[DOC] [TLE] Diet drink - Wikipedia [PAR] Diet drinks are sugar-free, artificially sweetened versions of fizzy beverages with 
virtually no ... In 1963, The Coca-Cola Company joined the diet soft drink market 
with Tab, which proved to be a huge success. Tab was ... The 1982 introduction 
of aspartame-sweetened Diet Coke accelerated this trend. Today, at least in the... [DOC] [TLE] Sweet Nothingthe Triumph Of Diet Soda | American History Lives ... [PAR] Kirsch was gone before Diet Coke hit supermarket shelves everywhere; he ... 
Diet soda stands at the center of America's passion for soft drinks. .... Just a year 
and a half after its introduction, Diet Rite was the country's fourth-best-selling cola
,... [DOC] [TLE] Who Invented Diet Soda? - Today I Found Out [PAR] Sep 17, 2014 ... In order to make a diet soda (at least one people would popularly drink), a sugar 
... (Thanks to this, in 2000, saccharin was removed from U.S. National ... it also 
left a metallic taste in people's mouths, leading to other sugar substitutes being 
developed. ... He was right and Kirsch Beverages Inc. was born. [DOC] [TLE] The Extraordinary Story of How Diet Coke Came to Be: The Coca ... [PAR] Feb 4, 2013 ... The Rockettes perform at Diet Coke's global premiere in July 1982. ... decades 
but never came to fruition  to introduce a diet version of Coca-Cola. ... 1 diet 
soft drink brand in the U.S. at the time  and erode the ... We'd present our 
marketing plan to a bottler, and then he'd explain how it would pay out.. [DOC] [TLE] All About Diet Sodas | Precision Nutrition [PAR] Creating a diet soda has long been of interest to food manufacturers and 
consumers ... sodas provide such a huge number of calories to the American diet, 
one ... They've changed all right: since the introduction of non-caloric sweeteners, 
... He was actually studying a treatment for gastric ulcers at the time. ..... The best 
part? [DOC] [TLE] Advertising - Diet Coke Prepares Its Debut - NYTimes.com [PAR] Jul 9, 1982 ... And although he admits to the possibility that the new product might cannibalize 
some of the market for its Tab, which is already the leading diet cola, Mr. Dyson ... 
USA, yesterday announced the introduction of diet Coke, which he ... All diet 
drinks constitute 13.8 percent of total annual soft-drink sales of... [DOC] [TLE] How Diet Soda Makes You Fat (and Other Food and Diet Industry ... [PAR] Mar 7, 2013 ... In fact, it may be worse than having us all drink regular Coke (and ... Diet sodas 
raised the risk of diabetes more than sugar-sweetened sodas! .... Introduction: 
Cooking is a Revolutionary Act - 10 Ultra-Tasty Recipes including:. [DOC] [TLE] Origins of the TaB Soft Drink Name : snopes.com [PAR] Apr 23, 2015 ... Rumor: The diet soft drink TaB was named as an acronym for 'totally ... Origins: 
Diet soft drinks are another household product so ubiquitous that few of us recall 
a time ... Coca-Cola met its goal with the introduction of TaB in May 1963, ... had 
wanted Coca-Cola to have saccharin in it, He would have made it... [DOC] [TLE] Soft Drinks: America's Other Drinking Problem - Global Healing Center [PAR] Mar 17, 2016 ... I've written before about the dangers of soft drink addiction which ... Coca-Cola, 
for example, has set the goal of raising consumption of its products in the US by 
at ... syrup per serving is bad, but sugar-free diet soda is even worse. .... of such 
claims to the public, Global Healing Center will make its best... [DOC] [TLE] Stop drinking soda, for (your own) good - CNN.com [PAR] Mar 27, 2015 ... Why you should be drinking less, with tips on making the transition easier. ... our 
diet, many experts recommend cutting back on sugary beverages to reduce daily 
intake. ... of a 2013 American Heart Association conference presentation. ..... at

Question: Before the introduction of Diet Coke, this was he leading diet soft drink in the U.S.
Answer: Tab