Deletion of The Institute for the Development of Enhanced Perceptual Awareness

Comment: to Michael Bay). News  appear to amount to no more than PR releases and/or mere mentions. Both sources cited in the article appear to consider the topic as a mere appendage to Michael Bay (mentioning it merely as "Michael Bay's The Institute"/"Michael Bay's commercial production house The Institute"). No indication that it meets 
Stance: delete
Cited policy: Wikipedia:Arguments to avoid in deletion discussions (WP:GOOGLEHITS||WP:ORG)