Complex sentence: This analysis can be used to generate two findings for the company, the first being an analysis of a user's clickstream while using a website to reveal usage patterns, which in turn gives a heightened understanding of customer behaviour.
Split into simpler sentences: This analysis can be used to generate two findings for the company. The first being an analysis of a user's clickstream while using a website to reveal usage patterns, which in turn gives a heightened understanding of customer behaviour.