Adventure Trading Company (group)

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## Group information

### Headquarters

The Outpost (temporarily)

**The Adventure Trading Company** is a fictional organization from the Disney attraction of the same name.

## Description

The Adventure Trading Company is an organization which travels the world, trading, "Jujus". These are pendants which were traded to represent different adventurer virtues. Each juju represented a different virtue and could be earned via adventuring with assistance from one who had already earned a juju. The company also traded in published materials such as the newspaper *The Daily Gnus*, magazine *The Bird Call* or *Jungle Handbook for River Navigation*.

### Official Juju Trading Code

1. Only official Adventure Trading Company Juju may be traded for official Adventure Trading Company Juju.
2. Each publication may be redeemed for one Juju.
3. Every Juju has a personal connection to the beholder and it is meant for only the greatest adventurers. If you wish to trade please be prepared to tell a story.
4. Trades are to be one-for-one.
5. Counterfeit, cursed, or low quality Juju will not be accepted for trading.
6. Jujus should be in good, undamaged, tradable condition.
7. Trade one Juju at a time, hand to hand.
8. When trading with Adventureland residents, Jujus should offer a Juju that isn't already displayed by the residents.
9. If trader is unable to complete an adventure, they are asked to speak to an Adventure Trading Company representative for redemption.
10. Monies or gifts may not be exchanged or used in trader for a Juju.

## Members

Membership of the Trading Company included several original characters, historic figures, and crossover Disney characters.

* **Annie Smith Peck (1850-1935)**: Annie Smith Peck was a historic adventurer, suffragist, non-fiction author and mountaineer.
* **Diogo de Azambuja (1432–1518)**: Diogo de Azambuja was a Portuguese nobleman, explorer, and knight in the Order of Aviz.
* **Gregory M. Zillmer, Sr.**:
* **Harriet Chalmers Adams (1875-1937)**: Harriet Chalmers Addams was a woman explorer, writer and photographer who frequently worked with the National Geographic.
* **Henry Jones**: This is either referring to archaeologist Dr. Henry, Jr. "Indiana" Jones or his father, Dr. Henry Jones, Sr..
* **Kit Strong**:
* **Lord Henry Mystic**: Lord Henry Mystic was an aristocratic British colonizer who ran the colony of Mystic Point in New Guinea and held a collection in his home of Mystic Manor containing over 7000 artifacts taken and grave-robbed from across the globe. He was a past recipricantt of the Elephant Juju award, a high-ranking member of the Society of Explorers and Adventurers, and used Mystic Point to host the trading company.
* **Palle Huld** **(1912-2010)**: Palle Huld was a Danish filmmaker who journeyed across the world unaccompanied in 46 days as part of a contest in tribute to Jules Verne.
* **Sir Charles Wilhelm Bockhop**:

## History

### Background

#### Background

The Adventure Trading Company apparently goes back to at-least the 15th century given members such as Diogo de Azambuja (1432-1518). By the early half of the 20th century, the Adventure Trading Company predominately traded in these jujus. The history of each juju and its origin is unknown though many depicted ancient locations such as the Cambodian shrine of Jayavarman VII, the Enchanted Tiki Room or Temple of the Forbidden Eye in the Lost Delta of India. The Treehouse juju was modelled after a treehouse on the island of New Switzerland created on the isle after the Swiss family Robinson was marooned there on the July 17 of 1805.

In the Victorian era, the Treehouse Juju had some connection to the ape-man Tarzan and/or his family in the Congo basin. Some occupants of the region would carve petroglyphs of this juju into the base of Tarzan's treehouse. In the 1900s, adventurers Lord Henry Mystic and Dr. Albert Falls were awarded with elephant jujus for their tracking capabilities.Around the 1920s-1930s, the trading company travelled to the regions of the Lost River Delta in Cusco, Peru, to Lord Mystic's colony of Mystic Point in Papua New Guinea, and the port of Harambe in East-Africa to trade their stock.

#### Adventures in Adventureland

Around 1935/1936, the trading company set up shop in the realm of *Adventureland* at an outpost being used by archaeologist Indiana Jones amidst his excavation of the Temple of the Forbidden Eye. The trading company had hired Dr. Falls' company the Jungle Navigation Company to transport many shipments of juju to the outpost in order to assist them. However, JNC skipper and past Piranhahaha recipricantt Skip Dockmonkey lost this cargo shipment resulting in him getting fired from the company. This lost shipment became front-page news of *The Daily Gnus* newspaper as reported on by journalist Carla Quest.

The shipment was eventually tracked down by a group of adventurers wishing to obtain the elephant jujus. Skip too got his job back from a group of adventurers who wished to earn Piranhahaha Jujus from him. A similar (if not the same) group assisted the Lost Delta Archaeological Expedition decipher maraglyphs at the Temple of the Forbidden Eye, uncover the petroglyphs at Tarzan's treehouse, tell stories at an oasis in the kingdom of Agrabah, recruit new talent for the Enchanted Tiki Room's musical revue, assist employees of Trader Sam's Polynesian bar in finding the lost recipe for Sam's, "Juju Juice", take shots of the venomous, "Venomade" at Bengal Barbecue, explore an old cursed pirate's lair on Jackson Island in Missouri, and take oaths to be ambassadors of Adventureland.

## Appearances

### Adventure Trading Company

In this attraction, guests took on the roles of new recruits for the company.

## Jungle Cruise connections

### Jungle Cruise

The Adventure Trading Company enlisted the Jungle Navigation Company's services in transporting their juju. The elephant juju was modelled for ruins in Shir Lee's Temple and Piranhahaha Juju for the man-eating piranhas of the Jungle Cruise.

### Kilimanjaro Safaris

The company previously occupied Harambe, the setting of Africa in Disney's Animal Kingdom.

### Other connections

#### Indiana Jones

One, "Henry Jones" was referenced as a member of the company, the company was involved with the Lost Delta Archaeological Expedition in Adventureland, their Adventureland base was the Indiana Jones Adventure Outpost, the hat of Short Round adorned their bulletin-board, the Eye of Mara Juju was modelled for the eye of the goddess Mara, and they had previously stopped in the Lost River Delta where the Temple of the Crystal Skull is located.

#### Mystic Manor

Lord Henry Mystic was a member of the company, host for the company in his colony of Mystic Point and past recipricantt of the Elephant Juju.

#### Swiss Family Robinson

The Treehouse Juju was modelled after the treehouse of the Swiss family Robinson.

#### Tarzan

Petroglyphs of the Treehouse Juju were located at the base of Tarzan's treehouse in the Congo Basin and investigated by aspiring members of the company during their stay in Adventureland.

#### Walt Disney's Enchanted Tiki Room

The Bird Juju was modelled after parrots from the Tiki Room while the Tiki Mask Juju was modelled after Rongo, the Māori god agriculture.

## Trivia

* As several of the jujus appeared to be specific for Adventureland and Adventureland locations, it is possible that there were jujus in-universe not featured during the events of the attraction which were oriented towards the Lost River Delta, Mystic Point, and Harambe.

## References

1. ↑ https://www.facebook.com/photo?fbid=871439856567&set=oa.1903682069948046
2. ↑ https://www.endorexpress.net/movies-tv-shows/indiana-jones/2014/08/adventure-trading-company-2-0/
3. ↑ https://www.facebook.com/photo?fbid=871455081057&set=oa.1903682069948046
4. ↑ https://www.themainstreetmoms.com/2014/08/02/adventure-trading-company-opened-disneyland/