Strategic Partnerships Manager - Digital Media
Location: US, CA, El Segundo
Department: Media Buying
Company profile: ConsumerTrack is a technology-centric internet marketing company built on a culture of excellence. We are the preferred digital advertiser for premium financial brands such as American Express, Discover, Allstate and Equifax. Through our 1600+ websites, we set the vision and the strategy for our clients to reach and connect with their target audience.At ConsumerTrack, we pride ourselves in having a team that exudes leadership, high initiative, creativity, and passion. By joining our team, you will have the opportunity to maximize your job performance and satisfaction with a company that is constantly growing.We are committed to recruit, retain, and promote employees with a diversity of backgrounds and life experiences. We believe such diversity fosters growth and innovation, ensuring we remain an industry leader.We’re currently looking for energetic, driven and entrepreneurial trendsetters for all areas of the #URL_2a5cb7925ac0d5929dbe762cfc72b186318a2597921e82d05639bbb5978f8089# you’re looking to advance your career and become a part of our team, we invite you to apply for our open positions.
Description: ConsumerTrack is the preferred digital advertising provider for the world’s top brands. With sophisticated digital marketing technology and over 10 years of experience, ConsumerTrack helps these organizations reach and connect with their target audience.ConsumerTrack is looking for a Strategic Partnerships Manager to leverage the most in-demand offers running on our platform to develop and grow relationships with top publishers. A key member of the Media team, the Strategic Partnerships Manager focuses on managing and growing ConsumerTrack’ s relationships with top tier publisher partners. This is a high level strategic role focused on retention, scalability and exclusivity.Responsibilities:Developing and testing revenue generating online media, with an emphasis on upfront negotiation to achieve back-end performance results. End to end campaign ownership from evaluation, negotiation, implementation and optimization to post-analysis.Coordinate technical, legal, tracking and creative requirements with the appropriate departments.Make necessary, post-launch campaign optimizations, based on apparent performance data, to media source’s SubID’s, pricing, demo targeting, etc. Develop and maintaining professional, genuine relationships with online media partners, to facilitate campaign growth and to explore future collaboration Leverage creative and marketing knowledge to develop new creatives, landing pages, and campaigns for specific brands and publishersManage the creation and execution of campaigns that exceed business goalsManage CPL, CPA, and CPC campaigns, and review backend performance to ensure specific eCPA and profitability goals are being metLeveraging knowledge to grow existing partnerships and maximize profitability
Requirements: Experience in managing online advertising campaigns.Strong analytic skills and ability to grow and present ROI goal.Three  (3) years of previous and proven experience with digital media buyingAbility to manage multiple responsibilities and projects.Advertising experience including on-line media planning/buying, campaign development and performance analysis.Strong negotiation skills.Experience managing campaigns on CPA, CPC, CPM and CPL models, knowledge of all forms of on-line lead generation programs, including: PPC, e-mail, display, CPA and other on-line media opportunities.Extensive analytical capabilities in quantifying, reporting and documenting performance metrics.Experience successfully collaborating among cross-functional teams.Bachelor’s degree required.Should enjoy a challenging, dynamic and fast-paced work environment.Must possess an entrepreneurial and results driven attitude.
Benefits: Competitive salary with excellent growth opportunityWe will invest in you!Excellent medical, dental and vision plansPaid vacation, holidays, and sick days401k- We contribute 3% of employee’s salary!Free Gym Membership for elite Spectrum ClubsMonthly complimentary catered breakfast/lunchesMonthly employee outings (ex. Bowling, Paintball, Bonfire, etc.)We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
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