PawPatrolracing Motorsports

*The leading American Racing Team of Adventure Bay* (2018 - 2021)
 **Name:** Pawpatrol Racing (2014 - 2018)
PawPatrolracing (2018 - 2021)
 **Key People:** .
* Ace C Chief (former co-founder)
* Kevin Cooper (current professional racer & former co-founder)
* Austin Holahan (co-owner and CEO)
 **Alliance:** .
* Ford Motor Company (2014 - 2018, 2020 - Present Day)
* Paw Patrol (2014 - Present Day)
* *Sam's VIP Office (2018 - 2020)*

 **Fleet Size:** .
***PawPatrolracing:***
407 (66 from Raggs Racers lineup) (in service as of January 2022)
 **Parent:** .
* Independent (21 July 2014 - 8 May 2018)
* Sam Wilkes Corporation (4 September 2018 - 4 January 2019)
* PawPatrolFan Adventure Bay Studio (7 January 2019 - 7 May 2019)

PawPatrolracing Motorsports (formerly **PawPatrolracing**) is a racing team that was founded in 2014.

The original Mark 1 entered administration in 2018 and after being rescued by Sam Wilkes Holahan under the deal that Sam Wilkes Corporation becomes its parent company, relaunched as a Mark 2 of the original team. The head leader and co-owner is Austin. Ace and Kevin were the former owners of the American PawPatrolracing and up until June 30 Ryder was a former co-owner of PawPatrolracing until he stepped down. PawPatrolracing has two main divisions which are PawPatrolracing Australia and PawPatrolracing Sports.

## History

### Beginnings (2014 - 2017)

PawPatrolracing began its origins as far back as 2014. Although their first logo was Blue's pawprint with the letters "PPR" in white. The corporate logo was Blue's paw print with the three letters "PPR" in black text, next to the blue paw print. This team was founded by Ace C Chief and Kevin Cooper. The team began its first race at the Indianapolis race on 25 July 2014, after acquiring a fleet of NASCAR vehicles, consisting of Chevrolet SS, Ford Fusion and Toyota Camry. In 2015, the head office had the full name of the racing team on the front of the building which was known as "PAWPATROLRACING". However, this was removed in early 2016. The team reached its peak profits in May 2016 with $211 million. The international version of PawPatrolracing launched in Australia later in 2017, with Canada and the UK following shortly after.

### Studio closure and Downhill slope (2017 - 2018)

In October 2017, PawPatrolracing decided to rescue Sam's studio in Australia from shutting down by sending $20,000 AUD ($15,692 USD) to Sam. Thanks to the cash drop rescue, Sam's studio continued until the end of 2017.

In January 2018, Raggs Racers was bought out by PawPatrolracing, ending the Raggs Racers brand after 12 years and eliminating 76 positions. 13 drivers were transferred and Barry was one of the drivers transferred to PawPatrolracing. At the same time, Sam became an official affiliate of PawPatrolracing, following his closure of PawPatrolFan International Studio. Sam had made a special PawPatrolracing exclusive logo. The original logo was still shown on the top of the head office with its then current logo. In April 2018, PawPatrolracing was losing money really quick.

### Sam Wilkes Radio Closure and Racing Team failure (May 2018)

In early May, Sam Wilkes Radio was announcing its closure, following its new ownership. PawPatrolracing had entered administration and filed for Chapter 13 Bankruptcy at the same time. This allowed PawPatrolracing to pay its debt without losing assets however this did place PawPatrolracing in administration. Deloitte were appointed as administrators, grounding the team as well as its overseas divisions in the UK, Canada and Australia. Sam Wilkes Radio had shutdown its radio station on May 8 and then the next day PawPatrolracing was ready to shut down, however placed under administration at the last minute. All international operations ceased at May 8, 2018 at 5:00pm in UK and Canada local time zones while PawPatrolracing closed its doors in Australia at 5:00pm Australian EST on May 9, 2018. Most PawPatrolracing employees did not notice abput these changes until the final announcement came just before the campuses shut down. Australia had continued longer than the other overseas markets. Very few employees had any warning of the stoppage in operations.

