Content & Campaign Strategist for Social Impact
Location: US, CA, San Francisco
Employment type: Full-time
Required experience: Associate
Required education: Bachelor's Degree
Industry: Management Consulting
Company profile: Amplifier Strategies is a social impact agency.  We work with strategic philanthropists and visionary implementers who are tackling tough social and environmental challenges and taking their solutions to scale.  We are a multidisciplinary team of strategists, designers and technologists who together offer a full suite of capabilities for our target markets. To learn more about us, please visit: #URL_3b4e18302c23b966d171f3c1412d2f97ab78333db2bf383088fc94802c621c5f#. 
Description: Start dateAs soon as possibleReports toCreative Director & CEOCompany overviewAmplifier Strategies is a social impact agency. We work with strategic philanthropists and visionary implementers who are tackling tough social and environmental challenges and taking their solutions to scale. We are a multidisciplinary team of strategists, designers and technologists who together offer a full suite of capabilities for our target markets.Position overviewWe’re looking for a versatile and highly motivated content strategist to join our growing team. An ideal candidate excels at both high-level strategy and in-depth planning, writing and editing for content that communicates impact and inspires action. Do you have experience writing for web-based campaigns centered on global causes or social ventures? Or are you looking to transition from product-based campaigns into the social sector? As Content & Campaign Strategist, you’ll play an integral role in defining long-term positioning for multiple clients as well as crafting persuasive messaging for global initiatives and strategic services unique to Amplifier.The Content & Campaign Strategist is responsible for designing a unified strategy across all messaging channels for a variety of different target audiences. For each project, he or she will align the content strategy and messaging platform so our interdisciplinary teams are always working toward clear goals. He or she will oversee production and apply standards for quality and consistency. The Content & Campaign Strategist will design original content for an array of purpose-driven projects—from strategic messaging for a trauma relief organization hoping to catch the eye of investors to branding and storytelling for an environmental initiative backed by several family foundations. The scope of each project varies and can include national and global campaigns around wide-ranging subjects like sustainable fisheries management or rural women’s empowerment. In addition to meeting client needs, he or she will guide branding and messaging for Amplifier Strategies as the agency continues to grow.To achieve these results, the Content & Campaign Strategist must work effectively as part of a collaborative, cross-functional team and successfully manage multiple projects simultaneously. He or she should enjoy tackling diverse projects positioned for different target markets. This role will set guidelines for a cohesive editorial tone, style and voice of all project content and follow SEO and social media best practices. The Content & Campaign Strategist will be the bridge between our clients and our strategy and design teams and must be a conceptual thinker with solid marketing expertise and experience working on great campaigns. He or she is expected to have a keen understanding of the multiple channels of content presentation and the emerging technologies in the field. The Content & Campaign Strategist must be ready to lead decision-making processes for multimedia projects and campaigns as well as supervise other team members, including copywriters, designers and project-specific contractors.As Content Strategist you will be accountable for:Creating original content for the agency and its clients that demonstrates a clear and consistent voice while generating creative concepts that support marketing strategies and integrated campaignsProviding content strategy recommendations and translating business goals into meaningful content strategyDesigning workflows and creating deliverables for content lifecycle processes including messaging platforms, review and approval cycles, and optimizationLeveraging best practices to deliver quality strategy and messaging that achieves resultsDefining and helping clients establish metrics to measure the efficacy of content solutions including: content/brand integrity, content accuracy and relevance, ROI, efficiencies gained in content lifecycle improvements, etcPlanning, estimating, scoping content strategy workflow and working with Project Managers to track tasks as neededSpecific areas of expertise include:5+ years of professional experience in content strategy and a demonstrated ability to manage the entire lifecycle of a projectSignificant experience in creating content for web and other digital media, including video animation and multimedia storytellingIncredible people skills with innate empathy for the end user – and the desire to help them achieve their goalsHigh level of organization and attention to detail – ability to prioritize content and slash and burn where necessaryResults oriented with a strong sense of urgency for achieving objectivesAbility to work under pressure, adapt easily to changing situations and priorities, and meet multiple deadlines and goalsAbility to build strong relationships, interact within all levels of the company – from executives and investors to junior staff – and achieve results through othersExperience with content management systems, digital asset management, databases and SEO best practicesComfortable working both in a collaborative team environment and independentlyFamiliarity with or interest in philanthropy or social impact organizations a big plusSalaryCompetitive and commensurate with experienceTO APPLY: Please submit a portfolio or samples of your work along with a detailed resume and cover letter to highlight your relevant experience.
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