What is the benefit of having BDRS and SDRs?


Regardless of technological development, the key to fostering business relationships and leading to deals closed is heavily dependant on human connection. The ability for BDRs and SDRs to become industry experts and be able to solve problems/be solution oriented is relative to the value that they bring to the table. Furthermore, BDRs and SDRs become an extension to your internal sales and marketing teams to help provide key industry insights and generate pipeline which leads to closed business. Sales is the lifeblood of most organisations and BDRs/SDRs are a crucial aspect of such.