Are Headline Analyzer Tools Really Helpful for Writers — A Case Study
By: Esat Artug
Tags: Writing, Social Media, Marketing, Productivity, Creativity

Headline Analyzer Tools that I Used

In this article, I’ve used the 5 most known headline analyzer tools to investigate whether they’re beneficial for writers or not.

One of the best ways to attract users' attention is being able to make the readers feel emotional while they are skimming through the plethora of headlines already available online. Regardless of it being sadness, happiness, anger, or even shock, evoking any emotion in a reader is sufficient to get a click.

So, if you’re looking to capture a user's attention through emotions, Advanced Marketing Institute’s Emotional marketing value headline analyzer is the best tool for you. This blog title analyzer measures the EMV (emotional marketing value) to the headlines.

Additionally, the tool also provides information about what emotion you are likely to evoke, which will help you determine if this is per the action you want the users to take. For example, if you want the user to get inspired and purchase your product, it’s probably not the best idea to evoke anger.

Standout Features:

It’s free and simple enough to not take up too much time when developing a headline.

It assigns a score so that you can improve the more times you test out your headline.

It displays your headline’s “type of appeal” (e.g. spiritual), giving you an idea of how your users are going to view the headline.

With a focus on search engine optimization, IsItWP provides eye-catching and attractive article titles that drive traffic, shares, and even rank better on search engine result pages. The best component of this tool is that it is extremely to use.

All you need to do is add your headline, following which the tool will provide certain recommendations as to how you can improve your headline. Once you make those changes, you can add the new headline, which the tool will analyze until your title is perfect.

The headline analyzer tool is free to use.

It provides many tips throughout the analysis to help out your headline writing.

It analyzes the length of your headline using both characters and word count.

It provides a total headline score to identify all of the words that are emotional, powerful, uncommon, and common.

Here’s another headline analyzer that provides concrete scores for you to compare your tests and understand why some of the headlines you publish are either great or mediocre.

Capitalize My Title headline analyzer uses over 50 different data points to evaluate your headline, email subject, or ad title on a scale from 1–100 for the following categories readability, SEO, and sentiment (emotion).

Standout Features:

The headline analyzer provides several scores for readability, SEO, and sentiment.

It identifies common and “weasel” words, which are words that don’t help convey much meaning.

It offers suggestions for boosting SEO in your headlines.

You’ll learn how to incorporate power words and positive word counts.

The next on our list is ShareThrough Headline Analyzer, which is known for its easy-to-use, yet well-designed interface and effective headline enhancement suggestions. ShareThrough provides a host of results and quality scores that depict how your headlines are performing.

Moreover, the tool further provides certain pros of the headline and areas of improvement, along with recommendations on how to make your headline stronger. The unique selling point for this tool is that it focuses is results on targeting users for marketing, advertising, blogging, and others.

Standout Features:

The Sharethrough headline analyzer is free to use.

The website design is intuitive and clean enough for anyone to use and understand.

It provides suggestions on things like headline lengths, context words, alert words, and passive language.

It provides several unique suggestions such as mentioning a celebrity or body part in your headlines.

You receive an engagement and impression score, both of which are defined on the website.

Your headline testing history is stored so you can see how your overall score, engagement, and impression scores have changed.

For a free tool, the CoSchedule headline analyzer provides more than just a score and some tips. Instead, this tool creates a comprehensive report highlighting the pros and cons of your post title.

Moreover, the tool is simple to use too, as all you need to do is type the headline around which your content is based. The tool then uses a database to help you identify areas of improvement in the existing headline.

By the end of the process, you will have a headline that is in line with headlines that have resulted in good conversions in the past. In short, the tool ensures the final headline has a correct length and is engaging.

While this tool is free to use, you do need to provide your personal information like name, email, address, among others to access CoSchedule.

Standout Features: