Date: 201604
Local time of day: 0601-1200
Location: EGLL.Airport, FO
Flight conditions: IMC
Light: Daylight
Aircraft: B777 Undifferentiated or Other Model
Operator: Air Carrier
Operating under: Part 121
Flight plan: IFR
Mission: Passenger
Flight phase: Cruise
ATC / advisory: Center EGTT
Reporter organization: Air Carrier
Reporter function: Captain; Pilot Flying
Reporter qualification: Flight Crew Air Transport Pilot (ATP)
Second reporter function: Pilot Not Flying; First Officer
Anomaly: Deviation - Track / Heading All Types; Deviation / Discrepancy - Procedural Clearance; Deviation / Discrepancy - Procedural Published Material / Policy
Detector: Person Air Traffic Control
When detected: In-flight
Result: Air Traffic Control Provided Assistance; Flight Crew Became Reoriented
Contributing factors: Human Factors; Chart Or Publication
Primary problem: Human Factors

Narrative: This flight was cleared via the points of the BNN 1B arrival to LHR. I have been a Captain for over 24 years but am new to the 777; just passing 100 hours in type. My FO was only 4 months on international with about 300 hours in type. As part of completing my full CAT 3 qualification; I needed to do a second actual auto land; which I planned for this trip.We completed an arrival and approach briefing at approximately 300 nm from LHR. I was focused on briefing the auto land; including my minimums and a Notam change effecting both LHR 27R and L; the crossing points at Tobid and Sopit; the points on the arrival approaching BNN; and expected holding at BNN. I had expanded the view on the IPAD to more easily verify the points on the arrival and did not have the expanded box with a full depiction of the BNN hold in view when I entered the hold into the FMS; looking at the partial hold depiction on the arrival at BNN. With a paper approach plate; I believe I would have noted the box with the full holding depiction at BNN. I did check with the FO who verified the entry. The depiction over BNN shows a partial holding with a right hand turn. It is obvious to me now that I did not fully think through the holding pattern when I mistakenly entered inbound course 298 with a right turn into the hold page on the FMS. I had been doing the OCK arrival on previous trips which clearly shows a full holding pattern and both inbound and outbound legs; which may have led me to incorrectly see 298 as the inbound. I was also concerned with timing the CAT3 PA in the hold to have passengers turn off electronic devices. It is quite obvious to me now that these were factors in entering the incorrect hold. Additionally; we were a two man crew and with an [early morning body clock].Turning for the holding entry; the controller stated that we had missed the hold and issued vector back to BNN to re-enter the hold. We had several vectors and I did not initially understand my error. I asked the controller to verify the direction of turn to properly enter the hold after BNN. The controller at one point clarified that the correct inbound course was 118.  I made the view smaller on the IPAD and I clearly saw the Holding over BNN Box which shows the 118 inbound course and the full holding pattern depiction. We entered the correct hold into the FMS; and correctly entered the hold. We held briefly then completed a successful auto land. The controller did not make any statement regarding loss of separation and we had no comment from the tower. I plan to review the holding depiction section in the Volume 2 of Jeppesen in order to appreciate and review charted holding patterns. Prior to entering a hold in the FMS; better mentally visualize the correct pattern and entry reference our position. Be aware that when looking at a partial page on the IPAD; you are not necessarily seeing all the information on the page.


Second narrative: [Report narrative contained no additional information.]

Second callback: The reporter stated that the Captain input the data into the FMS using his iPad on expanded view and did not see the inset holding diagram. The 10-2D STAR plate showed R298 with an arrow below to the VOR which the Captain incorrectly entered as the inbound course. The reporter verified the entry. The reporter stated that the Controller gave the impression that this was not the first time the hold had been entered incorrectly.

Synopsis: B777 flight crew reported that on BNN 1B STAR to LHR they did not enter the holding pattern correctly.