Marketing Manager (2X)
Location: US, NY, New York Metro
Employment type: Full-time
Industry: Research
Function: Marketing
Company profile: Replise was started in 2008, just a year after Twitter was launched, by a bunch of serial entrepreneurs who believed they could bridge the gap between technology and business. We focus on what we are best at: analysing social media and giving insights; so our customers can focus on what they are best at: their core business. The expertise of our research team, the flexibility of our social analytics platform and the breadth and depth of our data empower our customers. They can develop better products because we help them understand the needs and wants of their target audiences. They can keep ahead of their competitors and keep up with their industry’s cutting edge because we help them see what’s in the big picture and what is not. This is why we work with brands like Nike, Samsung and Nestle, and many communication agencies across Europe.
Description: The Replise marketing team is growing as we expand into the North American Markets.Our marketing efforts focus on the various ways we promote our brand and products. We are looking for experienced marketing professionals to help promote Replise, the social intelligence company​ in the United States and Canada.This person will work with internal teams to develop marketing and media strategies for our brand.Principal Duties and Responsibilities:This position entails working with a small team of marketers to craft marketing strategy for Replise in the US market across digital, TV, print, etc.Work closely with internal teams to drive information gathering and data analysis efforts to drive campaign optimisation and future enhancement of media plans.Manage day-to-day plan execution and work alongside creative team and creative agency to ensure creative is well aligned to strategy.Develop field marketing strategies and execute tactical programs to acquire new customersMaintain strong relationships with the North America Sales team to understand and support their strategies and achieve aligned sales/marketing goalsCollaborate with stakeholders in other industry marketing teams to plan and execute global campaigns and sales promotionsRepresent overall Americas field marketing activities to key stakeholders including Industry Strategy and Marketing management, sales, and marketing operations
Requirements: Qualifications:5-8 years of experience working as a brand manager (ideally at a media buying agency working on media planning & buying strategy with an understanding of the creative production process) High level of knowledge in media planning and strategy across multiple channels including print, television, OOH and digital Ability to act autonomously and manage multiple tasks simultaneouslyAbility to build strong relationships with internal and agency teamsExcellent understanding of the link between creative and media and how these interweaveBA/BS degree requiredMulti-tier channel sales and/or marketing experienceAgency/vendor management experience requiredExcellent tactical execution skills and attention to detailExcellent verbal and written communication skillsStrong presentation skills
Benefits: About RepliseAt Replise, we believe in social media. We draw business insights from social media using proven market research methodologies. We help our customers get the cutting edge intelligence they need to create their strategies and define their tactics. Replise was started in 2008, just a year after Twitter was launched, by a bunch of serial entrepreneurs who believed they could bridge the gap between technology and business. We focus on what we are best at: analysing social media and giving insights; so our customers can focus on what they are best at: their core business. The expertise of our research team, the flexibility of our social analytics platform and the breadth and depth of our data empower our customers. They can develop better products because we help them understand the needs and wants of their target audiences. They can keep ahead of their competitors and keep up with their industry’s cutting edge because we help them see what’s in the big picture and what is not. This is why we work with brands like Nike, Samsung and Nestle, and many communication agencies across Europe. Now, we are extending our business operations in the US and Canada, so we’re recruiting a complete team of social media pros.
Fraudulent: 0