Mercedes-Benz Stylo Asiafashionfestival 2017 – Scarlet Masquerade Ball “Beauty & The Beast”


[Fashion]

 
We recently attended the final night of the Mercedes-Benz STYLO AsiaFashionFestival 2017 on 6 May 2017 at Bangsar South’s KL Gateway Mall with the Scarlet Masquerade Ball – “Beauty & the Beast” and an awards night which was packed to the rafters.
Dato’ Nancy Yeoh-Reissiger, President & CEO of STYLO International and Chairman of MBSTYLOAFF said, “Tonight as we bring 5 nights of our 10th anniversary fashion festivities to a close, we celebrate with awards, the best in fashion and creative excellence in the time-honoured tradition of MBSTYLOAFF. In the past 10 years, MBSTYLOAFF has unearthed and recognised some exceptional talents and we hope to continue pushing the boundaries of fashion in support of industry growth in years to come.”
President of Mercedes-Benz Malaysia, Dr. Claus Weidner said, “Mercedes-Benz is proud to be a long-standing partner of STYLO International’s AsiaFashionFestival. There are many synergies and similarities between the world of fashion and the world of automobiles. Through the years, Mercedes-Benz has embraced the concept of combining exceptional driving performances and comfort with sophisticated design and style. In a way, you can say that each Mercedes-Benz car has become the epitome of both Beauty & The Beast, the theme of tonight’s gala.”
The night’s show kicked off with JO DISAYA showing a collection dominated by earthy tones and inspired by the 1970s vintage era. Rebellion and radicalism was the central theme, evident in the accessory detailing and fabrication. Bill Keith came on shortly after, with “50 shades of RED”, a collection based on a celebration of power and glamour.
The Mercedes-Benz STYLO AsiaFashionFestival gala honoured the most distinctive individuals in their respective fields of expertise through various fashion award categories. The MBSTYLOAFF Most Creative Influencer of the Year 2017 was presented by Jeremy Khaw, Commercial Manager for Malaysia, Indonesia & Thailand, Beam Suntory to Dato’ Kee Hua Chee. The MBSTYLOAFF Best Designer Showcase 2017 award by presented by Clement de Ligault, Key Account Manager of Airbus Helicopters Malaysia to the winner Bremen Wong and Bill Keith. 
The MBSTYLOAFF Fashion Icon 2017 award presented by Julia Teo, Associate Marketing Director of Neutrogena®, Johnson & Johnson to Datuk Kelvin Tan. The MBSTYLOAFF Most Promising Designer of the Year 2017 was presented by Yang Kian Joo, Project Director, Suez Captital Sdn Bhd to Jo Disaya and Illiza Ho. Mark Raine, Vice President, Sales & Marketing Mercedes-Benz Malaysia then presented the MBSTYLOAFF Industry Award 2017 to Datuk Seri Wong Chun Wai, Group Managing Director & CEO of The Star Media Group.
The MBSTYLOAFF Lifetime Achievement Award 2017 presented by Dato’ Nancy Yeoh-Reisigger, President & CEO of STYLO International & Mercedes-Benz STYLO AFW to Victor Goh. Goh began his career in fashion designing in the late 1970s and represented Singapore in a pret-a-porter show in Paris. He was commissioned to design costumes for Miss Singapore / Universe and brought home many awards including Best Designer, Best Costume and Best Cocktail Wear in the 1980s.  In the late 80s and early 90s, Goh branched out to retail merchandising and later art direction for Film & TV and various print and TV commercials before moving back to fashion styling in 1999 to the present time. Goh has been interviewed by CNN on Asia Pacific fashion and the Kebaya elements in his designs. His more recent projects and campaigns include Debut Shanghai, Schwarzkopf, Vidal Sassoon Shanghai, Nala Design Paris, Kagesha Tokyo, Saco London, Evisu Hong Kong, Annasul Y and Lusan Mandongus Hong Kong.
The final award of the night – the MBSTYLOAFF Designer of the Year 2017 was presented by Dr. Claus Weidner, President of Mercedes-Benz Malaysia to Ashley Kapas and Tangoo.
Nicole Kylie from local talent group Keep It Local provided some entertainment. Multi-award designer, Edric Ong showcased “Green Indigo” featuring the natural indigo leaves from Sarawak hand-stamped on ‘shibori’ silks. The final collection showcase of the evening featured specially selected designs by Zang Toi.
Partners and sponsors of this year’s MBSTYLOAFF include KL Gateway Mall, Neutrogena, Auchentoshan Whisky, Mantra Rooftop Bar & Lounge, Trinidad Tobacco, Truefitt & Hill, Robb Report, Luxury Guide, Airbus Helicopters Malaysia, Fraser Yachts, A Cut Above, Keep It Local, The International SeaKeepers Society Asia, Fashion Revolution, VistaJet, LOGO, Nestle® Kit Kat®, Makeup Miracle and BIMS International.
Photo credits: STYLO, Andy Kho Photography (with watermark) and author’s own (mentioned in captions)
 
