Snugglehugs

**Snugglehugs** are a toy brand in *Not For Broadcast*.

## Description

Produced by Rymmington-Svist, Snugglehugs are gendered battery-powered robotic toys with pink hoof-scented fur, droopy ears, and four arms, with the exception of their ears and lower pair of arms, both of which are a light blue. They come in two variants, Mr and Mrs Snugglehugs, which are identical to each other except for Mrs Snugglehugs sporting a red wig on their heads. They feature 'Real Action Eyes' made out of transparent plastic that glows through an LED backlight when noise is made to reveal a static pattern printed on the eyes' backing. Snugglehugs' blue arms contain white hook-and-loop fasteners, which can be attached to each other to form a 'hug', or alternatively wield a variety of household implements.

## History

### Day 8: The Fallout

*Main article:* Day 8: The Fallout
In the broadcast's pre-roll, Jeremy Donaldson discusses getting a "Mr Fuckletugs" for his sister's kid, subsequently stated afterwards to be a Mr Snugglehugs, but is advised not to by Jenny as her friend warns that it gets really hot. The later Rymmington-Svist headline mentions Mr Snugglehugs, of which the newly-appointed CEO Sophia Rymmington announces it during her first press conference in the afternoon, promising that it will be all the rage during Christmas despite concerns being raised about the safety of the product.

Additionally, a Mr. Snugglehugs advertisement, with a sticky note questioning "Should we play? Is this toy safe?", can be played during one of the three ad breaks throughout the broadcast. The effects of the choice of whether or not to run this ad are discussed in the next Broadcast.

### Day 153: The Tempest

*Main article:* Day 153: The Tempest

The aftermath of Mr Snugglehugs' selling is brought up during the Broadcast, validating the safety concerns surrounding it and bringing about the "Advance Mark," which must be earned by all new products to guarantee a level of safety and quality.

* (Alex runs the ad)
* (Alex does not run the ad)

The publicity of being shown on Channel One will massively increase sales for the toy, at the cost of over 8,000 children being injured in the subsequent explosions. Additionally, one of the Mr Snugglehugs victims, Timothy Tadlock, will be interviewed by Robyn Shorte.

The "Bloodbath Avoided" headline discusses that the product sold poorly, being quickly recalled and destroyed with only 7 children being horribly injured. During the headline, an image of Peter Clement can be shown, with the statement that he was forced to apologise during the morning for seeming to endorse Mr Snugglehugs in a publicity shot with his niece taken last Christmas.

### Day ???: The Lockdown

*Main article:* Day ???: The Lockdown
Day ???: The Lockdown takes place a dream in the shock-induced coma induced at the end of Day 153: The Tempest, set during a government-ordered lockdown after the Mrs Snugglehugs toys, marketed and programmed to be companions to Mr Snugglehugs, simultaneously awakened in warehouses around the world and began searching for their destroyed husbands. During the broadcast's pre-roll, it is revealed that the Mrs Snugglehugs can swarm the Satellite Tower, interfering with the signal. Alex Winston is instructed by Jenny to use the Snuggle-Zapper throughout the broadcast as a way to clear any Mrs Snugglehugs that wander up the tower.

During the 'Snugglefucked?' headline, Jeremy and Megan Wolfe discuss the potentially-changing tactics of the Mrs Snugglehugs, having been arming themselves with a variety of household implements. The Mrs Snugglehugs' weapon of choice can be decided in the headline, as either being blunt weapons posing a particular risk to both the elderly and those with pre-existing medical conditions, though able to be fended of by young and healthy individuals, or instead sharp and bladed weapons that mean those previously thought to be safe are no longer.

In the first segment of the broadcast, Sophia Rymmington is interviewed about the issue and what Rymmington-Svist are doing to combat it, with "help" being provided by Psychic Scientist Delia Lywell.

* (Professional Sophia)
* ("Wild Child" Sophia)

Sophia Rymmington introduces "Snuggle Traps", packages of eight landmines guaranteed to maim and destroy Mrs Snugglehugs, available for 129.99 a box

Sophia Rymmington opts to do nothing, remaining at her villa in San Palmarino as the toys' flithium batteries ensure that there's no way to tell when they'll stop working. She also invites Dr Lywell and Megan Wolfe to join her.

During the broadcast's second segment, several Mrs Snugglehugs invade the bathroom of Patrick Bannon, breaking down his door and attacking him while he's in his underwear. During the break, Jeremy Donaldson admits he had those Mrs Snugglehugs delivered to Patrick's house, referred to during the segment as "Bannon Avenue."

Also, several Mrs Snugglehugs invade the Broadcast Room, with Dave on the Intercom instructing Alex on how to remove them. He also mentions that the ship he's using to return to the country has been boarded by Mrs Snugglehugs, taking down both the captain and the chef, leaving Dave doubting he'll make it to dry land. At the broadcast's end, roughly 9 of the Mrs Snugglehugs, each carrying the weapon chosen in the 'Snugglefucked?' headline, surround and attack Alex.

### Day 1975: The Sterility

*Main article:* Day 1975: The Sterility
During the potential Red Carpet 'Svisticated Sophia' interview, Sophia Rymmington posits the idea of what is essentially Mrs Snugglehugs, adding that while "the technology is still decades away from where we actually need to pull it off," that it's still a dream worth chasing.