Arabic Copywriter - Creative Services Team
Location: AE, , Media City | Dubai
Company profile: Entertainment everywhere.  Operating under the StarzPlay brand, Playco Ltd., delivers a premium video-on-demand service.  We believe that the home entertainment experience should be available for everyone everywhere. We bridge our cutting-edge technology with in-demand TV series, top quality movies, and a large range of children's programming to reinvent, redefine & shape the viewing experience. Our site allows subscribing users to access premium entertainment content from across the globe. Gone are the days of waiting an entire season to watch your favorite series, as viewers will have access to in-demand, exclusive day-and-date premieres, along with a large selection of movies and box office releases.Playco is currently present in 2 continents with plans to become increasingly global. We encourage and support our employees who wish to relocate to other Playco offices, as we believe that international mobility strengthens and shapes the international culture of Playco.Learn more about us on LinkedIn Do you have what it takes to work with us?Self-startersCreative thinkersProblem-solvers (not problem-identifiers)Affinity for working in teams Sense of humor A MUST!A fine appreciation of TV and film (we might ask for a detailed list)
Description: We are building the next generation of video-on-demand (VoD) and are currently building an all-star team who will help turn our company into a leader in its field. For this particular role, we are looking for a unique blend of “Creative” – where a profound love of language meets an equally overwhelming love of TV and film.The RoleFor a Copywriter in the Creative Services Team this is the opportunity to put your copyediting, proofreading, and copy-enhancing chops to the test. In this role, your primary responsibility will be to write and polish new and existing copy for all our TV series and movie content.  Another important facet of your role will be to brainstorm with teams across the company to help articulate our strategy, tactics, and, goals for communications and ensure we always sound like us.Your verbal skills, together with your obsession about the consistency and quality of our copy that ranges from movie retitles, taglines, and synopses, to our website, down to the one line emails that our customers will receive make you a key player in establishing the “voice” of our company.  In your first month you’ll be expected to:Quickly grasp our company “feel” and within the first week begin enhancing existing copy and writing original copy for online material.Participate in brainstorming sessions with other teams across the company to articulate our communications strategy for the pre-launch phase (including website, email templates, social media, PR, etc.) and ensure we maintain a consistent “voice” across all our content and brand.
Requirements: You have previous hands-on experience in copywriting, ideally from a leading entertainment company, but a Blue-chip Consumer Goods Company or well-known advertising agency would also be highly valued. Though most important is your ability to craft compelling copy and enhance existing copy that will captivate customers while driving our brand voice.Though talent is critical, personality is also a big deciding factor for our candidates. Your “can-do” attitude is contagious and over all “awesomeness” makes you a key member of our team. If we asked ex-colleagues (which is a possibility) about your “people” skills they’d all agree you’re an excellent team player with an amazing work ethic and fun and friendly attitude.  They would also say that your love of TV and film is borderline annoying.Additional RequirementsNative fluency of Arabic and proficiency in English.Exemplary editing and proofreading skills with the ability to clearly articulate ideas.An awareness of trends in pop and movie culture and a natural ability to speak about the entertainment business, buzz-worthy TV shows, and the latest Oscars-bound flicks. BonusAppreciation of and interest in TV and filmIn-depth understanding of Arabic cultureUnderstanding of Swedish, Swedish culture, and immense respect of Vikings (Your Swedish colleague will be really impressed)An advanced ability of dance would be extremely appreciatedWitty use of profanity, preferably in more than one language (don't worry...we won't tell Mom)
Benefits: Why Join Us?Growing international team with colleagues from all around the world. Combined, we speak 9 native languages (English, Swedish, Russian, Spanish, French, Portuguese, Urdu, Swahili and Romanian).A shiny new Mac for every employee.Located in Media City.
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