thegoodfellas/blogset-br huggingface dataset:
que deve ser alcancado. Se um deles e atender com excelencia, todos os departamentos e nao somente o seu, deve se preocupar em atender o cliente com rapidez.4- Teu colaborador e satisfeito com a empresa?: Nao adianta so buscar a satisfacao do consumidor se o teu funcionario nao estiver satisfeito. Afinal de contas, voce dependera dele para atingir a satisfacao de seus cliente. Alem disso, um funcionario insatisfeito pode gerar estragos incalculaveis na internet, piores ate do que um consumidor. Entao, vale a dica: reveja suas politicas de RH, faca uma pesquisa de clima e identifique oportunidade de melhoria interna. Sera um otimo exercicio de ouvir o que falam da sua empresa, so que internamente. Lembre-se: as empresas sao feitas por pessoas.5- Desenvolva uma politica de conduta na web: Principalmente as organizacoes com muitos funcionarios tera um desafio enorme de transformar seus colaboradores em aliados na internet. Voce nao vai conseguir impedi-los de falar na web sobre sua marca. Mas voce pode dizer o que e adequado falar ou nao. Portanto, desenvolva uma politica de conduta na web. Mas tome muito cuidado: jamais reprima a liberdade de expressao das pessoas.6- Comece a monitorar o que falam sobre sua empresa: Antes de se apresentar nas redes sociais, que tal saber o que andam falando sobre voce? Comece o monitoramento na web, voce podera se surpreender com o que vai descobrir. Somente depois de ouvir e observar o que estao falando da sua marca, da sua empresa, e que voce conseguira desenvolver uma estrategia de como atuar nesse meio. Nessa fase voce tambem vai comecar a enxergar um monte de oportunidades que poderao ser exploradas. 7- Monte seu fluxo de SAC 2.0: Para cada acao, uma reacao. Para cada post seu em seus canais, vao chover comentarios de clientes e isso e mais importante que o seu post. O que vale hoje nao e alcance e curtida. E a experiencia, a interacao que voce gera com seus clientes. Entao, crie um fluxo de atendimento, prepare sua equipe, treine-a e certifique que tenha ferramentas necessarias para fazer todo gerenciamento. A ferramenta que recomendo para fazer o monitoramento, mapeamento e resposta nas midias sociais e o HugMe. Voce pode ter mais informacoes sobre ela aqui: http://app.hugme.com.br/Este ultimo item e o mais delicado e complexo de ser feito. No meu proximo post falarei com mais detalhes como montar sua equipe de SAC 2.0.Ah! e contribua ou envie duvidas que gostaria de discutir por aqui :)Hugs!
que estava refletindo sobre isso por esses dias e justamente em seguida recebi a E-zine do Cleverson, da Revista Lideranca, onde ele abordou com muita maestria o assunto. Tomei permissao dele para reproduzir na integra:O tempo e a eficiencia do gerenteCertamente voce conhece lideres que de lideres so tem o titulo, Gisele. Analisando um pouco mais, e possivel perceber que nao ha, necessariamente, uma correlacao de tempo com habilidades e performances. Ha bastante gente ruim que trabalha muito mais que doze horas por dia e varias pessoas competentes que conseguem ficar muito tempo longe do escritorio, mas que continuam produzindo bons resultados.A natureza do cargo ajuda a explicar isso. Imagine que voce e um marceneiro e tem de construir uma mesa. Certo, existem maquinas que podem ajuda-lo, mas, se voce quiser que o servico saia perfeito, nao podera construi-la na metade do tempo, pois provavelmente ela ficara bamba e tera partes que nao foram lixadas adequadamente, entre outros defeitos. Mas voce pode demorar o dobro do tempo para construir a mesa, caprichando no torneado das pernas, nos entalhes e usando varias camadas de verniz para realcar a qualidade e o visual da madeira. A relacao e direta: pouco tempo, mesa ruim; muito tempo, mesa requintada.Isso nao vale para o gerente. Ha varias maneiras de atingir uma meta ou um objetivo e muitas formas de mostrar aos outros o que foi conquistado. Se o tempo nao esta diretamente ligado a nossa eficiencia, como o gerente mostrara o seu valor para a diretoria e fara a diferenca?Gerentes eficientes sabem como lidar com pessoas para maximizar seus talentos Quando se trata de pessoas, a unica verdade e que nao existem verdades que funcionam para todos. Estilos bonzinho, durao, paternalista, lider