The Liverpool Standard and General Commercial Advertiser.
Liverpool, Merseyside, England, 1846-12-22 00:00:00

THE, LIVERPOOL STANDARD.

THE
NORTHERN DAILY EXPRESS NEWSPAPER
• COMPANY,
CAPITAL, £15,000. in 600 SHARES, of .t. 25 Each.
DEPOSIT, 24.6 d. per Share.

PROVISIONALLY REGISTERED UNDER 7 & S VIC., CAP. 110.
THE object of this Company is to establish for
Liverpool and Manchester a Daily Newspaper, at the low
charge of Twocence-halfpenny to Subscribers, and Threepence
to casual Purchasers, and also to afford the Mercantile and
Trading classes a first-rate medium for the Publication of Ad-
vertisements, at the lowest possible rate.
The proud and commanding position which these Towns
occupy entitle them to a Powerful Organ to uphold their inte-
rest and promote their general welfare. It has long been a
matter of surprise, that they have not hitherto found a repre-
sentative in the form of a Daily Newspaper; and the more so
when their close proximity, and the degree of mutual depend-
ance which exists between them, are taken into consideration.
Individual enterprise appears to have staggered at the idea of
undertaking so formidable a scheme, and it has consequently
been left to the Promoters to forma Joint Stock Company for
the purpose of its establishment.
Minute Calculations, based upon practical experience in
printing and publishing a Newspaper, have been made, with a
view to ascertain the probable amount of profit that would be
realised to the Shareholders, and the result shows that with a
circulation of Two Thousand daily, with Fifty Advertisements,
there would be a good return upon the capital invested, which
return would be considerably increased by an extension of cir-
culation.
Shareholders in the Company will have the privilege, for a
stated period, of having their own Advertisements published in
the Paper at a little over the actual cost; thus, Proprietors will
not only receive a fair return upon any capital they may invest,
but they will have the great advantage of communicating with
the public and their customers, and thus augment their busi-
ness ; and the money which they now expend in advertising
will be returned to them in the shape of profit.
The Capital of the Company will be Fifteen Thousand Pounds,
derived from Six Hundred Shares of Twenty-five Pounds each.
The First Call will be Five Pounds per Share, and will be paya.,
blebn a Certificate of complete Registration being obtained,
and the remaining portion of the value of the shares when and
at such times as the money may be required, with the proviso
that one month's notice shall be given prior to the day of pay.
ment of any call, and no call to exceed Five Pounds per Share.
The Promoters believe that not more than two calls will be
required, and further calls must be sanctioned and approved
of at a Meeting of the Shareholders.
Arrangements for the publication and management of the
Paper are now in course of completion.
The Title will be " THE NORTHERN DAILY EXPRESS."

Applications for Shares must be made previous to the Ist of
January, 1847, to be addressed to the care of EDWARD ERE-
THERTON, Esq., Solicitor, Eldon Chambers, South John-street,
or to Mr. CHARLES WILLMER, News Agent, 5, South John-
street, Liverpool.

FORM OF APPLICATION.
Liverpool, 184
To the Promoters of the Northern Daily Express Newspaper

Company.
GENTLEMEN ,--I request you will allot me Shares in
the above Company, and I hereby undertake to pay the Deposit
thereon, or any smaller number that may be allotted to me,
together with all future Calls, and to sign any Deed or Deeds
that may be required for the completion of the formation of
the Company:
Christian and Surname, in full
Profession
Residence

BRUCH HALL SCHOOL, near WARRINGTON, will
be REOPENED on the 20th JANUARY, 1847.
Cards of Terms will be forwarded on application to Mr.
SKELTON, the Principal of the Establishment.

LIVERPOOL FOREIGNERS' MISSION.

GERMAN SERVICE.

ON SUNDAY next, the 27th instant, the Chapel
in Rathbone-street, hitherto known as the SEAMEN'S
CHURCH,wiII be OPENED for DIVINE SERVlCE,according
to the Rites of the Church of England, as
THE LIVERPOOL FOREIGNERS' CHURCH.
The Services in
THE GERMAN LANGUAGE

will be held (D.V.) every SUNDAY, at half-past Ten o'clock in
the Morning, and at half-past Six in the Evening ; and on
THURSDAY EVENINGS, at Seven o'clock.

There will be
AN ENGLISH SERVICE

every SUNDAY AFTERNOON, at Three o'clock, and every
TUESDAY EVENING, at Seven.

THE SCHOOLS
in connection with the Church will he open on the EVENINGS
of MONDAY, WEDNESDAY, and FRIDAY, from Seven to

, .
Nine o'clock, in
THE ITALIAN, GERMAN, AND ENGLISH LANGUAGES.

On SUNDAY next, the 27th, the Morning Sermon will he
preached by the Rev. J. BAYLEE, and that in the Evening by
the Rev. D. I. HIRSCH ; and the Afternoon English Sermon
by the Rev. W. POLLOCK, Incumbent of St. Mark's.