SPECTRUM
By: Kalpana Sharma
Tags: App Development, Space Exploration, Startup

Start up plan…

It’s intrinsic for us humans to seek answers. It’s our evolutionary heritage, moving us forward by motivating us to find out more and use our imagination. Mystery is the ultimate trail of breadcrumbs. It piques our interest, invites us to solve or make sense of something and use our imagination to fill in the gaps.

Humans have always looked at the heavens and wondered about the nature of the objects seen in the night sky. Space exploration helps to address fundamental questions about our place in the Universe and the history of our solar system. Through addressing the challenges related to human space exploration we expand technology, create new industries, and help to foster a peaceful connection with other nations. Curiosity and exploration are vital to the human spirit and accepting the challenge of going deeper into space.

NGC 6302

Helix nebula

ABOUT AND FEATURES

Spectrum is a place where you can explore as much as you want about the space you live in, the app is not only about the solar system but also contains data about the universe, nebula, supernova, andromeda, black holes, stars, planets discovered, time in space, and things you would like to know about.

Not only you’ll get theories but also videos that you can watch on the app, there is a library for the book lovers written by famous writers and researchers. It also consists of a group chat area, where anyone can create a chat room and invite people in your friend list on the app and talk together with people having common interest as you. You can also write your own blogs on the app and post it on the app for public to read and comment on it.

One can have a blast studying, exploring and chatting with friends. All this shows how this app is better than websites. It’ll give you the ease to explore most of the things and comparatively more. People spend time browsing and most probably don’t get everything they were looking for but here you can look up to it and even discuss about it in the group chats, this app will basically bring your interest more closer to you and will add even more fun when you’ll meet pals of same interest and will also learn many new things from them, amazing, right?

MARKET DEMAND

Customers always want something worth time spending in. Parents want their wards to always learn something new and I think this app will surely be approved by them. Market always demands something interesting and updated version of everything users like, this app is a new idea and will most probably satisfy users with its wide range. Now, when many of the people especially students stay home most of the time, they will use this app for educational purpose as well as a hobby of exploring the space. This app will be beneficial for learning purpose.

RELEVANT PRODUCTS IN MARKET

Yes, there are already many sites available to people and they also give information about the space that people look for. But if I talk about me, I sometimes don’t get what I am looking for or sometimes get something different from what I was looking for. This app will help people to get the thing of their interest in one go. Rather visiting different and hundreds of sites, you can explore as much as you want on your phone on only one app easy and not time consuming, right? You can use the browsing option in the app so if you want you can look for that topic on the google too. Not to get bored by only reading and searching there are many cool features in the app and people can stay engaged in their learning without getting distracted by looking for different locations.

For example, if you are looking for telescopes, be it Hubble, Kepler, gamma rays, x-rays, ultraviolet, microwaves excreta and wish to see its range the discoveries made by the telescopes you can see it all together here rather than browsing it online.

TARGET COSTOMERS

As the world is growing with time, we all know how people are trying to find about new possibilities and same about the universe, like about planets where life is possible, so that we can full fill our recourses since we are guessing we might run out of some in the coming future. It’s not like only common citizens can use this app many researchers or people in production industries would want to utilise recourses from some other planet.

Well, our main target is teens and young adults, people curious about the world beyond sky and the one who like exploring. Students studying astronomy must also be keen to keep themselves updated about the new discoveries and know as much as they can. There are some people who might gave up on their interest because of different reasons but still can’t stop thinking about the things they were so into; they can always and anytime use this app to satisfy their curiosity.

Give a boost to your imagination and learning

REQUIRED KNOWLEDGE

This will be a demanding app; it’ll require good amount of time and expertise.

· Product management skills — keeping the customers happy with our services by forming a transparent screen between the developer and the users.

· Design skills — the design of the app should be appealing to the users and they should be comfortable while using the features.

· Writing skills — app should incorporate high quality writing; the texts shouldn’t be a minus point

· Coding skills — we need programming languages to build the app

· Data — the data will be the already existing data taken legally from the authorised sections.

Hardware will be our computer systems mostly and internet connections. For completing the app we will require resources and people to build and run it in the desired way and ideas to fit in every puzzle piece.

SOLUTION

Spectrum isn’t a complicated idea and it’ll be user friendly.

When a user will make an account on the app, they will get some reward every day like credits, and these will be in form of coins. User can use these coins to unlock books and videos or use to build their profiles any which way they want to.

BUILD IN YOUR PROFILE- make your account and build your profile page, you’ll get different fonts and background colors or you can import yours from your gallery and make it attractive and reflecting your personality.

LOOKING UP FOR VIDEOS AND BOOKS- there will be an option for you to use the application and it will be available on your profile page. in the videos you can either watch the local ones by paying up with your coins or either it’ll open the preferred link for you the app page itself, and same will be for the books

GROUP CHATS- you can make your own group and invite people in or you can either join already made chat groups and exchange your thoughts about your interests.

WRITING BLOGS- these blogs will be displayed on your profile and you can post it publicly or only for the friends in your friend list.

BUDGET AND PRICING

The budget is really important. When installing this app, you’ll be requested to pay a small amount of rupees 115 and it’ll be asked to pay only once at the time of installing. After this you can use it for free, rather all the unlocking in the app will be done by the coins you’ll earn every day, or you can either pay small additional amounts to unlock books. We will try our best to earn trust of the users regarding their payment and privacy.

Advertisement of app will be done and it’ll cost us too, it’ll be on televisions and newspapers adds, so we expect good profit on its launching to compensate the efforts. After selling it till we feel its stabilized and people are happy with it will plan on sponsorship.

RISK ANALYSIS

Though the app is really good we know it’ll take some time to grow. I am still concerned about the working of the app, as in if it’ll slow down the performance of some certain smartphones. Since it’ll be a new idea in the market many will be excited about it and want to try and give reviews about it, so I want to make sure the software doesn’t crash or something like that when there is huge number of users, since there will a load on the software when multiple users from different location will install it and use it. If the performance on the first day drops it’ll be hard to relaunch it and get reviews again.

MILESTONE AND TIMELINE

The estimated time for this app will be around a year and a half since we’ll start from the scratch with a brand-new idea. With all good and expertise resources in our hands it’ll be over in this much time. The main task according to me will be collecting the data and designing it in a user-friendly way so that people can access everything with ease. There will a lot of data that we would need to save ourselves that we don’t need our users to look up for on different websites.

After building up the app we will do several tests to check the performance and on different smartphones. This testing will check all the features and entries we made. the privacy will also be tested if the software is able to secure everything and no loop holes are there. It’ll be seen if the app consumes too much battery life and internet data. After several other testing that would be necessary to test, we will launch the app in a month of time.

The first launch will of curse be in India, on google play, and after its success here it’ll be launched in different countries.

When a web page like of NASA is available, I wish to have data compatible to it. With videos and additional features planned its expected to attract people, where one can only read the theories and long paragraphs, I want the user to be relaxed while chatting with others in the group chats. This will make users satisfied with the application for which they paid. The best and the happiest moment will be when the space scientists of India will appreciate the efforts.