DYAV-TV

**DYAV-TV**
 Branding
 Affiliations
 Founded
 Call letters' meaning
 Former channel number(s)
 Former affiliation(s)
 Transmitter power
 Website

**DYAV-TV**, channel 21, is an AV-affiliated television station of Philippine television network licensed to Cebu City. It serves as the flagship television property of locally based Vimcontu Broadcasting Corporation. Its studios and the old transmitter are located at Cebu City, while the station's new transmitter is located at Mt. Busay, Brgy. Babag 1, Cebu City. The AV Cebu (formerly 5 Cebu) is the first ever UHF TV station in the Philippines after the shut-down of FEN-17 in 1991. It is currently serves as the network's first provincial TV station in the Philippines.

## History

### As ABC Cebu

Opened in 1963, DYMT-TV Channel 11, the first broadcast in the whole Central Visayas was launched by Associated Broadcasting Corporation, becoming the second VHF television station established in Cebu City at the time until 1972 when President of the Philippines Ferdinand Marcos declared Martial Law and it was forced to shut-down.

On April 1, 1992, the station was opened as the Associated Broadcasting Company (one month after the reopening of DWET-TV channel 5 in Metro Manila) with the callsign of the provincial station, **DYET-TV** as well as its frequency from VHF Channel 11 to UHF Channel 21, which becoming the first ever UHF TV station in Cebu City, Philippines and started regular commercial telecast. Its studios were at the 12th floor of the Sundowner Centrepoint Hotel along Plaridel St. cor. Osmeña Blvd. since then. Year later, it moved to its studio complex in Beverly Hills, Lahug, Cebu City. Broadcasting with a 5,000 watts power capacity, the station covers Metro Cebu, Northeastern Cebu (including Compostela), Southeastern Cebu up to Carcar, Northern & Central Bohol and part of Western Leyte. Elmer Rivera Karaan was the experienced broadcast journalist of ABC 21 Cebu during the hourly news update. Its radio station, Kool 106 Cebu (with the callsign as DYET-FM) was launched at the same year, until signed off on May 31, 1998 when 106.7 FM Cebu was take over to Aliw Broadcasting Corporation and launched as Home Radio Cebu.

ABC TV stations acquired a new franchise to operate on December 9, 1994, under Republic Act 7831 signed by President Fidel V. Ramos. In the same year, the station went on nationwide satellite broadcasting. In a surge of phenomenal growth, ABC Cebu earned its reputation as "The Fastest Growing Network" under new network executive Tina Monzon-Palma who served as Chief Operating Officer.

In 1996, ABC Cebu would finally transferred to their new studio and transmitter complex at the Brgy. Kalunasan, Cebu City.

In October 2003, ABC was acquired by a group led by businessman Antonio "Tonyboy" O. Cojuangco Jr. former Chairman of PLDT and owner of Dream Satellite Broadcasting and Bank of Commerce, among other assets.

### As TV5 Cebu

In March 2008, Cojuangco announced that ABC had reached a partnership with MPB Primedia, Inc., a local company backed by Media Prima Berhad in Malaysia as part of a long-time strategy to make the network more competitive. ABC signed off for the last time at around 22:00 PHT on August 8, 2008 with its late night newscast *Sentro* as the last program on air, and then aired a countdown to its re-launch for much of the next day until 19:00 PHT, when the network officially re-launched under its new name of **TV5**. Its programming lineup aims towards "progressive Pinoys including those young at heart" (market classes C and D). On October 20, 2009, TV5 Cebu, along with its affiliate ABC TV stations was acquired by PLDT's broadcasting division MediaQuest Holdings, Inc. from the consortium led by the Cojuangco group and Malaysia-based broadcaster Media Prima Berhad.

On May 16, 2011, TV5 Cebu will finally relaunched through a new transmitter in Brgy. Babag 1, Cebu City with the newly upgraded 232,800-watt stereo TV transmitter for clearer signal. On July 16 of the same year, the station launched its first regional newscast *Aksyon Bisaya* with Atty. Ruphil Fernandez Bañoc and Darlene Sino-Cruz as its first anchors.

On April 13, 2013, TV5 Cebu launching its new programs in Cebu was introduced during the network's mall show in Parkmall, Mandaue City, along with the network's other drama series such as Manok ni San Pedro, Antigo and other network's programs.

On September 8, 2016, TV5 Cebu decided to cancel Aksyon Bisaya (as well as other local-produced programs) due to cost-cutting measures by the network to sustain its day-by-day operations. Although the newscast was ended, the reporters and cameramen remain employed and they continue to give reports for Aksyon newscast seen nationally on TV5 and for Radyo5. TV5 Cebu has now been downgraded to act as a relay (satellite-selling) station from Manila's flagship station DWET-TV Channel 5 effective September 11.

### As The AV Cebu

On February 17, 2018, Nine Media Corporation launched as The AV Cebu with the secondary affiliation with IBC and changed its callsign to DYAV-TV.

On April 18, 2019, Vimcontu Broadcasting Corporation signed an agreement with The AV through which DYAV-TV would take the affiliate on September 1. IBC moved from UHF 21 to VHF 13.

## The AV Cebu previously aired programs

* Aksyon Alerto
* Antigo (2013; blocktimer)
* Balitang Balita Central Visayas (1993-1998)
* ABC Balita Karon
* Cebu Basketball League
* Si Goot da Wanderpol (original incarnation: early 90s, revival: 2014-2015- blocktimer)
* Manok ni San Pedro (2013; blocktimer)
* The Food Show: Mangaon Ta, Bai! (2015)
* Tara Na! Suroy Suroy Ta! (2015)
* Julie's ChiefBaker - Student Edition (season 2)
* Let's Do Business (2014-2016; formerly from ABS-CBN Cebu)
* Klasmit TV I Luv U Mekaniko (2014-2016)
* One Plus Shop TV (2015–2016) (now moved to SkyCable Cebu Channel 31)
* Aksyon Bisaya (2011–2016)

## See also

* The AV
* List of The AV TV and radio stations

## References

1. ↑ https://news.google.com.ph/newspapers?id=YJMVAAAAIBAJ&sjid=4woEAAAAIBAJ&pg=4550%2C565026
2. ↑ "Tony Boy takes a partner". *The Philippine Daily Inquirer.* Archived from the original on 26 February 2012. Retrieved 9 August 2012.
3. ↑ "ABC-5 changes name to TV5". Philippine Entertainment Portal. Archived from [1] on 3 September 2010. Retrieved 9 August 2012.
4. ↑ Aces overwhelm hapless Express, score second win | Sports, News, The Philippine Star | philstar.com
5. ↑ http://www.philstar.com/cebu-entertainment/2013/04/13/930190/tv5-brings-fresh-new-programs-cebu The Freeman: TV5 brings fresh new programs to Cebu
6. ↑ Baquero, Elias O. (September 8, 2016). "Cost cutting leaves TV5 Cebu journalists, workers in limbo". Sun.Star Cebu. Retrieved September 9, 2016.
7. ↑ "TV5's 'Aksyon Bisaya' folds up". The Freeman. September 8, 2016. Retrieved September 9, 2016.