fabiochiu/medium-articles huggingface dataset:
I will promote your podcast to multiple social media platform
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Tags: Podcasting, Podcast Marketing, Podcast Promotion, Music Promotion, Podcast Streamer

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LyceumPodcasts — A new community for people who are interested in ideas.
By: Richard Davies
Tags: Podcasting, Soundeducation, Education, Podcast, Audio

LyceumPodcasts— a new audio university and community for educational podcasters and their listeners was announced during Sound Education, a four-day event in Boston for hundreds of educational podcasters and their listeners.

“The community I am creating for is people who are interested in ideas,” said Zachary Davis, founder of Sound Education.

“What if the world’s best teachers, from yogis to Yale professors, were brought together in a common space — a new world of learning at the tip of your fingers?”

LyceumPodcasts’ newly launched website says “we are empowering educators to open their classrooms to the world and making it easy for listeners to pay the podcasters they love. Together, we are curating the cosmos of knowledge.”

“Our problem now is not information, but access: finding teachers to learn from, peers to learn with, and students to teach.”

Plans call for an online space that curates and connects: where creators of educational podcasters and their listeners can gather in interactive communities on the same platform they use to listen. “We are bringing teachers and learners together in person through Lyceum Chapters,” it says.

The announcement came on the final day of Sound Education, the well-attended conference for educational and academic podcasters.

Organizers say the podcasting event’s goal was “to distill complex information into lectures, conversations, and interviews that are free and accessible to everyone in the world.”

“This was the most wonderful, warm, and useful conference I’ve ever attended,” said philosopher and writer, Samual Loncar.

That sentiment was shared by many other participants, including veteran journalist, podcaster and public radio host, Christopher Lydon. “There’s a sense of urgency and public opportunity here. I haven’t looked around at a journalism setting with as many beautiful, enthusiastic people as I’ve seen here since I was in the bureau at the New York Times.”

Richard Davies is a podcast consultant and co-host of the solutions journalism show, “How Do We Fix It?” He attended the Sound Education conference.
#DeleteMonday with Talking Politics: History of Ideas 2
By: Vaaka Media
Tags: Podcasting, Podcasts, History, Podcast Recommendations

by Samyuktha Varma

Now that the existential threat feeling is starting to lift, how about some Sartre?

This week I am recommending “Talking Politics: History of Ideas 2” Podcast which I think is as good if not better than a Masterclass (I’ve never taken a Masterclass). The show is hosted by Cambridge Professor and London Review of Books contributor David Runciman, who hosts Talking Politics, which is a great, serious interview show about politics. This spinoff series is for when you’re feeling extra nerdy and thinking about how it might be the right time to fill some of the “gaps” in your education from the lectures you skipped to go drink beer.

It’s Monday morning, so I’m not going to waste your time — here are three reasons why it’s great: First, David Runciman has an extraordinary voice and his presentation style makes you feel like he wrote up a talk just for you. The series has no music, no distractions, no archival audio, and makes no attempt to entertain, it’s just Prof Runciman talking, and you will listen because he wrote this so that you — lazy college drunk — can get another chance to finally learn something. Second, the episodes are standalone, each devoted to an important work of an important political thinker, so while helpful, you don’t have to go in order.

There is no episode on Jean-Paul Sartre (yet), and right now I’m enjoying “Rousseau on Inequality” in which he talks about Jean-Jacques Rousseau’s discourse on Inequality. Third, like all great professors he takes all your muddled feelings about the world and boils them down to fundamental questions: in this one, it is “How did we end up with these idiots in charge?”. Who wouldn’t want to know the answer!

Listen to this episode of Talking Politics History of Ideas 2 on Spotify here.
Women’s History Month: Q&A with Wonder Media Network Founders
Tags: Podcasting, Womens History Month

Women’s History Month: Q&A with Wonder Media Network Founders Stitcher Follow Mar 22 · 3 min read

Jenny Kaplan and Shira Atkins, best friends turned co-founders of Wonder Media Network reflect on how their experience at WMN, and their podcast Encyclopedia Womannica has informed their understanding of Women’s History Month. From leading a women led company to their work exploring women in history through Womannica, Shira and Jenny are inspired to uplift the stories of women leaders past and present in their work each day.

What does Women’s History Month look like at Wonder Media Network?

Jenny & Shira: WHM is one of the more festive moments in WMN’s calendar. In many ways, it is the culmination of our year, because the focus and essence of the month is so intertwined with our daily work. It’s a perfect time to highlight Encyclopedia Womannica and bite-size daily stories of amazing women from history. This month, we’ve also been hyper focused on our show Ordinary Equality, which details the history of abortion access and reproductive justice in the United States and beyond.

To celebrate the “history” part of Women’s History Month — is there a woman from history that you find particularly inspiring?

