Creating A Marketplace App With Reaction Commerce: The Advantages You Can Derive From It
Tags: App Development, App Development Company, Marketplaces, Marketplace App, Reactioncommerce

Creating A Marketplace App With Reaction Commerce: The Advantages You Can Derive From It Apiko Jun 10, 2020·8 min read

Once you have made up your mind to create your marketplace with an ecommerce platform, ensure you have gone through the pros and cons of the process, and be ready to go with the flow.

The most important thing is to ensure the platform fits your business needs and has the ability to expand as your app grows in might and size.

Therefore, this article is designed to help you meet the world of Reaction Commerce. This young, but already authoritative open-source e-commerce can become your one-stop solution.

Seeing is believing, so, why don’t we start exploring how “Reaction Commerce” is an accurate means to create a modern, dynamic, and user-friendly marketplace?

The General Review of Reaction Commerce

As you might have known, Reaction Commerce is a Meteor.js based open source e-commerce platform. In March of 2017, the program was officially launched and made public. However, within a short period of time, the program has been upgraded to a real-time reactive; which makes it an indefinite personalized e-commerce platform for all.

The main reason behind the evolution of Reaction Commerce was because the team discovered that most of the e-commerce businesses grow out of the ready-made platforms they use. Furthermore, to roll with the flow in the e-commerce industry and the technological change; users have to engage in a tedious process — switching from the old platform to a brand-new one, to avoid paying the exorbitant cost and waste more time customizing the new one.

Sara Hicks, co-founder, and CEO of Reaction Commerce said:

“E-commerce technology is still in the first inning and has a long way to go — we know because our team has spent decades building shops on platforms that we outgrew or broke altogether. We’ve spent the past few years honing Reaction Commerce and turning it into a platform that both evolve with the industry and inspire further change.”

So, Reaction Commerce has the ability to help you grow your business from any level to the degree you can’t even imagine! It won’t limit you to growth but foster development.

Are you interested? Then, let’s observe some of the advantages you can derive when you decide to create your personalized marketplace app with Reaction Commerce.

Read also: Reaction Commerce: Pros and cons of MeteorJS e-commerce solution

The most essential objective of the Reaction commerce team is to carve a platform, big enough to grow your business with the right technologies. And, since every house is built on a foundation, your marketplace app performance and elasticity also depend on the technology as the base. Therefore, our analysis will start from the Reaction Commerce Technical Goodies.

Check out Apiko’s portfolio and embark on a journey of developing your own profitable and growing marketplace!

Using Reaction Commerce for your marketplace app: how can it benefit your business?

Reaction Commerce is established with the latest frameworks and technologies.

Bear in mind that as a wide platform, Reaction Commerce is supported by many open-source communities. These are made possible as it adopts a popular and flexible framework and technologies in its process. And, these sets of technologies include JavaScript, Node.js, npm, React, and MongoDB. Furthermore, it also adopts NoSQL databases, in processing voluminous data without time-lag. Moreover, Reaction Commerce operates on Meteor node.js framework, which makes it real-time reactive and performs excellently.

You might be thinking: what makes Reaction Commerce special? The concepts are “Flexibility and Modernised approach,” both modes in its operation have drawn countless developers from the whole planet to its beauty. And, big thanks to their active community with over 7200 members, working ceaselessly to ensure Reaction Commerce is the top e-commerce open-source project on Github.

Ever since its birth, the Reaction Commerce community kept improving with the speed of light, a stance that signifies more opportunities ahead. Reaction Commerce team’s goal is to further enhance their effectiveness, add something new, and expand their platform; to enable brands and retailers to utilize their stores and marketplaces easily.

Reaction Commerce provides you with constant support and a manual guide

If you are thinking of customer support in case of any challenges, you have come to the right place. Their platform has a real-time support channel, to supply you immediate and effective answers to your questions. Aside from that, Reaction Commerce also made available a series of manual directions such as guides, tutorials, and forums. Undoubtedly that you are on the safe side.

You get a 100% personalized platform

Another incredible aspect of Reaction Commerce is that everything is possible, and as the Alpha and Omega of the process you get to extend or change any configuration to fit in line with your business goals. Furthermore, being completely open-source, you have access to download your codebase and enlarge the process. The stronghold — devoted members of the community and popular technologies make Reaction Commerce the perfect choice for creating a mighty marketplace that will let you meet your business needs.

Reaction Commerce offers real-time e-commerce and analytics

As a standard platform carved on Meteor Framework, information is transmitted and updated in a millisecond when a client requests it from the server.

Why is Reaction Commerce essential for online marketplaces?

The main objective of Reaction Commerce is to be an ultra-fast processing platform that creates the concept that steals the show. Therefore, such a mechanism in your program would enable a mode that draws your users closer to the purchasing arena without time lag. A practical example can be observed in Reaction Commerce offers such as product load, promotions, and pricing without page reloads or app updates.

