Xuhui Political Consultative Conference 2023

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当五四青年节撞上《灌篮高手》热映，时隔27年后，身穿红色球衣的“老男孩”们不约而同地来到电影院，与曾经的青春重逢。
When May Fourth Youth Day coincided with the release of *Slam Dunk* after 27 years, the "old boys" in red jerseys coincidentally came to the cinema, reuniting with their youthful past.

蓄势待发的动作，斗志昂扬的表情，永远沸腾的热血，也许这才是很多人心中的青春。
With poised actions, determined expressions, and ever-boiling passion, perhaps this is the youth that resides in the hearts of many.

青春有很多种打开方式，你选择哪一种？
There are various ways to open up to youth. Which one do you choose?

听到这个问题，徐汇区政协委员、米哈游副总裁殷春波笑了笑，“我的青春就是想和米哈游一起，拯救世界”。
Upon hearing this question, Yin Chunbo, a member of the Xuhui District Political Consultative Conference and vice president of miHoYo, smiled and said, "My youth is about wanting to save the world with miHoYo."

作为一家员工平均年龄为28岁的公司，米哈游充满了青春的气息和活力。
As a company with an average employee age of 28, miHoYo is filled with the spirit and vitality of youth.

“技术宅拯救世界”正是这所年轻企业的口号。
"Tech Otakus Save the World" is precisely the slogan of this young company.

## A Company Full of Youthful Confidence and Enthusiasm

追光的人，终会光芒万丈。
Those who pursue the light will eventually shine brilliantly.

当“技术宅拯救世界”成为一种理想，米哈游的发展用“一日千里”来形容也丝毫不会觉得突兀。此前，米哈游打造“现象级”游戏《原神》，风靡200多个国家和地区。2021年，它获得了有“游戏界奥斯卡”之称的The Game Awards颁发的年度最佳移动游戏大奖，这是中国开发团队研发的原创IP游戏首次获此荣誉。在元宇宙方兴未艾之际，米哈游又计划到2030年打造10亿人的元宇宙虚拟世界，做出具有世界影响力的产品。
When "Tech Otakus Save the World" becomes an ideal, it is not surprising to describe the development of miHoYo as "making rapid strides." Previously, miHoYo created the "phenomenon-level" game *Genshin Impact*, which has become popular in over 200 countries and regions. In 2021, it won the Best Mobile Game award at The Game Awards, known as the "Oscars of the gaming industry," marking the first time a Chinese development team received this honor for an original IP game. At the dawn of the metaverse era, miHoYo plans to build a metaverse virtual world with a billion users by 2030, aiming to create products with global influence.

“这样的公司很难让人不心动”，谈到为何选择在米哈游工作，殷春波认为这是科技型文创企业具有的独特吸引力。“我非常看好数字文创产业的发展前景”。殷春波指出，米哈游不仅有很强的文创实力，还拥有大量自研核心技术，“在这里，你感受最多的就是自信和活力”。
"It's hard not to be fascinated by such a company," when asked why he chose to work at miHoYo, Yin Chunbo believes in the unique appeal of technology-driven cultural and creative enterprises. "I have a great outlook for the development of the digital cultural and creative industry." Yin Chunbo points out that miHoYo not only possesses strong cultural and creative capabilities but also has a wealth of self-developed core technologies. "Here, what you feel the most is confidence and vitality."

正是由于这份自信，米哈游创造了一场文化“走出去”的盛宴。
It is precisely because of this confidence that miHoYo has created a cultural feast of "going global."

殷春波介绍，米哈游的创作团队从小就受到中华文化熏陶，天生就有文化自信，在这个背景下才有机会把我们深爱的非遗文化中的傩舞、机关术、皮影戏等植入角色与剧情中。
Yin Chunbo explains that miHoYo's creative team has been influenced by Chinese culture since childhood and naturally possesses cultural confidence. It is under this background that they have the opportunity to incorporate elements from our beloved intangible cultural heritage, such as Nuo dance, mechanical skills, and shadow puppetry, into the game's characters and storylines.

伴随着米哈游《原神》游戏从国内红到国外，带动传统文化驾舟“出海”。特别是《原神》人气角色云堇《神女劈观》唱段在国内外吸引超千万人观看，引发传统戏曲传播的热潮。
With the popularity of miHoYo's game Genshin Impact spreading from China to overseas, it has driven the "going overseas" of traditional culture. Particularly, the popular character Yun Jin's singing performance of the Peking Opera piece "The Divine Damsel of Devastation" has attracted millions of viewers domestically and internationally, sparking a wave of traditional opera dissemination.

上个月，苹果公司首席执行官蒂姆·库克上海行中，特意去京剧工作社欣赏京剧，并造访了米哈游公司。库克参观后发了这样一条微博，“感谢米哈游的杰出团队向我展示你们如何为App Store上的每个人创造出沉浸式的幻想世界！”
Last month, during Tim Cook's visit to Shanghai, the CEO of Apple, he specifically visited a Peking Opera workshop and miHoYo's office. After the visit, Cook posted the following on Sina Weibo: "Thanks to the phenomenal team at miHoYo for showing me how you create immersive fantasy worlds for everyone to enjoy on the App Store!"

