Question: ipsos has reached an agreement with gfk?
Answer: Didier Truchot, Ipsos' Founder, Chairman & CEO, is delighted to announce today that Ipsos SA has entered into an agreement with Peter Feld, CEO of GfK SE, to acquire for cash 100% of four global divisions of GfK's custom research business: Customer Experience; Experience Innovation; Health; and Public Affairs, for an ...