Programmatic Media Manager
Location: US, WA, Seattle
Department: Media
Employment type: Other
Required education: Unspecified
Industry: Marketing and Advertising
Function: Advertising
Company profile: Since 1978Our goal has been to create engaging brand experiences in the most effective medium available which we've been doing since the Stones were kids and President Carter told us to turn down the heat. Our average client relationship spans well over a decade, three times the industry average.11th Best Place to Work - Outside Magazine 2013Top Shop in Idaho - Adweek 2013What?We Build Brands.Why?Clients hire us to increase sales. That is the ultimate measure of their success and ours.How?Our job is to influence. We build and execute strategies that create conversations with our audience and engagement with the brand. Tactics come and go, but with solid strategy comes real business results.#URL_ad9af5103c77ae753412930213a5b1baa41c51e567e1038beedb25d2366117b1#
Description: DETAILS•Location: Drake Cooper’s Seattle Office, 6363 7th Ave South, #222, Seattle WA 98108•Drake Cooper was founded in 1978, is one of the northwest’s leading creativeadvertising agencies, and is currently #11 nationally on Outside magazine’s “BestPlaces” to Work.OVERVIEWDrake Cooper has launched an in-house programmatic media buying discipline. One of thefastest-growing areas in media, programmatic is used by only 23% of US ad agencies. Assuch, Drake Cooper is one of the only agencies in the region to offer in-house programmaticmedia which enables real-time online ad campaign management.We’re looking for someone to run programmatic media campaigns and continue to build theagency’s expertise in this area. It will take someone who’s comfortable working with data,interested in always understanding consumer behavior and excited about the possibilities ofonline media targeting and programmatic media.RESPONSIBILITIESDevelop a working expertise of our programmatic media web-based application.Plan and launch online campaigns.Lead the Drake Cooper team for copy, art and CTA recommendations.Create reports and recommendations for each brand running programmatic ads.Present insights to both agency and client teams.Track programmatic ad industry and remain current—from video, to mobile and beyond.PERSPECTIVEHave a desire to lead while working collaboratively.Impart an appreciation of both small and large media budgets.Be comfortable working as “a team of one” while programmatic workload is growing.Bring a healthy spirit of ambition to Drake Cooper every day.
Benefits: Job Type: Full time, 20 - 30 hours per weekPay: Hourly, depending on experienceTiming: As soon as possible ABOUT DRAKE COOPERSince 1978Our goal has been to create engaging brand experiences in the most effective medium available which we've been doing since the Stones were kids and President Carter told us to turn down the heat. Our average client relationship spans well over a decade, three times the industry average.11th Best Place to Work - Outside Magazine 2013Top Shop in Idaho - Adweek 2013What?We Build Brands.Why?Clients hire us to increase sales. That is the ultimate measure of their success and ours.How?Our job is to influence. We build and execute strategies that create conversations with our audience and engagement with the brand. Tactics come and go, but with solid strategy comes real business results.#URL_ad9af5103c77ae753412930213a5b1baa41c51e567e1038beedb25d2366117b1#
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