Choose the Best Instagram Scheduler- Planoly vs. Later
Tags: Instagram Stories, Digital Marketing, Marketing, Instagram Marketing

What comes to our mind when we search for an Instagram scheduler? Every business holder, be it a well-established one or a small start-up business, surely needs a management tool to handle the daily updates and other announcements on social media platforms.

Our focus is Planoly and Later; which one of these would you choose as your best Instagram scheduler? Both of these tools are considered among the best choices for your Instagram scheduling apps. We will discuss Planoly and Later side by side with their features in respective pricing so you can decide what would be the best match for your business marketing strategy.

While discussing these tools in detail, we would also like to mention SocialBu, social media management, and automation tools. It is compatible with Instagram, Facebook, LinkedIn, Twitter, and Google My Business. So, within the minimum budget, this tool can be your go-to Instagram scheduler.

Let’s now move towards the features these Instagram scheduling apps are offering. So that you can easily pick the one you like between planoly vs later;

Planoly

Instagram Story Scheduling

Founded in 2016, Planoly is proclaimed to be the first Instagram visual planner. It was designed for the sole purpose of making Instagram’s marketing strategy a simple task. Easing the complications of planning your Instagram feed and scheduling the content, this tool supports Pinterest, Facebook, and Twitter.

Features

You can easily plan and schedule your content for Instagram, Facebook, Pinterest, and Twitter with Planoly.

The paid plans allow you to add filters to your images.

You can create a hashtag group and add hashtags for easy use in the future.

With Planoly, you can also have the analytics of your posts like post engagement, number of likes and comments, followers count, and everything that comes under post insights.

The “StoriesEdit” feature allows you to be your designer. You can edit stories with hundreds of templates to choose from. You can edit your drafts and turn them into a beautiful post. If you use certain templates more than others, you can also favorite them for easy use.

“Sell-It” feature by Planoly allows you to turn your Instagram account into a virtual shop where you can add clickable shop links in your posts.

Starting Price

$9/month

2 social profiles (1 Instagram + 1 Pinterest)

Unlimited uploads for one profile and 30 uploads/month for other profile

One user

2. Later

Instagram Story Scheduling

Later was founded in 2014 and it is the first Instagram visual planner ever created. This tool was created as an Instagram planner and scheduler, but it is now compatible with Pinterest, Facebook, and Twitter.

Later was created on the belief that social media platforms have become a visual experience, so they have created a tool that can visually plan your feed.

Features

Later, Instagram scheduling seems no longer a myth. You can schedule stories, posts, and even a carousel with Later.

You can upload bulk images with the drag and drop feature.

To maximize your reach, you can search and use the UGC in your Instagram stories and feed.

You can also save your favorite captions, and the grid preview feature lets you visually experience the scheduled feed.

Later provides you with user analytics as well, where you can analyze the performance and growth of your profile. You can track the hashtags, keywords and even track the performance of individual posts.

“Link.in bio” allows you to turn your profile bio into a direct link to your website and turn the followers into potential customers.

Starting Price

$15/month

One social set

60 posts/social profile

One user

3. SocialBu

Instagram Story Scheduling

Launched in 2018, SocialBu was also created with a vision to have a one-stop solution for all social media management and automation purposes.

When we are discussing Planoly and Later, why felt the need to include SocialBu too? There’s no doubt that the tools mentioned above are exceptional in what they offer. But we have witnessed countless times businesses unable to utilize a management tool just because they are yet not ready to invest that much in their marketing strategy.

SocialBu is the best solution, especially for those looking for an effective management tool that is cost-effective and user-friendly.

Features

SocialBu can be used to plan and your Instagram Story Scheduling and posts. Before posting, you can edit your stories as well.

and posts. Before posting, you can edit your stories as well. When uploading a post with SocialBu, you can directly share it as your story as well. You can schedule the first comment as well.

You can bulk upload files on SocialBu in .csv format.

The draft folder lets you save your unfinished content that can be polished and uploaded later.

Social Calendar lets you visually plan your feed to see all your scheduled content with date and time.

You can track certain hashtags and keywords according to your niche and follow the latest trends strategically.

The “Analytics” feature can help you to track the performance of your posts and followers. You can also track your best-performing posts.

To increase engagement, you can send automated replies to comments and messages.

Pricing

SocialBu price plans start from $8 and go to as much as $199, whatever suits your needs. It also offers a free plan that allows you to test the SocialBu features.

Free Plan

Two social accounts

40 posts/month

Drafts available

Post preview

Hashtag suggestions

Post insights

Starter Plan

$8/month

150 posts/month

Four social accounts

Two custom queues

No Instagram story stickers

Four automation

One feed

Standard Plan

$19/month

800 posts/month

12 social accounts

No phone support

16 automation

Five feeds

Five custom queues

Super Plan

$59/month

30 social accounts

60 automation

15 feeds

15 custom queues

Unlimited monthly posts

Supreme Plan

$199/month

400 automation

150 social accounts

50 feeds

50 custom queues

Unlimited monthly posts

Which Tool Would You Choose?

When selecting social media management tools, people have different strategies to adopt to access a tool for their business. Therefore, we have listed all the basic functions with pricing, which a business owner analyzes when accessing a management tool.

Later and Planoly can be more suitable if accessed from an ecommerce point of view. But other than that, SocialBu offers no less features with the most competitive price any tool can offer.

Also, SocialBu can be the most user-friendly tool among all as it offers a chrome extension too. Thus, it makes the user experience even more seamless.