Downgrading technology. Upgrading Self.
By: Krishnaa Artisto
Tags: Tools, Zoom, Digital, WhatsApp, Platforms

Downgrading technology. Upgrading Self.

Let me start off by mentioning that in my decade of working I am currently working with some of the best minds and yes if you are reading this then you are one of them or a potential collaboration in the future.

Our work requires us to be on screen day after day and I feel everything we design makes the most of our time. Stillness itself has become something of a lost art in our ‘busy being busy’ culture.

A Harvard study shows the average person’s mind wanders 47% of the time, and vibrations, notifications on apps aren’t helping. Doomscrolling through whatsapp groups where multiple conversations that aren’t addressed to you eat up into inspiration time. Many of us have recognized this is so and are trying to redress the balance by bringing some stillness back to our lives. This time for calm is necessary. Allowing these resets will serve us well.

“I just think the world changes very fast,” he said. “Obviously I’m from a very different generation. I am a millennial. To me it’s not a foreign territory. I grew up with the Internet. I’m aware of social media; I like it in some respects, I don’t in others. It’s part of modern-day culture. Obviously, fashion is about change; it’s a kind of conversation about the world. Yeah, we have to keep up, for sure.” — Daniel Lee, Creative director at Bottega Veneta

The above quote is from a recent article. Read it here.

My instincts are driving me to completely get off all additional platforms to communicate and keep myself available only through email and call for work purposes. Call me old school but there was a time when messengers were used for personal chats and email was used for work and one had ample time to reference and absorb inspiration. Don’t get me wrong, people have different style/approach of working but when I put in 90% of my time in referencing for the right brand tone I end up doing what I do best.

Also, with the sure introduction of new privacy permissions that will apply in the future where personal information will become mandatory through these apps it’ll be best to opt out of them now.

While I’ve listed the cons I am aware of the pros of using these tools.

Whatsapp, Zoom, etc help face time and connectivity 24/7 in the current scenario when all of us are working remotely. It can also be a quick and efficient way for review/feedback on projects/campaigns that have tight deadlines. However, it does not reduce the turnaround time in pure design sense. Which is why I want to try a new process where these services are subscribed to only when it is absolutely necessary. Below is what I propose and I am open to discuss the same. Feel free to reach me anytime.

Let’s approach life with an active but quiet mind.

Have a fantastic and productive year!

Yours Truly — Krishnaa Artisto

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Krishnaa Artisto is a designer & curator + founder of Artisto Designz. Currently designing a community for professionals — dysco.in. Former Chief Design Officer at Jack in the Box Worldwide, which is a part of The120MediaCollective and one of South Asia’s most awarded digital agencies.

Feel free to drop me an e-mail at krishnaa@artistodesignz.com if you want to chat or collaborate :)

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