J & S: It’s nearly impossible to pick just one. Just a few days ago, we profiled Fredericka Mandelbaum on Encyclopedia Womannica. She’s not necessarily a woman of moral perfection, but she is damn inspiring — she was a crime boss on the Lower East Side of Manhattan in the late 19th century at a time when women were often shunned from the workplace. One of the great things about being a part of the Womannica network is the unending well of stories to learn from.

This month has been all about women who have defied the odds to find commercial success. When things are tough, we find solace in the stories of entrepreneurs past including pirate queen Ching Shih, mail deliverer Stagecoach Mary, and master seamstress Elizabeth Keckley.

What informs your decision of the women who you choose to lift up and celebrate in Wonder Media podcasts?

J & S: At WMN we are always thinking about ways to expand our awareness. For us, amplifying underrepresented voices is baked into our DNA — not only because it’s the right thing to do, but also because it’s the most interesting thing to do. Who are the women we’ve truly never heard of? Those are the stories we love most.

What advice would you give other women looking to start their own businesses or be the first in their field?

J & S: Trust yourself! Be confident. You’ll get a whole lot of advice — solicited and not — when you’re starting a business, but the best thing you can do is remember why you’re doing what you’re doing. And build partnerships with people you genuinely like. Business is no fun when you work by yourself. Teaming up with people you respect and can learn from is so much of the joy.
Don’t overthink; Start podcasting!
By: Aniruddha Pawade
Tags: Podcasting Tips, Podcasting, Tips, How To, Podcast

Content creation is crucial to build up your experience & digital presence. Podcasting is that one medium that I feel is simpler than blogging and vlogging. Apps like Anchor have made life so much simpler. Content across the world is getting real and raw. So don’t bother so much on how you will come across as a newbie podcaster. Pick up the phone, open the Anchor app, and start podcasting. My two cents…

What should be my podcast theme?

If you are starting a podcast to build up your personal brand, take up a topic in your work field and where your expertise is. Bring in either guests, or co-hosts to keep things fresh and interesting. If you want to be an influencer or are starting a podcast with a purpose of getting sponsorship deals, pick up popular themes. I feel entertainment genre does well overall.

How to record a podcast?

If you are not from the AV production field, the best way to get started is Anchor. Anchor makes it easy to not only record, but to also partner with guests/co-hosts, and also lets you add copyright free music.

How to send my podcast to Apple/Google/Spotify?

Using Anchor you can syndicate the podcast to Apple Podcasts, Google Podcasts & Spotify. Once you become pro at podcasting, you can start exploring options for self-hosting and syndicating feeds.

How to increase listens?

Good content always wins. Keep the content relevant for your target audiences. Keep promoting the podcast through personal messages, using your social media channels and through guest collaborations. The key to being successful is consistency. Keep at it for a good amount of time. If you want to publish an episode weekly, that make that happen for at least a year and you will see results if your content is good.

If you have any other questions, feel free to get in touch. I had made a short 5 minute podcast for those who want to start podcasting. You can listen to the audio here.

Cheers!
Multiply Your Revenue, Befriend Any Celebrity, & Leverage a Hand-Selected Assortment of Branded Social Media Content — for Only an Hour a Week of Your Time.
By: Steven S. Safak
Tags: Podcasting, Podcasting Tips, Advertising, Podcast, Digital Marketing

Multiply Your Revenue, Befriend Any Celebrity, & Leverage a Hand-Selected Assortment of Branded Social Media Content — for Only an Hour a Week of Your Time. Steven S. Safak Jul 7, 2020·2 min read

🔑 Multiply Your Revenue, Befriend Any Celebrity, & Leverage a Hand-Selected Assortment of Branded Social Media Content — for Only an Hour a Week of Your Time.

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Now, imagine inviting any influencer onto your advertising asset & having them say “Yes!”

Imagine this costing you an hour a week & getting not only a top-ranked Podcast, but square videos, vertical videos, quote graphics, and promotional artwork to squeeze every ounce of value out of your every second.

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Introduction to Mastering Mediocrity
By: Zeeshan Akram Jabeer
Tags: Podcasting, General News, Lifestyle, Podcast, Podcast Recommendations

Being stranded at home, I didn’t have access to a studio nor the equipment. For once, my only outlet of expression was taken away from me, I couldn’t create, I was uninspired and I was truly lost. I didn’t want to let my idea of the perfect podcast rid me of an opportunity, I didn’t want the pandemic to be something I was limited by. Albeit sans the above mentioned, I did have a hint of charisma that only came out in front of those that I was very close and comfortable — either intentional or unintentional, I knew this could be a small step towards something.