## A Group of Youngsters Chasing Glory and Unraveling the Mysteries of Xuhui

米哈游与徐汇的结缘始于12年前。2011年，公司创始人在上海大学生创新创业比赛中获得了10万元无息贷款，以及位于徐汇区钦州路100号上海市科创中心内一块可以免费使用半年的50平方米办公场地，米哈游从此诞生。
The connection between miHoYo and Xuhui began twelve years ago. In 2011, the company's founders obtained a no-interest loan of 100,000 yuan and a 50-square-meter office space located at 100 Qinzhou Road, Xuhui District, Shanghai Science and Technology Innovation Center, which could be used free of charge for six months. It was from this point that miHoYo was born.

目前，米哈游员工已超5000人，遍布全球多个国家。但它的总部却始终牢牢扎根徐汇。
Currently, miHoYo has over 5,000 employees spread across multiple countries worldwide. However, its headquarters remains firmly rooted in Xuhui.

米哈游的成长历程，是一群追光少年在徐汇这块创业热土上相互成就的故事。
The growth journey of miHoYo is a story of a group of aspiring young individuals who achieved success together on the fertile soil of Xuhui's entrepreneurship.

“作为创业公司，米哈游当然也经历过十分艰难的时光”，殷春波坦言，在公司逐步壮大的过程中，米哈游受到了徐汇区各级政府的关注帮助，可以说米哈游的快速发展壮大离不开徐汇优质的创新创业营商环境。
"As a startup company, miHoYo has undoubtedly experienced challenging times," said Yin Chunbo. He acknowledged that during the company's gradual expansion, miHoYo received attention and assistance from various levels of the Xuhui district government. It can be said that miHoYo's rapid development and growth would not have been possible without the excellent innovation and entrepreneurship business environment in Xuhui.

殷春波坚定地表示，徐汇是一块创业的热土，从“一网通办”到“一网统管”，从“先行者”到树“标杆”，徐汇营商环境不断优化，服务效能不断提升，让我们更深刻地感受到尊商、重商、亲商的良好氛围，也让我们对扎根徐汇谋求更大发展充满了信心。
Yin Chunbo firmly stated that Xuhui is a hotbed for entrepreneurship. From the "One Network Service" to "One Network Management," from being a "pioneer" to setting the "benchmark," Xuhui's business environment continues to improve, and its service efficiency keeps enhancing. This allows us to deeply experience the favorable atmosphere of respecting businesses, valuing businesses, and being close to businesses, and it fills us with confidence in seeking greater development by remaining rooted in Xuhui.

## The Responsibility and Determination of a CPPCC Committee Member

作为今年新任的徐汇区政协委员，殷春波深感肩上的责任更重了，“在徐汇区政协主席黄冲的带领下，区政协搭建了很多履职平台，既给了我们委员更多的舞台，也让我们认识到委员是荣誉更是责任”。
As a newly appointed member of the Xuhui District Political Consultative Conference (CPPCC) this year, Yin Chunbo deeply feels the increased responsibility on his shoulders. He stated, "Under the leadership of Chairman Huang Chong, the CPPCC has established many platforms for fulfilling our duties. These platforms not only provide us, the members, with more stages, but also make us realize that being a member is not only an honor but also a responsibility."

对地方来说，发展始终是硬道理，对政协而言，助推发展同样也是硬任务。区政协今年重点打造的“企业家”沙龙，是殷春波比较关注的平台，“这样一个推进行业交流、思想碰撞的平台，能够更高效的汇集来自企业以及群众的意见与需求，徐汇是上海数字文创产业的高地，建议未来可以举办相关主题的企业沙龙”。
For the local area, development is always a top priority, and for the CPPCC, assisting in promoting development is also a crucial task. Yin Chunbo is particularly interested in the "entrepreneur" salon, which the district CPPCC has focused on this year. He said, "This platform, which promotes industry exchanges and intellectual collisions, can more efficiently gather opinions and demands from both enterprises and the public. Xuhui is a highland for Shanghai's digital cultural and creative industry. I suggest organizing relevant themed business salons in the future."

对于自己的履职重点，殷春波很明确，在徐汇这块创业热土上，将深入一线去关注科技企业快速成长过程中的需求，挖掘科技人才在沪打拼的核心诉求，以高质量建言献策赋能区域经济发展。
Regarding his key focus in fulfilling his duties, Yin Chunbo is clear. In the entrepreneurial land of Xuhui, he will deeply investigate the needs of rapidly growing technology companies and explore the core demands of technology talents who strive in Shanghai. He aims to provide high-quality suggestions and contribute to the empowerment of regional economic development.