Complex sentence: On May 30,2014, The Color Run announced its new national sponsor, Shout, who will bring new elements to the event and will engage with Color Runners every step of the way through The Color Run experience.
Split into simpler sentences: On May 30,2014, The Color Run announced its new national sponsor, Shout. The sponsorship will bring new elements to the event and will engage with Color Runners every step of the way through The Color Run experience.