[DOC] [TLE] 7 Up - Wikipedia [PAR] 7 Up is a brand of lemon-lime flavored, non-caffeinated soft drink. The rights to 
the brand are ... The product, originally named "Bib-Label Lithiated Lemon-Lime 
Soda", was ... 7 Up has been reformulated several times since its launch in 1929. 
... There exists a myth that the 7 Up name comes from the drink having a pH over 
7. [DOC] [TLE] Origins of the 7Up Soft Drink Name : snopes.com [PAR] Apr 27, 2014 ... However, the uncola wasn't known as 7Up for the first few years of its existence. It 
was originally christened "Bib-Label Lithiated Lemon-Lime Soda. ... Questions of 
how it came by its name aside, 7Up has attracted another... [DOC] [TLE] 7-Up: Once Marketed as Hang-Over Cure [PAR] May 11, 2006 ... He named it Bib-Label Lithiated Lemon-Lime Soda. But that name ... 7, 1936, a 
variation on the name, 7 Up, was registered. It was that same ... 20, 1967, 7-Up 
was first marketed as The Uncola. ... 'By keeping the blood stream thoroughly 
alkaline, one has probably the finest protection against disease. [DOC] [TLE] History of 7UP : Article - GourmetSleuth [PAR] 7 UP has come a long way from "Bib-Label Lithiated Lemon-Lime Soda. ... in 
1936, Grigg changed the name of The Howdy Corporation to The Seven-Up 
Company. ... In 1967, The Seven-Up Company introduced the UNCOLA 
advertising... [DOC] [TLE] From Uncool to Uncola  The Fabulous Psychedelic 7-Up Ads 1969 ... [PAR] Dec 11, 2014 ... In 1920 Grigg had already invented an orange carbonated drink called ... the 
rather long-winded name of Bib-Label Lithiated Lemon-Lime soda... [DOC] [TLE] MeTV Network | A history of 7UP told through 14 fascinating ads [PAR] Oct 1, 2015 ... ... and babies to Wonder Woman and Bond villains to sell the Uncola. ... In its 
earliest incarnation, 7UP, then sporting the less zippy name of Bib-Label 
Lithiated Lemon-Lime Soda, was a mood altering drug. ... For years, the 
campaigns had used the slogan "Fresh Up  Keep Smiling. ... Which came first? [DOC] [TLE] Seven-Up Co. (7UP, Dr Pepper/Seven Up) | AdAge Encyclopedia of ... [PAR] Sep 15, 2003 ... The fizzy beverage that came to be known as the "uncola" originally went by the 
unwieldy moniker Bib-Label Lithiated Lemon-Lime soda. By 1936, when Howdy 
Co. changed its name to Seven-Up Co., Hamblett Charles Grigg, son of the 
founder, had joined the company as a marketer and designer. [DOC] [TLE] 11 Fizzy Facts About 7 Up | Mental Floss [PAR] Sep 1, 2015 ... A little history about the beverage originally known as Bib-Label Lithiated Lemon-
Lime Soda. ... 7 Up has won generations of fans over with its crisp taste and 
bubbly ... of the Uncola as a brown, pharmaceutical-laced hangover cure. ... 
Grigg also quickly came to his senses about the name and started... [DOC] [TLE] 7Up Timeline and History - Twoop [PAR] 1919: Grigg is working at a manufacturing company while he invents his first 
drink, ... 1930s: The name Bib-Label Lithiated Lemon-Lime Soda is shortened to 
7Up ... 1967: Begins marketing 7Up as "The Uncola" because it does not contain
... [DOC] [TLE] Dr Pepper Snapple Group - 7UP [PAR] In 1967, 7UP introduced the UNCOLA advertising campaign, which sent 7UP ... 
of an unwieldy name, "Bib-Label Lithiated Lemon-Lime Soda," and it competed ... 
By the late 1940s, 7UP had become the third best-selling soft drink in the world. [DOC] [TLE] Pop Art - Texas Monthly [PAR] How 7 UP's new ad campaign is trying to put the fizz back in the Uncola. ... 
Instead of rising, sales fell 2 percent in both the first and second quarters of 1998 
and were flat in ... and had an unwieldy name, Bib-Label

Question: This uncola originally had the name "Bib-Label Lithiated Lemon-Lime Soda"
Answer: 7 Up