GigZo Cohort Curriculum
Tags: Marketing, Freelancing, Freelancers Union, Community, Freelancers

This is the 9-week syllabus for the summer cohort at GigZo. Boost your freelancing career with GigZo now.

Session 1 : Fundamentals of freelancing

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Lesson The fundamentals of breaking into freelance!

Mission Schedule your recurring freelance coaching sessions

Lesson The not-always-obvious fundamentals of freelance blogging

Workshop Choose & outline our first partner guest posts

Mission Set at least 2 S.M.A.R.T. goals and share them with your cohort

Mission Personalize your GigZo profile

Mission Write and submit your first guest post

⚙️Session 2: Administrative setup

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Lesson Setting yourself up for success with some necessary admin work

Mission Set up your legal business entity (LLC)

Mission Set up your billing/accounting software

Mission Set up a tax-write off tool

Mission Set up a retirement savings tool

Lesson Ideas for using your time effectively

Mission Implement a time management tool & scheduling technique

Mission Implement cloud storage & data backup tools

Mission Write and submit your second post

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Session 3: Marketing yourself

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Lesson How do fire websites/portfolios turns visitors into paying customers??

Mission Come up with a RUVU offer

Mission Iterate on your RUVU offer to clarify its messaging

Mission Buy your website domain & hosting package

Mission Set up G Suite for email & more

Mission Set up your MVP portfolio site!

Workshop The magic of inbound marketing

Mission Complete your client personas

Mission Complete your initial content strategy

Mission Write and submit your third post

‍♀Session 4 :️ Personal branding

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Lesson Why brand matters: the principles of branding

Mission Define your personal brand foundations

Workshop Start building your personal brand online

Mission Create/refresh your social media presence

Mission Write and submit your fourth post

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📨 Session 5 : Networking & lead generation

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Lesson Don’t be shy! How to start getting your name out there

Mission Join 1–3 professional groups

Mission Make an initial outreach list

Mission Create a few outreach templates

Mission Send 10 connection requests

Workshop Cold outreach strategies to find your best customers

Mission Send your first 20 cold emails

Mission Write and submit your fifth post

Session 6 : Mastering the sales funnel

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Lesson Navigating the open galaxy of pricing models

Mission Pick a pricing model and publish it on your site

Mission Download and personalize a contract template you’ll use with clients

Workshop Mastering the art of the follow-up

Mission Follow up with your entire list

Mission Send at least 20 new cold emails

Mission Increase your outreach list

Mission Write and submit your sixth post

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🤹‍♀️Session 7 : The circus juggle of freelance operations

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Lesson The art of negotiating and closing new deals!

Mission Define your general client expectations

Mission Set your rate

Lesson How to manage customers and projects like a pro

Mission Set up your project management environment

Workshop Project

Mission Follow up with your entire list

Mission Send at least X new cold emails

Mission Increase your outreach list even more

Mission Write and submit your seventh post

‍♀️Session 8: The head game

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Lesson Reflecting and doubling down on what you’ve learned

Mission

Workshop Collecting & implementing customer feedback

Mission Write and submit your eighth post

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Session 9: Above & beyond solopreneurship

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Lesson How to scale yourself: Concepts of delegation and collaboration

Lesson Permission to lead, captain!

Mission Create a list of all possible tasks you’d like to delegate

Mission Prioritize your top 2–5 tasks for delegation

Mission Make a list of active freelancers with complementary skillsets to yours

Workshop How to research & vet potential collaborators

Mission Craft & clarify a RUVU offer for them

Mission Reach out to your top 2–5 potential collaborators

Mission Write and submit your ninth post

Lesson The real freelancer’s dilemma: stuck building other people’s ideas

Lesson Transcending the freelancer’s dilemma: how to build something bigger

Lesson Stairway to heaven: reaching the pinnacle of leadership

Mission Build something bigger than yourself

Mission Write and submit your 10th post