Claim: We Found Love's music video was directed by Melina Matsoukas in 2012.
Evidence: The song 's accompanying music video , directed by Melina Matsoukas , depicts the singer as a drug-abusing thrill-seeker in a relationship that quickly spirals downward into addiction and violence.
However , the video won a Grammy for `` Best Short Form Music Video '' at the 55th Annual Grammy Awards and `` Video of the Year '' at the 2012 MTV Video Music Awards.