is no way of measuring the financial result of sustainable activities, but he is convinced that the practices improve relations with clients and among the workers themselves. I can notice the pride within the sales team, he says. Since she moved to Saint Louis with her husband, Eric, a consultant in the oil industry (irony of destiny?), and their two children (Alice,11, and Artur, 8), Gabrielas routine is far from being boring: there are daily meetings with leaders of each department in the American office, videoconferences with managers from other countries, meetings with representatives from NGOs, business trips and taking part in UN conferences. Little by little, she is reinforcing Monsantos sustainable agenda and turning the Brazilian ideas into global ones. One of these is to copy, in countries that have wide biodiversity, the projects for maintaining areas of native vegetation that have been implemented in Brazil in partnership with the CI. Mexico, the USA and Indonesia are the first targets. For all new environmental activities, Gabriela will have a budget of US$ 5 million."I have never seen in any large companies a situation in which a subsidiary takes to the head office a culture of concern about sustainability, says Andre Guimaraes, director of CI. However, the president of the Akatu Institute, Helio Mattar, cautions the fact of the company diving into the sustainable arena. The projects are good and helping to conserve natural areas is a positive thing, but all this does not get away from the operations dilemma that exists within Monsanto. The studies regarding the safety of transgenics are not yet conclusive, he says. He thinks the company should be more transparent, which is essential for someone who intends to be sustainable. We need to talk not only about what is good for us, but also about what is bad for us and needs to be improved. MONSANTOS SUSTAINABLE PROJECTS IN BRAZILThe economic value of biodiversity Monsanto participates in the TEEB (The Economics of Ecosystems and Biodiversity), initiative of the G8 +5 (group of developed and emerging countries) that proposes to calculate the value of services provided by ecosystems. In 2013, the company will begin a pilot project in Bahia.Bridge between NGOs and producersProfessional of the company have intermediated meetings between Conservation International and farmers of western Bahia. One result was the partnership with 12 landowners of Luis Eduardo Magalhaes (BA) who recovered 402 acres on river banks and hill tops.Conservation of Atlantic ForestIn united projects in the northeastern portion of the forest, one calculated savings in water collection within the Dois Irmaos park in Recife (PE), in relation to the operation in a degraded area. The first option came out cheaper, which can lead to the remuneration of the park for this service.Awareness of suppliersThe completion of the first report on emissions of greenhouse gases by Monsanto showed that some of them were made by its suppliers. Therefore, the company provided training to 20 carriers on ways to reduce and minimize their CO2 emissions.The 1st sustainability reportIn 2011, Monsanto published its first sustainability report according to the international