A little light bulb above my head sparked. Though there are only a handful of English Podcasts and Talkshows in Sri Lanka all of which focused on bringing guests who were already well-known and successful. More often than not these were centered around overly glorified stories that are deeply unrelatable. It lacked a sense of authenticity and general accessibility. Everything is so over-glorified and spurious. We can all relate to leaving everything behind and moving into the city of glamour with 20 something bucks in hand and building a net worth of over $20 billion, right?

Real conversations weren’t the norm, they were trapped between closed circles out of the fear of being discarded as uninteresting or god-forbid to be judged. Mediocrity is undervalued, mass media and society as a whole has us programmed to live these unrealistic and picture-perfect lifestyles, standards set by the influencers of the magnanimous silver screen and your smartphone’s screen alike.

Mediocrity is looked down upon as a form of underachievement and discarded as an outcast of the existing social bubble. The underlying narrative is that as much we try to make our lives seem interesting on tiny squares on Instagram. The truth is, outside the square, life in all its essence is mediocre — and that’s okay, and just like the tale of The Ugly Duckling, the mediocrity of life needs to be told and heard. Like a Phoenix born from the ash, the podcast came up with the idea of ripping off the facade and having a real conversation to give you the essence of mastering your mediocrity. These conversations are the down-lows of all journeys — the ones that were successful, the ones that were a lost cause, and everything in-between.

In this weekly podcast, Zeeshan Akram Jabeer, a Sri Lankan serial-creative — — filmmaker and entrepreneur take you through what Mastering Mediocrity really is like. Join us every week as we indulge in what can only be summed up as a close-to-the-bone reality of individuals who thrive in a varied range of industries. From business insight to everyday life, we talk about everything controversial and mundane.

New episodes of Mastering Mediocrity out now on YouTube, Spotify, Google, Apple Podcast, etc. Find them here: https://linktr.ee/zeeshanakramjabeer

We believe that by bridging the gap between education, environment, and experience; We can truly disrupt traditional thinking and community and togetherness.
Line of Duty gives boost to Untold: The Daniel Morgan Murder
By: Acast, For The Stories.
Tags: Podcasting, TV Series, Podcast, Audio, BBC

Listens spiked nearly 150% after podcast mentioned in episode two of the BBC drama’s new season

Acast has revealed that true crime podcast Untold: The Daniel Morgan Murder has seen a dramatic increase in listens of nearly 150% across all listening apps since playing a key part in Sunday night’s new episode of BBC drama Line of Duty.

In the TV show, Andi Osho’s character Gail Vella is found to have been recording a podcast at the time of her murder — inspired by the success of real-life podcast Untold: The Daniel Morgan Murder.

The podcast, which looks at the unlawful killing of Daniel Morgan in 1987, is presented by Peter Jukes and Alastair Morgan, Daniel’s older brother.

Sam Shetabi, Acast’s UK content director, said: “Podcasts are so popular now that even the biggest TV show of the year includes them as a major plot point. Acast works with more than 25,000 of the world’s best podcasts, so we know what makes a great story — and Untold is up there with the best.

“It’s testament to the show’s brilliance that a fictional character like Gail Vella would be so invested in it, and I’m so pleased that even more people are coming to discover the podcast after its cameo.”
Meet Singhal co-founder of Stamurai. On building the world’s biggest digital therapy app for stuttering & stammering.
By: Neil Patel
Tags: Podcasting, India, Tech, Entrepreneurship, Healthcare

Meet Singhal co-founder of Stamurai. On building the world’s biggest digital therapy app for stuttering & stammering. Neil Patel Apr 1·2 min read

Giving a voice to people who don’t have a voice. Today my guest is Meet Singhal. Co-founder of Stamurai. A Mobile app that helps you learn & practice speech therapy exercises for stuttering & stammering.

So in this episode he talks about how stuttering controlled his life almost having a breakdown and how he turned it all around by developing this mobile app. Talks about the initial prototype & acquiring his first customers. Which now has 40,000+ installs across 155 countries around the world. Talks about the science and psychology around stuttering.

Never ordering food he liked only ones that were easy to say. Dealing with speech therapists. (30% sceptical , 70% encouraging) Talks about the best day so far. What you should and should not do when dealing with a person who stutters and telling his first ever joke! Talks about the subscription based business model .

Does music work? — We talk about the headphone scene from the King’s Speech! And finally gives great advice about raising finance & finding product market fit. Its an inspiring story and one that will inspire you!

In this conversation we also talk about:

Traditional speech therapy is expensive

Growing 15% every month.

His Initial assumptions — would people use a self-directed product?

Honey is not the cure for stammering & other quacky myths!

Speech therapy has not changed for the last 100 years.

Being a 2x entrepreneur

Why do people stutter?

Biggest learning from the initial MVP

Why his first startup failed (Khan academy for india)

Being Inspired by Charlie Munger.

