Complex sentence: Spredfast was founded by Kenneth Cho and Scott McCaskill in March 2008 with the former name Social Agency, Inc. The founders anticipated that social media was a new form of communication that enterprises would need to manage similarly to the email market 20 years prior.
Split into simpler sentences: Spredfast was founded by Kenneth Cho and Scott McCaskill in March 2008. Spredfast began life as Social Agency, Inc. The founders anticipated that social media was a new form of communication that enterprises would need to manage similarly to the email market 20 years prior.