Marketing Assistant
Location: US, FL, Lake City
Employment type: Full-time
Required experience: Associate
Required education: Some College Coursework Completed
Industry: E-Learning
Function: Marketing
Salary range: 24000-32000
Company profile: Eyespike started in 2002, and our story has really just begun. From our humble beginnings as a web design and development company to becoming a critical and strategic partner with CEUFast, Inc. We continue to build our brands and customer loyalty through a slow and steady nurturing of our core values that include honesty, hard work, and trust.
Description: The Marketing Assistant coordinates and implements marketing communication projects with responsibilities that include public relations, special events management, advertising, and creating brand awareness. Prepare status reports on marketing efforts. May require a bachelor's degree in area of specialty and 0-2 years of experience in the field or in a related area. Familiar with standard concepts, practices, and procedures within a particular field. Relies on limited experience and judgment to plan and accomplish goals. Performs a variety of tasks. Works under general supervision. A certain degree of creativity and latitude is required. Typically reports to a supervisor or manager.Furthermore, the Marketing Assistant must have hands on experience coordinating, scheduling and monitoring website marketing efforts and will leverage the market’s latest social media platforms and technology to increase brand awareness and audience engagement at all three of our nursing continuing education related websites.Job DescriptionAchieve marketing and sales and operational objectives by contributing marketing and sales information and recommendations to strategic plans; preparing and completing action plans; implementing production.Evaluate market and identify trends and opportunities.Create annual marketing plan/schedule utilizing allocated budget for online advertising, direct mail campaigns, Pay Per Click (PPC) (Google AdWords, Bing Ads) campaigns, contests and promotions #URL_194283f1e51a39c54df165366ea79040856d64ee5a88b081d43cd5f58eb1b914# and monitor email campaigns.Create and monitor email campaigns.Manage an email newsletter on a regular schedule (weekly, bi-weekly, monthly)Track campaign metrics and provide reportsCoordinate with third party vendorsResearch competitive products by identifying and evaluating product characteristics, market share, pricing, and advertising; maintaining research databases. (competitive analysis)Lead social media efforts for all three of our current and growing list of web properties.Develop and oversee the execution of strategic social media strategies, including viral marketing campaigns.Actively pursue partnership opportunities with leading social media accountsMonitor and analyze social media trends and their impact on our core brands.Actively monitor social media accounts and track engagement metrics to measure success of campaigns and identify opportunitiesWrite interesting and engaging contents for our blogs and engage with our audience via Facebook, Twitter, and other social media outlets to promote our brands.
Requirements: Candidates must possess a commitment to initiate new projects and follow through, be skilled at multi-tasking, and have a passion for marketing, public relations, social media marketing and communications. Our ideal candidate will thrive in a high-energy, fast-paced environment. This is a telecommuting position and is available immediately.QualificationsCollege graduate with a Bachelor’s degree from an accredited University. An emphasis in mass communications, marketing or public relations is preferred.Writing ability: You will be interacting with external companies and partners so creativity, strong writing skills and professionalism is required.Proven history of social media marketing success within previous organizations.Experience working in the PR, Marketing or Media field is preferred.Knowledge of social media tracking, performance tools and scheduling tools such as Hootsuite and Google Analytics.Knowledge of social media trends as they relate to Facebook, Google+, Twitter and YouTube.Computer savvy: You must be willing and able to work with and adapt to new computer and web-based programs without direct supervision or training.Attention to detail: You will be working in a fast- paced environment with a commitment to producing high quality content for our users.Professional attitude with ability to take a joke and not be easily offended, we are an internet based business and not everything we see or hear is rated PG or even PG-13. Willingness to have fun: We are a fun staff, and we genuinely love what we do, so charisma, a sense of humor and a thirst for learning new things are required to fit in and be a productive team memberAbility to juggle numerous projects at once under budget and deadline restrictions and pressureHighly organized and motivated with excellent time management skillsExperience in Illustrator and/or Photoshop is a big plus!Please include in the summary field the reasons you would be our ideal candidate. Remember that part of this particular job involves creative writing so we expect to see that in your summary. All experience levels are welcome to apply. Thanks and good luck!Attention recruiters: Eyespike Corporation does not accept candidates through recruiting agencies. Please do not call our office or forward resumes to our jobs alias or to Eyespike Corporation. Eyespike Corporation is not responsible for any fees related to unsolicited resumes.
Benefits: Work Remotely (from your home or home office)Company Paid Travel to Support Marketing Campaigns or EffortsCompetitive salary based on experienceAnnual Bonus12 Paid Days Off (US Federal Holidays plus extra day for Thanksgiving and Christmas)5 Paid Vacation Days5 Paid Sick DaysTraining, Software, and Hardware paid as needed to complete and perform jobReimbursement for up to $50 mo in broadband internet serviceFlorida Residents - BlueCross/BlueShield Health Insurance 100% Coverage at no additional cost to you (coverage for spouse/family available for an additional cost) * - not a florida resident? we will try to find you health care on an individual basis that is within range we would have to pay if you lived in our coverage area, you would pay overage. 
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