Complex sentence: This campaign, begun in 2007, took the place of the 5 A Day program to reflect updated dietary guidelines, which recommend more than 5 servings of fruits and vegetables for some Americans.
Split into simpler sentences: This campaign, begun in 2007, took the place of the 5 A Day program. The shift was implemented in order to better communicate updated dietary guidelines, which recommended more than 5 servings of fruits and vegetables for some Americans.