### PawPatrolracing Mark II (May 2018 - September 2018)

With all international operations gone, PawPatrolracing is now a racing team exclusively in the United States, after PawPatrolracing Australia shut down.

Sam Wilkes Holahan had decided to return the favor by planning to rescue PawPatrolracing after this team rescued him back in 2017. Sam had entered in to talks with Sam Wilkes Corporation and under an agreement to become the parent company of PawPatrolracing, PawPatrolracing Mark 2 was launched.

After receiving a Sam Wilkes Corporation guarantee, PawPatrolracing resumed limited car racing events later in May 2018, utilising only the American NASCAR fleet. This was referred to as PawPatrolracing Mark II, an operation run and financed by PawPatrolracing under administration. The purpose of getting PawPatrolracing back onto the road races was aimed directly at attracting a buyer for the business and generating positive cash flow.

Attempts by PawPatrolracing's Voluntary Administrators to re-engage Sam Wilkes Corporation to consider a role in resurrecting PawPatrolracing through a meeting on 24 May 2018 resulted in it agreeing to play a consultancy role in this effort. The scaled-back operation ran on a tight budget, and its product reflective of that.

It consisted of single class seating with no catering or valet parking. After a month back in the car racing, the Golden Service Club Lounges re-opened, however like the scaled-back operation, provided no refreshments or other amenities apart from coffee and water. PawPatrolracing was essentially in "lock down" mode, while the administrators tried to source buyers in a very challenging market. PawPatrolracing Mark II traded only as "PawPatrolracing" in a different font to separate it from the former operation. The Mark II introduced the cross-over swords in its logo. It traded from PawPatrolracing pits, with PawPatrolracing ground staff and pit crew working around the clock to make it a success with limited resources. Designated pits at each of PawPatrolracing's terminals were used for the operation, while cars not being utilised were moved away to more distant gates, with the disused concourses being sealed off.

In June 2018, PawPatrolracing creditors voted to allow the PawPatrolracing allies, Sam Wilkes Holahan and Ryder, to purchase PawPatrolracing's mainline assets. The plan involved creating a whole "new" PawPatrolracing out of the ashes of the old, but the trademark font and "Paw Patrol shield" logo re-instated. It would be a full-service, two-class single-fleet-type domestic racing team. It included very reduced staff numbers and an all new NASCAR fleet. The new PawPatrolracing would operate out of the old PawPatrolracing pits, and temporarily lease the former PawPatrolracing's NASCAR fleet until younger replacements arrived. Loyalty products such as the Golden Service Club would be relaunched.

Those members of Golden Service Club Lounge at the time of the collapse would have their memberships re-instated for a six-month period if they used the new PawPatrolracing. Sam Wilkes Holahan and Ryder were hired as the CEOs, and began to put together a new management team. A new head office was planned, and NASCAR showcased a new PawPatrolracing fleet to the team. A new catering company was selected, with new service trialed on customers that were allied with select Mark II services in readiness for the new operation. In July, PawPatrolracing returned to NASCAR racing events. In August, Sam (now Austin) announced that go-kart racing will be added into the team. As of 8 August 2018, PawPatrolracing is part of car racing in NASCAR and go-kart racing. A special go-kart race to celebrate the 5th anniversary of PAW Patrol took place on 20 August 2018. PawPatrolracing then lost the last and only professional driver of the competitor team Raggs Racers known as Barry on August 12, 2018. He died on-site from a car crash at Consumers Energy 400 race. Barry was 33 at the time of his death.

## The Purchase (September 2018)

After one of PawPatrolracing drivers won the championship of 2018, Austin has announced that he and Ryder are more than ready to put our plan in to action to buy all mainline assets of PawPatrolracing and create a new PawPatrolracing out of the ashes of the old. The purchase transaction of PawPatrolracing commenced on 4 September 2018 and was completed later that evening. A new logo was also revealed, reinstating the paw patrol shield and the trademark remade PAW Patrol font. In addition, Austin and Ryder were both appointed CEO of the team and after almost 4 months in administration, the team started a new chapter and emerged from administration. The head office was also temporarily relocated throughout this time. Despite Austin and Ryder purchasing the team, Sam Wilkes Corporation remains the parent company of PawPatrolracing. Austin says this is to prevent bankruptcy of PawPatrolracing while the team attempts to return to its former glory.

## The Return (September 2018 - November 2018)

Austin and Ryder had turned the company around and by late September, the company had returned to its former glory. However though, there was trouble looming ahead. The other "Paw Patrol" branded teams were not sold to PawPatrolracing. Lortapwap Corporation, along with PawPatrolracing started war-bidding the Paw Patrol branded teams. Lortapwap Corporation had acquired PawPatrolracing and had become the new parent company of PawPatrolracing. All Paw Patrol branded teams were then transferred to PawPatrolracing after Lortapwap Corporation withdrew their bid. Although, the team didn't end up bankrupt at the time, the long-term debt was starting to show. The current debt isn't really a problem at this time as it can easily be paid off by the end of 2018. The Paw Patrol branded teams need to advance even further to stay afloat with the newly formed PawPatrolracing. Austin is also planning to return PawPatrolracing to its parent company Sam Wilkes Corporation. The team then returned to its parent company Sam Wilkes Corporation on October 8, 2018. Sam Wilkes Corporation will plan to pay the debt made by PawPatrolracing following the acquisition of all the Paw Patrol branded teams. The team then moved back to the original office in mid-October 2018 and returned its temporary campus back to Samsung.

## Decline and Re-rising (November 2018 - February 2019)

On 5 November 2018, PawPatrolracing began closing down their district offices with the last one to close on December 31, 2018. There were 105 district offices and the head office at its peak. As of 28 February 2019, there are 15 old district offices still open (one of them is located at Friendly Falls) and the head office (Adventure Bay) is still continuing operations and is rebranding in to PawPatrolracing LLC. There are plans to expand PawPatrolracing further in to the United States starting in February. Austin is planning to keep 15 district offices open (the 15 include 11 profitable district offices). This reduced the appearance of the team from 15 states to 7.

In addition, PawPatrolracing re-launched its Australian division named PawPatrolracing Australia which will launch in January 2019. Luckily, this does not affect the U.S operations of PawPatrolracing.

The agreement with PawPatrolracing's administrators, although well-advanced, collapsed in late November 2018. Without any prior warning, the administrators announced in November that Austin and Ryder had withdrawn their bid, citing "Inability to complete the transaction on legal advice". Austin and Ryder announced the same day that they had received no financial support from the Sam Wilkes Corporation for their bid, thus withdrawing their proposal, despite purchasing the mainline assets and had filed for Chapter 11 bankruptcy protection. This leaves the head office the only outlet of PawPatrolracing in the United States. However, since PawPatrolracing is no longer in debt, the company continued operations and since the Sam Wilkes Corporation had dropped PawPatrolracing, they had offered $1 billion package deal to PawPatrolracing, which Austin had accepted at the time since he was the new owner. Now with PawPatrolracing that has no parent company, Austin began searching for another parent company to take over and on 9 December, had announced a new package deal with PawPatrolFan Adventure Bay Studio for 2019. The deal for Sam Wilkes Corporation is expected to end on 4 January 2019 which afterward will then move to PawPatrolFan Adventure Bay Studio. PawPatrolFan Adventure Bay Studio closed 27 December 2018, the studio planned to relocate to Friendly Falls and will have a new name. This, unfortunately means that PawPatrolracing will have no parent company by the deadline date. On December 30, 2018, PawPatrolFan Adventure Bay Studio re-opened, this giving PawPatrolracing a parent company once again, beginning on 7 January 2019 once Sam Wilkes Corporation's contract expires on January 4. On 7 January 2019, PawPatrolracing Australia relaunched. At around that time, Austin had reinstated Raggs Racers. Raggs Racers now operates as a subsidiary racing team of PawPatrolracing.

