Kodwa ngisho noma uthola izinkulungwane zezivakashi ngosuku, ngeke kusize ibhizinisi lakho uma engekho walaba bafundi abaphenduka amakhasimende.Ngokuqinisekile, ukunakwa kuhle, kodwa awusizo ibhizinisi ukuze uthabatheke. Awubhulogi ukujabulisa – ubhulogi ukuze ukhule ibhizinisi lakho!Ngakho-ke uvula kanjani labo bafundi abazithandayo kuba amakhasimende akhokhelayo? Nazi ama-7 amaqhinga okukhonkolo ongawasebenzisa namuhla.1 I-1. Bhala amabhulogi ebhulogi aphendule ngokuqondile Izimpendulo2 I-2. Ukuqeda iziphazamiso3 I-3. Cela Abafundi Bakho Ukuthenga4 I-4. Thengisa Nge-imeyili Yakho Uhlu4.1 Ithuluzi elihlukileI-1. Bhala amabhulogi ebhulogi aphendule ngokuqondile IzimpenduloUma ubhalisela ibhizinisi, uyazi ukuthi udinga ukubhala okuthunyelwe okubhekiswe kuwe umuntu wokuthenga ukuze ukwazi ukuheha abafundi abafanele.Abanye balaba bafundi bangaba nesithakazelo ekuthengeni, kodwa babe nokubhuka okunye.I-TOM BIHN inomsebenzi owusizo wokunqoba ukuphikisana kwentengo ku-FAQ yaboIzilaleli zakho zingase zibe nemibuzo efana nale:Ingabe ulwazi lwami lomuntu luzogcinwa luphephile uma ngithenga kusuka kuwebhusayithi?Ingabe lokhu kuyintengo engcono kakhulu kulo mkhiqizo, noma ngingayithola ithibhe kwenye indawo?Izikhalazo ezithile zizohluka kakhulu kuye ngokuthi ibhizinisi lakho, kodwa zihlale zikhona.Ukuze uthole ukuthi yini egcina izilaleli zakho zingathengi, zama ukency ucwaningo noma izingxoxo zomuntu ngamunye ngamakhasimende akho namakhasimende akho wamanje.Bese ubhala izikhala zebhulogi eziqondisa ngqo lezi zikhathazo:"Isibonelo A vs. Isibonelo B: Yikuphi Okuhle Kuma-SAHMs / Abasebenzi Abaqashi / njll?""Indlela Ukusebenzisana Kwako Nokuphepha Kanjani Ukugcina Imininingwane Yakho Iphphile""Izizathu ze-7 Akufanele Ungizuze" (Lesi sihloko sokuthunyelwe, isihloko esibi sizoheha ukuchofoza ngenkathi okuqukethwe kuzokhipha amaklayenti afanelekile.)"Kungani [UMkhiqizo] Ubiza Kangako?"I-2. Ukuqeda iziphazamisoUma ucela abafundi bakho ukuba benze izinto ezehlukene ze-10, ingabe kuyamangaza ukuthi akenzi lutho lwazo?Uma ibhulogi yakho ine:… lezi yizo zonke izingcingo ezenzweni (CTAs).Umbhali nomqeqeshi u-Elna Kairo utilizează iziphazamiso futhi wagxila kwiwebhusayithi yakhe nakwibhulogi kunhloso yakhe ye # 1.Uma unomgomo webhulogi yakho, kubalulekile ukuthi ugxile kulowo mgomo futhi uwenze kucace kubafundi bakho.Umlobi Elna Cain wenza umsebenzi omkhulu ngalokhu kwiwebhusayithi yakhe. Kuyacaca ukuthi umgomo wakhe we- # 1 ukuletha abantu ukubhalisela inkambo yakhe entsha ye-imeyili ngokuqala abalobi bokuzimela. Indawo yakhe igxile kulowo mgomo nge:Isakhiwo sekholomu esisodwa (akukho ama-sidebars), okubeka ukugxila kokuqukethwe kwakheUkubeka "i-Curs gratuit" njengendlela yokukhetha imenyu yokuqalaUma ubheka iwebhusayithi yakhe, ungabona ukuthi konke kugxile kuleso sihloko se-imeyili. Azikho iziphazamiso.Manje, bheka ibhulogi lakho lebhizinisi. (Qhubeka futhi uvule ibhulogi lebhizinisi lakho kwelinye ithebhu.)Yini ocela izethameli zakho ukuba zenze?Unayo ibha yecala egcwele amawijethi, izikhangiso, amabheji, nezixhumanisi?Ingabe imenyu yebhulogi yakho icacile futhi igxile, noma ihlanganiswe?Ingabe i-100% icacisa ukuthi yini oyifunayo abafundi bakho?Thembeka ngezimpendulo zakho, futhi ucabange ukususa noma yini ephazamisa umgomo wakho oyinhloko.I-3. Cela Abafundi Bakho UkuthengaKubonakala kusobala, kodwa abantu abaningi banamahloni ngokuziphakamisa.Kodwa ngempela – abafundi bakho ngeke bazi ukuthi ufuna ukuthi benzeni ngaphandle kokuthi ubacele!Uma ubhalisa ngomgomo engqondweni, kubalulekile ukufaka uhlobo oluthile lwekholi esenzweni (CTA) kubhulogi yakho.Lokho akusho ukuqeda konke okuthunyelwe nge "Siyabonga ngokufunda, manje Atunci umkhiqizo wami! "Ukusebenzisa i-CTA ehlukahlukene kungakusiza ukuba ukhulise ubuhlobo bakho nabafundi bakho, ubagcine bebuya ngokuqukethwe okuningi futhi ekugcineni baphenduke amakhasimende.Ungasebenzisa futhi ama-CTA ukuze ukhuthaze abafundi ukuba babeke amazwana, babelane ngokuthunyelwe nabangani, bakulandele kuma-social media, njll. Lezi yizindlela ezinhle zokubandakanya abafundi abaqotho nokwakha izethameli zakho.Kodwa ukuze uguqule izethameli zibe amakhasimende, ekugcineni udinga ukuzibuza ukuthi zithenge!I-4. Thengisa Nge-imeyili Yakho UhluUkucela umfundi webhulogi engavamile ukuba athenge ngokushesha to engase iqhube kakhulu uma nje kusayithi lakho ukuthola ulwazi.Yingakho izincwadi ze-imeyili zinamandla kakhulu. Ziyindlela enhle yoku:Ukubhalisa kwi-newsletter kuyingozi kakhulu, ngokungafani nokunikeza imininingwane yabo yekhadi lesikweletu kusayithi elisha, noma ukusebenzisa imali enkambeni abangaqiniseki ukuthi bayayidinga. Ukuze uphendule labo abafundi abangajwayelekile kumakhasimende (bese uthola ukuthi bangabalandeli bakho abahle ngempela), iphephandaba lilungile.Ukuze uguqulwe, cela abafundi bakho ukuba babhalisele i-newsletter yakho ye-imeyili ngokufaka amafomu wokungena ekupheleni kwawo wonke amaposi, bese ufaka i-freebie kubhalisile abasha. Ngcono nakakhulu, faka uchungechunge lwe-autoresponder noma inkambo yamahhala ezokwehlisa ukukhathazeka kwabo, uphendule imibuzo yabo, futhi uqinisekise ukuthi uyabaluleka. Amathuluzi afana OptinMonster futhi GetResponse kuhle kakhulu ngalokhu.Ithuluzi elihlukileUma ufuna ithuluzi elihlukile ku-OptinMonster ne-GetResponse, i-Convert Pro yiyona inketho.Kuyiqiniso elifakazelwe ukuthi amabhizinisi ama-blog athola ithrafikhi enkulu kunalawo angawatholi. Кодва нгишо нома утола
