Question: are very and littlewoods the same?
Answer: Established in November 2005 as a result of the merger of the former Littlewoods and Shop Direct companies, the retailer was known as Littlewoods Shop Direct Group until a corporate rebranding to Shop Direct Group in May 2008. ... The group's brands are Very.co.uk, Littlewoods.com, Very Exclusive and Littlewoods Ireland.