Citadel Miniatures

**Citadel Miniatures** is a renowned name in the world of tabletop gaming. Established in 1979, it played a pivotal role in shaping the miniature wargaming industry. A subsidiary of Games Workshop, Citadel Miniatures contributed significantly to the success of iconic games like Warhammer. Let's delve into the fascinating story of its creation and development.

## Birth of Citadel Miniatures

The origins of Citadel Miniatures trace back to Bryan Ansell, co-founder of Asgard Miniatures and an influential figure in the gaming world. As Games Workshop saw increasing success with games like Dungeons & Dragons, they recognized the need for high-quality miniatures to accompany their games. Bryan Ansell was an industry veteran with a vision for creating exceptional miniatures.

In April 1979, Citadel Miniatures commenced operations, initially launching a range of 100 Ral Partha miniatures alongside their own lines, such as Fantasy Adventurers and Fantasy Specials. Simultaneously, Citadel Miniatures began manufacturing the entire Asgard range of figures.

## The Games Workshop Connection

Citadel Miniatures was a separate entity from Games Workshop but closely aligned with it. Bryan Ansell played a key role in both companies' operations. To establish this collaboration, Games Workshop and Bryan Ansell agreed to form Citadel Miniatures Ltd. Bryan took on the role of managing director, while Steve Jackson and Ian Livingstone, co-founders of Games Workshop, became board directors. Citadel Miniatures was incorporated in December 1978.

The collaboration was made public through an announcement in *White Dwarf* magazine, highlighting the partnership's intent to manufacture and distribute exciting new miniatures, including Ral Partha figures.

## Early Success and Innovation

Citadel Miniatures quickly gained recognition among role-playing and fantasy tabletop gamers. Their miniatures were distinguishable due to their chunky aesthetic, dynamic poses, and intricate details. Unlike competitors who sold figures in plain packaging, Citadel Miniatures innovated by packaging their products in plastic bags with branded cardboard headers. These bags were displayed on spinning units on shop counters, enhancing their visibility and sales.

The company's early foray into 15mm Traveller miniatures, while not commercially successful, laid the foundation for their expertise in plastic miniatures.

## Transition to Plastic and Challenges

One significant innovation at Citadel Miniatures was the introduction of plastic "slotta" bases for miniatures. This change reduced production costs and extended the lifespan of molds. However, the pivotal moment for Citadel was the decision to produce a range of Fighting Fantasy plastic miniatures.

While these figures weren't a commercial hit at the time, they marked the beginning of Citadel's success with plastic miniatures. Bryan Ansell initially aimed to transition Citadel entirely to plastic, but this vision faced financial constraints due to the high cost of metal molds.

## Evolution and Influence

Despite challenges and transitions in leadership, Citadel Miniatures continued to thrive. They dominated the fantasy miniatures market, thanks to a combination of visionary leadership and talented sculptors, including names like the Perry twins, Jes Goodwin, Bob Naismith, Kev Adams, and Nick Bibby.

Citadel also acquired competitors like Chronicle Miniatures and Marauder Miniatures, further solidifying their position in the industry.

## Legacy and Impact

Citadel Miniatures' legacy is inseparable from the success of Warhammer and other Games Workshop games. Their high-quality miniatures and innovative designs played a pivotal role in creating immersive gaming experiences.

Today, Citadel Miniatures remains a symbol of excellence in the world of tabletop gaming, and its influence can be seen in the dedicated communities of gamers and hobbyists who continue to celebrate its creations.

## See also

* List of Citadel hobby supplies and tools
* Citadel Colour
* Citadel Colour Masterclass