Complex sentence: In February 2006, Wouter Bos became the first Dutch politician with a Hyves account and created a trend: then-Prime Minister Jan Peter Balkenende also saw the potential to communicate with his target group via social media.
Split into simpler sentences: In February 2006, Wouter Bos was the first Dutch politician with a Hyves account and created a trend. The Prime Minister at that time, Jan Peter Balkenende, also saw the potential to communicate with his target audience through social media.