Senior Marketing Manager (Part Time)
Location: US, CA, Santa Clara
Department: Marketing
Employment type: Part-time
Required experience: Mid-Senior level
Required education: Bachelor's Degree
Industry: Computer Software
Function: Marketing
Company profile: Palerra, Inc. designed LORIC™ to protect an enterprise’s entire cloud footprint from branded applications such as Microsoft Office 365 to infrastructure such as AWS, and everything in between. It combines security configuration management, threat detection, predictive analytics, and automated incident response into a single platform, delivering comprehensive visibility and ensuring continuous compliance. It does so without any hardware or software, and unlike cloud access control solutions, is not inline to critical online activities. Palerra is a privately held company funded by Norwest Venture Partners and Wing Venture Partners, and is headquartered in Santa Clara, CA. For more information, visit #URL_0c40dbc1d9014b6904197135b018741d1dd9cf15cacf146d50eac32c088fb31a#.
Description: Serve as the primary lead and project manager for flawless execution of all demand generation marketing programs.Run all of the organization’s events from large tradeshows to smaller gatherings, webinars, etc.Proactively establish and maintain effective working team relationships with many supplier partners in the categories of design, online media, etc.Fully manage the marketing automation platforms from set-up, to execution, through to tracking and attribution reporting.Develop email marketing campaigns with A/B testing to strive to always improve.Measure and report on success of marketing programs, making recommendations for improvement.Improve and enforce brand guidelines and communications for any supplier partners working on deliverables.Deliver all programs with in assigned budget as well as manage accounting and reconciliation of all programs.Produce executive summaries and reports.Stay abreast of changes in the marketing environment to best serve the objectives of the team and adjusts plans accordingly.Negotiate contracts, for any demand generation media buys, or supplier partners. 
Requirements: 5-6 years running, managing and operating marketing programs.Must have at least one year experience directly managing programs in Marketo, and some familiarity with Salesforce.Have knowledge of a wide range of marketing techniques, tools and concepts including AdWords, SEO, Google Analytics, Marketo, and copywriting.Event marketing experience; selecting, evaluating and running events.Proven track record of meeting company marketing goals and objectives.Exceptional written and oral communication skills.Ability to work independently as well as part of a team.Strong cross-functional people and project management skills.Experience in the advertising technology sector and/or experience marketing B2B enterprise products strongly preferred.Degree in marketing or related fields; advanced degree and/or MBA strongly preferred.
Benefits: What's In It For You?Competitive compensation ratesAn opportunity to grow in a fast-paced, progressive SaaS companyAn opportunity to be a part of something Big and reimagining the world of security
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