How to Add Links to Facebook Stories for Free? (For Personal Account and Facebook Pages)
By: More Digital
Tags: Social Media Marketing, Marketing, Facebook, Social Media, Facebook Marketing

In one of our previous articles (in Chinese), we have covered the five ways to embed URLs in Instagram Stories. In this article, we will teach you how to embed URLs in Facebook Stories.

How to embed links in Facebook Story of personal accounts?

To start with, you should first share the link that you wish to embed in your Facebook Story on your personal account:

Please note that you need to share the exact URL that you wish to embed in Facebook Story instead of content from the Facebook Page.

After that, click the “Share” button, and select “Share to Your Story”.

Now you should be able to see the URL widget in the customization screen of Facebook Story. At this point, you can edit the layout of the Story as usual, and then share it.

After publishing the Story, visitors will be able to interact with the URL widget. Users will be prompted with a dialog for browser redirection when they clicked the widget.

At the moment, this is the only way we have found to embed a URL in Facebook Stories of your personal account. Please feel free to share the alternatives that you have found in the comment section below!

How to embed links in Facebook Story of Facebook Pages?

Unlike Instagram, where you need 10,000 followers in order to embed links in Stories of your page, there is no prerequisite for Facebook Pages to embed URLs in their Story. The only perk for Facebook Pages with over 10,000 fans is the ability to customize the URL.

For Facebook Pages with less than 10,000 fans

Click the URL icon in the menu on the right-hand side:

Here you will find different Call To Action (CTA) Buttons, such as “Call Now”, “Get Directions” etc. Select “Learn More” to embed URL widgets in the Story. Note that the only URL that you can embed is your page website. This means that regardless of how many Facebook Stories your page had published, the only embeddable URL is the website you have specified in the contact settings of your page.

For Facebook Pages with more than 10,000 fans

The workflow is identical with pages having less than 10,000 fans.

The only difference is that you can customize the link of the embedded URL widget. This gives you the freedom to embed different URLs in each of the Facebook Stories of your page.

We are planning to test whether verified pages with less than 10,000 fans can embed customized URLs in their Facebook Stories. Please feel free to share your thoughts in the comment section below if you know the answer!

Using paid ads is another way to embed customized links in Facebook Stories. But we will leave it for another article as this one is for users looking to embed URLs for free.

Do you have any secret tips on how to embed URLs in Facebook Stories? And also, what’s your habit of using Facebook Stories? Feel free to share your thoughts in the comment section down below!

MORE Digital is a digital marketing agency based in Hong Kong. Our portfolio is composed of clients from a wide range of industries, such as real estate, media, SMEs, and game producers. If you had any difficulties with digital marketing, feel free to chat with us here or send an email to info@moredigital.com.hk!

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