[DOC] [TLE] J! Archive - Show #1267, aired 1990-02-20 [PAR] Since 1896 it's used the Rock of Gibraltar in its ads ... Before the invention of 
plastic this racket game used a cork stuck with feathers... [DOC] [TLE] What Advertising Slogan Has Been Around the Longest? [Archive ... [PAR] It's much older than that, since most sources say it was coined by Teddy ... begins 
using the Rock of Gibraltar in its advertising for Prudential Insurance Co. .... since 
1896, used the logo of a newly-hatched chick and the slogan,... [DOC] [TLE] The Oldest Company Logos In America: 24/7 Wall St. | Huffington Post [PAR] Jun 22, 2013 ... For these reasons some corporate logos have remained  at their core  almost 
... In 1896, Prudential began to use the Rock of Gibraltar to ... Procter & Gamble 
in 1985 stopped using the logo it had used since the 1850s. ... Republicans 
Threaten Lawsuits Over TV Ads Linking Them To Donald Trump... [DOC] [TLE] Business - Ray Sahelian, M.D. [PAR] Bullion Term for precious metals like gold or silver used in international 
transactions in bulk ..... Prudential Since 1896 it's used the Rock of Gibraltar in its 
ads. [DOC] [TLE] New John Hancock, Prudential ads focus on retirees [PAR] Oct 9, 2006 ... The ads suggest that Prudential can help clients achieve their vision ... "It's also 
probably part of the process to make sure that people out ... The company has 
used the Rock of Gibraltar in its logo and marketing since 1896. [DOC] [TLE] Timeline - Emergence of Advertising in America, 1850-1920 - Duke ... [PAR] Over 3300 advertising items and publications dating from 1850 to 1920, ... 
Sources used for this timeline are included in the EAA Bibliography. ... 1878 - J. 
Walter Thompson buys out William J. Carlton's small ad agency and renames it 
after himself. .... using the Rock of Gibraltar in its advertising for Prudential 
Insurance Co. [DOC] [TLE] Brand New: Sinking Rock - UnderConsideration [PAR] Jun 13, 2011 ... Sinking Rock. Mountain West Conference Logo, Before and After ... the Big 10 (
1896) and the Pac10 (1959)  and its original members ... comparisons to 
stately campus buildings and the Rock of Gibraltar. ... Not saying they purposely 
copied it, but it's just too similar with the colors, the "w" and the angle. [DOC] [TLE] Prudential Has the Strength of Gibraltar - NYU [PAR] The Prudential is associated with the Rock of Gibraltar. How did this ... This 
advertising slogan was devised in 1896 by Mortimer Remington, an advertising. [DOC] [TLE] Global Presence - About - Prudential [PAR] It's the first U.S. company to make life insurance affordable to working-class 
people. ... The company changes its name to The Prudential Insurance Company 
of America. ... 1896. The Rock of Gibraltar is used as a company symbol for the 
first time. It appears in an ad in Leslie's Weekly with the copy The Prudential has 
the... [DOC] [TLE] 1896 Ad Prudential Gibraltar Life Insurance Dryden | eBay [PAR] 1896 Ad Prudential Gibraltar Life Insurance Dryden in Collectibles, Historical 
Memorabilia, Banking ... 1909 Prudential Life Insurance Rock of Gibraltar 1908 
Most Remarkable Year ad ... Used: An item that has been used previously. ... It's 
why over 30,000 collectors have chosen Period Paper as their trusted source for
... [DOC] [TLE] The 10 Longest-Lasting American Logos - MDG Advertising [PAR] Aug 2, 2013 ... ... the company first used the Rock of Gibraltar logo in an ad in 1896 ... Union 
Pacific  Since 1887, the company has used a shield as its logo. ... It's fascinating 
to see the path that popular logos have taken over the years. [DOC] [TLE] Rock of Gibraltar - Wikipedia [PAR] The Rock of Gibraltar is a monolithic limestone promontory located in the British 
overseas .... It was built in the year A.D. 711, when the Berber chieftain Tariq ibn-
Ziyad first landed on the Rock that still bears his name. ... The saying "solid as the 
Rock of Gibraltar" is used to describe an entity that is very safe or firm. The motto

Question: Since 1896 it's used the Rock of Gibraltar in its ads
Answer: Prudential