Use. Libraries then turned to the Groups feature, but it was not until Pages were created in November 2007 that libraries were able to establish a genuine presence on the site. Status updates are the vehicle by which content is created on Facebook. A status update is a short post by a user, and it can be anything a user chooses to share with their community – reports on what they are doing or thinking or reading, where they are, photos, links, anything at all. Comments and likes are ways for a user's friends to interact with each other and the items they've posted. A like can serve two functions: a friend can like another friend's status update, or a user can like a page, which creates a connection between that user and the organization. Users can also comment on their friends' status updates or other activity. The news feed is a personalized stream of real-time from all a user's connections, including friends, pages, and groups. The news feed is the home page for Facebook users, and the site is designed to show new content on the first page users see when they log in. Axelsson noted that "one of the appeals of Facebook, initially at least, is that every time you log on there's the feeling that something new has happened since the last time you were there." The wall is the main page of a profile, page, or group, and it contains a complete record of the user's activity, including status updates, comments, photos, and likes. It is also possible for users to post directly on friends' walls. Facebook is considered a Web 2.0 platform. Although it has been noted that noted that "the label 'Web 2.0' is far less important than the concepts, projects, and practices included in its scope," it is still beneficial to understand the term and the characteristics of its applications. The term Web 2.0 is commonly attributed to marketing strategist Tim O'Reilly, who coined the phrase in a 2005 article titled "What is Web 2.0: Design Patterns and Business Models for the Next Generation of Software." O'Reilly studied the businesses that survived the internet business
This study provides the first look at Facebook activity in Pennsylvania public libraries. There are many areas for further research that could tell us more about how these libraries are using Facebook. These areas for further research include: How much time and staff go into maintaining the Facebook presence? What other Web 2.0 technologies are these libraries using? How are these libraries using Facebook's integrated chat feature? Bibliography Abram, Stephen. “Social Libraries: The Librarian 2.0 Phenomenon.” Library Resources & Technical Services 52, no. 2 (2008): 19-22. Alexander, Bryan. “Web 2.0: A New Wave of Innovation for Teaching and Learning?” EDUCAUSE Review 41, no. 2 (April 2006): 32-44. Alayo, Abimbota. “The Presence of Libraries on Facebook.” Impact: Journal of the Career Development Group 12, no. 4 (Winter 2009): 96 - 97. Alfino, Mark, and Linda Pierce. “The Social Nature of Information.” Library Trends 49, no. 3 (Winter 2001): 471-485. Arrington, Michael. “Hitwise Says Facebook Most Popular U.S. Site.” TechCrunch, March 15, 2010. (accessed October 30, 2010).
Axelsson, Anna-Stina. “Libraries, Social Community Sites and Facebook: Do You Have a Facebook?.” Scandinavian Public Library Quarterly, Theme: Social Technologies, no. 2 (2008): 17-18. Barnett, Emma. “Americans Spend Most of Web Time on Facebook.” The Telegraph, July 15, 2009, (accessed October 30, 2010). Breeding, Marshall. “Libraries Face Online Social Networks,” Computers in Libraries 27, no. 8 (September 2007): 30-32. Casey, Michael E. and Laura C. Savastinuk. "Library 2.0." Library Journal (1976) 131, no. 14 (September 2006): 40-42. Charnigo, Laurie, and Barnett-Ellis. “Checking Out Facebook.com: The Impact of a Digital Trend on Academic Libraries.” Information Technology & Libraries 26, no. 1 (March 2007): 23-34. Chiarella, Deborah, Linda Hasman, Dean Hendrix, Sharon Murphy, and Michelle L. Zafron. "Use of Facebook in Academic Health Sciences Libraries." Journal of the Medical Library Association 97, no. 1 (January 2009): 43 – 46. Chowdhury, Gobinda, Alan Poulter, and David McMenemy. “Public Library 2.0: Towards a New Mission for Public Libraries as a 'Network of Community Knowledge'.” Online Information Review 30, no. 4 (2006): 454-460. Cvetkovic, Milica. “Making Web 2.0 Work: From "Librarian Habilis" to 'Librarian Sapiens'.” Computers in Libraries 29, no. 9 (October 2009): 14-17. Facebook. "Statistics." http://www.facebook.com/press/info.php?statistics (accessed November 24, 2010). Facebook. ""Community and Profile Connections: Can I Edit the Content on a Community Page?" http://www.facebook.com/help/?faq=17112 (accessed November 10, 2010).