Claim: The 1943 Memorial Cup location was selected by Frank Sargent, it was the first Memorial Cup final series to use a best-of-seven series and was played in Maple Leaf Gardens.
Evidence: CAHA president Frank Sargent chose the location to maximize profits which were reinvested into minor ice hockey in Canada. It was the first Memorial Cup final series to use a best-of-seven series format. The finals were held at Maple Leaf Gardens in Toronto.