2 CC110 MBAOO203CC CC Marketing Management(MMC) 70 30 100 2 CC111 MBAOO204CC CC Financial Management(FMC) 70 30 100 2 CC112 MBAOO205CC CC Production and Operations Management(POM) 70 30 100 2 CC113 MBAOO206CC CC Human Resources Management(HRM) 70 30 100 2 CC114 MBAOO207CC CC Business Research Methodology(BRM) 70 30 100 Sem CC Old Paper Code New Paper Code Paper Type Paper Name Marking scheme Total Credit Remarks External Internal The Pra The Pra 3 MBAOO301CC CC Strategic Management(SMC) 70 30 100 3 MBAOO302CC CC Legal aspects of Business (LAB) 100 3 MBAOO303CC CC Management Research Project(MRP) 70 30 100 3 MBAOO301FE FE Strategic Financial Management (SFM) 70 30 100 ony one paper from MBAOO301FE- MBAOO304FE 3 MBAOO302FE FE Indian Financial Systems(IFS) 70 30 100 ony one paper from MBAOO301FE- MBAOO304FE 3 MBAOO303FE FE Security Analysis & Portfolio Management(SPM) 70 30 100 ony one paper from MBAOO301FE- MBAOO304FE 3 MBAOO304FE FE Banking & Insurance(BIF) 70 30 100 ony one paper from MBAOO301FE- MBAOO304FE 3 MBAOO301ME ME Advertising And Promotion Management(APM) 70 30 100 ony one paper from MBAOO301ME- MBAOO304ME 3 MBAOO302ME ME Sales And Distribution Management(SDM) 70 30 100 ony one paper from MBAOO301ME- MBAOO304ME
3 MBAOO303ME ME Consumer Behaviour(CBM) 70 30 100 ony one paper from MBAOO301ME- MBAOO304ME 3 MBAOO304ME ME Strategic Marketing And Brand Management(SBM) 70 30 100 ony one paper from MBAOO301ME- MBAOO304ME Sem CC Old Paper Code New Paper Code Paper Type Paper Name Marking scheme Total Credit Remarks External Internal The Pra The Pra 4 MBAOO401CC CC Enterpreneurship And Management Of Innovations(EMI) 70 30 100 4 MBAOO402CC CC Management Control Systems(MCS) 70 30 100 4 MBAOO403CC CC Management Research Project (MRP) 70 30 100 4 MBAOO401ME ME International Financial Management(IFM) 70 30 100 ony one paper from MBAOO401ME- MBAOO402ME 4 MBAOO402ME ME Marketing Of Services(MFS) 70 30 100 ony one paper from MBAOO401ME- MBAOO402ME 4 MBAOO401FE FE International Marketing Management(IMM) 70 30 100 ony one paper from MBAOO401FE- MBAOO402FE 4 MBAOO402FE FE Risk Marketing(SMM) 70 30 100 ony one paper from MBAOO401FE- MBAOO402FE HEMCHANDRACHARYA NORTH GUJARAT UNIVERSITY, PATAN Programme code : MBAOO Programme Name : MBA Course Code MBAOO101CC Semester : 1 Management Process and Organisational Behavio ur(MOB)
managing marketing channels, managing retailing,wholesaling, and market logistics, designing and managin g integrated marketing communications, manageing advertising, sales promotion and public relations,managing sales force, managing direct and online marketing, Managing the marketing effort : organising, implementing, evaluating and controlling marketing activities. Students’ Seminar on Contemporary Issue in Marketing Management. HEMCHANDRACHARYA NORTH GUJARAT UNIVERSITY, PATAN Programme code : MBAOO Programme Name : MBA Course Code MBAOO204CC Semester : 2 Financial Management(FMC) Course type : Core Compulsory Total Credit : 04 Teaching time (hours) Examination Marking scheme Theory (hrs) Practical (hrs) Internal (Marks) External (Marks) Total (Marks) 4 X 15 = 60 30 70 ( Paper of 3 hrs) 100 Objectives The focus of this course is on the understanding of techniques and concepts and in showing their application to financial decision making situations. Unit Topic No. Content Hrs. Marks W + % Credit I Nature of financial management, Valuation: concept of value and return, valuation of bonds and shares, Investment decisions : analysis of capital budgeting decision, determining cash flows, cost of capital, complex investment decisions, Financing and dividend decisions: financial and operating leverage,capital structure theories, capital structure planning and policy, devidend theories and policy, Working capital management principles, accounts receivables management, inventory mangement, cash management, working capital financing,Long term sources of finance: introduction to Indian capital market, sources of long term finance. Students’ Seminar on Contemporary Issue in Finance Management. HEMCHANDRACHARYA NORTH GUJARAT UNIVERSITY, PATAN Programme code : MBAOO Programme Name : MBA Course Code MBAOO205CC Semester : 2 Production and Operations Management(POM) Course type : Core Compulsory Total Credit : 04