Welcome and Introduction to BA (Hons) Business Enterprise Management May we begin by warmly welcoming you to the BA (Hons) Business Enterprise Management. The College is delighted that you have chosen to study with us. We are sure you are going to have a great time here and will get a great deal from the programme. The course replaces the FdA in turn replaced the HND in Business at Cornwall College, which was established in September 1991. Our graduates are now employed in a wide range of occupations, including retail management, marketing, management consultancy, business development management, accountancy, teaching, the police, financial services, hotel management, banking, systems analysis and academic research. We normally expect to recruit about 20 to 30 students to the course. Many of these are from the surrounding area, with most being aged 18 or 19 when they start. We have some students from further afield, however, and over the years have enrolled students from Poland, Lithuania, USA, Hong Kong, Ireland, Nepal, Gambia, Germany, Greece, amongst others. We also recruit a number of mature students, including people returning to paid employment after a period of absence, people leaving the armed forces, plus people who would like to improve their employability with a higher qualification. There is an almost equal split of male and female students. The programme is approved by Plymouth University, and students are registered as members of the Plymouth University Academic Partnerships Faculty. This programme has been designed to equip you with the skills and knowledge base required to work in your chosen specialism or other graduate opportunities. It is also a platform from which you can undertake additional vocational and academic qualifications. Programme Team Programme Leader: Dr Bryan Mills. bryan.mills@cornwall.ac.uk What does your programme leader do? Bryan organises, teaches and completes all of the quality assurance paperwork associated with your programme. Bryan has extensive experience of both teaching, tutoring and coordinating Higher Education courses and the associated administrative processes. Module Leaders:
formally agreed changes to this process will continue to be followed by the Programme Leader/Manager (or other descriptor) and their Programme Committee. Elements of this process include engaging with stakeholders. For this definitive document it is important to define: Subject External Examiner(s): An Interim visit by External Examiner (EE) (usually between January and February) will review work that has been marked, consult students and feed back to the programme manager and module leaders and course team. Subject Assessment Panel (SAP) reviews the assessment marking and is scrutinised by the subject EE. Representatives of the team review and present their module marks for each student on the programme. The annual Award Assessment Board (AAB) takes place with Programme Manager, the awarding body’s partnership member and the External to receive the students work and confer progression or award. Additional stakeholders specific to this programme: Students have the opportunity to discuss the programme independently, twice a year in the Student Review. This forms part of the discussion for the annual programme monitoring in the autumn and spring of each academic year. The Student Perception Questionnaire (SPQ) is administered during the year and feeds into the programme review. Students Representatives attend Annual Programme Monitoring (APM) to contribute student alongside Module Leaders, the Programme Manager and the Assistant Registrar to monitor module delivery and the course provision. Curriculum meetings take once a month to review progression, department provision, resources and staffing.
The FHEQ requirements are already given here in italics: 3.2, 3.5, 3.6, 3.7 •understanding of the holistic nature of business in its broadest sense. •ability to use an appropriate theoretical model to explain the elements and integrated nature of the national and international context within which businesses operate. •knowledge and understanding of the key functional •understanding of inputs, processes and outcomes of strategic decision making and business planning. •knowledge of communication / information technology used in the workplace. •knowledge & understanding in order to be able to make sense of the workplace. •understanding of the nature of enterprise and entrepreneurship and the need for innovation in decision making. •appreciation of the nature of globalisation and the implications for business. •understanding the influence of differing cultures on international business. understanding of the significance of corporate social responsibility and ethics on business practice. Lectures and Tutorials Directed independent learning. The primary foci is strategic decision making and enterprise. Develop students understanding of the holistic nature of business activity. Case studies Problem solving exercises Project based activity business games & simulations 1,2,4,5 1,2,4,5 Key knowledge and understanding is assessed via a combination of multiple choice tests, examinations, essays, presentations and seminar performances CORC1144 CORC1141 CORC1142 FBU105 CORC1013 Learners will have demonstrated an ability to apply knowledge and understanding developed within the course to industry related scenarios and will be required to complete a range of assessment. The FHEQ requirements are already given here in italics: 3.9,a,b,c,d,e,f,g,h,i be a
The FHEQ requirements are already given here in italics: 2.1, 2.3 •project management skills •personal development planning skills •action planning skills •the ability to reflect on practice •career awareness and planning skills Business engagement activities Live project work Business games / role-play/ simulations Reflective learning Problem solving exercises Class and seminar activities 1,2 6 Project and assignment work Presentations Reflective reports CORC1013 An explanation for embedding Employment Related Skills through Teaching & Learning and Assessment at this level of the programme: Learners will have demonstrated an ability to apply skills developed within the course to industry related scenarios and will be required to complete a range of assessment. The FHEQ requirements are already given here in italics: 3.9 k,d, f •Computer and Information Management Technology Skills •Presentation and oral communication skills - selling and pitching •Written Communication skills Projects and assignments Designated tasks Lectures / Tutorials / Seminars and Surgeries None 1,2,3,4 3. Project work Competence in a range of business-related communication techniques .CORC1144 CORC1141 CORC1143 CORC1142 FBU105 CORC1013 ALL Learners will have demonstrated an ability to apply skills developed within the course to industry related scenarios and will be required to complete a range of assessment. Level 5 Honours Degree
Learners will have demonstrated an ability to apply knowledge and understanding developed within the course to industry related scenarios and will be required to complete a range of assessment. The FHEQ requirements are already given here in italics: 3.9,a,b,c,d,e,f,g,h, i& j •the ability to critique rival frameworks and theories •abstract analysis, critical thinking and synthesis skills •the ability to intelligently apply appropriate principles in assessing policy or practice •problem solving, creative thinking and research methods skills •the ability to evaluate data appropriate techniques Class exercises Tutorial/seminar discussions Feedback via coursework assessment process (essays etc) Policy and practice analysis in surgeries Computer-based practicals on data and measurement problems 1, 2, 4, 5, 6 1,4 Coursework of all types Examination preparation and completion Assessed discussions work assessments CORC2098 CORC2097 CORC2094 CORC2095 CORC2099 COR2096 Learners will have demonstrated an ability to apply knowledge and understanding developed within the course to industry related scenarios and will be required to complete a range of assessment. The FHEQ requirements are already given here in italics: 3.9 h,I,g,k,f,c,&b •the ability to access a range of learning resources and self manage learning with guidance •the ability to work effectively with others in a team •effective communication skills (Oral /Written /CIT) •the ability to acquire and manage information and use appropriate research strategies •numeracy/Quantitative skills Library, other research exercises awareness and practice Computer-based learning and assessment and seminar interactions and feedback 1,2,3,4,6 2,3,6 Coursework of all types Examination preparation and completion Assessed discussions Group work assessments CORC2098 CORC2094 CORC2095 CORC2099 COR2078 COR2096
•learning skills (Reflection/Problem Solving/Evaluation/ Synthesis) Learners will have demonstrated an ability to knowledge and understanding developed within the course to industry related scenarios and will be required to complete a range of assessment. The FHEQ requirements are already given here in italics: 2.1,2.3 •project management skills •personal development planning skills •action planning skills •the ability to reflect on practice •career awareness and planning skills Business engagement activities Live project work Business games / role-play/ simulations Reflective learning Problem solving exercises Class and seminar activities 1,2, 6 Project and assignment work Presentations Reflective reports CORC2098 CORC2099 An explanation for embedding Employment Related Skills through Teaching & Learning and Assessment at this level of the programme: Learners will have demonstrated an ability to apply knowledge and understanding developed within the course to industry related scenarios and will be required to complete a range of assessment. The FHEQ requirements are already given here in italics: 3.9.k,d,f •Computer and Information Management Technology Skills •Presentation and oral communication skills - selling and pitching •Written Communication skills Projects and assignments Designated tasks Lectures / Tutorials / Seminars and Surgeries None 1,2,3,4 3 Project work Competence in a range of business-related communication techniques CORC2098 CORC2099 COR2096
Learners will have demonstrated an ability to apply knowledge and understanding developed within the course to industry related scenarios and will be required to complete a range of assessment. Level 6 The FHEQ requirements are already given here in italics: 3.2, 3.5, 3.6, 3.7 •understanding of the holistic nature of business in its broadest sense. •ability to use an appropriate theoretical to explain the elements and integrated nature of the national and international context within which businesses operate. •knowledge and understanding of the key functional areas. •understanding of inputs, processes and outcomes of strategic decision making and business planning. •knowledge of communication / information technology used in the workplace. •knowledge & understanding in order to be able to make sense of the workplace. •understanding of the nature of enterprise and entrepreneurship and the need for innovation in decision making. •appreciation of the nature of globalisation and the implications for business. Lectures and Tutorials Directed independent learning. The primary foci is strategic decision making and enterprise. Develop students understanding of the holistic nature of business activity. Case studies Problem solving exercises Project based activity business games & simulations 1,2,4,5 1,2,4,5. Key knowledge and understanding is assessed via a combination of multiple choice tests, examinations, essays, presentations and seminar performances. CORC320 CORC321 CORC322 CORC319 CORC324
