The most profound technologies are those that disappear. They weave themselves into the fabric of everyday life until they are indistinguishable from it.link para o artigo completooriginalmente publicado em:Scientific American - Special Issue on Communications, Computers, and Networks,September, 1991 Single-channel videoYear of Production: 2004Duration: 5 30 In The Catalogue Chris Oakley presents the scenario of a perfect world of consumption, where a video surveillance system films the interior of a department store in which the individuals, together with their data, become entities-identities traceable and transparent thanks to their personal data. The individuals are followed through the crowd by motion tracking and are given graphical labels that list their purchase habits and general information regarding themselves.The Catalogue is a symbolic rendering of the logic of a computerized market research system, which classifies individuals using a wide variety of data in order to assess their buying power and their future needs. The identity of each individual is reduced to the analysis and prediction of his or her consumption habits. The title of the work highlights the fact that each individual who meets the automatic eye of the video camera is entered in a database, a catalogue in which each person must be assigned to predetermined categories, thus assuming his or her place in the system-Franziska Nori, IDENTITA VIRTUALIlink para assistir ao video Adam Greenfield // Bartlett International Lecture Series 2015/16 // from Bartlett School of Architecture on Vimeo.//////////////////////////////////////////////////Another City Is Possible: Practices of the Minimum Viable Utopia25.11.2015//////////////////////////////////////////////////Adam Greenfield discusses alternatives to the current dominant conception of technologised urbanity, specifically four aspects involved in the production of networked urban environments from the bottom up: people making data, people making things, people making places and people making networks.Adam Greenfield is author of Everyware: The dawning age of ubiquitous computing (2006), Against the smart city (2013) and The city is here for you to use (forthcoming from Verso). His practice Urbanscale is dedicated to design for networked cities and citizens. Previously a Senior Urban Fellow at LSE Cities, Adam now co-teaches on the Bartlett School of Architecture's MArch Urban Design cluster 'Architectures of Participation' with Usman Haque. ---Palestra em uma linha similar da apresentacao do Dan Hill, tratando da questao de Big Data e Smart Cities (e tambem com a palestra que eu assisti final do ano passado na UFMG com o professor Alessandro Aurigi) "Then we have computer science. It is true that software cannot exercise its powers of lightness except through the weight of hardware. But it is software that gives the orders, acting on the outside world and on machines that exist only as functions of software and evolve so that they can work out ever more complex programs. The second industrial revolution, unlike the first, does not present us with such crushing images as rolling mills and molten steel, but with "bits" in a flow of information traveling along circuits in the form of electronic impulses. The iron machines still existe, but they obey the orders of weightless bits."Italo Calvino - Six memos for the next millennium (p. 8) Tirando o po e