During my visit to Tetra Pak for anevaluation of paper-based packaging boards, I debated with one of theengineers: Why not a recycled bike rack?. I cannot recall his answer but itwas something like we can check it out.After one year, precisely on the week of 7thOctober, we produced the first bike rack of the world made of 100% paper-basedrecycled packaging. 1393 paper-basedcartons were used during the production of one unit. At the time, we visitedsome companies that made it possible but with an impracticable cost. Otherscompanies, believed it was an unthinkable design. However, we accomplished it. Roughly, 1393 paper-based cartons areused to produce only one bike rack Sustainability is a principle, a way ofsocial awareness. For that matter, sustainability is relate to urban mobilitythrough bike usage it is a dream to our society. Through anunpublished productive process, it was used post-consumer recycled products andpost-industrial products as raw material to manufacture the bike rack, highlyresistance against vandalism and heat. This rack is more resistant than the regularcarbon steel tubular bike rack. Believe me!As a result, about 1393 cartons, weighing 28 gramseach, are being removed from the environment. Their disposal would be onrivers, oceans and forests, polluting them all.Sustainable bike rack is made of raw material that canbe reused on productive process and it can once again be a new unit. For thisreason, sustainable bike rack is 100% recycled and recyclable. We will produceit as U inverted model, not tubular, but massive or in dowel form.Sustainable bike rack helps to preserve theenvironment and contributes to urban mobility. As a result, this is anecological and innovative product that it will establish a great difference atthe market: companies, authorities, cities and people, namely, to all who caresabout proper waste disposal.All eyes on urbanmobility at Rio 2016 Olympics Our project aspires to donate hundreds of units to Rio2016 Olympics as well to the city of Rio de Janeiro, to be installed in everyactivity area. We are talking about half million of recycled paper-basedpackaging to produce these eco-friendly bike racks. Olympics Games facilities will have 15 holdersconstruction available to receive athletes and public, those whom choose tomove around by bicycle as means of transport during the event. All structureswill remain as a legacy to the city.Picture 2 (legenda)This material is more resistant thanregular steel used on the production of conventional bike rack Tetra PakBrazil made it possible the achievement of this project because of sustainabledevelopment sector support. It encourages the recycling market and it is ascatalyst.We intend to get sponsors to donate hundreds of unitsto install on where Rio 2016 Olympic facilities as well all the cities that wouldlike to join to urban mobility and sustainability atmosphere. We can allocatehundreds of millions of packages of disposal and we can encourage the recyclingmarket, preserving our planet. Most of global food industry companies work withpaper-based packaging. Written by Vanderlei Jose Torroni (cyclist and designer)https://www.facebook.com/vjtorronihttps://www.instagram.com/vanderlei_torroni/E-mail vjtorroni@gmail.comFone 055 11 3101-1006 / 9 9688-0606Translationhttps://www.instagram.com/marinaferrari/E-mail - marina.ferrari@me.com OTO bicicletas eletricas artesanais assemelham motos retroTodas as imagens cortesia OTOEstudio moto artesanal baseado em Barcelona ciclos OTO retomou uma pagina a partir de meados do seculo