PEIMS #: 03230100 Implementation Year: 2011-12 Knowledge & Skills Student Expectation Bloom's Level TEKS Alignment Evidence Recommendations Guideline Observed (1)The student demonstrates an understanding of media development, press law, and responsibility. The student is expected to: (A) identify the history and development of American journalism through people and events. Understand Select One: Remember Understand Apply Analyze Evaluate Create Select One: Observed Partially Observed Not Observed Where: (B identify the foundations of press law, including copyright law, the fair use exemption, and the ownership of intellectual property. Understand Select One: Remember Understand Apply Analyze Evaluate Create Select One: Observed Partially Observed Not Observed Where: (C) identify the foundations of journalistic ethics. Understand Select One: Remember Understand Apply Analyze Evaluate Create Select One: Observed Partially Observed Not Observed Where:
(D) distinguish between responsible and irresponsible media action. Analyze Select One: Remember Understand Apply Analyze Evaluate Create Select One: Observed Partially Observed Not Observed Where: (E) understand the consequences of plagiarism. Understand Select One: Remember Understand Apply Analyze Evaluate Create Select One: Observed Partially Observed Not Observed Where: (2)The student demonstrates an understanding of the different forms of media and the different types of journalistic writing. The student is expected to: (A) distinguish the similarities and differences of print, broadcast, and online media. Analyze Select One: Remember Understand Apply Analyze Evaluate Create Select One: Observed Partially Observed Not Observed Where: (B) distinguish the similarities and differences of news, feature, and opinion writing. Analyze Select One: Remember Understand Apply Analyze Evaluate Create Select One: Observed Partially Observed Not Observed Where:
(3)The student reports and writes for a variety of audiences and purposes and researches self-selected topics to write journalistic texts. The student is expected to: (A) demonstrate an understanding of the elements of news. Apply Select One: Remember Understand Apply Analyze Evaluate Create Select One: Observed Partially Observed Not Observed Where: (B) select the most appropriate journalistic format to present content. Apply Select One: Remember Understand Apply Analyze Evaluate Create Select One: Observed Partially Observed Not Observed Where: (C) locate information sources such as persons, databases, reports, and past interviews; gather background information; and research to prepare for an interview or investigate a topic. Understand Select One: Remember Understand Apply Analyze Evaluate Create Select One: Observed Partially Observed Not Observed Where: (D) plan and write relevant questions for an interview or research. Create Select One: Remember Understand Apply Analyze Evaluate Create Select One: Observed Partially Observed Not Observed Where:
(E) gather information through interviews (in person or telephone). Understand Select One: Remember Understand Apply Analyze Evaluate Create Select One: Observed Partially Observed Not Observed Where: (F) evaluate and confirm the validity of background information from a variety of sources such as other qualified persons, books, and reports. Evaluate Select One: Remember Understand Apply Analyze Evaluate Create Select One: Observed Partially Observed Not Observed Where: (G) write, copy, synthesizing direct and indirect quotes and other research. Create Select One: Remember Understand Apply Analyze Evaluate Create Select One: Observed Partially Observed Not Observed Where: (H) use journalistic style to write copy. Apply Select One: Remember Understand Apply Analyze Evaluate Create Select One: Observed Partially Observed Not Observed Where:
(I) revise and edit copy using appropriate copy editing symbols. Apply Select One: Remember Understand Apply Analyze Evaluate Create Select One: Observed Partially Observed Not Observed Where: (J) rewrite copy. Apply Select One: Remember Understand Apply Analyze Evaluate Create Select One: Observed Partially Observed Not Observed Where: (K) create different forms of journalistic writing such as reviews, ad copy, columns, news, features, and editorials to inform, entertain, and/or persuade. Create Select One: Remember Understand Apply Analyze Evaluate Create Select One: Observed Partially Observed Not Observed Where: (L) write captions. Create Select One: Remember Understand Apply Analyze Evaluate Create Select One: Observed Partially Observed Not Observed Where:
(M) demonstrate an understanding of the function of headlines through the writing of headlines. Apply Select One: Remember Understand Apply Analyze Evaluate Create Select One: Observed Partially Observed Not Observed Where: (4)The student demonstrates understanding of the principles of publishing through design using available technologies. The student is expected to: (A) identify the appropriate form of journalistic publication to present content such as newspapers, newsmagazines, online media, broadcasts, and newsletters. Analyze Select One: Remember Understand Apply Analyze Evaluate Create Select One: Observed Partially Observed Not Observed Where: (B) design elements into an acceptable presentation. Create Select One: Remember Understand Apply Analyze Evaluate Create Select One: Observed Partially Observed Not Observed Where: (C) use illustrations or photographs that have been cropped to communicate and emphasize a topic. Apply Select One: Remember Understand Apply Analyze Evaluate Create Select One: Observed Partially Observed Not Observed Where:
(D) use graphic devices such as lines, screens, and art to communicate and emphasize a topic. Apply Select One: Remember Understand Apply Analyze Evaluate Create Select One: Observed Partially Observed Not Observed Where: (E) prepare a layout for publication. Create Select One: Remember Understand Apply Analyze Evaluate Create Select One: Observed Partially Observed Not Observed Where: (5)The student demonstrates an understanding of the economics of publishing. The student is expected to: (A) understand general salesmanship in selling professional or student-produced publications. Understand Select One: Remember Understand Apply Analyze Evaluate Create Select One: Observed Partially Observed Not Observed Where: (B) differentiate between advertising appeals and propaganda. Analyze Select One: Remember Understand Apply Analyze Evaluate Create Select One: Observed Partially Observed Not Observed Where: