Community Manager
Location: GR, I, Athens
Department: Marketing
Company profile: Taxibeat is changing the global taxi industry. It's an easy to use, convenient and contemporary way to hail and book a taxi using a smartphone. It uses the mobile technology to connect directly taxi drivers and passengers in the same way that Google AdWords connects advertisers and Internet users: taxi drivers advertise their location and availability to nearby passengers who are searching for a taxi using their Taxibeat mobile app. It consists of two mobile applications, one for taxi drivers and one for passengers. While drivers use the application to declare their position and availability, passengers use the Taxibeat app to virtually "see" all nearby available taxi drivers, in a range of about 2 kms. They see every possible information about each driver (distance, car model, customers' rating, services provided, etc) and select which driver to hail with a touch on the screen. Taxibeat launched with great success at May 2011 in Athens Greece, and now expands in a number of countries like Brazil, France, Romania and Norway. Want to join the global transportation revolution?
Description: Taxibeat is looking for the person that will help us revolutionize further the taxi industry in Greece!As our new community manager, you will be responsible to constantly optimize all our marketing channels and all interaction points with our Greek customers.This is a very creative job that will require a lot of interaction with different marketing channels, mainly online but also offline. You should have a strong sense of using social media and interacting with people on that. You should also be able to setup, coordinate, measure and re-allign marketing campaigns on Facebook, AdWords and elsewhere. You will be responsible for Taxibeat to achieve the following goals:Help us increase our customer acquisition rates through all channels, both online and offline.Interact with customers through all social media services, mainly Facebook and Twitter.Further develop our email marketing activities and blog posting.We believe that social media engagement and online marketing campaigns are tightly connected and therefore they should be managed by the same person. That's why we believe that our Community Manager role is demanding for top level professionals.Is that you?
Requirements: We need to know you are an expert in many of the areas below, ideally all of them:Community management: Engage with the existing Taxibeat following base (Facebook, Twitter) in a real, authentic tone. We love talking to people like real people.Paid Acquisition: Setup and follow our marketing campaigns on Facebook, Google and mobile on a daily basis. Setup affiliate channels.Content Marketing: Leveraging blog posts, infographics, and viral videos to increase brand awareness.E-mail Marketing.Analytics: Measure everything on a daily basis, report back, suggest improvements, measure again.You have to absolutely LOVE Taxibeat to succeed.Most important: please follow this link and take the test. You have to take at least one device (iPhone or Android) test, and all the rest. We need to know how you did there.
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