[DOC] [TLE] J! Archive - Show #2881, aired 1997-02-24 [PAR] This women's publication is known as LHJ for short ... This Gannett Company 
publication has been dubbed "McPaper"... [DOC] [TLE] THE MEDIA BUSINESS - Gannett's USA Today Names New Editor ... [PAR] Mar 10, 1999 ... ... of USA Today, has been named editor of the publication, the nation's ... it was 
dubbed McPaper, ''the newspaper's reputation has changed... [DOC] [TLE] THE USA TODAY STORY - NEUHARTH'S OBSESSION - NYTimes ... [PAR] Jul 3, 1987 ... In a move of unusual corporate candor, the Gannett Company has ... USA 
Today's survival came at a high price, according to ''The Making of McPaper: The 
Inside Story of ... The book is scheduled for publication in mid-September by ... 
risky venture caused Mr. Neuharth to dub them ''the enemies within.''. [DOC] [TLE] WENZEL: Don't listen to radio ad; newspaper doing great | The Daily ... [PAR] Jul 6, 2011 ... He then went on to found USA Today, dubbed "McPaper" by those in the industry. 
I've been reading the book "The Making of McPaper," so Neuharth is on my mind 
lately. And although he has deep ties in the Gannett Company -- I'm a ... 
promotion and his unwavering belief in the publications he oversaw. [DOC] [TLE] McPaper Co. Wants Smallfries with That - American Journalism ... [PAR] Gannett is making local alt-weeklies nervous with plans for youth-oriented ... "
None of them have been very successful from a journalism standpoint. ... 
Schwartz got his hands on a prototype of the Gannett tabloid, dubbed Noise, ... 
Companies that own dailies are increasingly looking to expand into nondaily 
publications. [DOC] [TLE] The Eternal Return of BuzzFeed - The Atlantic [PAR] Apr 15, 2015 ... According to its founders, it has been profitable since 2013. ... No publication 
has adapted itself to the time which busy men are able to ... dubbed it 'McPaper' 
and joked that it would someday win a prize for 'best investigative paragraph. ... 
By the time the paper was 5 years old, its parent company, Gannett,... [DOC] [TLE] 75 Years of Ideas | News - AdAge [PAR] Jan 10, 2005 ... "Advertising Age . . . has been developed to meet a definite need. ... With those 
words, G.D. Crain Jr. boldly introduced the weekly publication Ad Age to the 
world on ... In September 1982, Gannett Co. amid great fanfare rolls out USA 
Today as ... Quickly dubbed "McPaper" by detractors because of its short... [DOC] [TLE] PressReader - Honolulu Star-Advertiser: 2013-04-20 - USA Today ... [PAR] Apr 20, 2013 ... Publication: ... Critics dubbed USA Today McPaper when it debuted in 1982, 
and ... his helm, Gannett became the nation's largest newspaper company, ... in 
what would have been the biggest media company at the time. [DOC] [TLE] USA Today founder Al Neuharth dies at 89 - POLITICO [PAR] Apr 19, 2013 ... ... newspapers by putting easy-to-read articles in his daily publication. ... Critics 
dubbed USA Today "McPaper" when it debuted in 1982, and they ... During his 
helm, Gannett became the nation's largest newspaper company and the ... CBS 
in what would have been the biggest media company at the time. [DOC] [TLE] Black, Cathleen Prunty - Dictionary definition of Black, Cathleen ... [PAR] The five-foot, eight-inch Black has been described as upbeat and perky; she 
works ... In May of 1991, Black left Gannett to become the president and CEO of 
the .... Some even derisively dubbed it "McPaper" and predicted that it would 
never work. Consumers, thoughespecially business travelersenjoyed the 
publication,... [DOC] [TLE] The road to reader-friendly: US newspapers and readership in the ... [PAR] The study suggests that readership itself may not have been the problem; 
newspaper .... The post-World War II surge in Sunday publicationnot of 
accompanying ... In 1991, at the annual ASNE convention

Question: This Gannett Company publication has been dubbed "McPaper"
Answer: USA Today