App design challenges.

‘Getting rich is never easy in a well formed society’

How they onboard users.

Getting help from Prosus, a global consumer internet group.

Why do products fail?

‘It’s a hard journey , but filled with meaning’

Product roadmap — expanding into other speech disorders.

links

https://stamurai.com/

P.S

if you need something to do during these challenging and difficult times and want some inspiration and need some creativity. check out Skillshare. Skillshare is an online learning community with thousands of classes in design, business, tech, and more. Anyone can join the millions of members in our community to learn cutting-edge skills, network with peers and discover new opportunities.

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music by Punch Deck.

https://open.spotify.com/artist/7kdduxAVaFnbHJyNxl7FWV
Sometimes It’s Better Not to Know
Tags: Podcasting, Podcast, Dining, Dungeons And Dragons

Yesterday, at lunch with Tim & Breen, we watched a busser grab a fork from our table and give it to an unsuspecting diner at a different table. We were in shock. He didn’t say a word to us — the fork was unused, but he didn’t know that — he just walked over, picked it up, checked it for food remnants and walked it over to the other table before we even realized what was happening.

Tim tried to alert the fork recipient but they didn’t understand, or didn’t care. But we cared. We cared a lot. Because about an hour earlier, when we were given the utensils we went on to use for our meals, one of the forks had food on it.

From an objective standpoint, seeing what we saw didn’t change anything about our actual meal (which was delicious, by the way). We had already used our utensils. They had been in our mouths. But that glimpse behind the curtain completely reframed an enjoyable experience.

Episode 3 of the Twenty-Sided Podcast is now online. In it, my character (Cleave Beefchief) hits somebody with a bottle of Jack Daniels. Jack was one of my go-to drinks in college — I upgraded to Gentleman Jack by the time I was a Senior because, you know, sophistication.

One time I had barely a shot left in the bottle so I filled the rest up with Coke. A couple of guys saw me drinking straight from the bottle and thought I was just taking it to the face. I asked them if they’d ever tried Gentleman Jack. They said no. I told them it’s super mellow, that it tastes just like a Jack & Coke. Then I let them try it.

They were amazed: it did taste just like a Jack & Coke.

-KB
How-to stay organized with your podcast production
By: Leah Jackson
Tags: Podcasting Tips, Podcasting, Production Companies, Production Management, Organization

If you’re producing several podcast episodes every week while juggling your job, family, kids, etc. it’s almost impossible to stay organized. Using project management apps or making spreadsheets can help — but they’re also time consuming. What’s a time-strapped podcaster to do?

For one, get back to basics. At Puka Puka Creative we keep an iron-clad production spreadsheet, covering everything from guest contact info to the next four months’ worth of content. That sheet is available if you want it. But you’re a busy person, we know. So if you just want a quick survey of the process and tips for staying on top of it, then this post is for you.

Project Management

Setting goals and milestones is key to any successful podcast launch. Schedule your pre-production, production, and launch dates in a simple kanban board style so you can see your entire production from week to week. This can even be used as a handy content calendar.

Managing tasks

Even the most simple of simple task management sheets will keep you feeling less stressed and more prepared everyday. Assign tasks to yourself and to team members that includes a task description, due date, and status dropdown. Be as descriptive as possible when assigning tasks to teammates so they know exactly what is needed. You may not have been a project manager before but you are one now.

Tracking guests & outreach

Keep a comprehensive list of all your booked talent with contact info, interview dates, and social handles for easy reference. Also, create a separate list of your outbound guest leads to track response statuses.

Tallying your budget

Be diligent by tracking all your expenses either weekly or monthly to save yourself the agony of going over budget.

Cross-channel content

This is your new best friend — a content index. Links to your audio, video, and design files all in one place. If you’re producing social campaigns or audiograms add them to the corresponding episode for easy reference. A sheet like this is also helpful when archiving a show so you have a record of all your content.
Edupoding the Masses
By: Harry Duran
Tags: Podcasting, Podcast Playlist, Interview Questions, Podcast, Podcast Review

Edupoding the Masses

Each week, I interview intelligent, thoughtful, caring, resourceful, and inspiring podcasters. These folks are producing interesting shows and it’s my job to allow you to get to know them a bit more. Be sure to follow us on Twitter and Instagram or visit podcastjunkies.com to hear the latest episodes.

Harry welcomes to the show, teachers and podcast hosts, Mealey & Tudsicso. Mealey and Tudisco are the hosts of Unprofessional Development, a show that showcases real teachers telling real stories and sharing their wisdom, insights and experience from the world of education. In this episode, Mealey & Tudisco share the story of how they met and what inspired them to bring their unique perspective on education to a podcast. They talk about their own real-life stories from the classroom and reflect on their growth as podcast hosts. Finally, they discuss how the global pandemic impacted their podcast and regale the audience with the backstory of how they attained an unbelievable guest for their show.