 Shot this with the Panasonic Lumix LX10 and surprisingly it turned out pretty good considering that I was at the back of the room and used maximum optical zoom to shoot
Also show the three (3) photos below with the Panasonic Lumix LX10 and yes the venue was very blue.

          Jean with the gorgeous Hannah Tan                 
                                                                                                                                                                                                   
 Group photo with Rolv Reissiger, CEO of Reissiger Marine and Country Representative for Fraser Yachts, Guest of Honour – Y.M. Tunku Datuk Mudzaffar Tunku Mustapha, Dato’ Nancy Yeoh’ Reissiger, President and CEO of STYLO International & Mercedes-Benz STYLO AsiaFashionFestival, Mark Raine, Vice President for Sales and Marketing of Mercedes-Benz Malaysia, designers – Bon Zainal & Shinhwan Kim, and Celebrity Muses at Mercedes-Benz STYLO AsiaFashionFestival day 4, themed “The Godfather & The Gentlemen We Love”
 The Celebrity Muses Datuk Jeremy Smeeton, Y.M Tunku Danny bin Tunku Datuk Mudzaffar, Y.M. Tunku Khairul Zaim bin Y.A.M. Tunku Laxamana Naquiyuddin ibni Tuanku Ja’afar, Y.M. Tengku Aslahuddin Ja’afar bin Tengku Azlan Ibni Sultan Abu Bakar, Y.M. Tunku Nasruan ‘Adil bin Tunku Datuk Mudzaffar, Alexander Reissiger, Jamsheed D Minwalla, Matthieu Guisolphe, Clement de Ligault, Karim Vivien Raguet, Adrian Randall Lopez, Guillaume Dubreuil, Daniel Beltsos, Datuk Sufian Majid, John Smurthwaite, Datuk Indera Naresh Mohan, Datuk Shamsul Falak, Datuk Seri Azim Zabidi
 The winner of MBSTYLOAFF Best Designer Showcase 2017 award – Bremen Wong, the winner of MBSTYLOAFF Most Promising Designer of the Year 2017 – Illiza Ho, the winner of MBSTYLOAFF Most Creative Influencer of the Year 2017 – Dato’ Kee Hua Chee, the winner of MBSTYLOAFF Lifetime Achievement Award 2017 – Victor Goh, Dato’ Nancy Yeoh’ Reissiger, President and CEO of STYLO International & Mercedes-Benz STYLO AsiaFashionFestival, the winners of MBSTYLOAFF Designer of the Year 2017 – Ashley Kapas ,the winners of MBSTYLOAFF Designer of the Year 2017 – Eric Yeong and Moses Law from Tangoo, the winner of MBSTYLOAFF Industry Award 2017 – Datuk Seri Wong Chun Wai, the winner of MBSTYLOAFF Fashion Icon 2017 award – Datuk Kelvin Tan, Dr. Clause Weidner, President of Mercedes-Benz Malaysia, Mark Raine, Vice President, Sales and Marketing of Mercedes-Benz Malaysia, the winner of MBSTYLOAFF Most Promising Designer of the Year 2017 – JO DISAYA.