Networking Starts with LinkedIn: Here’s How Can You Use LinkedIn Automation Tools Effectively to Grow Your Network
By: James Stone
Tags: Automation Tools, LinkedIn, Automation, Marketing Automation, Linkedin Automation

Networking Starts with LinkedIn: Here’s How Can You Use LinkedIn Automation Tools Effectively to Grow Your Network James Stone Jul 2·3 min read

Networking is a proven strategy to make useful connections in any industry that help you grow further. It’s just simple data but very important if you want to survive in the modern competitive landscape. With more than 760 million+ prospects, LinkedIn has changed the way we network and collect data.

This platform enables you to find your ideal prospects, connect with them, create a relevant network, and build business relations. However, it gets very challenging to find your ideal prospects in the ocean of millions of profiles and it becomes a hindrance for businesses to network effectively. That’s why a number of B2B marketers and sales professionals are using LinkedIn automation tools to grow their network faster.

Why LinkedIn automation tools are great for networking

Advanced LinkedIn automation tools are trending for a few years now and they are already popular among B2B marketers and other businesses. It’s because they have made networking and lead generation easy and quick.

With these tools, users can automate basic LinkedIn tasks such as finding, connecting, messaging, collecting data, etc. Sure, these tasks can be performed manually but can you afford to spend hundreds of hours doing the basic and unproductive tasks?

Moreover, these tools do the work 10x faster than manual work and can help you develop a network full of ideal leads in a very short time.

Here is how to use LinkedIn automation tools to network like a pro

1. Connect with Relevant People

Adding connections can be very useful for your business.

The higher the number, the bigger the network. But that doesn’t mean you start connecting with every profile that shows up.

Adding irrelevant and random connections will give you no benefits. Thus, it’s better to put your efforts into connecting with only relevant and industry-specific people who can be your potential leads in the future.

The best LinkedIn automation tools come with advanced filters to help you find and reach the most ideal prospects. These tools extract out the list of the most relevant prospects that can turn into leads after nurturing.

2. Complete your LinkedIn profile

Your LinkedIn profile serves as your digital appearance. When you send connection requests to hundreds of prospects out there, the first thing they will notice is your profile so make sure it’s worth it.

A trustworthy profile should have the following elements:

1. An attractive profile picture

2. A relevant and catchy headline

3. A good summary including specific details

4. Relevant keywords to optimize profile

5. Endorsements and skills

If your profile is missing these elements, it won’t look attractive or trustworthy to prospects and they would reject your connection requests. Creating an attractive profile is especially when you’re using advanced LinkedIn automation tools to send bulk connection requests. A lot of prospects won’t accept your requests due to a bad profile.

So, if you want to run a successful LinkedIn automation campaign to enlarge your network, start working on your profile.

3. Use personalization as much you can

Personalization plays a very important role in creating a relevant and useful network.

When you use personalization in your connect notes and messages, they’re more likely to accept your connection request. Sending templated notes would only lead to spamming.

However, if you’re wondering how to write a personal note for thousands of connection requests, you can use the latest LinkedIn automation tools to do so.

Advanced LinkedIn automation tools come with features to send personalization messages to every prospect.

Some of the LinkedIn automation tools even have features to send customized images and GIFs to maximize your acceptance and response rate.

Conclusion

LinkedIn is great for networking and top LinkedIn automation tools 2021 help you speed up your networking efforts and create a network of relevant people.