Why We’re Not Your Average Creative Agency
By: Alyssa Leverenz
Tags: User Experience, Marketing, Relationships, Business, Digital Marketing

For those shopping around for marketing services, you will probably start with some interviewing to get to know what your options are.

What is interesting and difficult at the same time about shopping for creative work is that there is no one-size-fits-all solution.

No matter who you hire, there will be slight variances among the creative process and results, depending on the agency and project at hand.

It’s kind of like choosing a companion in life, more or less. When shopping for creative work, the match between the client and agency must work well for both parties.

My agency recently published our manifesto in attempt to share who we are with the world.

Want to know what distinguishes us from other creative agencies? Read on.

We’re Small… Yet Mighty!

Our close-knit team masterfully combines brilliant and functional ideas into unified solutions to ensure communication is controlled and consistent throughout every component of your branding.

As a couple adventuring through life together, we have mastered open communication with each other. This benefits us working together professionally and gives us an advantage compared to other teams that are less intimate.

When we’re hired for a project, our client receives the undivided attention of two minds (which are better than one — and arguably better than any more than two).

Our critical and creative minds brainstorm well together and we work through problems very smoothly as a team. Compared to most agencies — both small and large — we offer more personalized one-on-one attention to ensure everyone involved is on the same page at all times.

We get to know our clients very well throughout a project and become an integral extension of their teams.

We’re Experienced

As the co-founders of Couple of Creatives, LLC, we each have a decade of entrepreneurial experience managing our prior freelance businesses.

We are a well-balanced duo that understands each other’s strengths and weaknesses — and have designated roles that compliment the areas at which we excel. Together, we divide and conquer.

I’m our account director fulfilling the role of a business savvy consultant specializing in brand development, while my partner is a brilliant technical director bringing ideas to life.

My background includes a Master of Arts degree in Strategic Communication and Leadership as well as a Bachelor of Arts degree in Graphic Design and Public Relations.

My partner is an SEO expert and user experience designer with extensive knowledge of web programming languages. He is the creator of Web Crunch — an online magazine all about web design and development — and has written 2 ebooks (and counting), one on how to develop your own custom Tumblr theme and one on user experience design.

Part of what makes our team so cohesive is our solid individuality. We work separately on our appointed duties very well, which helps us to be more productive as we can tackle more tasks at once.

We’re Strategic

We are very organized and meticulous. Together, we have the capacity to focus on the broad scope while working out the fine details.

We’re Creative

Hence our name, we are an exceptionally versatile creative duo.

Creativity is a way of life for us. We’re artists, illustrators, designers, developers, writers, philosophers, musicians — and marketers.

We don’t have a limited niche, per se. We are a dynamic team that works with clients from various industries looking to promote their products and services all throughout the world wide web.

The more diverse our clientele and projects, the more we learn and grow as creative professionals — and we like it that way.

We’re Business Savvy

We analyze communication processes and provide advising for improvement as well as cutting-edge integration with technology.

Not only are we artsy farts, we are also very serious businesspeople on a mission to create desirable results for our clients.

We’re Fun

We’re a fun couple that likes to mix business with pleasure.

Spending our days fulfilling our dreams is as fun as it sounds and we’re grateful for every project we get.

We remain open to inspiration in unexpected ways allowing brilliant ideas to flow into our lives on the regular.

Since our team lives together, we are able to bounce ideas off each other 24/7, unlike most teams that only collaborate for a small portion of the day.

We love learning new things and meeting new people. We rejoice having opportunities to work with diverse people from all over the globe.

We Like To Show Off

We are passionate about our intellectual property. We work diligently on the advancement of our skills so we can create innovative solutions to our clients’ problems. We aim to showcase excellence throughout our portfolio but more importantly in our clients’ success rate.

We’re Loyal To Your Future Success

It makes us look good to make our clients look good. We are motivated to uphold our repute for providing a valuable return on investment.

We are flexible and will go above and beyond to ensure all objectives are accomplished as to achieve the end goal and results.

Our Mission Benefits All Involved

Our mission is to improve communication transmitted from our clients’ businesses to their consumers. We are here to help businesses engage their customers — which becomes a win-win situation for all involved.

We Promise Satisfaction Guaranteed

We keep our clients updated on project status at all times. Our process is designed to ensure our direction for the project is clear every step of the way. We work directly with our clients to be certain their precise goals are reached and expectations are met, if not exceeded.