The Liverpool Standard and General Commercial Advertiser.
Liverpool, Merseyside, England, 1841-07-20 00:00:00

COFFEE

The following indisputable data respecting this important
branch of our imports are items worthy of univeral attention.
viz., the improved qualities of East India and Foreign Sorts,
and their increase of consumption. From official returns,
the grossamount of duty paid on Coffee these last four years
was

1837. 1838. 1839. 1840.
British growth 699,400 333,246 451,860 374,786
foreign 230 121,037 327,993 584,126

'b will here perceive that the consumption of Foreign in
this country is now nearly double that of British growth,
therefore we wish to invite your attention ; and, in accordance
with the'spirit with which we have introduced the Sale of Tea,
by Retail, in Liverpool, we clearly see a decided advantage to
introduce the same principle with Coffee, and are prepared to
sell the Finest growth of East India at ls. 10d. per lb., and
yet obtain an adequate profit. That this can be done, we
prove from the price at the Public Sales, both in this port
and in London.

The highest average price in the raw state,
duty included
_ _

Add for expenses of roasting, kc.
Add for loss of weight in roasting

143. Od
3s Od
29s Od

175 s r
or about is 74d per lb. Our prices will therefore be,pe for cwt.,
FINEST EAST INDIA
particularly recommended.
Good sweet Rio
Do. do. Laguira .
Fine Fine Jamaica
Few require to be told that price alone, unless i be accom-
panied by quality, is a deception. We can on remove an
impression of this kind by earnestly and respect lly soliciting
a trial. Without this no one can fairly dete ine. By this
test we are content to abide, and shall ask for a con-
tinuance of your favours if not found to deierve them.
Coffee entered for home consumption i
the United Kingdom in 1824 was . .. 8,262,943 lbs.
In 1840
This will show the growing increa f the Trade, and from
being thus a mere luxury, as at o time, it is now become
a highly important and necessary 'cle of subsistence, and
forms a great portion of the expenditure of almost every

Liverpool,—unquestionably the second port in the world,
presents in no portion of its commerce more scope for ad.
vantageous competion than in the articles of Tea and Cofee,
from its direct imports, immense population, and local facili-
ties; yet it is a remarkable fact that in no place through-
out England have the inhabitants reaped less benefit, from
the want of a properly conducted Retail Tea and Coffee
Establishment.

Therefore, with a view to accomplish this object, we shall
use every discrimination to deal out to the consumer sack
qualities as shall excite confidence. Your interest, there-
fore, is concerned as well as our own.

The last news from China states, that up to the Ist of April
no Tea had been shipped from thence to that date. This
account has improved the demand upon the market, and
Teas have been gradually advancing.
Meantime, until some more important change take: place,
we shall continue to sell—Fine Congou, Pekoe Souchong
flavour, U.—Full ripe Lapsang Souchong, ss. 9d.—Ordinary
Congous, 4s.3d.—Stout Blackish Leaf " Souchong flavour,"
4s. 6d.—Very rich burnt Pekoe, Hyson fla., 6s. What we
recommend in Green Teas is Cowslip Hyson, 6s.—Fine Gun-
powder, small close Twisted leaf, is.
ROBT. ROBERTS and CO.,
Wholesale Tea and Coffee Dealers.
1 4.2, Royal Bank-buildings.
Entrance—Up the steps leading to the Bank.
Liverpool, 15th July, 1841.

N.B.—We beg to call particular attention to a plan which
we have found necessary to adopt to prevent families being
imposed upon by persons whom they send for our Teas and
Coffees. In several instances, on the paper being brought
back, we havefound the prices obliterated, and a higher one
substituted, to our injury in every respect. To prevent a
recurrence of this practice, we shall mark the price on the
wrapper. We suggest, however, that in all cases a written
order is the best security.
Parcels delivered daily, within four miles of the Exchange.
by our own Van.