Instructions
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Prompt
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Context
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Personality
Describe the personality traits behind the Wipro brand voice as a human
Acceptable :Confident,Compassionate,Ambitious,Optimistic,Creative,Analytical,Patient,Assertive,Caring,Humble,Reliable Not Acceptable:Outgoing,Introverted,Shy,Friendly,Easy-going,Charismatic,Pessimistic,Spontaneous,Impulsive
Tone
What is the overall tone that reflects the brand? Select the appropriate tonal traits from the list below.
Acceptable:Formal: Used in professional or serious settings. Authoritative: Conveys confidence and expertise. Assertive: Firm and confident. Not Acceptable:Informal: Casual and relaxed, often used in friendly conversations. Diffident: Lacking self-confidence. Timid: Showing a lack of courage or confidence.
Do's And Don'ts
List the Do's and Don'ts content writers need to follow when creating content for the brand.
Do's:Clarity and Transparency: Ensure that the content is clear, transparent, and easily understandable, especially when discussing complex concepts related to generative AI. This includes providing explanations, examples, and context to enhance comprehension. Professional Language: Use professional and formal language to maintain a serious and authoritative tone, especially when addressing technical aspects, risks, and solutions related to generative AI in an enterprise setting. Don'ts:Ambiguity and Confusion: Avoid ambiguous or confusing language that could lead to misinterpretation or misunderstanding of the content, especially when discussing technical or complex topics related to generative AI. Overly Casual Tone: Refrain from using an overly casual or informal tone, as the subject matter requires a formal and professional approach to convey confidence and expertise. Incomplete or Inaccurate Information: Ensure that the content provides comprehensive and accurate information, avoiding incomplete or misleading details that could impact the reader's understanding of generative AI applications and challenges.
Point of View
Specify the point of view of the content from a reader's perspective.
Acceptable:Third Person Not Acceptable:First Person,Second Person
Examples
Provide examples of content that reflect the acceptable personality traits and tone of the brand.
Human Personality:Acceptable: Confident, Compassionate, Ambitious, Optimistic, Creative, Analytical, Patient, Assertive, Caring, Humble, Reliable. Not Acceptable: Outgoing, Introverted, Shy, Friendly, Easy-going, Charismatic, Pessimistic, Spontaneous, Impulsive. Overall Tone:Acceptable: Formal, Authoritative, Assertive. Not Acceptable: Informal, Diffident, Timid. Do's And Don'ts:Do's: Clarity and Transparency, Professional Language. Don'ts: Ambiguity and Confusion, Overly Casual Tone, Incomplete or Inaccurate Information. Point of View:Acceptable: Third Person. Not Acceptable: First Person, Second Person.
Guidelines
Summarize the guidelines for content writers.
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