Complex sentence: In 2005, Jim Morton, a real estate seminar speaker in his previous career, was looking to expand his real estate business and believed the custom location tracking software he created could work in markets outside of real estate.
Split into simpler sentences: In 2005, Morton who was a real estate seminar speaker in earlier years, was looking to expand his real estate business. He believed the custom location tracking software he created could work in markets outside of real estate.