Community Curator
Location: GR, I, Athens
Department: Marketing
Employment type: Full-time
Required experience: Mid-Senior level
Industry: Internet
Function: Marketing
Company profile: Qrator is a visual (web & mobile) platform that connects a wide range of creative professionals (artisans, craftmen, fashion professionals, barbers, bakers, chefs, baristas, street artists, to name but a few) with prospects and people sharing the same culture and interests.Qrator currently enables creative professionals to showcase their work and culture. Upon reach of a critical mass of professionals and prospects, Qrator plans to launch a variety of freemium branding services that will assist professionals grow fast their social and professional network and generate sales of their goods and services.Qrator is targeted at 3.5 million of the world’s most talented Creators (creative professionals) and 320 million passionate people about creativity and innovation. We estimate each Creator is most likely to spend an average of $880 per annum in digital marketing services. Qrator’s addressable market is expected to exceed $3 billion, spent by the world’s Creators in digital marketing services per annum.Qrator is a UK company, lead by its founder & CEO Nikolas Ioannidis, a successful hospitality en- trepreneur and former technologist. Nikolas is leading a team of 6, consisting of the CTO, a Lead Designer, a Senior IOS/back-end Developer, a Senior front-end Developer, Community Curator and a Recommender Systems Consultant. Nikolas disposes of a substantial number of contacts in the media and creative industry around the globe. Qrator’s R&D department is located in Greece (Athens and Chania). Qrator is establishing a team of Local Community Curators in key cities from around the globe.Qrator is currently in private beta phase, aiming to launch end of October 2014 and targetting to acquire within September 2015, 10K talented Creators and 1M prospects, from 10 key cities from around the world.Qrator just raised a Seed round funding. 
Description: The CC will report directly to the CEO. The role has the following responsibilities:— Social Media handlingManaging the social media marketing strategy; focusing on Instagram, Pinterest, LinkedIn, Twitter, Facebook, Google+, YouTube.Execution of all social media activities (i.e. tweeting, sharing, engaging, liking, increasing social reach, doing the heavy lifting, etc)Creating social media campaigns and calls-to-action that drive usage and generate leadsTweeting at least 30 – 50 times a month while engaging influencers to increase the followership of our clients’ social media profiles; receiving multiple mentions and retweets in the process.Posting several Facebook posts each day and finding new ways to leverage Facebook for professional and business purposes.Building a strong presence on Google+, making the most of SEO tricksto help maximise awareness.Implementing Social Media SEO tactics.Conduct competitive analysis studies on competitors, including digital footprint analysis.Copywriting, newsletters, on-boarding material, tutorials, notification emails, action triggered emails, guides, etc— Manage the Greek Community of Creators & ProspectsOversees all technical and system administration aspects of the community. This includes communicating any issues related to the features and functionality of the community; providing technical support to members and staff; implementing new community features as necessary.Implement community promotion and engagement strategies and tactics as they relate to the organization’s strategic goals. Communicates and promotes new community features or procedures to members and staff.Develops and maintains community training resources, guidelines, and policies.Monitors discussions, resource postings, and trends within the community. Identifies and reports trends in usage and advises on potential opportunities.Networks with community members and identify Community power users. Train and empower Community power users to participate on a more significant engagement level.Monitors and measures the success of community engagement (i.e. number of power users, number of discussions, etc.)Contributes to related communication vehicles and ensure the integration of community for promotion and awareness building.— Assist CEO to recruit and manage a small team of 2 Community Interns in Athens— Assist CEO to contract and mange a freelancer PR Partner in Athens— Curate and manage the Seed International Community of Creators & Prospects until Local Community Managers are on board— Assist CEO to recruit and manage Local Community Managers in key cities from around theglobe— Assist CEO to recruit and manage Brand Ambassadors in key cities from around the globe— Assist CEO to contract a PPC Expert that will manage the Qrator campaigns— Host Creator seminars at the Athens office— Host Creator/Prospects Networking Events at the Athens officeThere are 2 important phases during the first 12 critical months:Private Beta (September - October 2014) - Acquire at least 100 seed Creators and 10K seed ProspectsPublic Beta Launch in 10 key cities (November 2014 - August 2015) - Acquire at least 10K talented Creators and 1M Prospects in 10 Key cities
Requirements: The role requires an entrepreneurial personality with a strong history of success within online businesses focussed on community building. Experience in the creative industry and contacts with digital and traditional media would be a big plus. International business experience is very desirable.The candidate may have worked in a start up or come from a more established online business. They may have previous experience in businesses such as Etsy, Indiegogo, Behance, Dribbble, Pinterest, Instagram, Linkedin, E-bay or Asos.They will have excellent experience in community building and social media handling. They will have that intangible touch which delivers a buzz around a business.This is a hands-on, operational role for a confident self-starter seeking to break out from the corporate or later stage start-up into an early stage role.Online business experience within online communities or e-commerceProven record in online community buildingDemonstrated success in managing campaigns in all the major online marketing tools — A strong understanding of social media and public relationsFinancially literate and familiar with the budgeting and management reporting process — Leadership and team management experience 
Benefits: We anticipate a monthly salary plus a monthly OTe (On Target earning) compensation model. 
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