mmf-aiguide.json

{
    "filename": "mmf-aiguide",
    "department": "Manager",
    "cleaned_text": "songwriter dissecting digital dollar themmfnetdigitaldollarthe music managers guide aiinterimthis guide music managers artificial intelligence impacting music industry helping navigate understand opportunities challenges posed ai offering guidance might advise clients looks music community using use ai tools also considers potential threats alongside musicmakers safeguard rights ever sophisticated ai models developed employed called interim guide technology regulatory framework evolving fast going need regular updating please check back mmf website ensure reading recent version music managers interim guide ai written chris cooke sam taylor cmu input expertise simkins russells level redburn atlantic blackstar mmf board team membership published september artificial intelligence new clearly become much bigger talking point last year partly developments evolution ai technologies partly governments lawmakers around world giving consideration might regulate different ai models platforms ai also starting much bigger impact music industry ai tools increasingly used part musicmaking process assist music marketing music business activities meanwhile rightsholders like record labels music publishers starting enter deals ai companies terms defining artificial intelligence term coined stanford university professor stanfords institute humancentered ai say intelligence might defined ability learn perform suitable techniques solve problems achieve goals appropriate context uncertain evervarying world fully preprogrammed factory robot flexible accurate consistent intelligent much research humans program machines behave clever way like playing chess today emphasise machines learn least somewhat like human beings depending define artificial intelligence certain technologies commonly referred ai may may fit definition technologies employing clever algorithms certain level machine learning may truly ai whatever definitions employ certain ai technologies able perform ever sophisticated tasks involve something similar human intelligence big impact economy society large way beyond music industry anticipated certain jobs including creative administrative roles could ultimately replaced ai also concerns ai models might used impact could privacy security democracy time ai creates significant economic commercial creative opportunities though general agreement competent regulation required ensure positives outweigh negatives short longer term section one ai music managers interim guide aigenerative ai context music industry wider creative industries particular interest generative ai specific kind artificial intelligence term refers ai models able generate original content whether text image audio video course music generative ai particularly new become much bigger talking point year certain generative ai models become lot sophisticated especially text image domain meanwhile number high profile generative ai platforms become widely easily accessible meaning many people interacting generative ai models seeing achieve artificial intelligence large choose define generative ai impact tools platforms fall banner may tools platforms commonly referred generative ai dont strictly meet definitionin terms generative ai music also worth distinguishing n ai tools assist human beings musicmaking process n ai tools similar generate music stitching together preexisting musical segments stems based criteria set user n ai tools similar help people generate tracks imitate style sound voice specific artists n ai models actually compose produce original music summer latter group ai models would include metas musicgen googles music lm still quite restricted terms length quality music generate yet clear long take overcome restrictions though given speed image generation ai evolved last year could happen relatively quicklythe music managers interim guide ai music sound time pitch energy rhythm frequency temperature volume timbre duration alternation generating music ai often involves using machine learning algorithms analyse large datasets existing music algorithm examines patterns structures music breaking track constituent parts using information generate new musicsection two using ai many ways music industry already employing ai including generative ai part music making process help generate distribute marketing content better manage rights royalties handle basic legal admin tasks effectively run music businesses artists managers operating levels starting make use ai tools includes songwriting recording musicmakers increasingly using generative ai tools similar assist musicmaking process either help ideas generate elements new work production mastering ai tools used help production process especially mastering process creating new recordings much debate regarding ability ai master recordings compared hiring mastering engineer although independent artists working tight budgets ai tools helpful marketing visual content musicmakers need generate huge amount content around releases marketing campaigns keep fans engaged social media platforms including written content well visuals video assortment ai tools available help process sometimes generating content scratch sometimes reformatting repurposing content different channels uses data management ai increasingly used music industry help data management rights metadata key part music distribution rights royalty management huge amount consumption fan data flows back music industry digital platforms ai used identify issues rights data impacting payments also help industry identify learnings fan data document creation companies including music companies starting use ai generate first drafts business documents including marketing materials also logistical even legal documents ai also used edit pull key information documents compare content different documents although generative ai tools impressive always aware limitations generally use tools create initial drafts always read music managers interim guide ai carefully publishing sending translation ai tools translate copy one language another becoming ever sophisticated various potential uses music might include automatically creating versions tracks languages allowing fans automatically access social media posts marketing content language choice probably check automated translations publication make sure glaring translation errors could embarrass client initial research ideas generative ai also used help research ideas part projects including ideas marketing campaigns general business development ai tools consider surveyed music managers marketeers ai tools