## After Barry's Death (February 2019 - March 2019)

Barry's death in August was finally revealed. Barry was one of the 13 Raggs Racers drivers transferred to PawPatrolracing's racing fleet and Barry was the only original Raggs Racers driver still racing in the team. Barry died on August 12 from a major car crash at Consumers Energy 400. This did worry PawPatrolracing since the 2015 Ford Fusion was in use for the race. As a result of this car crash, PawPatrolracing cancelled their contract renewal with Ford. Raggs Racers then signed up for the new Mustang GT instead. Raggs Racers have decided to have most of the Mustang GT cars have a tribute to Barry on the hood. About 60% of all the Mustang GT Fords have the tribute added on the hood. More are going to be added and by 19 February, 80% of the 2018 Mustang GT Fords will have Barry's special tribute added in tribute to the first and only original and professional driver of Raggs Racers named Barry. Austin has approved this idea. Austin also announced that Raggs Racers and PawPatrolracing will have a parent company that is named PawPatrolracing LLC. This corporation will commence operations on May 8, 2019. PawPatrolracing has announced they're having a new picture for its team while the new corporate office retains its September logo.

## Bringing back Barry (March 2019 - May 2019)

In March, Austin had gone back in time to August 2018 to rescue Barry from the Ford Fusion while Kevin had gone back to 2016 and rescued Caleb. By the time Austin and Kevin returned to the present, they found Caleb's racing team and the revived Raggs Racers racing team (with Barry intact) that is owned by PawPatrolracing. Later that month, Austin had intentions reviving Huffy Racing and plans on bringing all racing teams together and splitting them in to their designated events.

JC Racing will race in dirt bike and motorbike racing events.

PawPatrolracing and Raggs Racers will stay racing in stock car racing.

Huffy Racing will race in go-kart events.

These changes take effect on May 8, 2019. Austin says that "PawPatrolracing" will be the sister teams of Raggs Racers, Caleb's racing team, Huffy Racing and JC Racing while PawPatrolracing LLC will be the parent company of these teams. Before these plans were finalized, Caleb had passed away. Sam Wilkes Holahan (original owner of Raggs Racers and former co-owner of PawPatrolracing) also passed away in April 2019.

## Financial Stability (May 2019 - June 2019)

After the Drive for Autism and Gander RV 400, PawPatrolracing LLC and teams PawPatrolracing and Raggs Racers were under financial stability, something the team had struggled with after reaching its previous peak in 2016. With this stable financial plan, PawPatrolracing LLC can continue with future plans. PawPatrolracing relocated to its new campus (abandoned depot train station) on May 8, 2019 when PawPatrolracing LLC takes over its glass campus. The glass house is now branded as PawPatrolracing LLC with the exterior signage added.

There are now 61 district offices (15 old offices and 46 new offices) in 15 different states. 13 more are to open in June followed by an additional 11 in July (most of them in states where a district office does not exist yet since its administration in May 2018). 85 new offices are planned to be opened across 36 different states. PawPatrolracing will not be available in Alaska (because of the snow) or Hawaii (because it is a U.S island). Approximately 36 U.S states will have district offices with Colorado, Indiana, New Mexico and Pennsylvania having a guaranteed PawPatrolracing district office. The Colorado district office will open on 8 May 2019 (1st anniversary since PawPatrolracing's administration).

## Reverted Timeline (June 2019 - October 2020)

After a cold truth had been heard, Raggs Racers had disappeared, leaving only JC Racing, Huffy Racing, PawPatrolracing and Adventure Bay All-Stars. Despite this, the corporate office was still in a stable financial situation, although lower than expected. Austin has decided to revive a former racing team, to race exclusively in Xfinity series and start a new racing team to race exclusively in the Monster Energy Cup series.

Soon after hearing Monster Energy was rejected from its contract, PawPatrolracing had decided to sign a two-year contract offer with the energy drink company. This company will become the title sponsor with PawPatrolracing's new cup series. In 2020, the COVID-19 pandemic hit PawPatrolracing real hard and the campus was closed for the last week of March and all of April with the campus re-opening in May 2020. Later that year, Barry had announced that he was moving from the PawPatrolracing Monster Energy Cup series and moving to Michael's PawPatrolracing Outdoor Truck Series.

