Poster set "Dangers of Smoking"

### Printing house

Yaroslavl city printing plant of the Printing Industry Union under USSR State Committee for Publishing, Printing and Book Trade.

### Publisher

Central Research Institute of Health Education of the Ministry of Health of the USSR, Moscow

## Description

The set consists of six posters measuring 28 by 37 centimeters, which is slightly smaller than the standard A3 size. Each poster displays a certain fact about the dangers of smoking, expressed in two short phrases in the upper and lower parts of the blue frame and clearly illustrated by a satirical scene with Zayats and Volk where smoking Volk incapable of one activity or another is opposed to a healthy non-smoking Zayats who succeeds in all of the above, while the sentence at the top of the poster is a Zayats' phrase directed with a reproach to Volk, and the sentence at the bottom of the poster more directly explains the essence of a particular smoking problem.

The posters are not numbered, but presumably the main one in the series is a poster saying that smoking impairs memory and reduces academic performance. Its layout is different from the other five, both sentences are placed at the top of the image, and the bottom of the frame has information about the publisher.

Upper left corner of the poster has information about the creators of the set. Artist A. G. Rudkovich, Author of the theme L. V. Orlovsky, Editor K. F. Marutich.

The publisher's information is in the lower left corner. Central Research Institute of Health Education of the Ministry of Health of the USSR. Moscow - 1975

To the right is the same information but with a different date - 1980.

Detailed information about the circulation is indicated in the lower right corner. L (Sheet) 56403 dated 10/XI-80. Index 5734. Order 46. Circulation 40,000. Format 84 X 92/6. Volume 3 p. l. (printed sheets) (2.1 ac. - ed. sheets). The price of a series of 6 posters "For schoolchildren about smoking" is 24 kopecks. Yaroslavl city printing plant of the Printing Industry Union under USSR State Committee for Publishing, Printing and Book Trade. 150014, Yaroslavl, st. Freedom, 97.

## Trivia

* About the author: A. G. Rudkovich. Industrial graphic artist, designer, poster artist. Member of the Union of Artists of the USSR. Member of the Union of Journalists of the USSR. Anatoly Grigoryevich Rudkovich was born in Moscow. He was engaged in the design of holidays, concerts (1945-1957). Since 1958 he has been engaged in poster and graphic design (signs, emblems). Performed political and social posters, including agricultural ones. Collaborated with the publishing houses "Fine Art", "Kolos", "Soviet Artist", "Poster-Planet", "Sanprosvet". He created concert posters on orders from the All-Union State Concert Association, the Rosconcert and Gosconcert associations. Participant of republican, all-Union, international exhibitions and poster competitions, exhibitions of Soviet posters abroad.

## Gallery

Poster 1 "You will be unable to study well! Smoking impairs memory, reduces academic performance"Poster 2 "You won't be an astronaut! You will be unable to withstand heavy physical exertion"Poster 3 "Even fruits won't help! After each cigarette, 25 mg of vitamin C is destroyed in the body - so much of it in one orange."Poster 4 "What a "Strong man"! Smoking weakens muscles"Poster 5 "And you won't be a climber! Those who smoke at high altitudes lack oxygen"Poster 6 "You won't catch up! Smoking and sports success are incompatible"