🎤LISTEN and SUBSCRIBE: http://fullca.st/3fGWiZP
The steady decline of Podcast enjoyability featuring GuestStarX
By: Mr. Thinkingbig
Tags: Podcasting, Personal Development, Advertising, Podcast, Content Marketing

This article is brought to you by [insert random business with recurring contract model].

I really like podcasts. I listen to podcasts while walking, while travelling, while commuting and even while cooking. I’ve never managed to do any of that with blogposts or books. Yay, podcasts!

I feel like I am growing closer to some podcasters and find myself looking forward to the next episode. Hearing a person’s voice really creates a connection. I can hear their enthusiasm, feel their passion. They’re a bit like friends.

I get why podcast are popular: handy medium, great content, incredible connection to the listener.

And more and more of my favourite content creators get a microphone and start recording. More and more shows go into my iTunes ‘download automatically’ list. Great things.

Never-ending-stream-of-content, I’m having a blast.

But, clearly, the money followed

Money followed the popularity of the medium — as it always does.

And it shows.

Many podcasts are quickly morphing into 45 minute commercials. And it seems to be getting more subtle and sneaky.

What started as an innocent ‘This podcast is brought to you by’, is now a steady stream of product placements, brand promotions and endorsements. Books you should buy, conferences you should attend and products that’ll help you. There is constant, never ending, product push (puke! 🤢).

Flavor of the month guest star

If the hosts aren’t talking about a product you should buy, lease, rent or hire, then they plug another podcaster (or two) you just have to check out.

Or worse, for this episode only they’ve invited the flavor-of-the-month guest star. Because GuestStarX has a truly unique amazing story you really can’t miss.

The story is so good, that I’ve heard it already on 5 different shows. This month. Oh, and want to find out more? GuestStarX also has his/her own podcast, check it out! (amazing coincidence — there’s also a book)

It’s not content if the story was already told 4 times — It’s just more advertising.

As a listener I’m beginning to think these ‘guests’ are paying to get on your show… are they?

Dear podcasters, dear friends, is the money too tempting? Did you start podcasting just to get yourself some of those sweet advertising dollars? Or am I seeing/hearing this all wrong?
Learning Podcast Basics
Tags: Podcasting Tips, Podcasting, Áudio, Podcast, Podminers

A new business tool that is evolving continuously is podcasting. Meanwhile, when the apple iTunes wan being revolutionized, the businesses and marketing felt the need for podcasts. Podcasting is a well-known term and very easy to record. If you’re new to the podcasts, then here are simple steps for you:

- The very first step is to choose the topic you want to deliver the content on. The most important factor while choosing the topic is to have deep knowledge about the topic to deliver the quality and unique content to your listeners.

- That’s your choice whether you want to invite some guest & have conversation, debate or anything.

- Then you need to choose the targeted audience, based on their demographics and their interest, you need to finalize the content.

- Next, you need to determine the purpose of your podcast as finalizing the goal of the audio facilitates a lot while creation.

- The next step is to record the audio. Any mp3 recorder can work for you. But now there are several platforms which provide the inbuilt feature of recording and editing.

- The last step is to choose an accurate free podcasting platform from where you can broadcast the audio and share with your network as well.
5 great tech podcasts, all hosted by women
By: Peter A. Mckay
Tags: Podcasting, Diversity, Technology, Media, Women In Tech

I recently realized, happily, that almost all my favorite tech podcasts are either solo hosted or co-hosted by women.

For all the justified concern about gender diversity in tech these days, this strikes me as a bright spot worth sharing, especially since I honestly didn’t plan my media consumption this way. I just went looking for the most relevant content to play in the background throughout the day while I’m working, and that happened to be a lot of shows hosted by some really sharp ladies.

Here are my top five tech staples, with links to subscribe:

Unconfirmed: Weekly long-form interview show about blockchain hosted by Laura Shin. I find she really gets a great cross-section of guests, including folks working on quirky, cool projects I’ve never heard of and major household-name figures in the blockchain space as well, like Ethereum founder Vitalik Buterin.

Unchained: Shorter, newsier show about blockchain also hosted by Laura. Great for keeping up on headlines and major trends in the space.

Pivot: Veteran tech journalist Kara Swisher and business professor Scott Galloway (aka “The Big Dawg”) co-host this show for Recode covering the intersection of tech, business, and politics. This one’s a lot of fun, published every Friday.

ZigZag: I started listening to this show, co-hosted by former radio journalists Manoush Zomorodi and Jen Poyant, because it was an original participant in Civil, a project to run news organizations “on the blockchain.” ZigZag’s first season focused solely on that subject matter, but the show has since morphed into a more holistic, fascinating discussion of “the culture of business and work — and what needs to change.” Glad I stuck around for it.

