Buy n Large

“*Buy n Large is your super store, we've got all you need and so much more. Happiness is what we sell, that's why everyone loves BnL!*”
―BnL Jingle
**Buy n Large (BnL)** is a fictional megacorporation in the 2008 Disney/Pixar animated feature film, *WALL-E*. It was also responsible for manufacturing the film's titular protagonist and is the megacorperation across the entire Pixar universe.

## Backround

### Company History

According to the documentary *The History of Buy n Large*, the corporation got its start as a small maker of frozen yogurt called **Buy Yogurt**. Later on, the business eventually somehow acquired **Large Industries**, a men's suit company in the Midwest during the 1960’s. The combined entity became known as Buy n' Large (note how there once was an apostrophe after the n). The dates of Buy Yogurt's founding and its acquisition of Large Industries are unknown. However, by the year 2057, as shown on the Buy n Large website, the conglomerate became a worldwide leader in the fields of aerospace, agriculture, construction, consumer goods, corporate grooming, earth transport, electronics, energy, engineering, finance, food services, fusion research, government, hydro-power, infrastructures, media, medical science, mortgage loans, pet care, pharmaceuticals, psychotherapies, ports and harbors, real estate, repairs, retail, robotics, science/health, space, storage, super centers, super grids, travel services, utilities, and watermills. Pretty much everything known to man. The corporation's control affected other companies as well. It seemed as though other businesses wanted BnL to buy them out, such as Headr Inc. which gave BnL control of the world news headlines.

Buy n Large continued to expand its efforts for control so much that by the year 2105, Buy n Large had over two million wholly owned subsidiaries, governmental bodies, and health care centers. It had finally become a world leader in every conceivable field including world leadership. The Buy n Large Corporation's control over world governments was overseen by a global CEO, at the time it was Shelby Forthright. There was also a board of directors that approved Operation Cleanup. By giving the entire population on Earth (it was over 200 billion as seen in a newspaper) "the right to spend", humanity went into a state of mass consumerism which covered the entire planet in un-recycled refuse.

As a solution to their problem, Buy n Large manufactured the *Axiom* cruise line for the humans to stay on while WALL-E units and Incinerators cleaned up the trash. Originally, the cruise was intended to last five years until the BnL CEO Shelby Forthright proclaimed Earth unable to support life due to extreme toxicity. The *Axiom* and the rest of the starliners had to remain in space due to Directive A-113. After Buy n Large officially abandoned Earth in 2110, Shelby Forthright and all other humans supervising the cleanup had everything shut down and left.

### Role in the Pixar Theory

Buy-n-Large (BNL), a corporation that runs just about everything by the time we get to *Wall-E*. In the“History of BNL” commercial from the movie, we’re told that BNL has even taken over the world governments. Did you catch that this one corporation achieved global dominance? Interestingly, this is the same organization alluded to in *Toy Story 3*

In *Finding Nemo*, we have an entire population of sea creatures uniting to save a fish that was captured by humans. BNL shows up again in this universe via another news article that talks about a beautiful underwater world.

Lines are being crossed. Humans are beginning to antagonize the increasingly networked and intelligent animals.

Think about Dory from *Finding Nemo* for a second. She stands apart from most of the other fish. Why? She isn’t as intelligent. Her short-term memory loss is likely a result of her not being as advanced as the other sea creatures, which is a reasonable explanation for how rapidly these creatures are evolving.

[Some great users have pointed out that Dory is actually more intelligent and shows signs of growth due to her ability to read and communicate with whales. This would actually show signs of how the animals are beginning to change in intelligence gradually.]

And that is the furthest movie in the “animal” side of things. When it comes to A.I., we start with *The Incredibles*. Who is the main villain of this movie? You probably thought of Buddy, a.ka. Syndrome, who basically commits genocide on super-powered humans.

Or does he? Buddy didn’t have any powers. He used technology to enact revenge on Mr. Incredible for not taking him seriously. Seems a little odd that the man went so far as to commit genocide.

[A lot of people have been arguing about where The Incredibles actually takes place because we see technology from modern times and the 1980s even though everything has a 1960s vibe. This is cleared by Brad Bird, the director, who says the movie takes place in an alternate 1960s, which means the movie opens in the 1950s.]

And how does he kill all of the supers? He creates the omnidroid, an A.I. “killbot” that learns the moves of every super-human and adapts. When Mr. Incredible is first told about this machine, Mirage mentions that it is an advanced artificial intelligence that has gone rogue.

Mr. Incredible points out that it got smart enough to wonder why it had to take orders.  The omnidroid eventually turns on Syndrome, and starts attacking humans in the city. Why would an A.I. want to just attack randomly? Do machines have an inherent hatred of humans?

The movie even shows clips of the superheroes with capes being done in by inanimate objects, such as plane turbines…accidentally.

Read the entire Pixar Theory Timeline (which is the basis of Wish Upon) here.