Complex sentence: The competition has 27 contestants, who represent the country's different states, and the winner of the pageant receives 50,000 reais (approx. $22,000) in endorsement deals and becomes an instant celebrity in Brazil.
Split into simpler sentences: The competition has 27 contestants, who represent the country's different states. The winner of the pageant receives 50,000 reais (approx. $22,000) in endorsement deals and becomes instantly a celebrity in Brazil.