Command Line Heroes: Hosted by developer Saron Yitbarek, this Red Hat-sponsored show covers the history and evolution of open source. I truly “geek out” to this one. 😊

Finally, I’ll give an honorable mention to This Week in Tech, hosted by Leo Laporte, which is an indisputably essential discussion of Silicon Valley every Sunday. TWiT doesn’t fit the profile of having a woman as full-time host, but I’d say it is consistently inclusive of women as guests. Leo has also been open about trying to improve the racial diversity of his panels, which is a vital issue as well in the tech industry.
Hell is Real — The Parker J Cole Show
By: Parker J Cole
Tags: Podcasting, Christianity, Heaven, Hell, Bible

If Heaven is real, then hell is real

A lot of people like the idea of heaven but most of us have a problem with hell. After all, why would a good, loving God create a place like that? A place of everlasting torment. In fact, this whole idea of hell can, for some people, be a stumbling block to faith in Christ. To think that a God will commit someone to eternal torment seems like overkill, right?

It’s one of those things about the God of the Bible that we just don’t like. We’ll happily accept His love, bask in His mercy and wrap ourselves in His arms. But things such as judgement, and punishment, yeah, no one wants to hear about or stomach that. We tend to shy away from it because, in our very limited understanding, surely God can give us a break. Hell must then be a metaphorical understanding of evil. Or, maybe Hell isn’t hell but just a pit stop to annilhilation.

But I’m here to unequivocally say, Hell is real. Joining me tonight is my guest co-host and contributor, Christopher Weeks. Join in the conversation by calling in at 929–477–1965 and press 1 to be live on air. Or, click on the link here: http://tobtr.com/s/11552957.
Be Positive: Why That’s So Much Better Than Saying “No”.
By: Richard Davies
Tags: Podcasting, Solutions Journalism, Media, Podcast, Positive Thinking

Podcasting, by its very nature, is an optimistic endeavor.

From venture capitalists and big media firms who’ve poured huge sums of money into risky podcast ventures, to small teams of independent producers, we are all making a big bet that our shows will reach their intended audience.

The enthusiasm and passion that we express for what we do provides fuel for the difficult times and dark days when it’s hard to pay the bills or hope for a better future.

As we search for growth, it really pays to be positive in all forms of our communications.

“Every time I’m writing an email to people that I work with, and I find myself using the word “not” or “don’t” or “shouldn’t”, I stop, look at it,

and think: can you re-phrase that in a way that is not about “not”, and “don’t” and “shouldn’t”, and turn it into something positive?” says Benjamin Dreyer, copy chief at Random House and the author of “Dreyer’s English: An Utterly Correct Guide to Clarity and Style.”

During a long, entertaining, and highly informative interview with Preet Bharara on the latest episode of his podcast, “Stay Tuned With Preet”, Dreyer declared: “Honest writing is a kind of truth telling… Good writing is a kind of morality.”

And so it is with podcasting.

No other medium is so one-on-one. When we listen to a podcast it’s usually just that single voice in your ear. Nothing more. Hosts and producers should choose their words carefully to communicate exactly who they are, and what they want to say. It’s their most vital task.

We live in a time of anger and polarization, when hateful, fearful messaging is amplified by social media.

Don’t copy what may appear to work on Twitter or in the political arena.

As podcasters, our measurement of success goes much deeper than the number of followers, retweets or “likes” that we have. With each episode, we are trying to connect in a thoughtful, authentic way with people who may not have heard us before.

“When it’s in the context of love and grace, and somebody really cares for you, you can hear a lot from them,” former Congressman Bob Inglis told me recently on our podcast, “How Do We Fix It?”

“If you don’t care from me, I’m not going to hear anything from you,” he said. “We need to reach people and say: We really like you. We think you’re good.”

Our industry is growing all the time, and changing fast. Facing others with a smile on our face and hope in our hearts is a necessary way to stay focused and balanced when things get crazy.

Richard Davies is a journalist and podcast consultant. He makes podcasts at daviescontent.com.
Meet North Shore InnoVentures CEO Chris Ilsley
By: Zach Servideo
Tags: Podcasting, Boston, Startup, Innovation, Entrepreneurship

Discover more Boston Speaks Up at Boston Business Journal’s BostInno: www.americaninno.com/boston/boston-speaks-up/

Chris Ilsley is the chief executive at life science and technology incubator North Shore InnoVentures (NSIV) in Beverly, MA. He’s also a board member of both the North Shore Chamber of Commerce and North Shore Technology Council. Ilsley stands out for his role fostering an innovation community outside of Boston. He serves as NSIV’s representative to a variety of local, regional, state, and industry organizations. Ilsley has spent a career driving innovation and entrepreneurship in areas ranging from biotech and cleantech to big data, and has previously connected the New England region with the United Kingdom as the Head of Science and Innovation with the office of the British Consulate-General in Boston.

