CSR CONSULTANCY
By: Pooja Jha
Tags: Csr, Ngos In India, Consultancy, Organization, Csr Consultant

CSR CONSULTANCY

Corporate Social Responsibility is a management concept whereby companies integrate social and environmental concerns in their business operations and interactions with their stakeholders. Corporate Social Responsibility is the continuing commitment by business to behave ethically and contribute to economic development while improving the quality of life of the workforce and their families as well as of the local community and society at large. There are four types of Corporate Social Responsibility. They are philanthropy, environment conservation, diversity and labour practices, and volunteerism. CSR impacts companies, nonprofits, and employees alike. Corporate social responsibility is not a mandated practice in the United States; instead, it is something extra that companies do to improve their local and global communities.

Benefits of Corporate Social Responsibility:

· Improved public image.

· Increased brand awareness and recognition.

· Cost savings.

· An advantage over competitors.

· Increased customer engagement.

· Greater employee engagement.

· More benefits for employees.

CSR Consultants play an important role in the entire process. They help corporations, public sector agencies; nonprofits and foundations create value through social change and empower them with data to solve social problems more efficiently. Several Indian companies have been implementing corporate social responsibility (CSR) programmes, either on their own, through a dedicated non-profit arm or by funding a few of their NGO partners. The Companies Act (2013) and the revised CSR rules (released in February 2014), takes this agenda of CSR further and makes it a compliance and board-level issue, thereby facilitating increased and conscious social spending.

Impacto Solutions is a modern day approach to transform the Social Interventions. At one end we wish to build the capacity of NGO’s by helping them create their website and enhance their footprints on social media and digital world, build the organisational systems and processes and on the other hand we aim to work with Corporate and provide them 360 degrees CSR solutions. Impacto is a readymade solution to help you be up to date with all the action around your social projects. Our platform leverages the experience and expertise of veterans of the IT and CSR & Social Development Space. The platform lets you engage with your projects in an easy, transparent, captivating and measurable way.

Impacto has a line-up of experienced professionals who work in the development and CSR space and have evolved and implemented hands on projects with the involvement of stakeholders by making use of SMART (Specific, Measurable, Acceptable, Realistic and Time-Bound) strategies.

Impacto provides the best CSR solutions!

Impacto is all about creating incremental value for your beneficiaries, that are long term, inter-generational and sustainable over the long run. The world is now moving from Impact Measurement to Impact Management. This is so because we are planning deeply for social projects.

Most of the successful social projects are defined by :-

§ Planned Inputs (Activities). All the activities done in social projects are done with a specific objective in mind. There are “reasons” for such activities to be done and what shall be achieved by those

§ Resource Allocation: All activities outline the resources they would be needing for these activities

§ Outputs: The short term results from such activities

§ Outcomes: The change created by these activities

§ Impact: The broad long term effect of the programme

Impact is not something that is evident at the onset or in very short duration programs or projects. It has to deliberate at the beginning of the project itself, where we want to be at the end of the project.



Creating impact needs meticulous planning, strong execution and most of all strong monitoring frameworks as small errors in the ongoing programs have the potential to derail impact.



It is also extremely important that the metrics used to define our impact are actually a good reflection of what we went out to achieve. We shall study the use of metrics first to understand measurement of change.