currently using ten suggested managers might want check chatgpt lot managers marketers using chatgpt generate initial drafts marketing copy many uses especially make use chatgpt plugins bard generative ai tool google also used generate text prompts grammarly popular tool uses aienabled algorithm review spelling grammar punctuation clarity text otterai aipowered transcription tool good generating transcriptions recordings meetings conversations particularly multiple speakers dreamstudio stability ai good straight forward prompt based image generation tool practice generate great images little effort midjourney another popular ai tool generating images user prompts kaiber creative platform uses ai generate videos images based userprompts gen gen runway useful ai tools video creation voiceswap ai tool designed dj fresh nico pellerin used transform vocals sound like one number featured artists partnered company elevenlabs great tool ai generated voice voice cloning course small number ai tools available mmf compiling maintaining fuller list please let us know found useful also read guidance things consider using ai tools page music managers interim guide aisection three licensing ai training generative ai musicmaking generative ai trained exposed humancreated music may music specifically created training purposes production music libraries commercially released recordings songs tech company trains generative ai model existing music owned third parties make copy music onto servers poses number important copyright questions whole music community company need licence make copies relevant copyright owners assuming licence work income generated shared different stakeholders music industry rightsholder consent ai company need secure consent negotiate licence whoever owns copyright music used train model music industry says firm yes however ai companies argued training ai models covered copyright exception usually exception relating data mining possibly generic concept us law fair use copyright system provide number copyright exceptions scenarios people make use copyright protected works without securing licence commonly includes things like private copying critical analysis parody countries exceptions seem apply training commercial ai model although possibly still tested court example regarding fair use us tech companies argue relevant exception one jurisdiction providing base servers require licence music industry copyright industries lobbying lawmakers many countries seeking clarity regarding copyright obligations ai companies transpire training ai undertaken without licence small number jurisdictions copyright industries lobby policymakers countries interpret amend copyright law way counters fact would mean models trained unlicensed works relying copyright exception could commercially exploited countries exception exists practical terms would mean music managers interim guide ai platforms using unlicensed ai models would geo blocked countries internet service providers could also asked forced block access services search engines delist transparency labelling assuming agreed training generative ai copyright protected works requires licence copyright owners know works used theory possible ai company keep detailed record every work used train one ai model identify specific works provided learning andor influence subsequently generated content whether happening another matter ai companies may store data either efficiency reasons avoid future liabilities ai models also build upon learnings ai models theory complete record works used training still possible data likely lost scenario music industry copyright industries also lobbying ai companies wideranging transparency obligations law would two elements first content generated using generative ai clearly labelled would allow consumers distinguish aigenerated works humancreated works would also allow rightsholders identify works generated one ai model second ai company clearly declare material used train models obligation keep make available complete record works used part training process label publisher led dealmaking certain players music industry ie labels distributors publishers especially major music rights companies already negotiating deals certain ai companies allow ai firms train models using existing music owned controlled music businesses yet clear deals work obviously nature deal depend ai company plans specifically make use existing music ai tools subsequently employed monetised licensing deals negotiated streaming market musicmakers disadvantage managers one step removed dealmaking process deals negotiated rightsholders platforms usually allowed see specific terms music managers interim guide aione deal making hard evaluate broadly fair payments correct however number questions musicmakers managers might want ask labels distributors publishers work n rightsholders license full catalogues large portions catalogues training generative ai work ai companies artistbyartist writerbywriter workbywork basis n deals involve upfront andor ongoing training fee andor share revenue generated ai platform n rightsholder allocate income specific recordings songs ai platform able andor willing provide data assist process money allocated income shared musicmakers n share income allocated one recording song paid artist songwriter ie royalty rate applied role collecting societies yet clear role music industrys collecting societies play uk repertoire prs would involved point process performing rights song copyright exploited ppl would involved case arguing performers right equitable remuneration applied however collecting societies may wider role play depending technicalities ai model works complexities noted around identifying income allocated one recording song music industry sharing income associated new track generated ai income allocated individual works rightsholders easy identify existing works generic direct influence new work revenue sharing managed thousands millions existing tracks influence one way address complexities blanket licensing system even levy system similar private copy levy exists countries managed collecting societies monies distributed directly writers performers according rules set society pros cons approach labels publishers likely oppose going route may something music makers want consider music managers interim guide ai musicmaker consent common music industry artists songwriters assign license rights recordings songs business partners conventional record publishing deals label publisher owns copyrights music songs technically publisher owns elements copyright assigned writer collecting society even artists writers retained ownership rights entered distribution administration agreements label distributor publisher may granted business partner wideranging control music case label distributor publisher might empowered license music controls ai company without seeking specific consent musicmaker providing pay royalties musicmaker due contract however musicmakers managers would argue given novelty potential impact generative ai specific consent sought individual musicmaker music used train ai model music industry large talked lot need ai companies seek consent exploiting existing works part training process labels distributors publishers intend seek specific consent musicmakers independent music companies explicitly stated others implied including universal music announcing involvement youtube music ai incubator august remains unclear general industry position however oblivious position one label distributor publisher might take legal requirement musicmaker consent sought contractual veto rights artists songwriters assign copyrights works business partners labels publishers usually retain contractual rights often includes right consulted andor veto certain uses music synchronisation samples adaptations result creation derivative work rights vary contract contract conventions different record deals publishing deals commonly included consultation veto rights relevant use music ai companies moral rights moral rights provided creators copyright law vary greatly country country usually include right attribution right music managers interim guide aiobject derogatory treatment one work moral rights impacted upon training generative ai mean specific consent creator required worth noting moral rights relatively weak uk law waived record publishing contracts performer rights copyright law provides performers certain rights recordings appear even copyright owner performers approval required make recording performance exploit resulting copyright performers also due equitable remuneration via collective licensing system whenever performance communication controls sound recording copyright exploited performers granted necessary approvals train ai recording performance could uses ai necessitate payment equitable remuneration current system necessary approvals probably provided industry standard record contracts session musician agreements however copyright law could amended grant performers specific approval remuneration rights domain publicity rights publicity rights legal concept allow individuals control commercial use image personality indeed sometimes called image personality rights quite work differs greatly around world rights become commercialised recent decades different sectors within wider entertainment sports industries developed different conventions managed licensed football publicity rights players routinely exploited things like video games brand partnerships consideration given players deal club handles rights players might establish separate company control publicity rights club would enter separate deal company wanted pursue commercial opportunities exploit rights music artists would usually manage publicity rights partnership management basic record deal label would permission exploit artists image order market records releasing would usually involved commercialisation rights however labels started seek wider involvement artists publicity rights usually result music managers interim guide ai new digital opportunities artist representation gaming platforms like fortnite roblox context generative ai publicity rights relevant ai model imitates voice specific artist publicity rights come play uses generative ai publicity rights managed licensed domain extent artists business partners want greater involvement rights important note uk publicity rights currently exist law tort passing sometimes employed stop people commercially exploiting artists image personality though usually applies entity exploiting misleading consumer thinking endorsement artist given publicity rights could become important context generative ai areas like metaverse concept probably introduced uk law data protection rights data protection rights andor privacy rights may well give individual control storage distribution exploitation recordings voice image therefore arguably artist would need provide specific consent recording voice stored distributed exploited example ai company label would likely infer consent provided artists record deal comes standard storage distribution recordings however stretch assume inference context using artists voice train ai model matters legal requirement specific musicmaker consent exists important number reasons n industry large could provide additional control recordings songs even ai companies able find exploit copyright exceptions uses music n would allow musicmakers assigned copyright music business partners still opt ai licensing deals case bycase basis andor negotiate specific terms label distributor publisher regarding income ai deals shared n rights example publicity rights may also allow musicmakers negotiate deals directly ai companies alongside licensing deals struck labels publishers providing new revenue opportunities artist music managers interim guide aisection four campaigns consultations music ai number forums questions issues raised currently discussed considered instigated governments lawmakers music industry organisations creative sectors include governmentled eu ai act european union final stages agreeing new regulations artificial intelligence go effect across member states although act specifically focused generative ai measures regulating including transparency labelling ipo ai working group uks intellectual property office convened working group ai companies organisations across creator copyright sectors inform uk governments position ai copyright uk music council music makers sit group mmf involved debate cms select committee inquiry culture media sport select committee uk parliament reviewing impact new technologies creative sectors including ai published report august congressional hearings committees us congress staged number hearings ai including sessions specifically focused ai copyright us copyright office consultation us copyright office opened consultation seeking input various copyright issues questions posed ai music industryled human artistry campaign global campaign bringing together creators copyright owners multiple creative disciplines initially spearheaded us record industry since embraced globally multiple creative sectors uk music ai policy paper sets key objectives concerns generative ai behalf various uk music industry trade organisations including represent labels publishers artists musicians songwriters studio producers managers council music makers ai agenda featured artists coalition musicians union ivors music managers interim guide ai academy music producers guild music managers forum members uk music also identified communicated number questions labels publishers ensure music makers fully informed properly consulted generative ai business licensing models developed creative sectors creators rights alliance ai policy paper uk creators rights alliance brings together organisations representing creators many different artforms published policy paper ai like uk music policy paper sets key objectives concerns generative ai calls uk government clarify necessary extend copyright transparency obligations ai companies uk society authors ai policy paper practical guidance uk society authors published policy position ai well practical guidance members recommends authors include explicit terms new agreements effect publisher may use allow access work manner could help learningtraining artificial intelligence technologies added might want prevent ai technologies used connection creation exploitation work instance forbidding airendered translation editing cover design indexing audio recordings society also recommends authors check terms privacy settings cloud services use store develop work services default reserve right analyse text images development purposes always explicitly stated could include using work train ai systems us authors guild ai model contract clause march us authors guild published new aispecific model clause recommended inserted publishing distribution agreements within american books sector explicitly states consent granted use authors work purposes training ai guild also advised authors agents check existing agreements terms grant publisher right use work relation training ai generally things like internal purposes research data mining terms agreement said authors agents seek removed equity ai vision statement uk performers union equity published ai vision statement outlines eight principles believes industry adopt relation ai includes music managers interim guide aia commitment around performer consent said artists right consent consent performance voice likeness recorded used reproduced machine learning systems equivalent technology right cannot assigned waived applies perpetuity past current future performances likenesses sagaftra ai policy position june us performers union set position ai letter stated use performers voice likeness performance train artificial intelligence system designed generate new visual audio audiovisual content mandatory subject bargaining cannot unilaterally impose terms individual contracts purport grant rights entitled bargain compensation terms rights granted used position language performers contract attempts acquire rights noted void unenforceable terms negotiated sag aftra rights conveyed one demands ongoing sagaftra strike us studios production companies must provide guarantees intend use ai rights performers protected litigation addition campaigns consultations number lawsuits filed multiple countries test copyright obligations ai companies date mainly pursued book publishing photography sectors key cases including filed various authors openais chat gpt filed getty images imagebased generative ai platform stabilityai music managers interim guide ai section five advice managers using ai musicmakers managers making use ai tools part musicmaking process create marketing content otherwise number things consider reliability although generative ai tools already impressive without limitations need factored example use generative ai create marketing copy always see aigenerated content first draft checking content aware sometimes ai generate factually incorrect statements certain amount factchecking always advisable granting training rights making use ai tools wary rights granting ai company via terms service ai model likely trained prompts provide using tool existing content upload part prompting process make sure aware rights granting ai company working content copyright owner position grant rights copyright liabilities remember ambiguities outlined regarding copyright obligations ai companies current lack transparency regarding materials used train one ai model likely lot litigation ahead domain copyright owners might target users well owners allegedly infringing ai tools platforms may discourage companies especially bigger companies brands making use ai tools short term example reports big marketing agencies yet using aipowered image generation tools fears future liabilities instead waiting copyright obligations ai tools clarified lawmakers courts copyright status generated works much debate regarding copyright status aigenerated works ie ai generated content enjoy copyright protection uk copyright law provides ownership rules computergenerated works suggests works enjoy copyright protection however copyright systems silent assumed music managers interim guide aithat aigenerated works enjoy copyright protection means use generative ai create example artwork artwork may protected copyright would limit ability monetise content artwork considered public domain copyright terms anybody could make use artwork including commercially without getting permission us copyright office stated aigenerated works enjoy copyright protection aiassisted works obviously poses big question much creative input human must using ai tools work considered aiassisted rather aigenerated licensing ai musicmakers locked existing deals musicmakers locked existing record publishing deals via label publisher owns copyright artist writers music wideranging control music musicmaker manager n worth reviewing existing contracts identifying specific rights granted business partner exclusions veto rights included whether means business partner license musicmakers recordings songs ai company without getting specific consent n irrespective one contract says mmf advises musicmakers managers formally inform business partners consent granted use music makers music training ai even consent arguably required contract rights outlined may relevant industry may yet widely adopt position musicmaker consent always required uks council music makers published template letter musicmakers managers use confirm business partners consent granted assumed template next page also available via cmm website licensing ai new deals musicmakers negotiating new deals labels distributors publishers consideration given future use music ai domain n careful granting business partners rights beyond copyright example publicity image personality rights labels seek involvement rights clear specific involvement n seek