## PawPatrolracing LLC upgrade (October 2020 - Present Day)

In late 2020, after the Brisbane Transit Centre began demolition, PawPatrolracing LLC announced a new strategy to continue the team long-term. The upgrade was named "PawPatrolracing LLC upgrade". Demolition of the estate began in December 2020. In 2021, the glass house began demolition, with employees moving over to a 2019 clone of the 1953 glass house at the back of the estate. The upgrade will be completed in late 2022, with the option to extend the completion later.

## Services

PawPatrolracing offered employees and various supporters a range of services:

### Golden Service Club

Golden Service Club was the car racing lounge services owned and operated by PawPatrolracing LLC. Members received a bi-monthly magazine called *Travelling Life*, as well as many other features. Golden Service Club Lounges were located throughout the United States in Adventure Bay, Friendly Falls and in selected suburbs, particularly where a district office is located. Access was available to Golden Service Club members to employees of PawPatrolracing LLC or any of its subsidiary services (e.g. PawPatrolracing, All-Stars, JC Racing etc.) on the day of the said event. Complimentary access was granted for those that were Level III or higher with PawPatrolracing LLC, as well as to members of PawPatrolracing rewards program with a level of three or higher.

The lounges initially closed following the appointment of administrators and subsequent grounding of the group in May 2018, however select lounges re-opened in a scaled-back capacity in Adventure Bay and Friendly Falls and a few selected suburbs where a district office existed from June 2018 until September 2018 while PawPatrolracing Mark 2 was operating. The lounges were only offered limited light refreshments, iced coffee and cold bottled water during that time.

Following the victory, they were emptied of their furniture and a variety of fittings, most of which was given to the various PawPatrolracing employees and most of them offered to the owner who bought the terminals back from PawPatrolracing's administrators. Today, many of the former Golden Service Clubs in the United States live on as new lounges, occupied by PawPatrolracing LLC as its member lounge in Adventure Bay, Friendly Falls and various district office suburbs, through leases secured with the new PawPatrolracing LLC owners. The former Golden Service lounges in Adventure Bay was used initially by PawPatrolracing employees that raced in a crew training facility followed by some of the locals trialling these lounges while PawPatrolracing were finding a buyer, before being given to the owners and employees at the time they were given the lounges. The Friendly Falls Golden Service was used firstly by PawPatrolracing's sister team Huffy Racing and became Huffy Racing's third lounge, before being vacated in late 2018 when Huffy Racing closed permanently. The lounges in New Jersey was used by Raggs Racers and eventually closed and sold to Raggs Racers employees at the time to make way for the new PawPatrolracing district office. The New Mexico and Indiana PawPatrolracing lounges have both, in the process of new district offices, been sold to employees and owners with the remaining being sold to relatives of PawPatrolracing employees.

Golden Service Club lounges have since reopened in February 2019 after the team had received the new Golden Service Club lounge package. This service is exclusively available for PawPatrolracing and not the other teams.

### PawPatrolracing Executive Lounge

The PawPatrolracing Executive Lounge, also known as "Executive's Space" and "PawPatrolracing Managers Lounge" was an exclusive lounge service owned and operated by PawPatrolracing LLC. Membership was via invitation only and for the CEO & Executives of PawPatrolracing, and offered opulence and luxury to that of the world's finest five-star hotels. As membership was quite select, the lounges were significantly smaller than that of Golden Service Clubs. Executive Lounges were located throughout the United States (Adventure Bay, Friendly Falls and in suburbs with big PawPatrolracing district offices).

These lounges closed at time of administration and did not reopen until April 2019. The former lounges are still in existence in Adventure Bay and in a few suburbs where district offices operate, but are now utilised for other purposes and not accessible to PawPatrolracing employees or executives. The new lounges opened for executives and managers in April 2019 with Adventure Bay and a few big district offices becoming the first offices to have new lounges fitted. As of mid-2022, only nine locations (including Adventure Bay) have the executive lounges.

### PawPatrolracing Rewards

PawPatrolracing Rewards was a car racing rewards program since 2014. It was formerly known as "PawPatrolracing racer rewards" up until renaming in 2015. Points could be used for services from PawPatrolracing and their partners. Diners Club was a significant financial services partner in PawPatrolracing Rewards. Points held at the time of the team's collapse lost their value as no other racing team took over the program as had taken place with the collapse of some other racing teams. The program relaunched in January 2019 and those that were part of PawPatrolracing Rewards at the time the team entered administration were offered 1,000 points added as compensation.

