Product Marketing Specialist 
Location: NZ, N, Auckland
Department: Marketing
Employment type: Full-time
Required experience: Mid-Senior level
Industry: Computer Software
Function: Marketing
Company profile: Vend is looking for some awesome new talent to come join us. You'll be working in an awesome team doing awesome things, and generally being awesome.Learn about us on our blog, or meet the team on Twitter, Facebook, LinkedInAwesome SpaceOur brand new Auckland office space is located on Nuffield Street in Newmarket, surrounded by our customers and the industry we love. It is huge, open, and shiny new with great meeting room spaces, casual working environments and plenty of space to host awesome events. We don't do cubicles, just plenty of space, whiteboards and meetings rooms. We also have a great cafe/retail space with our very own Front of House Manager taking care of our visitors and fellow Venders. Like Auckland our Melbourne office is surrounded by retail. It's a great wee space equipped with tiny houses and some awesome cardboard cutout animals.Our Toronto office is located right in the heart of downtown retail district. Like Melbourne and Auckland there's a great vibe with great coffee, boutique stores and some of the greatest restaurants in the city. Our SoMa office in San Francisco is located in the middle of the SF tech scene, just a (Biz) stone's throw from Twitter.The EnvironmentWe want you to be at the top of your game. You can wear whatever clothing you like, start work late in the morning, take breaks whenever you want and generally work the way you want to work. Who we're looking forVend is looking for people to push the boundaries. We are a hard working professional team with a wicked sense of humour, and we are looking for people who thrive in a collaborative open environment. We want passionate, hard working, talented individuals that want to lead in their field.
Description: Who are we?Vend is an award winning web based point of sale software for retail.  We’re chucking out crusty old cash registers and replacing them with iPads, touch screens and beautiful software, all of this to make life easier for our retailers.  Vend is a fast-growing tech start-up, since launching in 2010 we’ve now got 10,000+ customers all over the world and have more than 100 employees.The story of your role..We use the latest and greatest tech to bring delight to our customers, and want to add members to our team that live and breathe technology just like we do. Our product team has quickly become an integral part of making sure that Vend is ahead of the global curve and our Marketing team are working hard to ensure we're communicating our rapidly evolving product to our customers, partners, staff, and the wider market.And so the time has come that we need to add a Product Marketing Specialist to the team! As we ramp our our engineering and product capacity, we need an experienced Product Marketing Specialist who can work closely with product managers and the marketing team to develop and deliver kick-ass product go-to-market strategies, differentiate Vend in the market with clear positioning, be the expert on our customers and competitors, and enable the sales teams with effective communication and selling tools. We expect capable people, not afraid to roll up their sleeves, take on new projects, and juggle many things at once. In return, you'll have an opportunity to market one of the most exciting tech products in New Zealand (indeed the world) to a global audience.To do this, we run a million miles an hour at Vend... so you'll need to be prepared to keep up with the pace. As the bridge between product, marketing, sales and customer success, you'll need to be a great communicator, a great negotiator, and know how to get the best out of people to get shit done.As well as developing a world-leading product, we believe that our culture is world-leading too! We balance super hard work with having a lot of fun at work!  Like playing pool, getting a Dia de los Muertos makeover, zoning out on the couches listening to music or raiding the snack cupboard (FYI frozen marshmallows are the latest craze at Vend - seriously, try them!). We know you have a life outside of work. We know you probably have little side projects or businesses too. This is valued and at Vend you can have a life inside work to.
Requirements: To ace this job you will have:Experience working with software in a Product Marketing capacityExperience and success of delivering and executing successful product go-to-market strategies. Working with the Product Managers, Product Marketing Manager and the wider marketing team you will be required to map a product launch, be responsible for delivering all the elements of the plan on time and on budget, and know how to set and measure criteria for success. Experience of developing product positioning and messaging to effectively differentiates our products in the marketExperience of undertaking market intelligence research  – getting to know our customers, whey and how they choose Vend; performing competitor analysis, and applying this to our product marketingSales enablement experience - ability to communicate the value proposition of our products to the sales team and develop the sales tools that support the selling process.Experience working with the product, engineering and design teams to develop product road-maps, orchestrate A/B testing, and increase conversion, user engagement, and lifetime value Are naturally creative. You think up great ideas that are strategic and your expectations are high when it comes to executionA clear history of successfully communicating the shipping of awesome productsYou are a complete data geek and love using data to make smart decisions in your day to day work. You love to report on the success of your work and be constantly improving.Mad juggling skills - you will have experience working with multiple teams, projects & people (flaming torches are also acceptable)Awesome communication and creative skills - written, verbal, telepathically and instant messageA high level of technical ability or quick to learn new online tools and practices, such as email marketing, marketing automation, analytics, HTML, GitHub etc.If this sounds like you then get in touch now and delight us with your unique application! We have HUGE projects in the pipeline this year and need the best talent on-board to help achieve our goals.
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