Complex sentence: While trying to keep up with the sprinting giant, newspaper companies have tried to embrace the changes Internet has brought with it by running websites, opinion pieces and feature blogs, attempting to keep up with the fragmented chorus of opinions and news on the Internet.
Split into simpler sentences: While trying to keep up with the sprinting giant, newspaper companies have tried to embrace the changes the internet has brought with it. They have done this by running websites, opinion pieces and feature blogs, attempting to keep up with the fragmented chorus of opinions and news readily available on the internet.