You’ll find our pre-podcast Q&A below. We recently visited Ilsley at the NSIV offices to record a BSU podcast you can listen to on any of your favorite audio platforms (Spotify, Apple Podcasts, Stitcher, SoundCloud). Enjoy.

Where did you grow up? England

How would you sum up your childhood? Family

What word would your loved ones use to describe you? Personable

When did you identify you were an entrepreneur? Moving to Cambridge, UK

Who most inspired you to become an entrepreneur? Two mentors: Jane Cox & Harriet Fear

Why are you passionate about fostering an innovation community on Boston’s North Shore? Opportunity

What is North Shore InnoVentures’ mission? Impact

Now more than 10 years old, NSIV has grown to occupy 13,000 square feet at the Cummings Center. What’s next for your Beverly, MA campus? Expansion

How would you describe your mentoring role to next class of Greater Boston entrepreneurs? Developing innovators and leaders

Describe your relationship with the city of Beverly. Close

More broadly, what more can the cities of Beverly and Salem (and adjacent cities) do to foster a stronger innovation community? Advocacy

The commuter rail is a critical component to connecting Boston’s tech community with the North Shore. What new infrastructure investment or initiative would you like to see to help foster a more vibrant North Shore innovation community? Regular & Frequent Regional Rail

Where do you live now? South Natick

What do you love most about the North Shore? People & Seafood

What would you like to change about the North Shore? Self-Belief

What is your favorite place you’ve visited? Yorkshire (home). Otherwise Paris or Rome

What would you change about the world? I.E., What problem facing the world would you most like to see solved? Everyone is going for Climate Change.. I’ll throw in Affordable & quality healthcare for all.
Few Tactics to Grow Your Podcast
Tags: Podcasting, Podcasting Tips, Business, Blockchain Technology, Podcast

The podcast is on great boost and will not stop anytime. But if you own a podcast and doesn’t have the listeners, then it doesn’t mean that podcast doesn’t exist. The podcast is a rapidly growing industry and it exists in huge number.

The questions to think upon are:

- Is the podcast helping you to grow the brand?

- Does it is reaching an accurate audience?

- Is it helping you to increase your business?

The answer to all the questions lies there itself. If you’re having the potential audience, if you are reaching to the quality listeners then it is obvious to grow faster as you’re investing time, money and efforts into it. Your efforts decide what you are selling, how good is its quality and how much does it worth. With attracting quality listeners, this also helps to attract high-quality sponsorship’s. As the audience increase, greater are the chances to spread the content.

Now, the question arises — How to grow your podcast?

So here’s the answer to it… Check the following points:

- Make your show the best as you can

- Choose a creative, attractive but short title not too lengthy

- Make sure to choose the right equipment

- Select the appropriate podcast hosting platform

- Focus on the niche you want to speak on

- Think about your audience

- Think according to the listener’s viewpoint

- Check the insights regularly

- Choose interesting and engaging topics

- Open the suspense’s in the end

- Learn to enhance your network

- Collaborate with the friends of the same niche

- Share your podcast on different social channels

- Get your followers of social media to engage too

- Get an attractive website

- Create a blogging website and update it timely

- Create different forms of your podcast as in few people love to watch videos and love to read. So, wok for all the sections.

- Don’t forget to include the description of the sharing platforms

- Use transcripts and notes too

Create an appealing and engaging call-to-action

- Make your goal clear that what you want your listeners to do. So, accordingly, choose the right time to appeal either in beginning or middle or at the end of the show.

- Update your shows regularly as per your words to the listeners

- Plan vacations and record at that time. It’s the best way to relax the mind and get beautiful but deep thoughts

- Get engaged with your commentators too, just like with your followers

- Invite other podcasters on your show

- Be active on other’s show as a guest

- Interview the famous personalities

- Be specific during interviewing the guest with the outline prepared and approved before

- Create the podcasts and market as a personal brand and never stop doing such

So, what you need now? I guess nothing…

We have an amazing platform for you to share your ideas and views by your voice on PodMiners. Register now!
Video is Audio First
By: Michael Greenberg
Tags: Podcasting, Startup, Video Marketing, Content Strategy, Content Marketing

Keen YouTube strategists will tell you that it’s one of the biggest audio platforms in the world. And that many people who watch your YouTube videos, especially the longer ones, are just going to have the audio on in the background.

The dirty little secret of advertisers, content strategists, and digital creators all over the world.

