Cartoon Network (Southeast Asia)

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**Cartoon Network** is a pan-Asian pay television channel that primarily broadcasts animated series. Operated by Warner Bros. Discovery under its International division, the channel is broadcast from its headquarters in Singapore and Jakarta, Indonesia to audiences in its country of location, as well as to Hong Kong and several areas in the Asian continent. It was launched on October 6, 1994.

## History

#### 1990s

On 6 October, 1994, Turner Broadcasting System Asia Pacific launched Cartoon Network Asia on both Apstar 1 and Palapa-B2P. It operated from 6:00 a.m. to 9:00 p.m., with Turner Classic Movies Asia (formerly Turner Network Television Asia) taking the remainder of the daily schedule. During that time, Cartoon Network Asia was originally a 24-hour cable and satellite TV channel devoted to animated cartoons and classic films called TNT & Cartoon Network Asia and the service only had 4 different audio tracks including English, Mandarin, Thai and Japanese. Originally devoted to classic animated cartoons from studios such as Warner Bros., MGM and Hanna-Barbera, Cartoon Network Asia has since expanded to include more contemporary programming as well as its original productions, starting with its first original series to air in Asia in 1997 called Dexter’s Laboratory.

Sometime during the 1990s, Cartoon Network Asia launched a separate 24-hour feed of its service on the PAS-2 satellite along with TNT Asia.

On 4 January, 1999, Cartoon Network Asia began to offer Hindi-dubbed versions of its shows in addition to English, Mandarin, Cantonese, Thai, Korean, Japanese, Filipino and Malay including *Scooby-Doo, Where Are You!*, *The Flintstones*, *The Jetsons*, *SWAT Kats: The Radical Squadron*, *The Mask: The Animated Series*, *The Addams Family*, *The Real Adventures of Jonny Quest*, *Captain Planet* and certain other select programs including Garfield and Friends, The Twisted Tales of Felix the Cat, The Little Lulu Show and Crocadoo.

On 22 August 1999, Cartoon Network Asia was officially rebranded, introducing new bumpers, new original productions and a new graphical package.

#### 2000s

In 2000, other non-original shows were introduced. Also, throughout the early 2000s, Cartoon Network Asia began airing several more original productions.

In 2001, a programming block called Cartoon Cartoons was introduced. Cartoon Network Asia also introduced other programming blocks including Toonami, Acme Hour, Prime Time, the Boomerang block (now a TV channel), and Cartoon Network Night Shift.

On 1 July 2001, Cartoon Network Asia officially became a separate 24-hour channel along with its country-specific feeds for India, the Philippines, Taiwan, Australia and New Zealand and TCM Asia.

In 2003 and 2004, more programming blocks were added. Early in 2004, the Boomerang network exclusively on Foxtel. Many of the older cartoons migrated to the new channel. In addition, Cartoon Network for a brief period would show segments of kids getting prizes during the holidays but this was canceled due to low audience. Up until mid-2004, Cartoon Network Asia had been tied with the Disney Channel as the most popular family channel in the Asian continent. The removal of the older 1950's-1980's Hanna-Barbera programming from the network during this period led to a fall in average audience share during 2004 as the fans of older cartoons moved to its new sister channel called Boomerang Asia.

On 1 October 2005, the channel's 'bumpers' were replaced with 3-D animation promotions that were set in a fictional location called "CN City". A well-known scene from a show was sometimes the theme. The "Cartoon Cartoons" moniker was dropped in 2006. On 31 August 2008, the bumpers and ads were updated and "Cartoon Network Theatre" was renamed into "Cartoon Network Popcorn".

#### 2010s

On 1 October 2011, during *Amazing World of Gumball* premiere, the channel introduced a new branding, logo, and slogan (It's A Fun Thing) as well as new shows (ex. Oggy and the Cockroaches) In 2012, Cartoon Network started airing all shows with the exception of *Courage the Cowardly Dog* and other past shows in HDTV 1080i format. In 2013, the American CN bumpers and the Asian bumpers were refreshed.

The channel was rebranded to Dimensional on October 18, 2017 along with Cinemax Asia.

#### 2020s

On 8 January 2022, Cartoon Network Asia, Korea, Hong Kong, and Taiwan rebranded to Redraw Your World. The video series "Craft Your World" will launch on Cartoon Network Asia and Crayola websites and social channels in the coming weeks until the end of 2022. "Redraw Your World" physical events are also taking place from February onwards in malls across the region, including Singapore, Malaysia and the Philippines.

## Programming

*Main article: List of programs broadcast by Cartoon Network (Southeast Asia)*