moderno e tantos outros so funcionam com um numero de pessoas por determinada situacao. A habilidade de trabalhar e descobrir o melhor de cada individuo e a arma mais potente do gerente para melhorar sua eficiencia sem aumentar suas horas de trabalho. No entanto, ele nao conseguira isso trancado em seu escritorio.Gerentes eficientes sabem construir uma imagempositiva Imagem nao e so para seu produto, e tambem para sua equipe e para voce. Faca com que as pessoas saibam que o seu trabalho e a sua equipe tem determinados padroes de qualidade e performance. Assim, todos saberao o que esperar de voces e ficara mais facil perceber a sua contribuicao para a empresa, sem precisar ser o primeiro a chegar e o ultimo a sair. Para isso, tenha regras simples e claras para a sua equipe.Para conseguir um maior respeito por parte de seu grupo e aumentar sua visibilidade, Gisele, comece com alguns pontos basicos:Nunca reclame de uma tarefa que tera de fazer de qualquer forma. Voce pode, depois, apresentar alternativas para que aquele trabalho seja realizado de outra maneira. Mas so reclamar e pessimo para a imagem de qualquer um principalmente de um gerente que deseja erradicar de sua equipe esse habito.Assim que terminar uma tarefa ou projeto, entre em contato com as pessoas envolvidas no processo para agradece-las e ter certeza de que todos
Oi Galerinha!Muito corrido, ando deixando de passar por aqui. Mas na medida do possivel, quero voltar a me dedicar ao blog... Abaixo minha palestra para o pessoal com o pessoal da Rakuten. Espero ajudar :)Como atender e se relacionar com o novo consumidor. from Rakuten on Vimeo. Faz dias que nao escrevo por aqui, ne? desculpem a minha correria!... mas hoje vou falar de uma experiencia que tive... No sabado que passou, meu filhote inventou que queria comer pizza. E mais, queria pizzaria que tivesse aquele brinquedao para brincar enquanto nao saisse o pedido. Logo pensei na Pizza Hut. Chegando la encontrei diversas pessoas sentadas pelas muretas para fora do ambiente e varias outras sentadas no hall de entrada. Estava muito frio. Achei estranho aquele movimento. Entrei e ao indagar a moca da recepcao, ela disse: - Mesa para quantos?- 3 pessoas, eu disse.- OK, so aguardar.- Quanto tempo, perguntei.- Em media, 45 minutos.Perguntei porque naquela noite estava ocorrendo aquela demora e ela me respondeu de forma incrivel: "todas as Pizzas Huts ficam assim no sabado a noite".E isso ai. 22:00h, muito frio, fome... e as pessoas aguardando numa boa, a sua vez na Pizza Hut. Fiquei refletindo o que o poder de uma marca e capaz de fazer. Em outra pizzaria eu teria virado as costas e partido para o concorrente da esquina, que nao tem fila e com qualidade legal. Mas assim, como eu e minha famila, todos estavam ali porque preferiam Pizza Hut! A construcao da imagem de um empresa nao e nada facil. E necessario planejamento e tempo para chegar ao ponto de seu consumidor aceitar aguardar ate uma hora para experimentar o seu produto. Sua marca se torna um desejo. O atendimento tambem e um fator chave para consolidacao da marca. E pelo menos eu, so tive boas experiencias de atendimento nessa pizzaria.O mais interessante da historia e que meu filho, de 5 anos, foi o que mais aproveitou a demora. Adivinha aonde? no brinquedao! fazendo a farra com as outras criancas. Pesquisando, encontrei um pouquinho da historia inicial dessa empresa. Quem quiser conhecer, esta aqui: http://www.sedentario.org/colunas/dicionario-das-marcas/pepsi-perrier-e-pizza-hut-14330Beijocas e ate a proxima galera! Build it and they will come? The race to package the Great White Sharks of Cape Cod The argument reaches into the heart of the sport, and even into each individuals motivations and basic philosophy of life: In essence, why do you surf? Are you a competitive glory-hound or a soul surfer? Are you trying to make a buck- either as a mercenary or a profiteer- or are you participating in a way of life while training to have transcendent experiences few humans will ever have? Further who has the right to promote, and profit from, the waves? - from Ghost Wave by Chris Dixon What if they dont even come back this year, or next year, or any other year for that matter? The words of conservationists, Ryan Smith and Priscilla Bloomfield of the Atlantic White Shark Conservancy, were ominous, and thought-provoking. With all the excitement and concern surrounding the spectacle of Great White
