How to Start Your Clothing Brand on a Budget?
By: Abdul Moiz Khan
Tags: Ecommerce, Clothing, Online Shopping, Clothing Brand, Online Business

So if you have taken a step to start your own business and are going for the clothing brand on a tight budget then this article is what you need!.

As we all love good fashionable clothes that’s what makes us unique and different from how we look and represent ourselves.

E-commerce is skyrocketing and sales are expected to reach $713 Billion by 2022.

Source: Shopify

Deciding Clothing Products That You want to SCALE!

For deciding products you must be clear about what you really want to sell. Some of them might be more interested in a unique and interesting opportunity to design a product which they like to be to be made as a personal brand, style, and personality.

It’s important to clear before what you want to consider to sell as a brand.

Short-Sleeve Shirts

Long Sleeve Shirts

Hoodies

Pants/Leggings

Dresses

Lingerie/Underwear/Socks

Each of the above product options and clothing line of business has its uniqueness and value. The opportunities, value, and available options for starting their own clothing brand at as less a price as possible and running.

Before starting out your own BRAND it’s vital to ask yourself some questions:

What should be my Identity behind my BRAND? What clothing line should I choose?

Who would like to wear my clothes? What audience should I design products for?

How saturated and hard it is to start in my niche?

What makes my clothing brand unique?

What is the important point in customer user experience?

Your answers to these core questions would be key to lay the foundation of your brand. All your branding designs expand either if it is the logo, business name, or designs.

Register an LLC Or Business company

When you are starting out make sure you register a sole proprietorship or a Business LLC with the help of a business attorney and general.

How to Choose a Clothing Business Model Line

If you are starting out your clothing business brand then now you have to make some key and important decisions.

Let’s take a look at each one:

Print On Demand Private Labelling Custom Sew

Print On Demand:

The business model involves third parties to ship already existing garments like t-shirts, hoodies, leggings, etc. With your logo, brand name, and your own custom design. Your custom designs and patterns are being fulfilled once the order is placed by the customer so there is no need for you to store inventory or manage inventory.

We recommend companies like Printful and Print on Demand which are one of the best top leading brands in the Print on demand industry with amazing high-quality products.

Pros:

No to low startup cost

High-quality prints

Wide range of color options

Many different clothing categories

Great for low quantity orders

Cons:

Not cost-friendly even with large orders

Quite limited print production selection

Few vendors for volume discounts

Private Labelling:

This business model of private labeling as a kind of middle point between print on demand and custom sewing, where as in it you buy blank or without labels clothing and then add your custom design and logo by yourself or through any company.

Pros:

Cost-Effective for buying in bulk

Volume Discounts

Increase in Profit margin

Cons:

Manage shipping by yourself

Can’t add photographs only designs and texts

Recommendations:

We recommend ThreadBird and mainly Just Like a Hero. They basically provide you with Blank Apparel for your clothing brand.

Custom Cut & Sew

The custom cut and sew business model is especially for those who want to start from scratch, which means from designing to manufacturing and shipping you do it on your own.

Pros:

100% custom designed made product

Increase profit margin value

Cons:

It is really costly and too high startup cost

Manage everything

Can take months to launch

Key Points to Note For Your Clothing Business Brand Plan

Market

Products

Uniqueness

Competitors

Fulfillment and shipping times

Brand Description

Vision

Goals

Create Your Clothing Brand from SCRATCH!

Register a domain as a brand name and make sure it is available at Name Cheap. Or you can even buy it from e-commerce platforms like Shopify, WordPress.

Then you need to choose platforms where all your backend functionalities of your online store will be there to manage your store. We recommend using Shopify as it’s really user friendly and easy to create your online clothing brand. It only costs $29 per month where the initial startup cost would be only:

Domain name — $14

Shopify Basic Plan — $29

= $44

Launch Your BRAND

Once all your stores are set up with fulfillment shipping and business plan. Here are a few tips you must go through while launching your brand.

Set clear Launch strategy

Prepare social media channels

Have your automation and email marketing is setup

Google Ad accounts and Fb Business managers are also set up.

Set up Google Analytics to track customers behavior

How to Get Traffic And Sales to Your Store?

For a new Brand, it’s really difficult to stand out among the top competitors in the clothing industry. So I am going to share some tips & tricks on how you can get traffic and sales: