Intersection Co. www.intersection.com | Head of Content &amp; AdTech Engineering | New York, NY | onsite | Full time
<a href="
As Head of Content + AdTech Engineering, reporting into the Head of Engineering, you will work with Intersection executives and team members from across the organization to create a technology team focused on designing, building, and operating a next-generation platform bringing digital content into the physical world. You’ll be a key part of efforts to shape, develop and manage our strategic capabilities, implement and manage customer and product solutions, leveraging creative capabilities, data, and infrastructure across owned and operated properties including LinkNYC.
Key Initiatives:
Execute the “AdLab” - a rapid-iteration focused go-to-market product development team
Create an enhanced Content + Advertising solution for Airports and Commuter Transit
Evolve an international Adtech platform from multiple legacy technology solutions
Make data a first-class product capability: targeting, measurement, and analysis
Key Responsibilities:
Develop relationships with executives and stakeholders
Develop a deep understanding of the business environment and strategy
Identify technology and product opportunities within the company and marketplace
Develop products bringing digital capabilities to physical advertising
Lead the recruitment, development and management of technology and staff
Shepherd agile practices and process at scale across products and projects
Keep abreast of emerging behaviors, technologies, and companies across the Advertising and AdTech landscapes