Sharks venturing into outer cape waters between Truro and Chathams Monomoy Island the truth is no one really knows what the sharks will be doing in the years to come. No one denies that the visible presence of these sharks in cape waters is due to the ever greater numbers of seals flocking to the outer capes secluded beaches and which the sharks feed upon. But what if other factors came into play such as warmer water temperatures due to global warming, the possible decision to cull an out-of-control seal population, or even a craze for the sport fishing of sharks...any of these factors or a combination of them could drive the sharks from the region and thatd be the end of the discussion. Plenty of people are hoping for something just like this, by the way. On the other hand, and this is probably a more likely scenario, the sharks will be back again this summer, they will continue to visit cape waters for the foreseeable future, and we are going to have to figure how to deal with them, and live with them. We, as a community, must recognize the powerful spell and attraction these awesome fish have over most of us, and begin to consider what sort of consequences might result from that fascination. The presence of great white sharks in any significant number near our shores obviously offers our biologists a rare opportunity to study and better understand one of the most misunderstood, if not infamous, denizens of the deep. Doctor Greg Skomal, Massachusetts state biologist, and his mates are happy-as-larry to have these sharks dining so close to home all of a sudden. And the more controversy, and even trouble, they cause, the more the scientific community will learn and (supposedly) pass onto the rest of us, for our enlightenment and safety. The presence of sharks in our cold waters shines a brighter light on the wonders of the sea world beyond our sandy shores, and this is something organizations such as the Audubons Wellfleet Bay Sanctuary and Brewsters Museum of Natural History will be capitalizing on and turning into an array of fascinating educational programs for our citizen-scientists and especially our children. Cape Cod is much more than an idyllic beach walk or contemplation of the sublime passing of natures seasons; Cape waters are home to an impressive, unique and unrestrained collection of some of our worlds most impressive wild animals. Humpback Whales, Harbour Seals and now Great White Sharks define Cape Cod today as one of the worlds preeminent locations to see animals of the wild kingdom on the grandest of scales on its most spectacular stage, the open ocean. And therein lies my major point. Are we ready in any way for what the recognition these attractions mean for our sleepy, small town communities, or for the animals themselves, or for the habitats they frequent? It is a blessing that in the whale-watching fleets of Provincetown we already have an efficient model of sustainable tourism, a common-sense approach to the situation- developed over time
of course- that is a win-win situation for animal, man and habitat. We would do well to study this model as we begin to consider how we are going to offer up our sharks to the maddening crowd that will be coming. And come they will. If the tourism activity of the last couple of years is any indication shark fever is already well established, particularly in the town of Chatham. This is only going to increase which is arguably good and bad. No one can deny the incredible economic potential of a successful tourism operation based upon the presence of mighty marine animals. The words, Cape Cod, have long been calling cards to generations of families and vacationeers, a brand name if you will. Add Great White Shark to that and the skys the limit. Think Coca-Cola, Nike, Apple...get the picture? Developing a business plan to turn the spectacle of Great White Sharks into a sustainable tourism product should be a priority for all towns concerned- a plan that benefits and protects the greatest number of persons possible, while at the same time guarantees the safety of the animals