Patent KR-101494198-B1 (KR)
IPC: G06Q30/06
Filed: 2014-01-27
Granted: 2015-02-23
Abstract: The present invention relates to a system and a method for recommending a content for prepayment cash, and a service providing apparatus applied to the same, and more specifically, to a system and a method for recommending a content for prepayment cash, and a service providing apparatus applied to the same, and more specifically, in which content sold by a seller is recommended so as to be purchased within the prepayment cash balance accumulated so as to correspond to a purchaser, and a purchaser demand for each price with respect to the content is predicted, the predicted demand is provided to the seller such that a sale plan is set, and the content are recommended such that an error between sale statistics and the sale plan according to a content purchase of the purchaser is minimized. A system for recommending content for prepayment cash, which recommends a content capable of using pre-charged prepayment cash by using a terminal as a medium, comprises: an expectation profit estimation unit which generates one or more pieces of sale plan information with respect to a demand prediction value for each price according to the prepayment cash registered by a seller terminal to provide the generated information to the seller terminal, and receives selection information with respect to one of the one or more pieces of sale plan information plans; a content recommendation unit which recommends the content to a purchaser terminal according to the sale plan information corresponding to the selection information, generates pieces of purchase history information according to a purchase of the purchaser terminal with respect to the content, and collects the pieces of purchase history information for each purchaser to generate statistic information; and a compensation unit which calculates an error between the purchase plan information corresponding to the selection information and the statistic information, and changes at least one among a recommendation frequency and a recommendation range when the error exceeds a preset value. The sale plan information is generated based on a purchaser demand estimated for each price after one or more different prices are set with respect to the content registered by the seller terminal, and the user demand estimated for each price is calculated. The content recommendation unit recommends the content to each purchaser terminal corresponding to one or more purchasers in which a price according to the sale plan information corresponding to the selection information does not exceed balance information based on the balance information with respect to the prepayment cash accumulated in member information corresponding to the purchaser terminal, and thus allows the content to be immediately purchased by using the prepayment cash. Also, the compensation unit generates available time information for limiting an available time with respect to content when the error exceeds the preset value, and thus transmits the generated available time information to the content recommendation unit. The content recommendation unit transmits the available time information to the purchaser terminal when the content is recommended, and limits the available time according to the available time information.