People don’t prefer video. They don’t prefer audio. They don’t prefer text. They default to the format they believe is best for them at that moment.

A video might be some of the most engaging content out there. But, it takes 100% of your attention if you want to get everything from it.

Text is the oldest of the three to be recorded. It is the slowest to transfer information, but also the most precise. In order to achieve a similar level of precision with video. You’re going to need both the audio and the visual.

Audio is our middle ground. And quite frankly, it is the greatest opportunity in content at this moment.

So when you plan your video content, you should first design it as audio.

After planning great audio content. Record it with video.

The visuals will help you attract a wider audience. Taking the time to craft the audio without them, we’ll leave you with better content.

After your done recording your amazing audio visual content.

Transcribe it. Post the text.

That’s exactly what I’m doing here.
Imperfectly Zero
By: Lauren Swainston
Tags: Podcasting, Sustainability, Zero Waste, Podcast, UX

Imperfectly Zero

Zero waste living has been a major passion of mine for the last several years, so when the challenge was presented to me to create a podcast, I knew exactly what subject I wanted to cover. As a long-time podcast fan, I was excited to try to create my own and better understand the inner-workings of the production and creation of the platform.

Getting Started

Before recording, I worked on solidifying an approach to the podcast. This was a bigger challenge than I anticipated, because having a solid hook is crucial to creating consistent content. I vacillated through a few different ideas- namely, focusing on a very education-heavy solo approach, doing an interview of different zero waste ambassadors, or having a more conversational style podcast. After discussing it with my husband, Greg, he got excited about the subject and volunteered to be my co-host.

Here’s the Hook

After getting my co-host, we still had to figure out our angle, something to really draw the listeners in. Once Greg got involved, though, the idea came together pretty quickly, largely because, although I have been interested in zero waste for several years, Greg has been much more hesitant to get on board with it. We decided that I would teach Greg about different zero waste topics every episode, in an effort to help him better understand how to live a lower waste lifestyle. We ended up incorporating activities into the one of the episodes and discussing what Greg learned from them as well.

Planning the Episodes

After getting our hook, we worked on figuring out what subjects we wanted to broach for the first three episodes. We quickly found out how crucial it is to have a solid outline and specific talking points to discuss in each episode, and we even did some dry runs of what we wanted to say for each episode before sitting down to record. The subjects (without too many spoilers, in case you want to listen!) are as follows:

1: Introduction- meeting the hosts and discussing our inspiration for the podcast.

2: Zero waste grocery shopping- how to reduce your waste at a grocery store and some new experiences for both myself and Greg.

3: Composting- a few basic things to know and how to get started.

Creating a Cover

Creating this podcast is only the first of many experiences I plan to create for this content. Because of that, the cover art influences the future of the brand. In an effort to establish a solid ground for future branding, I experimented with several different cover art options. Here are the designs I created:
Co-Hosting ~ Some thoughts
By: Jon Moore
Tags: Podcasting, Ideal Listener, Jmpodcastingservices, Co Hosting, Podthoughts

What are you trying to do? This will inform your search for a co-host. As a co-host myself I can tell you why I do it and this might help in your decision making process.

I co-host on two shows, The Real Food Chain and Permaculture Plus. I do so because a friend, Rich, asked me too. I accepted because, in many ways I am the ideal listener to these shows. That’s a clue. The ideal listener is a fan of the show, supports the ethos and thrust of the vision and brings a slightly different understanding from the producer. It reinforces the vision for the show.

I bring a different perspective to these shows from Rich. He comes at the visions from a suburban point of view and I bring a rural slant to the shows. He gardens, I’m setting up a small regenerative farm. You can see how these positions reinforce and support each other while giving a wider feel and depth to the shows.

Now there is another perspective I’ve seen. I observed an advertisement for a co-host. This went along the lines of: I need a new co-host, someone who will argue with me no matter what I say. The current co-host is too nice and accommodating. If that’s what you’re looking for then go for it. Conflict for its own sake to generate interest and comment.

This is not how I would do things but it is a legitimate form, particularly for political or sports based shows. I think there’s more than enough conflict in the world myself but that’s me.

Over time, life changes, co-hosts can come and go. Don’t be welded onto a particular person. The vision for your show can change too. This may necessitate a change in co-host or a need to bring in another. It’s your show, go with it.

The other advantage from a co-host is the generation of creative ideas. Having more than just yourself seems to create a total greater than the sum of its parts. Content ideas can be a stumbling block, at times. Two minds on the lookout for ideas is a helpful thing.

It may, with someone you don’t know that well, be necessary to have a written contract for a co-host. I’ll do this, you do that and so on. Especially if the show becomes a great success and the money starts to flow. As we, of certain age, know, nothing breaks up some friendships like money. Think of how a will tears certain families apart.

Takeaways