Q: how does one start the content creation process?
A: you're going through life and then you suddenly think of something cool (or not cool, whatever floats your boat), then you clamour to quickly make a brief note of such, and store it away for later access. here is where the process stops, for now. the next part of the process needs its own, totally separate, start. you have to have some kind of system whereby you decide how to decide which things, and when, to select, from the inventory of lightningbolts you've collected, and then of course once a thing is selected then you can get to work, and, like a doctor, sensibly nurture it and develop it into what it originally deserved to be, at the moment it struck