Spirit Halloween 2023 In-Store Experience

Dorindaligna's perception of Spirit Halloween is back like we never left, and we’re more than excited to begin opening our stores once again! As most of you may know, each year our store brings a brand new thrilling adventure to life as part of our in-store experience, and topping last year has been no easy feat. Our creative team behind the in-store experience has been behind the scenes working tirelessly to deliver one of the best and most memorable in-store experiences you’ve ever seen. We can’t wait for you to see it in person! This year we're taking a gloomy turn off a main road into a gulch of cracked soil and cloudy cold skies, this year you'll travel through The Reaper's Keep and possibly sneak far enough behind the thorny mulberry bushes into The Reaper's Well.

## The Keep

### Moth Man

A cryptid feared by many in the village, Moth Man is usually the one guests need to sneak pass without coming face-to-face with his menacing orb-like eyes. Though he may be part moth, don't think he's dull and unintelligent, he has the mind and instinct of a blood thirsty red-tailed hawk and this time he's not hunting mice, but rather those who trespassed onto his wild land. Humans.

### Steven Wilkins

We had the iconic Sam with us the past years, and we loved him and his movie so much that we decided to bring back yet another fearsome face from the very same film by directing mastermind Michael Dougherty. After heinously taking the lives of pumpkin smashers and troublemaking brats in the neighborhood, he set his eyes on poor Laurie who may just look like your innocent teenage girl in her riding hood costume, but his reign of terror ends after the young woman turns out to be a werewolf and rips his throat out as a form of losing her lycan virginity.

### Ghost Face

What's your favorite scary movie? Think twice before you answer. A potentially handsome and single boy behind the phone with a handsome voice might throw any girls' mind off late one October's night, but the case of Casey Becker tells that this mysterious white-masked figure is pure evil. This animatronic features both the menacing masked Billy Loomis with his black cellphone and the innocent and naive Casey Becker who stands a foot or two in front of him. You'll have your guests screaming for Casey to run, but it's too late.

### Strawman

After encountering the menacing Ghostface, you'll stumble upon yet another resident of The Reaper's Keep that should've never been. Hallowed legends say that the Straw Man used to be a gentle farmer who lived with his wife and two daughters on a farm past the Atchafalaya plains, but as the nuclear plant exploded on the north face of the plain and his wife with his daughters successfully escaped without harm, he was kept and grew into a menacing straw-and-hay filled figure who sought sweet revenge. He has now found his way into The Reaper's Keep, giving non-locals a second eye before sinking his razor-sharp tools into their flesh.

### The Widow

Kristen was once a busy midwife who tended to the rich Reaper Keep's Passaics, helping Mrs. Passaic get through the hardships of being a new mother. But one day when she came home from yet another hot scorching summer day working with the Passaics, she was shocked to step in too early to see her sister and her husband committing acts for a once-untold affair that happened behind Kristen's back, the two taking advantage of Kristen's constant and convulsing business and unavailability. In a fit of unbelievable rage, she killed the two after a sinister altercation and attempted to drag their bodies into The Keep's lake, but the baldcypresses in the area were very old and mature, and with that came big neck-snapping roots that left all three dead. Now her vengeful spirit and hysterical laughter haunt the darkest nooks and crannies of The Reaper's Keep.

### Meemaw

As you escape the clutches of the Widow's menacing neck snap, you run into more heartwarming figures. Magnolia loved Meemaw. The two lived in the Reaper's Keep for longer than one's mind can ever fall back to think and every Halloween they produced only the tastiest homemade treats in Meemaw's old kitchen. But before chomping on their treats, you must consider a great decree of trust because you don't know what secret ingredients they used to churn out the Hallow treats.

### Beth Anne

But of course, a woman scorned always comes in two when one hears of another's story. After finding out her spouse and his mistress were wrongfully buried together in an eternal embrace, Beth Anne grew restless. She rose from her grave and took a shovel set off to the side of the old mausoleum, and as she tried to detract attention from the other staring spirits, she dug both bodies out and wrecked their eternal resting place. She just can't have her husband at the grave with another lady, hmm?

### Miss Shy

Died a teenage girl, and died restless and eternally shy. You might think her shyness was a curse set to activate as soon as her soul was set free, but you couldn't be more far from wrong. At seventeen, she began eyeing a certain boy that sailed the shores near her town from behind the live oaks, but was too unbelievably shy to make her presence known. Days later, she eyed him kissing another girl, and grew intensely angry at herself for taking this experience for granted due to her stupid strong anxiety and fear of rejection. And in fear of self retaliation, fell into the sea and let nature take its course. Now, she peeks behind her grave, forever shy in death!

### Count Vadim

You climax your fearful travel through The Reaper's Keep with one of the most feared, Count Vadim. A Keep-bound vampire who hailed many years ago from Transylvania and who was the very face of the fate of missing women, children, and pets. His glowing red eyes are sure to set a hex on you as he recites his spooky enticing and seductive lures before lashing out at your neck. Your blood is his.

## The Well

### Lena

You first enter The Well with the meets of a foul-mouthed wench, Lena.