8D Entertainment

(에잇디엔터테인먼트)

**8D Entertainment** (Hangul: 에잇디엔터테인먼트), formerly **RSVP** (알에스브이피), is a privately held South Korean entertainment and service group, and is home to OnlyOneOf and former IZ\*ONE member Kang Hyewon. Described as a "multi-cultural platform", they are a company that has explored numerous business ventures, including food & beverage (F&B), entertainment, and esports.

The name '8D' originates from former CEO Kim Shin-ae (김신애) aiming to provide a 'funky' atmosphere within the company, basing the name off of the smiling emoticon ':D'. To make the name sound better to pronounce, the colon was drawn thicker to resemble the number '8'.

As of Feburary 2021, the company currently has approximately 30 employees.

## History

**8D Creative** (에잇디크리에이티브) was originally established as a F&B (food and beverage) company on March 24, 2017 by Kim Shin-ae. The idea was proposed to her in late 2016 by an entrepeneur who recommended re-starting the F&B business in a cafe in Samseong-Dong, Gangnam District, Seoul, South Korea. Starting with the success of the "315 Taiwan Cafe", later renamed to "8D City Cafe", the company gradually expanded into other industries following their acquisition by ESV (now 경남제약헬스케어㈜, Kyung Nam Pharm Healthcare Co., Ltd.) in 2018 - thus becoming the 8D Creative Group (에잇디 크리에이티브 그룹).

As a representative of 8D Creative, Kang Hyewon made her appearance as a contestant of the South Korean reality girl group competitive show Produce 48 (프로듀스 48), premiering on MNET on June 15, 2018. In the final episode, which broadcast on August 31, 2018, Hyewon placed 8th, making it into the final lineup and subsequently debuting as a member of IZ\*ONE. As part of the vote manipulation accusations made against the Produce series, it was alleged that 8D Creative was one of the companies involved in offering services to the series producer to favour their trainee - however, the company denied this, and stated that while the accused individual had previously worked under the company, he had left prior to the airing of Produce 48.

On April 30, 2019, 8D Creative announced that it had established two separate sub-labels - WIP, for the management of actors, and RSVP, for the management of future idol groups. OnlyOneOf, the first idol group to debut under RSVP, released their first album 'dot point jump' on May 28, 2019.

It was announced on November 12, 2020 that **RSVP** would be rebranding to '8D Entertainment', and that 8D Creative would be incorporated into this new label. Under these new adjustments, it was also noted that the chairman and CEO of the company was Park Ji-won (real name: 박진형, Park Jin-hyung), and that the company would be debuting a subscription-based girl group in 2021, through a joint venture bwteen Japan and China.

## Sub-labels

### Food & Beverage

* **토프** (Taupe)
* **타따블** (THA TABLE)
* **스스시시** (susu shishi)
* **스노우마운틴** (Snow Mounteen)
* **에잇디서울** (8D Seoul Cafe)
* **에잇디 시티카페** (8D City Cafe)

### Fashion

* **CAMPAIGN™**
* **IVSI**
* **THIEF & HEIST**
* **WANTED**
* **Welcome Records**

### Entertainment

* **Charon Creative** (formerly GYS Esports & Entertainment)
* **WIP**

## Artists

### Singers

* Kang Yeseul
* Kang Hyewon

### Actors

* Kam Woosung (감우성)
* Kim Minjung (김민정)
* Yang Mikyung (양미경)
* Park Yoona (박유나)
* Park Shinah (박신아)
* Kim Ini (김인이)
* Jeon Sara (전사라)
* Kim Hakyeong (김하경)
* Ko Taekyung (고태경)