Complex sentence: Coe was known for his bidding attempts for successful business companies, he bidded for Qantas Airline for a sum of $11 million in 2006 and in 2007, he purchased "Rubicon Property Group" for $263 million along with Gordon Fell.
Split into simpler sentences: Coe was known for his bidding attempts for successful business companies. He bid for Qantas Airline for a sum of $11 million in 2006 and in 2007, he purchased "Rubicon Property Group" for $263 million along with Gordon Fell.