The Definitive Guide to Writing Top-Quality Content
By: Seema Chandrasekhar
Tags: Content Guidelines, Content Writing Tips, Content Creation, Content Writing, Top Quality Essays Help

The Definitive Guide to Writing Top-Quality Content

Writing good content is neither easy nor impossible.

Having said that, one needs to know that there is a steep learning curve to write high-level content and this can vary from person to person. I’ve compiled all my insights and expertise from reading and writing over 100,000 words of content into one effective guide.

Note: Writing praise-worthy content is not just clustering of words to form a content:

1. The article needs to be written with empathy for the reader: So be relevant!

2. The article has to be:

Simple

Concise

Insightful

Appealing, and

Easy to understand

Aim for 2 hours per article with the least amount of distraction and maximum concentration.

Step 1: Understand the objective of the content

The most important step that many writers ignore is “understanding the objective of the content”, which ultimately results in missing out the key points and having to do tedious re-writing or modifying.

Listed below are tips to understand content goals:

● Read the content guidelines (provided with every article) thoroughly.

Also, read the ‘format inspiration’ which explains the structure of the article.

● Understand how the sentences are structured, the content flow, and the formatting i.e punctuation, images, and anchors.

● Ask as many questions as possible-Get inquisitive-Gather all the information.

● Highlight the key/main points in the content-Bold or highlight color for the text

Step 2: Create a well-researched “Outline”

After gathering enough information to understand the objective, create a content outline. Before that, you may want to:

Look for similar articles in Google by using relative keywords or the same title as the query, then pick the one you find most appealing to use as an inspiration.

Use case-studies, statistics and all the other required data from the latest sources.

Get all your doubts cleared and once you think you have sufficient data, you are ready to create the content outline.

Step 3: Write the first “Rough-Copy”

Hope for the best and start writing a draft based on your outline. It is absolutely okay to not be able to ace it in the very first go, just give it your best shot.

Here are few tips:

Keep the introduction and epilogue for the later as it is usually tricky.

Focus on the body, that is the easy portions of the content and is generally informative. The body, which includes all the essential details is everything between the introduction and outro. Therefore, don’t forget to mention all that is important.

Here is a template describing the same:

1. Start with a (relevant) compelling statement

2. Talk about the problem

3. Pitch the solution and keep it short

4. Concentrate more on the advantages of the solution not the features

5. Provide actionable steps to apply the solution

6. Last but not the least, write the introduction and epilogue of the article

Suggestions for the Introduction:

- Begin your content with an opening hook such as an intriguing question or data-driven statistics to lure the readers.

- Keep the introduction simple but sharp and to the point.

Suggestions for the Conclusion:

- Emphasize the content objectives again(in-brief)

- Avoid using words like “wrapping up” or “conclusion” as header titles, instead try a fascinating title for the article’s epilogue.

General formatting tips:

Concentrate on the Flow of the Content

Create Scannable Content(short, sweet and to the point)

● Use italics to highlight key points

● Keep paras under 3 lines and break it up with compelling single ling connectors.

● Break up long sentences-You can separate the clauses with a period

● The content can be full/little less of humor as per your comfort-to entertain the readers and to keep the involved.

Note: You can play with words at times, but remember you are being judged and your article might have a professional perspective!

Step 4: First Revision-Modify the draft

Remove big chunks of text if they seem to be irrelevant.

Less can be more, so avoid long statements. Keep it short and sweet but powerful and striking.

Avoid long statements, use periods to separate different parts of the sentence.

This is a common mistake done by many writers, intentionally or unintentionally we use far too many words, unnecessary complex and abstract words.

Do not forget to document and record everything that is done during the revision.

Step 5: A Full and Final Run-Through

After making all the required changes, run-through the entire article once again to be sure and satisfied with your work. While doing this-please have patience as it might seem time-consuming but it is worth the pain.

And, you are done!

Use this guide as an opportunity for your learning experience and please remember, it is okay to make mistakes, but be sure to learn from your mistakes. That is your first step towards success!