The one reason why I have my Patron’s download the Patreon app
By: Barry Gipson
Tags: NFL, ESPN, Patreon, Dallas Cowboys, NBA

“Knowledge is not power. Applied knowledge is power.”

We Are Built Different

The simple answer is because the more committed you are to a thing the less likely you are to quit it. In order to understand the value of this simple step, I will share how I came to this conclusion with a short story below.

When I created my Patreon in 2017 I would have never imagined I would be sharing what works or not there with you here on Medium. The beautiful thing is many of my Patrons now follow me here as a result of this mind shift.

Since 2016 I have been blogging about Dallas Cowboys fans during my travels from Seattle to South Beach with them. Many are also Patrons, and little do they know that they taught me the most valuable lesson during this journey.

This goes back just a few short years ago while I was working for Comcast. I still utilize all of their services too by the way. When I sold them door to door for 2 plus years I believed in the product and their apps religiously.

This is a great segway on what the Detail of the Patreon app does, and how it benefits both the Patron and creator when utilized effectively. The definition of Mamba Mentality.

The №8

Once I learned that the attention span over video content viewers on YouTube was about 5 minutes or so I knew my long-winded ass would be challenged to reduce my vocabulary as a result.

“According to a study by informED, many students, today are found to have an attention span of about 10 to 15 minutes long. Some studies say that the human attention span has dropped to eight seconds, which is lower than the attention span of a goldfish” the LA Times recently shared.

Patreon creators have to be shakers and movers on social media in order to attract new Patrons with their content. You are fighting for the attention span of fans also at war with those same platforms, and other content generators.

More importantly than converting visitors into Patrons is the relationship you begin to build with that Patron who is supporting your content. After all the effort you put into attracting new Patrons the real work begins once they sign up. After doing so make sure to have them download the app.

The Bonus

For almost 2 years I underutilized the entire Patreon creator platform suite of tools. I did use the embed button to promote it on my blog posts for Cowboys fans though.

Think of all the other platforms that you communicate with your Patrons on. What if they all went down. How would you continue to get content to them daily? How could they communicate with you?

Downloading the Patreon app is the number one way you should communicate with your Patrons. It’s exclusive which is why they are there to begin with. Take it from a veteran here if you’re new to Patreon.

The bonus of this all is creators need to communicate with their fans. The Patreon app is the best way to do that. When I was in sales with Comcast once I sold a new customer in their home they immediately downloaded the app.

With consecutive commitments in a short period of time people buying your product or service are less likely to quit your product or service in the long run. Besides, I didn't get paid on those deals until they were installed later.

Going back to the amount of work it takes to create content and attract new Patrons, every little thing counts for us creators. Like downloading a simple app. If you want your Patrons to hang around long term download that app!

Have You Dialed A Veteran Today?

Call To Action

When I took my Cowboys fan blog and created my Patreon I wanted to build something different. Something unique that’s never been created. Four years later you and I are doing this together here on Medium as a result.

Now I will Combine my content between my blog to support my Patrons with their Cowboys stories, and Medium to cater to my veteran community with fans of all the other 31 teams. They have veterans with mental health challenges too. I know for a fact they all have media entrepreneurs.

If you’re a Patreon creator or a veteran that found any kind of value in my content today be sure to follow me here Barry Gipson. Then before you go be sure to join my “Weekly Smoke” newsletter.

It's designed for veterans who are creators of their own Bullet Proof state of mind. A freshly rolled email packed with cannabis content to burn with your cup of Joe on Monday mornings.

Do have your Patrons download the app too? What other features on the creator platform do you use to engage your Patrons with? Leave a comment below and let's get the discussion started.