specific ai approval rights contract use music managers interim guide ai template letter provided council music makers musicmakers managers tailor send labels distributors publishers work making clear advance permissions must sought music used train ai model dear x currently reading potential impact artificial intelligence especially generative ai music community wider creative industries good see many uk music companies organisations embracing human artistry campaign agree copyright protection exists help incentivise reward human creativity skill labour judgement creators copyright owners must retain exclusive control determining content used ensure human creators paid work important acknowledge potential positive impact ai music business also stressing ai companies business partners must respect copyright creator personality rights secure consent musicmakers making use music occur essential tech companies fully transparent train utilise ai models music turn rightsholders transparent licensing deals covering models income generated record currently consent recordings performed songs wrote cowrote delete appropriate used train ai models also consider use works context production derivative works unauthorised adaptation infringement moral rights look forward hearing opportunities music ai domain identify discussing might collaborate pursuing opportunities together many thanks insert name also access template councilmusicmakersorgailetterthe music managers interim guide aiartists music training ai requires explicit consent project byproject basis n seek specific ai transparency obligations contract rightsholder obliged disclose musicmaker work used ai training ai purposes generally includes artists music image uploaded ai platform order create marketing content n ensure ai transparency obligations extend ai companies rightsholder commits artists contract ensure transparency obligations included licensing deals ai companies kinds deal terms yet standard label distributor publishing contracts starting discussed part dealmaking process therefore managers lawyers always ensure things considered deal making covered new contracts mmf drafted sample contract term provide guidance protections managers might seek include new contracts domain intended simply inform contract negotiations managers consult artists lawyer guidance sample contract term follows explicit artist consent must secured music content produced created contract used licensed training generative ai models artist retains control professional name image brand logo face likeness voice signature identification attributes publicity personality image similar rights provided law explicit artist consent must secured rights exploited connection ai model platform debate around music ai rapidly evolving mmf likely update advice guidance regular basis check mmf website latest updates music managers interim guide ai section six next steps campaign music industry clarity rightsholder consent transparency musicmakers managers work wider music industry wider copyright industries example via human artistry campaign ensure n copyright obligations ai companies clarified new copyright exceptions introduced exploited circumvent obligations n clear transparency obligations applied generative ai models aigenerated works clearly labelled detailed record kept made available works used train one model campaign within music industry musicmaker consent deal transparency musicmakers managers campaign within music industry via organisations like council music makers order seek n commitment rightsholders specific consent sought musicmaker music licensed used ai companies n clarity ai licensing deals structured monies allocated individual works royalty rates applied ai income n discussion role collecting societies including complexities around licensing royalty distribution might best dealt via collective licensing approach review campaign stronger musicmaker rights musicmaker management communities review general legal requirements regarding musicmaker consent including copyright law also result publicity rights data protection law may require clarity law andor extension rights including introduction publicity rights uk law confirm position existing business partners musicmakers managers confirm labels publishers work provided consent music used train generative ai models may remain debate consent required label publisher good clear consent assumed implied consider ai new deals musicmakers managers negotiating new deals labels publishers music managers interim guide aimusicmakers managers consider ai tools enhance assist businesses musicmakers managers aware rights granting use ai tools musicmakers managers wider music industry campaign clarity ai company obligations ai companies must seek consent rightsholders fully transparent training datasets ai companies rightsholders must seek explicit musicmaker consent rightsholders involve musicmakers managers development ai business models rightsholders fully transparency ai deals revenues managers review existing musicmaker record publishing contracts context ai managers ensure ai considerations included new musicmaker contracts ai checklistshould ensure musicmaker consent required music licensed purposes training ai models also seek transparency obligations rightsholder regarding use musicmakers music ai also careful granting business partners rights beyond copyright publicity rights clear business partners involvement areas music managers interim guide aiabout mmf mmf worlds largest professional community music managers world since inception worked hard educate inform represent managers well offering network managers share experiences opportunities information community managers based uk global businesses wider network managers globally engage advise lobby industry associates provide professional voice wider industry issues relevant managers mmf runs training programmes courses events designed educate inform artist managers well regular seminars open meetings roundtables discounts workshops artist manager awards themmfnetabout cmu cmu helps people navigate understand music business media training consultancy events media includes cmu daily bulletin setlist podcast online cmu library offer music business training programme deliver training courses music companies organisations consultancy work sees us provide strategic support intelligence expertise wide range clients uk eu around world also regularly produce publish research reports white papers latest trends music business completemusicupdatecomthis interim guide music managers artificial intelligence impacting music industry produced music consultancy cmu music managers forum"
}