# Marketing Pages

# **Overview**

The Foodkit Core Platform provides a comprehensive suite of marketing tools for you to promote your restaurant brand and drive online sales. You can access these tools under the **Marketing** menu in the Foodkit Core Platform. There are a number of submenus under the **Marketing** menu, including:

 

[![](https://downloads.intercomcdn.com/i/o/518762596/fdec7351f53d6af26f49062f/MARKETING.png)](https://downloads.intercomcdn.com/i/o/518762596/fdec7351f53d6af26f49062f/MARKETING.png)* **Coupon Codes**: create and manage coupons which can be entered by customers during checkout to apply a range of discounts.
* **Promotions**: create promotional configurations that offer the customer discounted or free products when they meet certain conditions.
* **Push Notifications**: send in-app push notifications to behaviourally segmented customer groups.
* **SMS**: send SMS notifications to behaviourally segmented customer groups.
* **Product Upsell**: configure your rules for product upsells.
* **Announcements**: create pop-up messages that will appear when customers open the website or apps.
* **Referrals:** Encourage customers to refer by rewarding them with discounts/coupons.