The platform is also a single-page app. You might be wondering what that signifies? As a new user, everything you need on the platform is loaded sequentially behind the scenes. Though maneuvering through these pages may seem new and slow; however, once you’ve checked on the contents or pages you admired, another visit to these pages would seem easier and faster as all the data is now locally available.

Furthermore, once a user is on your website, such an individual would be exposed to different sets of actions; which includes product selections, clicking on it, enabling the filter, adding products chosen to the cart, and more. And, Reaction Commerce (configured to adopt event-driven technology JavaScript) is the best in handling the job. In a millisecond, Reaction Commerce will track all these processes as requested by respective users and update them immediately. You should check on the article “Why Reaction is real-time” for more analysis.

In the article there is a great example of how it works. Let’s assume a shopper has looked at the product on a website for nine times in just two days; and, on the third day, he or she observes that same product again for the 10th time in three days!!! Immediately, Reaction Commerce will send a promotional offer to the shopper in real-time, without him/her reloading the page. This function is a spontaneous reaction discharge to captivate the client’s attention and lure him or her to make a purchase at that point of time. We agree that this stuff is really cool, as it helps you to decrease the bounce rate and get more conversions.

Reaction Commerce is SEO optimized.

Reaction Commerce adopts the following tools for handling SEO:

Iron-Router conducts both server- and client-side routing and assigned normal titles for each site/document/URL.

Kadira Flow Router provides client-side routing only.

Kadira Dochead adds meta-objects.

Prerender.io — service, enables your JavaScript website to be crawled by search engines.

Based on the aforementioned, no doubt that a marketplace carved with Reaction Commerce will be SEO friendly.

What kind of project can you adopt Reaction Commerce for?

As a multi-versatile platform, Reaction Commerce is a perfect operational tool for both mono-merchant and big marketplaces, and as part of the all-round function, it is also suitable for startups, middle-size business, and companies.

In one of the speeches, the co-founder of Reaction Commerce said:

“We’re already attracting major brands, from 10 Fortune companies and 500 businesses in the Internet Retailer to vertically native startups, and everything in between”

Reaction Commerce will be up and running for your project if you:

Decide to change to a different platform

The process of transitioning from one platform to another is now made easier than ever before on Reaction Commerce. Its brain box — Reaction Commerce team — has developed transition paths from Magento, Shopify, and BigCommerce to ensure your smooth switch from one to another.

Work as an e-commerce developer or run an e-commerce agency.

Reaction Commerce offers partner programs that enable you the developer’s resources, devoted support from the management, revenue-sharing opportunities, etc.

Reaction Commerce Features

Product and Inventory management

Universal tags to arrange your goods alphabetically

Order management

Customer profiles

One-step checkout

Notifications

Advanced search

Adjustable shipping rates

Discounts

Personalized themes

A system that enables the integration of thousands of open-source packages.

Reaction Commerce integrations

Reaction Commerce is integrated with the following services:

Alavara

Tax Cloud

Elastic Search

Shippo

Authorize.net

Reaction Commerce payment processors

To ensure its credibility, encourage online payment, and protect the client against extortion and other security issues; Reaction Commerce is deeply integrated with popular and reliable payment processors such as Stripe, Stripe Connect, COD, PayPal PayFlow, Express, Braintree, and Authorize.net. However, if the list does not include a payment provider you desire, you may easily integrate your own.

Reaction Commerce mobile app

Reaction Commerce mobile app is agile and highly responsive. The app can also be configured to create a native iOS or Android app.

Reaction Commerce personalization

As previously mentioned, Reaction Commerce is extendable by new features. For instance, the following are some of the features Reaction Commerce does not have but can be incorporated if desired.

Promotions and advertisements of the product

Bidding

Product reviews

Affiliate program

Custom commissions

Keyword search

Order history

Always remember that Reaction Commerce personalization has no limit and adding extra features won’t cause a glitch.

Reaction Commerce Pricing

Since you are here, I’ll be straight with you. To develop a marketplace with Reaction Commerce would require a minimum of $5000. This price includes the deployment of all out-of-the-box features and setting the server. However, if you want something more exclusive (a marketplace with wider functionality), the price would, therefore, be more than average. Nevertheless, your requirements dictate the cost. If you are interested in marketplace app development, contact us and get a free estimate for your personalized app with Reaction Commerce.

In a nutshell

Currently, Reaction Commerce is growing and expanding with diverse features and functionality. The main reason why many startups and established marketplaces keep coming to its realm is that they marvel at the incredible opportunities it makes available. If you have any questions about Reaction Commerce personalization, feel free to leave a comment below.