Toronto Area Safety Coalition Thursday April 26, 2016 10:00am – 12:00pm York Region Offices, 50 High Tech Rd., Main Floor, Corporate Learning Room C Minutes Active Members: Peter Mohyla, GO Transit/Metrolinx Wendy Jang, City of Toronto, PF&R Silvana Farrace-Perry, York Public Health X Sheldon Koo, City of Toronto, Transportation Stephanie Cowle, OIPRC X Munro, Toronto Fire Services Joanne Banfield, Sunnybrook Health Sciences Centre (C&T) X Giancarlo Marrelli, Toronto Police Services X Brandy Tanenbaum, Sunnybrook Health Sciences Centre X Jill Miller, Toronto Police Services Karen Hodge, York Regional Police Bill Watts, OPP, Port Credit Lisa Thompson, Ministry of Transportation (S) X Paula Waddell, Toronto Public Health X Sheila Dove, Toronto District School Board/Toronto Catholic District School Board X Associate Members: Douglas, Health Canada (A) Attendees present (X) Associate Members (A) Chair (C) Treasurer (T) Secretary (S) Guest (G) Agenda item Discussion/Outcome/Decision Action/Follow-up Welcome and introductions Members and guests introduced themselves None Review previous Minutes Motion to approve the Minutes from March 10, 2016: Motion approved: Sheila Seconded by: Brandy Lisa will upload Minutes to microsite Treasurers Report $10,490.74 in total, unrestricted funds None Adorable Outfitters Fashion Show Debrief the Visibility by Design fashion show What worked: Social media package developed by Stephanie & Brandy booth was great, but under used What needed fixing: Lighting could have been better to showcase the reflective elements Could have done a better job of filling to capacity, had we known there was so few seats actually reserved Adorable needed to get in the social media game earlier, and on additional mediums (e.g. Instagram, Twitter) Sharing the story with other networks What are the important campaign elements (e.g. hang tag, social media) and how they came together to promote this event? What pieces can we create that will tell this story? One-pager w/samples Joanne & Lisa to stay in contact with Adorable Outerwear and to support Vancouver event & discuss next steps can we connect with the designers for an exhibition and/or use Novelty GLO Stephanie will promote what we create with the other injury prevention networks
Videos that showcase development, the the reactions or of the exhibit FAQ’s on working with private sector Installation display box(from dark to lit up) w/videos showcasing See more reference to the contest and fashion show at: Stephanie, Brandy, Lisa to work on developing a sharable message about the initiative for the fall Safer & Vital Communities Grant This funding, if awarded to TASC, could be used towards the development of a Visibility By Design installation Brandy & Stephanie Roundtable Updates below, only if provided Lisa, MTO: 2014 ORSAR numbers will be released soon, preliminary are out Giancarlo, TPS: Will be at the Hondy Indy with OPP & MTO July 2016 Silvana, York Public Health: Concussion education to ER staff with resources. Some doctors are asking for this resource to be added to their electronic records Finalizing car seat safety clinics for the remainder of the year. Working with YRP & EMS Social media numbers so far from Visibility by Design: 552 Faceook reaches, 2 likes and 2 clicks 7 Twitter posts, 18 retweets, 19 likes Sheila, TDSB/TCDSB: Finishing off the year, with on car seats and preparing for next year School bus orientation happening for kindergarten Paula, City of Toronto: Officially pulled out of car seat installations, but still answer basic questions on car seats Compliance is over 90% Focus has shifted to booster seats Working with TPS to develop a helmet initiative and a 2-V-1 video Stephanie, OIPRC: 20th Anniversary of Safe Kids Week May 30-June 5, 2016 2014 child injury data will be available shortly Brandy, Sunnybrook: Risky Play is taking off, and have been delivering more on this at various conferences to send parent resource Brandy will share more on Risky Play Next meeting May 12, 2016 from 10am-12pm at York Regional Police, 171 Mackenzie Drive West, Community room A