Sample Planning Worksheet The following matrix is provided with sample information to assist you in the planning process. Complete one matrix for each objective. Objective: Increase access to high-quality information and resources pertaining to depression and its care. Operational Milestone(s) Target Population Metrics Data Collection Strategy: Data Source(s) Data Collection Strategy: Timing of Measurement(s) Data Analysis Approach Interpretation Guideline/Criterion for Meaningful Impact Assess use of existing depression resources on EAP website. Hourly and Salaried Employees EAP depression page visits in the past year. Obtain website hit information from EAP website manager and number of employee data from payroll. Compute cumulative hits for the one-year period of the Right Direction Campaign. Number of hits to the EAP depression page/number of hits to other health pages (e.g., smoking cessation page). Number of hits on EAP depression page/the number of employees. Not applicable. Compare change in use of Right Direction depression web pages to previously available depression web pages. Same Number of hits to new depression pages vs. number of hits to previous depression page. Number of hits to new depression page/number of hits to health pages (e.g., smoking cessation page). Obtain website hit information from website manager. Cumulatively for one-year post-Right Direction campaign implementation. Comparison of and hits to depression page. Comparison of ratios. Increase depression page hits and hit ratios by 25%. Assess quality of Right Direction resources. Same Ratings of satisfaction with resources; comparative ratings to other materials. Online visitor survey. During page visit. Compute percentages by satisfaction ratings. Percentage at the highest or two highest satisfaction levels exceeding 75% of visitors. implementation
Objective: Increase depression screening. Operational Milestone Target Population Impact Metrics Data Collection Strategy: Data Source(s) Data Collection Strategy: Timing of Measurement(s) Data Analysis Approach Interpretation Guideline/Criterion for Meaningful Impact Increase visits to depression screening website. Employees in rural locations. Percentage of employees in locations visting screener site.. Percentage of employees in urban locations visiting screener site. Obtain website hit information from website manager. Obtain work location from HR. data collection for campaign duration. Compare rural to urban visit percentages. Gap in rate of visits reduced by 50%. Increase in rate of visits among rural employees by 50%. Increase number of completed depression screenings. Employees in rural locations. Percentage of employees in locations completing screener. Percentage of employees in urban locations completing screener. Percentage of rural employees screener prior to Right Direction and Percentage after implementation. data collection for campaign duration. data collection for the same period of time. Compare to urban screener percentages. Compare post-Right Direction to rural pre-Right Direction rates. Gap in rate of visits reduced by 50%. Increase in rate of screenings among rural employees by 50%. Statistically significant improvement in screening rates over baseline.