Coco Rocha

**Mikhaila "Coco" Rocha** (born September 10, 1988) is a Canadian fashion model. She is known as one of the first "digital" supermodels, and is known for her advocacy for younger models. As an author, she collaborated on the 2014 book *Study of Pose*. Rocha is also the founder of the Coco Rocha Model Camp and co-owner of the Nomad Management Modeling Agency.

## Early life

Rocha was born Mikhaila Rocha in Toronto, Ontario, and grew up in Richmond, British Columbia where she attended Hugh McRoberts Secondary School. Her family is in the airline industry. She has two siblings. She is of Irish, Portuguese and Ukrainian descent.

## Career

Rocha has been on the cover of many top fashion magazines including American, Brazilian, Italian, Japanese, Korean, Thai, Mexican and Spanish Vogue, Russian, Australian, Singaporean, Chinese, Vietnamese, Serbian, Thai, Brazilian and Mexican Harper's Bazaar, Flare, Fashion, Numéro, L'Officiel, W, Dazed & Confused, i-D and Time Style & Design, among others.

Since her debut, Coco has been the face of a variety of advertising campaigns including Versace, Americana Manhasset, Balenciaga, Chanel, D&G, Dior, Dolce & Gabbana, Lanvin, The Gap, Ports 1961, Tommy Hilfiger, Yves Saint Laurent, Esprit, Liz Claiborne, Calvin Klein, Nicole Farhi, DeBeers, Zac Posen, Rimmel, and Tatras Japan. She has appeared in editorials for American, Italian, Korean, French, Russian, Spanish, Brazilian, Japanese, Mexican, and British Vogue, British, Canadian, Czech, French, Quebec, and Italian Elle V, W, French, Korean, and Japanese Numéro, British and Japanese Dazed & Confused, i-D, Time Style & Design, and Ukrainian, Russian, Korean, and American Harpers Bazaar.

In July 2010, Rocha appeared on the Vogue website daily for an entire month in a feature named "Today I'm Wearing".
The following month, Rocha appeared on a billboard in Times Square for an ad campaign with *Marie Claire* magazine in partnership with Project Runway in which she modeled a contestant's winning design.

In spring of 2011, it was announced that Rocha would again be the face of a limited edition Karl Lagerfeld designed Coca-Cola light campaign. She previously collaborated with Lagerfeld and Coca-Cola in 2010.[25] In July 2011, Coco Rocha became the first high fashion model to be photographed by the Lytro Camera, the camera takes what the company calls a "living picture," meaning that it captures enough visual information in a single exposure so that the focus and zoom can be adjusted even after the picture is taken. Rocha said she reached out to the company after reading about them on the website Mashable.

In August 2011, it was announced that Rocha would be the face of an upcoming Karl Lagerfeld for Macy's collection.[27] In mid-February 2012, Coco appeared in a commercial for White House Black Market created by New York advertising agency ceft and company new york in which she was featured tap-dancing.

In September 2014, Rocha walked for designers including Zac Posen at Spring New York Fashion Week, her tenth year working with the designer.In November, Rocha again appeared on the cover of Flare, and became the magazine's first guest editor.

## References

1. ↑ Coco Rocha.
2. ↑ Coco Rocha - Model.
3. ↑ 3.0 3.1 3.2 Coco Rocha rocks the runway | Irish Entertainment in Ireland and Around the World. IrishCentral. Retrieved on 2012-07-03.
4. ↑ Zax, David (November 4, 2014). Supermodel Coco Rocha Strikes 1,000 Poses In 360 Degrees In This Encyclopedia Of Posing.
5. ↑ “The World’s First Digital Supermodel” Coco Rocha at SXSW (March 14, 2016).
6. ↑ SxSW 2016: Coco Rocha Calls Out Tech, Fashion Industries (March 14, 2016).
7. ↑ Sara Ziff’s Underage-Model Bill Gets Signed Into Law.
8. ↑ Nast, Condé. Coco Rocha Explains Why the New Underage Model Law Will Revolutionize the Fashion World.
9. ↑ | Meet Our November Cover Star, Coco Rocha. flare.com (2014-09-30). Retrieved on 2015-02-12.
10. ↑ "Coco Rocha - Fashion Model - Profile on FMD". *FashionModelDirectory.com*. Retrieved on April 29, 2020.
11. ↑ "Coco Rocha rocks the runway. *IrishCentral.com*. Retrieved on April 29, 2020.
12. ↑ "Coco Rocha's fashion and style choices, day 1 (Vogue.com UK), 2011-6-11.
13. ↑ "Coco Rocha's New Focus - NYTimes.com"., by Stephen Heyman, NYTimes.com, 2011-09-29.
14. ↑ Odell, Amy. "Coco Rocha Has the Honor of Modeling Karl Lagerfeld’s Macy’s Line", TheCut.com, August 4, 2011. Retrieved on April 29, 2020.
15. ↑ "Watch Model Coco Rocha Tap Dance for White House Black Market". luckymag.com. February 17, 2012.
16. ↑ Staff. "Coco Rocha’s 10th Year with Zac Posen", Vogue.com, 9/11/2014. Retrieved on April 29, 2020. “Wonder what really goes on behind the scenes at NYFW? Follow top model Coco Rocha as she gives us an exclusive, firsthand-look at what it takes to get runway-ready for the Zac Posen Spring 2015 show.”

## External links

* Coco Rocha article at *Wikipedia*
* Coco Rocha links at FreeOnes
* Coco Rocha at Babepedia