concerned and the environs they inhabit. Besides the obvious jockeying for position by members of the scientific community, who I am sure would like nothing more than to restrict contact with these sharks to their people and no one else, other actors in this play will include without a doubt tourism operators wishing to capitalize on the potential gains offered by the viewing of great white sharks. Will state and local authorities follow the initial advice of the scientific community to restrict if not prohibit access to the waters that house these sharks? Or will the scientific community join hands with the more capable and responsible of local tourism operators- if such people can be identified- to work towards guaranteeing the conservation and preservation of Great White Sharks through a form of ecotourism that benefits the public and private sector together. In the Amazon, where I have lived and worked in the area of sustainable tourism for the last 20 years, the closing-off to the public of conservation lands that are home to some of the planets last indigenous peoples has backlashed. The larger population outside these reservations has not been allowed to benefit economically from the presence of these peoples. The indians within these often vast reservations have been abandoned and grow impoverished when they are left to the quantitative methods of ignorant politicians and cold-hearted social scientists. The result is that these indians are forgotten by the larger society that might otherwise have fought for their happiness, health and social well-being. Once forgotten they are doomed to disappear for there is no one left to fight for them. Through first-hand experience I observe that the lip service paid towards the tourism sector in the Brazilian Amazon has resulted in more illegal tourism than ever, as stricter restrictions are dealt with by a demanding market in ever-more careless and unregulated visits. The most well-meaning of tourism operators in Brazil, the ones
who promote and practice a real form of ecotourism, have turned away form a tourism product the government seems uninterested in promoting, or unwilling to promote responsibly. In a culture devoid of of regulation and responsibility the indians have been left at the mercy of the most ambitious of promoters and ruthless of pirates. So whats it gonna be on Cape Cod? The same-old, same-old...so-called specialists of the private sector and so-called spokespersons of the public sector deciding whats in everyones best interests- including the sharks- a policy no doubt to be based upon whats easiest and most expedient in the short-run for these special interest groups? Or are we going to open up the conversation to the plethora of voices and opinions buzzing around us and develop a series of projects that will give us all satisfaction in the long run, including the sharks? I want to conclude with one last thought. Above all our concern should be for the well-being of the animals we are talking about. The endangered animals of our threatened planet deserve more from the human race who many call the stewards of the planet though who have rarely shown the qualities becoming of such a title. Sharks and all animals should first and foremost be free, free to wander where they may and do what they may. There is after all no such thing as a malicious animal. Animals cannot be defined as good and bad. They are innocents. They are instinctively natural in all they do. We need to understand this, respect this and champion this. Therefore if we ALL decide its best to leave the sharks alone and create a marine sanctuary around them to protect them, fine. Thats what well do. But lets not assume that any one group has the final and only say in the matter before all have had a chance to weigh in. As even Dr. Skomal admits, no one approach to sharks should necessarily be judged better or worse than any other. We are all familiar with sharks. some fear then, some eat them, some fish for them, some swim with them, some love them, and some study them. i do all of these things...[I am] someone who has watched sharks, held sharks, killed sharks, and saved sharks. - The Shark Handbook, Dr. Greg Skomal, pp. 10-11No one said this would be an easy discussion.
