DEEP LIFE and then go have a rest", meaning he is going to take a break from music after the release of DEEP LIFE. On May 12, he teased his third single of the album "Birthday 2" alongside a countdown to his birthday (and the single's release date), with an Instagram post on the following day with 2 snippets of the song.

Soon afterwards on 1st August, he announced that the album would drop on the 2nd September 2021, along with the official tracklist of DEEP LIFE.

March 26th 2021 - UPGRADING

Aprl 20th 2021 - DEEP END

June 10th 2021 - Birthday 2

July 9th 2021 - Phone Call

September 2nd 2021 - Album Release

### DEEP LIFE (Deluxe)

After Rubin dropped his album "DEEP LIFE" in September 2021, he announced there would be a deluxe version of the album.

March 18th 2022 - DEEP END

June 10th 2022 - Birthday 3

July 13th 2022 - Happier with U Gone

October 28th 2022 - Death of Me

March 5th 2023 - Effects

TO BE CONFIRMED IN 2023 - Album Release

## Twitch

Rubin had previously streamed in late-2018, through to March 2019 on his rubyisew Twitch channel, where a few clips and highlights are posted.

In 2020, Rubin had created his AdumaMum Twitch Channel, but wouldn't stream until September 2020. He would stream irregularly between September 2020, and January 2021, where he won't stream for a couple months due to health concerns.

June 30th 2021 is the day where he officially returned back to streaming on Twitch. Not long afterwards on July 12th, AdumaMum had officially reached Twitch Affiliate whilst streaming Watch Dogs: Legion. He has consistently streamed since June through to Present. He has streamed for a total of 450+ hours since June, and 420+ hours since Affiliate status.

On Wednesday, June 8th 2022, Rubin went from streaming from his Xbox (which he's had since 2016), to streaming on a brand new PC.

## YouTube

When Rubin originally started his YouTube channel under the name of "The Rubin" on 23rd July 2016, he uploaded content, varying from extremely low-budget music, gaming and vlog videos recorded all on his iPhone 5 (at the time). As he continued his YouTube work, he had a growth spurt during mid-2017 and then again mid-2018 when he soon hit 1,000 subscribers on 28th July 2018.

In July 2019, Rubin had deleted all of his videos, apart from music, and rebranded his channel to "**TheRubinMusic**" and creating TheRubinGaming for his Twitch and gaming videos. This was the start of a new phase of his channel, as he started to primarily upload audio versions, but soon deleted all of them in mid-November due to the channel upgrading to an Official Artist Channel (which was fully integrated on the channel on 23 November).

On 23rd November 2019, due to the channel being upgraded to an Official Artist Channel, Rubin had yet again renamed his channel, but spaced out the current name to "**The Rubin Music**" and is set to upload all of his Gaming and Twitch videos on his AdumaMum channel.

### Current channels

Rubin currently has a few channels he uploads onto. These channels are:

* AdumaMum - Gaming & Twitch Channel. (Every Tue & Thu. Occasional uploads on Friday/Saturdays)
* AdumaSadBoi - Slow & Reverb songs. (Posts Mon/Wed/Fri)
* AdumaVODs - Twitch VODs (Thursday-Monday)
* The Rubin - His music channel, and his biggest channel. (Typically posts every month to couple months)

### Retired channels

Rubin used to post on other channels too. These channels include:

* RubinIsEw - Old Twitch/gaming channel, originally named TheRubinGaming. (4 uploads)
* TR Lyrics - Uploads of Lyric Videos. (7 uploads)
* TR Music - All of his 2017 songs were originally posted on this channel, and was removed in June 2021. (No longer exists)
* Wordsmith John - Random content of him saying words, or random videos. (114 uploads)