7 Ways to Attract More Traffic to Your Apartment Listings — Padleads
Tags: Real Estate Market, Real Estate Investments, Real Estate Agent, Real Estate, Real Estate News

As a property manager, you’ll want to maximize the number of people applying for your apartment listing. To accomplish this, there’s one thing you have to ensure — that people are actually viewing your listings.

At first, this may seem like a daunting task. However, you’ll find that it’s easier than you might think. All you have to do is follow a few simple steps and

is here to run you through them.

1. Utilize online advertisements

Online advertisements are essential for generating traffic. Think of them as a billboard on a building, that catches the attention of passersby.

Pay-per-click advertisements are especially promising. For such advertisements, you only pay when users click onto your listings, thus ensuring that you get your money’s worth. It’s simple, but it’s effective for getting your apartment listings out there on the Internet for people to see.

2. Don’t skimp on quality

As the saying goes, quality over quantity. There is no point publishing listings if they lack the substance needed to get people to actually apply. What does a high-quality listing look like, you may wonder? Here are a few things they include:

An attractive design that catches the attention A layout that is easy to read Articulate property descriptions with only necessary details Photographs for applicants to view the properties

Thus, if you post listings with these features, you’ll be good to go!

3. Post on websites

As a property manager, you should prioritize posting your apt listing where you know people will be looking for them. Most tenants search for properties through real estate sites, so you should definitely post there.

More often than not, you’ll have to pay for the listings. However, the investment is sure to pay off in the long run — be sure to consider it.

4. Take advantage of Social Media

The importance of social media in apartment advertising cannot be overstated. Facebook, Pinterest, and Instagram are all great places to attract customers due to the sheer amount of traffic on their platforms. Thus, be sure to take advantage of them and utilize them to their fullest. To accomplish this, you need to:

Set up pages to posting your listings on

Include attractive and high-resolution pictures that will catch the eyes of users

Compliment the pictures with short but detailed descriptions of the properties

Try it out — and watch your listings attract more traffic.

5. Publish Online Content

You shouldn’t just post listings. Instead, make blog posts that provide information that tenants will find interesting. Furthermore, you should include SEO-keywords in these posts to help people find you.

By doing so, interest in your company and listings will increase.

6. Video

When it comes to advertising apartments for rent, a promotional video is a great idea. People tend to enjoy videos because watching is easier than reading. Moreover, tour videos are especially popular — as they give customers a better look into the properties they are considering.

7. Get your tenants involved

Another great option to consider is having your tenants be a part of your advertisement campaign. You can start by asking them to share your listings on social media, in exchange for a reward — keep it fun! The reward can be anything from a film ticket to a scratch card — just keep it interesting.

So there you have it! 7 ways to attract more traffic for your listings. So make good use of these tips, and you’ll see results before you know it!