What is the Best Instagram Marketing Tips to Increase Social Media Presence?
By: Somchandra Gurumayum
Tags: Affiliate Marketing, Marketing Strategies, Social Media Marketing, Instagram Marketing, Online Market

What is the Best Instagram Marketing Tips to Increase Social Media Presence?

In this article, I’ll take a look at some of the best Instagram marketing tips, and find out what makes Instagram so effective when it comes to reaching your target audience. If you’re new to Instagram, or just want to get better at using it, take note!

Easy Steps To Start

You can start your Instagram marketing by posting pictures of your products, but keep it real. If you have an ugly product, don’t post a photo of it unless you are going for a joke or a parody. Also, post some photos that stand out from other brands’ feeds; try uploading videos and animated GIFs instead of still shots for something different. Make sure you include hashtags with your posts! These include words and phrases related to topics in which users want more information.

Actionable Tip 1

Create a strategy. Your Instagram presence is like any other marketing tool: it’s only as good as your strategy. To make sure you’re creating posts that drive followers and conversions, create a digital marketing strategy that outlines your goals and how you will measure them. Incorporate specific tactics into each campaign — this will allow you to track success in each area of social media, which will help you adjust your strategies over time.

Actionable Tip 2

Find Your Hashtag and Build a Strategy Around It: Instagram is all about hashtags. With over 10 billion hashtags being used on Instagram, there’s no better way to gain your company exposure than by leveraging hashtag strategy. Before you start investing time into your Instagram marketing campaign, find out what’s trending in your industry and make sure you have it on hand.

Actionable Tip 3

Identify and understand what your audience wants on Instagram. Before posting, think about how you want people to feel when they see your images, and which emotions you want them to associate with your brand. This process will help increase engagement levels. Actionable Tip 4: Make sure that all of your images follow Instagram’s suggested ratio guidelines and include a clear call-to-action for interested users.

Actionable Tip 4

Have a consistent brand presence in all social media channels. Whether you like it or not, people associate your brand with your personal digital footprint. If you have a poor digital reputation, then don’t expect your sales pitch will be compelling. Be active on all social media platforms and help establish an immersive brand experience by using visuals, video content, and call-to-action buttons in each platform.

Actionable Tip 5

Choose Your Hashtags Wisely When you’re posting on social media, it’s also important to select your hashtags wisely. Use a keyword or hashtag that people will actually use when they’re trying to find out more about what you offer. If there aren’t many people searching for your service with a particular tag, then you won’t have many followers searching for your content that way either.

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