Cineplex Odeon Corporation

**Cineplex Odeon Corporation** was one of North America's largest movie theatre operators and live theatre, with theatres in its home country of Canada and the United States. The **Cineplex Odeon** brand is still being used by Cineplex Entertainment at some theatres that were once owned by the Cineplex Odeon Corporation, with newer theatres using the **Cineplex Cinemas** (French: ***Cinémas Cineplex***) brand. The company was the result of **Cineplex Corporation** purchasing and merging with **Canadian Odeon Theatres**, which was the result of a merger between **Canadian Theatres** and **Odeon Theatres of Canada** in 1978, in 1984.

Theatres formerly operated by the company are now operated by Cineplex Entertainment in Canada and as AMC Theatres in the United States.

## History

### Odeon Theatres of Canada

The oldest ancestor of Cineplex Odeon was Odeon Theatres of Canada, started as "Generals Theatre Corporation" by Paul Nathanson, son of Famous Players Canadian Corporation president Nathan L. Nathanson. The "Odeon Theatres of Canada" name was first used in January 1941. The elder Nathanson was rumoured to be involved in the chain, but it was not until early May 1941 that he resigned (for the second time) from Famous Players Canadian, and acknowledged his position in creating and operating Odeon. The chain, initially composed of independent theatres, was not originally affiliated with the British "Odeon Cinemas" circuit; it was sold to the British chain's owners, the Rank Organisation, in 1946. Following World War II, there was a wave of anglophilia in Ontario; Odeon emphasised its British ownership to capitalize on this sentiment, screening British films—particularly those made by Rank.

Odeon Theatres of Canada merged with the Canadian Theatres chain in 1978, becoming known as Canadian Odeon Theatres.

### Acquisition by Cineplex Corporation

**Cineplex Corporation** began operating in 1979. On April 19, 1979, Nathan "Nat" Taylor, inventor of the multiscreen theater, and Garth Drabinsky opened the first Cineplex location, an 18-screen complex in the basement of the Toronto Eaton Centre. At the time, the theatre's 1,600 seats earned it a place in the Guinness Book of World Records.

After successfully challenging the Famous Players/Canadian Odeon duopoly and their exclusive contracts with major studios, in 1984, Cineplex bought Canadian Odeon Theatres, to become Cineplex Odeon. The Bronfman family was a major investor in the purchase. In 1985, Cineplex bought the Plitt Theatres chain (previously United Paramount Theatres and ABC Theatres). In 1986, Cineplex Odeon bought Essaness Theatres (a Chicago area chain founded in 1929 by Edwin Silverman and Sidney Spiegel of the Spiegel catalog family), Neighborhood Theatres of Virginia, and the RKO Century Theatres chain (previously Century Theatres [a New York area chain] and RKO Stanley Warner Theatres). Also, in 1986, when federal regulations had been relaxed, MCA (owners of Universal) purchased a stake in Cineplex Odeon. In 1987, Cineplex acquired the Walter Reade Organization from The Coca-Cola Company.

In 1986, the corporation established a film distribution outlet, Cineplex Odeon Films, and a home video distribution outlet, Cineplex Odeon Home Video (Later Cineplex Odeon Video) replacing Pan-Canadian Video Presentations. It distributed all titles in Canada on MCA's behalf, but the film distribution outlet ceased operation in 1997 and the home video outlet a year later after MCA was renamed as Universal Studios. The company also operated Live Entertainment of Canada, which was established in 1989 after they acquired Pantages Theatre from Famous Players. Livent became an independent company after an internal conflict between Drabinsky and MCA.

Cineplex Odeon had grown to become one of the largest film exhibitors in North America by 1993, with 1,630 screens and operations in 365 locations within North America. At this point, Cineplex Odeon accounted for roughly 8% of box office revenues in North America, competing mostly with Famous Players in the Canadian market. Cineplex Odeon and Famous Players were two dominant forces in the Canadian film industry, with both organizations accounting for roughly two-thirds of the industry's annual revenues. The key to the success of the two organizations was in large part due to their supply chain. Cineplex Odeon had exclusive first-run rights to films made by Columbia and Universal Studios, which allowed them to seize a hefty market share.

Controversy surrounded the practices of both Cineplex Odeon and Famous Players in 1998. The two companies had been accused of operating as a duopoly, and choking off the film supply so smaller theatres could not show the same products.

In April 1998, Cineplex Odeon Theatres merged with New York City-based Loews Theatres (founded in 1904 by Marcus Loew) to form Loews Cineplex Entertainment. Alliance Atlantis purchased Cineplex Odeon Films assets along with its home video division the same year.

### Post Loews Cineplex Entertainment

After the merger, the company ceased to exist and was merged into the operations of Loews Cineplex Entertainment. In 1999, Ellis Jacob and Steve Brown, former executives who left Cineplex Odeon Corporation during the ownership change, created Galaxy Entertainment designed to bring big-city entertainment to mid-sized markets across Canada. In 2001, Loews Cineplex Entertainment, the company that merged with Cineplex Odeon, filed for chapter 11 bankruptcy. Lowes Cineplex was later acquired by Onex Corporation and Oaktree Capital Management in 2002. In 2004, Onex decided to sell Loews Cineplex and retain the Canadian operations, merging then with Galaxy to form Cineplex Galaxy Income Fund (now Cineplex Entertainment). At the time of the merger, Cineplex Odeon operated 40 locations in Canada.

## Gallery

The logo used by Odeon Theatres of Canada, the same logo used by its British parent company, Odeon Theatres.The logo of Canadian Odeon Theatres.The logo of the Cineplex Corporation.The logo of the Cineplex Odeon (1984–1998).The logo of the Cineplex Odeon (1998–2009).The Cineplex Odeon at Eglinton Town Centre in Toronto.
## See also

* List of Cineplex Entertainment movie theatres