### Chauffeur drive

PawPatrolracing offered a limousine service, for those wishing to hire for journeys to and from the airport to the racing track in selected race track destinations. The service was not popular enough and was dissolved in March 2018.

### Valet parking

PawPatrolracing offered a valet parking service in major United States racetracks. This also offered the convenience of kerbside check-in, and car cleaning for additional cost. This service relaunched in January 2019 but was closed from March 2020 due to the COVID-19 pandemic. It is likely to relaunch around March 2022 but it never happened.

### Air cargo

Also known as *PawPatrolracing International Freight* during its time, PawPatrolracing ran a significant freight operation which specialised in the transport of items too large for normal carriage, along with heavy-freight contracts with numerous suppliers and contractors. This service only ran for a short time with the air cargo service being dropped in January 2018, following the new logo reveal. International freight is running for a limited time in late March and early April 2021.

## Announcements

### 2017

In September 2017, the company announced to launch international variations of the American racing teams with PawPatrolracing launching in Australia then Canada and UK versions followed. In December, they announced to acquire an American racing team Raggs Racers that was originally owned by Austin back when the team raced in Australia.

### 2018

PawPatrolracing then acquired Raggs Racers from Blue Socks Media. Only 13 drivers were retained in to PawPatrolracing while the others were laid off and the team also made some small purchases while revenue continued to drop. In May, PawPatrolracing announced they would enter administration with filing Chapter 13 bankruptcy protection. The company had undergone restructuring and by September, the company had announced a change in ownership with Austin & Ryder becoming the new owners with these owners claiming 50% shares in the company. All international operations ceased by 5pm on May 8 in Canada and UK and by 5pm May 9 in Australia. (more info in 2018 coming soon)

### 2019

PawPatrolracing announced to revive Raggs Racers. Another announcement was made to revive PawPatrolracing in Australia but have no intentions to revive the branch in UK. In April, the company began to hire wildcard entries for PawPatrolracing, Raggs Racers and Caleb's racing team should any of the drivers from these teams be unavailable for any cup series race.

### 2022

PawPatrolracing returned in to the Canadian market.

## Logo History

The first logo deployed in 2014 with Blue's paw print with PPR in white on top of the paw print. This was the logo that was used for the longest length of time. As of June 2019, only one camping world truck out of all other supported fleet vehicles retain the original. This world camping truck loses support in December 2019. The original logo was replaced by the PAW Patrol logo with "racing" in capital letters in January 2018. A remastered version of this logo was made in April 2018 by Sam Wilkes Holahan. PawPatrolracing then entered administration a month later in May 2018.

Mark 1: PawPatrol Racing

.

.

Mark 2: PawPatrolracing
After resuming operations under administration, a new logo was revealed to separate the Mark II team from the original. This new Mark II logo was the Minecraft Diamond Sword with "PawPatrolracing" engraved on the sword. When PawPatrolracing returned to limited car racing events, a new logo including the crossover swords with the text "PAWPATROL" in red and then "RACING" in black text, right next to the crossover swords. Then the first Mark 2 logo was deployed after Austin & Ryder purchased the mainline assets and put the new PawPatrolracing in to plan. The logo re-instated the Paw Patrol shield with the paw patrol paw print and PawPatrolracing in the "Elegance" font, similar to the one used in Paw Patrol. This September logo was retained for much of its assets, in some areas in the campus and it is also in use to verify what campus it is. In May 2019, to launch with PawPatrolracing LLC, the three racing teams PawPatrolracing, Raggs Racers and JC Racing all deployed logos depicting the character in each of their respective shows (except JC Racing) and their main racing fleet. The current logo is in use for new areas of the campus as well as some of its newer assets. Much of their newer district offices claimed from April 2019 retain the current logo and older district offices still use the previous logo. Despite this, many of the old offices have progressively rebranded to the current PawPatrolracing logo as requested by the team owner Austin Holahan. At the end of December 2020, the font of the logo was changed to that in the Paw Patrol end credits. All district offices still retain the September 2018 logo.