Graphic Designing
By: Sana Rehman
Tags: Graphic Designing, Graphics, Graphic Designer, Graphic Design

Graphic design is a skill where professionals create imaged content to convey messages. Graphic design can be defined as “any discipline of art and the visual communication that is represented by symbols, images and words in a combination, that capture a viewer’s attention to communicate a specific message.”

A graphic designer can use effects such as typography, visual arts, and page layout to get the best results. In the present era, graphic designers are hired to bring out creative thoughts into action. Graphic designers play a vital role in bringing out the mechanism into a realistic image.

Through advertisements companies and brands can use graphic design to promote and sell products, delivering complex information through websites in a digestible way by infographics, or creating an identity through branding, among other things.

GRAPHIC DESIGN BASICS

For graphic designing beginners it is very important to understand the bases of the design. Here we discuss the basics of graphic designing one by one.

Color

The color is an important element of design basic. Color is effect and power. Color represents the overall mood of a design, but only if you know how to use it. A graphic designer when choosing colors for business cards, web design, and branding must know the basic knowledge of color theory because each color affects your audience. For example, bright colors signal happiness, gold & neutral shades bring to mind an overall feel of sophistication, and blue creates a feeling of calmness.

Space

Space in graphic design refers to the area around or between the various elements of the design. It is a key element that can make your design look more professional and clean.

Space can be used to create shapes or to highlight important aspects of a design. When a designer use of different space techniques in design layout it help to convey different meanings in term of quality, purity, openness, and comfort.

Space is great — as it will help the audience to easily identify the content of your design. Due to this reason, a designer must know about the rules of composition how he can use them effectively.

Typography

“Type is what meaning looks like.”― Max Phillips.

Typography in graphic design not only provides related information. It also creates a mood and gives the audience a visual message before they read the words.

It is one of the main pillars of design, and it expresses a brand or artwork when stylistically or even customized. Sometimes, to show your design concept ‘typing’ requires

Typography is applied to everyday life routines — on street signs, social media, web design, bumper stickers, E-books, PowerPoint presentations, videos, user interface (UI), and product packaging.

Texture

Texture refers to the sense of feeling, touching, and actualization in graphic design. The texture is an excellent way to add depth and dimension to your designs, which deliver a message with an intention of grabbing the viewer’s interest.

In graphic design, the texture will be “the icing on a cake” along with diverse shapes, texts, lines, logos, patterns, colorful designs, and other visual elements. Therefore, a designer should create a visually attractive design because he can’t compromise with the quality of texture.

Hierarchy

In graphic designing hierarchy is how a designer represents the elements on a website, brochure, or business card. It guides viewers where they should focus. As a general rule of thumb, the larger the design element, the greater the focus.

A designer should be kept in mind that visual hierarchy is a core element to sort the well-selected components that should look best together — so users can enjoy a smooth experience and forget that they’re using an interface as a medium.

Lines

The line is the most fundamental element of design. The line is the starting point for most designers staring at a blank canvas. In graphic designing, the line is defined as “two connected points in space”.

When a graphic designer selecting the appropriate lines for projects, he has plenty of options because lines can be: straight, curved or bent, thick, thin, horizontal, vertical, or diagonal.

In your daily life, you see different kinds of lines, you need to think about which type of messages they convey to you. Depending on the context of the line, heavy dark lines may indicate stability or threat. Dashed lines can suggest excitement, confusion, or dirt. Therefore, designers should always carefully consider how and when to use different kinds of lines to provide the very most impact, because even simple lines are able to convey so much.

Shape

In graphic designing shapes can be defined as areas or figures with boundaries or closed outlines. Shapes form the foundation of your designs because the way a designer uses them shows how he conveys characteristics and emotions in a nonverbal way.

In graphic designing there are two types of shapes that every graphic designer should know:

Geometric shapes are formed by connecting a set of points that join by either straight or curved. Two-dimensional or three-dimensional forms are including mainly in geometric shapes.

Organic shapes are well-defined and uneven. They can be symmetrical or asymmetrical.

Just like lines, shapes also give signs of different things. People relate squares and rectangles shapes balance and strength. On the other hand, triangles have cultural associations with religion, history, science, civilization, and power. Therefore, a designer should learn how he should be picked interesting, appropriate shapes, and giving viewers a more visually pleasing.

TYPES OF GRAPHIC DESIGN

If you are a businessman and in search of different design services for your company. Here we discuss six major types of graphic design. These major types of graphic design will help you to find the right skills for the job.

· Product Design

· Branding Design

· Website Design

· Print Design

· Publishing Design

· Animation Design

POPULAR GRAPHIC DESIGN TOOLS

The discipline of graphic design has been becoming more and more flexible with the arrival of new software and printing technologies. As almost all graphic designing is now being done on computers, therefore the most qualified and experienced graphic designers need to be well versed and expert in the use of graphic design software. However, in today’s digital climate there is some essentials software that helps in the high quality and complexity of the graphic design. These are:

· Macromedia

· Adobe product (InDesign Photoshop, and Illustrator)

· Canva

· Affinity Designer

· Procreate

· GIMP

· Affinity Photo

A graphic designer gains motivation from mentors and the internet. This medium helps a designer to become more creative and make a successful carrier in graphic designing.

FUTURE IN GRAPHIC DESIGNING

If we sum all story then these days the art of graphic designing’s becoming necessity of all growing industries like print media, films, animations, and computers. Through the internet and freelance employment websites an experienced graphic designer can work straight out of his home for many people at a given time and earning a handsome amount of money. Additionally, working as a freelance graphic designer has many other benefits, such as reduced costs in transportation and nor would there be a need to be spending money on expensive lunches. A bottom line is that as you’ve heard the old quote that is “rules are meant to be broken.” But the sign of a skilled graphic designer is that he first learns the basics of graphic designing and then making the conscious decision to break them.

COMMON GRAPHIC DESIGN JOBS

Graphic design is an excellent career choice for those people who wanted to work with computers and are artistically talented. Now day’s jobs are not too easy to find because of the current economic drop. In this era of the internet, although there is a bulk of graphic designing material available on YouTube. Therefore a person individually learns about graphic designing and becomes an expert in his field. Additionally, if you want to get the best job then you will probably need a diploma or degree in graphic design

As a result of the development in technology, many new types of graphic design have been introduced in this field. After doing completely in-depth research I found the following most common jobs titles:

· User experience (UX) designer

· Web designer

· Graphic designer

· Art director

· Creative director

· Senior media creative directors

Now, it is your choice which types of job suit you more according to your skill and interest. So now select a job from above, polish that skill in a specific field then enjoy the flexibility and freedom of being your own boss.