•Computer and Information Management Technology Skills •Presentation and oral communication skills - selling and pitching •Written Communication skills Lectures / Tutorials / Seminars and Surgeries None communication techniques Learners will have demonstrated an ability to apply knowledge and understanding developed within the course to industry related scenarios and will be required to complete a range of assessment. PS14. Work Based/ Related Learning WBL is an essential element of Foundation Degrees and therefore needs to be detailed here. However, for all types of HE Programmes there should be an element of employability focus through, at least, Work Related Learning, and therefore the following is applicable for all: 6 Plan, design and execute practical activities using appropriate techniques and procedures Undertake fieldwork with due regard for safety and risk assessment Throughout the programme Levels 4, 5and 6 Apply graduate attributes and skills; apply career management skills: apply lifelong learning skills: business and organisational awareness demonstrate an international outlook Key knowledge and understanding is assessed via a combination of : Essays/projects/dissertations Examinations/tests work on practical application questions Reflective assignments ALL Core Modules
SUMMARY of MODULE CONTENT •Marketing basics •Communicating with customers •Marketing environments •Marketing in operation •Marketing research and data •Marketing processes •Marketing communications •Marketing management in operation •Analysis and evaluation of alternative approaches to marketing •Strategic marketing actions SUMMARY OF TEACHING AND LEARNING [Use HESA KIS definitions] Scheduled Activities Hours Comments/Additional Information Lecture 45 Core Material Guided Independent Study 155 Students are expected to put in time outside of taught sessions. 200 (NB: 1 credit = 10 hours or learning; 10 credits = 100 hours, etc) Category Element Component Name Component Weighting Comments include links to learning objectives Written exam E_ % Total = 100% T_ % Total = 100% Coursework C1 Market Analysis Case Study 40% 60% Total = 100% To cover ALO1 & ALO2. Market research case to cover all ALOs. Practical P_ % = 100% Updated by: Dr Bryan Mills Date: 25/08/15 Approved by: HE Operations Date: 25/08/15 Recommended Texts and Sources: SECTION A: DEFINITIVE MODULE RECORD. Proposed changes must be submitted via Faculty Quality Procedures for approval and issue of new module code. MODULE CODE: CORC1142 MODULE TITLE: Legal Environment CREDITS: 10 FHEQ Level: 4 JACS CODE: M200 PRE-REQUISITES: None CO-REQUISITES: None COMPENSATABLE: Yes SHORT MODULE DESCRIPTOR: (max 425 characters) An introduction to sources, legal personnel and court structures is provided. Elements of contract law, consumer law and the tort of negligence are developed.
Category Element Component Name Component Weighting Comments include to learning objectives Written exam E_ % Total = 100% T_ % Total = 100% Coursework C1 Case Study Case Study 50% 50% Total = 100% To cover ALOs 1-5 Case study – to cover all ALOs. Practical P_ % = 100% Updated by: David Ager Date: 01/09/13 Approved by: HE Operations Date: 01/09/13 Recommended Texts and Sources: SECTION A: DEFINITIVE MODULE RECORD. Proposed changes must be submitted via Faculty Quality Procedures for approval and issue of new module code. MODULE CODE: CORC2095 MODULE TITLE: Markets and Innovation CREDITS: 20 FHEQ 5 JACS CODE: N210 PRE-REQUISITES: None CO-REQUISITES: None COMPENSATABLE: Yes SHORT MODULE DESCRIPTOR: (max 425 characters) This module considers the role markets play in innovation and explores types and process associated with innovation. ELEMENTS OF ASSESSMENT Use HESA KIS definitions] WRITTEN EXAMINATION COURSEWORK PRACTICAL E1 (Examination) % C1 (Coursework) 100% P1 (Practical) % or Pass/Fail (delete as appropriate) E2 (Clinical Examination) % A1 (Generic Assessment) % T1 (Test) % SUBJECT ASSESSMENT PANEL Group to which module should be linked: Camborne Professional body minimum pass mark requirement: N/A
Have knowledge of economic principles and understand how they relate to environmental issues. Have an awareness of the ethical issues which affect economic decisions in the environment including such issues as the valuation of intangibles. Assess a range of data and information using a range of sources within journals and government and other official publications. Evaluate the relevance of economic ideas to particular areas of policy and compare them to other possible publications. DATE OF APPROVAL: 01 May 1999 FACULTY/OFFICE: Academic Partnerships DATE OF IMPLEMENTATION: 01 Sep 1999 SCHOOL/PARTNER: Cornwall College DATE(S) OF APPROVED CHANGE: 01/02/05 TERM/SEMESTER: All Year Additional (for office use only): SECTION B: DETAILS OF TEACHING, LEARNING AND ASSESSMENT Items in this section must be considered annually and amended as appropriate, in conjunction with the Module Review Process. Some parts of this page may be used in the KIS return and published on the extranet as a guide for prospective students. Further details for current students should be provided in module guidance notes. ACADEMIC YEAR: 2015 – 2016 NATIONAL COST CENTRE: 111 MODULE LEADER: David Ager OTHER MODULE STAFF: None SUMMARY of MODULE CONTENT Introduction to economic principles, market economics, market failure, environmental sustainability, cost-benefit analysis, tradable permits, pollution taxes and congestion charges. SUMMARY OF TEACHING AND LEARNING [Use HESA KIS definitions] Scheduled Activities Hours Comments/Additional Information Lecture 45 Core material Guided Independent Study 155 Independent working, with tutor guidance where necessary. Total 200 (NB: 1 credit = 10 hours or learning; 10 credits = 100 hours, etc) Category Element Component Name Component Weighting Comments include links to learning objectives Written exam E_ % Total = 100% T_ % Total = 100% Coursework C1 Case Study Briefing Paper 60% 40% = 100% To cover all ALOs. Questions briefing paper – to cover all ALOs. Practical P_ % Total = 100%