Unexplained WondersThe Bermuda TriangleThe Bermuda Triangle (or Devils Triangle) is an area of sea between the islands of Bermuda and Puerto Rico and South Florida where an unusual number of planes, boats and people have gone missing over the years. Many associate the Bermuda Triangle with some sort of extra-terrestrial force, in other words aliens kidnapping earthlings from the area using some sort of black hole technology. While many disappearances have been proven false, incorrect or exaggerated there still remain a number of unexplained missing persons cases in this area. The most famous Bermuda Triangle case, and what really started the whole mystery, involved the disappearance of five Navy planes in 1950. This is known as the strange case of Flight # 19. Recently however the wrecks of these planes were apparently discovered in the Gulf of Mexico. It would seem they lost their bearings, ran out of gas and crash-landed in the sea- much like how perhaps Amelia Earhart died- though not in the Bermuda Triangle. You might remember the appearance of the Flight 19 crewmen in Steven Spielbergs Close Encounters of the Third Kind, showing that they, along with a number of other people, had been kidnapped by aliens. But this is just fiction. Or is it?Researchers have determined that the number of crashes or disappearances in the so-called Bermuda Triangle is no greater than any other area of sea. As well the Bermuda Triangle is located in a part of the Atlantic with a large volume of sea and air travel, and known for its bad weather (tropical storms, hurricane etc). In fact a lesser percentage of ships have encountered difficulties in this area precisely because it is a difficult transit route and pilots take extra precautions when traveling there. The Nazca LinesThe Nazca lines are a group of immense carved drawings or geoglyphs found in the Nazca desert of Southern Peru. The hundreds of geometric (or non-realistic) drawings represent birds, animals and people and are best, though not only, seen from the air. They cover an area of some 195 square miles of desert, and the largest is almost 900 feet wide. The mystery of them is, why were they produced almost 1500 years ago at a time when there were no planes or even balloons to see them? Many people believe they were created as messages to the gods or visiting aliens, and even as runways for alien ships to land on. Others believe they are large geometric patterns used by disciples in religious ceremonies to celebrate water or a good harvest or similar. And others say they are huge time-pieces used to calculate the seasons or to map the constellations of stars in the nighttime sky. Despite the doubts as to their significance there is nothing unusual about their formation. They were produced by scraping away a top layer of reddish-brown earth and pebbles to reveal a white ground below. Whatever they truly signify the images created are beautiful works of art in most cases and must have required a great understanding of measurements and angles,
not to mention artistic sensibility, in order to produce their final exquisite forms.The Sphinx and PyramidsThe Great Sphinx and Pyramids of Giza form a group of large sculptures and burial tombs constructed outside the city of Cairo in Egypt by the Pharaohs, or ancient kings of Egypt, around 2500 B.C. They are the number one tourist attraction of the middle east. The largest pyramid, Pharaoh Khafus, covers an area larger than 13 acres, is about 450 feet high and was constructed by the hands of 100,000 slaves with over 1milliion300thousand blocks of stone weighing between 2.5 and 15 tons each. The Sphinx is a sculpture carved from a single block of limestone over 200 feet long and 65 feet high. It represents the harmony between Man, the thinker, which is the head and the body of the lion which was the strongest animal known to the ancient Egyptians. Some say the missing nose and customary beard were shot off by the French Emperor Napoleons artillery in the early 1800s but they were actually destroyed in 1837 by an Islamic ruler, Sai Al-suada, who was outraged his people were still worshipping the ancient gods and not the Muslim god, Mohammed.Hollywood had made much of the mummified bodies of the Pharaohs and the curses attached to them. Anyone who robbed a tomb of its treasure would be cursed, it was said. Yet despite the curses most of the tombs of Egypts kings have been looted and destroyed over the centuries. In many cases only the mummies themselves have remained untouched. The most famous mummys curse surrounds that of King Tutankhamen, the boy-king. His is one of the few tombs found undamaged and has been judged the richest archaeological discovery of all time. The archaeologist Howard Carter discovered this tomb in 1922. After that a number of persons associated with the curse died under supposed mysterious circumstances beginning with Lord Carnarvon, who paid for Carters expeditions. He died six weeks after the discovery though the cause of death in the end was really just malaria. Of the 58 persons present when the tomb was opened only eight actually died from anything other than natural causes. Machu PicchuAnother famous discovery by a classic explorer is the lost city of the Incas known as Machu Picchu found high in the Andes Mountains of Peru, South America, in 1911 by the National Geographic explorer- and inspiration for the character of Indiana Jones- Hiram Bingham. Like the Pyramids of Giza, Machu Picchu is one of the most popular tourist destinations on earth and is usually always listed with the pyramids as one of the seven existing wonders of the world. Also included in this list are Stonehenge, the Great Wall of China and the Taj Mahal. Machu Picchu Is located in a spectacular location high in the Andes Mountains of Peru. Because of its isolated location it was never found by the Spanish conquistadors who defeated the Inca Empire in the middle 1500s after discovering the Americas. When Hiram Bingham found the city it was almost entirely covered with