McDonald's

McDonald's Corporation is an American-based multinational fast food chain, founded in 1940 as a restaurant operated by Richard and Maurice McDonald, in San Bernardino, California, United States. They rechristened their business as a hamburger stand, and later turned the company into a franchise, with the Golden Arches logo being introduced in 1953 at a location in Phoenix, Arizona. In 1955, Ray Kroc (1902–1984), a businessman, joined the company as a franchise agent and proceeded to purchase the chain from the McDonald brothers. McDonald's had its previous headquarters in Oak Brook, Illinois, but moved its global headquarters to Chicago in June 2018.
McDonald's is the world's largest restaurant chain by revenue, serving over 69 million customers daily in over 100 countries in more than 40.000 outlets as of 2021. McDonald's is best known for its hamburgers, cheeseburgers and french fries, although their menus include other items like chicken, fish, fruit, and salads. Their most well-known licensed item on the menu would be their French fries with the Big Mac close behind. The company has been the recipient of criticism for the unhealthiness of their food. The McDonald's Corporation revenues come from the rent, royalties, and fees paid by the franchisees, as well as sales in company-operated restaurants. According to two reports published in 2018, McDonald's is the world's second-largest private employer with 1.7 million employees (behind Walmart with 2.3 million employees). As of 2020, McDonald's has the ninth-highest global brand valuation. McDonald's has been subject to criticism over the health effects of its products, its treatment of employees, and other business practices.

They are the current fast food toy providers of the Super Mario brand with a line of Happy Meal toys based on The Super Mario Bros. Movie which debuted in various countries and regions around the world from either December 2022 or January 2023, it's currently unknown if McDonald's will do another Happy Meal promo for the April release.

Siblings Richard and Maurice McDonald opened the first McDonald's at 1398 North E Street at West 14th Street in San Bernardino, California (at 34.1255°N 117.2946°W), on May 15, 1940. The brothers introduced the "Speedee Service System" in 1948, putting into expanded use the principles of the modern fast-food restaurant that their predecessor White Castle had put into practice more than two decades earlier. The original mascot of McDonald's was a chef hat on top of a hamburger who was referred to as "Speedee". In 1962, the Golden Arches replaced Speedee as the universal mascot. The mascot, clown Ronald McDonald, was introduced in 1965. He appeared in advertising to target their audience of children.

On May 4, 1961, McDonald's first filed for a U.S. trademark on the name "McDonald's" with the description "Drive-In Restaurant Services", which continues to be renewed. By September 13, McDonald's, under the guidance of Ray Kroc, filed for a trademark on a new logo—an overlapping, double-arched "M" symbol. But before the double arches, McDonald's used a single arch for the architecture of their buildings. Although the "Golden Arches" logo appeared in various forms, the present version was not used until November 18, 1968, when the company was favored a U.S. trademark.
The present corporation credits its founding to franchised businessman Ray Kroc on April 15, 1955. This was in fact the ninth opened McDonald's restaurant overall, although this location was destroyed and rebuilt in 1984.[clarification needed] Kroc was recorded as being an aggressive business partner, driving the McDonald brothers out of the industry.
Kroc and the McDonald brothers fought for control of the business, as documented in Kroc's autobiography. In 1961, he purchased the McDonald brothers' equity in the company and began the company's worldwide reach. The sale cost Kroc $2.7 million, a huge sum during that time. The San Bernardino restaurant was eventually torn down in 1971, and the site was sold to the Juan Pollo chain in 1998. This area serves as headquarters for the Juan Pollo chain, and a McDonald's and Route 66 museum. With the expansion of McDonald's into many international markets, the company has become a symbol of globalization and the spread of the American way of life. Its prominence has made it a frequent topic of public debates about obesity, corporate ethics, and consumer responsibility.

### Happy Meal Toys

Plastic:

* Donkey Kong
* Mario
* Luigi
* Princess Peach
* Bowser
* Toad Kart
* Lumalee
* Mario Kart (Japan, LATAM)

Cardboard:

* Mario Kart
* Princess Peach
* Princess Peach Bike
* Luigi
* Mario & Luigi Van
* Donkey Kong Kart
* Bowser
* Cranky Kong Kart
* Toad Kart
* Mario
* BONUS: 2023 Calendar

### Release

It ran across different McDonald's restaurants in the world from December 2022 to January 2023. (January-February 2023 for Spain)

#### Gallery

Website banner (LATAM)Promotional image (LATAM)Teaser image (Netherlands)Donkey Kong (Plastic)Mario (Plastic)Princess Peach (Plastic)Bowser (Plastic)Toad Kart (Plastic)LumaleeMario Kart (Plastic)Mario Kart (Cardboard)Princess Peach (Cardboard)Princess Peach BikeLuigi (Cardboard)Mario & Luigi VanToadDonkey Kong KartBowser (Cardboard)Cranky Kong KartDonkey Kong (Cardboard)Toad Kart (Cardboard)Mario (Cardboard)
### Trivia

* This was the first Super Mario promo from McDonald's since 2019, it's possible there wasn't a promo in 2020 and 2021 due to the still ongoing but less powered right now COVID-19 pandemic.
* This was the promo that broke McDonald's Mexico's annoying Happy Meal schedule that started since late 2021 where promos would have been released in the country one month later after the rest of LATAM, to this day the classic tradition is still kept and alive.
* This was the first ever McDonald's promo to release months before the respective product being promoted's release, probably due to scheduling conflicts or issues with the original December release date for The Super Mario Bros Movie.
* This was also the first movie promo from McDonald's to get a "coming in \*year" promo rather than "only in theaters" or "see the movie".
* This was the first Illumination promo from McDonald's since Minions back in November 2020 to release in Latin American countries
* Lumalee isn't censored or mentioned as a "surprise toy" unlike Super Sonic was with the Sonic The Hedgehog 2 promo back in April 2022
* This was the first Mario promo from McDonald's since 2006 where Happy (the company's current mascot) didn't appear in most countries.