Web-analyst
Location: RU, , 
Employment type: Full-time
Required experience: Mid-Senior level
Industry: Information Technology and Services
Function: Business Analyst
Company profile: УУРРАА - технологическая компания, работающая в сфере B2B в России.Мы разрабатываем платформы и инструменты, снимающие физические ограничения и делающие простым процесс оптовых закупок и продаж.Наша цель – создавать платформы и инструменты, делающие простым процесс оптовых закупок и продаж в сегменте среднего и малого бизнеса.Мы создаем несколько интегрированных online платформ, каждый из которых решает отдельную физическую проблему торговли.Первый шаг - удобная площадка, предназначенная для оптовых продавцов и покупателей России, с помощью которой можно быстро, просто и безопасно покупать и продавать различные товары.Мы строим компанию, основанную на командной работе, новаторстве и развитии.Нам нужны коллеги, которые хотят покорить новые горизонты, не боятся сложных задач, которым интересно строить успешный бизнес с нуля и так, как они считают правильным.Нам нужны коллеги, с которыми приятно не только работать, но и отдыхать!
Description: Essential Duties and Responsibilities: Write a paragraph giving a brief description to state overall purpose, expectations and/or objectives of position. Then add bullet points, listing the specific tasks and job duties of the position that are required on a daily basis. Items should begin with action words such as perform, responsible for, deliver, develop, etc.If this position is part of a group of levels (i.e. Customer Support 1 - Customer Support 2), be sure to show the increase in responsibility or progress required to advance to different levels. The Web Analyst role is to support development, implementation and the analytic reporting needs of the company by analysis of web traffic.- Setup and implementation of external web analytics systems.- Ensuring accuracy of data reporting - Analyzing data from the consumer usage of different products, gathered from different data sources: internal systems, analytics, call center, personal interviews. Providing insights about consumer usage and proactively making recommendations to improve the consumer experience  - Working with internal stakeholders to establish KPIs and related metrics for new editorial products, major site enhancements, major site redesigns  - Assisting in the development of business requirements to capture web analytics data to support client-facing, contractual reporting commitments, translating client's goals and expectations into actionable reporting deliverables that technical and product teams can design, develop, and deliver  - Coordinating and collaborating with technology team to ensure metrics standards are developed, implemented and appropriately tested/QA’ed for all products  - Preparing and producing analytics reports on a weekly, bi-weekly and monthly basis - Preparing written analysis and presenting findings and recommendations, with clarity and recommendations for specific actions to improve product  
Requirements: Education and/or Work Experience Requirements:This section is used to describe what knowledge, skills and abilities are required to perform the daily tasks and job duties bulleted above. If this position is part of a group of levels, be sure to show the increase in the knowledge, skills and abilities necessary to perform the daily tasks and job duties. Some examples are: 3+ years of web analysis experienceStrong understanding of web analytics implementation throughout websites and applications, and performing quality checks to ensure tracking and reporting is correct Ability to communicate reporting deliverables with both technical and non-technical internal stakeholders Ability to work independently and collaborativelyDemonstrated experience producing deliverables in a fast-growing business environmentStrong attention to detail, accuracy, accountability and deadlines, with excellent organizational, time-management, multi-tasking and project management capabilitiesIn-depth knowledge of website architecture, online business models, and different online marketing strategiesAt least 2-3 years professional experience in business intelligence or related area, preferably in digital or interactive industries1+ year experience with contextual advertising systems, affiliates programs, SEO, SMM, direct marketingExperience using Google Analytics, Yandex Metrika or similar industry standard web analytics platformGoogle Analytics certificateExperience with web analytics implementationAdvanced Microsoft Office skills with expert Excel knowledge (e.g. complex calculations, pivot tables)General understanding of HTML and web-based technologiesBasic knowledge of SQL
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