Sony Smart B-Trainer Launched in Malaysia


[Tech & Gadgets]

 
Sony launched their new Smart B-Trainer™ on 9 June 2015 at Lot 10 in Kuala Lumpur. The new device is an all-in-one training device and application that comes with a range of features, such as intelligent music playback based on heart rate monitoring, various training plans, and real-time voice coaching.
The Smart B-Trainer™ was developed with the modern runner in mind, comes in a neckband-style housing, and is non-slip so you don’t need to worry too much about it falling off. This sports companion integrates Sony’s latest audio advancements with the latest sensor and software technologies. It consists of the SSE-BTR1 headphone-integrated device that is packed with six types of sensors – heart rate, acceleration, GPS, compass, gyro and barometer – and measures as well as records 11 types of running logs – heart rate, burned calories, distance, time, speed, pace, cadence, steps, stride, running route and elevation.
 
 Sony Smart-B Trainer
 
This smart little device measures your heart rate and automatically selects music for efficient training based on a preset user profile and heart rate goal. Music tempo analysis is carried out by Sony’s 12 Tone Analysis technology, which extracts a variety of metadata through signal and statistical processing to analyse music waveforms. 
When your heart rate is higher than your targeted speed, a song with slower tempo will be automatically selected to guide you to slow down, and vice versa when your heart rate is lower than the targeted speed. Additionally, you can also adjust the tempo of the song to match your mood at the time of running.
Smart B-Trainer™ for Running is an app that enables you to manage running logs on your smartphone by looking back at graphs of past track records to give you a clearer picture of your training progress. After you finish a workout, you can transfer the running log to the app to view the results and easily look back on your track record through graphs and comparisons with past accumulated records, best records, and trends. 
The device also provides a versatile selection of training plans, so you can choose one that fits your goals – be it to get in shape, build strength, or even to prepare for a marathon. After making your selection, send the plan to the Smart B-Trainer™ via Bluetooth®.
 

 
The device enables you to integrate your training with the Basic Plan configured with the device. The Basic Plan offers a range of options, enabling you to manually set running goals for the day (time, distance, burned calories, pace, etc.), or select from theme-based trainings, such as “Fat burning training” or “to Endurance training”.
After your workout, simply transfer your running log to the Smart B-Trainer™ for Running app to view results. You can compare your current session with past records through graphs and comparisons, to assess your progress.
The built-in memory of 16GB stores up to approximately 3,900 songs, so you won’t have to worry about running out of songs to listen to while exercising. The Smart B-Trainer™ has waterproof performance equivalent to IPX5/IPX8, so you can run without the worry of sudden rain showers. Additionally, it can be used as a Bluetooth® headset to answer calls hands-free.
The Smart B-Trainer™ is currently available in Malaysia with the recommended retail price of RM999.00 (incl. of GST) and is available at Sony Stores KLCC & The Curve, selected Sony Centres nationwide, The Marathon Shop, and via http://sony.com.my
More info at http://www.sony.com.my/product/sse-btr1/sku/sse-btr1_ym+e