Advertising Account Executive
Location: US, TX, Fort Worth
Department: Advertising
Employment type: Full-time
Required experience: Mid-Senior level
Required education: Bachelor's Degree
Industry: Publishing
Function: Sales
Company profile: Fort Worth, Texas magazine is a small but mighty group of staffers who are passionate about all sides of publishing — editorial, art, advertising, production. We produce smart, beautiful, and informative print and online publications that help thousands in Fort Worth navigate their city every day. We're allways looking for new talent. If you think you'd be a good fit for one of our open positions - Apply Today! - See more at: #URL_b8d0080b6eac2c004a8b3533c340fd3935030c1536e1f148808a5300560ec6a0#
Description: COMPANY DESCRIPTIONFort Worth, Texas magazine is seeking a highly motivated, seasoned Advertising Sales Executive to drive sales revenue and growth for the company. This role provides exceptional players with uncapped earning potential as well as professional development.JOB DESCRIPTIONThe Account Executive will possess consultative sales skills and excel in developing objective-based integrated marketing campaigns across multiple properties consisting of print, digital and event sponsorships.The Account Executive must be polished and comfortable working with large corporations and high-growth small- to medium-sized businesses to identify the needs of these prospects and communicate the value of FWTXmag’s suite of products and services. The Account Executive must be a strong prospector and comfortable with closing new business deals. He or she should excel at building rapport with prospects in person, on the phone and via email. He or she should be able to solve complex problems quickly and provide the appropriate solutions.The performance of Account Executives will be evaluated according to the standards below. These targets are the expected level of performance and may be re-evaluated in order to help the AE achieve success.JOB DUTIESGoals and Quotas: Yearly, quarterly & monthly goals will be set by the Advertising Sales Director. Account Executives should, at a minimum, meet their monthly, quarterly and yearly quotas, and should strive to exceed them.New Business Targets and Prospecting: Proactively contact new-to-company prospects to generate new streams of FWTXmag's revenue. The Account Executive will need to quickly qualify genuine opportunities and move these to the next stage of the sales process or move on in cases where no worthwhile opportunity exists.Sales Activity: Account Executives are expected to meet minimum activity levels to build a pipeline of business and ultimately closed contracts.Analyze Opportunities: Understand the business issues affecting specific prospects and/or industries and ensure that this knowledge is the foundation for our communication.Product Knowledge/Market Intelligence: Clearly express the value proposition and benefits of FWTXmag's products and solutions and use this knowledge to ensure that solutions address clear business needs for the client. Account Executives are expected to read content produced by FWTXmag daily and stay informed of media industry trends as well as trends affecting client’s industries.Forecast: Manage sales pipeline and revenue forecast in Salesforce CRM to ensure accurate recording of prospecting activity, conversion success, and active sales opportunities at each stage of the sales process as well as future new business revenue.Managing Prospect and Client Information: Keep accurate and clear records within Salesforce CRM to provide a solid deal history that clearly shows the steps taken to reach each transaction.Policies and Guidelines: Adhere to the FWTXmag's corporate policies set in place.Communication and Teamwork: Account Executives should keep the Advertising Sales Director apprised of their schedules and developments with their accounts via Salesforce CRM. Administrative tasks must be completed in a timely manner as set forth by executive management. They are expected to work cooperatively and collaboratively with their clients, members of other departments, and FWTXmag's corporate personnel.Community: Account Executives are expected to participate in company sponsored events and to provide input as to which of their clients and prospects should be invited.Professional Development: Account Executives are expected to participate in all training offered by FWTXmag. In addition, they should participate in at least one other training opportunity each year, as agreed upon with the Advertising Sales Director.Other: Account Executives should be prepared to assist with any other task or project assigned by the Advertising Director.Attendance at after-hour Business events expected.
Requirements: QUALIFICATIONS REQUIREMENTS, EXPERIENCE & ATTRIBUTES OF IDEAL CANDIDATESBachelor’s degree + 1–5 years sales experience (preferably in a Advertising sales environment)Very strong prospecting skillsCommitted to consistent daily selling behaviorsWell-networked in the Fort Worth marketplaceIdeally involved with industry associations and have a strong personal networkAbility to get in front of high-level decision makersConsultative selling experienceExperience with SalesForce or similar CRM system preferredAbility to work both independently and as a team playerExperience with and comfort entertaining clients in social settingExceptional organizational, written and verbal communication skillsExcellent presentation skills, well versed in Excel, PowerpointLoyal, honest, high-energy, driven, strong work ethic, good sense of humor ADDITIONAL INFORMATIONFort Worth, Texas magazine is a small but mighty group of staffers who are passionate about all sides of publishing — editorial, art, advertising, production. We produce smart, beautiful, and informative print and online publications that help thousands in Fort Worth navigate their city every day. We're allways looking for new talent. If you think you'd be a good fit for one of our open positions - Apply Today! - See more at: #URL_b8d0080b6eac2c004a8b3533c340fd3935030c1536e1f148808a5300560ec6a0#
Benefits: Career GrowthWe provide the opportunity for you to develop and grow in the career path of your choice.RewardsWe provide competitive compensation and vacation.QualityWe provide quality leaders to guide and support your professional development.Work / Life BalanceWe fulfill your personal needs as you meet professional goals.- See more at: #URL_b8d0080b6eac2c004a8b3533c340fd3935030c1536e1f148808a5300560ec6a0#
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