Disney

Disney is a mass media corporation founded by Walt Disney, a central figure in Pop Culture, and who owns Lucasfilm (Star Wars) and Marvel, as well as many other pop culture properties and owns streaming service Disney Plus.

## History in the Woke Era

### Killer Bs

Disney was headed by the "Killer Bs", namely, Bob Chapek and Bob Iger. Bob Iger is the chairman and former CEO while Bob Chapek is the current CEO. When Bob Iger retired, to many's surprise Chapek took over, which was surprising since he was the parks guy and not the media guy. However, as the parks guy, he is much more money-focused than Iger which brings hope to PCWs that he will remove the wokeness from Disney after seeing how if you go woke, you go broke. Many PCW analysts also believe Chapek is a mastermind and that he has a strong control. Of course, this lands him in conflict with Iger who has differing ideals from Chapek and who even tried to reassert his control over Disney not long after his retiring, but due to corporate politics any disagreement between them is usually hidden from public vision. The era of the Killer Bs ended when Iger stepped down as Chairman on New Years at the end of 2021.

### A New Era

Disney soon began a new era when Susan Arnold, a powerful American businesswoman, became the new chairman of the board after Iger. Unlike Iger, she was focused on profits only rather than wokeness, and her becoming the chairman is a sign that the stockholders were wanting someone to run the company who would focus more on profit than virtue signaling. PCWs hope that the team of her and Chapek will put an end to Disney's era of wokeness. In addition, as a woman and an outspoken Lesbian, she was likely chosen in part due to her immunity to attack from the woke SJWs.

In January of 2022, rumors have already begun claiming that Susan Arnold wants to put the kibosh on wokeness when she directly, without mincing words, informed the Disney executives in a meeting that there would be no more attacking fans, only respecting them.

## Wokeness

Disney's executives (like Kathleen Kennedy) have been criticized for being too woke by the PCW community, especially since they are releasing a lot of media with woke attributes. However, with all the touting wokeness and inclusion, Disney is often hypocritical. They make a big point about announcing birthdays on Twitter, and then proceed to ignore the birthdays of many diverse Star Wars figures who have been featured in the past. In addition, Disney caters to Chinese markets, which means they usually too timid to release a movie with any explicit LGBTQ+ representation, and they also scale down the role that Black figures play (such as when they shrunk Finn on the posters). It is in fact this hypocrisy which makes the PCW community so mad at Disney from a general sense.

## Properties

Disney owns Lucasfilm and Marvel, two significant Pop Culture brands featured on their own pages. They also own Pixar but this hasn't been affected by any wokeness (yet, though hopefully never) so it isn't covered here.

### Remakes

Disney also owns their own canon, of course. In recent years, a bout of uncreativity has plagued Disney and they are stuck doing "live action remakes" of all their original animated series. These live action remakes are usually watered down, less exciting and fun, and of course less original than the animated stories they've already told. A notable example is the Lion King remake, which is not actually live action at all (just highly detailed CGI), which is just a drab and expressionless retelling of the Lion King that lasts longer than it needs to by far.

In addition Disney has tried to add more woke elements but these have failed. An example of this is in the Mulan remake when trying to make Mulan The Bestest Evar by giving her magical powers backfired when critics revealed one of the main draws in the original Mulan was that she herself, under her own ingenuity, was able to overcome her birth nature and play a major role in society. In the remake, Mulan is born with her magical powers which enable her to do this, so the original message is lost in translation.

Furthermore, while not strictly a live action remake, the movie Cruella (a supposed prequel to 101 Dalmations) tries to reframe the notorious dog-killing villain as a sympathetic woman power character, but of course this whole plan was stupid and as expected it backfired (and plus it involved the incredibly stupid plot point of having Dalmations kill her mother!)

Disney is also, to increase Diverse Representation, raceswapping many characters, such as Ariel. The most egregious example is Snow White being recast as ethnically diverse when her very name is based off of how white she is!