Complex sentence: The paper was founded by Edward W. Scripps as the "Penny Press" in 1878, a name that was shortened to the "Press" in 1884, before finally becoming the "Cleveland Press" in 1889.
Split into simpler sentences: The paper was founded by Edward W. Scripps as the "Penny Press" in 1878. The name that was shortened to the "Press" in 1884, before finally becoming the "Cleveland Press" in 1889.