[DOC] [TLE] Kids Get Their Wish ... New Heinz 'EZ Squirt' Ketchup Features Kid ... [PAR] New Heinz 'EZ Squirt' Ketchup Features Kid-Customized Bottles for Better 
Control,. ... Jul 10, 2000, 01:00 ET from H.J. Heinz Company ... it -- Heinz EZ 
Squirt is expected to increase kids' mealtime fun as well as their trips ... Kids want 
to squirt in style, and Heinz understands how color plays an important part in 
making food... [DOC] [TLE] What Were They Thinking? The Day Ketchup ... - Fast Company [PAR] Sep 14, 2011 ... Heinz ketchup is an iconic American brand, practically perfect in every way. ... of 
colored ketchup were sold, helping Heinz capture an all-time high of ... Target 
Audience - There's no-doubt that this kid-friendly ketchup is fun and exciting. ... 
The Product - The first EZ Squirt ketchup colors to make their debut... [DOC] [TLE] Heinz Colored Ketchup | Put color on your plate! [PAR] Follow Ketchy the mascot in his adventures! Get Creative! Make meal time fun 
again! Heinz EZ Squirt comes in the following colors: Blastin' Green Funky Purple
... [DOC] [TLE] Heinz EZ Squirt Adds a Little ``Mystery`` to Its Colored Condiment ... [PAR] Feb 27, 2002 ... Heinz revealed today its new product for kids: Heinz EZ Squirt ... can hold on tight
, allowing them to create mealtime masterpieces. And for little fries who want no 
surprise, try regular red Heinz Tomato Ketchup in the fun EZ Squirt bottle. ... 
Heinz EZ Squirt Mystery Color are being produced, for a limited time. [DOC] [TLE] Kids Put the Squeeze On Heinz for Next EZ Squirt Color [PAR] A new addition to the growing Heinz EZ Squirt color palette is just around the 
corner. ... Heinz Ketchup, the market leader, makes up approximately half of the 
U.S. retail ... get their wish for a fun, new Heinz EZ Squirt color,'' added Brian 
Hansberry, ... at a time when choosy kids are more discriminating at mealtime 
than ever. [DOC] [TLE] Heinz takes lid off green ketchup - The Times Herald [PAR] Jul 11, 2000 ... "The core idea is to give kids more control and fun over their food," ... The 131-
year-old food company last year embarked on its ketchup ... Kids really have a 
desire to make mealtime more enjoyable, and ... Those young focus groups also 
said they'd like to see ketchup in some color other than its rich red,... [DOC] [TLE] Green ketchup? - Jul. 10, 2000 - CNN Money [PAR] Jul 10, 2000 ... Heinz introduces new color for its flagship product; new bottle easier to ... will hit 
stores shelves by October, the Pittsburgh-based company said. ... "Heinz is 
bringing fun to food with a ketchup that physically and ... "It was really evident at 
mealtime. ... The EZ Squirt just makes it easier to get the ketchup out." [DOC] [TLE] Food Companies Grab Kids' Attention By Packaging Products as ... [PAR] From purple ketchup to tic-tac-toe fruit snacks, food companies are trying to 
appeal to kids by developing ... Other food companies are doing their best to get 
in on the fun. ... including mealtime," says Kelly Stitt, a senior brand manager in 
charge of EZ Squirt for Heinz. ... They don't want to spend their precious time 
arguing. [DOC] [TLE] It's Not Easy Launching Green (Ketchup) - The Holmes Report [PAR] Heinz Ketchup's launch of its new, Blastin' Green EZ Squirt for kids held plenty ... 
but also the bigger business story of this brand extension and what it meant to ... 
At the same time, our messages needed to go beyond a straight business story. 
... of the stream of ketchup and, therefore, enables them to have fun at mealtime. [DOC] [TLE] Heinz EZ Squirts? | Yahoo Answers [PAR] Apr 17, 2007 ... Does anybody know about the colorful ketchup from heinz? ... Heinz EZ Squirt 
bottle lets kids squeeze in a little fun at meal time squeeze bottle ketchup. ... I am

Question: This company makes mealtime fun time with its EZ Squirt colored ketchups
Answer: Heinz