Inbound "White Hat" SEO Specialist
Location: US, FL, Miami
Employment type: Full-time
Required experience: Mid-Senior level
Required education: High School or equivalent
Industry: Marketing and Advertising
Function: Marketing
Salary range: 30000-45000
Company profile: Pacific54 is a boutique online marketing and branding agency. We are a passionate, talented group of creatives who live to work and work to live.If you don’t like to be challenged, Pacific54 isn’t for you. We see challenges as opportunities for personal growth and as a way to become better people. Our staff have been featured in some of the largest publications in the world, and we pride ourselves on education and learning more everyday. If you’re ready to be challenged, you might become a part of our family.Pacific54 is a family. We don’t treat employees as another number. We win together, lose together, laugh and cry together. Our company culture maintains that first and foremost we are human beings and should be treated as such.Our clients come from a wide range of industries, so we’re never bored. We emphasize personal freedom, ideas and creativity. Oh, and it’s okay to fail. Our dedication to education tells us that failure is sometimes the only way to learn.Did we mention that we’re located in one of the most creatively thriving neighborhoods in the world? Wynwood is a mecca for artists, creative professionals and entrepreneurs. There’s never a dull moment, and our office is right in the heart of it all.Working for Pacific54 is challenging, fulfilling, and fun - want to come on board?
Description: We are growing fast, and have a great team of young, creative professionals. We are looking for a team player with knowledge and expertise in the SEO field.Responsibilities Include:Implementing workflowsCreating and managing CTAs - (Call To Action).Developing websites and landing pages using Wordpress, Hubspot, and other tools.Managing social media platforms for our clients.Creating and evaluating social media strategies.Monitoring, responding to, and communicating with the online community.Developing and implementing keyword strategies to increase ranking and traffic.Evaluating and altering strategies based on a comprehensive understanding of analytics.Practicing white-hat, honest, and creative SEO tactics.Building and executing link-building strategies to enhance off-page SEO. 
Requirements: the ideal candidate will have most of these skills:Exceptional writing and editing skills, as well as the ability to adopt the style, tone, and voice of our clients' various types of content.An analytical mind and interest in using data to optimize strategy and tactics.Excellent organizational skills to work independently and manage projects with many moving parts.2-3 years of marketing and content creation experience.Experience in Website Design & Development using Wordpress or other CMS. Inbound Marketing experience.The ability to communicate on social platforms in a consistent, on-brand voice.Experience using social media analytics tools and the ability to tweak social strategies based on findings.2-3 years of search engine marketing experience.Strong Google AdWords experience (certification is a plus).General PPC optimization experience.Fluency in analytics tools such as Google Analytics, Facebook Analytics, LinkedIn Analytics, etc.A comprehensive understanding of the industry's best email practices.Excellent understanding of email marketing concepts and metrics
Benefits: 1 day a month paid-time-off that you can use whenever you wantpaid national holidays5 paid sick days each yearretirement plan with 3% match of your salary for a rainy day after 3 months.medical, dental and disability insurance after 3 months.
Fraudulent: 0