The Sun.
London, England, 1850-12-23 00:00:00

E)Ctensive Travelling Leave granted without extra Premium
Moderate extra Premium for Residence in Tropical Climates.
EQUITABLE FIRE OFFICE.
Capital-500,0'01.
(Incorporated under. 7 and 8 Viet., cap. 110.)
The leading principles of this Office era —Moderate and equitable
Rates of Premium for each class of risk—Annual divjsion of Profits.

• the difficulty of collecting the elements on which to proportion
Premium to risk in Insurance against Loss by Fire has been so
great. that the rates at present charged are more the result of guess
than calculat!on. _ _ _

It has been found by experience, that the total annual losses of the
different Established Companies have not been proportionate to the
amount of annual Premiums received by each.
It is of the highest importance, both to the Insured and Insurers,
that such an anomcly should cease, and an approximation to the
true risk be made. To secure this object the Equitable Fire Insu-
rance Company is established.
l'he true rate of Premium for Fire Insurance can only be ap-
proached through Classification and Average, which has not hitherto
beer► sufficiently acted n, or systematically applied.
Wilatever be the nominal rate, the bonuS or return periodically to
the Insured will determine the true Premium equitably payable, as
s•-curity against loss for so great a calamity as fire, and the Insurer
is largely interested in this question, and will consult his interest by
supporting a system Where, by a careful combination of Classifica-
tion and Aver 4e, the Premium will be proportioned to the risk.
The Equitable Fire Office will, by a constant anal sic of its own
experience; ftom time to ti e, adopt such rates of Premium as the
nature of the risk may justify, and will decline to enter into arrange-
ments as regards tariffs with other offices.
With this view an annual investigivion will be made into each
class of risk, and a return of one moiety, or fifty per cent. of the nett
excess will be mode to all classes of Insurers whose Policies have
been in three for three years.
Insurances against Loss by Fire are effected by this Company upon
every description of Property on moderate terms.
Farming Stock insured at 3s. per cent, without the Average Clause.
Prospectuses. and every information may be obtained, on applica-
tion at the Office, or to any of its Agents.

t National Loan Fund Life Assurance Society.
* Equitable Fire
t* Both Offices.

REPLY OF ALFRED TENNYSON, ESQ.
THE NEW POET LAUREATE.
Mosaic Bard ! your lines, addressed to me,
Were not unwelcome lines—how could they be
I feel quite proud, in fact, that one like you
Should notice me—upon my word I do I
Nor would I let this first occasion slip,
Of warmly thanking such a brother " chip."
I do not wonder at your feeling "nettled,"
On finding how the " Laureateship" is settled.
' When first you heard of what I'm new enjoying,
The disappointment must have been annOying.
The wonder is that you so calmly ;net it,
When every one expected "yon" to get it ;
T get the berth, I mean, of Laureate Bard,
The lore of which you seem to take so hard.
But, really, what with one thing and another,
Tou're far more honoured than your laurelled brother.
• Think for a moment, cousin, what you are—
The muse of MOSES, that commercial star.
Proud would your brother be if he cou'd jump
From kis appointed " post" to Aldgate pump.
The " c'oth" of MOSES (understand the phrase)
Would please me quite as much as my " green bays."
Should MOSES, as you've hinted, change his muse,
And let me pop into your honour's shoes,
Good service to the dress I'll strive to do,
Although I know I can't come up to you ;
And oft shall MOSES have a rhyming benison,
From your exalted brother, ALFRED TENNYSON.
The NEW EDITION of "EVERYBODY'S BOOR," containing
a full Report of the late important Trial, may be had gratis on Ap-
plication, or by letter, post free.
Notice.—The Fur and Shawl Department are now replete witk
every novelty of the season.
Observe Any article purchased, either ready-made or made to
measure, If not approved of, will be exchanged or the money re-
turned.
Caution.—E. Moses and Son regret having to guard the public
Against imposition, but having heard that the untrademnanlike false-
hood of being connected with them, or it is the same concern, has
been resorted to in many instances, and for obvious reasons. They
beg to state they have no connexion with any other house in or out
of London, except their own Establishments, as lollows :
London City Establishment, 154, 155, 156, and 157, Minories, 83,
84, 85, and 86, Aldgate, opposite the Church, all communicating.
London West-end Branch, 506, 507, 508, New Oxford-street, 1,2,
and 3, hart-street, all communicating.
Bradford " Yorkshire" Branch, 19, Bridge-street.
Skettield Branch, 36, Fargate.
Teflon, Clothiers, Hatters, Hosiers, Furriers, Boot and Shoe.
nialters,'and General Outfitters for Ladies and Gentlemen.
The Establishments are closed from sunset Friday to sunset Sa-
turday, when business is resumed till Twelve o'elock.