Marketing Manager
Location: GB, LND, London
Employment type: Full-time
Required experience: Mid-Senior level
Required education: Unspecified
Industry: Consumer Services
Function: Marketing
Salary range: 27000-32000
Company profile: E-Car Club is an entirely electric pay-per-use car club designed to provide members of carefully selected communities and businesses throughout the UK with access to a fleet of low carbon vehicles without the high cost, emissions levels or hassle factor of private ownership.The E-Car mission is a simple, if ambitious, one - we aim to improve local mobility whilst at the same time reducing both the cost and environmental impact of each journey undertaken. E-Car are supported by a wide array of partners including Sustainable Venture Development Partners, the Institute for Sustainability, UK Power Networks, Nissan, Renault and the Technology Strategy Board, and are currently operating in London, Oxford, Milton Keynes, and across Hertfordshire. Several new “hubs” are planned for Q4 2014 and over the next 12 months we hope to rapidly expand into new regions across London and the rest of the UK. 
Description: The E-Car team are currently seeking a highly motivated and professionally-minded Marketing Manager  to lead the development and implementation of regional campaigns, and work with the core team on a central marketing strategy during the early expansion phase. The successful candidate will take responsibility for activities such as market analysis and segmentation, planning campaigns and establishing budgets, arranging production of marketing materials including brochures, flyers and posters, appraising and re-developing web materials including the E-Car website, designing social media strategies, and campaign monitoring and reporting.The candidate will be expected to have some marketing and management expertise but will be provided with a thorough grounding in the E-Car market and the features of our services.  Nonetheless, the role will require a large degree of self-sufficiency, and the ability to set personal targets and goals without direct on-going management.There will be the opportunity to experience all aspects of the early development phase of a social venture in the energy/transport sector, specifically end-to-end participation in the planning, development, implementation, monitoring and reporting of cost-effective early stage marketing campaigns. 
Requirements: CANDIDATE PROFILEPotential candidates will come from a variety of backgrounds but will be expected to exhibit the following common characteristics: Direct marketing expertise including practical experience with web, print and social media (PR     experience also beneficial)Experience in campaign planning, development and implementationUnderstanding of the marketing procurement process, including appraisal, selection and management of suppliersStrong general management capabilities, including development/training of graduate level recruitment intake (preferred by not essential)Appreciation and understanding of the principles behind the transition to a more energy-efficient, less carbon intensive economy (preferred but not essential)Strong sector interest in one or more areas of E-Car focus (e.g. Low Carbon Transport, Community Engagement or Social Entrepreneurship)Strong interpersonal skills, with the ability to build and maintain productive relationshipsExcellent oral and written presentation skills (fluency in English essential)Attention to detail combined with an accurate, succinct and professional writing styleAbility to work independently, taking initiative and ‘ownership’ of assignments or problems encounteredPERSONAL CHARACTERISTICSThe ideal candidate will need to be highly motivated and prepared to operate in a dynamic and ever changing environment through the transitional early growth stages of a new venture. They should be a dedicated self-starter comfortable working alone or as part of team.A commitment to meeting the challenge of sustainable development in the UK is welcome but not critical. However, the role will be particularly suitable for an individual looking to gain experience in this sector. It will also be attractive for those looking to gain further exposure to early stage marketing, or wishing to gain additional hands-on experience in an environment with a short marketing cycle where campaign   impact can be easily assessed.  The role may also be of interest to a candidate looking for direct involvement with a rapidly growing start-up company and its management.   
Benefits: There will be the opportunity to experience all aspects of the early development phase of a social venture in the energy/transport sector, specifically end-to-end participation in the planning, development, implementation, monitoring and reporting of cost-effective early stage marketing campaigns.You will get everything you can hope for in an fast phased, rapidly growing entrepreneurial environment. It is a fantastic opportunity to come into an early stage start-up, work with a small team of amazing people and the potential to grow with the company. Salary is based upon experience but ranging between £27k-£32k + Bonus + Long Term Share Scheme. Apart from that your will get to work with a great team of individuals that like having a social side to their workplace. Our office is changing shapes all the time and we try to have events in the evenings, sit around and have a chat or go to the pub for a few drinks. We try to make the office into a pleasant place to be so you enjoy coming into work every morning. All ideas are welcome so if there is something your think could give the team that extra push, let us know!
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