E4

E4
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E4 logo

E4 is a television channel in the United Kingdom on Sky channel 135, Virgin Media channel 106, BT channel 803, Freesat channel 832, Talk Talk channel 202, and Virgin Media channel 810. It was launched on 19 April 2008. The channel broadcasts a mix of factual and lifestyle programming, most notably the daytime soap opera Crossroads. The channel features a wide range of programmes, including the latest news, current affairs, documentaries, music and comedy. Unlike most British TV channels, EE4 does not have a schedule, nor does it broadcast news bulletins, or listings magazines, although it does show adverts in these forms at the beginning and end of shows.

## Overview

In the UK, a single free-to-air television licence must be applied for in order to be allowed to broadcast television in the country. When a television licence is applied for, a "channel plan" must also be submitted detailing what channels are proposed to be broadcast. The channel plan must include the names of each channel to be broadcast and must state if the channel will be free-to-air or will be on a subscription television service.

As part of its general policy of not including a schedule on the channel, EE4 was the only channel in the UK not to receive a channel listing magazine, such as TV Times or TV Choice, at the start or end of its broadcast day. As of August 2011, this policy has been abandoned and EE4 receives listings magazines at both these points. The channel's slogan is "The home of the best in lifestyle programming".

## History

### Launch

EE4 was launched on 19 April 2008 at around midday, ahead of the other three EE networks. It aired an hour-long special launch broadcast, titled Life After Walford: EastEnders at the time, featuring interviews with actors who had played characters on the soap. The programme was hosted by Mark Lawson, a former newsreader for BBC1. Lawson also presented the first episode of the new channel, as well as the first episode of Channel 4 sitcom Bad Education.

On 17 April 2008, Channel 4 announced the addition of EE4 to its multiplex. The channel was to broadcast "exclusive" programming during the day and would be available on a separate channel on Freeview. Unlike EE4, the other three EE networks were broadcast on the standard EE service, which also offers a range of other programming. However, EE4 is the only network to be broadcast using Channel 4's own DVB-T transmission standard. On 30 April 2008, EE4 launched its first series of programming.

### Rebranding

In March 2009, EE4 was rebranded to Life, and to reflect this, new packaging and logos were created. The Life channel slogan was also changed to "Your Life". On 8 December 2009, the channel's launch was delayed by a day. In January 2010, EE4's content was rebranded to focus on lifestyle programming. In an attempt to attract a younger audience , the Life channel's target audience was rebranded as "Life + 24", emphasising on the older-skewed content on Life. On 1 March 2010, the channel was relaunched to "The Home of Live."

In 2013, the channel was relaunched once more and changed its name to "E4".

## E4 +1

E4 +1 is a timeshift television channel in the United Kingdom on Sky channel 235, Virgin Media channel 146, Freesat channel 1017, TalkTalk channel 104 and NOW TV channel 1 (and later 3). It was first broadcast in 2006, and became the first dedicated music television channel in the UK, broadcasting exclusively music videos 24 hours a day. The channel was created by the British music channel VH1 and MCTV.

The channel is now owned by RCA, a part of Sony Music Entertainment. The channel is currently available as an On Demand channel through Sky and Freesat.

## E4 HD

E4 HD is a high definition television channel in the United Kingdom on Sky channel 829, Virgin Media channel 145, Freeview channel 5 and Freesat channel 030.

## In real life

Channels like E4 does not have its own number on BT. BT channel 803 does not exist. TalkTalk, like BT, uses the same guide as Freeview but with pay channels added on. 202 on Freeview is CBeebies. Virgin Media is already labelled and does not have E4 on 810. 810 on Virgin Media is Zee Cinema. E4 was launched on 18 January 2001. E4 does not air factual programmes, lifestyle programmes or Crossroads. Crossroads used to air on ITV. Soap operas are not factual or lifestyle. E4 does not air news or current affairs. There used to be a block on E4 during off-air hours called E4 Music. And E4 does air comedies. It’s not called EE4, it’s called E4. E4 does have a schedule and it does air ads.

EE networks don’t exist. The closest thing you’ll find is EE mobile networks. The slogan is not "The home of the best in lifestyle programming". There is no show called Life After Walford: EastEnders. Mark Lawson was never in BBC1, only BBC Radio 4. Bad Education is not on Channel 4, it’s on BBC Three. ‘EE4’s first series’, E4 is not a TV show. E4 never rebranded to Life, the closest channels are Life TV & Lifetime, both closed in the UK. You can’t rebrand audiences.

### E4 +1

Freesat’s E4 is on 123, 1017 is not on Freesat. TalkTalk does not have its own guide. 104 on Freeview is Channel 4 HD. NOW TV does not have a TV guide. E4 +1 is not a music channel, was not created by VH1 and is not owned by RCA.

### E4 HD

Freeview does not support E4 HD, channel 5 on Freeview is Channel 5. Freesat does not support channel numbers 1-100.

## Prompt

This article uses 3 prompts

‘E4 is a television channel in the United Kingdom on Sky channel 135, Virgin Media channel 106,’

’E4 +1 is a timeshift television channel in the United Kingdom on Sky channel 235, Virgin Media channel 146,‘

‘E4 HD is a high definition television channel in the United Kingdom on Sky channel 829, Virgin Media channel 145,’

## See also

E4
E4 Kids
E4 Music
E4 Comedy
E4 Sci-Fi
E4+
Escape
Life + 24
Big Brother
Countdown