Musivision

**Musivision** (a portmanteau of the words **musi**c and tele**vision**) is a Kepralian pay-television channel that airs music videos, live performances, and music-related programming. The channel is owned by BeMedia (who currently owns the Musivision brand since 2020 and provides the current and archived programming for the channel), with Magnatel Networks provides the advertising and technical operations for the channel. It was initially launched on July 1, 1996, as a replacement to the original free-to-air incarnation of the Kepralian version of MTV. In 1999, the channel ceased broadcasting on UHF free-to-air and was relaunched on pay television.

### Under MediaKepralia ownership (1996-2020)

Musivision was launched on on July 1, 1996, as a replacement to the original free-to-air incarnation of MTV Kepralia on UHF free-to-air TV. Up until 1998, the channel had a "greatest hits" music video format, before it was changed to a youth-oriented format. The channel would initially broadcast on UHF free-to-air up until early 1999, when Musivision ceased broadcasting on free-to-air and relaunched its channel on pay television.

Musivision would later broadcast again on free-to-air as a programming block on TV4 from 2002 up until 2005.

On August 9, 2007, Musivision began to broadcast in 16:9 widescreen, which was the first Kepralian music channel to do so (even before the Kepralian versions of Channel [V] and MTV began to broadcast in widescreen in 2010 and 2011, respectively). Older programs and music videos that aren't shown in 16:9 widescreen is shown in a 4:3 pillarboxed aspect ratio.

A 1080i high-definition feed of Musivision was launched on March 3, 2011.

### Under BeMedia ownership (2020-present)

In November 2020, MediaKepralia spun off and sold its television assets, which include Three, TV4, Musivision, and its other channels, as the company was financially struggling (which was then further exacerbated by the COVID-19 pandemic). Three and its own subchannels were spun off into a separate company called ThreeMedia, while TV4 and its own subchannels (as well as Musivision) were sold to a media company named BeMedia. Prior to the company's acquisition of those channels, BeMedia was originally a media company that produced content for social media and online video platforms, before venturing into the linear media business at the end of 2020.

The change in ownership has allowed Musivision to experiment beyond its traditional linear TV operations through the following:

* The launch of the Musivision+ streaming service
* The launch of Musivision's FAST (free ad-supported streaming television) channels, which include Musivision Amplified (alternative/indie and rock music), Musivision Classic (classic hits), Musivision Dance (dance/electronic music), Musivision Live (live performances), Musivision Top (hit music), and Musivision Vibe (hip-hop and rap music)
* A select number of Musivision's programs that are broadcasting on the channel have been streamed live on their official YouTube and Twitch accounts

## Programming

### Music countdown programs

* Musivision Top 10/Top 20 - music countdown program that's based on artist/band, genre, mood, theme, and year
* The Official Kepralia Top 40
* The Official Kepralia Top 20

### Music video blocks

#### General blocks

* The Afternoon Mix - music videos shown in the afternoon
* AM Playlist - music videos shown in the mornings
* Hits And More - hit music videos
* Hot and Trending - music videos that are currently trending
* My Musivision - music videos selected by viewers via the My Musivision website/apps
* New Music Saturdays - brand new music videos that are airing on the channel every Saturday
* Nocturno - music videos shown at late night
* OG Versus - music video program that showcases the original song and its cover, remake, or remix counterpart (if available)

#### Thematic blocks

* Altervision - alternative/indie music videos
* Dancezone - popular dance/electronic music videos
* Loopzone - experimental, indie and underground dance/electronic music videos
* Musivision Rewind - music videos from the 1970s until the 2010s
* Musivision Unwind - chill-out and laidback music videos
* Rocknation - rock-oriented music videos
* Selected by Musivision - music videos curated by Musivision's editorial team and its VJs
* Vibe Nation - hip-hop, rap, R&B, and trap music videos

### Interstitials

* Musivision Premiere - premieres of music videos on the channel
* Musivision Spotlight

### Music programs

* Behind The Video
* Musivision In Concert - live performances from the channel's concert series (similar to MTV's World Stage)
* Musivision Live

## Media

### Logos

Used from 1996-2002Used from 2002 until 2004Used from 2004 until 2008Used from 2008 until 2014Used from 2014 until 2019Used from 2019 until 2022Used since 2022