Claim: The industry that the company The New York Times is part of is declining.
Evidence: The New York Times -LRB- sometimes abbreviated NYT and The Times -RRB- is an American daily newspaper , founded and continuously published in New York City since September 18 , 1851 , by The New York Times Company.
The late 2000s -- early 2010s global recession , combined with the rapid growth of free web-based alternatives , has helped cause a decline in advertising and circulation , as many papers had to retrench operations to stanch the losses.