Top 5 Podcasts for Copywriters and Marketers
By: Brinda Koushik
Tags: Marketing, Copywriting, Business, Freelancers, Inspiration

Top 5 Podcasts for Copywriters and Marketers

Photo by cottonbro from Pexels

Audiobooks and podcasts have become part of “me-time.” Podcasts become the best friend in your head when you are out for a run, on a long drive, or just at home doing household stuff. I’m into podcasts now more than ever because they help me learn a skill or become better at it.

As a copywriter, I love learning new tactics and also adopt time-tested marketing strategies. I am addicted to copywriting so much that listening to copywriting podcasts is music to my ears and joy to my heart.

I mostly listen to podcasts on Spotify, which is a rabbit hole of excellent audio content. I discovered most of these podcasts as I was browsing for my favorite copywriting gurus’ episodes anywhere on the voice web. And I’ve been aware of some podcasts from a couple of copywriters I’m following for a while now. All these are available on iTunes or wherever you listen to podcasts.

Even if you are brand new or a pro copywriter or marketer, you’ll benefit from listening to remarkable stories from marketing experts and veterans, slick tips, ad breakdowns, and fantastic revelations.

Ready for the inspiration over-dose? Here goes…

1. Geniuses of Copywriting

Hosted by Brian Cassingena, a successful copywriter in his own right, this podcast features talks with legendary persuaders, marketers, and copywriters. Though it ended in November 2020, it is a gem of a collection, and my favorites in this podcast are the ones with Kevin and Bond Halbert(The great Gary Halbert’s sons) and John Carlton.

Geniuses of Copywriting on Spotify

2. Business Made Simple

You’re going to get a ton of “actionable” information regarding how to start and run a business in this podcast. OK, I am a fangirl of Donald Miller and JJ Peterson after I heard them for more than a year. This podcast follows Donald Miller’s latest book “Business Made Simple: 60 Days to Master Leadership, Sales, Marketing, Execution, Management, Personal Productivity and More.”

They also host successful business owners as guests whom they serviced or even otherwise. They also critique a listener’s website on how to fix the messaging, which I find really helpful.

Business Made Simple Podcast on Spotify.

3. Copywriters Podcast

David Garfinkel, an author of a copywriting book, and a copywriting coach runs this podcast. I’ve listened to many great episodes and it’s running since April 2017.

If you’d like to get lost in stories of copywriters and how they built their business from scratch — like right from their car or by living in a friend’s basement — to their success formula is, then you've got to tune in.

Copywriters Podcast on Spotify

4. Copy Chief Radio

Hosted by Kevin Rogers (founder of Copy Chief), you’ll get insightful stories and actionable takeaways from hundreds of successful copywriters, young and old.

I often hop into this podcast and always discover some pearls of copy wisdom like this one — BREAKING DOWN BIG IDEAS BEHIND MILLION DOLLAR AD CAMPAIGNS.

Copy Chief Radio on Spotify.

5. Dan Kennedy's Magnetic Marketing

I recently discovered this podcast. Dan Kennedy is one of the legendary copywriters who’s authored over 20 books on business and marketing.

In the podcast, he highlights the Magnetic Marketing system, which is used by students who are successful businesspeople raking in profits by using his teachings.

Magnetic Marketing Podcast on Spotify.

Other honorable mentions that were my favorites but stopped last year (blame the pandemic or the hosts got busy?) are Hot copy podcast by Kate Toon and Belinda Weaver— and Nicole Walters Podcast that I found engaging and inspiring.