How to increase revenue during covid
Tags: Online Shopping, Covid 19, Tech, Business, Btechmedia

BTech Media

Businesses more then ever are losing revenue to COVID-19, and some struggling to stay open. Today, we talk about the best ways to increase revenue.

Customer shopping online

Getting your business online

Our suggestion to businesses looking to increase revenue and keep a good earning during these uncertain times is to put your business online. Customers are relying on businesses having a website to shop online, so they don’t have to go in stores. We spoke to Pier Solutions Chief Marketing Officer, where he explained why getting your business online is so important.

Customers are looking for a way to avoid going into crowded stores, malls, all of it. If you have a business and your not online, your losing money, and lot’s of it. I heard this quote once, ‘If your business is not on the internet, then your business will be out of business’. That is 100% true. You don’t need anything fancy, just a simple, easy to use website.

He says that you need to grow your social presence, offer sales, do things that will bring customers in. Ask yourself, what can I offer that provides a unique service to customers, what am I doing that different that will attract customers.

For those looking for custom websites, check out piersolutions.ca where they offer custom websites, mobile apps, and will be offering a new service, ALLYE, which you can find more about in our other article.

Social Media

If you couldn’t already tell, the idea of today’s article is to try to enable people to get their business online.

Instagram offers services such as instagram business, where you can sell products directly from your account. You can pay little money for ads to reach thousands of people. These tools help you gain traction, and could even result in sales. Even at a 1% conversion rate, you can buy an ad that reaches 3000 people, you may end up getting 30 new customers from that one ad, and all it cost way $20–30.

We spoke to an Ex-Youtuber to get his opinon on social media views and ads, and the effects of doing such. He had amassed over 2000 subscribers and had hundreds of thousands of views on his channel before stepping away from the job.

When I was doing YouTube, I started focusing on growing my platform, and for one year, I consistently posted every other day, and focused on growing my platform not just on YouTube, but on instagram. Don’t be afraid to post content daily, and multiple times a day. You have to take advantage of the algorithms these apps use. The same doesn’t only apply for YouTube, but for all social platforms.

This YouTuber (who asked to have their name hidden), focused on gaining views more then subscribers, and started consistently getting 20k views or more on every video. He was able to make money providing ads and also from the amount of views he got.

The moral of this story is, you need to post ads and gain views on social media. Social Media is the way, if your not on it, your losing out on so much money. Use YouTube, Instagram, Facebook and any social media platform you can to consistently post, upload content, provide offers to customers, and build your online business.

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Featured in this Article:

Chief Marketing Officer, Pier Solutions. contact@piersolutions.ca

YouTuber, (undisclosed)