Marketing Insights Analyst
Location: GB, LND, London
Department: Marketing
Employment type: Full-time
Function: Marketing
Company profile: Want to build a 21st century financial service?We're convinced that that there is a need for innovation in financial services and that current banks will not be the ones providing this. Instead this innovation will come from companies like TransferWise and we're on a hunt for great minds who think like we do.
Description: Co-founded by Skype’s first employee and backed by some of planet's most experienced innovators, including PayPal founder & Facebook's first investor Peter Thiel, we're disrupting the world of currency & international money transfer. That means flipping a gazillion dollar industry on its head and taking power away from banks and the establishmentLocated in the heart of Shoreditch, the hub of London’s start up scene, we’re growing at an extraordinary rate and looking for exceptional talent to jump on board. We’re currently 60 people strong and handling many millions of pounds daily.If you’re looking for a stuffy financial company, the back button beckons, if you want to be part of something innovative and truly exciting, read on.
Requirements: So, what’s the role?We’re looking for a data rock-star, in their element when working with some of the most complex data on the web. You’ll be the first fully fledged data-maestro in the company, and we need you to make sense of all the marketing, product and business data we’re amassing at an alarming rate.Essentially, the role is to help the whole business help us understand how we are performing, what our customers do, what our customers think, and how we can make their lives better.You will be communicating your insight to people at various levels in the business. All the way to board level, and even our partners and suppliers.You’ll also own the business function of data - you’ll need to make technical decisions, work out how to automate where possible so you can focus on the fun stuff and design reports and dashboards that make people working lives a data-rich joy.The role is truly cross functional, with lots of diverse projects to work on and a great opportunity to shine like the data star that you are.What skills do I need?Degree in Mathematics, Economics or Stats.Proven track record in analytics role, with strong examples of having made a real difference, proactively.Prior hands-on experience and deep understanding of marketing analytics - last click, first click, post-click - this is your bread and butter.Strong experience with A:B testing / MVT and working with product analytics packages to spot trends and opportunities in user behaviour.Experience in customer segmentation across widely varied customer bases.You know exactly how to do proper cohort analysis and think in lifetime value terms.A superstar with visualisation and presenting data in a way that makes people go ‘damn, that’s beautiful’.Solid commercial skills and business awareness.Strong SQL skills , knowledge of Google Analytics, R, SAS, an advantageStrong Business Intelligence experience as a power user in at least one of the following: Tableau, Micro strategy, Business Objects, Qlickview, etc. Ideally Tableau or similar emerging generation of BI toolsMathematical modelling techniques such as Regression, MVT, CHAIDStrong communicator verbally and in writing2-4 years experience
Benefits: Apart from all-expenses-paid company holidays twice a year, stock options in one of Europe’s most hotly tipped startups, a sexy laptop of your choice and team lunches every Friday, you won’t get much in the way of extras.However, we will give you 25 days holiday a year (plus public holidays), a fun, friendly atmosphere, plenty of opportunities to grow and the chance to be part of our little revolution. Oh, and coffee, there’s plenty of coffee.
Fraudulent: 0