“Global Marketing Decisions.”  Please respond to the following: Analyze the “standardized versus localized” debate to determine how it applies to advertising.  Using the ads in the textbook starting from Chapter 1, give an example of ads that use emotional and rational appeals.  Explain the communication task of each ad Make sure to indicate the page number of your advertisement chosen.  Compare some of the ways public relations practices vary in different parts of the world. 

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