Garena Free Fire

Revamped logo introduced in 2022

***Free Fire*** is a free to play battle royale game developer by 111dots Studio and published by Garena for Android and iOS. It was released on 8 December 2017. It became the most downloaded mobile game globally in 2019 and has over 1 billion downloads on Google Play store. In the first quarter of 2021 it was the highest grossing mobile game in the US. In November 2019, it surpassed $1 billion in lifetime revenue. As of 2021, *Free Fire* had surpassed 150 million daily active users.
The game features two main game modes: Battle Royale and Clash Squad. In Battle Royale, 50 players are dropped onto an island and must fight to be the last one standing. Clash Squad is a team-based mode where two teams of 4 players fight each other in a best-of-5 match. Free Fire features a variety of weapons, items, and vehicles that players can use to survive. The game also has a system of playable characters with unique skills.

In September 2021, Garena released **Free Fire Max**, a graphically enhanced version of the game with improved textures, lighting, and sound effects. In September 2023, Garena is set to launch ***Free Fire* India**, a localized version of the game that will be tailored to the Indian market.

The *Free Fire* World Series, the official annual esports competition of the game, became the most watched esports event in history with over 5.4 million peak live viewers.

## Gameplay

Free Fire is the ultimate survival shooter game available on mobile. Each 10-minute game places you on a remote island where you are pit against 49 other players, all seeking survival. Players freely choose their starting point with their parachute, and aim to stay in the safe zone for as long as possible. Drive vehicles to explore the vast map, hide in the wild, or become invisible by proning under grass or rifts. Ambush, snipe, survive, there is only one goal: to survive and answer the call of duty.

**Survival shooter in its original form**

Search for weapons, stay in the play zone, loot your enemies and become the last man standing. Along the way, go for legendary airdrops while avoiding airstrikes to gain that little edge against other players.

**10 minutes, 50 players, epic survival goodness awaits**

Fast and Lite gameplay - Within 10 minutes, a new survivor will emerge. Will you go beyond the call of duty and be the one under the shining lite?

**4-man squad, with in-game voice chat**

Create squads of up to 4 players and establish communication with your squad at the very first moment. Answer the call of duty and lead your friends to victory and be the last team standing at the apex.

**Clash Squad**

Fast paced 4v4 game mode is now open 24/7! Manage your economy, purchase weapons, and defeat the enemy squad!

**Realistic and smooth graphics**

Easy to use controls and smooth graphics promises the best survival experience you will find on mobile to help you immortalize your name among the legends.

## Collaborations

Collaboration with other popular franchises is a major marketing strategy used to promote the game. Since its launch, *Free Fire* collaborated with popular video games, celebrities, TV shows and films. *Free Fire* has two types of collaborations which are global and regional. Unlike global collaborations, regional collaborations are only available to players from specific regions. In 2022 *Free Fire* collaborated with singer Justin Bieber and debuted his song "Beautiful Love" in *Free Fire*.

1. ↑ E-sports: Singapore to host US$2 million Free Fire World Series
2. ↑ Garena Free Fire Overtakes PUBG Mobile as the Top Grossing Mobile Battle Royale Game in the U.S..
3. ↑ Game modes | Garena Free Fire (en).
4. ↑ The Next Garena Free Fire Map Is Called NeXTerra, Launching August 20 (en-US).
5. ↑ Garena Free Fire Max is now available: How to download, supported platforms, features and more
6. ↑ Singh, Manish (2023-08-31). Garena relaunches Free Fire in India a year after ban (en-US).
7. ↑ As 'Free Fire' comes back to India, publisher Garena bets big on mobile Esports (en) (2023-08-31).
8. ↑ Lai, Adrian (2021-06-03). Free Fire World Series 2021 Singapore Smashes Global Viewership Record (en-sg).
9. ↑ Ahmed, Wasif (2019-05-21). Free Fire is a bigger esport than PUBG Mobile and here's why (en-US).
10. ↑ Dellosa, Catherine (24 September 2021). Free Fire will hold an in-game Venom: Let There Be Carnage crossover event beginning October 10th (en).
11. ↑ Justin Bieber Is Performing And Debuting A New Song In Garena Free Fire (en-US).
12. ↑ Justin Bieber X Free Fire - Beautiful Love (Free Fire) [Official Video] (en).
13. ↑ Mohanty, Suchit (22 June 2021). Free Fire Alok - How to obtain him (en).
14. ↑ Garena Free Fire will bring Ragnarok content from March 11 (en) (2020-02-11).
15. ↑ Garena Free Fire announces major collaboration with DJ KSHMR (en-US) (23 September 2020).
16. ↑ Hashim, Natasha (2020-12-07). Cristiano Ronaldo Joins Free Fire As A Brand New Character (en-sg).
17. ↑ Negreira, Camila (2021-01-07). Garena releases full details of Free Fire x One-Punch Man event (en-US).
18. ↑ Bitner, Jon (2021-03-12). Mobile BR Garena Free Fire Crosses Over With Attack On Titan In The Latest Event (en).
19. ↑ Negreira, Camila (2021-07-02). Free Fire's collab with Street Fighter V has officially started (en-US).
20. ↑ McLaren Racing - Free Fire (en).
21. ↑ Negreira, Camila (2021-10-15). Free Fire and Venom: Let There Be Carnage collab will give out free rewards (en-US).
22. ↑ Majumdar, Rahul (2021-08-20). Garena Free Fire 4th Anniversary Missions, Rewards and Celebration Song 'Reunion' Revealed (en-in).
23. ↑ Baird, Scott (2021-11-29). Free Fire & Money Heist Crossover Announced (en).
24. ↑ Nair, Rupesh (2022-01-20). Garena and Ubisoft Announce Insane Free Fire X Assassin's Creed Collaboration (en-in).
25. ↑ Garena Free Fire BTS Collaboration "Gen FF" Combines Real-World And In-Game Events Beginning March 23 (en-US).
26. ↑ Free Fire's 5th Anniversary Event Adds New Content And Justin Bieber (en-US).
27. ↑ Dellosa, Catherine (14 February 2023). Free Fire lets you flaunt your Dante-esque style in combat with the Devil May Cry 5 collab event, live now (en).
28. ↑ A Spider-Man: Across the Spider-Verse crossover event is coming to Free Fire (en-SG) (2023-05-26).
29. ↑ Adam, Harith (2023-09-26). Anime Meets Battle Royale in Free Fire x Demon Slayer Collaboration (en-sg).