E-commerce: An Easier, Better Choice for Trending Fashion
By: Lucy Jade
Tags: Technews, Fashion, E-commerce

How many times have you struggled in the shopping center for selecting the perfect watch for your graduation party? How many times have you been to the mall to match the color of your bag with the chiffon saree in 2015? I am sure some of you did out of the insecurity of not getting the exact product you wanted. But for a large number of people e-commerce, read online shopping, is the ultimate solution.

Whether you go to work or are busy doing the household chores, you are always in a hurry, running out of time. E-commerce has made life easier and better because all you need is the internet and smart thinking — the rest of the work can be done while Googling the websites. They provide easy directions that you can follow. Additionally, in our sub-continent both cash or delivery and online payment via debit cards are equally popular. You can follow fashion, upcoming tech, wearables etc. and can order them within a minute.

Ask yourself — why e-commerce? Why not go to the store physically to buy? You have a clear answer. It certainly saves time. In fact, it saves money as well. There is no way to deny the fact that in the last ten years our lifestyle has immensely changed. Nowadays following what is trending, what is in vogue is much easier with the help of the internet, or more specifically online shopping. Irrespective of the gender, both men and women participate in online shopping as the following fashion is not limited to women in particular anymore.

You already know that online shopping can also help you choose within a wide range of options. Consumers can have the same product in different colors, in different size and sometimes they are even made of from different materials having the same design. You have the size, the weight given on the web page. You choose accordingly, order the product and pay. Whether it is bags, shoes, watches, dresses, books, shirts, wearables, pants, accessories, jewellery, grocery products, stationary products and interiors — you can have everything online.

There is a number of websites through which you can buy online. For example, kaymu.com, amazon.com, lazada.com, shadmart.com, ebay.com, chaldal.com etc are some of the popular websites for online shopping. But no every website can always provide you the according to your requirements. Sometimes you may not find the perfect design you are looking for.

F-commerce, which is a Facebook page for the website’s online marketing campaign, is a highly popular page for online shopping. You will not be surprised to hear that now every other physical store has their Facebook page for online selling. Thus, e-commerce has spread its wings with the help of this social networking site. This networking system has also benefited big time by letting people visit the Facebook page of various stores and brands.

The actual, physical stores upload pictures of their latest collections through their online page. From Valentino to Gucci, from Salvatore Ferragamo to Christian Dior — every other fashion brand launches collections online so that people from all over the world can see and what they are up to for the upcoming season.

If I tell you what features you want to see in the coming five years for the online stores — won’t you like to add your opinion to that? If I were you, I would have loved the idea. So, for making online shopping more interesting, innovative and unique, the websites can add features so that consumers can send pictures to them and suggest choices for pre-order. For example, you can design your own dress or shirt and send them pictures suggesting the right color, button and lace that should be added to it.

No doubt, today’s commercial environment is more competitive than the past. Plus, the e-commerce business has added more investment so that people can buy products sitting at home. Furthermore, fashion is accessible now. You can follow what is trendy and fashionable with the help of online shopping. Thus, e-commerce is expanding the business through social media and online stores.