edn, Cenagage learning, Andover.De Witt, B & Meyer, R 2010, Strategy synthesis resolving strategy paradoxes to createcompetitive advantage, 3rd edn, Cenagage learning, Andover.Duhaime, I. M, Stimpert, L & Chesley, J. A 2012 Strategic thinking: todays businessimperative, Taylor and Francis, New York.Farjoun, M & Lai, L 1997, Similarity judgments in strategy formulation: role, process andimplications, Strategic management journal, vol. 18, no. 4, pp. 255-273, EmeraldManagement Xtra Plus, Emerald, viewed 13 March 2013.15Flynn, B, Morita, M, Machuca, J 2010, Managing Global Supply Chain Relationships:Operations, Strategies and Practices, IGI Publishing, USA.Frederick, W.C. 2006, Corporation, Be Good! The Story of Corporate Social Responsibility,Dogear Publishing, Indianapolis.Fredrickson, J 1986, The strategic decision process and organizational structure, Academyof management review, vol. 11, no. 2, pp. 280-297, EBSCOhost, viewed 19 March2013.Handfield, RB & McCormack, KP 2008, Supply chain risk management minimizingdisruptions in global sourcing, Auerbach Publications, USA.Kotler, P & Lee, N 2005, Corporate Social Responsibility: Doing the Most Good for YourCompany and Your Cause, John Wiley & Sons, New Jersey.Larsen, T S, Schary, PB, Mikkola, JH & Kotzab, H 2007, Managing the global supply chain,3rd edn, Copenhagen Business School Press, Denmark.Lopez, R. A 2007, Progress in sustainable development research, Nova publishers, NewYork.Lund-Thomsen, P 2008, The global sourcing and codes of conduct debate: five myths andfive recommendations, Development and Change, vol. 39, no. 6, pp. 1005-1018,Business Source Complete, EBSCOhost, viewed 15 May 2013.McElhaney, K 2009 A strategic approach to corporate social responsibility, Leader toLeader, Spring, pp. 30-36, Emerald Management Xtra Plus, Emerald, viewed 18 May2013.Perez-Aleman, P 2008, Building value at the top and bottom of the global supply chain:MNC-NGO partnerships and sustainability, California Management Review, vol. 51,no. 1, Fall, pp. 24-49, Business Source Complete, EBSCOhost, viewed 15 May2013.Porter, M & Kramer, M 2006 Strategy and society: The link between competitive advantageand corporate social responsibility, Harvard business review, vol. 84, no.12, pp. 78-92, Business Source Complete, EBSCOhost, viewed 18 May 2013.16Prieto-Carron, M, Lund-Thomsen, P, Chan, A, Muro, A & Bhushan, C 2006, Criticalperspective on CSR and development: what we know, what we dont know, and whatwe need to know, International Affairs, vol. 82, no. 5, pp. 977-987, Business SourceComplete, EBSCOhost, viewed 15 May 2013.Simon, H.A 2000, Bounded rationality in social science: today and tomorrow, Mind &Society, vol. 1, no. 1, pp. 25-39, Business Source Complete, EBSCOhost, viewed 19March 2013.Sustainability, present in all our operations 2012, JBS, viewed 15 May 2013,TFT 2011, Nestle and TFT publish first progress report, 2 February, viewed 7 May 2013,.Tzu, S 2005, The art of war, Shambhala, Boston.UN Global Compact 2010, Supply chain sustainability: a practical guide for continuousimprovement, viewed 7 May 2013,20chain%20sustainability.PDF>.Zsidisin, G.A., Ellram, L.M., Carter, J.R.& Cavinato, J.L., 2004, An analysis of supply riskassessment techniques, International Journal of Physical Distribution and LogisticsManagement, vol. 34, pp. 397-413. Business Source Complete, EBSCOhost, viewed18 May 2013