Rinaldo, Shannon B., (2012) “Information Access, Consumer Independence, and Free Matter for the Blind.” Journal of Blindness Innovation and Research, vol. 2 (1). Rinaldo, Shannon B. (2012), “Consumer Independence, Vulnerability, and Public Policy.” Journal of Consumer Affairs, vol. 46 (1). Hunt, Shelby D. and Shannon B. Rinaldo (2011), “Legends in Marketing: A Review of Shelby D. Hunt’s Volumes,” In Naresh K. Malhotra (Ed.) Review of Marketing Research, M.E. Sharpe: Armonk, New York. Rinaldo, Shannon, Debra Laverie, and Suzanne Tapp (2011), “Learning By Tweeting: Using Twitter as a Pedagogical Tool.” Journal of Marketing Education, vol. 33 (2), Rinaldo, Shannon B. and L. Childers (2010), "Haptic Product Information and Consumers’ Recall of Haptic Imagery Information." Advances in Consumer Research Vol. 37, 646-648. Crosno, Jody, Shannon B. Rinaldo, Hulda Grin Black, and Scott Kelley (2009). “Half Full or Half Empty: The Role of Optimism in Boundary Spanning Positions,” Journal of Service Research, 11, 3, 295. Carswell, C. Melody, Shannon B. Rinaldo, and Eric Stephens (2005). “Representative Sampling of Users? To The Contrary,” Ergonomics in Design, 13, 1, 25. Refereed Journal Publications Under Review Craig, Curtis*, Tina Klein, and Shannon B. Rinaldo, “Oxygenation of the Prefrontal Cortex during the Tower of London and Reading Span,” Under Review: Journal of Cognitive Psychology. Craig, Curtis*, Martina I. Klein, Chloe V. Menon*, and Shannon B. Rinaldo, “Impact of Depressive Symptomatiology on the Effect of Nature Exposure,” Under Review at Journal of Psychology. Fox, Gavin, Shannon B. Rinaldo, and Kirk St. Amant, “The Effects of Rhetorical Figures and Cognitive Load in Word of Mouth Communications.” Under 2nd Review, Psychology & Marketing. Shannon B. Rinaldo, Thomas, Rodney, and Dennis Arnett, “Mind Games in Supply Chains: Cognitive Neuroscience Opportunities for Logistics Scholars,” Journal of Supply Chain Management. Under Review.
“Service Learning S Designation Workshop,” Co-Presenter with Stephanie Jones, Ph.D. to faculty at Texas Tech University at the TLPDC. Spring, 2012 “Twitter, Social Media, and Experiential Learning,” Presented to faculty and graduate students as part of the Shelby D. Hunt Colloquium at Texas Tech University. Spring, 2012 “What the Best Teachers Do,” Presented at the Teaching, Learning, and Professional Development Center at Texas Tech University. Summer, 2011 “Psychophysiology in Marketing Research: Application of Functional Near Infrared,” Presented to the National Research Conference of Norway on August 25, 2011 in Bergen, Norway. Fall, 2010 “Talking on the Tweet: Incorporating Twitter into Your Classroom,” Presented on September 8, 2010 at the Teaching, Learning, and Technology Center. Fall, 2009 “Differential Effects of Perception on Encoding and Recall of Haptic Imagery,” Presented to the College of Mass Communications at Texas Tech University. Fall, 2009 “Small Strategies for Large discussion with Dr. Justin Hart, Dr. David Lamp, Prof. Angela Mariani, and Dr. Shannon Rinaldo. Spring, 2009 “Perception’s Influence on Recall of Imagery Suggestion,” Presented to faculty and graduate students as part of the Shelby D. Hunt Colloquium at Texas Tech University. Grants, Funding and Awards Grants Under Review 2015 Traffic Safety Program Grant, Texas Department of Transportation. Submitted January 10, 2014 for FY 2015. This proposal requests $205,500 to develop and disseminate driver safety educational materials. The project includes service learning activities for undergraduate and graduate students. This is joint collaboration with Dr. Pat DeLucia in Psychology. Grants Awarded Marketplace Business Simulation Research Gift January 2014 ($5,000)