Complex sentence: Started in 2011 by veteran writer and sports journalist Bill Simmons, who remained as editor in chief until May 2015, it was named after famed 20th century sportswriter Grantland Rice.
Split into simpler sentences: Started in 2011 by veteran writer and sports journalist Bill Simmons who remained as editor in chief until May 2015. It is named after famed 20th century sportswriter Grantland Rice.