Why You Should Add Videos to Your Website
By: Atomic Skills
Tags: Seo Agency, SEO, Seo Company, Seo Consultant, Seo Services

July is National Video Marketing month! Are you celebrating? If not, then this article should convince your why video content marketing can benefit both best search engine optimization (SEO) services and brand awareness. The current trend shows that people love to watch videos on their smartphones or tablets so if we want our business name memorable online then they need some good quality programming for 3 reasons:

Why Should I Use Video on My Website?

Video is the new way to communicate on social media and it’s time you started taking advantage of this opportunity. Statistics show that viewers will stay engaged longer with video than they would read text, which makes them more likely to convert into leads after viewing a company’s content through videos

As we all know by now technology has changed our lives in ways never before imagined, but there are still some things worth celebrating about old-fashioned communication! For example, studies have shown how when people watch something cute or inspiring (even if it's just YouTube clips), their mood improves significantly.

Statistics on Internet Video Consumption

The internet has revolutionized the way we consume content. Over 70% of Americans now get their news online, and it is predicted that number will only increase with time as people become less reliant on traditional media outlets for information about current events or breaking stories in more remote regions around the world like Africa where many major crises unfold without being seen by “the big screen.”

In 2021 alone according to one recent study from Adobe Digital Insights-, this shift away from television watching towards digital consumption-led viewers who are 18 years old on average (and younger) spending 88 minutes per day consuming videos over-them.

Reasons Why Your Business Should Have Video on Your Website

There are many reasons for placing a video or several videos on your website:

Improve Your Rank on the Search Engine Results Pages

Even though the footage in a video may not be indexed by search engine crawlers, optimizing data makes all of the difference

The old saying “Content is King” applies to videos too! Although some people don’t believe this because they can barely see anything when searching online through their screen reader or via other assistive technology methods for browsing visually impaired individuals with sight disabilities such as logs and scrolling down pages one line at a time which takes forever if you’re trying put something together quickly before your battery dies on.

Keywords

Adding keywords in your videos, titles, and descriptions is a great way to boost the best SEO services.

Optimized YouTube Channel

Google owns YouTube. This is an incredible opportunity for your company to have a higher ranking on the search engine results page of Google! Create a video channel and host all of its content, even if you embed it onto another site or platform such as Facebook or Twitter; this will provide high-quality backlinks that are easy-to-use information about who runs what at any given time period — not just now but historically too (which provides context).

Show Off Your Brand, Products, Services, and Company Personality

Videos are a great way to humanize your brand and connect with website visitors. This relationship is part of the trust-building process, which can lead people into wanting what you offer more than ever before!

Stand Out from Your Competition

You may be able to get ahead of your competition in search engine rankings and create a better impression with customers by using video content on social media platforms like Facebook.

Can I Use YouTube Videos on My Website?

YouTube is the second most-used search engine on the internet. Therefore, it’s highly recommended to use this platform for your videos! With several plugins that can be added in the back end of the WordPress website and even more functionality through a custom YouTube extension you’ll have all necessary tools at hand without having any difficulties navigating around or using them efficiently no matter what device is being used: desktop computer browser like Chrome/Firefox; mobile phone with either Safari app installed onto an iPhone 4S (iOS 5+) running iOS 6+, iPad 2 WiFI+3G

What Should I Avoid When Creating Video for My Website?

When creating videos for your website, there are many things that you should avoid. Remember the goal is to create engaging content and evoke an emotional response from viewers which will result in them coming back again soon!